Best of
Business

2010

The Win Without Pitching Manifesto


Blair Enns - 2010
    The twelve proclamations were written to inspire owners of independent creative businesses (e.g.: design firms & advertising agencies) to rethink how their services are bought and sold. Anyone who sells ideas or advice will find relevance in their teachings.

The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime!


M.J. DeMarco - 2010
    The mainstream financial gurus have sold you blindly down the river. For those who don't want a lifetime subscription to "settle for less," and a slight chance of elderly riches, there is an expressway to extraordinary wealth that can burn a trail to financial independence faster than any road out there. Demand the Fastlane, an alternative road to wealth that actually ignites dreams and creates millionaires young, not old. Hit the Fastlane, crack the code to wealth, and find out how to live rich for a lifetime.

The Compound Effect: Jumpstart Your Income, Your Life, Your Success


Darren Hardy - 2010
    No Hyperbole. No Magic Bullet. The Compound Effect is based on the principle that decisions shape your destiny. Little, everyday decisions will either take you to the life you desire or to disaster by default. Darren Hardy, publisher of Success Magazine, presents The Compound Effect, a distillation of the fundamental principles that have guided the most phenomenal achievements in business, relationships, and beyond. This easy-to-use, step-by-step operating system allows you to multiply your success, chart your progress, and achieve any desire. If you’re serious about living an extraordinary life, use the power of The Compound Effect to create the success you want.

The (7L) The Seven Levels of Communication: Go From Relationships to Referrals


Michael J. Maher - 2010
    In (7L) The Seven Levels of Communication, Michael J. Maher tells the inspiring story of real estate agent Rick Masters who is suffering through a down market when he meets a mortgage professional who has built a successful business without advertising or personal promotion. Step by step he learns to change the way he interacts with his clients and begins to focus on people instead of numbers. Yet with each new success comes a new challenge and Rick soon realizes that if he is to fully utilize the lessons of the (7L), he must be willing to change himself as well as his business. He soon learns, however, that the rewards for doing so are far greater than he had ever imagined. (7L) shows Rick how to build a more profitable business and a more fulfilling life in the process. (7L) is available now at www.7LBook.com/Pre.

Go-Givers Sell More


Bob Burg - 2010
    That simple, profound story has inspired hundreds of thousands of readers around the world-but some have wondered how its lessons stand up to the tough challenges of everyday real-world business. Now Burg and Mann answer that question in Go-Givers Sell More, a practical guide that makes giving the cornerstone of a powerful and effective approach to selling. Most of us think of sales as convincing potential customers to do something they don't really want to. This mentality sets up an adversarial relationship and makes the sales process much harder than it has to be. As Burg and Mann demonstrate, it's far more productive (and satisfying) when salespeople think like Go-Givers. Cultivate a trusting relationship and focus exclusively on creating value for the other person, say the authors, and great results will follow automatically. Drawing on a wide range of examples of real-life salespeople who have prospered by giving more, Burg and Mann offer tips and strategies that anyone in sales can start applying right away.

Business Model Generation


Alexander Osterwalder - 2010
    You will learn how to systematically understand, design, and implement a new business model or analyze and renovate an old one.2) Co-created by 470 strategy practitionersBusiness Model Generation practices what it preaches. Co-authored by 470 Business Model Canvas practitioners from 45 countries, the book was financed and produced independently of the traditional publishing industry. It features a tightly-integrated, visual, lie-flat design that enables immediate hands-on use.3) Designed for doersBusiness Model Generation is for those ready to abandon outmoded thinking and embrace new, innovative models of value creation: executives, consultants, entrepreneurs and leaders of all organizations.

Built to Sell: Creating a Business That Can Thrive Without You


John Warrillow - 2010
    Thus, when the time comes to sell, buyers aren't confident that the company-even if it's profitable-can stand on its own. To illustrate this, Warrillow introduces us to a fictional small business owner named Alex who is struggling to sell his advertising agency. Alex turns to Ted, an entrepreneur and old family friend, who encourages Alex to pursue three criteria to make his business sellable: * Teachable: focus on products and services that you can teach employees to deliver. * Valuable: avoid price wars by specialising in doing one thing better than anyone else. * Repeatable: generate recurring revenue by engineering products that customers have to repurchase often.

The Art of Action: How Leaders Close the Gaps between Plans, Actions and Results


Stephen Bungay - 2010
    The Art of Action is a thought-provoking and fresh look at how managers can turn planning into execution, and execution into results.Drawing on his experience as a consultant, senior manager and a highly respected military historian, Stephen Bungay takes a close look at the nineteenth-century Prussian Army, which built its agility on the initiative of its highly empowered junior officers, to show business leaders how they can build more effective, productive organizations. Based on a theoretical framework which has been tested in practice over 150 years, Bungay shows how the approach known as "mission command" has been applied in businesses as diverse as pharmaceuticals and F1 racing today. The Art of Action is scholarly but engaging, rigorous but pragmatic, and shows how common sense can sometimes be surprising.

The Happiness Advantage: The Seven Principles of Positive Psychology That Fuel Success and Performance at Work


Shawn Achor - 2010
    If we can just find that great job, win that next promotion, lose those five pounds, happiness will follow. But recent discoveries in the field of positive psychology have shown that this formula is actually backward: Happiness fuels success, not the other way around. When we are positive, our brains become more engaged, creative, motivated, energetic, resilient, and productive at work. This isn’t just an empty mantra. This discovery has been repeatedly borne out by rigorous research in psychology and neuroscience, management studies, and the bottom lines of organizations around the globe.             In The Happiness Advantage, Shawn Achor, who spent over a decade living, researching, and lecturing at Harvard University, draws on his own research—including one of the largest studies of happiness and potential at Harvard and others at companies like UBS and KPMG—to fix this broken formula. Using stories and case studies from his work with thousands of Fortune 500 executives in 42 countries, Achor explains how we can reprogram our brains to become more positive in order to gain a competitive edge at work.             Isolating seven practical, actionable principles that have been tried and tested everywhere from classrooms to boardrooms, stretching from Argentina to Zimbabwe, he shows us how we can capitalize on the Happiness Advantage to improve our performance and maximize our potential. Among the principles he outlines:      • The Tetris Effect: how to retrain our brains to spot patterns of possibility, so we can see—and seize—opportunities wherever we look.    • The Zorro Circle: how to channel our efforts on small, manageable goals, to gain the leverage to gradually conquer bigger and bigger ones.    • Social Investment: how to reap the dividends of investing in one of the greatest predictors of success and happiness—our social support network  A must-read for everyone trying to excel in a world of increasing workloads, stress, and negativity, The Happiness Advantage isn’t only about how to become happier at work. It’s about how to reap the benefits of a happier and more positive mind-set to achieve the extraordinary in our work and in our lives.From the Hardcover edition.

Romancing The Balance Sheets


Anil Lamba - 2010
    

Born to Win: Find Your Success Code


Zig Ziglar - 2010
    Then and only then can you legitimately expect to win.” Born to Win guides readers through this plan-prepare-expect strategy. You will learn that when you have the hope that things can change, and a plan to make that change possible, you can take action. Zig Ziglar’s whole-person, balanced-living approach to life has inspired millions to enjoy good health, a new depth of love and gratitude for family and friends, financial security and independence, and spiritual peace of mind. His instruction on how to live a life that leaves no room for regret or worry is the starting point for a joyful, exciting, vibrant life. It is true that when you have prepared yourself to be the right kind of person, you can do what you need to do to expect success. When you truly understand that you were born to win, you can change the world! "It’s going to be the most fun and exciting trip you’ll ever take. It’s filled with more promise of reward than King Solomon’s mines. In short, this journey to the top, which you are going to be taking, is a tremendously exciting trip." —Zig Ziglar

How Brands Grow: What Marketers Don't Know


Byron Sharp - 2010
    Tackling issues such as how brands grow, how advertising really works, what price promotions really do & how loyalty programs really affect loyalty.

Simply Fly


G.R. Gopinath - 2010
    It narrates in gritty detail Captain Gopinath's incredible journey: quitting the Indian Army in the late 1970s with a princely gratuity of Rs. 6500, going back to his farm land inundated by the river, converting of piece of barren land to set up a farm for ecologically sustainable silkworm rearing, and winning a Rolex award for it. From there he went on to launch an airline that would make $1.1 billion dollars in less than four years.

Management 3.0: Leading Agile Developers, Developing Agile Leaders


Jurgen Appelo - 2010
    Unfortunately, reliable guidance on Agile management has been scarce indeed. Now, leading Agile manager Jurgen Appelo fills that gap, introducing a realistic approach to leading, managing, and growing your Agile team or organization. Writing for current managers and developers moving into management, Appelo shares insights that are grounded in modern complex systems theory, reflecting the intense complexity of modern software development. Appelo's Management 3.0 model recognizes that today's organizations are living, networked systems; and that management is primarily about people and relationships. Management 3.0 doesn't offer mere checklists or prescriptions to follow slavishly; rather, it deepens your understanding of how organizations and Agile teams work and gives you tools to solve your own problems. Drawing on his extensive experience as an Agile manager, the author identifies the most important practices of Agile management and helps you improve each of them. Coverage includes - Getting beyond "Management 1.0" control and "Management 2.0" fads - Understanding how complexity affects your organization - Keeping your people active, creative, innovative, and motivated - Giving teams the care and authority they need to grow on their own - Defining boundaries so teams can succeed in alignment with business goals - Sowing the seeds for a culture of software craftsmanship - Crafting an organizational network that promotes success - Implementing continuous improvement that actually works Thoroughly pragmatic-and never trendy-Jurgen Appelo's Management 3.0 helps you bring greater agility to any software organization, team, or project.

If You're Not First, You're Last: Sales Strategies to Dominate Your Market and Beat Your Competition


Grant Cardone - 2010
    Mistakes become more costly, and failure becomes a real possibility for all those who are not able to make the transition. But imagine being able to sell your products when others cannot, being able to take market share from both your competitors, and knowing the precise formulas that would allow you to expand your sales while others make excuses.If You're Not First, You're Last is about how to sell your products and services--despite the economy--and provides the reader with ways to capitalize regardless of their product, service, or idea. Grant shares his proven strategies that will allow you to not just continue to sell, but create new products, increase margins, gain market share and much more. Key concepts in If You're Not First, You're Last include:Converting the Unsold to Sold The Power Schedule to Maximize Sales Your Freedom Financial Plan The Unreasonable Selling Attitude

Everyone Communicates, Few Connect: What the Most Effective People Do Differently


John C. Maxwell - 2010
    It's not about power or popularity, but about making the people around you feel heard, comfortable, and understood.While it may seem like some folks are born with a commanding presence that draws people in, the fact is anyone can learn to communicate in ways that consistently build powerful connections. Bestselling author and leadership expert John C. Maxwell offers advice for effective communication to those who continually run into obstacles when it comes to personal success.In Everyone Communicates, Few Connect, Maxwell shares five principles and five practices to develop connection skills including:finding common ground;keeping your communication simple;capturing people’s interest;how to create an experience everyone enjoys;and staying authentic in all your relationships.Your ability to achieve results in any organization is directly tied to the leadership skills in your toolbox. Connecting is an easy-to-learn skill you can apply today in your personal, professional, and family relationships to start living your best life.

When I Stop Talking, You'll Know I'm Dead: Useful Stories from a Persuasive Man


Jerry Weintraub - 2010
    No matter where nature has placed him--the club rooms of Brooklyn, the Mafia dives of New York's Lower East Side, the wilds of Alaska, or the hills of Hollywood--he has found a way to put on a show and sell tickets at the door. "All life was a theater and I wanted to put it up on a stage," he writes. "I wanted to set the world under a marquee that read: 'Jerry Weintraub Presents.'"In WHEN I STOP TALKING, YOU'LL KNOW I'M DEAD, we follow Weintraub from his first great success at age twenty-six with Elvis Presley, whom he took on the road with the help of Colonel Tom Parker; to the immortal days with Sinatra and Rat Pack glory; to his crowning hits as a movie producer, starting with Robert Altman and Nashville, continuing with Oh, God!, The Karate Kid movies, and Diner, among others, and summiting with Steven Soderbergh and Ocean's Eleven, Twelve, and Thirteen.Along the way, we'll watch as Jerry moves from the poker tables of Palm Springs (the games went on for days), to the power rooms of Hollywood, to the halls of the White House, to Red Square in Moscow and the Great Palace in Beijing-all the while counseling potentates, poets, and kings, with clients and confidants like George Clooney, Bruce Willis, George H. W. Bush, Armand Hammer, Brad Pitt, Matt Damon, Bob Dylan, Led Zeppelin, John Denver, Bobby Fischer . . .well, the list goes on forever.And of course, the story is not yet over . . .as the old-timers say, "The best is yet to come."As Weintraub says, "When I stop talking, you'll know I'm dead."With wit, wisdom, and the cool confidence that has colored his remarkable career, Jerry chronicles a quintessentially American journey, one marked by luck, love, and improvisation. The stories he tells and the lessons we learn are essential, not just for those who love movies and music, but for businessmen, entrepreneurs, artists . . . everyone.

The Personal MBA: Master the Art of Business


Josh Kaufman - 2010
    The consensus is clear: MBA programs are a waste of time and money. Even the elite schools offer outdated assembly-line educations about profit-and-loss statements and PowerPoint presentations. After two years poring over sanitized case studies, students are shuffled off into middle management to find out how business really works.Josh Kaufman has made a business out of distilling the core principles of business and delivering them quickly and concisely to people at all stages of their careers. His blog has introduced hundreds of thousands of readers to the best business books and most powerful business concepts of all time. In The Personal MBA, he shares the essentials of sales, marketing, negotiation, strategy, and much more.True leaders aren't made by business schools-they make themselves, seeking out the knowledge, skills, and experiences they need to succeed. Read this book and in one week you will learn the principles it takes most people a lifetime to master.

The Mentor Leader: Secrets to Building People and Teams That Win Consistently


Tony Dungy - 2010
    Now, a storied career and a Super Bowl victory later, Tony Dungy is sharing his unique leadership philosophy with you. In The Mentor Leader, Tony reveals what propelled him to the top of his profession and shows how you can apply the same approach to virtually any area of your life. In the process, you'll learn the seven keys of mentoring leadership--and why they're so effective; why mentor leadership brings out the best in people; how a mentor leader recovers from mistakes and handles team discipline; and the secret to getting people to follow you and do their best for you without intimidation tactics. As a son, a football player, and a winning coach, Tony has always learned from others on his path to success. Now you can learn to succeed for your team, family, or organization while living out your values--by becoming a mentor leader.

8 Attributes of Great Achievers


Cameron C. Taylor - 2010
    8 Attributes of Great Achievers is filled with inspiring stories from the lives of great achievers past and present including Christopher Columbus, George Washington, Benjamin Franklin, The Wright Brothers, Abraham Lincoln, Gandhi, Winston Churchill, Walt Disney, Warren Buffet, and others.

Value: The Four Cornerstones of Corporate Finance


McKinsey & Company, Inc. - 2010
    Filled with in-depth insights from experts at McKinsey & Company, this reliable resource takes a much more qualitative approach to what the authors consider a lost art.Discusses the four foundational principles of corporate finance Effectively applies the theory of value creation to our economy Examines ways to maintain and grow value through mergers, acquisitions, and portfolio management Addresses how to ensure your company has the right governance, performance measurement, and internal discussions to encourage value-creating decisions A perfect companion to the Fifth Edition of Valuation, this book will put the various issues associated with corporate finance in perspective.

The Little Book of Behavioral Investing: How Not to Be Your Own Worst Enemy


James Montier - 2010
    Behavioral finance, which recognizes that there is a psychological element to all investor decision-making, can help you overcome this obstacle.In The Little Book of Behavioral Investing, expert James Montier takes you through some of the most important behavioral challenges faced by investors. Montier reveals the most common psychological barriers, clearly showing how emotion, overconfidence, and a multitude of other behavioral traits, can affect investment decision-making.Offers time-tested ways to identify and avoid the pitfalls of investor bias Author James Montier is one of the world's foremost behavioral analysts Discusses how to learn from our investment mistakes instead of repeating them Explores the behavioral principles that will allow you to maintain a successful investment portfolio Written in a straightforward and accessible style, The Little Book of Behavioral Investing will enable you to identify and eliminate behavioral traits that can hinder your investment endeavors and show you how to go about achieving superior returns in the process.Praise for The Little Book Of Behavioral InvestingThe Little Book of Behavioral Investing is an important book for anyone who is interested in understanding the ways that human nature and financial markets interact. --Dan Ariely, James B. Duke Professor of Behavioral Economics, Duke University, and author of Predictably IrrationalIn investing, success means�being on the right side of most trades. No book provides a better starting point toward that goal than this one. --Bruce Greenwald, Robert Heilbrunn Professor of Finance and Asset Management, Columbia Business School'Know thyself.' Overcoming human instinct is key to becoming a better investor.� You would be irrational if you did not read this book. --Edward Bonham-Carter, Chief Executive and Chief Investment Officer, Jupiter Asset ManagementThere is not an investor anywhere who wouldn't profit from reading this book. --Jeff Hochman, Director of Technical Strategy, Fidelity Investment Services LimitedJames Montier gives us a very accessible version of why we as investors are so predictably irrational, and a guide to help us channel our 'Inner Spock' to make better investment decisions. Bravo! --John Mauldin, President, Millennium Wave Investments

Resonate: Present Visual Stories that Transform Audiences


Nancy Duarte - 2010
    So why then do so many audiences leave feeling like they've wasted their time? All too often, presentations don't resonate with the audience and move them to transformative action.Just as the author's first book helped presenters become visual communicators, Resonate helps you make a strong connection with your audience and lead them to purposeful action. The author's approach is simple: building a presentation today is a bit like writing a documentary. Using this approach, you'll convey your content with passion, persuasion, and impact.Author has a proven track record, including having created the slides in Al Gore's Oscar-winning An Inconvenient TruthFocuses on content development methodologies that are not only fundamental but will move people to action Upends the usual paradigm by making the audience the hero and the presenter the mentor Shows how to use story techniques of conflict and resolution Presentations don't have to be boring ordeals. You can make them fun, exciting, and full of meaning. Leave your audiences energized and ready to take action with Resonate.

Getting More: How to Negotiate to Achieve Your Goals in the Real World


Stuart Diamond - 2010
     Based on more than 20 years of research and practice among 30,000 people in 45 countries, Getting More concludes that finding and valuing the other party s emotions and perceptions creates far more value than the conventional wisdom of power and logic. It is intended to provide better agreements for everyone no matter what they negotiate from jobs to kids to billion dollar deals to shopping. The book, a "New York Times "bestseller and #1 "Wall Street Journal "business best seller, is based on Professor Stuart Diamond s award-winning course at the Wharton Business School, where the course has been the most popular over 13 years. It challenges the conventional wisdom on every page, from win-win to BATNA to rationality to the use of power. Companies have made billions of dollars so far using his new model and parents have gotten their 4-year-olds to willingly brush their teeth and go to bed. Prof. Diamond draws from his experience as a Pulitzer Prize winning journalist at The New York Times, Harvard-trained attorney, Wharton MBA, U.N. Consultant in many countries and manager and executive in many sectors, including technology, agriculture, medical services, finance, energy and aviation. The ROI from reading "Getting "More will make it the best investment you make this year, says Rhys Dekle, the business development head of the Microsoft Games division, which produces X-Box. He added that the book was his team s best investment of the year too. The model was also used to quickly solve the 2008 Hollywood Writer s Strike. The advice is addressed through the insightful stories of more than 400 people who have used Prof. Diamond s tools with great success: A 20% savings on an item already on sale. An extra $300 million profit in a business. A woman from India getting out of her own arranged marriage. Better relationships with the family, including teenagers. Raises at work. Better jobs. Dealing with emotional situations. Meeting one s goals. Finding better things to trade. Solving cultural and political problems, sports conflicts, and ordinary arguments. The book is intended to be used in any situation. The most common response is life changing, beginning on page one. The most inspirational book I have read this year said David Simon, an attorney in San Francisco, CA. This book can change the world, says Craig Silverman, Investment Advisor, Long Island, NY"

More Money Than God: Hedge Funds and the Making of a New Elite


Sebastian Mallaby - 2010
    Wealthy, powerful, and potentially dangerous, hedge fund moguls have become the It Boys of twenty-first ­century capitalism. Ken Griffin of Citadel started out trading convertible bonds from his dorm room at Harvard. Julian Robertson staffed his hedge fund with college athletes half his age, then he flew them to various retreats in the Rockies and raced them up the mountains. Paul Tudor Jones posed for a magazine photograph next to a killer shark and happily declared that a 1929-style crash would be "total rock-and-roll" for him. Michael Steinhardt was capable of reducing underlings to sobs. "All I want to do is kill myself," one said. "Can I watch?" Steinhardt responded. Finance professors have long argued that beating the market is impossible, and yet drawing on insights from physics, economics, and psychology, these titans have cracked the market's mysteries and gone on to earn fortunes. Their innovation has transformed the world, spawning new markets in exotic financial instruments and rewriting the rules of capitalism. More than just a history, More Money Than God is a window on tomorrow's financial system. Hedge funds have been left for dead after past financial panics: After the stock market rout of the early 1970s, after the bond market bloodbath of 1994, after the collapse of Long Term Capital Management in 1998, and yet again after the dot-com crash in 2000. Each time, hedge funds have proved to be survivors, and it would be wrong to bet against them now. Banks such as CitiGroup, brokers such as Bear Stearns and Lehman Brothers, home lenders such as Fannie Mae and Freddie Mac, insurers such as AIG, and money market funds run by giants such as Fidelity-all have failed or been bailed out. But the hedge fund industry has survived the test of 2008 far better than its rivals. The future of finance lies in the history of hedge funds.

Driven: An Autobiography


Larry H. Miller - 2010
    The door was locked. From those troubled and humble beginnings rose a man whose influence has touched, according to reliable pollsters, more than 99 percent of the population of Utah as well as myriads of people worldwide. Seven months before Miller passed away, he began working with Doug Robinson on this biography. Written in first person, the book talks about the many facets of Larry's life and legacy and speaks candidly about the people and experiences that influenced him. It doesn't just tell Larry Miller's story, it shares lessons—painful as well as joyful lessons—he has learned from his experiences. This fascinating and inspiring biography includes:• A moving foreword by Utah Jazz great John Stockton• An epilogue written by Gail Miller, Larry's wife• Numerous photographs• A firsthand look at the incredible breadth of Larry Miller's work and contributions—in business, in sports, in the arts, in his support of the Joseph Smith Papers Project, as well as his personal humanitarian service• A full section addressing the question Larry was most often asked: "How'd you do it?"

Street Smarts: An All-Purpose Tool Kit for Entrepreneurs


Norm Brodsky - 2010
    Rather, says veteran company-builder Norm Brodsky, there's a mentality that helps street- smart entrepreneurs solve problems and pursue opportunities as they arise. Brodsky shares his hard-earned wisdom every month in Inc. magazine, in the hugely popular "Street Smarts" column he cowrites with Bo Burlingham. Now they've adapted their best advice into a comprehensive guide for anyone running a small business.

No B.S. Wealth Attraction In The New Economy


Dan S. Kennedy - 2010
    It’s never coming back as it was, and in its place a generally tougher, more demanding marketplace is emerging. HOWEVER, when it comes to wealth, one instrumental reality is unchanged: No matter the economic conditions—booms or recessions, including the fast-emerging New Economy—there is wealth. And who better to show you how to lure, bait, attract, and become a magnet for it than “Millionaire Maker” Dan S. Kennedy? Kennedy covers: • How to experience The Phenomenon --- attract more wealth in the next 12 months than in the previous 12 years! • Wealth Inhibition—do you suffer from it? • Why Positive Thinking alone is worthless • Your #1 Entrepreneurial Responsibility • Is there a ‘dirty little secret’ behind many wealthy entrepreneurs? • The worst of all wealth-defeating habits • Are you an ‘opportunity thinker’ --- or are you guilty of ‘outcome thinking’? • “ Do what you love and the money will follow” B.S. that’s hazardous to your wealth • How to Stop playing Blind Archery • 12 Ways To Increase Your ‘Personal Value’ • Why you must STOP thinking about Income! • The 90 Day Experiment that may change your life forever

The Narrow Road: A Brief Guide to the Getting of Money


Felix Dennis - 2010
     In "How to Get Rich," British mogul Felix Dennis told the engaging story of how he started a media empire and became one of the wealthiest men in Britain-all without a college degree or any formal training. Now he shows readers exactly what it takes to start a business and make it successful. Dennis offers a pithy guide for those determined to attempt what he calls the getting of money-regardless of the consequences. His eighty-eight tips include: ? Do not fall in love with any project. You may believe in it wholeheartedly, but must remain prepared to abandon it should it show signs of failing. ? If you are unwilling to fail, sometimes publicly and even catastrophically, you will never be rich. ? You will never get rich working for your boss. No one knows better than Dennis what it takes to get rich, and his battle-tested advice-delivered with his signature wit-will surely appeal to serious entrepreneurs.

Cambridge International AS and A Level Business Studies Coursebook with CD-ROM (Cambridge International Examinations)


Peter Stimpson - 2010
    Written in a clear and accessible style, the Coursebook with CD-ROM offers comprehensive coverage that guides students through content and methodology, including hints and tips, key definitions and case studies. Each chapter contains essential material for understanding the principles and techniques of business, with many activities to test understanding of the topics covered. A Teacher's Resource CD-ROM is also available

Nail It Then Scale It


Nathan Furr - 2010
    In other words, human nature combined with our entrepreneurial drive puts us on autopilot to become part of the 70% to 90% of ventures that fail. From Thomas Edison to Steve Jobs, the Nail It Then Scale It method is based on pattern recognition of the timeless principles and key practices used by successful entrepreneurs to repeatedly innovate. These processes and principles have now been distilled into a handbook to guide entrepreneurs and innovative product managers to victory. Stop following conventional wisdom and join the few entrepreneurs that can consistently take their innovative idea all the way to a successful company launch.

Confidence Game: How Hedge Fund Manager Bill Ackman Called Wall Street's Bluff


Christine S. Richard - 2010
    history. Confidence Game: How a Hedge Fund Manager Called Wall Street's Bluff is the story of Bill Ackman's six-year campaign to warn that the $2.5 trillion bond insurance business was a catastrophe waiting to happen. Branded a fraud by the "Wall Street Journal" and "New York Times," and investigated by Eliot Spitzer and the Securities and Exchange Commission, Ackman later made his investors more than $1 billion when bond insurers kicked off the collapse of the credit markets.* Unravels the story of the credit crisis through an engaging and human drama* Draws on unprecedented access to one of Wall Street's best-known investors* Shows how excessive leverage, dangerous financial models, and a blind reliance on triple-A credit ratings sent Wall Street careening toward disasterConfidence Game is a real world "Emperor's New Clothes," a tale of widespread delusion, and one dissenting voice in the era leading up to the worst financial disaster since the Great Depression.

The Little Black Book of Success: Laws of Leadership for Black Women


Elaine Meryl Brown - 2010
    In this engaging and invaluable “mentor in your pocket,” three dynamic and successful black female executives share their strategies to help all black women, at any level of their careers, play the power game—and win.Rich with wisdom, this practical gem focuses on the building blocks of true leadership—self-confidence, effective communication, collaboration, and courage—while dealing specifically with stereotypes (avoid the Mammy Trap, and don’t become the Angry Black Woman) and the perils of self-victimization (don’t assume that every challenge occurs because you are black or female).Some leaders are born, but most leaders are made—and The Little Black Book of Success will show you how to make it to the top, one step at a time.

King of Capital: The Remarkable Rise, Fall, and Rise Again of Steve Schwarzman and Blackstone


David Carey - 2010
    . . or a New Positive Force Helping to Drive the Economy . . .   The untold story of Steve Schwarzman and Blackstone, the financier and his financial powerhouse that avoided the self-destructive tendencies of Wall Street. David Carey and John Morris show how Blackstone (and other private equity firms) transformed themselves from gamblers, hostile-takeover artists, and ‘barbarians at the gate’ into disciplined, risk-conscious investors. The financial establishment—banks and investment bankers such as Citigroup, Bear Stearns, Lehman, UBS, Goldman Sachs, Merrill Lynch, Morgan Stanley—were the cowboys, recklessly assuming risks, leveraging up to astronomical levels and driving the economy to the brink of disaster. Blackstone is now ready to break out once again since it is sitting on billions of dollars that can be invested at a time when the market is starved for capital.  The story of a financial revolution—the greatest untold success story on Wall Street: Not only have Blackstone and a small coterie of competitors wrested control of corporations around the globe, but they have emerged as a major force on Wall Street, challenging the likes of Goldman Sachs and Morgan Stanley for dominance. Great human interest story: How Blackstone went from two guys and a secretary to being one of Wall Street’s most powerful institutions, far outgrowing its much older rival KKR; and how Steve Schwarzman, with a pay packet one year of $398 million and $684 million from the Blackstone IPO, came to epitomize the spectacular new financial fortunes amassed in the 2000s. Controversial: Analyzes the controversies surrounding Blackstone and whether it and other private equity firms suck the lifeblood out of companies to enrich themselves—or whether they are a force that helps make the companies they own stronger and thereby better competitors. The story by two insiders with access: Insightful and hard-hitting, filled with never-before-revealed details about the workings of a heretofore secretive company that was the personal fiefdom of Schwarzman and Peter Peterson. Forward-looking: How Blackstone and private equity will drive the economy and provide a model for how financing will work.

The Innovation Secrets of Steve Jobs


Carmine Gallo - 2010
    Now, he shares the Apple CEO's most famous, most original, and most effective strategies for sparking true creativity--and real innovation--in any workplace.THE INNOVATION SECRETS OF STEVE JOBSLearn how to RETHINK your business, REINVENT your products, and REVITALIZE your vision of success--the Steve Jobs way.When it comes to innovation, Apple CEO Steve Jobs is legendary. His company slogan "Think Different" is more than a marketing tool. It's a way of life--a powerful, positive, game-changing approach to innovation that anyone can apply to any field of endeavor.These are the Seven Principles of Innovation, inspired by the master himself:Do What You Love. Think differently about your career. Put a Dent in the Universe. Think differently about your vision. Kick Start Your Brain. Think differently about how you think. Sell Dreams, Not Products. Think differently about your customers. Say No to 1,000 Things. Think differently about design. Create Insanely Great Experiences. Think differently about your brand experience. Master the Message. Think differently about your story. By following Steve Jobs's visionary example, you'll discover exciting new ways to unlock your creative potential and to foster an environment that encourages innovation and allows it to flourish. You'll learn how to match--and beat--the most powerful competitors, develop the most revolutionary products, attract the most loyal customers, and thrive in the most challenging times. Bestselling business journalist Carmine Gallo has interviewed hundreds of successful professionals--from CEOs, managers, and entrepreneurs to teachers, consultants, and stay-at-home moms--to get to the core of Steve Jobs's innovative philosophies. These are the simple, meaningful, and attainable principles that drive us all to "Think Different." These are The Innovation Secrets of Steve Jobs.An enhanced ebook is now available with 10 demonstration videos of Jobs' sure-fire innovation secrets. Select the Kindle Edition with Audio/Video from the available formats.

You Already Know How to Be Great: A Simple Way to Remove Interference and Unlock Your Greatest Potential


Alan Fine - 2010
     In trying to improve-on the playing field, in the office, or even at home-most people seek out new information to get to the next level. They read a book, attend a class, or hire an expert to give them an edge. But Alan Fine, an accomplished tennis, golf, and executive coach and a renowned authority on peak performance, believes that this "outside-in" method is precisely what's holding you back from doing your best work. He's found the biggest obstacle to improved performance isn't not knowing what to do; it's not doing what you already know. Ironically, the quest for information and instructions designed to help you get ahead can often interfere with your ability to focus on doing something. Fine reveals his simple and proven approach to achieving breakthrough performance. It starts with reducing the interference that blocks your potential through an amazing process called G.R.O.W. (Goal, Reality, Options, Way Forward). No matter who you are or what you do, You Already Know How to Be Great will help you eliminate what is standing in the way of your goals.

Delivering Happiness: A Path to Profits, Passion, and Purpose


Tony Hsieh - 2010
    You want to learn about the path I took that eventually led me to Zappos, and the lessons I learned along the way. You want to learn from all the mistakes we made at Zappos over the years so that your business can avoid making some of the same ones. You want to figure out the right balance of profits, passion, and purpose in business and in life. You want to build a long-term, enduring business and brand. You want to create a stronger company culture, which will make your employees and coworkers happier and create more employee engagement, leading to higher productivity. You want to deliver a better customer experience, which will make your customers happier and create more customer loyalty, leading to increased profits. You want to build something special. You want to find inspiration and happiness in work and in life. You ran out of firewood for your fireplace. This book makes an excellent fire-starter.

Reality-Based Leadership: Ditch the Drama, Restore Sanity to the Workplace, and Turn Excuses Into Results


Cy Wakeman - 2010
    That number would be shocking-if people actually were quitting. Worse, they go to work, punching time clocks and collecting pay checks, while completely checked out emotionally. In Reality-Based Leadership, expert Fast Company blogger Cy Wakeman reveals how to be the kind of leader who changes the way people think about and perceive their circumstances-one who deals with the facts, clarifies roles, gives clear and direct feedback, and insists that everyone do the same-without drama or defensiveness. Filled with dynamic examples, innovative tools, and diagnostic tests, this book shows you how to become a Reality-Based Leader, revealing how to:Uncover destructive thought patterns with yourself and others Diffuse drama and lead the person in front of you Stop managing and start leading, empowering others to focus on facts and think for themselves Equipped with a facts-based, confident approach, you will free yourself from the frustrations you face at work and transform yourself into a Reality-Based Leader, with the ability to liberate and inspire others.

Thinking Like an Economist: A Guide to Rational Decision Making


Randall Bartlett - 2010
    But that doesn't mean you need to passively accept whatever outcome those forces might press upon you. Instead, with these 12 fast-moving and crystal clear lectures, you can learn how to use a small handful of basic nuts-and-bolts principles to turn those same forces to your own advantage.Requiring no previous economics background, Professor Bartlett presents some of the fundamental principles and concepts that shape the lenses through which economists view the world. He then shows you how to use these simple analytical tools to understand what you see through those lenses. By learning to identify the many varied situations in which economics affects your life and how to wield the tools that can help you make the wisest choices in those situations, you'll enhance not only your understanding of daily life but your own success in living it.Packed with case studies, helpful strategies, economic insights, and more, this series will equip you with a reliable toolkit for thinking more like an everyday economist and approach the issues in your own life with a more educated, seasoned eye. And after these dozen lectures with Professor Bartlett, things really will look very different. You'll see how basic economic ideas like incentives, risks, rewards, and rationality are not just the province of professional economists, government policymakers, or your local bank's loan officer, but instead lie at the root of nearly every decision you must make in your daily life.

All the Devils are Here: The Hidden History of the Financial Crisis


Bethany McLean - 2010
    Should the blame fall on Wall Street, Main Street, or Pennsylvania Avenue? On greedy traders, misguided regulators, sleazy subprime companies, cowardly legislators, or clueless home buyers?According to Bethany McLean and Joe Nocera, two of America's most acclaimed business journalists, the real answer is all of the above-and more. Many devils helped bring hell to the economy. And the full story, in all of its complexity and detail, is like the legend of the blind men and the elephant. Almost everyone has missed the big picture. Almost no one has put all the pieces together.All the Devils Are Here goes back several decades to weave the hidden history of the financial crisis in a way no previous book has done. It explores the motivations of everyone from famous CEOs, cabinet secretaries, and politicians to anonymous lenders, borrowers, analysts, and Wall Street traders. It delves into the powerful American mythology of homeownership. And it proves that the crisis ultimately wasn't about finance at all; it was about human nature.Among the devils you'll meet in vivid detail:• Angelo Mozilo, the CEO of Countrywide, who dreamed of spreading homeownership to the masses, only to succumb to the peer pressure-and the outsized profits-of the sleaziest subprime lending.• Roland Arnall, a respected philanthropist and diplomat, who made his fortune building Ameriquest, a subprime lending empire that relied on blatantly deceptive lending practices.• Hank Greenberg, who built AIG into a Rube Goldberg contraption with an undeserved triple-A rating, and who ran it so tightly that he was the only one who knew where all the bodies were buried.• Stan O'Neal of Merrill Lynch, aloof and suspicious, who suffered from "Goldman envy" and drove a proud old firm into the ground by promoting cronies and pushing out his smartest lieutenants.• Lloyd Blankfein, who helped turn Goldman Sachs from a culture that famously put clients first to one that made clients secondary to its own bottom line.• Franklin Raines of Fannie Mae, who (like his predecessors) bullied regulators into submission and let his firm drift away from its original, noble mission.• Brian Clarkson of Moody's, who aggressively pushed to increase his rating agency's market share and stock price, at the cost of its integrity.• Alan Greenspan, the legendary maestro of the Federal Reserve, who ignored the evidence of a growing housing bubble and turned a blind eye to the lending practices that ultimately brought down Wall Street-and inflicted enormous pain on the country.Just as McLean's The Smartest Guys in the Room was hailed as the best Enron book on a crowded shelf, so will All the Devils Are Here be remembered for finally making sense of the meltdown and its consequences.

Crash of the Titans: Greed, Hubris, the Fall of Merrill Lynch, and the Near-Collapse of Bank of America


Greg Farrell - 2010
    The exception was Merrill Lynch, a firm that revolutionized the stock market by bringing Wall Street to Main Street, setting up offices in far-flung cities and towns long ignored by the giants of finance. With its "thundering herd" of financial advisers, perhaps no other business, whether in financial services or elsewhere, so epitomized the American spirit. Merrill Lynch was not only "bullish on America," it was a big reason why so many average Americans were able to grow wealthy by investing in the stock market. Merrill Lynch was an icon. Its sudden decline, collapse, and sale to Bank of America was a shock. How did it happen? Why did it happen? And what does this story of greed, hubris, and incompetence tell us about the culture of Wall Street that continues to this day even though it came close to destroying the American economy? A culture in which the CEO of a firm losing $28 billion pushes hard to be paid a $25 million bonus. A culture in which two Merrill Lynch executives are guaranteed bonuses of $30 million and $40 million for four months' work, even while the firm is struggling to reduce its losses by firing thousands of employees. Based on unparalleled sources at both Merrill Lynch and Bank of America, Greg Farrell's "Crash of the Titans" is a Shakespearean saga of three flawed masters of the universe. E. Stanley O'Neal, whose inspiring rise from the segregated South to the corner office of Merrill Lynch--where he engineered a successful turnaround--was undone by his belief that a smooth-talking salesman could handle one of the most difficult jobs on Wall Street. Because he enjoyed O'Neal's support, this executive was allowed to build up an astonishing $30 billion position in CDOs on the firm's balance sheet, at a time when all other Wall Street firms were desperately trying to exit the business. After O'Neal comes John Thain, the cerebral, MIT-educated technocrat whose rescue of the New York Stock Exchange earned him the nickname "Super Thain." He was hired to save Merrill Lynch in late 2007, but his belief that the markets would rebound led him to underestimate the depth of Merrill's problems. Finally, we meet Bank of America CEO Ken Lewis, a street fighter raised barely above the poverty line in rural Georgia, whose "my way or the highway" management style suffers fools more easily than potential rivals, and who made a $50 billion commitment over a September weekend to buy a business he really didn't understand, thus jeopardizing his own institution. The merger itself turns out to be a bizarre combination of cultures that blend like oil and water, where slick Wall Street bankers suddenly find themselves reporting to a cast of characters straight out of the "Beverly Hillbillies." BofA's inbred culture, which perceived New York banks its enemies, was based on loyalty and a good-ol'-boy network in which competence played second fiddle to blind obedience."Crash of the Titans" is a financial thriller that puts you in the theater as the historic events of the financial crisis unfold and people responsible for billion of dollars of other people's money gamble recklessly to enhance their power and their paychecks or to save their own skins. Its wealth of never-before-revealed information and focus on two icons of corporate America make it the book that puts together all the pieces of the Wall Street disaster.

A Lapsed Anarchist's Approach to Building a Great Business


Ari Weinzweig - 2010
    

Switch: How to Change Things When Change Is Hard


Chip Heath - 2010
    Psychologists have discovered that our minds are ruled by two different systems - the rational mind and the emotional mind - that compete for control. The rational mind wants a great beach body; the emotional mind wants that Oreo cookie. The rational mind wants to change something at work; the emotional mind loves the comfort of the existing routine. This tension can doom a change effort - but if it is overcome, change can come quickly.In Switch, the Heaths show how everyday people - employees and managers, parents and nurses - have united both minds and, as a result, achieved dramatic results:- The lowly medical interns who managed to defeat an entrenched, decades-old medical practice that was endangering patients (see page 242)- The home-organizing guru who developed a simple technique for overcoming the dread of housekeeping (see page 130)- The manager who transformed a lackadaisical customer-support team into service zealots by removing a standard tool of customer service (see page 199)In a compelling, story-driven narrative, the Heaths bring together decades of counterintuitive research in psychology, sociology, and other fields to shed new light on how we can effect transformative change. Switch shows that successful changes follow a pattern, a pattern you can use to make the changes that matter to you, whether your interest is in changing the world or changing your waistline.

The Fearless Mind: 5 Essential Steps to Higher Performance


Craig L. Manning - 2010
    But many of us, when asked to perform, are overcome by fear. We lose our confidence and allow our insecurities to hinder us. In The Fearless Mind, sports psychologist Craig Manning teaches you how to beat mediocrity and embrace greatness. With many years of experience as a pro tennis player, collegiate tennis coach, and doctor of philosophy, Dr. Manning will help you overcome your fears, expel anxiety, build confidence, and become a high-performing individual no matter what your field. Learn how to unlock your mind and reach your greatest dreams. There are many mental pathways to performance, but there is only one pathway to true success having a fearless mind.

Soup: A Recipe to Nourish Your Team and Culture


Jon Gordon - 2010
    The story follows Nancy, the newly anointed CEO of America's Favorite Soup Company. She has been brought in to reinvigorate the brand and bring success back to a company that has lost its flavor and profit and has fallen on hard times. Fatefully, while eating lunch at a local soup shop, Nancy discovers the key ingredients to unite, engage, and inspire her team and create a culture of greatness.From the bestselling author of The Energy Bus, The No Complaining Rule, and Training CampFind out how culture drives behavior, behavior drives habits, and habits deliver results Create relationships that are the foundation upon which successful careers and winning teams are built Features quick takeaways you can use to invest in your people, build trust, create unity, and enhance engagement A turnaround tale like few others, Soup will inspire you to work in your own company to unleash the passion that delivers superior results.

Advanced Google AdWords


Brad Geddes - 2010
    Discover the best tools for keyword research, tips on crafting winning ad copy, advanced PPC optimization tricks, winning bidding strategies, and much more. If you manage AdWords PPC accounts, you won't want to miss this expert, detailed instruction.Covers the essential and advanced capabilities of Google AdWords Explores keyword research, PPC optimization strategies, the intricacies of Content Nation, how to interpret results and reports, and much more Provides busy marketers, consultants, PR professionals, Web developers, and others with an invaluable, step-by-step guide of advanced concepts Goes well beyond the basics and offers tips and tactics that you can immediately apply to your own campaigns Reinforces concepts through fascinating, real-world case studies Includes a $25 Google Adwords Gift Card for new customers If you've been seeking a practical, expert book on Google AdWords, one that goes well beyond the basics, Advanced Google AdWords is it!

Implementing Value Pricing: A Radical Business Model for Professional Firms


Ronald J. Baker - 2010
    This is a must-read for executives and partners in small to large firms. Ron provides the basics, the advanced ideas, the workbooks, the case studies--everything. This is a must-have and a terrific book." --Reed K. Holden founder and CEO, Holden Advisors, Corp., Associate Professor, Columbia University www.holdenadvisors.com"We've known through Ron Baker's earlier books that he's not just an extraordinary thinker and truly brilliant writer--he's a mover and a shaker on a mission. This is the End of Time! Brilliant." --Paul Dunn Chairman, B1G1(R) www.b1g1.com"Implementing Value Pricing is a powerful blend of theory, strategy, and tactics. Ron Baker's most recent offering is ambitious in scope, exploring topics that include economic theory, customer orientation, value identification, service positioning, and pricing strategy. He weaves all of them together seamlessly, and includes numerous examples to illustrate his primary points. I have applied the knowledge I've gained from his body of work, and the benefits to me--and to my customers--have been immediate, significant, and ongoing." --Brent Uren Principal, Valuation & Business Modeling Ernst & Young(R) www.ey.com"Ron Baker is a revolutionary. He is on a radical crusade to align the interests of service providers with those of their customers by having lawyers, accountants, and consultants charge based on the value they provide, rather than the effort it takes. Implementing Value Pricing is a manifesto that establishes a clear case for the revolution. It provides detailed guidance that includes not only strategies and tactics, but key predictive indicators for success. It is richly illustrated by the successes of firms that have embraced value-based pricing to make their services not only more cost-effective for their customers, but more profitable as well. The hallmark of a manifesto is an unyielding sense of purpose and a call to action. Let the revolution begin." --Robert G. Cross, Chairman and CEO, Revenue Analytics, Inc. Author, Revenue Management: Hard-Core Tactics for Market Domination

Making Money Is Killing Your Business, How to Build a Business You'll Love and Have a Life, Too


Chuck Blakeman - 2010
    No Business Can Survive That. - Build a business that makes money while you're on vacation - Get a grip on why businesses never grow up, and how yours can. - Move your business from survival, through success, to significance. - Grow a business quickly that you can enjoy for decades. Making Money is Killing Your Business is built on profoundly simple ideas that have been around forever and ignored as being too simple to work. Chuck Blakeman has learned the hard way that profound things are always simple. These few things will revolutionize any business willing to give up complexity for effectiveness. Making Money helps business owners move from a focus on trying to make money to building a business that does it for them while they're on vacation. It debunks the idea that small business is a 30 year grind, and introduces the concept of building a business in just three to five years that runs itself. Making Money also replaces the traditional concept of retirement with using your business to quickly build your Ideal Lifestyle, moving you and your business from survival through success to significance. Your business should throw off both time and money, not just money. This book helps business owners make more money in less time, get back to the passion that brought them into business in the first place, and build a business they can enjoy for decades.

The Power of Positive Deviance: How Unlikely Innovators Solve the World's Toughest Problems


Richard Tanner Pascale - 2010
    What if they'd already been solved and you didn't even know it? In The Power of Positive Deviance, the authors present a counterintuitive new approach to problem-solving. Their advice? Leverage positive deviants--the few individuals in a group who find unique ways to look at, and overcome, seemingly insoluble difficulties. By seeing solutions where others don't, positive deviants spread and sustain needed change.With vivid, firsthand stories of how positive deviance has alleviated some of the world's toughest problems (malnutrition in Vietnam, staph infections in hospitals), the authors illuminate its core practices, including:· Mobilizing communities to discover "invisible" solutions in their midst· Using innovative designs to "act" your way into a new way of thinking instead of thinking your way into a new way of acting· Confounding the organizational "immune response" seeking to sustain the status quoInspiring and insightful, The Power of Positive Deviance unveils a potent new way to tackle the thorniest challenges in your own company and community.

Accounting for Value


Stephen H. Penman - 2010
    The book's novel approach shows that valuation and accounting are much the same: valuation is actually a matter of accounting for value.Laying aside many of the tools of modern finance--the cost-of-capital, the CAPM, and discounted cash flow analysis--Stephen Penman returns to the common-sense principles that have long guided fundamental investing: price is what you pay but value is what you get; the risk in investing is the risk of paying too much; anchor on what you know rather than speculation; and beware of paying too much for speculative growth. Penman puts these ideas in touch with the quantification supplied by accounting, producing practical tools for the intelligent investor.Accounting for value provides protection from paying too much for a stock and clues the investor in to the likely return from buying growth. Strikingly, the analysis finesses the need to calculate a "cost-of-capital," which often frustrates the application of modern valuation techniques. Accounting for value recasts "value" versus "growth" investing and explains such curiosities as why earnings-to-price and book-to-price ratios predict stock returns. By the end of the book, Penman has the intelligent investor thinking like an intelligent accountant, better equipped to handle the bubbles and crashes of our time. For accounting regulators, Penman also prescribes a formula for intelligent accounting reform, engaging with such controversial issues as fair value accounting.

The Joshua Principle: Leadership Secrets of Selling


Tony J. Hughes - 2010
    His father is a sales veteran who progressed all the way to CEO but with their relationship at an all time low he struggles to help. Then a mentor’s invitation from the other side of the world powerfully transforms everything as Joshua’s RSVP sets him on the path to discovering leadership secrets of strategic selling. He applies the principles to the biggest and most complex deal of his life and his journey culminates with a powerful meeting that finally reveals The Joshua Principle. Learn about: RSVPsellingTM, The Value Quadrant for Professional Sales Agents©, The New ROI©, the seven sins of selling, the ten laws of relationship and strategic selling, how to develop and execute effective strategy, the history and evolution of professional selling, how to gain insight to challenge thinking and create business value, how to successfully sell at the top, and much more."This is the best book you’ll ever read on professional selling – plain and simple. It delivers genuine insights within a narrative that has the power to change your life. I couldn't put it down." Tom Snyder: Previously White House staff and CEO of Huthwaite. "To describe this book as a compelling story is an understatement. This is a coming-of-age story and scores a perfect ten in every way! Take a deep breath, put your feet up and get ready to lose yourself in the truly engaging story of an aspiring sales leader who discovers how deals really get won.” Dave Stein: CEO, ES Research Group Inc. "I’m very impressed with The Joshua Principle and it deserves to be read by a very wide audience.” Professor Neil Rackham: author of three New York Times bestsellers.

Payments Systems in the U.S.: A Guide for the Payments Professional


Carol Coye Benson - 2010
    In clear and lively writing, the authors explain how the payments systems work, how they evolved, who uses them, who provides them, who profits from them, and how they are changing. Anyone in the payments industry – or needing to use payments products – can benefit from understanding this. The third edition updates information about each system, adds a chapter on payments innovation, and includes a glossary of industry terminology.

Payback Time!


Phil Town - 2010
      Too often, people see long-term investing as “mutual fund contributing” – otherwise known as “long-term hoping.”  But the sad truth is that mutual fund investors are, to a stunning degree, pinning their hopes on an institution that is hopeless.  It turns out that only 4% of fund managers consistently beat the S&P 500 index over the long term, which means that 96% of fund investors see a smaller return on their nest egg than a chimpanzee who simply buys stocks in the 500 biggest companies in America and watches what happens.   But it’s worse than that.  The net effect of hitching your wagon to mutual funds is that over a lifetime they’ll fritter away as much 60% of your nest egg in fees.  Once you understand how funds engineer this, you’ll rush  to invest on your own.  Payback Time’s risk-free approach is called “stockpiling” and it’s how billionaires get rich in bad markets.  It’s a set of rules for investing (not trading but investing) in the right businesses at the right time -- rules that will ensure you make the big money. From the Hardcover edition.

The Naked Presenter: Delivering Powerful Presentations with or Without Slides


Garr Reynolds - 2010
    If "slideware" is used, the slides never steal the show or rise above serving a strong but simple supportive role. The ideas in the presentation may or may not be radical, earth shattering, or new, but there is freshness to the approach and content that makes a lasting impression.In this invaluable resource from the author for the best-selling books Presentation Zen and Presentation Zen Design, you will discover how to get to the core of your message and deliver presentations that are as natural as they are memorable. Whether you are just in the planning stages or need advice for a talk that begins in an hour, you'll find wisdom in The Naked Presenter that you can use to connect deeply with your audience and deliver a great presentation.

HBR's 10 Must Reads on Leadership


Harvard Business Review - 2010
    Drucker). We've combed through hundreds of Harvard Business Review articles on leadership and selected the most important ones to help you maximize your own and your organization's performance.HBR's 10 Must Reads On Leadership will inspire you to:- Motivate others to excel- Build your team's self-confidence in others- Provoke positive change- Set direction- Encourage smart risk-taking- Manage with tough empathy- Credit others for your success- Increase self-awareness- Draw strength from adversityThis collection of best-selling articles includes: featured article "What Makes an Effective Executive" by Peter F. Drucker, "What Makes a Leader?" "What Leaders Really Do," "The Work of Leadership," "Why Should Anyone Be Led by You?" "Crucibles of Leadership," "Level 5 Leadership: The Triumph of Humility and Fierce Resolve," "Seven Transformations of Leadership," "Discovering Your Authentic Leadership," and "In Praise of the Incomplete Leader."

The Entrepreneur's Guide to Customer Development: A cheat sheet to The Four Steps to the Epiphany


Brant Cooper - 2010
    It is written in a conversational tone, doesn't take itself too seriously, and avoids extraneous fluff."- Eric Ries, Author & Creator of the Lean Startup methodology"Get the CustDev book to dive deep into customer interviews and understand how your product can be developed to meet your customers' needs."- Dan Martell, Founder of Flowtown, angel investorCustomer Development is a four-step framework for helping startups discover and validate their customers, product, and go-to-market strategy, developed by Steve Blank and an integral part of Eric Ries' Lean Startup methodology. Focused on the Customer Discovery step, The Entrepreneur's Guide to Customer Development is an easy to follow guide for finding early adopters, building a Minimum Viable Product, finding Product-Market fit, and establishing a sales and marketing roadmap.Deemed a "must-read" by Steve Blank and Eric Ries, inside you will find detailed customer development and lean startup concept definitions, a step-by-step approach to best practices, a business model analysis guide, case studies, rich graphics, as well as worksheets and exercises. No matter the stage of your business, you will return often to this guide to learn how to build a product people want;"get out of the building;" foster strong customer relationships; test business model risk; reach out to early adopters; conduct startup marketing; create a customer funnel based on buyers' process; and prepare your startup to scale up.The Entrepreneur's Guide to Customer Development: A Cheat Sheet to The Four Steps to the Epiphany, affectionately known as the "CustDev book," serves as course text for classes at Stanford University, University of Chicago, Boston University, DePaul University, University of Minnesota and University of Norway."Our UCL (University College London) students love The Entrepreneur's Guide to Customer Development. Thanks to Brant & Patrick for writing this helpful book. "- Dave Chapman, Deputy Head of the Department of Management Science and Innovation at UCL (University College London)"Love it! Required reading for all NYU entrepreneurs."- Frank Rimalovski, Managing Director of NYU Innovation Venture FundThis book is both an introduction for those unfamiliar with lean concepts and highly actionable for lean practitioners. It is a user friendly guide, written to be accessible to marketing professionals, Engineers startup founders and entrepreneurs, VCs, angels, and anyone else involved in building scalable startups.Existing companies will benefit to from applying Customer Development principles described in detail herein: for example, startups struggling to achieve market traction, or well established companies seeking to spark new innovation.This is a business book for startups like no other. No fluff, but rather sound principles and concrete steps to take to build your business. Get up to speed on Customer Development now.

Cambridge International as and a Level Business Studies Teacher's Resource CD-ROM


Peter Stimpson - 2010
    The Cambridge International AS and A Level Business Studies Teacher's Resource CD-ROM is a new resource that accompanies the Coursebook with CD-ROM. It features answers to key activities in the Coursebook, as well as sample essay questions and further reading ideas.

He Swam with Sharks for an Ice-Cream


Dhaval Bhatia - 2010
    

Make Your Dreams Bigger Than Your Memories: Don't Let Your Past Keep You From Your Future


Terri Savelle Foy - 2010
    We have all made mistakes and done things we wish we had not done. We all wish we could just push a delete button on some of the choices we made yesterday and some of the things we have experienced years ago. What is more, our past has a way of shaping who we are today. It is amazing how one single dramatic experience of rejection in childhood can last through adulthood and forever alter our self image or how one bad decision in college can overshadow the dreams of the future, even God given dreams. The author knows that past hurts (whether brought on by someone else or our choice to sin) can undermine us. Raised a church kid, she knew all about sin, but made the mistakes anyway. She learned firsthand that it is not until we truly get a revelation of who we are in Christ and apply it to our lives, that our past can be erased and our dreams become real again. Terri Savelle Foy shows how we can let go of our past, change our self image and confidently move into a future with hope.

Making Ideas Happen: Overcoming the Obstacles Between Vision and Reality


Scott Belsky - 2010
    Ideas for new businesses, solutions to the world's problems, and artistic breakthroughs are common, but great execution is rare. According to Scott Belsky, the capacity to make ideas happen can be developed by anyone willing to develop their organizational habits and leadership capability. That's why he founded Behance, a company that helps creative people and teams across industries develop these skills. Belsky has spent six years studying the habits of creative people and teams that are especially productive-the ones who make their ideas happen time and time again. After interviewing hundreds of successful creatives, he has compiled their most powerful-and often counterintuitive-practices, such as: •Generate ideas in moderation and kill ideas liberally •Prioritize through nagging •Encourage fighting within your team While many of us obsess about discovering great new ideas, Belsky shows why it's better to develop the capacity to make ideas happen-a capacity that endures over time.

Where Good Ideas Come from: The Natural History of Innovation


Steven Johnson - 2010
    But where do they come from? What kind of environment breeds them? What sparks the flash of brilliance? How do we generate the breakthrough technologies that push forward our lives, our society, our culture? Steven Johnson's answers are revelatory as he identifies the seven key patterns behind genuine innovation, and traces them across time and disciplines. From Darwin and Freud to the halls of Google and Apple, Johnson investigates the innovation hubs throughout modern time and pulls out the approaches and commonalities that seem to appear at moments of originality.

Transforming Health Care: Virginia Mason Medical Center's Pursuit of the Perfect Patient Experience


Charles Kenney - 2010
    In 2001, Virginia Mason Medical Center, an integrated healthcare delivery system in Seattle, Washington set out to achieve its compelling vision to become The Quality Leader and to fulfill that vision, adopted the Toyota Production System as its management method.Transforming Health Care: Virginia Mason Medical Center's Pursuit of the Perfect Patient Experience takes you on the journey of of Virginia Mason Medical Center's pursuit of the perfect patient experience through the application of lean principles, tools, and methodology. Over the last several years Virginia Mason has become internationally known for its journey towards perfection by applying the Toyota Production System to healthcare. The book takes readers step by step through Virginia Mason's journey as it seeks to provide perfection to its customer - the patient. This book shows you how you use this system to transform your own organization.

Financial Accounting


Jerry J. Weygandt - 2010
    Weygandt, Paul D. Kimmel, and Donald E. Kieso, which incorporates International Financial Reporting Standards (IFRS) into the existing textbook framework. On almost every page, the book addresses every accounting topic from the perspective of IFRS while still highlighting key differences between IFRS and US GAAP. Following the reputation for accuracy, comprehensiveness, and currency, the authors have painstakingly created a book dedicated to assisting students learning accounting topics under the rules of IFRS.

Effectual Entrepreneurship


Stuart Read - 2010
    Open this book. Inside you will find everything you need.This book contains:a vivid new way to learn about and to practice entrepreneurship. practical exercises, questions and activities for each step in your process. specific principles derived from the heuristics of expert entrepreneurs. 70+ case briefs of entrepreneurs across industries, geographies and time. applications to social entrepreneurship as well as the creation of opportunities in large enterprises. data that will challenge assumptions you might have about entrepreneurship. a broader perspective about the science of entrepreneurship and implications for how individuals can shape their own situation. extra resources are also available on the accompanying website: http: //www.effectuation.org/You will find these ideas presented in a concise, modular, graphical form, perfect for those learning to be entrepreneurs or already in the thick of things.If you want to learn about entrepreneurship in a way that emphasizes action, this book is for you. If you have already launched your entrepreneurial career and are looking for new perspectives, this book is for you. Even if you are someone who feels your day job is no longer creating anything novel or valuable, and wonders how to change it, this book is for you. Anyone using entrepreneurship to create the change they want to see in the world will find a wealth of thought-provoking material, expert advice, and practical techniques inside.So what are you waiting for?

Positioning for Professionals


Tim Williams - 2010
    The goal of business strategy is not just to be better, but different. Learn how to build a differentiating value proposition by clearly and carefully defining your brand boundaries: Calling, Competencies, Customers, and Culture. Positioning for Professionals shows how a well-defined value proposition can help professional service firms create their own success instead of copying the success of others, including such concepts as:How and why professional service brands become homogenized Why standing for everything is the same as standing for nothing Why there's no such thing as full service Deep and narrow as a strategic imperative Why it's better to be a profit leader than a market leader Differentiation and price premiums How to map your brand on the matrix of relevance and differentiation How to define a value proposition that will make your firm intensely appealing to the customers who want you for what you do best Based on the proven premise that the most profitable business strategy is not to aim at the center of the market, but rather at the edges, Positioning for Professionals is written for leaders, managers, and other senior executives of service companies in with a particular emphasis on professional service firms.

It's Rising Time!: What It Really Takes To Reach Your Financial Dreams


Kim Kiyosaki - 2010
    Kim shares real-life stories of business and investing that will enlighten, encourage, inspire and surprise you.It’s Rising Time! Is a call for women everywhere to take hard look at the personal challenges they face, the setbacks they’ve had… as well as the triumphs. It’s time to step up, take action, and lead the rich life we deserve.

HBR's 10 Must Reads on Managing People (with featured article “Leadership That Gets Results,” by Daniel Goleman)


Harvard Business School Press - 2010
    Here's how to handle them.If you read nothing else on managing people, read these 10 articles (featuring “Leadership That Gets Results,” by Daniel Goleman). We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you maximize your employees' performance.HBR's 10 Must Reads on Managing People will inspire you to:• Tailor your management styles to fit your people• Motivate with more responsibility, not more money• Support first-time managers• Build trust by soliciting input• Teach smart people how to learn from failure• Build high-performing teams• Manage your bossThis collection of best-selling articles includes: featured article "Leadership That Gets Results" by Daniel Goleman, "One More Time: How Do You Motivate Employees?" "The Set-Up-to-Fail Syndrome," "Saving Your Rookie Managers from Themselves," "What Great Managers Do," "Fair Process: Managing in the Knowledge Economy," "Teaching Smart People How to Learn," "How (Un)ethical Are You?" "The Discipline of Teams," and "Managing Your Boss."

The Way We're Working Isn't Working: The Four Forgotten Needs That Energize Great Performance


Tony Schwartz - 2010
    The ethic of "more, bigger, faster" exacts a series of silent but pernicious costs at work, undermining our energy, focus, creativity, and passion. Nearly 75 percent of employees around the world feel disengaged at work every day. "The Way We're Working Isn't Working "offers a groundbreaking approach to reenergizing our lives so we're both more satisfied and more productive--on the job and off.By integrating multidisciplinary findings from the science of high performance, Tony Schwartz, coauthor of the #1 bestselling "The Power of Full Engagement, "makes a persuasive case that we're neglecting the four core needs that energize great performance: sustainability (physical); security (emotional); self-expression (mental); and significance (spiritual). Rather than running like computers at high speeds for long periods, we're at our best when we pulse rhythmically between expending and regularly renewing energy across each of our four needs.Organizations undermine sustainable high performance by forever seeking to get more out of their people. Instead they should seek systematically to meet their four core needs so they're freed, fueled, and inspired to bring the best of themselves to work every day.Drawing on extensive work with an extra-ordinary range of organizations, among them Google, Ford, Sony, Ernst & Young, Shell, IBM, the Los Angeles Police Department, and the Cleveland Clinic, Schwartz creates a road map for a new way of working. At the individual level, he explains how we can build specific rituals into our daily schedules to balance intense effort with regular renewal; offset emotionally draining experiences with practices that fuel resilience; move between a narrow focus on urgent demands and more strategic, creative thinking; and balance a short-term focus on immediate results with a values-driven commitment to serving the greater good. At the organizational level, he outlines new policies, practices, and cultural messages that Schwartz's client companies have adopted."The Way We're Working Isn't Working "offers individuals, leaders, and organizations a highly practical, proven set of strategies to better manage the relentlessly rising demands we all face in an increasingly complex world.

Secrets of Power Negotiating for Salespeople


Roger Dawson - 2010
    In this revised and updated paperback edition, master negotiator Roger Dawson gives salespeople an arsenal of tools that can be implemented easily and immediately to enable a quantum leap in sales.

HBR'S 10 Must Reads: The Essentials


Harvard Business School Press - 2010
    Yet certain challenges never go away. That's what makes this book "must read." These are the 10 seminal articles by management's most influential experts, on topics of perennial concern to ambitious managers and leaders hungry for inspiration--and ready to run with big ideas to accelerate their own and their companies' success.If you read nothing else - full stop - read:Michael Porter on creating competitive advantage and distinguishing your company from rivalsJohn Kotter on leading change through eight critical stagesDaniel Goleman on using emotional intelligence to maximize performancePeter Drucker on managing your career by evaluating your own strengths and weaknessesClay Christensen on orchestrating innovation within established organizationsTom Davenport on using analytics to determine how to keep your customers loyalRobert Kaplan and David Norton on measuring your company's strategy with the Balanced ScorecardRosabeth Moss Kanter on avoiding common mistakes when pushing innovation forwardTed Levitt on understanding who your customers are and what they really wantC. K. Prahalad and Gary Hamel on identifying the unique, integrated systems that support your strategy

SEO Fitness Workbook: 2018 Edition: The Seven Steps to Search Engine Optimization Success on Google


Jason McDonald - 2010
    Check out the other SEO books, read their reviews, browse their 'inside peeks,' and you'll find that the SEO FITNESS WORKBOOK is the best SEO book of 2016. Updated Edition: September 2016 - up-to-date coverage of Google's Penguin, Panda, Semantic Search, Mobile and even Local algorithm updates FREE SEO Tools - includes access to Jason's SEO Toolbook - a $29.99 value! Worksheets and Videos - more than just a book, the SEO Fitness Workbook includes worksheets and videos to guide you from SEO novice to SEO expert. It's not just about 'learning' SEO; it's about 'doing' SEO and 'succeeding at' SEO! Contents - coverage of 'On Page' and 'Off Page' SEO, the 'new' content marketing, blogging, link-building, social media SEO (including REVIEW MARKETING on GOOGLE and YELP) and every other esoteric technical tactic in PLAIN ENGLISH for MERE MORTALS such as GOOGLE SEARCH CONSOLE and GOOGLE ANALYTICS. SEO in PLAIN ENGLISH: let Jason guide you in SIMPLE language to the top of Google, Bing, and Yahoo   More on the SEO FITNESS WORKBOOK, 2016 Edition While many books on SEO sell for $2.99 or are even free, the SEO FITNESS WORKBOOK is priced at $39.99. It's not cheap. It's worth it. Here's why - Please 'Look inside' other books on SEO on Amazon, and PLEASE read the reviews! Compare the reviews of those books with the reviews of the SEO FITNESS WORKBOOK. Many of the books on Amazon, unfortunately, are just junk put up quickly to make a quick buck. The SEO Fitness Workbook, in contrast, is built upon years of real experience, and the teaching methodology of Jason McDonald, used in his classes in the San Francisco Bay Area, including Stanford University's Continuing Studies program. It's in-depth, up-to-date for 2016 as of September, 2016, and supported by facts and real experience. It's PRACTICAL. It doesn't just go on and on in esoteric nerd-speak mumbo jumbo. It explains SEO in PLAIN ENGLISH giving practical TODOs and DELIVERABLES in each chapter. It's a WORKBOOK not a book - it's a DO-IT-NOW and GET-IT-DONE guide to search engine optimization 2016 rather than a speak MUMBO-JUMBO and INTIMIDATE YOU INTO analyis paralysis. Got questions? Google Jason McDonald and send an email. Heck, go crazy and call him on the phone! Simple STEP-BY-STEP instructions PLUS free tools PLUS worksheets PLUS videos makes the SEO FITNESS WORKBOOK worth $50 or even $75 dollars, easily. Getting to the top of GOOGLE and BING will save you tons of money vs. AdWords or advertising on BING or YAHOO. There's nothing better than free is there? Well, YES THERE IS: free SEO tools as part of the companion SEO Toolbook.

Brains on Fire: Igniting Powerful, Sustainable, Word of Mouth Movements


Robbin Phillips - 2010
    It takes you step-by-step through the necessary actions needed to start your own authentic movement.Develop and harness a powerful, sustainable, word-of-mouth movement Describes 10 lessons to master and create a powerful, sustainable movement The Brains on Fire blog is often ranked in the top 100 of AdAge's Power 150 Marketing Blogs

Cultural Strategy: Using Innovative Ideologies to Build Breakthrough Brands


Douglas B. Holt - 2010
    The most influential ideas on innovation are shaped by the worldview of engineers and economists - build a better mousetrap and the world will take notice. Holt and Cameron challenge this conventional wisdom and take an entirely different approach: champion a better ideology and the world will take notice as well. Holt and Cameron build a powerful new theory of cultural innovation. Brands in mature categories get locked into a form of cultural mimicry, what the authors call a cultural orthodoxy. Historical changes in society create demand for new culture - ideological opportunities that upend this orthodoxy. Cultural innovations repurpose cultural content lurking in subcultures to respond to this emerging demand, leapfrogging entrenched incumbents.Cultural Strategy guides managers and entrepreneurs on how to leverage ideological opportunities:- How managers can use culture to out-innovate their competitors - How entrepreneurs can identify new market opportunities that big companies miss - How underfunded challengers can win against category Goliaths - How technology businesses can avoid commoditization - How social entrepreneurs can develop businesses that appeal to more than just fellow activists - How subcultural brands can break out of the 'cultural chasm' to mass market success - How global brands can pursue cross-cultural strategies to succeed in local markets - How organizations can maximize their innovation capabilities by avoiding the brand bureaucracy trapWritten by leading authorities on branding in the world today, along with one of the advertising industry's leading visionaries, Cultural Strategy transforms what has always been treated as the intuitive side of market innovation into a systematic strategic discipline.

The Intelligent Entrepreneur: How Three Harvard Business School Graduates Learned the 10 Rules of Successful Entrepreneurship


Bill Murphy Jr. - 2010
    By their ten-year reunion, their audacity had paid huge dividends. They'd made many millions of dollars, created hundreds of jobs—and left their mark on the world.Based on dozens of interviews with highly successful entrepreneurs, Harvard Business School professors, and HBS alumni, The Intelligent Entrepreneur tells the compelling and instructive story of how these three young founders developed ideas, assembled teams, built ventures, and achieved their dreams. Along the way, they learned that starting great companies requires much more than a ferocious work ethic or good timing. Their hard-won insights—distilled into ten key rules—will help anyone become a successful entrepreneur.What they teach you at Harvard Business School is that intelligent entrepreneurship can be learned. In that spirit, Bill Murphy Jr. uses a unique combination of vivid storytelling and lucid instruction to show would-be entrepreneurs how to improve their odds of creating dynamic, lasting businesses.

The Leadership Wisdom of Solomon: 28 Essential Strategies for Leading with Integrity


Pat Williams - 2010
    His brilliance as an international financier made Israel the wealthiest nation of the ancient world. He led Israel into its Golden Age.And he did it with integrity.King Solomon left us twenty-eight profound leadership strategies—as valid today as when the proverbs were written. The same extraordinary wisdom that transformed Solomon's world can revolutionize every aspect of leadership for any CEO, manager, pastor, coach, military strategist, or government leader.In The Leadership Wisdom of Solomon, Pat Williams, senior vice president of the NBA's Orlando Magic, applies Solomon's ancient insights to the high-speed world in which we live. The study sections promote discussion and prompt immediate action.

This is Service Design Thinking: Basics – Tools – Cases


Marc Stickdorn - 2010
    Service Design is a bit of a buzzword these days and has gained a lot of interest from various fields. This book, assembled to describe and illustrate the emerging field of service design, was brought together using exactly the same co-creative and user-centred approaches you can read and learn about inside. The boundaries between products and services are blurring and it is time for a different way of thinking: this is service design thinking.A set of 23 international authors and even more online contributors from the global service design community invested their knwoledge, experience and passion together to create this book. It introduces service design thinking in a manner accessible to beginners and students, it broadens the knowledge and can act as a resource for experienced design professionals.

An Engineer's Guide to Silicon Valley Startups


Piaw Na - 2010
    While every company is unique, there are many similarities between Silicon Valley startups. As workplaces go, Silicon Valley startups embody the American dream: they're exciting, fun, and provide employees with great flexibility and freedom. Join the right startup, and you can change the world! This book covers topics of interest to anyone who wants to work at startups: - How do you get a job at a startup? - How do you choose which startups to talk to? - How do you approach interviewing at a startup? - How would you negotiate compensation? - Once at a startup, what should you do to maximize gains from stock options? - Why is it advantageous to exercise your stock options in certain conditions? - What do the clauses in your offer letter mean? - How do the clauses in your stock options contract affect you?Drawing from my 17 years of experience at various pre-IPO companies in Silicon Valley, I provide answers to the above questions. Extensive examples, case studies, and detailed background are in the book. After learning about the personal finance side of handling stock options, I joined Google less than a year before the IPO and discovered that what I had learned was hardly common knowledge. Despite explaining the details to several colleagues, many chose not to do the financially advantageous thing, leading to an increased tax liability of several hundred thousand dollars. This book was the result of observing these failures, and trying to prevent others from making the same mistakes.

Flash Foresight: How to See the Invisible and Do the Impossible: Seven Radical Principles That Will Transform Your Business


Daniel Burrus - 2010
    From internationally renowned technology forecaster Daniel Burrus a leading consultant to Google, Proctor & Gamble, IBM, and many other Fortune 500 firms with John David Mann, co-author of the Wall Street Journal bestseller The Go-Giver, comes this systematic, easy-to-implement method for identifying new business opportunities and solving difficult problems in the twenty-first century marketplace."

Million Dollar Coaching: Build a World-Class Practice by Helping Others Succeed


Alan Weiss - 2010
    Million Dollar Coaching helps you:Develop trust and assess performance and progressProvide useful, candid feedbackUse the media to raise your profileBuild long-term client relationshipsCreate value-based and retainer feesDevelop and promote a strong record of successReplete with all the information and advice you need, Million Dollar Coaching is the first step to making a million in the competitive field of coaching.

Lead... for God's Sake!: A Parable for Finding the Heart of Leadership


Todd G. Gongwer - 2010
    If you have ever asked yourself why you do what you do, or wondered what your purpose is in leadership or in life, this book is for you. As the lives of a coach, a CEO, and a janitor intersect in this captivating parable you will journey deep into the heart of leadership where the answers to many of life's most important questions can be found.Whether you're leading in business, sports, or in your own family, this inspiring story will show you how to take the first - and most important - step in becoming the leader you were meant to be. Lead for God's Sake truly is much more than a simple statement. It's a calling!"Seldom have I found this kind of practical wisdom presented in such a delightful, engaging and compelling narrative. As a business leader, I found its "takeaways" right on targettouching life where the rubber meets the road. I wasn't able to put it down. It's that good!"John D. Beckett,

Lean Six SIGMA and Minitab: A Complete Toolbox Guide for All Six SIGMA Practitioners


Quentin Brook - 2010
    

Becoming a Sales Pro: The Best of Tom Hopkins [With CDROM]


Tom Hopkins - 2010
    Learn the skills of the professional salesperson and become one of the top income earners in your company!

The Drucker Lectures : Essential Lessons on Management, Society and Economy


Peter F. Drucker - 2010
    Drucker inspired millions of business leaders not only through his famous writings but also through his lectures and keynotes. These speeches contained some of his most valuable insights, but had never been published in book form—until now.  The Drucker Lectures features more than 30 talks from one of management's most important figures. Drawn from the Drucker Archives at the Drucker Institute at Claremont Graduate University, the lectures showcase Drucker's wisdom, wit, profundity, and prescience on such topics as:  Politics and economics of the environment Knowledge workers and the Knowledge Society Computer and information literacy Managing nonprofit organizations Globalization During his life, Drucker well understood that over the last 150 years the world had become a society of large institutions—and that they would only become larger and more powerful. He contended that unless these institutions were effectively managed and ethically led, the good health of society as a whole would be in peril. His prediction is unfolding before our eyes.  The Drucker Lectures is a timely, instructive book proving that responsible behavior and good business can, in fact, exist hand in hand.

Extreme Revenue Growth: Startup Secrets to Growing Your Sales from $1 Million to $25 Million in Any Industry


Victor Cheng - 2010
    While most business books tout one new big idea that will magically solve all your problems, Extreme Revenue Growth provides a refreshingly different and practical approach, combining many cross- functional practices to create a blueprint for explosive growth. The big secret to growth isn't getting your strategic planning, sales, marketing, R&D, operations, or human resources right. The big "secret" is getting them all right at the same time. Optimize any one functional area for growth, and you get modest growth. Do it all at once, and you get a multiplier effect that triggers rapid growth. In Extreme Revenue Growth, you'll discover how.

Predictable Success: Getting Your Organization on the Growth Track--And Keeping It There


Les McKeown - 2010
    It combines market positioning and management analysis. The author uses case studies, action points, and penetrating insights to illuminate the path to success. He is a highly experienced entrepreneur and consultant. A leading advisor to large and small businesses around the world, the author has launched and managed over forty businesses.

Graceful


Seth Godin - 2010
    In this 32-page short eBook, New York Times bestselling author Seth Godin presents 30 ideas for making a difference in a world that needs you.

The Intangibles of Leadership: The 10 Qualities of Superior Executive Performance


Richard A. Davis - 2010
    Exceptional leadership hinges on a complex interaction between individual psychology and unique business needs. At the top rung of the ladder, where the dynamics are most complicated, subtle adjustments in style can produce outstanding results.In his new book, "The Intangibles of Leadership," Management Psychologist Richard Davis, Ph.D., uncovers patterns in the attributes that truly distinguish those who succeed at the top. What he found was that extraordinary leaders possess certain characteristics that fall between the lines of existing leadership models, yet are fundamental to executive success. Davis explains each of these qualities, the people who exemplify them, how to detect them in others, and most importantly, how to develop the subtle characteristics that will enable them to stand out from the pack.Learn why... It's often better to aim for silver than for gold Playing hard to get attracts people to you It's important to have a slightly inflated view of your abilities Your peripheral vision is so important It's ok to get angry with your team So many extraordinary executives have gone through crises early in their lives

The ShipIt Journal Five Pack


Seth Godin - 2010
    A five-pack of the 32 page ShipIt Journal, a workbook designed for groups of people (or individuals) who want to do work that matters.Share them with your team, fill them out together, surface the issues and then ship.

Wealth: Is It Worth It?


S. Truett Cathy - 2010
    Though the founder of Chick-fil-A, Inc., prefers times of plenty, he hopes never to forget the lessons he learned growing up poor. No overnight success story, Cathy worked with his wife, Jeannette, for 21 years behind the counter of their single mom-and-pop restaurant before he opened the first Chick-fil-A restaurant at the age of 46. His latest book, Wealth: Is It Worth It? explores the opportunities and responsibilities that accompany success.

The Retail Doctor's Guide to Growing Your Business: A Step-By-Step Approach to Quickly Diagnose, Treat, and Cure


Bob Phibbs - 2010
    You'll also gain clear insight into all areas of human resource management, sales training, merchandising methods, and marketing.While your competitors are looking for a magic bullet to solve their problems, with The Retail Doctor's Guide to Growing Your Business, you can be making changes that will guarentee enormous returns and financial success.

The Path of a Doer


David Hieatt - 2010
    To help you understand the ebb and flow of making something happen.After building up a much admired active clothing company and then selling it, David Hieatt co-founded The Do Lectures. His insights from simply listening to the ‘World’s Doers’ tell their inspiring stories, helped him find a path that seemed common to all.Should you set yourself an impossible deadline? When are you most likely to fail? Why day dreaming can help you succeed? The answers seem simplistic, almost naïve, but they contain golden truths that will help you to go from ‘talker’ to ‘doer’.No matter if you are a student or a CEO, this book is an indispensable read for everyone who wants to make stuff happen.

Living in the Village


Ryan C. Mack - 2010
    Ryan Mack, Wall Streeter-come-financial advisor, has written LIVING IN THE VILLAGE for those who need a clear, accessible and tangible plan for getting personal finances in order once and for all. In a frank, accessible voice, Ryan C. Mack provides simple, easy-to-understand financial advice that you can implement right away. He developed a seven-step plan, featuring critical advice for:  - Eliminating debt - Improving credit - Creating an emergency fund - Maximizing the company retirement plan and IRA - Avoiding financial predators - Diversifying your investments - Establishing a financial legacy for future generationsEach step of the way, LIVING IN THE VILLAGE not only educates you about financial planning tricks and pitfalls, but also, through numerous personal testimonies from ordinary people doing extraordinary things in their communities, shows you how to give back and contribute to the economic advancement to your community.

The Systems Thinking Playbook: Exercises to Stretch and Build Learning and Systems Thinking Capabilities


Linda Booth Sweeney - 2010
    It provides short gaming exercises that illustrate the subtleties of systems thinking. The companion DVD shows the authors introducing and running each of the thirty games. The thirty games are classified by these areas of learning: Systems Thinking, Mental Models, Team Learning, Shared Vision, and Personal Mastery. Each description clearly explains when, how, and why the game is useful. There are explicit instructions for debriefing each exercise as well as a list of all required materials. A summary matrix has been added for a quick glance at all thirty games. When you are in a hurry to find just the right initiative for some part of your course, the matrix will help you find it. Linda Booth Sweeney and Dennis Meadows both have many years of experience in teaching complex concepts. This book reflects their insights. Every game works well and provokes a deep variety of new insights about paradigms, system boundaries, causal-loop diagrams, reference modes, and leverage points. Each of the thirty exercises here was tested and refined many times until it became a reliable source of learning. Some of the games are adapted from classics of the outdoor education field. Others are completely new. But all of them complement readings and lectures to help participants understand intuitively the principles of systems thinking. Biography Linda Booth Sweeney, Ed. D., is a researcher and writer dedicated to making the principles of systems thinking and sustainability accessible to children and others. She has worked with Outward Bound, Sloan School of M.I.T., and Schlumberger Excellence in Educational Development, or SEED. She is the author of The Systems Thinking Playbook; When a Butterfly Sneezes: A guide for helping children explore interconnections in our world through favorite stories; The SEED Water Book ; and numerous academic journals and newsletters. Sweeney liv

What Does God Know About Business?: Making the right decisions in tough times.


Nico Van Der Merwe - 2010
    This moving testimony explores the ways in which each of us can bring God into our everyday lives, and touches on such deeply personal and spiritual issues as integrity, adversity, the fear of failure, lust, materialism, pride, debt-free living and burnout. It provides practical guidelines on how to counteract some of these "red lights on the dashboard of life", and is supported by the author's own inspiring experiences of God's influence in his life. Whether you are tired of spiritual mediocrity or are just looking for down-to-earth answers to some of life's many challenges, What does God know about business? will motivate and energize you. This story of one man's journey with God will encourage you to develop the kind of faith that puts God at the centre of your life, both at home and in the workplace.

One Thousand Ways to Make $1000


F.C. Minaker - 2010
    After pulling a copy of One Thousand Ways off a library shelf at age eleven and devouring F.C. Minaker's plucky and practical business advice, Buffett declared that he would be a millionaire by the time he was 35. Written in the immediate, conversational style of Dale Carnegie's How to Win Friends and Influence People, this book is full of inventive ideas on how to make money through excellent salesmanship, hard work, and resourcefulness. While some of the ideas may seem quaint today-goat dairying, manufacturing motor-driven chairs, and renting out billiard tables to local establishments are among the money-making ideas presented- the underlying fundamentals of business explained in these pages remain as solid as they were over seventy years ago. Covering a wide spectrum of topics including investing, marketing, merchandising, sales, customer relations, and raising money for charity, One Thousand Ways to Make $1000 is both a durable, classic business book and a fascinating portrait of determined entrepreneurship in Depression-era America. Every effort has been made to reproduce the content exactly as it was originally presented.

Excel Dashboards & Reports


Michael Alexander - 2010
    Offering a comprehensive review of a wide array of technical and analytical concepts, Excel Reports and Dashboards helps Excel users go from reporting data with simple tables full of dull numbers, to presenting key information through the use of high-impact, meaningful reports and dashboards that will wow management both visually and substantively.Details how to analyze large amounts of data and report the results in a meaningful, eye-catching visualization Describes how to use different perspectives to achieve better visibility into data, as well as how to slice data into various views on the fly Shows how to automate redundant reporting and analyses Part technical manual, part analytical guidebook, Excel Dashboards and Reports is the latest addition to the Mr. Spreadsheet's Bookshelf series and is the leading resource for learning to create dashboard reports in an easy-to-use format that's both visually attractive and effective.

Business Analysis Techniques: 72 Essential Tools for Success


James Cadle - 2010
    This book provides 72 possible techniques and practical guidance on how and when to apply them.

Exotic Options and Hybrids: A Guide to Structuring, Pricing and Trading


Mohamed Bouzoubaa - 2010
    With market participants on both the buy and sell-side having been found guilty of not understanding the products they were dealing with, never before has there been a greater need for clarification and explanation. Exotic Options and Hybrids is a practical guide to structuring, pricing and hedging complex exotic options and hybrid derivatives that will serve readers through the recent crisis, the road to recovery, the next bull market and beyond. Written by experienced practitioners, it focuses on the three main parts of a derivative's life: the structuring of a product, its pricing and its hedging.Divided into four parts, the book covers a multitude of structures, encompassing many of the most up-to-date and promising products from exotic equity derivatives and structured notes to hybrid derivatives and dynamic strategies. Based on a realistic setting from the heart of the business, inside a derivatives operation, the practical and intuitive discussions of these aspects make these exotic concepts truly accessible.Adoptions of real trades are examined in detail, and all of the numerous examples are carefully selected so as to highlight interesting and significant aspects of the business. The introduction of payoff structures is accompanied by scenario analysis, diagrams and lifelike sample term sheets. Readers learn how to spot where the risks lie to pave the way for sound valuation and hedging of such products. There are also questions and accompanying discussions dispersed in the text, each exploited to illustrate one or more concepts from the context in which they are set.The applications, the strengths and the limitations of various models are highlighted, in relevance to the products and their risks, rather than the model implementations. Models are de-mystified in separately dedicated sections, but their implications are alluded to throughout the book in an intuitive and non-mathematical manner.By discussing exotic options and hybrids in a practical, non-mathematical and highly intuitive setting, this book will blast through the misunderstanding of exotic derivatives, enabling practitioners to fully understand and correctly structure, price and hedge theses products effectively, and stand strong as the only book in its class to make these "exotic" concepts truly accessible.

Rise Above: How One Man's Search for Mobility Helped the World Get Moving


Ralph W. Braun - 2010
     Ralph Braun had two options: sit and wait for that prediction to come true or use those words as fuel to prove it wrong. He never gave a second thought to which path he would choose. The doctors who diagnosed Ralph with muscular dystrophy at the age of six and handed him his death sentence were wrong. Not only did he live to see his 13th birthday, but he founded BraunAbility, the world s leading manufacturer of mobility vehicles. It wasn t an easy road. When Ralph couldn t rely on his own two legs anymore and he d outgrown piggyback rides on his father s back, he began using a wheelchair. Life went on, and Ralph was determined to find a way to keep up with it. He wanted an education, a career, and a family, just like anyone else; he just had to work a little harder at it. First he invented a motorized scooter, the Tri-Wheeler, so he could conserve energy and keep his job as a quality control inspector at a nearby factory. When the factory moved a few miles from his home, he outfitted an old postal Jeep with hand controls and a hydraulic lift so he could have reliable transportation to and from work, no matter the weather. As his mobility increased, so did attention from the disabled community. Fifty years ago he was a young man in a wheelchair who needed to get to work. Today Ralph Braun is CEO of BraunAbility, the largest manufacturer of wheelchair accessible vehicles in the world. Capitalizing on the age-old saying Necessity is the mother of invention,Braun refused to let his disability hold him back and, in the process, brought independence and mobility to thousands. Rise Above tells the story of how self-reliance, common sense, and a refusal to accept the status quo led to one man s triumph in business and in life. Ralph quickly realized an underserved and underappreciated market existed, and he developed a wide range of mobility products to meet its needs. While Ralph Braun s story is a powerful example of true entrepreneurial spirit, this book is more than a successful business model. It is the story of America s evolving attitude toward the disabled community. It is the story of the powerful love of parents determined to give their son every opportunity and chance to succeed in life. It is the story of discovering the unlimited potential within each of us, regardless of what obstacles we may face. No matter who the reader, this book offers something for everyone. Ralph Braun s story is an inspiration to rise above any challenge.

Nonprofit Sustainability: Making Strategic Decisions for Financial Viability


Jeanne Bell - 2010