Each chapter applies a different theory to case examples and - to provide continuity - to a fictitious client' constructed from many past clients of the authors.

    Wheelen and Hunger takes a unique approach to helping students synthesize all of the factors of the strategic process through a student friendly Strategic Management Model.

    This new edition includes the latest research and case studies, and offers inspiring new and relevant stories of real people achieving extraordinary results.

    'Asking the Right Questions' helps students bridge the gap between simply memorising or blindly accepting information, and the greater challenge of critical analysis and synthesis.

    This is the loose-leaf version of Educational Psychology by Anita Woolfolk.

    Three dots to represent Dallas, Houston, and San Antonio. Three arrows to show direct flights. Problem solved, and the picture made it easy to sell Southwest Airlines to investors and customers. Used properly, a simple drawing on a humble napkin is more powerful than Excel or PowerPoint. It can help crystallize ideas, think outside the box, and communicate in a way that people simply “get”. In this book Dan Roam argues that everyone is born with a talent for visual thinking, even those who swear they can’t draw. Drawing on twenty years of visual problem solving combined with the recent discoveries of vision science, this book shows anyone how to clarify a problem or sell an idea by visually breaking it down using a simple set of visual thinking tools – tools that take advantage of everyone’s innate ability to look, see, imagine, and show. THE BACK OF THE NAPKIN proves that thinking with pictures can help anyone discover and develop new ideas, solve problems in unexpected ways, and dramatically improve their ability to share their insights. This book will help readers literally see the world in a new way.

    The most successful products in the marketplace are those that know their strengths and have branded and marketed those strengths to form a passionate emotional connection with loyal users and relationships with new users every step of the way. In CONTEMPORARY MARKETING, 13e, students will find a text that includes everything they need to know in order to begin a marketing career, as well as things that will help them understand how to look at their own studies and their own careers as a marketing adventure. All the components of the marketing mix are included along with a lot of other compelling and thought-provoking ideas and concepts. Since its first edition, CONTEMPORARY MARKETING continues to showcase the foundations of marketing principles while featuring the newest trends and research in the discipline.

    Deviant Behavior covers a wide spectrum of theories of deviance, and analyzes numerous specific deviant behaviors. The author uses an abundance of research data, including many that debunk our common assumptions about deviant behavior. Students are exposed to the full range of theories and data about deviance, and are challenged to think about and evaluate their own biases and preconceptions.

    Globally accepted and written by one of the most foremost authors in the field, this is a necessary read for all managers, human resource workers, and anyone needing to understand and improve their people skills.

    The twelfth edition provides current, accurate, scientifically based information about a wealth of health and wellness topics and issues. Connect Personal Health is now seamlessly and deeply integrated with Blackboard and Blackboard related course management systems. Connect is an interactive online learning system that provides interactive multimedia-driven activities and assessments, such as interactive quizzes, video activities, health assessments, Internet research activities, online behavior change workbook, a fitness and nutrition log, and a multimedia ebook. Most activities and assessments are auto graded, entered into the grade book, and automatically uploaded to blackboard. This saves you time, holds your students accountable, and allows for seamless Course Management integration. Only one sign-on is needed for access to Blackboard and Connect, the grade book is integrated, and much much more. To address today's students' need for more portable, more relevant classroom tools, we are providing the book in a three-hole punched, loose-leaf version. "Ask your rep for the correct ISBN to also provide each student full access to Connect Plus and the multimedia e-book at no extra charge with each copy of the loose-leaf text."

    It is written for courses teaching leadership theory and application. The Leadership Experience integrates recent ideas and practices with established scholarly research in a way that makes the topic of leadership come alive.

    Based on an extensive body of scholarship, Interplay cites more than 1,200 sources--almost 25% of which are new to this edition--and provides a variety of thought-provoking photos, sidebars, and cartoons that illustrate key points in the text and connect them to everyday life and popular culture. Updated and revised throughout, the tenth edition is now more accessible and useful to students, with revisions based on detailed recommendations by leading scholars in the field. UPDATED FEATURES OF THE TENTH EDITION * Revised and expanded material examines the relationship between gender and language use, the pervasiveness and inevitability of casual "mindless" listening, conflict styles, co-cultures within American society, and relational maintenance. * Focus on Research sidebars--50% of which are new to this edition--summarize current research on interesting and important topics. New profiles provide information on such topics as cell phone etiquette, self-presentation strategies of first-generation college students, unwritten rules for expressing emotions on the job, methods used by college students to discourage drinking and driving, and the functions of telling secrets in close relationships. * Film Clips--50% of which are new to this edition--profile recent feature films that illustrate communication concepts. These clips include Crash (stereotyping), Garden State (emotional expression), 50 First Dates (relational stages), Bend It Like Beckham (relational dialectics), and Before Sunset (self-disclosure). * An inviting new design features provocative photos and clever cartoons that reinforce concepts from the text and encourage students to explore the book's content. * The Interplay website at www.oup.com/us/interplay offers a wealth of resources for both students and their professors--online self-testing and other study aids, links to a variety of communication-related websites, and "Now Playing" reviews of recent films.

    This time, he turns his keen intellect and storytelling power to the fascinating, complex world of teams. Kathryn Petersen, Decision Tech's CEO, faces the ultimate leadership crisis: Uniting a team in such disarray that it threatens to bring down the entire company. Will she succeed? Will she be fired? Will the company fail? Lencioni's utterly gripping tale serves as a timeless reminder that leadership requires as much courage as it does insight. Throughout the story, Lencioni reveals the five dysfunctions which go to the very heart of why teams even the best ones-often struggle. He outlines a powerful model and actionable steps that can be used to overcome these common hurdles and build a cohesive, effective team. Just as with his other books, Lencioni has written a compelling fable with a powerful yet deceptively simple message for all those who strive to be exceptional team leaders.

    Information is provided on the fundamental concepts of table and graph design, the numbers and knowledge most suitable for display in a graphic form, the best tabular means to communicate certain ideas, and the component-level aspects of design. Analysts, technicians, and managers will appreciate the solid theory behind this outline for ensuring that tables and graphs present quantitative business information in a truthful, attractive format that facilitates better decision making.

    This text discusses and explains the traditional, functional approach to management, through planning, organising, leading and controlling.