Best of
Business

1999

Pmp Exam Prep: Rita's Course in a Book for Passing the Pmp Exam


Rita Mulcahy - 1999
    Is it Rita's years of PMP exam preparation experience? The endless hours of ongoing research? The interviews with project managers who failed the exam, to identify gaps in their knowledge? Or is it the razor-sharp focus on making sure project managers don't waste a single minute of their time studying any more than they absolutely have to? Actually, it's all of the above. PMP Exam Prep, Sixth Edition by Rita Mulcahy contains hundreds of updates and improvements from previous editions--including new exercises and sample questions never before in print. Offering hundreds of sample questions, critical time-saving tips plus games and activities available nowhere else, this book will help you pass the PMP exam on your first try.

Secrets of the Millionaire Mind: Mastering the Inner Game of Wealth


T. Harv Eker - 1999
    Harv Eker states: "Give me five minutes, and I can predict your financial future for the rest of your life!" Eker does this by identifying your "money and success blueprint." We all have a personal money blueprint ingrained in our subconscious minds, and it is this blueprint, more than anything, that will determine our financial lives. You can know everything about marketing, sales, negotiations, stocks, real estate, and the world of finance, but if your money blueprint is not set for a high level of success, you will never have a lot of money—and if somehow you do, you will most likely lose it! The good news is that now you can actually reset your money blueprint to create natural and automatic success.Secrets of the Millionaire Mind is two books in one. Part I explains how your money blueprint works. Through Eker's rare combination of street smarts, humor, and heart, you will learn how your childhood influences have shaped your financial destiny. You will also learn how to identify your own money blueprint and "revise" it to not only create success but, more important, to keep and continually grow it.In Part II you will be introduced to seventeen "Wealth Files," which describe exactly how rich people think and act differently than most poor and middle-class people. Each Wealth File includes action steps for you to practice in the real world in order to dramatically increase your income and accumulate wealth.If you are not doing as well financially as you would like, you will have to change your money blueprint. Unfortunately your current money blueprint will tend to stay with you for the rest of your life, unless you identify and revise it, and that's exactly what you will do with the help of this extraordinary book. According to T. Harv Eker, it's simple. If you think like rich people think and do what rich people do, chances are you'll get rich too!

The Concise 48 Laws of Power


Robert Greene - 1999
    

The 21 Indispensable Qualities of a Leader: Becoming the Person Others Will Want to Follow


John C. Maxwell - 1999
    Maxwell now provides a concise, accessible leadership book that helps readers become more effective leaders from the inside out. Daily readings highlight twenty-one essential leadership qualities and include "Reflecting On It" and "Bringing It Home" sections which help readers integrate and apply each day's material.

The Warren Buffett Portfolio


Robert G. Hagstrom - 1999
    A New York Times bestseller, it is a valuable and practical primer on the principles behind the remarkable investment run of the famed oracle of Omaha. In this much-awaited companion to that book, author Robert Hagstrom takes the next logical step, revealing how to profitably manage stocks once you select them. THE WARREN BUFFETT PORTFOLIO will help you through the process of building a superior portfolio and managing the stocks going forward. Building a concentrated portfolio is critical for investment success. THE WARREN BUFFETT PORTFOLIO introduces the next wave of investment strategy, called focus investing. A comprehensive investment strategy used with spectacular results by Buffett, focus investing directs investors to select a concentrated group of businesses by examining their management and financial positions as compared to their stock prices. A strategy that has historically outperformed the market, focus investing is based on the principle that a shareholder's return from owning a stock is ultimately determined by the economics of the underlying business. Hagstrom explains in easy-to-understand terms exactly what focus investing is, how it works, and how it can be applied by any investor at any level of experience. He demonstrates how Buffett arranges his stocks in a focus portfolio and reveals why this is as responsible for his incredible returns as the individual stocks he picks. Ultimately, Hagstrom shows how to use this technique to build and manage a portfolio to achieve the best possible results.

Simple Wealth, Inevitable Wealth


Nick Murray - 1999
    But if you can muster the required amounts of faith, patience and discipline - and if you can draw those qualities from your advisor when your own are running low - history suggests that wealth follows over time.

Dealers of Lightning: Xerox PARC and the Dawn of the Computer Age


Michael A. Hiltzik - 1999
    And they did it without fanfare or recognition from their employer. Hiltzik's Dealers of Lightning provides a fascinating look at technohistory that sets the record straight. In Dealers of Lightning, Hiltzik describes the forces and faces behind the revolution that the Xerox PARC team single-handedly spawned. The Xerox PARC group was composed solely of top technical minds. The decision was made at Xerox headquarters to give the team complete freedom from deadlines and directives, in hopes of fostering a true creative environment. It worked — perhaps too well. The team responded with a steady output of amazing technology, including the first version of the Internet, the first personal computer, user-friendly word-processing programs, and pop-up menus. Xerox, far from ready for the explosion of innovation, failed to utilize the technology dreamed up by the group. Out of all the dazzling inventions born at Xerox PARC, only a handful were developed and marketed by Xerox. However, one of these inventions, the laser printer, proved successful enough to earn billions for the company, therefore justifying its investment in the research center. Most oftheteam's creations would go on to be developed and perfected by other companies, such as IBM, Apple, and Microsoft. Drawing from interviews with the engineers, executives, and scientists involved in the Xerox PARC, Dealers of Lightning chronicles an amazing era of egos, ideas, and inventions at the dawn of the computer age.

Kotler on Marketing: How to Create, Win, and Dominate Markets


Philip Kotler - 1999
    His textbooks have sold more than 3 million copies in 20 languages and are read as the marketing gospel in 58 countries. Now Kotler on Marketing offers his long-awaited, essential guide to marketing for managers, freshly written based on his phenomenally successful worldwide lectures on marketing for the new millennium. Through Kotler's profound insights you will quickly update your skills and knowledge of the new challenges and opportunities posed by hypercompetition, globalization, and the Internet. Here you will discover the latest thinking, concisely captured in eminently readable prose, on such hot new fields as database marketing, relationship marketing, high-tech marketing, global marketing, and marketing on the Internet. Here, too, you will find Kotler's savvy advice, which has so well served such corporate clients as AT&T, General Electric, Ford, IBM, Michelin, Merck, DuPont, and Bank of America. Perhaps most important, Kotler on Marketing can be read as a penetrating book-length discourse on the 14 questions asked most frequently by managers during the 20-year history of Kotler's worldwide lectures. You will gain a new understanding of such age-old conundrums as how to select the right market segments or how to compete against lower-price competitors. You will find a wealth of cutting-edge strategies and tactics that can be applied immediately to such 21st-century challenges as reducing the enormous cost of customer acquisition and keeping current customers loyal. If your marketing strategy isn't working, Kotler's treasury of revelations offers hundreds of ideas for revitalizing it. Spend a few hours today with the world's bestknown marketer and improve your marketing performance tomorrow.

Difficult Conversations: How to Discuss What Matters Most


Douglas Stone - 1999
    Based on fifteen years of research at the Harvard Negotiation Project, Difficult Conversations walks you through a step-by-step proven approach to having your toughest conversations with less stress and more success. You will learn: -- how to start the conversation without defensiveness-- why what is not said is as important as what is-- ways of keeping and regaining your balance in the face of attacks and accusations-- how to decipher the underlying structure of every difficult conversationFilled with examples from everyday life, Difficult Conversations will help you on your job, at home, or out of the world. It is a book you will turn to again and again for advice, practical skills, and reassurance.

Learning to See Version 1.3


Mike Rother - 1999
    You'll soon be able to identify all of the processing steps along the path from raw materials to finished goods for each product and all of the information flows going back from the customer through the plant and upstream to suppliers. With this knowledge in hand it is much easier to envision a "future state" for each product family in which wasteful actions are eliminated and production can be pulled smoothly ahead by the customer.In plain language and with detailed drawings, this workbook explains everything you will need to know to create accurate current-state and future- state maps for each of your product families and then to turn the current state into the future state rapidly and sustainably.In "Learning to See" you will find:A foreword by Jim Womack and Dan Jones explaining the need for this tool.An introduction by Mike Rother and John Shook describing how they discovered the mapping tool in their study of Toyota.Guidance on identifying your product families.A detailed explanation of how to draw a current-state map.A practice case permitting you to draw a current-state map on your own, with feedback from Mike and John in the appendix on how you did.A detailed explanation of how to draw a future-state map.A second practice case permitting you to draw a future-state map, with "the answer" provided in the appendix.Guidance on how to designate a manager for each value stream.Advice on breaking implementation into easy steps.An explanation of how to use the yearly value stream plan to guide each product family through successive future states.More than 50,000 copies of "Learning to See" have been sold in the past two years. Readers from across the world report that value stream mapping has been an invaluable tool to start their lean transformation and to make the best use of kaizen events.

Million Dollar Habits: Practical, Proven, Power Practices to Double and Triple Your Income


Brian Tracy - 1999
    A guide to winning habits in business shows readers how to set and achieve goals quickly, organize their life, manage time, increase income, and tap inner power reserves--all in the service of improved productivity.

Your First 100 Million


Daniel S. Peña - 1999
    Men of wealth and presumed integrity in the financial world have committed treachery on a scale of uncounted billions of dollars, affecting millions of “ordinary people” around the globe.

Let's Get Real or Let's Not Play: Transforming the Buyer/Seller Relationship


Mahan Khalsa - 1999
    No one is happy.Mahan Khalsa and Randy Illig offer a better way. Salespeople, they argue, do best when they focus 100 percent on helping clients succeed. When customers are successful, both buyer and seller win. When they aren't, both lose. It's no longer sufficient to get clients to buy; a salesperson must also help the client reduce costs, increase revenues, and improve productivity, quality, and customer satisfaction.This book shares the unique FranklinCovey Sales Performance Group methodology that will help readers:- Start new business from scratch in a way both salespeople and clients can feel good about - Ask hard questions in a soft way - Close the deal by opening mindsClose the deal by opening minds

Infinite Loop: How Apple, the World's Most Insanely Great Computer Company, Went Insane


Michael S. Malone - 1999
    How did Apple lose its way? Why did the world still care so deeply about a company that had lost its leadership position? Michael S. Malone, from the unique vantage point of having grown up with the company's founders, and having covered Apple and Silicon Valley for years, sets out to tell the gripping behind-the-scenes story - a story that is even zanier than the business world thought. In essence, Malone claims, with only a couple of incredible inventions (the Apple II and Macintosh), and backed by an arrogance matched only by its corporate ineptitude, Apple managed to create a multibillion-dollar house of cards. And, like a faulty program repeating itself in an infinite loop, Apple could never learn from its mistakes. The miracle was not that Apple went into free fall, but that it held up for so long. Within the pages of Infinite Loop, we discover a bruising portrait of the megalomaniacal Steve Jobs and an incompetent John Sculley, as well as the kind of political backstabbings, stupid mistakes, and overweening egos more typical of a soap opera than a corporate history.

The Real Estate Game: The Intelligent Guide To Decisionmaking And Investment


William J. Poorvu - 1999
    Drawing upon four decades of experience developing, owning, and managing properties and on almost thirty years of teaching at the Harvard Business School, William J. Poorvu offers an insider's perspective on how to make smart decisions about real estate.The real estate “game” is played by people, and it’s the stories of real people that make Poorvu’s introduction to the industry colorful and interesting. You will meet players ranging from real estate moguls to small-scale developers to individual investors in exotic investment instruments. Their stories evolve throughout the book and illustrate how these people—with all their complicated needs, talents, and motives—fit into the larger process and context. In clear and nontechnical language, Poorvu explains how variables—players, properties, capital markets, and the external environment—come together to influence the shape and outcome of a real estate deal. He explains the time frame for different kinds of real estate investments and walks the reader through the key “periods of play” in the real estate game: concept, commitment, development, operation, reward, and reinvestment. The Real Estate Game introduces a simple but powerful “back-of-the-envelope” technique for analyzing the financial implications of a potential deal. Using this tool and others, Poorvu shows readers how to use direct investments, syndicates, and REITs to get into the real estate game across a broad range of property types: residential, office, hotel, industrial, and retail. Offering unique insight into the ways that developers and investors can create value, The Real Estate Game is both a perfect introduction for the novice and an invaluable overview for the experienced professional.

Triggers: 30 Sales Tools you can use to Control the Mind of your Prospect to Motivate, Influence and Persuade.


Joseph Sugarman - 1999
    Dramatically increase your ability to sell by learning how to control the mind of your prospect using 30 psychological tiggers to motivate, influence and persuade.

Secrets of Question-Based Selling


Thomas A. Freese - 1999
    This technique makes sense because in order to present solutions, you first must learn your customer's needs. How do you uncover a prospect's needs? By asking questions. But not just any questions. You must ask the right questions at the right time. And this book provides a step-by-step, easy-to-follow program that does just that. With this proven, hands-on guide, you will learn to: --Penetrate more accounts--Establish greater credibility--Generate more return calls--Prevent and handle objections--Motivate different types of buyers--Develop more internal champions--Close more sales?faster--And much, much more

No B.S. Sales Success In The New Economy


Dan S. Kennedy - 1999
    And, who better to show you how to get in than “Millionaire Maker” Dan Kennedy? Kennedy covers: • Adapting to The New Economy Consumer • How to STOP PROSPECTING Once And For All—and why you must • Put the awesome power of TAKEAWAY SELLING to work—in any environment • If you’re in a commodity business, get out!—how to Re-Position, escape commoditization, and safeguard price and profits in the heightened competition of The New Economy • The One Thing to do, to leverage The New Economy’s “Chaos of Choices” to your benefit • How Dumb Salespeople Work 10X Harder Than Necessary, by under-utilizing this one tool • The 6-Step No BS Sales Process: finally, a reliable system you can stick with! • 6 Ways Sales Professionals Sabotage Themselves • BS that Sales Managers shovel onto salespeople—beware! • How to switch from One-to-One to One-to-Many with Technical Tools • 8 Steps to getting past any “No” • How to CREATE TRUST (FAST) in the trust-damaged, post-recession world

The Path of Least Resistance for Managers


Robert Fritz - 1999
    He prescribes a direct approach to redesigning an organization's structure to allow positive practices to follow the paths of least resistance.

Let's Get Real or Let's Not Play: The Demise of 20th Century Selling & the Advent of Helping Clients Succeed


Mahan Khalsa - 1999
    The author takes readers beyond selling to providing solutions that make a real difference for them and their clients.

Patton on Leadership


Alan Axelrod - 1999
    This guide covers how to develop a leadership attitude, communicate effectively, inspire others, and more, with period photographs of the Patton throughout his career."What can a civilian corporate leader learn from the combat tactics of General George S. Patton Jr.? Find out by reading Alan Axelrod's Patton on Leadership. He takes leadership wisdom of one of America's greatest and most colorful combat generals and applies it to contemporary civilian corporate organizations. Organized around Patton's quotations and writings, each being related to specific corporate situations, Axelrod presents an in-depth understanding into the general's leadership style and demonstrates that Patton's 'genius was being able to capitalize on his own intuitive notion of leadership.' This book provides a perspective insight of a leadership methodology that may be a valuable asset to many corporate executives."--Rutherford B. Johnson, commander, Georgia Chapter, George S. Patton Jr. Historical Society"I have no doubt that the leadership skills and personal attitude practiced by General Patton can be used effectively in both corporate and government managerial positions. Current and future leaders would do well to master those skills and to practice the vital requisities of honesty and integrity for which General Patton was noted and without which, leadership is highly suspect."--William A. Burke, Major General (Ret.)

Secret Formulas of the Wizard of Ads


Roy H. Williams - 1999
    It contains useful tips and advice on how to market products, manage staff and remember that which is important in life.

The Dance of Change: The challenges to sustaining momentum in a learning organization


Peter M. Senge - 1999
    But companies that establish change initiatives discover, after initial success, that even the most promising efforts to transform or revitalize organizations—despite interest, resources, and compelling business results—can fail to sustain themselves over time. That's because organizations have complex, well-developed immune systems, aimed at preserving the status quo.Now, drawing upon new theories about leadership and the long-term success of change initiatives, and based upon twenty-five years of experience building learning organizations, the authors of The Fifth Discipline Fieldbook show how to accelerate success and avoid the obstacles that can stall momentum. The Dance of Change, written for managers and executives at every level of an organization, reveals how business leaders can work together to anticipate the challenges that profound change will ultimately force the organization to face. Then, in a down-to-earth and compellingly clear format, readers will learn how to build the personal and organizational capabilities needed to meet those challenges.These challenges are not imposed from the outside; they are the product of assumptions and practices that people take for granted—an inherent, natural part of the processes of change. And they can stop innovation cold, unless managers at all levels learn to anticipate them and recognize the hidden rewards in each challenge, and the potential to spur further growth. Within the frequently encountered challenge of "Not Enough Time," for example—the lack of control over time available for innovation and learning initiatives—lies a valuable opportunity to reframe the way people organize their workplaces.This book identifies universal challenges that organizations ultimately find themselves confronting, including the challenge of "Fear and Anxiety"; the need to diffuse learning across organizational boundaries; the ways in which assumptions built in to corporate measurement systems can handcuff learning initiatives; and the almost unavoidable misunderstandings between "true believers" and nonbelievers in a company.Filled with individual and team exercises, in-depth accounts of sustaining learning initiatives by managers and leaders in the field, and well-tested practical advice, The Dance of Change provides an insider's perspective on implementing learning and change initiatives at such corporations as British Petroleum, Chrysler, Dupont, Ford, General Electric, Harley-Davidson, Hewlett-Packard, Mitsubishi Electric, Royal DutchShell, Shell Oil Company, Toyota, the United States Army, and Xerox. It offers crucial advice for line-level managers, executive leaders, internal networkers, educators, and others who are struggling to put change initiatives into practice.

Discovering the Soul of Service: The Nine Drivers of Sustainable Business Success


Leonard L. Berry - 1999
    From Berry's exacting study of fourteen mature, highly successful, labor-intensive companies comes an astonishing revelation: the single most important factor in building a lasting service business is not a matter of savvy business practice, but of humane values. In all fourteen award-winning companies -- Bergstrom Hotels, The Charles Schwab Corporation, Chick-fil-A, The Container Store, Custom Research Inc., Dana Commercial Credit, Dial-A-Mattress, Enterprise Rent-A-Car, Midwest Express Airlines, Miller SQA, Special Expeditions, St. Paul Saints, USAA, and Ukrop's Super Markets -- values-driven leadership connects with strategic focus, executional excellence, control of destiny, trust-based relationships, generosity, investment in employee success, acting small, and brand cultivation to drive customer satisfaction, innovation, and growth. Dedicating a chapter to each of these nine drivers, this book is the most far-reaching and insightful vision ever presented of the principles and step-by-step actions that continuously bring success to life in a company. Berry's comprehensive model reveals the soul that underlies the strategies and day-to-day operations of great service companies, guiding the thousands of daily decisions of individual employees. Clear, compelling, pathbreaking, Discovering the Soul of Service is essential reading for managers everywhere.

The 36 Strategies Of The Chinese: Adapting Ancient Chinese Wisdom To The Business World


Chow-Hou Wee - 1999
    In order to do so, they must understand not only how China is modernizing, but also five thousand years of underlying Chinese culture. Confucian ethics, Taoist influences, and classics like Sun Zi's Art of War still offer powerful insights. One key influence long overlooked in the West is the "Thirty-Six Strategies": a summary of the key war strategies used by ancient Chinese warriors, which is widely known in China and frequently applied in business, by Chinese businesspeople and others throughout Asia. This book brings these strategies to the West, offering unique and timely insight into the mind of the Chinese strategist. This book presents insightful, thoughtful discussions of all 36 strategies, with examples of how they might be used by Asian businesspeople. The strategies encompass leveraging advantage, exploiting vulnerabilities; offensive strategies; deception, confusion, and what to do when desperate. This book bridges the gap of understanding between East and West -- and it has never been more timely.

Mobbing: Emotional Abuse in the American Workplace


Noa Davenport - 1999
    Some flee from jobs they love, forced out by mean-spirited co-workers, subordinates or superiors -- often with the tacit approval of higher management. The authors, Dr. Noa Davenport, Ruth Distler Schwartz, and Gail Pursell Elliott have written a book for every employee and manager in America. The book deals with what has become a household word in Europe: Mobbing. Mobbing is a "ganging up" by several individuals, to force someone out of the workplace through rumor, innuendo, intimidation, discrediting, and particularly, humiliation. Mobbing is a serious form of nonsexual, nonracial harassment. It has been legally described as status-blind harassment. Mobbing affects the mental and physical health of victims. It extracts staggering costs from victims, their families, and from organizations. With this new book, Mobbing: Emotional Abuse in the American Workplace, there is a name for the problem and help for the victims. The book helps readers to understand what mobbing is, why it occurs, how it affects a victim and organizations, and what people can so. The authors have interviewed victims from across the U.S. and the book contains many quotes that poignantly illustrate the gravity of the mobbing experience. An overview of the literature and research is provided as well as many practical strategies to help the victims, managers, healthcare and legal professionals. Original drawings by Sabra Vidali express the depth of the experience and enhance the authors' work.

The Project 50 (Reinventing Work): Fifty Ways to Transform Every "Task" into a Project That Matters!


Tom Peters - 1999
    And for the cool individual in the cool professional service firm there is only one answer: the cool project.A seminar participant said: "Reward excellent failures. Punish mediocre successes." So, how many of you are at work -- right now -- on "mediocre successes"? At work on projects that won't be recalled, let alone recalled with fondness and glee, a year from now?We don't study professional service firms. (Mistake.) And we don't study WOW Projects. (Worse mistake.) There is, of course, a project management literature. But it's awful. Or, at least, misleading. It focuses almost exclusively on the details of planning and tracking progress and totally ignores the important stuff like: Is it cool? Is it beautiful? Will it make a difference? My No.1 epithet: "On time . . . on budget . . . who cares?" I.e., does it matter? Will you be bragging about it two--or ten--years from now? Is it a WOW project?So, then: Step #1 . . .the organization . . .the professional service firm/PSF 1.0. Step 2 . . .the individual . . .the pursuit of distinction/Brand You. And: Step #3 . . . the work itself . . . the memorable project/WOW Projects.The Project50 is a simple and handy guide that provides 50 easy steps to help the modern businessperson choose the right project, find the right team, develop strategies for success, and ultimately know when it's time to move on.See also the other 50List titles in the Reinventing Work series by Tom Peters -- The Brand You50 and The Professional Service Firm50 -- for additional information on how to make an impact in the professional world.

Management of Technology


Tarek M. Khalil - 1999
    It stresses technology's role in creating wealth and achieving competitiveness. There is emphasis on the importance of considering both the speed and scope of change in technological development.

Rules For Revolutionaries: The Capitalist Manifesto for Creating and Marketing New Products and Services


Guy Kawasaki - 1999
    To go from revolutionary to visionary, you'll need to eat like a bird-relentlessly absorbing knowledge about your industry, customers, and competition--and poop like an elephant--spreading the large amount of information and knowledge that you've gained.Filled with insights from top innovators such as Amazon.com, Dell, Hallmark, and Gillette and rich with hands-on experience from the front lines of business, Rules for Revolutionaries will empower you--whether you're an entrepreneur, engineer, inventor, manager, or small business owner--to turn your dreams into reality, your reality into products, and your products into customer magnets.

Buffettology: The Previously Unexplained Techniques That Have Made Warren Buffett the World's Most Famous Investor


Mary Buffett - 1999
    Mary Buffett, former daughter-in-law of this legendary financial genius and a successful businesswoman in her own right, has teamed up with noted Buffettologist David Clark to create Buffettology, a one-of-a-kind investment guide that explains the winning strategies of the master. -Learn how to approach investing the way Buffett does, based on the authors' firsthand knowledge of the secrets that have made Buffett the world's second wealthiest man -Use Buffett's proven method of investing in stocks that will continue to grow over time -Master the straightforward mathematical equipments that assist Buffett in making investments -Examine the kinds of companies that capture Buffett's interest, and learn how you can use this information to make your own investment choices of the future Complete with profiles of fifty-four "Buffett companies"—companies in which Buffett has invested and which the authors believe he continues to follow—Buffettology can show any investor, from beginner to savvy pro, how to create a profitable portfolio.

Emily Post's The Etiquette Advantage in Business: Personal Skills for Professional Success


Peggy Post - 1999
    In The Etiquette Advantage in Business, 2nd Edition, etiquette authorities Peggy Post and Peter Post provide you with the all-important tools for building solid, productive relationships with your business associates -- relationships that will help propel you and your company straight to the top. In this completely revised and updated edition, which includes three new chapters on ethics, table manners, and electronic communication, the Posts show you how to handle both everyday and unusual situations that are essential to professional and personal success -- from resolving business conflicts with ease and grace to getting along with your boss and coworkers; from making long-lasting contacts to winning clients and closing deals. They also offer up-to-date guidance on pressing issues such as harassment in the workplace, worker privacy, e-mail dos and don'ts, and knowing how and when to shoulder blame. Written for business workers of all types and backgrounds, The Etiquette Advantage in Business remains the definitive resource for timeless advice on business entertaining, written communication, dressing appropriately for any business occasion, conventions and trade shows, job searches and interviews, gift-giving, and overseas travel. No matter the situation in which you find yourself, the Posts will give you the confidence to meet the challenges of the work world with confidence and poise -- because today, more than ever, good manners mean good business.

High Stakes, No Prisoners : A Winner's Tale of Greed and Glory in the Internet Wars


Charles H. Ferguson - 1999
    1999, Crown Business, Hardcover, ISBN: 9780812931433, Book Condition: New, 014029 1D

Wave 4: Network Marketing in the 21st Century


Richard Poe - 1999
    Now, in Wave 4, Poe shows how the marriage between the Internet and people-to-people sales will accelerate the growth of network marketing. Poe predicts that this new technology-driven wave will sweep up in its wake millions of people who have never before considered network marketing. In addition, he explains how the Internet, coupled with the touch of good old-fashioned personal attention, will revolutionize direct selling, as the demand for new products and services explodes beyond borders. We live in exciting times. Millions of people around the world are dreaming of starting up their own businesses. Wave 4 shows them how network marketing can help them achieve exciting financial goals in the 21st century! "A splendid read, not only for network marketers, but for anyone wishing to thrive in the home-based economy of the 21st century. Richard Poe cuts through the hype, with insight and objectivity, presenting an unusually clear-headed view of this exciting new business frontier."—Dr. Stephen R. Covey, author of The 7 Habits of Highly Effective People " Wave 4 is a tidal wave, carrying new millennium surfers into rich ports of call."—Dr. Denis Waitley, author of The Psychology of Winning for the 21st CenturyFrom the Trade Paperback edition.

Re-Creating the Corporation: A Design of Organizations for the 21st Century


Russell L. Ackoff - 1999
    In fact, by 1983 a full third of the 1970 Fortune 500 companies had been acquired, merged, or broken apart. In this landmark book, one of the business world's foremost pioneers, Russell L. Ackoff, delivers this indispensable guide for those hoping to beat these odds--and to better navigate the corporate challenges of the next millennium. While most business and management schools continue to teach the functions of a corporation separately--production, marketing, finance, personnel--the reality is that for a corporation to endure each division must work with the others to create an effective system. Re-Creating the Corporation is Ackoff's masterful blueprint for understanding and creating these model corporate systems. In four comprehensive sections--Background, Process, Designs, and Change--Ackoff lays out in clear concise prose the five organizational goals of successful corporate systems: plan effectively, learn and adapt rapidly, democratize, introduce internal market economies, and employ a flexible structure that will minimize the need for future restructuring. And through a deft mix of practical and theoretical examples drawn from a wide range of applications in a wide range of firms, this book ultimately guides executives to the system best suited to meet their organizational goals. Re-Creating the Corporation, which is the culmination of a lifetime of innovative and insightful business thought from one of the business world's premier thinkers, is essential reading for those attempting to navigate the rapidly changing economic environment of the next millennium.

Napoleon Hill's Keys to Positive Thinking: 10 Steps to Health, Wealth, and Success


Napoleon Hill - 1999
    Compiled from Hill's teachings and examples, this new step-by-step plan is dedicated to cultivating a Positive Mental Attitude. With inspirational quotes from such celebrated figures as Harry S. Truman, John F. Kennedy, Oprah Winfrey, Robert Schuller, and Frank Lloyd Wright, Napoleon Hill's Keys to Positive Thinking will put you on the right path to transforming your life.

Reagan on Leadership: Executive Lessons from the Great Communicator


James Strock - 1999
    Overseas, governments tottered in the face of an expansive Soviet empire, and U.S. citizens fell prey to cold-blooded terrorists. At home, a listless economy produced more unemployment than jobs, and a demoralized military hunkered down in timidity. America had become a land of limits rather than of opportunity. "If you measure leadership of the American presidency in terms of changing the mindset of multiple constituencies, as I do, then Ronald Reagan will be regarded as one of the greatest presidents of this century. Finally, we have a terrific book on Reagan and his uncanny and important ability to lead." — Warren Bennis, coauthor of Leaders and author of Organizing Genius How Reagan turned the country around is an inspiration for leaders everywhere. This remarkable book gives you the keys to his leadership skills and shows how they can be transferred seamlessly to today's business world. Based on new interviews with some of Reagan's closest advisers, Reagan on Leadership presents an inside look into the day-to-day executive style of one of our century's most successful statesmen. You learn his secrets of management success, such as how to hire the right people, negotiate from strength, move an audience, overcome failure, and, perhaps most important, communicate an inspiring vision. With wit and insight, author James Strock captures the essence of a man who changed the course of history. The Reagan you meet here was a leader of uncanny strength, whose steely determination never flagged, not even when he suffered political setbacks, not even when he took a bullet in the chest. Ronald Reagan triumphed over challenges people in business face every day. With this book as your guide, so can you.

Listening for Success: How to Master the Most Important Skill of Network Marketing


Steve Shapiro - 1999
    With a clear and simple how-to model for listening, Steve Shapiro writes in an entertaining, easy-to-read style, peppered with personal stories to illustrate the power and pitfalls of listening.

Natural Capitalism


Paul Hawken - 1999
    This groundbreaking book reveals how today's global businesses can be both environmentally responsible and highly profitable.

When the Banks Closed We Opened Our Hearts (Reminisce Books)


Mike Beno - 1999
    When the Banks Closed We Opened Our Hearts (Reminisce Books) [Hardcover] [Mar 01, 1999] Beno, Mike

Total Life Prosperity: 14 Practical Steps to Receiving God's Full Blessing


Creflo A. Dollar - 1999
    knows from experience that God can be trusted. But often our expectations are too immature and not biblically informed, so when times are tough we assume God has let us down or wants us to struggle. This popular televangelist offers 14 practical steps from understanding the dynamics of godly prosperity in all spheres of life-and how to move from a state of inadequacy to a state of fullness in Christ. Starting with what the Word of God says about total life prosperity and taking the reader into practical application for his or her own life, Dollar offers proven principles that will help believers find all they need to serve God faithfully.

Flawed Advice and the Management Trap: How Managers Can Know When They're Getting Good Advice and When They're Not


Chris Argyris - 1999
    And getting there from here, according to today's best advice, will require creative change. In this pioneering work, Argyris, one of the world's leadingorganizational thinkers, reviews a wide array of business advice from the best and brightest thinkers and consultants and concludes that as appealing as their ideas may be, most of them are simply not workable. They are too full of abstract claims, logical gaps, and inconsistencies, to be useful.And ironically, even when their recommendations are implemented correctly, the result is often failure. Why do these gaps in logic exist, and how can they be more effectively discovered? Applying a disciplined critique to numerous representative examples of advice about leadership, learning, change, and employee commitment, Argyris shows readers how to be more critical of the advice they are given, how to learn new approaches for appraising employee performance, and how to generate an internal commitment to values and better strategy. In our ever expanding global market, innovative business advice is at a premium, and giving this advice has become a lucrative industry in and of itself. This book provides the critical lens necessary to evaluate which advice is best for your organization.

Life Would Be Easy If It Weren′t for Other People


Connie Podesta - 1999
    Since it is impossible to change difficult people, this book offers strategies that you can incorporate into your own behavior to make relationships work better immediately.

Rich Minds, Rich Rewards: 52 Ways to Enhance, Enrich, and Empower Your Life (Strivers Row)


Valorie Burton - 1999
    A rich mind nourished with positive thoughts, learning, and encouragement can indeed reap rich rewards, writes dynamic author Valorie Burton as she offers 52 simple but powerful ways to enrich your everyday life and do those things that will bring you the rewards you so richly deserve, such as:• Count Your Blessings • Change Your Ways to Change Your Life • Create a Vision Statement • Mind Your Own Business • Create Your Own Opportunities • Listen to Your Inner VoiceFrom the Hardcover edition.

Growing Your Business!


Mark Leblanc - 1999
    For business owners and professionals who want to sell more products and services and ultimately, grow their business! In this book, you will discover how to: * create a laser-like focus * attract more prospects * build repeat and referral business * develop a system for staying on track

The Chocolate Wars: Inside the Secret Worlds of Mars and Hershey


Joel G. Brenner - 1999
    

Be Heard Now!


Lee Glickstein - 1999
    It's actually a creative, interactive process relying on the speaker's natural presence and willingness to be "in the moment." Now Glickstein shares his dramatically successful "transformational speaking" approach, showing that the key to successful public speaking lies in spiritual principles that emphasize self-realization and authenticity. Be Heard Now! teaches you how to:Heal your "inner speaker" and overcome your fear of exposureProject a genuine, personal presence to enhance your overall performanceDevelop a keen awareness of the audience and benefit from their responseUse humor and vulnerability to captivate your listenersApply four essential components to write a successful speechWith Glickstein's compassionate, realistic approach, Be Heard Now! can help anyone become a confident, jitter-free public speaker whose ideas flow freely and persuasively.From the Hardcover edition.

The Successful Executive's Handbook: Development Suggestions for Today's Executives


Susan H. Gebelein - 1999
    A special section provides a comprehensive list of the best books, seminars and web sites designed specifically for executives. Based on the format of the Successful Managers Handbook by the same publisher. The Successful Executives Handbook will help you create a clear business vision and strategy plan for self-development attract develop talent for your company develop a global perspective

The Professional Service Firm 50 (Reinventing Work): Fifty Ways to Transform Your "Department" into a Professional Service Firm Whose Trademarks are Passion and Innovation!


Tom Peters - 1999
    Offers advice on selecting clients, organizing projects, reviewing current work, attracting the best employees, and creating effective marketing.

Funky Business: Talent Makes Capital Dance


Kjelle A. Nordstrom - 1999
    Nordstrom & Jonas Ridderstrale launch a manifesto for the new world of business. Forget what has come before; this is the future for organizations and leaders. We are all condemned to freedom. We cannot delegate the understanding of what drives tomorrow's society to politicians and executives. The funky future is here and now it's all up to you. Funky Business is essential reading for those trying to learn the language and recipes of the new economy.

Knock Your Socks Off Selling Knock Your Socks Off Selling


Jeffrey Gitomer - 1999
    Written by the illustrious team of Gitomer and Zemke, this book helps salespeople succeed in today's complex and stiffly competitive sales environment.In today's world, customers choose slowly and carefully. They demand product customization at mass manufacture prices, and they want limitless opportunities to change their minds. On top of all that, salespeople face a marketplace awash in products and services, where good first impressions and long-term relationships have never been so crucial.Knock Your Socks Off Selling equips salespeople with the knowledge, skills, and personal resolve necessary for navigating these murky waters. Readers learn about:* The philosophy of KYSO selling: How to master the art, craft, and science of buoying the customers' comfort level and confidence to buy.* The KYSO attitude: How to embody the straightforward credo of learning the customers' businesses and helping them understand how a product or service fits their needs.* KYSO selling skills: How to excel at the essential skills, such as networking, generating leads, making appointments, making presentations, assuring sales, and following through.* The KYSO selling reward: How to mature the relationship from buyer/seller to partnership--and keep customers coming back again and again."

How To Write A Proposal That's Accepted Every Time


Alan Weiss - 1999
    In this easy-to-read, easy-to-follow book, consultant Alan Weiss takes you step-by-step through the proposal process from definitions, objectives and essential preparation techniques...through the actual structuring and writing process...and on to the all-important client follow-up. How to Write A Proposal That's Accepted Every Time shows you how to acquire the information that creates winning proposals in collaboration with the buyer. "That's the key to proposal acceptance," says Weiss, "Collaboration with and agreement by the client prior to anything being committed to paper." In this practical guide you'll learn how to -- Avoid gatekeepers and deal only with the economic buyer (the person who can cause a check to be signed); Establish boundaries and avoid "scope creep."; Effectively convey the value of the project; Frame your intervention in terms of outcomes rather than cost; And much more. Let this detailed, how-to guide lead you to consulting success, before, during and after the proposal process! Book & CD

Professional's Guide To Value Pricing (Professional's Guide To Value Pricing W/Cd)


Ronald J. Baker - 1999
    It provides the information needed to evaluate the economics and ethics of alternative billing methods. Professionals are provided with the information they need to analyze the variety of billing methods and select amongst them with respect to their individual practices and clients. The book contains detailed information on: value pricing consulting; revenue management through value pricing; electronic commerce pricing; and the relationship between total quality service and value pricing; as well as fully demonstrating the shift from hourly billing to value pricing.

The Great Game: The Emergence of Wall Street as a World Power 1653-2000


John Steele Gordon - 1999
    From Alexander Hamilton to Michael Milken, the history of Wall Street is a history of risk, courage, avarice, patriotism, power, genius, and, occasionally, remarkable stupidity. In Gordon, Wall Street has finally found a biographer worthy of its extraordinary story.

Breaking Through: The Making of Minority Executives in Corporate America


David A. Thomas - 1999
    American companies may tout their equal opportunity initiatives, but with 95% of all executive-level positions in the United States held by white males, most of these programs clearly fall far short of their goals when it comes to diversifying upper management. Yet, even in the face of such overwhelming odds, some minority executives do break through to the highest leadership ranks. What can we learn from these success stories? The often surprising conclusions drawn by authors Thomas and Gabarro represent important milestones both for the study of organizational practice and for minorities planning their own course of professional achievement. Here are the determining factors—both individual and organizational—that correspond to the advancement of minority executives to the highest levels.

Excel 2000 Formulas


John Walkenbach - 1999
    With clear explanations of operators, nesting, and functions plus hundreds of practical, real-world examples, spreadsheet expert John Walkenbach shares proven solutions for typical (and not-to-typical) Excel challenges. From working with dates to performing table lookups to creating array formulas, this in-depth guide will help you supercharge your spreadsheets -- and make the most of Excel.

The Gifted Boss: How To Find, Create, And Keep Great Employees


Dale Dauten - 1999
    A classic business “how-to” book, The Gifted Boss is an important business tool to help you find, create, and keep great employees—an indispensible guide to increasing workplace synergy and, ultimately, productivity from the internationally renowned management guru and founder of The Innovators’ Lab.

Lessons in Excellence from Charlie Trotter


Paul Clarke - 1999
    In fact, people in just about any field can learn from Charlie's methods. For this breakthrough business guide, journalist Paul Clarke conducted in-depth interviews with Charlie and his associates, distilling invaluable lessons for entrepreneurs and hospitality professionals who are committed to creating highly respected and innovative businesses. Anyone who wants to improve their business will be sure to learn something new from this Midwestern dynamo.

The Consensus Building Handbook: A Comprehensive Guide to Reaching Agreement


Lawrence E. Susskind - 1999
    It describes how any group can put these approaches into practice, and relates numerous examples of situations in which such approaches have been applied.

Business Economics


Roger Perman - 1999
    In addition to the standard economics of supply, demand, costs, and competition, the text places special emphasis on specifically business-oriented issues.

Making Common Sense Common Practice: Models for Manufacturing Excellence


Ron Moore - 1999
    It takes a look at plant design, procurement, parts management, installation and maintenance, training, and implementing a computerized maintenance management system.

High Velocity Leadership : The Mars Pathfinder Approach to Faster, Better, Cheaper


Brian K. Muirhead - 1999
    The only previously successful mission had cost 15 times more and taken twice as long. By evolving a powerful set of management principles, spacecraft manager Brian Muirhead led his team to accomplish their difficult mission for less than it cost to produce the movie Titanic. High-Velocity Leadership tells the story of the spectacular results achieved by the Jet Propulsion Laboratory's Pathfinder Team who ran their mission to Mars as a high-performance business. Revealing his never-before-told inside stories. Muirhead describes the "glue and grease" management principles and the leadership style he applied to hold the project together trader intense pressure.

Organizations Evolving


Howard Aldrich - 1999
    Aldrich and Ruef display an astonishing command of the management literature, using vivid illustrations from cutting edge research to show how the processes of variation, selection, retention, and struggle operate within organizations and across them. A lucid and engaging book that should appeal both to the newcomer to organization theory and to the old pro."- Frank Dobbin, Harvard UniversityA keenly anticipated Second Edition of an award winning classic, Organizations Evolving presents a sophisticated evolutionary view of key organizational paradigms that will give readers a unified understanding of modern organizations.This Second Edition is up-to-date in its survey of the literature, as well as an overview of the new developments across organization studies. It contains new sections on organizational forms, community evolution and methods for studying organizations at multiple levels.The field of organization studies contains many contending paradigms that often puzzle and perplex students. This book is a stunning synthesis of the major organizational paradigms under the umbrella of organizational theory. Scholars and students will find it an excellent guide to the strengths and weaknesses of the various approaches, as well as an outstanding review of the best recent empirical research on organizations.The book includes many helpful features, such as:" Review questions and exercises that will consolidate reader's learning" A methodological appendix that assesses common research methods" Engaging cases that bring principles and concepts to lifeThis Second Edition is a rich resource for study, discussion and debate amongst organizational scholars and postgraduate students of organizations.

The Loyal Customer: A Lesson From a Cab Driver


Shep Hyken - 1999
    Frank is a cab driver who knew that satisfied customers might give him a nice tip, but loyal customers would call him every time they needed a cab. Read this book and learn the secrets to creating customer loyalty!

The Trust: The Private and Powerful Family Behind the New York Times


Susan E. Tifft - 1999
    The family's story is now revealed in a compelling narrative that dramatically evokes world events, private power struggles, and the burden and privilege of wealth and responsibility.-- The Trust was a National Book Critics Circle Award finalist.-- Time selected The Trust as one of the five best nonfiction books of the year.-- The success of Katharine Graham's Personal History, Gay Talese's The Kingdom and the Power, and David Halberstam's The Powers that Be arrests to broad interest in behind-the-scenes accounts of newspapering.

Winning with the P&G 99: 99 Principles and Practices of Proctor & Gamble's Success


Charles L. Decker - 1999
    Examines the company's corporate culture to identify the beliefs, codes of conduct, and rules of engagement responsible for success.

Black Enterprise Guide to Starting Your Own Business


Wendy Beech - 1999
    With thirty years of experience, BlackEnterprise continues to chronicle the achievements of AfricanAmerican professionals while providing monthly reports onentrepreneurship, investing, personal finance, business news andtrends, and career management. Now, Black Enterprise brings to youthe Guide to Starting Your Own Business, the one-stop definitiveresource for everything today's entrepreneur needs to know tolaunch and run a solid business.Former Black Enterprise editor Wendy Beech knows that being asuccessful business owner takes more than capital and a solidbusiness plan. She offers essential, timely advice on all aspectsof entrepreneurship, including defining and protecting a businessidea, researching the industry and the competition, confrontinglegal issues, choosing a good location, financing, and advertising.You'll even learn how to make the most of the Internet byestablishing a Web presence. Plus, you'll hear from blackentrepreneurs who persevered in the face of seemingly unbeatableodds and have now joined the ranks of incredibly successful blackbusiness owners. This exceptional reference tool alsoincludes: * The ten qualities you must possess to be a successfulentrepreneur. * A list of helpful resources at the end of every chapter.If you've ever dreamed about going into business for yourself, ifyou feel you've hit the glass ceiling in corporate America, if youhave the drive and the desire to take control of your destiny, theBlack Enterprise Guide to Starting Your Own Business will motivateand inspire you--every step of the way.Special Bonus.To help you stay abreast of the latest entrepreneurial trends, Black Enterprise is pleased to offer: * A free issue of Black Enterprise magazine. * A free edition of The Exchange Newsletter forEntrepreneurs. * A discount coupon for savings off the registration fee at theannual Black Enterprise Entrepreneurs Conference.

Get Clients Now!: A 28-Day Marketing Program for Professionals, Consultants, and Coaches


C.J. Hayden - 1999
    With this uniquely practical guide, it's easy to replace scattershot marketing and networking efforts with proven and targeted tactics. Using a simple cookbook model, the book helps readers identify the ingredients missing from their current marketing activities, select the right strategies and tools from a menu of options, and create a completely customized action plan. A structured 28-day program then outlines exactly what they need to do to put it into action. Now fully updated, the third edition combines tried-and-true marketing practices with new ideas for reaching clients. Readers will learn: - How to choose the best marketing tactics for their situation and personality - Hands-on approaches for replacing unproductive cold-calling with the power of relationship marketing - Online networking and prospecting, social media, and internet marketing strategies that really work - Advice on integrating online and offline tactics - Tips for dealing with fear, resistance, and procrastination - And more Complete with worksheets, exercises and all-new examples, "Get Clients Now! "remains the definitive guide on winning new business.

Among Equals: The Rise of IBM's First Female Corporate Vice President


Ruth Leach Amonette - 1999
    The story of IBM and its leader. Thomas J. Watson, Sr., during the corporation's growing years, from a high-ranking woman executive's point of view.

The People Principle: A Revolutionary Redefinition of Leadership


Ron Willingham - 1999
    Sadly, the result was fear, distrust, paranoia, and low employee and manager morale.Business's greatest blunder of the last decade has been the belief, backed by billions of dollars invested, that technology and organizational strategies would solve the problem of flat productivity. They didn't!The reason is painfully simple. Those strategies overlooked the most basic factor in success: the productive potential of people. Processes and organizational strategies don't produce, people do. But they only do it in the right environment, with positive leadership.The People Principle brings this powerful, simple, clear message to you, along with ways to lead people that promote creativity and high productivity.In this book you'll learn:* Why 80 percent of your people are performing far below their capabilities right now, and what to do about it* How to create an environment in which people perform their best* How to foster high achievement drive and motivation in your people* Why ethical, value-driven behaviors are good for businessWhether you manage two people ot two thousand, in a cottage industry or a Fortune 500 company, Ron Willingham's book will help you maximize your employees' productivity and, in doing so, boost your career and your company's bottom line.

Crush Price Objections: Sales Tactics for Holding Your Ground and Protecting Your Profit


Tom Reilly - 1999
    But even at a time when the word value is usedinterchangeably with cheap and the Internet is a bargain hunter’s paradise, there are ways for sales professionalsto regain the upper hand.In Crush Price Objections, Tom Reilly, bestselling author of Value-AddedSelling, teaches field-tested tactics for engaging price shoppers and holding the line on declining profits. Itprovides tips and tactics for: Developing a price-objection counterattack before you meet with buyers Using questions and compelling presentations to move theconversation away from the subject of price Destroying price objections if they surface Understanding why and when to raise your prices Creating winning bids—on paper and online Crush Price Objections offers you the tactical support you need to focus specifically on price resistance inorder to attain maximum profit in the most challenging circumstances. Let Tom Reilly show you how to stophaggling—and start closing!

Steps to Small Business Start-Up


Linda Pinson - 1999
    Without a practical business plan, new ideas drift or are lost completely due to a lack of preparation. Over the years, some of the most successful entrepreneurs have found Steps to a Small Business Start-up by Linda Pinson and Jerry Jinnett to be one of the most dependable and informative resources on the market.  Now in its sixth edition, written for small business owners, by successful small business owners, this comprehensive guide offers proven methods for building a business on a solid foundation. With up-to-date information on new technologies, e-commerce, Web resources, and the trendiest marketing techniques, aspiring entrepreneurs can create and implement their business plans to the fullest extent.The forms, examples, and worksheets make this workbook an ideal resource for anyone inquiring about, considering, or serious about Entrepreneurship.

We Were Burning: Japanese Entrepreneurs And The Forging Of The Electronic Age


Bob Johnstone - 1999
    He presents here a wealth of new material, including interviews with key players past and present, which lifts the veil that has hitherto obscured the entrepreneurial nature of Japanese companies like Canon, Casio, Seiko, Sharp, and Yamaha.Japanese entrepreneurs, working in the consumer electronics industry during the 1960s and 70s, took unheralded American inventions such as microchip cameras, liquid crystal displays, semiconductor lasers, and sound chips to create products that have become indispensable, including digital calculators and watches, synthesizers, camcorders, and compact disc players. Johnstone follows a dozen micro-electronic technologies from the U.S. labs where they originated to their eventual appearance in the form of Japanese products, shedding new light on the transnational nature of twentieth-century innovation, and on why technologies take root and flourish in some places and not in others.At this time of Asian financial crisis and the bursting of Japan's bubble economy, many are tempted to dismiss Japan's future as an economic power. We Were Burning serves as a timely warning that to write off Japan—and its invisible entrepreneurs—would be a big mistake.

1,001 Ways to Keep Customers Coming Back: WOW Ideas That Make Customers Happy and Will Increase Your Bottom Line


Donna Greiner Kinni - 1999
    With this book you can! Authors Donna Greiner and Theodore Kinni spent five years uncovering how Nordstrom, Southwest Airlines, Ritz-Carlton, American Express, and other world-class companies keep their customers for life. The result is 1,001 timely, entertaining, and brilliantly inventive customer-retention ideas. Inside, you'll discover the secrets to: ·Creating products/services tailored to your customers' needs·Recognizing and rewarding your most profitable trophy customers ·Using three kinds of guarantees to build customer trust ·Turning first-time customers into frequent buyers ·And much more!

Myth, Magic, and Metaphor: A Journey Into the Heart of Creativity


Patricia Daly-Lipe - 1999
    The little tome attempts to awaken the aesthetic sense, the creative muse who lurks within us all. Today, in a cognitive/technical society, people have become more and more removed from the instinctive aspect of the psyche. My task as author is to enhance the creative spirit through myth and metaphor, to restore the sense of wonder adults experienced as children. My method is multisensory, interdisciplinary, and holistic. There are no limitations to what thoughts, ideas, observations, or research could and might be used to stimulate the creative process. The ultimate tool is the human heart (from the French,coeur, meaning courage). The medium is words. Philosophy, art, music, and linguistics are some of the disciplines used as stimulation. As Phyllis Whitney says, learn to "think with a pencil." What comes out on paper may be the most wonderful gift you have ever received. And, just think, dear reader, you gave it to yourself!

Strategic Brand Communication Campaigns


Don E. Schultz - 1999
    The authors reveal the tools and techniques for creating, targeting and implementing a strategic advertising campaign, including analysing computer data, exploring and managing new budget methods and formulating brand building and business building campaigns.

The Wall Street Journal Lifetime Guide to Money: Everything You Need to Know about Managing Your Finances--For Every Stage of Life


The Wall Street Journal - 1999
    And just as the New York Times bestseller The Wall Street Guide to Understanding Personal Finance supplied readers with the right tools to shape their bottom line, The Wall Street Journal Lifetime Guide to Money provides answers for those who want to -- or need to -- take control of their financial future. Derived from the newspaper's popular "Your Money Matters" column, written by its veteran personal finance staff, and with topics ranging from building stock portfolios to managing a seemingly endless debt, The Wall Street Journal Lifetime Guide to Money uses an up close and personal approach to money management. The material is presented in a thorough yet accessible manner; key points are illustrated through the use of graphs, charts, and worksheets. The data and advice in this essential handbook is applicable to all citizens regardless of age, gender, earning level, or marital status.

Student's Solution Manual for Calculus for Business, Economics, and the Social and Life Sciences


Laurence D. Hoffmann - 1999
    Detailed calculator instructions and keystrokes are also included for problems marked by the calculator icon. Written by an instructor with years of classroom experience, it guides professors to demonstrate solutions in a manner consistent with the methods used throughout the text.

The Craft of Advice : Essays 1995-1998


Nick Murray - 1999
    

Illustrated Guide to the National Electric Code


Charles R. Miller - 1999
    By translating the sometimes vague, complicated wording of the Code into straightforward illustrations and clear explanations, this book provides a resource that will facilitate comprehension and application of Code requirements for beginning and master electricians alike. Material is organized logically, covering fundamental provisions first, then grouping code requirements by the type of occupancy, beginning with one-family dwellings and progressing on to multi-family housing, commercial locations, and special occupancies. This organization also reflects how information is needed when working in the electrical industry, better preparing readers for the real world. The fifth edition of ILLUSTRATED GUIDE TO THE NATIONAL ELECTRICAL CODE discusses the new Code changes and shows some of these Code changes through new illustrations while incorporating other Code changes into existing illustrations. Its comprehensive coverage, innovative learning approach, and industry-based organization make this an indispensable supplement to the NEC whether readers need information on a specific area or need to learn the complete Code.

Selling to Major Accounts: Tools, Techniques, and Practical Solutions for Sales Manager


Terry R. Bacon - 1999
    Management of these key accounts demands discipline, direction, and purpose. Account managers and salespeople must be able to identify and capture key opportunities and use a systematic approach to growing the accounts. Here's where they'll find the powerful tools, processes, and techniques to succeed.Selling to Major Accounts is full of practical, proven approaches to account management. Loaded with examples, tables, charts, checklists, and real-life case studies from the author's vast consulting experience, it shows how to:* identify the major accounts with the greatest potential* progress from vendor to strategic ally* craft account plans that are geared for action* manage the customer relationship for greater results* develop winning account strategies."

Rules of Thumb for Business Writers


Diana Roberts Wienbroer - 1999
    Brief, to-the-point chapters cover all the basics, including reports, resumes, speeches, memos, letters, and PowerPoint, with tips for meeting deadlines and managing paper flow. This edition contains new information on Internet research and communications technology, with examples, sample documents, and a resource list.

You Can Do It! Believe and Achieve!


Paul Hanna - 1999
    

Along the St. Johns and Ocklawaha Rivers


Edward A. Mueller - 1999
    Since Florida has ocean access on the east, west, and south, and numerous waterways that serve the interior, the state's development has been greatly influenced by the rivers that wind through its beautiful and varied landscape. The people and vessels that traveled these waters were an integral part of the region's economy and took part in the often romanticized steamboat era. Of all Florida's natural waterways, the St. Johns River was perhaps the best suited for steamboat use, and the Ocklawaha River was one of its main tributaries. These valuable river routes encouraged the growth and prosperity of such Florida towns as Jacksonville, St. Augustine, Fernandina, and Palatka, and tourist attractions such as Silver Springs.

Conflict: From Theory To Action


Roxane Salyer Lulofs - 1999
    It contains real-life case studies, drawn from a range of ages, ethnic groups and occupations.

Act Like an Owner: Building an Ownership Culture


Robert M. Blonchek - 1999
    But imagine the possibilities if everyonein your organization started thinking and acting likeentrepreneurs--like owners of the business. Imagine if youremployees shared the same beliefs, both in their abilities and inthe purpose of your business, and focused all their energies onmaking that business successful--knowing that they, in turn, would become successful as well. That is the power of an ownershipculture, and this book will show you how to mobilize humanintellect and ingenuity for competitive advantage. Act Like an Owner is an action guide to building aculture of employee ownership within an organization. AuthorsBlonchek and O'Neill present their business model, "Act Like anOwner," which grew out of their experience building informationtechnology service businesses. This model is a roadmap for applyingtoday's most important management practices in a competitive, rapidly changing environment. The authors use this approach as partof their consulting practice, and are the first to detail how toimplement such a program company-wide.Act Like an Owner introduces the internal franchiseframework that can be used for unlocking the entrepreneurial spiritin your organization. From this book, you'll learn how to defineyour company's operating model--the way you choose to dobusiness--and then extend the model to your employees. Theauthors then explain how to link employee behaviors to each elementof business performance. They demonstrate how to focus your entireorganization on a business goal while addressing employees'individual needs for opportunity and growth. You'll learn how toattract and hire people with a positive, entrepreneurial attitudewho can create an environment that establishes the values andbehaviors you need.At the heart of the internal franchise is the ownership culture, a corporate culture built on principles and values that compeleveryone in your organization to think and act like an owner of thebusiness. The authors describe the impact of an ownership cultureon an organization, illustrating how you can build equity in thatculture and make it part of your company's brand identity. Theyexplore the power of such a culture to create an environment ofshared values and goals. You'll learn the formula for creating anownership culture and putting it to work in your organization, andyou'll hear the perspectives of senior executives at companiescurrently adopting the "Act Like an Owner" program, including thoseat Aspen Systems, CACI, STAC, PSINet, and ConSonics. In addition, the authors apply the ownership culture model to one of the mostpressing problems facing business today: attracting and retainingskilled workers.Filled with examples, anecdotes, and techniques, Act Like anOwner will motivate anyone trying to build a successfulbusiness that starts with people. "What a wonderful book. The onlyway organizations will be able to compete in the future is if theirpeople act like owners and they create an ownership culture. A mustread for the 21st century." --Ken Blanchard, coauthor, The OneMinute Manager."A terrific addition to any library. Marty O'Neill and RobertBlonchek have crafted an elegantly simple and uniquely powerfulapproach to enhancing the performance of anyorganization--large or small. I wholeheartedly recommend it."--Douglas R. Conant, President, U.S. Foods Group, Nabisco."The new workplace demands that businesses find effective waysto release the power of people. Blonchek and O'Neill's 'InternalFranchise' idea turns the franchise concept inside out and providesa roadmap for ownership and empowerment in any organization."--Alan Randolph, coauthor, Empowerment Takes More Than aMinute."Act Like an Owner gives you a treasure map to unlockingthe fortunes that lie throughout an organization." --BillToler, President, Campbell Sales Company."An insightful look at the elements of an ownership culture andhow to put them to work in your company in order to attract, retainand motivate talented people." --J. Robert Beyster, Founder, Chairman and CEO, SAIC."Act Like an Owner gives you the tools you need todevelop and empower your employees to think and act likeentrepreneurs." --Andrew C. Taylor, President and CEO, Enterprise Rent-A-Car, and 1997 Ernst & Young Entrepreneur ofthe Year Award Winner.

100 Library Lifesavers: A Survival Guide For School Library Media Specialists


Pamela S. Bacon - 1999
    You'll find advice on a variety of subjects, from completing library inventory, handling overdue materials, and establishing a book club to teaching Internet research skills and improving public relations. Each lifesaver contains a tip (guidelines for implementation), a tool (a reproducible handout or form), and talk (advice from practicing professionals). Upbeat and practical, this book will save you time and make your job more manageable.

The Magic Cauldron


Eric S. Raymond - 1999
    

Improving Data Warehouse and Business Information Quality: Methods for Reducing Costs and Increasing Profits


Larry P. English - 1999
    This in turn corrupts data warehouses, causing them to fail. With information quality improvement and control systems, like the ones described in this book, your company can reduce costs and increase profits from quality information assets. Written by an internationally recognized expert in information quality improvement, Improving Data Warehouse and Business Information Quality arms you with a comprehensive set of tools and techniques for ensuring data quality both in source databases and the data warehouse. With the help of best-practices case studies, Larry English fills you in on:* How and when to measure information quality.* How to measure the business costs of poor quality information.* How to select the right information quality tools for your environment.* How to reengineer and cleanse data to improve the information product before it reaches your data warehouse.* How to improve the information creation processes at the source.* How to build quality controls into data warehouse processes.AUTHORBIO: Larry P. English is the leading international expert in the field of information and data warehouse quality. He is a columnist for Data Management Review and a featured speaker at numerous Data Warehousing Conferences. Larry chairs Information Quality Conferences held around the world.

Heart to Heart: The Real Power of Network Marketing


Scott Degarmo - 1999
    Inside these pages, you'll meet:• Collette Van Reusen, a grieving mother who used her newfound millions to become the world's number one contributor to research into cystic fibrosis, the disease that took away her child• Ted Elias, who grew up in poverty, made two fortunes in Amway, and now heads a new network marketing company with a breakthrough product on the leading edge of nutrition• Dr. Kathy Bliese, the physician-minister who fulfilled her lifelong goal of building hospitals, feeding the hungry, and broadcasting her message of hope and inspiration to millions around the world• And many more! Heart to Heart pinpoints the key attitudes and actions you need to succeed in network marketing.

The Demography of Corporations and Industries


Glenn R. Carroll - 1999
    Many analysts also study corporations primarily in terms of their internal organizational structures or as complex systems of financial contracts. Glenn Carroll and Michael Hannan bring fresh insight to our understanding of corporations and the industries they comprise by looking beyond prototypical structures to focus on the range and diversity of organizations in their social and economic setting. The result is a rich rendering of analysis that portrays whole populations and communities of corporations. The Demography of Corporations and Industries is the first book to present the demographic approach to organizational studies in its entirety. It examines the theory, models, methods, and data used in corporate demographic research. Carroll and Hannan explore the processes by which corporate populations change over time, including organizational founding, growth, decline, structural transformation, and mortality. They review and synthesize the major theoretical mechanisms of corporate demography, ranging from aging and size dependence to population segregation and density dependence. The book also explores some selected implications of corporate demography for public policy, including employment and regulation.In this path-breaking book, Carroll and Hannan demonstrate why demographic research on corporations is important; describe how to conduct demographic research; specify fruitful areas of future research; and suggest how the demographic perspective can enrich the public discussion of issues surrounding the corporation in our constantly evolving industrial society. All researchers and analysts with an interest in this topic will find The Demography of Corporations and Industries an invaluable resource.

Managing Complexity in Organizations: A View in Many Directions


Michael Lissack - 1999
    Complex systems, which consist of many interacting entities and exhibit properties such as self-organization, evolution, and constant novelty, exist in all domains of our world. The metaphors and models derived from complexity, say Lissack and Gunz, can be used to make sense of these systems and help managers shape them.The three chapters in Part I introduce the topic of complexity science and how it relates to modern management practice, providing a context for the section on strategy, creativity, communications, and applications that follow. Part II examines strategy from a complexity perspective and complexity from a strategy perspective. In Part III the authors look at the intersection of complexity, creativity, and communication. Part IV on applications, examines how complexity-influenced theories of management actually affect routine management practice. Throughout, the book makes clear that what worked in a simpler, clearer world will not work today. State of the art yet basic enough to remain timely well into the future, this book will prove indispensable for organization decision makers everywhere and their academic colleagues.

Employee Reward (People & organisations)


Michael Armstrong - 1999
    

Catching the Next Wave Book


Steven J. Goodwin - 1999
    This book identifies characteristics of healthy, growing congregations and the warning signs of congregational ill health, giving leaders strategies for revitalizing a congregation in need of direction. Visionary leadership, listening to the people, dealing with conflict, and developing a process for change are the key points outlined.

The Referral of a Lifetime: The Networking System That Produces Bottom-Line Results...Every Day!


Timothy L. Templeton - 1999
    A friend refers her to the mysterious Mr. Highground, who introduces her to four successful people. They show her how they transformed their businesses and their lives by determining how others view them and how they view themselves as both human beings and businesspeople. Each of the four represents a "type" in this schema - from the "relational/business" type who puts the relationship first but thinks strategically when the talk turns to business, to the "business/business" type, who avoids relationships unless they work to a business advantage. Templeton shows how understanding one's type allows one to showcase strengths while improving weak areas in this simple, easy-to-use guide to success in business and in life.

What Every Manager Should Know About Training: An Insider's Guide to Getting Your Money's Worth From Training.


Robert F. Mager - 1999
    If you use training services, especially if you have to pay for them out of your own budget, this book will help you: - Determine why your employees' performance isn't meeting your expectations, and what to do about it - Ensure that your employees possess the job-relevant skills they need - Get training done in the least amount of time and at the least cost, whether training is obtained internally or from vendors - Leverage training as a true competitive advantage

Trademark: Legal Care for Your Business & Product Name


Stephen Elias - 1999
    Trademarks -- the names and symbols that identify your business, brand, and products in the marketplace -- are important assets that you need to choose carefully and vigilantly defend. Using the information in this all-in-one reference, you'll learn how to protect:business names product names product packaging logos slogans domain names anything that identifies your company, product, or service! Trademark provides you with the plain-English explanations and step-by-step instructions you need to navigate the requirements of the U.S. Patent & Trademark Office (USPTO) and successfully register your unique mark. Learn how to:choose marks that competitors can't copy search for existing marks that might conflict with yours register a name or other mark with the USPTO protect and maintain your marks' legal strength keep your mark safe from infringement understand and resolve trademark disputes outside the courtroom The 9th edition of Trademark provides the most current information on trademark statutes and case law, and the latest registration processes, including online registration. Plus, you'll get a fully up-to-date glossary of trademark terms and FAQs from Dear Rich, co-author Richard Stim's popular intellectual property blog.

Oee for Operators: Overall Equipment Effectiveness


Productivity Press Development Team - 1999
    It factors three elements ---the time the machine is actually running, the quantity of products the machine is turning out, and the quantity of good output - into a single combined score. Directly addressing those who are best positioned to track and improve the effectiveness of equipment, OEE for Operatorsdefines basic concepts and then provides a systematic explanation of how OEE should be applied to maximize a piece of equipment's productivity and recognize when its efficiency is being compromised. Features

Autonomous Maintenance in Seven Steps: Implement- Ing TPM on the Shop Floor


Masaji Tajiri - 1999
    Operators learn the maintenance skills they need to know through a seven-step autonomous maintenance program. Most companies in the West stop after implementing the first few steps and never realize the full benefits of autonomous maintenance. This book contains comprehensive coverage of all seven steps--not just the first three or four.It includes: An overview of autonomous maintenance features and checklists for step audits to certify team achievement at each AM step.TPM basics such as the six big losses, overall equipment effectiveness (OEE), causes of losses, and six major TPM activities.An implementation plan for TPM and five countermeasures for achieving zero breakdowns.Useful guidelines and case studies in applying AM to manual work such as assembly, inspection, and material handling.Integrates examples from Toyota, Asai Glass, Bridgestone, Hitachi, and other top companies.By treating machines as partners and taking responsibility for them, you get machines that you can rely on and help maintain an energized and responsive workplace. For companies that are serious about taking autonomous maintenance beyond mere cleaning programs, this is an essential sourcebook and implementation support.

Sustainable Vegetable Production from Start-Up to Market


Vernon P. Grubinger - 1999
    Addresses the principles and practices essential to planning, launching, and managing a vegetable production business and the practical implications of sustainability. Thirty-two profiles detail the experiences of individual vegetable growers and provide enterprise budgets for a number of crops. Includes 91 illustrations, 36 sidebars, 20 tables, 6 appendices, a glossary, and extensive references. Softcover, 268 pp.

Old Dogs, New Tricks


Warren Bennis - 1999
    In today's dog-eat-dog world of competition and ongoing change, people in every position--especially senior managers and executives old dogs--must learn to work as great groups and creative coalitions rather than as lone wolves.