Best of
Business

2009

Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration


Ed Catmull - 2009
    Creativity, Inc. is a book for managers who want to lead their employees to new heights, a manual for anyone who strives for originality, and the first-ever, all-access trip into the nerve center of Pixar Animation—into the meetings, postmortems, and “Braintrust” sessions where some of the most successful films in history are made. It is, at heart, a book about how to build a creative culture—but it is also, as Pixar co-founder and president Ed Catmull writes, “an expression of the ideas that I believe make the best in us possible.” For nearly twenty years, Pixar has dominated the world of animation, producing such beloved films as the Toy Story trilogy, Monsters, Inc., Finding Nemo, The Incredibles, Up, and WALL-E, which have gone on to set box-office records and garner thirty Academy Awards. The joyousness of the storytelling, the inventive plots, the emotional authenticity: In some ways, Pixar movies are an object lesson in what creativity really is. Here, in this book, Catmull reveals the ideals and techniques that have made Pixar so widely admired—and so profitable.   As a young man, Ed Catmull had a dream: to make the first computer-animated movie. He nurtured that dream as a Ph.D. student at the University of Utah, where many computer science pioneers got their start, and then forged a partnership with George Lucas that led, indirectly, to his founding Pixar with Steve Jobs and John Lasseter in 1986. Nine years later, Toy Story was released, changing animation forever. The essential ingredient in that movie’s success—and in the thirteen movies that followed—was the unique environment that Catmull and his colleagues built at Pixar, based on philosophies that protect the creative process and defy convention, such as:   • Give a good idea to a mediocre team, and they will screw it up. But give a mediocre idea to a great team, and they will either fix it or come up with something better. • If you don’t strive to uncover what is unseen and understand its nature, you will be ill prepared to lead. • It’s not the manager’s job to prevent risks. It’s the manager’s job to make it safe for others to take them. • The cost of preventing errors is often far greater than the cost of fixing them. • A company’s communication structure should not mirror its organizational structure. Everybody should be able to talk to anybody. • Do not assume that general agreement will lead to change—it takes substantial energy to move a group, even when all are on board.

The Score Takes Care of Itself: My Philosophy of Leadership


Bill Walsh - 2009
    There is no guarantee, no ultimate formula for success. It all comes down to intelligently and relentlessly seeking solutions that will increase your chance of prevailing. When you do that, the score will take care of itself." (Bill Walsh) Bill Walsh is a towering figure in the history of the NFL. His advanced leadership transformed the San Francisco 49ers from the worst franchise in sports to a legendary dynasty that won three Super Bowls. In the process, he changed the way football is played-pushing it into the twenty-first century. Walsh is famous for his strategic brilliance and innovations, such as the West Coast Offense, but his enlightened philosophy of leadership was just as crucial, if not more so, to the unprecedented success of his teams. And that philosophy of leadership is just as powerful and productive in business or any other endeavor as it was for him on the football field. Prior to his death, Walsh granted exclusive interviews to bestselling author Steve Jamison. They became his ultimate lecture on leadership-illustrated by dramatic and apt anecdotes from throughout Walsh's career. A small sample of what you'll learn from one of America's greatest coaches: * Believe in People: Push them hard to be their very best. No one will ever come back later and thank you for expecting too little of them. * Professionalism Matters: There was no showboating allowed after touchdowns, no taunting of opponents, no demonstration to attract attention to oneself: "Champions act like champions before they're champions." * Keep a Short Enemies List: One enemy can do more damage than the good done by a hundred friends. * Protect Your Blind Side: Prompt yourself to aggressively analyze not only your organization's strengths, but also its unseen vulnerabilities. * Sometimes You Can't Have he Last Word. A leader cannot escape harsh criticism. Ignore the undeserving; learn from the deserving. Lick your wounds and move on. Your bruised ego will get over it. Additional insights and perspective are provided by his son Craig Walsh, by legendary quarterback Joe Montana, and by other important figures who knew Bill well. Bill Walsh taught that the requirements of successful leadership are the same whether you run an NFL franchise, a Fortune 500 company, or a hardware store with twelve employees. His final words of wisdom will inspire and enlighten readers in all walks of life.

Leadership and Liberty


Chris Brady - 2009
    Our intent is that this book will not only inform and educate, but equip leaders both new and experienced alike, to make an increasing difference in the fight for the first principles of freedom. As Thomas Jefferson wrote, "If a nation expects to be ignorant and free...it expects what never was and will never be.

Three Feet from Gold: Turn Your Obstacles Into Opportunities!


Sharon L. Lechter - 2009
    On this 100th anniversary comes a fresh and modern look at the core theme of Hill's master work. "Three Feet from Gold "takes the principle of never giving up from the revolutionary best seller and presents it in a new and modern fable. A young writer sets out to interview business leaders and other influential figures of today about the importance of persistence in attaining your goals--including Dave Liniger, chairman and co-founder of Re/Max; John St. Augustine, producer of "Oprah and Friends" Radio Programming; Debbi Fields, founder of Mrs. Fields Cookies; boxing champ Evander Holyfield; Symphony Orchestra conductor Jahja Ling; the Nobel nominated founders of Childhelp.org, Yvonne Fedderson and Sara O'Meara; and NASCAR President Mike Helton. Through these inspirational real-life stories, "Three Feet from Gold "offers advice about having passion for what you do, finding your own personal Success Formula, choosing good counsel, and above all: never giving up.

The Think and Grow Rich Workbook


Napoleon Hill - 2009
    Now, for the first time, readers and students of this powerful program will have this beautifully designed and user-friendly volume for use alongside the classic.The Think and Grow Rich Workbook includes:* More than fifty transformational exercises, for every one of the thirteen steps* Dozens of inspirational nuggets from the book, each highlighted for further study* Short and powerful quotes aimed to boost the Think and Grow Rich experience* Journal sections to record answers, thoughts, next-steps, and "wins"* Biographical sketches of some of history's wealthiest people* A practical spiral-bound binding, designed to make using the workbook easy and helpful* Lists, ideas, tips, and much more!The Think and Grow Rich Workbook is the best guide for anyone who wants to turn their dreams into reality.

The Brain Audit: Why Customers Buy (and Why They Don't)


Sean D'Souza - 2009
    Your customers don't want to walk away. They want to buy from you. So how does the brain make decisions? And what causes it to get confused? The Brain Audit shows you how the customer takes decisions. And what you need to put in place, so that the customer feels happy to buy products or services from you. The Brain Audit isn't about persuasion or any mind tricks. Instead it shows you the information that your customers need in order to make a decision. It shows you how to present that information, and thereby enable the customer to intelligently go through a purchase sequence. The Brain Audit is designed to do the following: brain_audit_benefits 1) Enable you to spot every one of the 'seven bags' that are required to make a decision 2) Present those bags to the customer in the right sequence. 3) Enable you to get the customer to buy without needing to use pressure tactics.

Security Analysis, Part III - Senior Securities With Speculative Features


Benjamin Graham - 2009
    Now the Sixth Edition updates the masters' ideas and adapts them for the 21st century's markets. This second edition, which was published in 1940 and still considered the definitive edition, has been updated by a dream team of some of today's leading value investors. Featuring a foreword by Warren E. Buffett (in which he reveals that he has read the 1940 masterwork "at least four times"), this new edition of "Security Analysis" will reacquaint you with the foundations of value investing--more relevant than ever in the tumultuous 21st century markets.

Too Big to Fail: The Inside Story of How Wall Street and Washington Fought to Save the Financial System from Crisis — and Themselves


Andrew Ross Sorkin - 2009
    From inside the corner office at Lehman Brothers to secret meetings in South Korea, and the corridors of Washington, Too Big to Fail is the definitive story of the most powerful men and women in finance and politics grappling with success and failure, ego and greed, and, ultimately, the fate of the world’s economy. “We’ve got to get some foam down on the runway!” a sleepless Timothy Geithner, the then-president of the Federal Reserve of New York, would tell Henry M. Paulson, the Treasury secretary, about the catastrophic crash the world’s financial system would experience. Through unprecedented access to the players involved, Too Big to Fail re-creates all the drama and turmoil, revealing neverdisclosed details and elucidating how decisions made on Wall Street over the past decade sowed the seeds of the debacle. This true story is not just a look at banks that were “too big to fail,” it is a real-life thriller with a cast of bold-faced names who themselves thought they were too big to fail.

I Will Teach You to Be Rich: No Guilt. No Excuses. No BS. Just a 6-Week Program That Works


Ramit Sethi - 2009
      Buy as many lattes as you want. Choose the right accounts and investments so your money grows for you—automatically. Best of all, spend guilt-free on the things you love.   Personal finance expert Ramit Sethi has been called a “wealth wizard” by Forbes and the “new guru on the block” by Fortune. Now he’s updated and expanded his modern money classic for a new age, delivering a simple, powerful, no-BS 6-week program that just works.  I Will Teach You to Be Rich will show you: • How to crush your debt and student loans faster than you thought possible • How to set up no-fee, high-interest bank accounts that won’t gouge you for every penny • How Ramit automates his finances so his money goes exactly where he wants it to—and how you can do it too • How to talk your way out of late fees (with word-for-word scripts) • How to save hundreds or even thousands per month (and still buy what you love) • A set-it-and-forget-it investment strategy that’s dead simple and beats financial advisors at their own game • How to handle buying a car or a house, paying for a wedding, having kids, and other big expenses—stress free • The exact words to use to negotiate a big raise at work  Plus, this 10th anniversary edition features over 80 new pages, including: • New tools • New insights on money and psychology • Amazing stories of how previous readers used the book to create their rich lives   Master your money—and then get on with your life.

Investment Banking: Valuation, Leveraged Buyouts, and Mergers & Acquisitions


Joshua Rosenbaum - 2009
    Due to the fast-paced nature of this world, however, no one has been able to take the time to properly codify the lifeblood of the corporate financier's work--namely, valuation. Rosenbaum and Pearl have responded to this need by writing the book that they wish had existed when they were trying to break into Wall Street. Investment Banking: Valuation, Leveraged Buyouts, and Mergers & Acquisitions is a highly accessible and authoritative book that focuses on the primary valuation methodologies currently used on Wall Street--comparable companies, precedent transactions, DCF, and LBO analysis. These methodologies are used to determine valuation for public and private companies within the context of M&A transactions, LBOs, IPOs, restructurings, and investment decisions. Using a step-by-step how-to approach for each methodology, the authors build a chronological knowledge base and define key terms, financial concepts, and processes throughout the book. They also provide a comprehensive overview of the fundamentals of LBOs and an organized M&A sale process.In the aftermath of the subprime mortgage crisis and ensuing credit crunch, the world of finance is returning to the fundamentals of valuation and critical due diligence. This involves the use of more realistic assumptions governing approach to risk as well as a wide range of value drivers. While valuation has always involved a great deal of "art" in addition to time-tested "science," the artistry is perpetually evolving in accordance with market developments and conditions. In this sense, this book is particularly topical--in addition to detailing the technical fundamentals behind valuation, the authors infuse practical judgment skills and perspective to help guide the science.

Presentation Zen Design: Simple Design Principles and Techniques to Enhance Your Presentations


Garr Reynolds - 2009
    Now, he takes us further into the design realm and shows how we can apply time-honored design principles to presentation layouts.Throughout Presentation Zen Design, Garr shares his lessons on designing effective presentations that contain text, graphs, color, images, and video. After establishing guidelines for each of the various elements, he explains how to achieve an overall harmony and balance using the tenets of Zen simplicity. Not only will you discover how to design your slides for more professional-looking presentations, you'll learn to communicate more clearly and will accomplish the goal of making a stronger, more lasting connection with your audience.

The Principles of Product Development Flow: Second Generation Lean Product Development


Donald G. Reinertsen - 2009
    He explains why invisible and unmanaged queues are the underlying root cause of poor product development performance. He shows why these queues form and how they undermine the speed, quality, and efficiency in product development.

Toyota Kata: Managing People for Improvement, Adaptiveness and Superior Results


Mike Rother - 2009
    Womack, Chairman and Founder, Lean Enterprise Institute. This game-changing book puts you behind the curtain of Toyota, providing new insight into the legendary automaker's management practices and offering practical guidance for leading and developing people in a way that makes the best use of their brainpower. Drawing on six years of research into Toyota's employee-management routines, Toyota Kata examines and elucidates, for the first time, the company's organizational routines--called kata--that power its success with continuous improvement and adaptation. The book also reaches beyond Toyota to explain issues of human behavior in organizations and provide specific answers to questions such as: How can we make improvement and adaptation part of everyday work throughout the organization? How can we develop and utilize the capability of everyone in the organization to repeatedly work toward and achieve new levels of performance? How can we give an organization the power to handle dynamic, unpredictable situations and keep satisfying customers? Mike Rother explains how to improve our prevailing management approach through the use of two kata: Improvement Kata--a repeating routine of establishing challenging target conditions, working step-by-step through obstacles, and always learning from the problems we encounter; and Coaching Kata: a pattern of teaching the improvement kata to employees at every level to ensure it motivates their ways of thinking and acting. With clear detail, an abundance of practical examples, and a cohesive explanation from start to finish, Toyota Kata gives executives and managers at any level actionable routines of thought and behavior that produce superior results and sustained competitive advantage.

Start with Why: How Great Leaders Inspire Everyone to Take Action


Simon Sinek - 2009
    It was their natural ability to start with why that enabled them to inspire those around them and to achieve remarkable things.In studying the leaders who've had the greatest influence in the world, Simon Sinek discovered that they all think, act, and communicate in the exact same way—and it's the complete opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be lead, and people can be inspired. And it all starts with WHY.Any organization can explain what it does; some can explain how they do it; but very few can clearly articulate why. WHY is not money or profit—those are always results. WHY does your organization exist? WHY does it do the things it does? WHY do customers really buy from one company or another? WHY are people loyal to some leaders, but not others?Starting with WHY works in big business and small business, in the nonprofit world and in politics. Those who start with WHY never manipulate, they inspire. And the people who follow them don't do so because they have to; they follow because they want to.Drawing on a wide range of real-life stories, Sinek weaves together a clear vision of what it truly takes to lead and inspire. This book is for anyone who wants to inspire others or who wants to find someone to inspire them.

The Complete 101 Collection


John C. Maxwell - 2009
    Maxwell's best-selling 101 series of briefcase-sized leadership books has helped more than one million people become better leaders. Now in one volume for the first time is everything you need to start your successful leadership journey. Think of The Complete 101 Collection as a crash course—or, rather, an entire semester—of leadership fundamentals to help you reach your potential in these areas:Attitude 101 - Attitude is contagious, so make sure your team is catching the right one.Relationships 101 - Great leadership is built on great relationships.Equipping 101 - Leaders with an equipped team possess an edge that will help them win.Leadership 101 - Unleash your leadership potential by applying the concepts that have made other leaders strong.Mentoring 101 - Multiply your impact by increasing the number of leaders on your team.Success 101 - Success may look different for each person, but the principles remain the same

Start-up Nation: The Story of Israel's Economic Miracle


Dan Senor - 2009
    Start-Up Nation addresses the trillion dollar question: How is it that Israel -- a country of 7.1 million, only 60 years old, surrounded by enemies, in a constant state of war since its founding, with no natural resources-- produces more start-up companies than large, peaceful, and stable nations like Japan, China, India, Korea, Canada and the UK? With the savvy of foreign policy insiders, Senor and Singer examine the lessons of the country's adversity-driven culture, which flattens hierarchy and elevates informality-- all backed up by government policies focused on innovation. In a world where economies as diverse as Ireland, Singapore and Dubai have tried to re-create the "Israel effect", there are entrepreneurial lessons well worth noting. As America reboots its own economy and can-do spirit, there's never been a better time to look at this remarkable and resilient nation for some impressive, surprising clues.

The King of Oil: The Secret Lives of Marc Rich


Daniel Ammann - 2009
    governments (even after he was indicted for tax fraud by Rudy Guiliani) and near-comical attempts by U.S. officials to kidnap him illegally.This sure-to-make-headlines book is the first no-holds-barred biography of Rich, who was famously pardoned by Bill Clinton, and resurfaced in the news during the confirmation hearings of Attorney General Eric Holder. The King of Oil sheds stunning new light on one of the most controversial international businessmen of all time, charting Rich's rise from the Holocaust, which he fled as a young boy, to become the wealthiest and most powerful oil and commodities trader of the century. From his earliest trading days to the present, Marc Rich's story is astonishing and compelling.

Your Brain at Work: Strategies for Overcoming Distraction, Regaining Focus, and Working Smarter All Day Long


David Rock - 2009
    Their lives, like all of ours, are filled with a bewildering blizzard of emails, phone calls, yet more emails, meetings, projects, proposals, and plans. Just staying ahead of the storm has become a seemingly insurmountable task.In this book, we travel inside Emily and Paul's brains as they attempt to sort the vast quantities of information they're presented with, figure out how to prioritize it, organize it and act on it. Fortunately for Emily and Paul, they're in good hands: David Rock knows how the brain works-and more specifically, how it works in a work setting. Rock shows how it's possible for Emily and Paul, and thus the reader, not only to survive in today's overwhelming work environment but succeed in it-and still feel energized and accomplished at the end of the day.YOUR BRAIN AT WORK explores issues such as:- why our brains feel so taxed, and how to maximize our mental resources- why it's so hard to focus, and how to better manage distractions- how to maximize your chance of finding insights that can solve seemingly insurmountable problems- how to keep your cool in any situation, so that you can make the best decisions possible- how to collaborate more effectively with others- why providing feedback is so difficult, and how to make it easier- how to be more effective at changing other people's behavior

Web Analytics 2.0: The Art of Online Accountability & Science of Customer Centricity [With CDROM]


Avinash Kaushik - 2009
    "Web Analytics 2.0" presents a new framework that will permanently change how you think about analytics. It provides specific recommendations for creating an actionable strategy, applying analytical techniques correctly, solving challenges such as measuring social media and multichannel campaigns, achieving optimal success by leveraging experimentation, and employing tactics for truly listening to your customers. The book will help your organization become more data driven while you become a super analysis ninja Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

Isn't It Obvious?


Eliyahu M. Goldratt - 2009
    A breakthrough solution is exposed when some unexpected events force Caroline and Paul, a married couple working for their family's retail business, to make a few small changes in the way things are done. A solution that propels the family's regional chain of stores into a very profitable, rapidly growing, international enterprise. If there is a hint of Jonah, from THE GOAL, reappearing in this novel, it is Henry, the soon-to-retire president and majority owner of the company who logically states that, if you do not deal directly with the core problem, don't expect significant improvement. Eli Goldratt's Theory of Constraints is woven throughout this book but answers are not handed to you. The reader, along with the characters in the book, work through the process together to discover solutions.

Last Man Standing: The Ascent of Jamie Dimon and JPMorgan Chase


Duff McDonald - 2009
    Dimon's eleventh-hour acquisition, in 2008, of fl ailing archrival Bear Stearns stunned the world. Even more incredible: JPMorgan's continued success in the face of an industry-wide meltdown that has seen its CEO become a paragon of finance.In Last Man Standing, award-winning journalist Duff McDonald chronicles Dimon's tumultuous rise: from his joining the legendary Sandy Weill at American Express fresh out of Harvard Business School to their building of Citigroup (and Dimon's unceremonious ouster) to his rescue of Bank One and, at the unprecedented age of forty-eight, his ascension to the top post at JPMorgan Chase -- a bank he transformed from a broken institution to the sine qua non of global banking in five short years.Upon gaining unfettered access to Dimon, McDonald spent countless hours interviewing him and his full circle of family, friends, and colleagues to provide an unprecedented and deeply personal look at this extraordinary figure. Moving beyond Dimon's "fortress" balance sheets, McDonald reveals a dedicated family man whose uncanny facility with numbers and tireless work ethic are complemented by fierce loyalty and an unrelenting aversion to offi ce politics. Dimon, for the first time, shares detailed insights on the heart of his business and management philosophies, and industry titans such as Weill and Warren Buffett offer their analyses of his career.At a time when Dimon's competitors watch their companies crumble, JPMorgan not only continues to weather the worst period in the history of Wall Street but is growing by leaps and bounds. The defi nitive biography of Jamie Dimon, Last Man Standing is by far the most comprehensive portrait of the only man in finance today who can be called an American hero.

The Closer's Survival Guide


Grant Cardone - 2009
    It is not true that you get paid to sell. You are not paid to sell. You are only paid to close. Your ability or inability to bring your buyer to a "yes" decision, to quit looking, thinking and stalling and finally close, alone determines your stability and productivity as a sales person. Those that can close love selling and those who cannot close hate it"--Author's website.

Now You See It: Simple Visualization Techniques for Quantitative Analysis


Stephen Few - 2009
    Employing a methodology that is primarily learning by example and “thinking with our eyes,” this manual features graphs and practical analytical techniques that can be applied to a broad range of data analysis tools—including the most commonly used Microsoft Excel. This approach is particularly valuable to those who need to make sense of quantitative business data by discerning meaningful patterns, trends, relationships, and exceptions that reveal business performance, potential problems and opportunities, and hints about the future. It provides practical skills that are useful to managers at all levels and to those interested in keeping a keen eye on their business.

Poorly Made in China: An Insider's Account of the Tactics Behind China's Production Game


Paul Midler - 2009
    Midler is not only a knowledgeable guide to the invisible underbelly of the global economy, he is a sympathetic and astute observer of China, its challenges, and its people. A great read." --Pietra Rivoli, author of The Travels of a T-Shirt in the Global Economy"Paul Midler takes us for a ride through the fastest-growing economy in the world, revealing what can--and sometimes does--go wrong when U.S. companies shift production to China. Working in the heart of China's export hub, in the country's southern region, he has the advantage of a front-row seat to the no-holds-barred games played between manufacturers and importers. He introduces us to a cast of real-life characters and tells his story with a mix of affection and skepticism for what is taking place in China today. Midler delivers a revealing and often funny tale of life and commerce in a country whose exports touch nearly everyone on the planet." --Sara Bongiorni, author of A Year Without 'Made in China'

The Real Book of Real Estate: Real Experts. Real Stories. Real Life.


Robert T. Kiyosaki - 2009
    For the first time ever, Robert Kiyosaki, bestselling author of Rich Dad, Poor Dad, has assembled in one big book a star studded cast of real estate wizards and trusted advisors with one purpose in mind: to share their knowledge to help you win in real estate.This is the ultimate real estate desk reference you¿ll come back to again and again. Whether you¿re a seasoned investor or buying your first property, you will enhance your knowledge and grow your wisdom through this book. The book shows you how to value a property, handle leases, manage tenant relationships, get financing, even establish your own team of advisors, and so much more. You¿ll hear from the insiders and learn from their wins and their losses. It¿s decades¿ worth of experience and knowledge you just can¿t get anywhere else.

Self-Improvement 101: What Every Leader Needs to Know


John C. Maxwell - 2009
    Maxwell, an expert in leadership development, uses his decades of experience to teach readers how to reach their full potential through a commitment to personal growth. In Self-Improvement 101, he provides the essential tips and tools to help any leader continue striving for excellence no matter what industry, business, or level of leadership. You’ll learn: the secret of becoming a lifelong learner, where to focus your time for maximum growth, what sacrifices are worth making to keep getting better, how to overcome obstacles to self-improvement, the key to turning experience into wisdom, and why leaders need to be learners, among many other essential lessons. People never reach their potential by accident. Often, those who achieve the greatest success have the greatest desire to learn and grow. Self-Improvement 101 guides readers on an essential journey to uncovering their own desire, commitment, and unyielding determination to improve their life--and to improve themselves.

Just Listen: Discover the Secret to Getting Through to Absolutely Anyone


Mark Goulston - 2009
    Just Listen does this by providing simple but powerful techniques readers can use to really get through to people. You’ll learn how to: make a powerful and positive first impression; listen effectively; make even a total stranger (potential client) feel understood; talk an angry or aggressive person away from an instinctual, unproductive reaction and toward a more rational mindset; and achieve buy-in--the linchpin of all persuasion, negotiation, and sales. Whether they're coworkers, friends, strangers, or enemies, the first make-or-break step in persuading anyone to do anything is getting them to hear you out. With this groundbreaking book, readers will be able to master the fine but critical art of effective communication.

The Greatest Trade Ever: The Behind-the-Scenes Story of How John Paulson Defied Wall Street and Made Financial History


Gregory Zuckerman - 2009
    But Paulson was convinced this was his chance to make his mark. He just wasn't sure how to do it.  Colleagues at investment banks scoffed at him and investors dismissed him.  Even pros skeptical about housing shied away from the complicated derivative investments that Paulson was just learning about.  But Paulson and a handful of renegade investors such as Jeffrey Greene and Michael Burry began to bet heavily against risky mortgages and precarious financial companies. Timing is everything, though. Initially, Paulson and the others lost tens of millions of dollars as real estate and stocks continued to soar. Rather than back down, however, Paulson redoubled his bets, putting his hedge fund and his reputation on the line.     In the summer of 2007, the markets began to implode, bringing Paulson early profits, but also sparking efforts to rescue real estate and derail him. By year's end, though, John Paulson had pulled off the greatest trade in financial history, earning more than $15 billion for his firm--a figure that dwarfed George Soros's billion-dollar currency trade in 1992.  Paulson made billions more in 2008 by transforming his gutsy move.  Some of the underdog investors who attempted the daring trade also reaped fortunes. But others who got the timing wrong met devastating failure, discovering that being early and right wasn't nearly enough.     Written by the prizewinning reporter who broke the story in The Wall Street Journal, The Greatest Trade Ever is a superbly written, fast-paced, behind-the-scenes narrative of how a contrarian foresaw an escalating financial crisis--that outwitted Chuck Prince, Stanley O'Neal, Richard Fuld, and Wall Street's titans--to make financial history.

Oil 101


Morgan Patrick Downey - 2009
    OIL 101 is a straightforward guide to oil and an essential read for anyone coming to grips with where oil prices, the economy and society are headed.In OIL 101, Downey provides the facts one needs to understand oil, from its history and chemistry, to refining, finished products, storage, transportation, alternatives, and how prices are determined every day in global wholesale oil markets and how those markets are connected to prices at the pump.

The Presentation Secrets of Steve Jobs


Carmine Gallo - 2009
    Communications expert Carmine Gallo has studied and analyzed the very best of Jobs's performances, offering point-by-point examples, tried-and-true techniques, and proven presentation secrets in 18 "scenes," including:Develop a messianic sense of purposeReveal the Conquering heroChannel your inner ZenStage your presentation with propsMake it look effortlessWith this revolutionary approach, you'll be surprised at how easy it is to sell your ideas, share your enthusiasm, and wow your audience the Steve Jobs way."No other leader captures an audience like Steve Jobs does and, like no other book, The Presentation Secrets of Steve Jobs captures the formula Steve uses to enthrall audiences."--Rob Enderle, The Enderle Group"Now you can learn from the best there is--both Jobs and Gallo. No matter whether you are a novice presenter or a professional speaker like me, you will read and reread this book with the same enthusiasm that people bring to their iPods."--David Meerman Scott, bestselling author of The New Rules of Marketing & PR and World Wide Rave

How Did That Happen?: Holding People Accountable for Results the Positive, Principled Way


Roger Connors - 2009
    How Did That Happen? offers a proven way to eliminate these nasty surprises, gain an unbeatable competitive edge, and enhance performance by holding others accountable the positive, principled way.As the experts on workplace accountability and authors of The Oz Principle, the classic book on personal accountability, Roger Connors and Tom Smith now tackle the next crucial step everyone can take, whether as a manager, supervisor, CEO, or individual performer: creating greater accountability in all the people on whom you depend.Connors and Smith have spent decades implementing their approach to creating greater accountability in some of the world's most admired companies. Through hundreds of successful client applications, they have proven that organizational accountability can be the single most important factor in ensuring a company's success. Now, they present the Accountability Sequence, a systematic and sensible approach that includes two essential components: The Outer Ring, which reveals how to establish expectations and positive accountability connections with everyone in the Expectations Chain. The Inner Ring, which shows how to manage unmet expectations when people fail to deliver and thereby reverse the misfortune of missed results.Using case studies, practical models, and self-assessments, the authors make it possible for anyone to install accountability as a central part of their daily work, their team's efforts, or an overall corporate culture-and, in turn, increase profits and generate better results.

The Checklist Manifesto: How to Get Things Right


Atul Gawande - 2009
    Longer training, ever more advanced technologies—neither seems to prevent grievous errors. But in a hopeful turn, acclaimed surgeon and writer Atul Gawande finds a remedy in the humblest and simplest of techniques: the checklist. First introduced decades ago by the U.S. Air Force, checklists have enabled pilots to fly aircraft of mind-boggling sophistication. Now innovative checklists are being adopted in hospitals around the world, helping doctors and nurses respond to everything from flu epidemics to avalanches. Even in the immensely complex world of surgery, a simple ninety-second variant has cut the rate of fatalities by more than a third.In riveting stories, Gawande takes us from Austria, where an emergency checklist saved a drowning victim who had spent half an hour underwater, to Michigan, where a cleanliness checklist in intensive care units virtually eliminated a type of deadly hospital infection. He explains how checklists actually work to prompt striking and immediate improvements. And he follows the checklist revolution into fields well beyond medicine, from disaster response to investment banking, skyscraper construction, and businesses of all kinds.An intellectual adventure in which lives are lost and saved and one simple idea makes a tremendous difference, The Checklist Manifesto is essential reading for anyone working to get things right.

Everything Is Marketing: The Ultimate Strategy For Dental Practice Growth


Fred Joyal - 2009
    It’s also one of the most misunderstood. Fred Joyal, the expert in dental consumer marketing, reveals how every single thing you say and do in your practice communicates a message to your patients. Everything is Marketing takes you step by step through your business, showing how little changes can have a big impact. Want to attract new patients? Convert more calls into appointments? Increase your case acceptance? Marketing can make it happen. The first step is learning to recognize that you have the power to transform your patients’ health, happiness and quality of life, then infusing that belief into everything—including your office, your team, your advertising and your chairside conversations. Drawing from over two decades of industry experience, Fred shares insight on topics like: • Why dentistry’s unique business model is such a huge advantage • How to create an unexpected and unforgettable patient experience • Why patients leave your practice—and how you can keep them for life • Proven ways to boost patient loyalty and word of mouth • Secrets to building a strong (and happy) team that your patients will fall in love with Fred’s approach to marketing is practical, straightforward and easy to put into action today. It’s an unbeatable strategy for capturing the hearts and minds of patients and experiencing explosive practice growth.

Immunity to Change: How to Overcome It and Unlock Potential in Yourself and Your Organization


Robert Kegan - 2009
    Desire and motivation aren't enough: even when it's literally a matter of life or death, the ability to change remains maddeningly elusive.Given that the status quo is so potent, how can we change ourselves and our organizations?In Immunity to Change, authors Robert Kegan and Lisa Lahey show how our individual beliefs--along with the collective mind-sets in our organizations--combine to create a natural but powerful immunity to change. By revealing how this mechanism holds us back, Kegan and Lahey give us the keys to unlock our potential and finally move forward. And by pinpointing and uprooting our own immunities to change, we can bring our organizations forward with us.This persuasive and practical book, filled with hands-on diagnostics and compelling case studies, delivers the tools you need to overcome the forces of inertia and transform your life and your work.

The 7 Habits of Highly Effective Network Marketing Professionals


Stephen R. Covey - 2009
    Covey presents an integrated, principle-centered approach for becoming a highly effective network marketing professional. Including real-world examples of current, successful networkers, Covey reveals a step-by-step pathway for not only living with fairness, integrity, service, and human dignity, but applying principle-centered habits that will help you become truly effective in your networking business.Included in this training is a 48-page workbook outlining timeless networking principles that, along with the audio training, acts as the perfect complement to help you achieve your ultimate networking goals of effectiveness.

The Practice of Adaptive Leadership: Tools and Tactics for Changing Your Organization and the World


Ronald A. Heifetz - 2009
    A hands-on, practical guide, "Practice of Adaptive Leadership" contains stories, tools, diagrams, cases, and worksheets to help managers develop their skills as leaders who are able to take people outside their comfort zones and address the toughest challenges.

The Art of SEO: Mastering Search Engine Optimization


Eric Enge - 2009
    This second edition brings you up to date on recent changes in search engine behavior—such as new ranking methods involving user engagement and social media—with an array of effective tactics, from basic to advanced.Comprehend SEO’s many intricacies and complexitiesExplore the underlying theory and inner workings of search enginesUnderstand the role of social media, user data, and linksDiscover tools to track results and measure successRecognize how changes to your site can confuse search enginesLearn to build a competent SEO team with defined rolesGlimpse the future of search and the SEO industry

The Sticking Point Solution: 9 Ways to Move Your Business from Stagnation to Stunning Growth InTough Economic Times


Jay Abraham - 2009
    The purpose of The Sticking Point Solution is to help entrepreneurs and executives recognize the ways in which their businesses may be stuck, and to then give them tools for getting unstuck and enjoying exponential growth. To achieve this, Jay will help you to identify the nine “sticking points” that keep entrepreneurs and executives alike grinding just to survive, instead of growing and thriving.Unlocking that true business potential and diagnosing the specific issues that each reader/business owner/entrepreneur/employee faces is the mission of this book. The results: freedom from stagnation and stalling; new levels of profitability and success; and a much greater sense of control and pleasure from running the enterprise.

John C. Maxwell's Leadership Series


John C. Maxwell - 2009
    These eight books address the most fundamental aspects of leading others. Each book offers straightforward advice regarding a specific topic. What are the definitions and core qualities of success? How does one help others in the mentoring process? What is the makeup of a good attitude? What are the building blocks of great relationships? How does a leader equip others? Includes: Leadership 101, Relationships 101, Attitude 101, Mentoring 101, Equipping 101, Success 101, Self-Improvement 101, and Teamwork 101.

The Big Rich: The Rise and Fall of the Greatest Texas Oil Fortunes


Bryan Burrough - 2009
    By weaving together the epic sagas of the industry’s four greatest fortunes, Burrough has produced an enthralling tale of money, family, and power in the American century. Known in their day as the Big Four, Roy Cullen, H. L. Hunt, Clint Murchison, and Sid Richardson were all from modest backgrounds, and all became patriarchs of the wealthiest oil families in Texas. As a class they came to be known as the Big Rich, and together they created a new legend in America—the swaggering Texas oilman who owns private islands, sprawling ranches and perhaps a football team or two, and mingles with presidents and Hollywood stars. The truth more than lives up to the myth. Along with their peers, the Big Four shifted wealth and power in America away from the East Coast, sending three of their state’s native sons to the White House and largely bankrolling the rise of modern conservatism in America. H. L. Hunt became America’s richest man by grabbing Texas’s largest oilfield out from under the nose of the man who found it; he was also a lifelong bigamist. Clint Murchison entertained British royalty on his Mexican hacienda and bet on racehorses—and conducted dirty deals—with J. Edgar Hoover. Roy Cullen, an elementary school dropout, used his millions to revive the hapless Texas GOP. And Sid Richardson, the Big Four’s fun-loving bachelor, was a friend of several presidents, including, most fatefully, Lyndon Johnson. The Big Four produced offspring who frequently made more headlines, and in some cases more millions, than they did. With few exceptions, however, their fortunes came to an end in a swirl of bitter family feuds, scandals, and bankruptcies, and by the late 1980s, the era of the Big Rich was over. But as Texas native Bryan Burrough reveals in this hugely entertaining account, the profound economic, political, and cultural influence of Texas oil is still keenly felt today.

A Book About Innocent: Our story and some things we've learned


Dan Germain - 2009
    On that first day we sold twenty-four bottles, and now we sell over 2 million a week, so we've grown since then. This book is about the stuff we've learned since selling those first few smoothies. About having ideas and making drinks, about running a business and getting started, about nature and fruit, about company life and working with friends, about the stuff we've got right and the stuff we got wrong, and about squirrels . . . and camping . . . and doing the right thing. We thought we'd write it all down in a book so we don't forget any of it, and to maybe help other people too. We started innocent from scratch, so we've learnt a lot of things by getting stuff wrong. Some other lessons have come from listening carefully to people clever than us. And some stuff we just got lucky on. But all of it, the good the bad and the useful, is in here. Plus, perhaps our mums will finally believe us when we tell them we haven't rung home for a while because we've been a bit busy these past few years.

Ignore Everybody: and 39 Other Keys to Creativity


Hugh MacLeod - 2009
    Those cartoons eventually led to a popular blog-gapingvoid.com-and a reputation for pithy insight and humor, in both words and pictures.MacLeod has opinions on everything from marketing to the meaning of life, but one of his main subjects is creativity. How do new ideas emerge in a cynical, risk-averse world? Where does inspiration come from? What does it take to make a living as a creative person?Ignore Everybody expands on MacLeod's sharpest insights, wittiest cartoons, and most useful advice. For example:-Selling out is harder than it looks. Diluting your product to make it more commercial will just make people like it less.-If your plan depends on you suddenly being "discovered" by some big shot, your plan will probably fail. Nobody suddenly discovers anything. Things are made slowly and in pain.-Don't try to stand out from the crowd; avoid crowds altogether. There's no point trying to do the same thing as 250,000 other young hopefuls, waiting for a miracle. All existing business models are wrong. Find a new one.-The idea doesn't have to be big. It just has to be yours. The sovereignty you have over your work will inspire far more people than the actual content ever will.After learning MacLeod's forty keys to creativity, you will be ready to unlock your own brilliance and unleash it on the world.

Four Seasons: The Story of a Business Philosophy


Isadore Sharp - 2009
    He recalls the surprising history of his company, starting with its roots in his father's small construction business, which Sharp joined after getting a degree in architecture. Shifting into hotels wasn't easy, and he learned by trial and error.His breakthrough was a vision for a new kind of hotel, featuring superior design, top-quality amenities, and, above all, a deep commitment to service. Sharp realized that customers would gladly pay extra for a home away from home experience. But that would be possible only if everyone-from managers and supervisors to bellmen, servers, and housekeepers-was fully engaged. The front-line staff, who have the most contact with guests, can make or break a five-star reputation.Readers will be fascinated to learn how Four Seasons does it, year after year, in more than thirty countries around the world.

Karmic Management: The Secret Laws of Karma that will Create Success in All Aspects of Your Life


Michael Roach - 2009
    KARMIC MANAGEMENT is a little book with a revolutionary message. It turns traditional business mentality on its head by stating simply that helping others become successful—suppliers, customers, even competitors—is the real key to success in life as well as in business. Drawing from their own entrepreneurial experiences, the authors explain how, in eight basics steps that take less than one hour in total, readers can learn to apply KARMIC MANAGEMENT to meet goals, both personal and professional. Each lesson opens with a quotation from a Buddhist text and explains how it applies to life and work in the twenty-first century. The authors show readers how to identify the things that aren’t working for them, discover their most valuable assets, and use their new insights to improve the lives of others. To-do lists throughout the book provide practical tools and exercises, and real-life examples highlight the power of KARMIC MANAGEMENT to make dreams come true.

The Three Laws of Performance


Steve Zaffron - 2009
    Do they start with cost reduction? Or should they go for process improvements first? The authors--who have helped hundreds of companies and individuals change and improve--say spend time and money adjusting the systems in which people operate, rather than targeting people and their performance directly. The authors show that it's in fact possible to change everything at once--with a focus on making such transformations permanent and repeatable.Brand-new Introduction written for the paperback edition Filled with illustrative examples from Northrup Grumman, BHP-Billiton, Reebok, Harvard Business School, and many others Two experts in the field show how to make major transformations happen The book outlines a process for engaging all employees to buy-in to an improved vision of an organization's new and improved future.

Freedom, Inc.: Free Your Employees and Let Them Lead Your Business to Higher Productivity, Profits, and Growth


Brian M. Carney - 2009
    . ."Whether in troubled economic times or during years of prosperity, there is a proven way for companies to boost productivity, profits, and growth. Remarkably, it costs nothing whether cost is measured in terms of monetary resources or time and is simply based on the belief that, if only people can be free to act in the best interests of their company, the results will be tremendous. "Freedom, Inc." presents the evidence that this is not the Pollyannaish wish of a few dreamers, but a reality built by bottom-line-focused leaders. . . ." The culture of freedom works and "Freedom, Inc." reveals the secrets of a successful business paradigm based on a trusting, nonhierarchical, liberated environment. The visionary leaders profiled here performed near-miracles in driving their companies to unheard-of levels of success, often from unlikely or disheartening beginnings. Businesses as diverse as insurance company USAA, winemaker Sea Smoke Cellars, Gore & Associates, advertising agency The Richardson Group, Harley-Davidson, and Sun Hydraulics have had the insight and courage to challenge long-held management beliefs about human nature and employees and radically depart from the traditional command-and-control structures, rules, and policies. By freeing up the individual initiative and risk-taking instincts of every employee, these companies showed they could dramatically outperform their rivals in an array of fiercely competitive industries. By listening to employees instead of telling them what to do, by treating them as equals and not limiting information through a trickle-down hierarchy, and by encouraging a culture in which employees have commitments (something chosen) as opposed to jobs (something imposed), these companies liberated their workers to fulfill their own individual potential, which has led to more productive, loyal, and engaged workers, as well as significant measurable profits and growth."

The Wall Street Journal Guide to Information Graphics: The Dos and Don'ts of Presenting Data, Facts, and Figures


Dona M. Wong - 2009
    Yet information graphics is rarely taught in schools or is the focus of on-the-job training. Now, for the first time, Dona M. Wong, a student of the information graphics pioneer Edward Tufte, makes this material available for all of us. In this book, you will learn:to choose the best chart that fits your data;the most effective way to communicate with decision makers when you have five minutes of their time;how to chart currency fluctuations that affect global business;how to use color effectively;how to make a graphic “colorful” even if only black and white are available.The book is organized in a series of mini-workshops backed up with illustrated examples, so not only will you learn what works and what doesn’t but also you can see the dos and don’ts for yourself. This is an invaluable reference work for students and professional in all fields.

The High-Velocity Edge: How Market Leaders Leverage Operational Excellence to Beat the Competition


Steven J. Spear - 2009
    While this book is tailored to business leaders, it should be read by high school seniors, college students, and those already in the workforce. With the broad societal application of these ideas, we can achieve levels of accomplishment not even imagined by most people." The Honorable Paul H. O'Neill, former CEO and Chairman, Alcoa, and Former Secretary of the Treasury"Some firms outperform competitors in many ways at once--cost, speed, innovation, service. How? Steve Spear opened my eyes to the secret of systemizing innovation: taking it from the occasional, unpredictable 'stroke of genius' to something you and your people do month-in, month-out to outdistance rivals." Scott D. Cook, founder and Chairman of the Executive Committee, Intuit, Inc."Steven Spear connects a deep study of systems with practical management insights and does it better than any organizational scholar I know. [This] is a profoundly important book that will challenge and inspire executives in all industries to think more clearly about the technical and social foundations of organizational excellence." Donald M. Berwick, M.D., M.P.P., President and CEO, Institute for Healthcare ImprovementAbout the BookHow can some companies perform so well that their industry counterparts are competitors in name only? Although they operate in the same industry, serve the same market, and even use the same suppliers, these extraordinary, high-velocity organizations consistently outperform all the competition--and, more importantly, continually widen their leads.In The High-Velocity Edge, the reissued edition of five-time Shingo Prize winner Steven J. Spear's critically acclaimed book Chasing the Rabbit, Spear describes what sets market-dominating companies apart and provides a detailed framework you can leverage to surge to the lead in your own industry. Spear examines the internal operations of dominant organizations across a wide spectrum of industries, from technology to design and from manufacturing to health care.While he investigates several great operational triumphs, like top-tier teaching hospitals' fantastic improvements in quality of care, Pratt & Whitney's competitive gains in jet engine design, and the U.S. Navy's breakthroughs in inventing and applying nuclear propulsion, The High-Velocity Edge is not just about the adoration of success. It also takes a critical look at some of the operational missteps that have humbled even the most reputable and respected of companies and organizations. The decades-long prominence of Toyota, for example, is contrasted with the many factors leading to the automaker's sweeping 2010 product recalls. Taken together, these multiple perspectives and in-depth case studies show how to:Build a system of "dynamic discovery" designed to reveal operational problems and weaknesses as they ariseAttack and solve problems when and where they occur, converting weaknesses into strengthsDisseminate knowledge gained from solving local problems throughout the company as a wholeCreate managers invested in developing everyone's capacity to continually innovate and improveWhatever kind of company you operate-- from technology to fi nance to healthcare-- mastery of these four key capabilities will put you on the fast track to operational excellence, where you will generate faster, better results--using less capital and fewer resources.Apply the lessons of Steven J. Spear and gain a high-velocity edge over every competitor in your industry.

The Bliss List: The Ultimate Guide to Living the Dream at Work and Beyond!


J.P. Hansen - 2009
    Here's a way to find your inner spirit -- what you truly desire to do in life -- this book illuminates the path leading you to ultimately achieving your goals. Hansen will help you get there through exercises such as building a great resume, nailing the interview, and knowing whether or not to accept a particular job offer when it comes along.

Awesomely Simple: Essential Business Strategies for Turning Ideas Into Action


John Spence - 2009
    The six core strategies to elevate any business-and how to implement them-made simpleWhat do the world's most successful companies and organization have in common? And what can you actually take away and use from their examples? Distilling the best fundamental business strategies, trusted advisor and strategist John Spence helps you take a hard look at your business and together develop specific plans and action steps that will allow you to dramatically improve the success of your company.Delivered in Spence's approachable and straightforward manner, Awesomely Simple reveals the six key strategies that create a foundation for achieving business excellence: Vivid Vision, Best People, A Performance-Oriented Culture, Robust Communication, A Sense of Urgency, and Extreme Customer Focus.Filled with case studies and clear action items, includes easy-to-follow guidelines for implementing the strategies in any organization no matter its mission or size After concisely breaking down each strategy, Spence gives specific examples, tips, tools, discussion questions and exercises for how to execute them successfully A perfect resource for business leaders, Awesomely Simple will help you turn ideas into positive action and achieve lasting business success.

More Time to Think: The power of independent thinking


Nancy Kline - 2009
    The leaders, professionals, parents and teachers who understand this are at the top of their fields and inspire some of the finest independent thinking in their environments. In More Time to Think, Nancy Kline shares ten effective ways to help people think for themselves with rigour, imagination, courage and grace. From learning that the mind works best in the presence of a question (so never be afraid to risk being wrong) and that a key factor in the quality of a person's thinking is how they are treated by the people with them while they are thinking, to the importance of appreciation and of facing what you have been denying, Nancy Kline shows how to create a successful Thinking Environment, whether for two people or a larger group.

The Art of Critical Decision Making


Michael A. Roberto - 2009
    The heart of this accessible series is a thorough examination of decision making at three key levels. First, you'll look at decisions made at the individual level, where, among the many things you'll learn is that intuition is more than just a gut instinct and, in fact, represents a powerful pattern recognition capability. Then, you'll explore decisions made at the group level, where you'll try to answer the question of whether groups are "smarter" and more capable of making critical decisions than individuals. And finally, you'll pull back to analyze organizational decision making, in which Professor Roberto demonstrates how some organizations have encouraged and reliably performed vigilant decision making in the face of risky scenarios. Whether you're the head of a Fortune 500 company, a government agency, or an everyday household, you constantly make decisions important to you and those immediately around you. These lectures offer you a toolbox of practical knowledge and skills that you can apply to various decisions - whether large or small - in your everyday life and work. Professor Roberto's lively lectures are packed with useful anecdotes, tools, and advice designed to improve your own ability to make informed decisions. As you explore the intriguing process of making a good decision, you'll strengthen your grip on individual theories of decision making and the situations that illustrate them. Disclaimer: Please note that this recording may include references to supplemental texts or print references that are not essential to the program and not supplied with your purchase.©2009 The Teaching Company, LLC (P)2009 The Great Courses

Glimmer: How Design Can Transform Your Life, and Maybe Even the World


Warren Berger - 2009
    The first book to reveal how thinking like a designer can help solve the greatest challenges we face in business, society, and our daily lives. What can we learn from the ways great designers think--and how can it improve our world? In this highly original book by journalist Warren Berger, in collaboration with celebrated designer Bruce Mau, ten groundbreaking principles of design are shown in action--addressing business, social, and personal challenges and improving the way we think, work, and live. "Glimmer" takes readers on a journey through today's fascinating world of design, where the formerly distinct disciplines of graphic, product, and social design are undergoing "smart recombinations." In the cutting-edge studios of Mau and other visionaries, everything is ripe for reinvention--including the ways businesses function, children learn, and communities thrive. Designers are solving problems at an unprecedented pace today by using improved technology and the highly practical design principles described in this book, such as "Ask stupid questions," "Make hope visible," "Work the metaphor," "Embrace constraints," and "Begin anywhere." "Glimmer" inspires readers to apply these same principles to their own life challenges. While celebrated designers work on re-creating the world, Berger reveals the growing grassroots "glimmer movement" in which everyday people are emerging as designers and problem solvers. Readers will be fascinated by how "transformation design" is reinventing companies and addressing thorny social problems. Berger shares stories of how burned fingers, wrenched backs, and mixed-up pills all led to ingenious new product designs. In a time of anxiety and retrenchment, this hopeful yet hardheaded book illuminates "the glimmer of possibility and potential--that first spark of an innovative idea or a life-changing plan." According to Berger, "This faint light is all around us and also within us, if we can learn to recognize and nurture it." The best designers already know how to transform that glimmer of possibility into the steady glow of creation and innovation --and with the inspiration of "Glimmer," we're now all able to do the same.

The Architecture of Persuasion: How to Write Well-Constructed Sales Letters


Michael Masterson - 2009
    And by using the extended metaphor of an Indiana Jones-type archeology professor on a quest for romance, he makes it fun.You follow the professor as he catches the eye of the object of his affections... figures out what to say and do to get her to fall in love with him... and, step by step, lays the groundwork for the establishment of a mutually beneficial, long-term relationship.In the process, you learn how to construct a powerful sales letter.

The 100 Best Business Books of All Time: What They Say, Why They Matter, and How They Can Help You


Jack Covert - 2009
    Now they have chosen and reviewed the one hundred best business titles of all time—the ones that deliver the biggest payoff for today’s busy readers.The 100 Best Business Books of All Time puts each book in context so that readers can quickly find solutions to the problems they face, such as how best to spend The First 90 Days in a new job or how to take their company from Good to Great. Many of the choices are surprising—you’ll find reviews of Moneyball and Orbiting the Giant Hairball, but not Jack Welch’s memoir. At the end of each review, Jack and Todd direct readers to other books both inside and outside The 100 Best. And sprinkled throughout are sidebars taking the reader beyond business books, suggesting movies, novels, and even children’s books that offer equally relevant insights. This guide will appeal to anyone, from entry-level to CEO, who wants to cut through the clutter and discover the brilliant books that are truly worth their investment of time and money.

Rich Dad's Conspiracy of the Rich: The 8 New Rules of Money


Robert T. Kiyosaki - 2009
    An unprecedented publishing event for Kiyosaki and The Rich Dad Company, CONSPIRACY OF THE RICH is an interactive, "Wiki-style" project in which Kiyosaki has invited feedback, commentary, and questions from readers across the globe. The response so far has been totally fantastic. Millions and millions of readers have flocked to the website (www.conspiracyoftherich.com) to read what Robert has to say about the recession, and the readers have posted thousands of comments. Some of those reader comments will even be included in the final tradepaper version.

Expect to Win: Proven Strategies for Success from a Wall Street Vet


Carla A. Harris - 2009
    As Carla's career advanced, she discovered the key survival tools to business success and vowed that when she reached senior management and people came to her for advice she would provide them with specific, play-by-play answers about what they needed to do to fulfill their career potential. Each chapter in "Expect to Win" includes Carla's ?pearls lessons Harris has acquired during her twenty years of working on Wall Street that can help contribute to career success by aiding readers in navigating the day-to-day complexities and challenges of the workplace. Carla Harris is a Wall Street veteran. She executed the IPOs for UPS, Martha Stewart Living Omnimedia, and Redback, as well as the $3.2 billion common stock transaction for Immunex, one of the largest biotech common stock offerings in U.S. history. "Expect to Win" is a must-read for anyone seeking battle-tested tools to triumph over common career challenges and to achieve maximum success in any field.

Unfolding the Napkin: The Hands-On Method for Solving Complex Problems with Simple Pictures


Dan Roam - 2009
    Book by Roam, Dan

Money Won't Make You Rich: God's Principles for True Wealth, Prosperity, and Success


Sunday Adelaja - 2009
    Discover how they did it in Money Won’t Make You Rich, a comprehensive guide to true prosperity and financial freedom. When you understand God’s principles about finances, you can control your money without letting it control you. In this practical, inspirational guide, Pastor Adelaja combines biblical truth, financial advice, and his own life experiences to explain such topics as:  •The meaning of prosperity •The nature of poverty •The secret of success and four principles of continuous success •Three laws to making your money work for you •The reason for financial failure •And much more

The Lean Manager: A Novel of Lean Transformation


Michael Ballé - 2009
    Full of human moments that capture the excitement and drama of lean implementation, as well as clear explanations of how tools and systems go hand-in-hand, this book will teach and inspire every person working to make lean a reality in their organization today.This book will help you learn both the how of doing lean, as well as the why behind the tools, enabling you to become lean.Lean is the most important business model for competitive success today. Yet companies still struggle to sustain enduring and deep-rooted business success from their lean implementation efforts.The most important problem for these companies is becoming lean: how can they advance beyond realizing isolated gains from deploying lean tools, to fundamentally changing how they operate, think, and learn? In other words, how can companies learn to go beyond lean turnaround to achieve lean transformation?"The Lean Manager: A Novel of Lean Transformation," by lean experts Michael and Freddy Ballé, addresses this critical problem. As we move from what Jim Womack, author, lean management authority, and LEI founder, calls “the era of lean tools to the era of lean management,” The Lean Manager gives companies a definitive guide for sustaining their ability to learn and improve operations and financial performance, while continually developing people.“The only way to become and stay lean is to produce lean managers,” says Womack. “Every isolated effort will recede—or fail—unless companies learn to use the lean process as a way of developing individual problem-solvers with the ownership, initiative, and know-how to solve problems, learn, and ultimately coach new individuals in this discipline. That’s why this book matters so much.”"The Lean Manager," the sequel to the Ballé’s international bestselling business novel "The Gold Mine," tells the compelling story of plant manager Andrew Ward as he goes through the challenging but rewarding journey to becoming a lean manager. Under the guidance of Phil Jenkinson (whose own lean journey was at the core of "The Gold Mine"), Ward learns to use a deep understanding of lean tools, as well as a technical know-how of his plant’s operations, to foster a lean attitude that sustains continuous improvement. Where "The Gold Mine" shows you how to introduce a complete lean system, "The Lean Manager" demonstrates how to sustain it. Ward moves beyond fluency with tools to changing his behavior as a manager and leader. He shifts from giving orders and answers to asking the right questions so people identify and address problems. He learns how to use tools to unleash the creativity and motivation of people, so they learn how to solve problems as well as coach and teach others to solve problems. Ward learns how to create lean managers.

Live Your Life Insurance


Kim D.H. Butler - 2009
    In it, you'll discover exactly how you can use your life insurance to benefit you while you are alive—and help you build financial security. In addition, it will reveal ways to make the best of your policy no matter what age you are. Most people don't realize what a powerful tool they have in their life insurance policies—this book will be your guide.Life insurance is one of the oldest financial products around, and yet it is one of the most misunderstood. People debate its efficacy from every angle, but rarely is it championed. That is, until recently. Now, in this landmark book, you'll discover:• The invaluable CLUE concept• How to leverage opportunity and investment capability• How one dollar can do many jobs• How to use your death benefit while you are alive• Why you should set up a family bank• And much more."Live Your Life Insurance" is a book about life and living—using and benefiting from your life insurance while you are alive to enjoy it. And, in today's economy, it is more important than ever to understand and utilize all the financial tools we have at our disposal.

Teamwork 101: What Every Leader Needs to Know


John C. Maxwell - 2009
    Let John C. Maxwell teach you how teamwork is the heart of great achievement in the game of business.Teamwork is a vital part of success in sports, pop culture, and every other industry--including business. In this essential guidebook, New York Times bestselling author and leadership expert John C. Maxwell explains why teamwork is so critical   and shows you how to prioritize teamwork and collaboration to achieve winning results.In Teamwork 101, you’ll learn how to:build a team that lasts;create positive energy on the team;harness a team's creativity;identify weak players who negatively impact your team;and judge if your team can accomplish the dream.You’ll also discover how a winning team is self-fulfilling fuel: because everyone wants to be part of the winning team, you’ll continue to attract only the best talent--and stay on top. A great team is the key to great results--for individual employees, leaders, and the company as a whole.Teamwork 101 demonstrates how to build and maintain one for yourself so you can leverage the benefits--and fun--of exceptional teamwork.

Turning Goals Into Results


James C. Collins - 2009
    

Making Breakthrough Innovations Happen


Porus Munshi - 2009
    Indian companies took up products that came in from the West and either replicated it or re-engineered it. Indians, when they went to other countries, were part of creative teams that came up with, and implemented great ideas. But, when in their own country, Indians do not have a reputation for coming up with innovative ideas. So, what is it that stops them?The author laments this situation in his book Making Breakthrough Innovation Happen: How 11 Indians Pulled Off The Impossible. He points out that even the Indian branches of MNCs do not see their Indian operations as centers of innovations. They just work on things that have already been conceived elsewhere.In this book, Munshi tells the true stories of 11 breakthrough ideas conceived and executed by Indians. These ground-breaking examples show that if someone dares to think out-of-the box and follows their dream, then seemingly impossible things can be achieved.The examples cover a wide range of industries. from public sector to private sector, and from MNCs and huge Indian companies to startup firms. The book talks about 11 ideas that had a deep impact, and achievements that were original and influential.The examples include the creation of the slimmest water proof watches by Titan, and the business model of Cavinkare - a small company that took on giants in the field of personal care products and succeeded. It includes the story of how Aravind Eye Hospital came up with an idea - assembly line surgery - to improve the productivity of its surgeons. Today, the hospital treats 70% of its patients free of charge and yet manages to make a good profit.Then, there is the case of the Hindi daily, Dainik Bhaskar, that combined intensive in-house marketing surveys and research with innovative marketing ideas to capture a large segment of the market in each new city they entered.The book throws light on the innovative strategies of Trichy police to turn around a city that was crime prone and known for communal clashes into one of the safest in the country. He further talks about the power backup company Su-kam that succeeded by creating its own niche, and Shantha Biotech that launched a low-cost Hepatitis B vaccine.The other success stories include Surat City’s transformation after the plague outbreak into one of the cleanest cities in the country, and Chic shampoo’s innovation of introducing sachet packs, which revolutionized the retail market. Making Breakthrough Innovation Happen: How 11 Indians Pulled Off The Impossible further elaborates how Bosch India came up with a new cost-effective pump that meets the Euro standards, ITC’s e-Choupal marketing model, and Chola Vehicle Finance’s innovative business model.All these real-life examples in Making Breakthrough Innovation Happen: How 11 Indians Pulled Off The Impossible give an insight into the ability of Indians to go beyond conventions and create innovative products and strategies that could turn their respective industries on their heads.About the AuthorPorus Munshi is a psychology graduate and has a passion for helping people realize their potential. He is also a partner consultant at Erehwon Innovation Consulting.He previously contributed a column to Hindu Busnessline called Work and You. His book, Making Breakthrough Innovation Happen: How 11 Indians Pulled Off The Impossible, is already on its second reprint.Munshi works with clients and helps them release mental blocks and conventional restraints to help them achieve their goals and dreams. He helps facilitate innovative thinking and organizational transformations. Besides his passion for innovation and realizing the human potential, he has an avid interest in martial arts, from Karate to Tai Chi.

Genentech: The Beginnings of Biotech


Sally Smith Hughes - 2009
    Lacking marketed products or substantial profit, the firm nonetheless saw its share price escalate from $35 to $89 in the first few minutes of trading, at that point the largest gain in stock market history. Coming at a time of economic recession and declining technological competitiveness in the United States, the event provoked banner headlines and ignited a period of speculative frenzy over biotechnology as a revolutionary means for creating new and better kinds of pharmaceuticals, untold profit, and a possible solution to national economic malaise. Drawing from an unparalleled collection of interviews with early biotech players, Sally Smith Hughes offers the first book-length history of this pioneering company, depicting Genentech’s improbable creation, precarious youth, and ascent to immense prosperity. Hughes provides intimate portraits of the people significant to Genentech’s science and business, including cofounders Herbert Boyer and Robert Swanson, and in doing so sheds new light on how personality affects the growth of science. By placing Genentech’s founders, followers, opponents, victims, and beneficiaries in context, Hughes also demonstrates how science interacts with commercial and legal interests and university research, and with government regulation, venture capital, and commercial profits. Integrating the scientific, the corporate, the contextual, and the personal, Genentech tells the story of biotechnology as it is not often told, as a risky and improbable entrepreneurial venture that had to overcome a number of powerful forces working against it.

Copywriting: Successful Writing for Design, Advertising, and Marketing


Mark Shaw - 2009
    Well-targeted copy and a strong brand voice are essential if you want to stand out from the competition.Copywriting shows how to write for all formats and contexts, from catalogs and products to advertising and websites. It explores the challenges of commercial writing, providing the tools to become a confident andversatile copywriter. Leading industry talents from both the US and UK are interviewed, major campaigns covering all areas of the industry are illustrated in color and examined in depth, and exercises and tips aid in developing writing, editing, and presentation skills.Revealing the secrets of this rapidly expanding profession, Copywriting provides the skills and techniques that will help you to thrive in the world of creative commercial writing.

FYI: For Your Improvement - For Learners, Managers, Mentors, and Feedback Givers


Michael M. Lombardo - 2009
    Latest 5th edition of FYI

Navigate: Selling the Way People Like to Buy


Dustin Hillis - 2009
    

The Big Leap: Conquer Your Hidden Fear and Take Life to the Next Level


Gay Hendricks - 2009
    Fans of Wayne Dyer, Eckhart Tolle, Marianne Williamson, and The Secret will find useful, effective tips for breaking down the walls to a better life in The Big Leap.

ATTITUDE is EVERYTHING


Jeff Keller - 2009
    A motivational book, which says Change your attitude and you change your life.

The Dan Sullivan Question


Dan Sullivan - 2009
    So, in a world where everybody is competing with their answers, how do you differentiate yourself from everybody elseWith a question.The Dan Sullivan Question provides: * The three things everyone wants. * An immediate insight into the kind of relationship you could expect to have with a particular person. * A peek into the other persons future goals, and the opportunity to be instrumental in making them happen.

Business Lessons from a Radical Industrialist


Ray C. Anderson - 2009
    . . Essential reading for anyone, whether lay, student, or practitioner, interested in business success today and in the environment."—Library Journal (starred review)In 1994, Interface founder and chairman Ray Anderson set an audacious goal for his commercial carpet company: to take nothing from the earth that can't be replaced by the earth. In this remarkable book, Anderson leads the way forward and challenges all of us to share that goal.The Interface story is a compelling one. Fifteen years after Anderson's initiative, Interface has:-Cut greenhouse gas emissions by 94 percent-Cut fossil fuel consumption by 60 percent-Cut waste by 80 percent-Cut water use by 80 percent-Invented and patented new machines, materials, and manufacturing processes-Increased sales by 66 percent, doubled earnings, and raised profit marginsOffering practical ideas and measurable outcomes that every business can use, Anderson shows that profit and sustainability are not mutually exclusive; we can improve our bottom lines and do right by the earth. Written with passion and an executive's hardheaded savvy, Business Lessons from a Radical Industrialist is the most inspiring business book of our time.

Getting to Plan B: Breaking Through to a Better Business Model


John W. Mullins - 2009
    And you've crafted a business plan so detailed it's a work of art. Don't get too attached to it.As John Mullins and Randy Komisar explain in Getting to Plan B, new businesses are fraught with uncertainty. To succeed, you must change the plan in real time as the inevitable challenges arise. In fact, studies show that entrepreneurs who stick slavishly to their Plan A stand a greater chance of failing-and that many successful businesses barely resemble their founders' original idea.The authors provide a rigorous process for stress testing your Plan A and determining how to alter it so your business makes money, solves customers' needs, and endures. You'll discover strategies for:-Identifying the leap-of-faith assumptions hidden in your plan-Testing those assumptions and unearthing why the plan might not work-Reconfiguring the five components of your business model-revenue model, gross margin model, operating model, working capital model, and investment model-to create a sounder Plan B.Filled with success stories and cautionary tales, this book offers real cases illustrating the authors' unique process. Whether your idea is for a start-up or a new business unit within your organization, Getting to Plan B contains the road map you need to reach success.

No B.S. Business Success In The New Economy


Dan S. Kennedy - 2009
    Entrepreneurs are mentored on which current business truths and principles are still relevant, but more importantly, Kennedy offers completely new strategies, tactics, and applications to help them succeed in The New Economy. Following Kennedy’s advice, entrepreneurs can go forward into The New Economy more astutely, efficiently, productively, and confidently—earning themselves more money than they ever imagined possible! Kennedy covers: • The key decision required for success by The New Economy • The #1 Demand of New Economy Customers and how to meet it • Four power-positioning strategies for extreme marketplace advantage • Six mandatory entrepreneurial competencies for The New Economy • What The New Economy punishes most viciously and rewards most generously • How to avoid destruction by and instead profit from the “No Boundaries” New Economy • And More In this timely business guide, Kennedy reveals essential strategies, tactics, and business principles that every business owner will need to succeed in the tougher, more demanding New Economy.

The Wealthy Speaker: The Proven Formula for Building Your Successful Speaking Business


Jane Atkinson - 2009
    From evaluating whether professional speaking is an appropriate career and setting up an office to creating a dynamic marketing platform and designing the perfect website, this text takes readers through all stages of establishing a profitable and rewarding business.

The Florence Scovel Shinn Reader


Florence Scovel Shinn - 2009
    Her wisdom and advice are timeless. In these four books you will discover the power of the spoken word and how to invoke the Law of Attraction.

279 Days to Overnight Success: An Unconventional Journey to Full-Time Writing


Chris Guillebeau - 2009
    

Take It to the Next Level: What Got You Here, Won't Get You There


Marshall Goldsmith - 2009
     World-renowned executive educator, coach, and consultant Marshall Goldsmith reveals the bad habits that could be holding you back from ascending to greater achievement, prosperity, and happiness -- and causing you to suffer negative consequences you aren't even aware of. For each of these habits, Goldsmith offers a simple alternative behavior that will have an electrifying effect on your quest for greatness. You'll discover: • How you may be deluding yourself when it comes to your own success • Why feedback is so much more critical than you thought, and 5 ways to get it without having to ask • What you should stop doing right now • The future of coaching • The special challenges faced by people in charge, and how to overcome them • The ideal time to change • And so much more If you are ready and willing to shed some ineffective behaviors so that you can move your professional, personal, and financial satisfaction from "here" to "there" -- a place where you're making more money, having more fun, and enjoying your work, relationships, and life more than ever before -- Take It To The Next Level is the jolt of energy you've been waiting for.

SuperFreakonomics: Global Cooling, Patriotic Prostitutes And Why Suicide Bombers Should Buy Life Insurance


Steven D. Levitt - 2009
    Now, Steven D. Levitt and Stephen J. Dubner return with SuperFreakonomics, and fans and newcomers alike will find that the freakquel is even bolder, funnier, and more surprising than the first.Four years in the making, SuperFreakonomics asks not only the tough questions, but the unexpected ones: What's more dangerous, driving drunk or walking drunk? Why is chemotherapy prescribed so often if it's so ineffective? Can a sex change boost your salary?SuperFreakonomics challenges the way we think all over again, exploring the hidden side of everything with such questions as:How is a street prostitute like a department-store Santa?Why are doctors so bad at washing their hands?How much good do car seats do?What's the best way to catch a terrorist?Did TV cause a rise in crime?What do hurricanes, heart attacks, and highway deaths have in common?Are people hard-wired for altruism or selfishness?Can eating kangaroo save the planet?Which adds more value: a pimp or a Realtor?Levitt and Dubner mix smart thinking and great storytelling like no one else, whether investigating a solution to global warming or explaining why the price of oral sex has fallen so drastically. By examining how people respond to incentives, they show the world for what it really is – good, bad, ugly, and, in the final analysis, super freaky.Freakonomics has been imitated many times over – but only now, with SuperFreakonomics, has it met its match.

The Adventure Capitalist: Camels, Carpets and Coffee: How Face-To-Face Trade Is the New Economics


Conor Woodman - 2009
    This text offers an exciting insight into the human story behind the money in our pockets, and reminds us that making a living is about exactly that - living.

The Secret of Shelter Island: Money and What Matters


Alexander Green - 2009
    How to lead a "rich" life during trying economic timesIn The Secret of Shelter Island, nationally renowned financial analyst and bestselling author Alexander Green explores the complicated relationship we all have with money and reveals the road map to a rich life.Drawing on some of today's best minds and many of history's greatest thinkers, The Secret of Shelter Island is both a much-needed source of inspiration and an insightful look at the role of both money and values in the pursuit of the good life.Addresses what really matters when it comes to money and how to make smarter decisions with what you have Describes the profound connection between money, character, personal philosophy, and outlook Other bestselling titles by Green: The Gone Fishin' PortfolioIf you want to understand what ultimately provides meaning, contentment, and the satisfaction of a life well-lived, then read The Secret of Shelter Island.

The Sandler Rules: Forty-Nine Timeless Selling Principles... and How to Apply Them


David H. Mattson - 2009
    All prospects lie, all the time. Never ask for the order. Get an I.O.U. for everything you do. Don't spill your candy in the lobby.Until now, these unique rules (and 45 more) were given out only to Sandler Trainingsm clients in special seminars and private coaching. After three decades of proven success, the secrets are out in The Sandler Rules.Using Eric Berne's Transactional Analysis, Mr. Sandler devised a selling system and distilled 49 unforgettable rules that are frank, sometimes fun and always easy to put to use. Sandler Training CEO David Mattson, co-author of Five Minutes with VITO, delivers this fresh and often funny guidebook, filled with real-world tactics for successful prospecting, qualifying, deal-making, closing and referral generation.

Millionaires Are From Different Planet!


Azizi Ali - 2009
    Best-seller!

On Success


Charles T. Munger - 2009
    Munger ISBN-13 978-1-57864-501-5Table of Contents:FOREWORDChristopher C. Davis1. HARVARD SCHOOL COMMENCEMENT SPEECHJune 13, 19862. USC GOULD SCHOOL OF LAW COMMENCEMENT ADDRESSThe University of Southern California May 13, 20073. THE PSYCHOLOGY OF HUMAN MISJUDGMENTEssay, May 2006

World Class Speaking: The Ultimate Guide to Presenting, Marketing and Profiting Like a Champion


Craig Valentine - 2009
    Finally there is a book that covers both! With World Class Speaking you will learn how toBuild stellar presentations that keep your audiences on the edge of their seatsTurn your presentations into dozens of profitable income streamsMaster leading-edge technologies & speak to 1000 without even leaving homeAutomate your business & make passive recurring income while you sleepWorld Class Speaking is the one-stop-shop for building breakthrough presentations & turning them into a solid system of ongoing income

The Organic Farmer's Business Handbook: A Complete Guide to Managing Finances, Crops and Staff and Making a Profit


Richard Wiswall - 2009
    What's required is farming smarter, not harder. In The Organic Farmer's Business Handbook , Richard Wiswall shares advice on how to make your vegetable production more efficient, better manage your employees and finances, and turn a profit. From his twenty-seven years of experience at Cate Farm in Vermont, Wiswall knows firsthand the joys of starting and operating an organic farm-as well as the challenges of making a living from one. Farming offers fundamental satisfaction from producing food, working outdoors, being one's own boss, and working intimately with nature. But, unfortunately, many farmers avoid learning about the business end of farming; because of this, they often work harder than they need to, or quit farming altogether because of frustrating-and often avoidable-losses. In this comprehensive business kit, Wiswall covers: Step-by-step procedures to make your crop production more efficient Advice on managing employees, farm operations, and office systems Novel marketing strategies What to do with your profits: business spending, investing, and planning for retirement A companion CD offers valuable business tools, including easy-to-use spreadsheets for projecting cash flow, a payroll calculator, comprehensive crop budgets for twenty-four different crops, and tax planners. About The Author: Richard Wiswall started Cate Farm in East Montpelier, Vermont, where he has farmed since 1981. Known for his work on farm profitability and appropriate business tools, Wiswall consults with other farmers, and writes and speaks frequently on organic-farm business issues. To learn more about Wiswall and Cate Farm, visit catefarm.com.

Riches Among the Ruins: Adventures in the Dark Corners of the Global Economy


Robert P. Smith - 2009
    Smith is a legend in the world of finance. Part adventurer and part economic warrior, this Indiana Jones of the financial world was an advance man for the forces of globalization, having spent more than thirty years traveling through five continents, buying and selling high-risk securities in the world's most downtrodden economies. So tenuous was his operation and so covert the transactions, that an overnight fluctuation in a country's currency rate could mean the difference between a spectacular profit or a devastating loss. Today, the trade in emerging market debt is worth more than five billion dollars a day, but it was virtually nonexistent when Smith, a one-time collections lawyer, pioneered the business in the late 1970s. Riches Among the Ruins is the extraordinary story of Robert Smith's search to make money doing the riskiest kind of business. We are at his side as he travels through the treacherous and exhilarating world of the debt trader, dodging bullets and roadside bombs in post-Saddam Iraq, and risking his life on the chaotic streets of Nigeria. As he engages in a battle of wills with businessmen in Istanbul, and loses millions overnight in the ruins of the post-Soviet Russian economy, we experience all of the thrill and terror that accompanies making big money in emerging markets. At once adrenaline-fueled and utterly compelling, this is the gripping story of one man's quest for fortune where others fear to tread.

Manhattan GMAT Set of 8 Strategy Guides, Fourth Edition


Manhattan Prep - 2009
    Our 5 Quantitative Strategy Guides provide in-depth instruction in the GMAT’s principal quantitative content areas: Number Properties, Fractions, Decimals, & Percents, Word Translations, Equations, Inequalities, & VIC’s, and Geometry. Our 3 Verbal Strategy Guides provide in-depth instruction in the GMAT’s principal verbal content areas: Sentence Correction, Critical Reasoning, and Reading Comprehension. Included in this set are: The Critical Reasoning Guide (200 pages; ISBN: 0-9824238-0-2); The Equations, Inequalities, & VICs Guide (192 pages; ISBN: 0-9824238-1-0); The Fractions, Decimals, & Percents Guide (112 pages; ISBN: 0-9824238-2-9); The Geometry Guide (112 pages; ISBN: 0-9824238-3-7); The Number Properties Guide (160 pages; ISBN: 0-9824238-4-5); The Reading Comprehension Guide (152 pages; ISBN: 0-9824238-5-3); The Sentence Correction Guide (288 pages; ISBN: 0-9824238-6-1); The Word Translations Guide (176 pages; ISBN: 0-9824238-7-X). The content of this set is aligned to the latest Official Guides from GMAC (12th edition). Purchase of this set includes one year of access to Manhattan GMAT’s online practice exams and question banks.

Security Analysis, Part IV - Theory of Common-Stock Investment. The Dividend Factor


Benjamin Graham - 2009
    

Get Your Business to Work!: 7 Steps to Earning More, Working Less and Living the Life You Want


George Hedley - 2009
    Get Your Business to Work! 7 Steps to Earning More, Working Less and Living the Life You Want uses tried-and-true methods to help fledgling business owners as well as seasoned ones who are just looking to increase capital and productivity. The book offers a step-by-step process to help small business owners get what they want: profits, wealth, and freedom.Hedley explains where owners go wrong at each stage while growing their companies and details steps in the book to show how to make the inner-workings of the business more predictable in order to eliminate micromanaging and allow for maximum profitability with minimum stress.Get Your Business to Work! identifies areas owners struggle in the most:• Trusting employees and forgoing micromanagement• Satisfying customers• Writing business plans and implementing systems• Marketing and sales• Pricing and achieving overhead and profit goalsMost companies never get to the next level because the owner isn’t willing to make the necessary changes to make it happen. Through sound advice, as well as interactive exercises, Get Your Business to Work! encourages readers to work toward financial stability and independence by setting clear goals and following through.

Beat the Clock


Jim Wideman - 2009
    Do you find yourself needing to get more done than you are presently getting done? If you answered yes to any or all of these questions then this practical book is for you. No matter if you work in ministry, the business world, or manage a busy family, Beat the Clock will help you. For years organization expert Jim Wideman has been teaching successful strategies for effective time management in conferences and seminars. In Beat the Clock, you'll learn proven and tested tips to get more done in the 24 hours God has given you.

How to Get Clients: New Pathways to Coaching Prosperity


Steve Chandler - 2009
    

Redfern and Hunter on International Arbitration: Student Version


Nigel Blackaby - 2009
    Based on the four authors' extensive personal experience as counsel and arbitrators, this fifth edition provides a newly updated explanation of every element of the law and practice of international arbitration. With a focus on the practice as well as the theory of international arbitration, this text provides an invaluable guide to the international arbitral process, from the drafting of the arbitration agreement to the enforcement of arbitral awards. The fifth edition updates this classic text to incorporate reference to all of the latest significant developments in the field and provides a fuller treatment of investment treaty arbitration, and international arbitration beyond the UK and Europe. In particular, the fifth edition contains substantially increased coverage of the law and practice of international arbitration in the United States, Latin America, China and India.Following the chronology of an arbitration, the book covers applicable laws, arbitration agreements, the establishment and powers of a tribunal, the conduct of proceedings and the role of domestic courts. In addition, it provides an in-depth examination of the award itself (including the challenge, recognition and enforcement of arbitral awards), and comments on the special considerations applying to arbitrations brought under investment treaties. It draws on examples of the rules and practice of arbitration at the International Chamber of Commerce, the London Court of International Arbitration, the American Arbitration Association, the International Centre for Settlement of Investment Disputes and the United Nations Commission on International Trade Law.Each of the book's editions has built on the strengths of its predecessor, achieved widespread acclaim and been variously reviewed as "one of the most authoritative in its field", "an excellent book - comprehensive, lucid, stylish and challenging", and "a practitioner's book of real quality and practical value, well organised and readably and clearly written". This latest edition reinforces and strengthens the book's standing as the authoritative guide to international commercial arbitration.

How to Run Your Business by the Book: A Biblical Blueprint to Bless Your Business


Dave Anderson - 2009
    Not only will you master timeless business principles based on the world's bestselling book, you'll build a foundation for your business that leads to long-term success.This is a refreshing return to commonsense business basics, based on leadership lessons peppered throughout the Good Book. In these turbulent times, quality leadership is the key to surviving and thriving in the business world. You'll learn what the Bible has to say about hiring and training people, managing money, creating a leadership vision, balancing work and life, and achieving your most ambitious business goals.Includes practical, proven business guidance gleaned from the Bible Features smart business guidance like the Ten Commandments for elevating your people skills Shows you four vital steps for creating a tough-love culture of accountability Dave Anderson is also the author of Up Your Business!, If You Don't Make Waves, You'll Drown and How to Deal with Difficult CustomersBest of all, you don't need to be familiar with the Bible to profit from these wise and timeless principles. All you need is a heart open to biblical wisdom and a willingness to lead with courage.

Borrowing Brilliance: The Six Steps to Business Innovation by Building on the Ideas of Others


David Kord Murray - 2009
    In "Borrowing Brilliance" he explains the origins and evolution of a business idea by showing readers how new ideas are merely the combinations of existing ideas. Since brilliance is actually borrowed, it's easily within reach. It's really a matter of knowing where to borrow the materials and how to put them together that determines creative ability. Murray presents a simple Six-Step process that anyone can use to build business innovation: Step One: "Defining"?Define the problem you?re trying to solve. Step Two: "Borrowing"?Borrow ideas from places with a similar problem. Step Three: "Combining"?Connect and combine these borrowed ideas. Step Four: "Incubating"?Allow the combinations to incubate into a solution. Step Five: "Judging"?Identify the strength and weakness of the solution. Step Six: "Enhancing"?Eliminate the weak points while enhancing the strong ones. Each chapter features real-life examples of brilliant borrowers, including profiles of Larry Page and Sergey Brin (the Google guys), Bill Gates, George Lucas, Steve Jobs, Albert Einstein, and other creative thinkers. Murray used these methods to re-create his own career and he shows how you can harness them to find your own creative solutions. First you copy, then you create. And the further from your own company you look, the more creative the solution. In the new bible of business innovation, renowned creativity expert David Kord Murray reveals the key to the creative process: borrowing. There is no such thing as a truly original idea. Great thinkers throughout history have understood this and used it to their advantage. Bill Gates ?borrowed brilliance? to create Microsoft, Steve Jobs ?borrowed? to create the Mac, and long before that Sir Isaac Newton used similar thinking techniques to arrive at his theory of gravity. "Borrowing Brilliance" is challenges our notions of intellectual property and authorship, explores the evolution of a creative idea, and takes us step-by-step through Murray's own unique thought process, which combines analytical and non-traditional thinking techniques. Murray's six step ?borrowing? process is one that anyone can master to build business innovation. Murray combines practical lessons with stories from his own career, as well as the careers of brilliant borrowers past and present. Most people believe creativity is a gift, that it can?t be taught, that it's innate in your thinking process and either you have it or you don?t. But Murray lifts the veil off the creative process, bringing it from the shadows of the subconscious mind into the conscious world. Creativity is not the result of divine intervention; it is something that can be learned and it is easily within reach.

Walking the Corporate Beat: Police School for Business People


Michael Tabman - 2009
    Drug Cartels. Undercover Operations. Terrorism Investigations. Street Crimes. What can we learn? Dr Pepper Snapple CEO Larry Young says,"CEOs looking for simple ways to avoid complex problems should read this book. Tabman imparts valuable information in a witty and readable style. I have seen his consulting firm put these concepts into action, and they work. Read the book and have Tabman's company on speed dial." Read true stories retired FBI Agent and ex-cop Michael Tabman relates to teach us some valuable life lessons. Tabman shares behind-the-scenes decision making that resulted in an operation either succeeding or failing. Readers will be intrigued by parallels between police work and daily life challenges, and how basic law enforcement concepts can resolve problems and conflicts. The parallels are compelling. In an approach that captivates the reader, Tabman explains the similarities with candid descriptions and dramatic, and often humorous, vignettes from his days on the force. The concept that rushing into a melee without stopping to think is as dangerous in police work as it is in business and our relationships is one example of how this book will open new and energizing doors. Walking the Corporate Beat: Police School for Business People is a gift to anyone seeking new and effective ways to recognize and prevent problems.

The Tao of Show Business: How to Pursue Your Dream Without Losing Your Mind


Dallas Travers - 2009
    This book generously offers a delightful, practical, and digestible approach to mastering the entertainment industry one day at a time. Through inspiring examples and unique insight, Dallas Travers outlines how to live the day-to-day life of an actor. Readers gain out-of-the-box strategies for business mastery along with powerful exercises for personal growth. This book reveals over forty essential tools that allow actors to discover a personal path to acting success while enjoying the ride. Free downloadable companion workbook also included.

Design Driven Innovation: Changing the Rules of Competition by Radically Innovating What Things Mean


Roberto Verganti - 2009
    In Design-Driven Innovation: How to Compete by Radically Innovating the Meaning of Products, Roberto Verganti introduces a third strategy, a radical shift in perspective that introduces a bold new way of competing. Design-driven innovations do not come from the market; they create new markets. They don't push new technologies; they push new meanings.It's about having a vision, and taking that vision to your customers. Think of game-changers like Nintendo's Wii or Apple's iPod. They overturned our understanding of what a video game means and how we listen to music. Customers had not asked for these new meanings, but once they experienced them, it was love at first sight.But where does the vision come from? With fascinating examples from leading European and American companies, Verganti shows that for truly breakthrough products and services, we must look beyond customers and users to those he calls "interpreters" - the experts who deeply understand and shape the markets they work in.Design-Driven Innovation offers a provocative new view of innovation thinking and practice.

Qualities of Success


Zig Ziglar - 2009
    This program is designed to help you grow personally and professionally in four critical areas: qualities, abilities, skills, and attitudes. By focusing on these core areas, you gain characteristics of success, professionalism, excellence, and perhaps the very best return of all: improved overall performance. Qualities of Success will cover: 1) Planning, preparing and expecting to win. 2) Taking the first step to a brighter future.3) Motivation, the key to Accomplishment. 4) Identifying the qualities of success. 5) Developing the qualities of success. 6) Maintaining a winning attitude.  In this valuable program Zig encourages you to remember, “You were designed for accomplishment. You were engineered for success. You were endowed with the seeds of greatness.”

The Optimal Health Revolution: How Inflammation Is the Root Cause of the Biggest Killers and How the Cutting-edge Sceince of Nutrigenomics Can Transform Your Long-term Health


Duke Johnson - 2009
    The bulk of our most lethal diseases have a common underlying cause: persistent inflammation, an over-active reaction of our natural immune system function resulting in cell and tissue destruction. This persistent inflammation is triggered by our industrial lifestyles, including exposure to chemicals, synthetic food ingredients, pollution and processed foods. “Researchers are linking inflammation to an ever-wider array of chronic illnesses,” reports Newsweek’s Anne Underwood. “Suddenly medical puzzles seem to be fitting together, such as why hypertension puts patients at increased risk of Alzheimer’s, or why rheumatoid-arthritis sufferers have higher rates of sudden cardiac death. They’re all connected on some fundamental level.”But inflammation, and the risks of chronic diseases it brings, can be managed. Lifestyle and nutritional change is part of the answer. But the other part of the answer lies with ground-breaking information from the newest field of science—nutrigenomics. Nutrigenomics is the science of how your genes interact with nutrients. It is the study of how DNA and the genetic code affect a person’s need for certain nutrients and help maintain optimal health throughout life.The Optimal Health Revolution combines leading-edge science — including 600 scientific references — with an easy to read, conversational writing style that make this critical information accessible to every reader. Relevant to both the researcher and medical doctor interested in the latest science and the casual reader looking to improve his or her health, The Optimal Health Revolution makes a critical contribution to our understanding of health.