Completely Revised for the New 2007 Version of the CCNA Exam (#640-802) Cisco networking authority Todd Lammle has completely updated this new edition to cover all of the exam objectives for the latest version of the CCNA exam.

    YOU.You've got a problem.You've got a product that's not first in its class.It's not even second.You've got to find a way to market that product.What Are You Going To Do?You're going to read this book, that's what.Let's face it. There comes a time in the life of every business when a product or service does not sell up to expectations.Maybe your product is outmoded. Or hasn't been positioned correctly. Or is competing in a crowded market. Whatever the reason, Ice to the Eskimos is dedicated to helping you reclaim that lost ground. It's about taking a product or service and turning it into a winner. If you've got a product that is not the best in its field, then you will love Ice to the Eskimos. Take the principles Jon Spoelstra writes about and run hard with them—you'll be amazed by the results.Written by the former president of the hapless New Jersey Nets, Jon Spoelstra is the man responsible for tripling that team's lagging revenues in just three years and increasing the season-ticket holders base by 250 percent. This guy knows what he's talking about. What everyone else had seen as a lost cause, Spoelstra saw as an outstanding opportunity to reawaken a tired and beaten product to achieve unprecedented profitability.Not just for sports marketers, this lively, entertaining book successfully makes the jump from sports to whatever your product may be. The techniques Spoelstra perfected while working for teams in the NHL and NBA—from innovative packaging to image overhaul—apply to any product in any company. The numerous winning examples are sure to make Ice to the Eskimos a must-read for anyone with a product or service to sell.Ice to the Eskimos is sure to be an instant marketing classic. It will show millions of readers how to market their product...sometimes even after they've given up hope. By using the powerful techniques in this book, you too can learn to achieve the impossible and market ice to the Eskimos.

    This well-written book is grounded in the reality of teaching today to show real-world teachers who want to use assessment in their classroom the latest tools necessary to teach more effectively. The fifth edition of Classroom Assessment addresses the range of assessments that teachers are likely to use in their classrooms. With expanded coverage of problems related to measurement of special education children, a new student website with online activities, and an improved instructor's manual, this book continues to be a cutting-edge and indispensable resource not only for instructors, but also for pre- and in-service teachers. New to This Edition: *Chapter 12 contains new material dealing with formative assessment as well as assessment FOR learning. *The text is committed to fostering readers' realizations regarding the critical link between testing and teaching. Instructional implications are constantly stressed in the text. early childhood assessment throughout the text. *The 5th edition contains a brand-new website providing readers with Extra Electronic Exercises for each chapter, so readers, if they wish, can solidify their understanding of what chapters address (go to www.ablongman.com/popham5e). *A newly revised Instructor's Resource Manual contains Instructor-to-Instructor suggestions as well as a test for each chapter. It also includes a mid-term and final exam and an effective inventory measuring students' confidence in assessment. Here's what your colleagues have to say about this book: Dr. Popham has done a tremendous job in researching and incorporating current trends throughout the entire text! Terry H. Stepka, Arkansas State University Overall, I am extremely satisfied with the text. It is well-written, and I love the author's sense of humor! Terry H. Stepka, Arkansas State University I LOVE the arrangement of the chapters and the high quality of the self-checks and discussion questions that are provided. Karen E. Eifler, University of Portland

    Packed with practical, evidence-based advice, it is the indispensable guide to raising a girl who is happy and confident in herself.Free of parental guilt and grounded in research, Raising Girls Who Like Themselves is imbued with the warmth and wit of a mum and dad who are in the same parenting trenches as you, fighting for their daughters’ futures.

    This volume aims to help readers respond proactively and help to lead the way to collaborative learning in schools.

    Students will receive a grounding in areas that vary from treatment to organizational and community settings. This edition also includes of new case studies, practice examples and guiding principles.

    Create positive motion in your organization by becoming savvy about change! Michael Fullan, working with effective change leaders, provides the skinny on motion leadership, or how to "move" individuals, ins

    1935) is Singapore’s longest serving opposition politician. A member of parliament for nearly three decades, Chiam is also one of Singapore’s most iconic, influential and beloved political figures. Through his efforts in shaping Potong Pasir into a “model constituency”, the veteran statesman has greatly contributed towards an increasingly pluralistic Singapore.When he first entered politics in 1976, there was not a single opposition member in Parliament. As the founder of the Singapore Democratic Party, and later the Singapore People’s Party, Chiam has long rallied for the need of an opposition as the essential democratic check on a one-party system. He is respected for his level-headed and non-confrontational stance, and is the only opposition member to have received public apologies and out-of-court damages from cabinet ministers of Singapore’s ruling People’s Action Party. Based on extensive interviews, family documents and party archives, Let the People Have Him is the first biography of an opposition politician from post-independence Singapore—a biography of a man who, through his accomplishments and devotion, struggled to build a fairer, more balanced and diverse country. Tracing the first half of a life fully lived, this book sheds light on Chiam’s circuitous and colourful route to Parliament at the age of 49—from his revolutionary family background to his days as a champion school swimmer; from his political awakening in New Zealand to his stint as an inspiring school teacher in Malaysia; from training as a lawyer to his cross-continental romance with his wife Lina; from standing as an independent candidate in 1976 to winning the Potong Pasir seat in 1984 as the leader of the fledging Singapore Democratic Party. Let the People Have Him draws a humanistic picture of Chiam in his early days—as his country changed around him before he was to change it—while revealing the guiding values that have made this humble and unassuming man revered for generations to come.

    Studies show that pausing to interact, playing to solve problems, diffusing with humor, and using repetition are the hidden clues conscious parents use to raise successful kids and help them learn critical thinking skills, foster empathy, and nurture their sense of self-worth. Angela C. Santomero, MA, the award-winning creator of children’s television phenomena knows this better than anyone and has spent decades working to instill confidence in her young viewers. In Preschool Clues, she breaks down the philosophy behind her shows—educating, inspiring, and empowering kids—into concrete strategies that parents and educators can incorporate into their family and classroom to set their preschoolers up for success, such as: -Intentionally pausing to foster bonding, independence, and resilience -Developing empathy and confidence through soliciting preschoolers’ help -Becoming “fluent” in the language of preschoolers: Play -Igniting your preschooler’s curiosity -Being an involved co-player everyday -Designing a healthy media diet In Preschool Clues, Angela shares the latest research from top thinkers in child development and education. Through her practical, straightforward advice and inspiring, conversational approach, you will not only understand exactly what your children are learning from the shows they watch and why these shows are so effective, you’ll know exactly how to apply these same proven approaches in your daily life and with the same powerful results.

    Every decision you make affects how people experience your library. In this useful primer, user experience (UX) librarians Schmidt and Etches identify 19 crucial touchpoints such as the library website, email, furniture, parking lot, events, and newsletters. They explain why each is important to your library's members and offer guidance on how to make improvements. From library administrators to public relations and marketing staff, anyone concerned with how members experience your library will benefit from this book's * Coverage of the eight principles of library UX design, explaining how they can guide you to better serve your library's members * Advice on simple, structured ways to evaluate and improve aspects such as physical space, service points, policies and customer service, signage and wayfinding, online presence, and using the library * Scorecard system for self evaluation, which includes methods for determining how much time, effort, and skill will be involved in getting optimum performance

    The accompanying CD includes a practice exam with 200 original questions created by PMPINABOX.

    A comprehensive introduction to the major research methods and types of data analysis used today, this text provides in-depth coverage of all facets of research, from the epistemology of quantitative and qualitative scientific inquiry to the design, data collection, analysis, and reporting of a completed study.

    This book is the first training experience ever created to help School Counselors learn to use MI in their unique context. Written by a real-life School Counselor, this work is a powerfully practical explanation of MI ideas and techniques. Loaded with actual examples from the school context, the book is designed to help busy School Counselors learn these tools in a quick and enjoyable way. Students need help accessing their own motivation to improve grades, grow relationships, kick bad habits, and pursue deeply meaningful lives. School Counselors are perfectly positioned to help them do so, and MI is the tool they need.

    Award-winning professor Peter Filene proposes that teaching should not be like a baseball game in which the instructor pitches ideas to students to see whether they hit or strike out. Ideally, he says, teaching should resemble a game of Frisbee in which the teacher invites students to catch ideas and pass them on. Rather than prescribe any single model for success, Filene lays out the advantages and disadvantages of various pedagogical strategies, inviting new teachers to make choices based on their own personalities, values, and goals. Filene tackles everything from syllabus writing and lecture planning to class discussions, grading, and teacher-student interactions outside the classroom. The book's down-to-earth, accessible style makes it appropriate for new teachers in all fields. Instructors in the humanities, the social sciences, and the natural sciences will all welcome its invaluable tips for successful teaching and learning.

    The authors meticulously provide information gathered from their experiences working with schools, educational agencies, and organizations across the United States and Canada and show how school leaders can:Gain a personal understanding of what cultural proficiency means in practice Use collaborative activities to effect change in a school Lead a learning community toward becoming a culturally proficient organization