Book picks similar to
Answering the Call by Lisa Sasevich


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communication
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marketing

Public Speaking Essentials: Six Steps to Sizzle on Stage


Ramakrishna Reddy - 2015
    You may be overloaded with too much of information. There are loads of information in form of books and articles out there that can help you. However, would it be nice to have an easy and simple process to follow to handle this area of your life? Discover The Easy Guide To Public Speaking: “Public Speaking Essentials” will reveal 6 steps that’ll help you overcome your fear and speak like a PRO. These are easy to understand and implement solutions coming from someone who was in the trenches and who's now an active and successful public speaker. Since he was a shy kid as he was growing up, Rama ventured into Public Speaking to handle this area of his life. As a result of his learning from mentors, toastmasters and contests, Ramakrishna Reddy has won more than 25 Public Speaking Contests and written 3 books related to Public Speaking. He speaks regularly to people ranging from few dozens to few hundreds. Ramakrishna is dedicated to sharing the lessons he’s learned to help others become confident in public speaking. Public Speaking Revealed in Six Simple Steps: How to overcome Public Speaking Anxiety How to master three pillars of Public Speaking How to Practice for Presentation Day How to Handle the Presentation Day How to create a connection with the audience How to handle glitches during the presentation day Download now to know more about this 'no clutter' guide.

How to Publish and Sell Your Article on the Kindle (and Nook!): 12 Tips for Short Documents


Kate Harper - 2011
    Topics include: • How to get royalties from selling articles.• Proper pricing.• How to submit articles to the "Kindle Singles" (special Amazon category). • Best ways to sell articles.• Representing articles accurately in e-Reader bookstores.• Avoiding unnecessary costs. • Image formatting.Tips are also applicable for a variety of mobile devices such as the Barnes and Noble Nook and Apple ipad. You will learn how to publish your article in a word processor, without having to learn HTML coding. Instructional Appendices Include: • How to create table of contents and internal links.• Solving formatting problems.• Converting your article to a Kindle device.• Easy preview options before you publish.• A curated list of the 50 best resources for finding free Kindle books, software, podcasts, help forums and the best blogs on Kindle publishing (10,300 words).About the Author: Kate Harper has taught art and computer classes in the San Francisco Bay Area and enjoys creating visual step-by-step guides for non-technical users. She is a credentialed adult education instructor in the state of California, and is inspired by technologies that encourage people to be more creative.

Lora's Stories: Appalachian Child


Oakley Dean Baldwin - 2016
    A look into a women's heart.

Vision 20/20 - Digital Marketing - Danny Star: The Secrets of Digital Marketing and It's Role In Growing Your Business (Digital Marketing 2.0)


Danny Star - 2019
    All major marketing channels are explained in detail in a way that everyday people can grasp and apply to their own business or website. Key topics covered are: Search Engine Optimization (SEO), Pay Per Click, Social Network Advertisements, Email Marketing, Web Development, are just some of the major factors that mesh into successful campaigns. Find out how to apply it in a way that adds to your revenue growth and bottom line.

Softgoods: All the Pretty Things Women Are Dying to Wear


Consuelo Saah Baehr - 2012
    

No B.S. Trust Based Marketing: The Ultimate Guide to Creating Trust in an Understandibly Un-trusting World


Dan S. Kennedy - 2012
    

The Referral of a Lifetime: The Networking System That Produces Bottom-Line Results...Every Day!


Timothy L. Templeton - 1999
    A friend refers her to the mysterious Mr. Highground, who introduces her to four successful people. They show her how they transformed their businesses and their lives by determining how others view them and how they view themselves as both human beings and businesspeople. Each of the four represents a "type" in this schema - from the "relational/business" type who puts the relationship first but thinks strategically when the talk turns to business, to the "business/business" type, who avoids relationships unless they work to a business advantage. Templeton shows how understanding one's type allows one to showcase strengths while improving weak areas in this simple, easy-to-use guide to success in business and in life.

Model Business Letters, E Mails & Other Business Documents


Shirley Taylor - 1998
    A comprehensive, easy-to-use reference book packed with valuable information, useful techniques, practical tips and guidelines.

Networking Is a Contact Sport: How Staying Connected and Serving Others Will Help You Grow Your Business, Expand Your Influence -- or Even Land Your Next Job


Joe Sweeney - 2010
    Networking.In this New York Times, Wall Street Journal, and USA TODAY bestseller, master networker Joe Sweeney shares his networking secrets from a long and successful career as a business owner, sports agent and executive and investment banking consultant. His first secret: master networkers are focused on giving, not getting.With today’s difficult economy and uncertain workplace, networking has never been more important. Sweeney’s simple but effective 5/10/15 networking plan will give you a leg up in the current job market, help you stay employed, or, if you’ve been laid off, find your next job. The cliché that who you know is more important than what you know has never been truer. Sweeney illustrates his insights with dozens of helpful examples from his own life (along with a few fascinating insider sports stories).With special sections on networking for women and minorities, insights into the usefulness (and handicaps) of social networking sites, how to get (and why you need) a wingman and profiles of other master networkers, Networking Is a Contact Sport is a practical and essential guide for anyone who wants to get ahead in today’s economy.

Marketers Are From Mars, Consumers Are From New Jersey


Bob Hoffman - 2015
    In "Marketers Are From Mars, Consumers Are From New Jersey", Bob Hoffman, author of "101 Contrarian Ideas About Advertising" and "The Ad Contrarian" explains how marketers and advertisers have lost touch with consumers and are living in a fantasy land of their own invention -- fed by a cultural echo chamber of books, articles and conferences in which people like them talk to people like them.

Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR


Brian Solis - 2009
    That's the bad news. Here's the great news: Social Media and Web 2.0 offer you an unprecedented opportunity to make PR work better than ever before. This book shows how to reinvent PR around two-way conversations, bring the "public" back into public relations and get results that traditional PR people can only dream about. Drawing on their unparalleled experience making Social Media work for business, PR 2.0.com's Brian Solis and industry leader Deirdre Breakenridge show how to transform the way you think, plan, prioritize, and deliver PR services. You'll learn powerful new ways to build the relationships that matter, and reach a new generation of influencers...leverage platforms ranging from Twitter to Facebook...truly embed yourself in the communities that are shaping the future. Best of all, you won't just learn how to add value in the Web 2.0 world: You'll learn how to prove how new, intelligent, and socially rooted PR will transform your organization into a proactive, participatory communication powerhouse that is in touch and informed with its community of stakeholders.

The Deverell Woman (Coronet Books)


Meg Hutchinson - 2002
    She cannot even understand why the rich and powerful Riordans want her, a humble peasant girl, in their family. Then she is brutally raped by Liam's brother Padraig, who gloats that once she is under their roof, Maura will be at his mercy - his sexual slave. Maura's mother will not let this vicious act go unavenged. She curses the Riordans and then, on her deathbed, exacts a promise from her daughter to leave the shores of her beloved Ireland for good. Maura's exile to the harsh industrial poverty of Birmingham is fraught with dangers. Even when she makes staunch friends, and discovers a protector in the shape of Aiden Shanley, Maura cannot help remembering the land of her birth and what might have been . . .

Being Direct: Making Advertising Pay


Lester Wunderman - 1997
    It combines an extraordinary personal history of "direct marketing" with a remarkably candid look at the field's most acclaimed practitioner. Written in an easy-going and deliberately persuasive style obviously honed during Wunderman's six decades in the trenches, the book shows his skill developing and gaining acceptance as he creates revolutionary advertising programs for future corporate stalwarts like the Columbia Record Club and American Express.

Integrated Advertising, Promotion and Marketing Communications


Kenneth E. Clow - 2001
    The carefully integrated approach of this text blends advertising, promotions, and marketing communications together, providing readers with the information they need to understand the process and benefits of successful IMC campaigns. The fifth edition brings the material to life by incorporating professional perspectives and real-world campaign stories throughout the text.

Taking Care of Business


Stephanie Bond - 2005
    When an informant reveals the crook is planning to get hitched at a certain Vegas wedding chapel, Steve sees an opportunity to get his man. But he didn't expect the undercover assignment to include being the Elvis impersonator... or that the wedding director Gracie would make him want to practice his hip moves.Gracie Sergeant is tired of coordinating ceremonies for other couples--she wants her own dream wedding. Her new coworker Steve is a hunk of burning love, but there's something off about him, something she can't quite put her finger on... although she'd like to!A romantic comedy to brighten your day!(Note: This story was original released in 2005; Stephanie has updated and revamped the story, adding 10,000 words for this modern re-release!)