These are the men and women doing battle daily beneath the banner that is your brand. Are they courageous or indecisive? Are they serving a motivated team or managing employees? Are they valued? Your team will never grow beyond you, so here’s another question to consider—are you growing? Whether you’re sitting at the CEO’s desk, the middle manager’s cubicle, or a card table in your living-room-based start-up, EntreLeadership provides the practical, step-by-step guidance to grow your business where you want it to go. Dave Ramsey opens up his championship playbook for business to show you how to: -Inspire your team to take ownership and love what they do -Unify your team and get rid of all gossip -Handle money to set your business up for success -Reach every goal you set -And much, much more! EntreLeadership is a one-stop guide filled with accessible advice for businesses and leaders to ensure success even through the toughest of times.

    But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business.The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on "validated learning," rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute.Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs - in companies of all sizes - a way to test their vision continuously, to adapt and adjust before it's too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.

    Author Mahendra Ramsinghani covers the distinct aspects of the venture capital fund raising and investment process with insights and perspectives from leading experts. Interviewees include Limited Partners (LPs) such as Credit Suisse, Grove Street Advisors and General Partners (GPs) from Foundry Group, Spark Capital, Benchmark Capital, Norwest Venture Partners, Shasta Ventures and Bessemer Venture Partners. If you're curious about venture capital businesses, you've found the only book that covers it all. - The first book to address the full investment cycle of the venture capital business - Demystifies the key aspects of the business - raising venture funds, fund-level due diligence and fund terms, structuring investments, value creation, and exits - Foreword by Mark Heesen, President, National Venture Capital Association - Benefit from the experiences of the best-in-class practitioners, who have made investments in leading companies like Zynga, Twitter & Foursquare - Describes how venture capital is an art as well as a science In-depth and thorough, The Business of Venture Capital is the one book that includes insights, tools and real world examples every practitioner can benefit from.

    At one point or another in this book, you will experience several different reactions - excitement, curiosity, joy, laughter, or even tears - but the ultimate goal is to encourage and challenge you to make a decision to do the impossible. That may have a totally different meaning to you than it did to Steve Jobs, Thomas Edison, or any of the other role models we will look at; but whatever Doing the Impossible means to you, the goal of this book is to help you realize that you have the capacity to do what the critics think is impossible. - Patrick Bet-David, Introduction to Doing the Impossible. Doing the Impossible is a roadmap for those who want to do something big with their lives. The book goes over 25 steps that the reader should take to re-create themselves, identify their cause, and make history. Patrick Bet-David shares his own impossible crusade and gives key principles for anyone looking to do the same.

    In Anything You Want, Sivers details his journey and the lessons learned along the way of creating CD Baby and building a business close to his heart. “[Sivers is] one of the last music-business folk heroes,” says Esquire magazine. His less-scripted approach to business is refreshing and will educate readers to feel empowered to follow their own dreams. Aspiring entrepreneurs and others trying to make their own way will be particularly comforted by Sivers straight talk and transparency -a reminder that anything you want is within your reach. Anything You Want is also available in a 5 pack, 52 pack and very limited edition Collectible, signed by Derek.

    Hansen, enumerate the principles for building a truly great enterprise in unpredictable, tumultuous, and fast-moving times. The new study: "Great by Choice" distinguishes itself from Collins's prior work by its focus on the type of unstable environments faced by leaders today. The new findings: The best leaders were more disciplined, more empirical, and more paranoid. Following the belief that leading in a "fast world" always requires "fast decisions" and "fast action" is a good way to get killed. The great companies changed less in reaction to a radically changing world than the comparison companies. This book is classic Collins: contrarian, data-driven, and uplifting. He and Hansen show convincingly that, even in a chaotic and uncertain world, greatness happens by choice, not by chance.

    In The Millionaire Messenger, Brendon Burchard pulls back the curtains on the once-secretive "expert industry" and shows how to become an influential and highly paid advice expert through websites, books, speeches, seminars, coaching, consulting, and online programs.  Blessed to receive life’s golden ticket - a second chance - after surviving a dramatic car accident, Burchard has dedicated his life to helping others find their voice, live more fully, and follow their dreams.  By following his 10-step program, average, ordinary people can learn to package their struggles, successes, research, or life’s story into advice for others and become experts on any given topic.  In the industry of people who share their advice and knowledge with the world and get paid for it, Burchard is the “guru’s guru." If you’ve ever wondered how the gurus spread their message, serve others, and build a real business, then this is a must-read.

    It happens because VCs are experts in financings and most entrepreneurs are not. Brad and Jason are out to fix that problem with Venture Deals. This book is long overdue and badly needed."—Fred Wilson, Managing Partner, Union Square Ventures"Feld and Mendelson pack a graduate-level course into this energetic and accessible book.?The authors' frank style and incisive insight make this a must-read for high-growth company entrepreneurs, early-stage investors, and graduate students.?Start here if you want to understand venture capital deal structure and strategies.?I enthusiastically recommend."—Brad Bernthal, CU Boulder, Associate Clinical Professor ofLaw, Technology Policy, Entrepreneurial Law"A must-read book for entrepreneurs.?Brad and Jason demystify the overly complex world of term sheets and M&A, cutting through the legalese and focusing on what really matters.?That's a good thing not just for entrepreneurs, but also for venture capitalists, angels, and lawyers.?Having an educated entrepreneur on the other side of the table means you spend your time negotiating the important issues and ultimately get to the right deal faster."—Greg Gottesman, Managing Director, Madrona Venture Group"Venture Deals is a must-read for any entrepreneur contemplating or currently leading a venture-backed company. Brad and Jason are highly respected investors who shoot straight from the hip and tell it like it is, bringing a level of transparency to a process that is rarely well understood. It's like having a venture capitalist as a best friend who is looking out for your best interests and happy to answer all of your questions."—Emily Mendell, Vice President of Communications,National Venture Capital Association"The adventure of starting and growing a company can be exhilarating or excruciating—or both. Feld and Mendelson have done a masterful job of shedding light on what can either become one of the most helpful or dreadful experiences for entrepreneurs—accepting venture capital into their firm. This book takes the lid off the black box and helps entrepreneurs understand the economics and control provisions of working with a venture partner."—Lesa Mitchell, Vice President, Advancing Innovation, Kauffman Foundation

    Within these pages he dramatically unveils exactly what it takes to live a powerful and effective life both personally and professionally.Regardless if you are a CEO, small business owner, parent, or someone who simply wants to make a difference, you will learn to master powerful distinctions that you can apply immediately to resolve the challenges that you are presently up against. You will also become adept at assisting others in solving their most pressing problems with precision and grace.This book boldly demonstrates why Djukich is regarded as the ultimate performance catalyst to business. He simply kicks the hell out of the sacred cows that keep individuals and businesses stuck. Brandon Craig, CEO, BiltRite Corporation

    Gerber. The entrepreneurial myth is that most small businesses are started by entrepreneurs. Not so, says Michael E. Gerber, most are started by technicians who enjoy handson work and making new products. Therefore, they are too focused on issues within the business, rather than the business as a whole. Gerber proposes an ingenious solution to this problem: the owner should look upon the business as a prototype that they want to expand in the future. In this way, the company itself becomes the handson product.In The EMyth Revisited, Gerber shows how to implement this process, using examples from successful business leaders. As Thomas Watson says, "[w]e didn't do business at IBM, we built one.'' Gerber explains how to develop a franchise mentality, and how much of your resources should be spent on each sector of your business. He suggests what type of management systems should be put in place as your business grows.His argument is a simple one: in order to end as a mature company, you must also begin as one, at least in your thinking. The theories and strategies within The EMyth Revisited have been proved effective by a number of large, successful businesses.

    I would love to write that book, but at this time I have no indication that such a book would be worth writing. Most books fail in the market, and most of them fail not because they are poorly written or edited, but because there aren’t enough people interested in them. They are not the right it.What you are reading now is a pretotype edition of the book. I wrote and “edited” it in days instead of months, just to test the level of interest in such a book. I had a few friends and colleagues review it, but don’t be surprised if you find typos, misspellings, bad grammar, awkward formatting and all sorts of misteaks.Releasing it in its present state is not easy for me.The toughest thing about pretotyping is not developing pretotypes, that’s the fun part. The tough part is getting over our compulsion for prema- ture perfectionism and our desire to add more features, or content, before releasing the first version. The tough part is getting our pretotypes in front of people, where they will be judged, criticized and – possibly – rejected.Reid Hoffman, founder of LinkedIn once said: “If you are not embarrassed by the first version of your product, you’ve launched too late.”I am plenty embarrassed. I must be on the right track.http://www.pretotyping.org/pretotype-...

    Using the greatest material from his popular Blog Maverick, he has collected and updated his postings on business and life to provide a catalog of insider knowledge on what it takes to become a thriving entrepreneur. Cuban tells his own rags-to-riches story of how he went from selling powdered milk and sleeping on friends' couches to owning his own company and becoming a multi-billion dollar success story. His unconventional yet highly effective ideas on how to build a successful business offer entrepreneurs at any stage of their careers a huge edge over their competitors.

    It shows the reader how to use key financial indicators as a basis for smart business decisions, with a focus on companies in the range between start-up and $5 million in revenue.

    A better question would be: What did the big guys do that caused the success that allowed them to get big? The answer is not just one thing. “Business is complex and anyone who says it isn’t is trying to sell you their version of the magic pill. But there are some common denominators which drive sustainability and long term success. One of those is a willingness to think… another is an ability to measure. Sadly, most businesses are struggling financially and they will stay that way because the owner is too busy operating and not running the business end of the business. It’s not that they don’t want to…. It’s that no one ever taught them how. Here’s the problem: You can’t run the business end of your business without business skills and tools. As Warren Buffett said, “If you can’t read the scoreboard, you don’t know the score. If you don’t know the score, you can’t tell the winners from the losers.” Business success requires business skills and tools. Here it is on a bumper sticker: Great operators get tired. Great business owners get rich! This book teaches you the strategies which will give you optics and enhance your ability to see the places where you’re leaving money on the table and sabotaging your business.

    Over the past 13 years, he has used his one-of-a- kind method to raise more than $400 million--and now, for the first time, he describes his formula to help you deliver a winning pitch in any business situation.Whether you're selling ideas to investors, pitching a client for new business, or even negotiating for a higher salary, "Pitch Anything "will transform the way you position your ideas.According to Klaff, creating and presenting a great pitch isn't an art--it's a simple science. Applying the latest findings in the field of neuroeconomics, while sharing eye-opening stories of his method in action, Klaff describes how the brain makes decisions and responds to pitches. With this information, you'll remain in complete control of every stage of the pitch process."Pitch Anything" introduces the exclusive STRONG method of pitching, which can be put to use immediately: Setting the Frame Telling the Story Revealing the Intrigue Offering the Prize Nailing the Hookpoint Getting a DecisionOne truly great pitch can improve your career, make you a lot of money--and even change your life. Success is dependent on the method you use, not how hard you try. "Better method, more money," Klaff says. "Much better method, much more money." Klaff is the best in the business because his method is much better than anyone else's. And now it's yours.Apply the tactics and strategies outlined in "Pitch Anything" to engage and persuade your audience--and you'll have more funding and support than you ever thought possible.

     Founded ten years ago by childhood pals Eric Ryan and Adam Lowry, Method has been making headlines and profits with a revolutionary blend of culture and commerce, style and substance. Today, Method's ecofriendly soaps, detergents, and cleaners are ubiquitous in stores, capturing valuable shelf space long dominated by the tired old products of giants P&G and Unilever. Ryan and Lowry obsess over seven principles at the heart of Method's business philosophy, including: * Kick Ass at Fast: Use small size to your advantage; by bringing innovations to market faster, you can stay out in front of larger rivals. * Inspire Advocates: Rather than getting caught up in costly battles for market share, foster deeper relationships with fewer customers in pursuit of greater wallet share. * Win on Product Experience: Beyond satisfying your customers' rational needs, design experiences for them. The Method Method is an irreverent, candid, firsthand case study. Readers will learn how today's consumers behave, how today's companies compete, and how both groups are acting together to drive profound global change.

    This study guide includes a detailed Plot Summary, Chapter Summaries & Analysis, Character Descritions, Objects/Places, Themes, Styles, Quotes, and Topics for Discussion on Outliers by Malcolm Gladwell.

    That’s the breakthrough message of TOMS’ One for One movement. You don’t have to be rich to give back and you don’t have to retire to spend every day doing what you love. You can find profit, passion, and meaning all at once—right now.    In Start Something That Matters, Blake Mycoskie tells the story of TOMS, one of the fastest-growing shoe companies in the world, and combines it with lessons learned from such other innovative organizations such as Method Products, charity: water, FEED Projects, and TerraCycle. Blake presents the six simple keys for creating or transforming your own life and business, from discovering your core story to being resourceful without resources; from overcoming fear and doubt to incorporating giving into every aspect of your life. No matter what kind of change you’re considering, Start Something That Matters gives you the stories, ideas, and practical tips that can help you get started.   Why this book is for you:  • You’re ready to make a difference in the world—through your own start-up business, a nonprofit organization, or a new project that you create within your current job.• You want to love your work, work for what you love, and have a positive impact on the world—all at the same time.• You’re inspired by charity: water, method, and FEED Projects and want to learn how these organizations got their start. • You’re curious about how someone who never made a pair of shoes, attended fashion school, or worked in retail created one of the fastest-growing footwear companies in the world by giving shoes away.• You’re looking for a new model of success to share with your children, students, co-workers, and members of your community. You’re ready to start something that matters.

    With details from his own experiences and profiles of modern-day change agents, Hillman shows how you too can have greater influence no matter what your age or status in life.     Our culture is shaped by the seven mountains of cultural influence: business, government, media, arts and entertainment, education, the family, and the church. Featuring a chapter on each of the seven cultural mountains, Change Agent describes where we are, what we must do to influence these strategic areas, and what success will ultimately look like.

    This is a summary of First Break all the rulesThe complete book can be found here: First, Break All the Rules: What the World's Greatest Managers Do Differently

    It begins with the basics--defining these proposals and why they are necessary--and coaches you through the entire proposal process. In this book, you'll learn how to establish outcome-based business objectives and maximize your success and commensurate fees.From bestselling author Alan Weiss, Million Dollar Consulting Proposals delivers step-by-step guidance on the essential element in creating a million dollar consultancy.Outlines the nine key components to a Million Dollar Consulting proposal structure Presents a dozen Golden Rules for presenting proposals Offers online samples, forms, and templates to maximize the effectiveness of these tools The New York Post calls bestselling author Alan Weiss one of the most highly regarded independent consultants in America. Alan Weiss's expert guidance can lead your consulting business to unprecedented success, and it all starts with a million dollar proposal.

    These companies, to be sure, broke new science and engineering ground—yet their most lasting legacy may well be their pioneering approach to business itself. They blazed a path that led to Intel, Apple, Oracle, Genentech, Gilead, Sun, Adobe, Cisco, Yahoo, eBay, Google, Salesforce, Facebook, Twitter, and many, many others.What causes a fledgling company to break through and prosper? At the highest level, the blueprint is always the same: An upstart team with outsized ambition somehow possesses an uncanny ability to surpass customer expectations, upend whole industries, and topple incumbents. But how do they do it? If only we could observe the behaviors of such a company from the inside. If only we were granted a first-person perspective at a present-day Silicon Valley startup-cum-blockbuster. What might we learn? This document—the story of Data Domain’s rise from zero to one billion dollars in revenue—is your invitation to find out. For anyone curious about the process of new business formation, Tape Sucks offers a provocative, ripped-from-the-headlines case study. How does a new company bootstrap itself? What role does venture capital play? Why do customers and new recruits take a chance on a risky new player? Frank Slootman, who lived and breathed the Data Domain story for six years, offers up his clear-eyed, “first-person shooter” version of events. You’re with him on the inside as he and his team navigate the tricky waters of launching a high-technology business. You’ll feel—deep in your gut—the looming threat of outside combatants and the array of challenges that make mere survival an accomplishment. You’ll catch a glimpse of an adrenalin-fueled place where victories are visceral, communication wide open, and esprit de corps palpable. The upshot is that the principles of the early entrepreneurs of Silicon Valley are alive and well. Their straightforward ideas include employee-ownership, tolerance for failure, unfettered meritocracy, faith in the power of technology breakthroughs, a preference for handshakes and trust over contracts and lawsuits, pragmatism, egalitarianism, and a belief in the primacy of growth and reinvestment over dividends and outbound profits. Tape Sucks is an honest, informed perspective on technology wave riding. It allows you to observe a high-growth business at close range and get an unvarnished picture of how things really work.

    This will be as different from the information economy as that was from the industrial economy before it. Last century we popularized knowledge work, transforming from an industrial economy dependent on child labor to an information economy dependent on adult education. This century we will popularize entrepreneurship, changing what it means to be an employee. Since medieval times, the West has been defined by agricultural, industrial, and information economies. These three economies have transformed religion, politics, and finance. An emerging entrepreneurial economy promises to transform business. Perhaps the most interesting prediction is that social invention will be as common for the next generation as technological invention became in the last century. The Fourth Economy: Inventing Western Civilization is a wildly optimistic book that will change how you think about the past and your future.

    Finding a balance between sharing yoga with the world and running an ethical business can be challenging. The Yogi Entrepreneur is the definitive manual on starting and growing a yoga business. Whether you are an established teacher, looking to expand your student base, a new teacher fresh out of yoga teacher training, or you are simply considering signing up for your first yoga certification course—this book is for you.The Yogi Entrepreneur offers chapters on becoming a yoga teacher, marketing and branding, ethics, leading retreats and workshops, developing a Wordpress website, managing social media like Twitter and Facebook, and many other important skills for success as a teacher or yoga studio owner. With scores of resources, low-cost marketing tips, and time-saving tools, this book is a yoga teachers toolbox.The Yogi Entrepreneur has been used in hundreds of teacher training programs around the world and has helped thousands of yoga teachers to find their audience, define their brand, and share their unique approach to yoga more effectively. Whether your teaching is rooted in more traditional styles of yoga like Iyengar, Kripalu and Integral, or in more contemporary disciplines such as Forrest, Bikram, Baptiste and Anusara yoga, the simple and straightforward tools outlined in these pages will help you to reach your true potential as a yoga teacher.If you are ready to jumpstart your yoga and meditation business then look no further!__________Darren Main has written another exceptionally practical book for yogis, this one a gem that every yoga teacher should have at his or her fingertips in opening to make a livelihood. —Mark Stephens,
 Author of Teaching YogaWhen I read Yogi Entrepreneur, I was struck not only by Darren Main’s thoughtfulness about the topic and his experience in the field, but also by the personal and very real way he conveyed his information. It was more like having a very useful and interesting conversation with a wise and funny friend rather than reading a “how to” book. —Judith Hanson Lasater, Phd., PT,

 Author of Yoga Body, What We Say Matters and 30 Essential Yoga PosesFor the yoga teacher looking to make a career of doing what they love, Darren Main’s book, The Yogi Entrepreneur, is invaluable. We will highly recommend it to our teachers and those in our Teacher Training programs. 
—Trevor Tice

, Founder CorePower YogaFinally, a much needed book on the business art of yoga. Many of us have the skills and wisdom of yoga to proficiently reach out to people as teachers. Managing the business end of yoga is our downfall. Highly skilled and extraordinary yoga teachers whose careers are shining successes ultimately fail due lack of business skills. This book is a powerful guide to facilitate what teachers are qualified to offer and at the same time make a successful living for themselves. —Yogi Amrit Desai

, Founder of Kripalu Yoga and author of Amrit Yoga

Darren Main has done it again with the Yogi Entrepreneur. His in depth analysis and advice offers unique insight that you won't find in yoga manuals. This masterful book, like his second book Yoga and the Path of the Urban Mystic should be required reading in all teacher training courses. —Darren Littlejohn, 

Author of the 12-Step Buddhist
 
www.the12stepbuddhist.comDarren Main has created an incredibly clear road map on how to build your career as a professional yoga teacher! The Yogi Entrepreneur is an exceptional resource for new and seasoned teachers alike. We recommend this book to all of our Teacher Training graduates. —Rasha Pensanti Shakeri Director, YogaWorks Teacher Training

    The Street to the Highway published in the year 2011 was published by Jaico Publishing House. View 2376 more books by Jaico Publishing House. The author of this book is Vineet Bajpai. ed page displaying collection of Vineet Bajpai books here. This is the Paperback version of the title "The Street to the Highway " and have around pp. 264 pages. The Street to the Highway is currently Available with us.

    It is the only book of its kind that sheds light on the true road of achieving what seem to be "impossible" goals or ambitions. The story follows a young entrepreneur, a self-made businessman who made a fortune and lost it all, had to fight for his life to rebuild his business and build an empire while struggling to make ends meet. This book is also about you--and what you can do today to achieve your life's dream. It will guide you through your own path for success and take you through experiences that no other self-help book would. The author details the motivation, success, hard work and no-bull attitude you'll need to make your dream come true, regardless of what it is.

    This book is a complete, no-nonsense guide to every aspect of the business In clear, straightforward language, readers are walked through every step in starting and running a flourishing Internet bookselling operation.

    . . making jam? How about a 12-year-old who started making video games for $10 a pop and came to be valued at $3.5 million before age 16! The number of child entrepreneurs has increased unimaginably over the past 20 years, and this rate will not decrease anytime soon. Kids today are becoming more aware of their potential at younger and younger ages, and the bar for their futures will only be raised as time goes by. The Making of a Young Entrepreneur is geared toward helping kids build a solid business foundation using the same principles the author employed when she started her own business at age 9. Her aim is to help kids forge true success by applying time-tested principles, which she presents to them in their own language. This book is a golden display of the heart of a young girl who wants to see people reach their full potential by refusing to be spectators of their own dreams

    The book gives you everything to get started. Written by a self made millionaire who explains her internet marketing success system step by step from keyword and niche research to driving traffic to your web site. Easy to read and understand, this is a must have book for any one involved with making money online. It is so clearly laid out that there is not even any need for technical knowledge or any prior experience to earn money online. It really is the only book you need to make money on the internet. You will certainly not regret buying this book as in return you get 506 pages of techniques, tips and valuable content. See what other people say about the book on www.FromNewbieToMillionaireTestimonia...

    It is a message that continues to resonate, but few have ever had the opportunity to hear the “success” lecture by the man himself.At the University of Virginia archives, Don M. Green, CEO of the Napoleon Hill Foundation was doing a routine inventory check when he discovered a box of unedited and undeveloped 16 millimeter film canisters circa 1960. After working carefully to restore and digitize the filmed content what was discovered was “pure gold”—Napoleon Hill and his longtime partner W. Clement Stone sharing their inspirational insights on the 13 keys to success. The 13 principles that when applied can truly separate you from the 95% who only dream of success, and let you join the top 5% who actually achieve it!The Napoleon Hill Foundation sent a copy of the archive film to a who’s who list of today’s top motivational speakers and achievers whose feedback was unanimous in its praise. Not only is the information practical, useful, and enduring, it is exactly what society needs to hear right now as we struggle through challenges never before seen in our lifetime. Agreeing to participate in an innovative structure, each current thought leader went into the studio to share provocative insights on these revisited gems, creating a masterful collaboration unlike anything else in the marketplace.In this unique audio program, you will not only hear W. Clement Stone and Napoleon Hill share their time tested insights, but you will also hear additional commentary by today’s inspirational leaders as they expand on these time-tested and classic principles of success. In the same format as a radio show, join us as we countdown the 13 Keys to Success.Hosted by Greg S. Reid with additional commentary by Don M. Green, Bob Proctor, Sharon Lechter, Mark Victor Hansen, Loral Langemeier, Les Brown, David M. Corbin, Margie Aliprandi, Nik Halik, LuAn Mitchell, Ruben Gonzalez, Dr. J.B. Hill, John St. Augustine, Kevin Harrington, Jim Stovall, Marcia Wieder, John Assaraf, and Brian Tracy.Bonus Disc—includes a DVD of the remastered archival film.

    The highly acclaimed manual for changing everyday habits now in an all-newthird edition!"

    The key is using, rather than stifling, imagination and intuition. Lee's illustrated, colorful worksheets and step-by-step instructions are playful yet practical, transforming drudgery into joy. They'll enable you to define your vision and nail down plans for funding, marketing, networking, and long-term strategy.Discover how to:* Develop a financial plan with fun and flair * Select your circle of support to get the work done* Clarify your business values and goals * Paint a picture of your business landscape* Understand your competition and what makes you stand out from the crowd* Identify your perfect customers and create a marketing plan to reach them* Map out concrete action steps to bring your Right-Brain Business Plan to life

    How can you discover and pursue new markets to make your business thrive?In "Capturing New Markets," world-renowned business strategist Stephen Wunker argues that the first step is to stop applying traditional formulas of success and understand the unique dynamics in fast-changing new markets. He guides you through the process of creating counterintuitive strategies, such as treating competitors as collaborators, timing market entry, and targeting narrow niches before big customer segments.Whether you work for a huge corporation or for yourself, "Capturing New Markets" helps you find new sources of growth. Based on Wunker's groundbreaking work with Clayton Christensen--the Harvard Business School legend who coinedthe term "disruptive innovation"--plus Wunker's extensive experience in the trenches, this practical and fascinating guide shows how companies: Identify, create, and dominate new markets Avoid the pitfalls of commodization and find new ways to grow Develop and sustain new sources of growth into the futureDrawing on dozens of case studies plus data-driven research, this revolutionary approach to business shows you how to turn new markets into the drivers of growth--propelling you and your company into a whole new world of opportunity. You'll learn how to anticipate customer demands and meet emerging needs before anyone else does. You'll discover how to spot ideas ready for explosive growth, and how to lead new markets while your competitors are just waking up tothe opportunity. You'll also see how to make these strategies work in companies that are both small and very large."Capturing New Markets" upends traditional thinking about business strategy, showing what will work in a new economy marked by turbulence and change. This is the resource you need to transform industries and the prospects of companies within them.Praise for "Capturing New Markets"""Capturing New Markets" offers a new and rigorous toolkit that charts a clear path to this business imperative. This is a major new contribution to the field with practical takeaways just when we need them most." --Vijay Govindarajan, Professor at Tuck School of Business at Dartmouth College, and First Professor in Residence and Chief Innovation Consultant at GE"Prepare to have your existing concepts of new markets turned upside down. This is not another academic 'thought experiment, ' but a practical, experience-driven manual for all who aspire to enhanced growth. New markets are all around us--not just in the developing world. Wunker provides fresh perspectives in an extremely readable how-to manual that will allow the reader to discover unmet need and enter new markets wherever they are. All in all, an essential read for every new market pioneer." --Dr. Garry Neil, Corporate VP for Science & Technology, Johnson & Johnson""Capturing New Markets" reveals critical patterns underlying why some new ventures become big businesses, and others do not. The journey to creating new markets can be full of uncertainty, and understanding these patterns provides a big advantage to informed entrepreneurs." --Charles Warden, Managing Director, Versant Ventures"While new markets fuel business growth, traditional approaches to marketing and strategy can be poorly suited to these super-dynamic environments. Through abundant and engaging examples, "Capturing New Markets" shows you how to establish priorities and tap growth opportunities with lower cost, lower risk, and higher impact." --Anish Shah, President & CEO India, GE Capital"Intensifying competitive environments require that all companies continually think about and explore new growth opportunities. "Capturing New Markets" provides critical guidance on how to evaluate and build new markets with a creative yet disciplined approach." --Brad Gambill, Chief Strategy Officer, Singapore Telecom""Capturing New Markets" is a compass for business transformation. The book combines fascinating stories with clear takeaways that enable readers to chart their long-term courses and to begin with concrete steps tomorrow morning." --Greta Metts, Head of Global Marketing Innovation and Business Transformation, Boehringer-Ingelheim Pharmaceuticals"Entrepreneurs are barraged with urgent issues, and it is easy to lose sight of strategy. Amidst all the pressing things you have to do in building a business, make it a priority to read "Capturing New Markets." This book gives succinct and powerful advice that can save you immense amounts of time and money while substantially boosting your odds of success." --Suneet Wadhwa, cofounder of Snapfish.com and Serial Entrepreneur"Wunker has created a valuable tool for anyone seeking to drive meaningful change in a market or an organization. Bridging theory to case studies, he creates effective, practical and actionable advice for those seeking opportunity within change." --Meredith Baratz, Vice President, Market Solutions, UnitedHealthcare"In fast-moving markets, leaders can never rest. "Capturing New Markets" lays out a clear and convincing route for how big companies can act like nimble entrepreneurs in building new sources of growth." --Ingrid Johnson, CEO Retail and Business Banking, Nedbank

    In a world of changing buyer behavior and access to new levels of buyer understanding, companies who are serious about revenue growth now have the tools to respond appropriately. In this thoughtful, complete discussion, Steven Woods author of the acclaimed book Digital Body Language and Alex Shootman deliver a comprehensive analysis of how and when to engage buyers using revenue tools ranging from social media to field sales, how the revenue engine can be measured, and how to optimize for maximum revenue growth.

    Whatever you are selling, this book will help you do it better, and feel better about doing it. By switching your focus from the hard sell to building more trust and adding more value, you will end up not just with more satisfied customers, but with more sales as well.

    

    By nature, we're curious, innovative, and driven to build and create. Those qualities are essential to our ongoing growth, happiness, and success, in every aspect of our lives. Unfortunately, our entrepreneurial nature can become weighed down by other forces; our need for security, our reluctance to take risks, and our dwindling assurance that we can do the things we set out to do. In From Idea to Exit, author Jeffrey Weber draws on his own experiences and in-depth research to construct a framework of ideas and practices that will strengthen and sustain the entrepreneurial experience, no matter what shape it might take. He outlines proven methods for mastering the demands of an evolving enterprise, even as readers build the skills of an evolving entrepreneur. By channeling their innovative drive through the sound practices and logical, planned processes described in this book, readers can achieve even their most daring goals. Whether the reader is a free agent preparing to enter his or her first entrepreneurial adventure, a mid-level worker wanting to step up innovative energies through a new sense of corporate ownership, a small business owner determined to grow entity to the next phase, or a corporate leader looking to reignite the innovative fires that fuel success, he or she will find the ideas, answers, and step-by-step solutions in this book. From Idea to Exit guides readers through the four main phases of the entrepreneurial journey.Phase I: Idea Determine the form of entrepreneurship and identify what obstacles to overcome to launch the ideaPhase II: Startup Transition from the idea in logical, manageable steps plan (and adjust) goals, create and execute a formal business plan, generate leads, and refine evolving business prioritiesPhase III: Running Pull together a management team and build the valuation of the companyPhase IV: Exit Maximize the organization's value and finalize the transaction of an exit plan

    Aliza Sherman, crowdsourcing innovator, has helped her clients harness the incredible power of "crowd-think" and "crowd- do" to achieve goals as diverse as designing new products to test-marketing services to fundraising. In this guide, she explains the theory and practice of crowdsourcing and actually shows readers how to use it.? A practical, prescriptive guide for those who want to put the ideas in such books as The Wisdom of Crowds and Here Comes Everybody into action.? Step-by-step instructions.? Insightful anecdotes from the world of crowdsourcing.

    A s the head of well-established corporations and as the brains behind numerous start-ups, Christiansen has been through it all, and he's charted all the zigs and zags you'll encounter. In The Zigzag Principle, he documents everything he has learned, including how to:Identify your destinationCreate a defined set of values to help you as your business finds its wayAdd resources and hire the right people, as you turn the cash you have into fuel for moreReplicate your successes to bring your product to the massesProtect your resources, your family, and your sanityThe simplicity of a straight line can be seductive. But it's not a realistic way to go about achieving your goals, because you will always come upon unexpected obstacles in the road. Zigzagging requires you to be nimble and flexible, to "bootstrap," and to be able to take advantage of multiple opportunities. What it delivers is success--in business and in life--far beyond your initial plans and dreams.Use The Zigzag Principle to assess your resources, use them to their fullest, and keep yourself and your team motivated--all while living a life of balance.Praise for The Zigzag Principle"Rock-solid principles so simple that you will read this book wondering how you could have missed seeing truths that are so obvious."--Stephen R. Covey, bestselling author of The 7 Habits of Highly Effective People"Our economy will be saved and grow again through the industry of focused entrepreneurs who will hire thousands of employees to meet the needs of customers. This thoughtful and inspired book will guide creative and energized business men and women to accomplish their loftiest dreams and restore America's prosperity once again."--Alan E. Hall, entrepreneur, angel investor, venture capitalist, cofounder of Mercato Partners"The Zigzag Principle is the new way of doing business. It will increase your chances of success by 90 percent and eliminate so much of the stress that business owners face."--Garrett Gunderson, New York Times bestselling author of Killing Sacred Cows"The Zigzag Principle has revolutionized the way I run my business. It works, it measures, it performs. Every business should know and implement this principle!"--Curtis Blair, cofounder and general manager, Froghair"Rich Christiansen is one of the most insightful, practical, and cost-conscious entrepreneurs in the world today. Listen to Rich. He won't steer you wrong."--Roy H. Williams, author of the New York Times and Wall Street Journal bestselling Wizard of Ads trilogy"I don't believe entrepreneurship is something you can truly learn from a book. Everyone has to make their own mistakes. Nevertheless, if you've already made some mistakes then you'll find The Zig Zag Principle to be a no b.s. guide to starting, nurturing and succeeding at entrepreneurship."--Jeffrey Eisenberg, author of the New York Times and Wall Street Journal marketing bestsellers Call to Action and Waiting For Your Cat To Bark?"Entrepreneurs, you need not fear failure anymore! With The Zigzag Principle in hand, you will have all the tools you need to increase your probability of success the instant you apply the concepts in this book."--Rick Sapio, founder and CEO of Mutual Capital Alliance, Inc, Dallas, Texas"The Zigzag Principle isn't feel-good fluff--it is a logical and practical formula that you can put your hands on, and it will increase the rate of success of any business you apply it to."--Moe Abdou, Principal and founder, 33 Voices"The Zigzag Principle is more powerful than the 'release and iterate' mentality which is so prevalent today. I have adjusted my planning to incorporate this principle in our product launches. Properly executed, The Zigzag Principl will keep folks like me out of financial hot water."--David McInnis, founder of PRWeb.com and founder and CEO of Cranberry LLC, Venture Partners"Most entrepreneurs find it complicated and difficult to build their businesses. Rich has done a masterful job with The Zigzag Principle to make complex things simple and the difficult easy--and it works! It will help you get where you want to be with more confidence and certainty."--Murray Smith, New York Times bestselling coauthor of The Answer and CEO of MainStreetMentor.com"Whether you are a parent, an entrepreneur, a factory worker, or a middle manger, The Zigzag Principle will provide you with a framework and a formula that will empower you to make changes in your world you had never felt were possible."--Joseph Grenny, New York Times bestselling coauthor of Influencer: The Power to Change AnythingThe Zigzag Principle delivers the epiphany of the decade for business owners. These strategies are non-intuitive, but proven to be solid and dependable, which is why this is such an important work. Not only will you profit faster than you thought possible, you'll also enjoy greater balance and fulfillment in the process.--Leslie Householder, Award-winning bestselling author of The Jackrabbit Factor: Portal to GeniusAbout the Book:

    Most new managers get very little initial training on how to manage. Generally, new managers are promoted or selected for the role because of their excellent technical or professional expertise. It is assumed therefore that they will also be experts at people management, but this is often not the case. WHAT TO DO WHEN YOU BECOME THE BOSS is a complete how to guide for first-time managers. Simple and practical, it will help you manage your boss, your people and yourself. You'll discover how to: Become an effective leader and get the best out of yourself and be recognised throughout the organisation; Allocate your time effectively between leading, managing and operating;Manage your boss; Manage team performance, including setting standards, coaching, motivating and appraising performance; Delegate, make effective decisions and run motivating meetings;Choose the right person for the job using a proven method.

    Here are 10 inspiring and useful perspectives, all in one place.This collection of HBR articles will help you:- Manage risk in unstable environments- Ward off political threats to your business- Customize your business model for emerging markets- Tailor your strategy to capitalize on countries' strengths- Gain ground on emerging giants- Compete in China's new high-tech market- Win the war for talent in developing economies- Serve the bottom of the pyramid profitably

     · How to pick engineering leaders? · How would you define processes and when don’t you need them. · How to report to your managers. · How compensation systems and promotion systems work, and when they fail.