This book contains specific, carefully formulated psychological tactics that can be applied to any business situation, with any person. This book offers readers the opportunity to use the most important psychological tools governing human behavior, not just to level the playing field, but to create an automatic advantage in today's business world. The book will arm the reader with the tactics to: * Get back any customer you've lost. * Find out who in your company is loyal to you and who is not. * Get any group of people to get along and work as a team. * Turn a lazy worker into an ambitious go-getter. * Fire anyone easily, without an argument or even a difficult conversation. * Dilute the impact of negative publicity quickly. * Collect money owed, no matter how long it's been overdue. * Inspire your client, colleague, or boss to go along with your idea or plan. * Manage the unmanageable-get any employee to fall in line with the company line.

    He was referring to battlefield tactics, but the same can be said about any strategic situation. Even seemingly certain defeat can be turned into victory--whether in battle, business, or life--by those with the strategic vision to recognize how to "change the game" to their own advantage.The aim of David McAdams's Game-Changer is nothing less than to empower you with this wisdom--not just to win in every strategic situation (or "game") you face but to change those games and the ecosystems in which they reside to transform your life and our lives together for the better.Game-Changer develops six basic ways to change games--commitment, regulation, cartelization, retaliation, trust, and relationships--enlivened by countless colorful characters and unforgettable examples from the worlds of business, medicine, finance, military history, crime, sports, and more.The book then digs into several real-world strategic challenges, such as how to keep prices low on the Internet, how to restore the public's lost trust in for-charity telemarketers, and even how to save mankind from looming and seemingly unstoppable drug-resistant disease. In each case, McAdams uses the game-theory approach developed in the book to identify the strategic crux of the problem and then leverages that "game-awareness" to brainstorm ways to change the game to solve or at least mitigate the underlying problem.So get ready for a fascinating journey. You'll emerge a deeper strategic thinker, poised to change and win all the games you play. In doing so, you can also make the world a better place. "Just one Game-Changer [is] enough to seed and transform an entire organization into a more productive, happier, and altogether better place," McAdams writes. Just imagine what we can do together.

    It explains how to harness our unique perspectives, pool our collective intelligence and tackle the greatest challenges of our age - from climate change to terrorism. It draws on a dazzling range of case studies, including the catastrophic failings of the CIA before 9/11, a fatal communication breakdown on top of Mount Everest and a moving tale of de-radicalisation in America's Deep South. Rebel Ideas will strengthen any team or organisation, but has dozens of personal applications, too: from the art of personal reinvention to the remarkable benefits of personalised nutrition. It shows us how to become more creative, how to collaborate in a world becoming more interconnected, and how to break free of the echo chambers that surround us all.

    This gargantuan helping of the human comedy relates how he is devoured by the masses of New York, a city boiling over with the itch to grab it now.

    What he’s found is that the secret ingredient for getting into the winner’s circle is simply the discipline of methodical preparation: that old-school, step-by-step way of having all your ducks in a row, whether you are an executive getting ready to do a deal or make a speech; a pitcher studying the traits of opposing hitters and keeping a meticulous notebook of their strengths and weaknesses; an international trade negotiator who knows all about the issues and the people on the other side before sitting down at the table; or a surgeon who rehearses like a classical musician.Deep down, you know you should do it. But how often do you wing it and fly by the seat of your pants because “Gosh, I don’t have time . . . I’ve done this before . . . I know what I’m doing”? It is obvious that you have to get ready for whatever game you’re playing, but all too frequently methodical preparation is the missing ingredient in today’s world of instant analysis, easy access to information, and glibness that sounds good at first but is unconnected with the reality at hand. In Dare to Prepare, successful people such as wine guru Robert Parker, investment legend Bill Miller, pianist Leon Fleisher, Goldman Sachs partner Lisa Fontenelli, broadcaster Bob Costas, firefighter Ann Marie Tierney, New York Mets manager Willie Randolph, and many others share the way they apply discipline in preparing for career-changing games, deals, meetings, and interviews. Cal Ripken Jr. played thousands of games in the major leagues but prepared for each like it was his first. NPR host Liane Hansen has interviewed countless people but approaches each interview with the same meticulous research time and time again.Make sure there are no slips “twixt cup and lip” as you get ready for your next personal or professional challenge by daring to prepare.

    man or woman... no matter how poor your education may be today!It makes no difference how badly you did in school as a child... how difficult it is for you to concentrate today... how poor your memory may be... how much a prisoner you are of crippling mental habits... how impossible it may seem to you today that YOU could read an entire book in as little as half an hour -That YOU could flash through business and financial problems that leave your friends stopped cold - that YOU could hold an entire roomful of people ABSOLUTELY SPELLBOUND BY THE POWER OF YOUR IMAGINATION, YOUR UNDERSTANDING, YOUR ABILITY TO TRANSMIT THE SPOKEN WORD! What's The Secret? It's As Simple As This - I believe that you can perform every one of these accomplishments - and more - far easier and faster than you've ever dreamed - because of this one simple fact: I believe that your mind is working today at only HALF of its true power - simply because no one has ever shown you the right way to make every book, every article, every subject you ever wish to learn HALF TEACH ITSELF! What are some benefits you can expect when you follow this program Effortlessly remember important dates, appointments, meetings and schedules weeks, months or even years ahead without missing a single one! Make other people "Hang On Your Every Word!" Develop a perfect, computer-like memory in just 5 minutes a day! Quickly and easily double or even triple your reading speed Breeze through any test or exam Develop unbreakable concentration and focus Never experience social awkwardness or anxiety again Skyrocket Your Vocabulary - In Minutes! What will you learn? Discover advanced techniques from psychology to become a master at any skill or subject Simple methods that allow you to nail down tough information or complex concepts quickly and easily What you can do to eliminate procrastination, minimize distractions, avoid interruptions, keep your mind focused and concentrate longer, even during challenging or stressful situations Step-by-step easy-to-understand methods for turning even the worst memory into a powerful one. How to use what you learn to become SUCCESSFUL in your business and enjoy all of the benefits How you can dazzle your friends and fellow workers with your ability to absorb facts like a sponge And much, much more Final Words: This is NOT a textbook! NOT a study manual

    When you develop your leadership ability through The Dale Carnegie Leadership Mastery Course you'll learn to be flexible, adaptable, and trustworthy, as well as a tough and decisive distributor of power. Learn all the secrets of leadership mastery: * Gain the respect and admiration of others using little-known secrets of America's most successful leaders. * Get family, friends, and coworkers to do what you ask because they want to do it, not because they have to. * Respond effectively when under crisis using proven techniques for thinking clearly and reducing anxiety under pressure. * Accomplish twice as much by learning to motivate others to perform at their best. * Make powerful decisions and follow through on them using Carnegie's action formula. A valuable tool that stands next to the classic How to Win Friends and Influence People, The Dale Carnegie Leadership Mastery Course offers a proven formula for success.

    The harsh truth is that they mismanage many of those choices, even though they have the right intentions. These blunders take a huge toll on leaders, their organizations, and the people they serve.Why is it so hard to make sound decisions? We fall victim to simplified mental routines that prevent us from coping with the complex realities inherent in important judgment calls. Yet these cognitive errors are preventable. In Think Twice, Michael Mauboussin shows you how to recognize-and avoid-common mental missteps, including:-Misunderstanding cause-and-effect linkages-Aggregating micro-level behavior to predict macro-level behavior-Not considering enough alternative possibilities in making a decision-Relying too much on expertsSharing vivid stories from business and beyond, Mauboussin offers powerful rules for avoiding each error. And he explains how to know when it's time to think twice-to question your reasoning and adopt decision-making strategies that are far more effective, even if they seem counterintuitive.Master the art of thinking twice, and you'll start spotting dangerous mental errors-in your own decisions and in those of others. Equipped with this awareness, you'll soon begin making sounder judgment calls that benefit (rather than hurt) your organization.

    At many companies, being first with a concept and first to market are critical just to survive. In The Art of Innovation, Tom Kelley, general manager of the Silicon Valley based design firm IDEO, takes readers behind the scenes of this wildly imaginative and energized company to reveal the strategies and secrets it uses to turn out hit after hit.IDEO doesn't buy into the myth of the lone genius working away in isolation, waiting for great ideas to strike. Kelley believes everyone can be creative, and the goal at his firm is to tap into that wellspring of creativity in order to make innovation a way of life. How does it do that? IDEO fosters an atmosphere conducive to freely expressing ideas, breaking the rules, and freeing people to design their own work environments. IDEO's focus on teamwork generates countless breakthroughs, fueled by the constant give-and-take among people ready to share ideas and reap the benefits of the group process. IDEO has created an intense, quick-turnaround, brainstorm-and-build process dubbed "the Deep Dive."In entertaining anecdotes, Kelley illustrates some of his firm's own successes (and joyful failures), as well as pioneering efforts at other leading companies. The book reveals how teams research and immerse themselves in every possible aspect of a new product or service, examining it from the perspective of clients, consumers, and other critical audiences.Kelley takes the reader through the IDEO problem-solving method:> Carefully observing the behavior or "anthropology" of the people who will be using a product or service> Brainstorming with high-energy sessions focused on tangible results> Quickly prototyping ideas and designs at every step of the way> Cross-pollinating to find solutions from other fields> Taking risks, and failing your way to success> Building a "Greenhouse" for innovationIDEO has won more awards in the last ten years than any other firm of its kind, and a full half-hour Nightline presentation of its creative process received one of the show's highest ratings. The Art of Innovation will provide business leaders with the insights and tools they need to make their companies the leading-edge, top-rated stars of their industries.From the Hardcover edition.

    In The Generals, Thomas E. Ricks sets out to explain why that is. In part it is the story of a widening gulf between performance and accountability. During the Second World War, scores of American generals were relieved of command simply for not being good enough. Today, as one American colonel said bitterly during the Iraq War, “As matters stand now, a private who loses a rifle suffers far greater consequences than a general who loses a war.”In The Generals we meet great leaders and suspect ones, generals who rose to the occasion and those who failed themselves and their soldiers. Marshall and Eisenhower cast long shadows over this story, as does the less familiar Marine General O. P. Smith, whose fighting retreat from the Chinese onslaught into Korea in the winter of 1950 snatched a kind of victory from the jaws of annihilation.But Korea also showed the first signs of an army leadership culture that neither punished mediocrity nor particularly rewarded daring. In the Vietnam War, the problem grew worse until, finally, American military leadership bottomed out. The My Lai massacre, Ricks shows us, is the emblematic event of this dark chapter of our history. In the wake of Vietnam a battle for the soul of the U.S. Army was waged with impressive success. It became a transformed institution, reinvigorated from the bottom up. But if the body was highly toned, its head still suffered from familiar problems, resulting in tactically savvy but strategically obtuse leadership that would win battles but end wars badly from the first Iraq War of 1990 through to the present.Ricks has made a close study of America’s military leaders for three decades, and in his hands this story resounds with larger meaning: about the transmission of values, about strategic thinking, and about the difference between an organization that learns and one that fails.

    Whether you work as a consultant or you work with consultants, this relentlessly practical guide will be your best friend as you discover how consulting influences your business- and real life-decisions and those of others.The Flawless Consulting Fieldbook and Companion is packed with: Sample scenarios Case studies Client-consultant dialogues Hands-on tools Action plans Implementation checklists Wow! A companion a business owner can't be without! The insights of 30 consultants the caliber of Peter Block is priceless.--Sue Mosby, principal, CDFM2 Architecture Inc.This book is a companion piece for both the desktop and bedside of those who do consulting full time or in their role as leader. I plan to keep this book close to me to both guide and inspire my work.--Phil Harkins, president, Linkage, Inc.

    As Senior VP of Apple, Jay served as Steve's right-hand man and trouble-shooter, overseeing all corporate operations and business planning, as well as software development and HR. In "Leading Apple with Steve Jobs," Jay details how Steve managed and motivated his people--and what every manager can learn from Jobs about motivating people to do the best work of their lives.Steve Jobs used the phrase "Pirates Not the Navy" as a rallying cry--a metaphor to "Think Different." In the days of developing the Macintosh, it became a four-word mission statement. It expresses the heart of Apple and Steve. The management principles that grew out of that statement form the backbone of this book. Explains how to find talented people who will understand your objectives and be able to make a contribution to that effort Lists traits that can determine whether a person will be so committed to the vision that they will provide their own motivationExplains how to ensure that your employees hold an allegiance to the captain and to his/her shipmates, and also possess the ability to come up with original, unique ways to approach a problem, and be self-guided with a strong sense of direction"Leading Apple with Steve Jobs" will shift your thought paradigm and inspire you to assemble and lead innovative teams.

    Whenever you find yourself worrying, procrastinating, or questioning your potential -- FEAR is getting the best of you.Specifically, there are seven common fears you must learn to defeat if you want to live a happy and successful life:1) The fear of what other people think.2) The fear of change.3) The fear of making the wrong decision.4) The fear of missing out on something better.5) The fear of not being good enough.6) The fear of failure being permanent.7) The fear of being "due" for a setback.Every major worry and self-destructive thought is rooted in one of these seven fears.In this inspirational fable, Mickey McGavin is a pro boxer struggling to overcome the seven fears that are holding him back--in the ring and in life. With the help of a former world champion who becomes his trainer and mentor, McGavin learns he must defeat the fears in his mind before he can defeat his opponents in the ring.Boxing is the metaphor for life in this story, but the techniques used for defeating fear are universal.No matter your goal, FEAR is your ultimate opponent and this book will show you how to defeat the fears that hold you back from living the life you were born to live.Read this life-changing book and discover why victory -- in sports, in business, and in life -- always favors the fearless.

    Topics include: making the right decisions; how to enhance work; and managing a meaningful business. It aims to identify key principles for business success.

    This innovation advantage will translate into a premium in your company’s stock price—an innovation premium—which is possible only by building the code for innovation right into your organization’s people, processes, and guiding philosophies.Practical and provocative, The Innovator’s DNA is an essential resource for individuals and teams who want to strengthen their innovative prowess.