Cross answers this question with his ground-breaking approach to revitalizing businesses: focusing on the revenue side of the ledger instead of the cost side. The antithesis of slash-and-burn methods that left companies with empty profits and dissatisfied stockholders, Revenue Management overturns conventional thinking on marketing strategies and offers the key to initiating and sustaining growth.Using case studies from a variety of industries, small businesses, and nonprofit organizations, Cross describes no-tech, low-tech, and high-tech methods that managers can use to increase revenue without increasing products or promotions; predict consumer behavior; tap into new markets; and deliver products and services to customers effectively and efficiently. His proven tactics will help any business dramatically improve its bottom line by meeting the challenge of matching supply with demand.

    Best of all, these strategies can be learned.Now, Shawn has penned the most readable of business books; a short story about a “normal” frog that chooses to be anything but normal. This endearing story invites readers to share his journey to save an island in the midst of chaotic times, looming threats with a cast of recognizably disengaged characters.Adults and students alike find this story engaging and fun, but make no mistake, this is nothing short of a revolution in the way we approach engagement and happiness in today’s competitive work environments. Increase Productivity Build Team Engagement Create a Positive Performance CultureThe research behind The Orange Frog and Shawn’s best-selling book The Happiness Advantage has been used at (among others) AMEX and TDAmeritrade, and by individuals and organizations in 45 countries to generate a more positive, productive culture and work environment.

    In this lively and groundbreaking new book, economist Ian Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Super Crunchers. From internet sites like Google and Amazon that know your tastes better than you do, to a physician's diagnosis and your child's education, to boardrooms and government agencies, this new breed of decision makers are calling the shots. And they are delivering staggeringly accurate results. How can a football coach evaluate a player without ever seeing him play? Want to know whether the price of an airline ticket will go up or down before you buy? How can a formula outpredict wine experts in determining the best vintages? Super crunchers have the answers. In this brave new world of equation versus expertise, Ayres shows us the benefits and risks, who loses and who wins, and how super crunching can be used to help, not manipulate us.Gone are the days of solely relying on intuition to make decisions. No businessperson, consumer, or student who wants to stay ahead of the curve should make another keystroke without reading Super Crunchers.

    Features chapters on finance, marketing, accounting, strategy, quantitative analysis, operations, economics, organisational behaviour, and ethics, all revised to reflect the contemporary corporate culture and economic climate.

    Breathe deep. This is the last business book you will ever need. For in these pages, Stanley Bing solves the ultimate problem of your working life: How to manage the boss.The technique is simple . . . as simple as throwing an elephant. All it takes is the proper state of mind, a step-by-step plan, and a great leap of faith. This humble guide provides all these and more. It is Zen that enables one to take an object of enormous weight and size and mold it in one's grasp like a ball of Silly Putty. For senior management, in truth, is the silliest putty of them all.This comprehensive course walks budding business bodhisattvas through basic skills needed to provide the simple elephant handling that makes everyday life possible, including but not limited to the primary task of following along after the elephant with a little broom and dustpan. Serious students will then move to intermediate steps, from Polishing the Elephant's Tusks to Hiding from the Elephant When It Has Been Drinking and Feels Quite Nasty. Beyond this level lies the land of the practiced Zen masters, culminating in the ability to leverage and then throw the now-weightless elephant--and even play catch with it at corporate retreats.If What Would Machiavelli Would Do? was the meanest business book since the Renaissance, Throwing the Elephant provides the yang to that yin. Because sometimes you've got to be selfless, compassionate, and completely empty to get the job done.Stanley Bing is a columnist for Fortune magazine and the author of What Would Machiavelli Do? and Lloyd: What Happened, a novel. By day, he works for a gigantic multinational conglomerate whose identity is one of the worst-kept secrets in business.

    Noddings argues that such emphasis shortchanges not only the noncollege-bound whose interests are almost ignored, but even those who are preparing for college. The latter receive schooling for the head but little for the heart and soul. Noddings counteracts this condition, insisting that our aim should be to encourage the growth of competent, caring, loving and lovable persons, a moral priority that our educational system ignores. She argues that liberal education dictates what areas of pedagogy are socially acceptable - ignoring a student's wider range of abilities - and undervalues skills, attitudes and capacities traditionally associated with women. Contrarily, it is precisely the competence for caring, Nodding posits, that will prepare our students for the environment of the school, the world of work, the realm of ideas, and ultimately, for each other.

    His concise guide provides numerous examples of successful phenomenological studies from a variety of fields including therapy, health care, victimology, psychology and gender studies. The book also includes form letters and other research tools to use in designing and conducting a study.

    This paperback edition has been fully revised and updated to include Vince Cable’s latest assessment of the recession.

    Traces the history of sugar production and consumption, examines its relationship with slavery, class ambitions, and industrialization, and describes sugar's impact on modern diet and eating habits.

    Today's environment is similarly chaotic, turbulent, and uncertain. On Becoming a Leader has served for nearly fifteen years as a beacon of insight, delving into the qualities that define leadership, the people who exemplify it, and the strategies that anyone can apply to become an effective leader. This new edition features a provocative introduction on the challenges and opportunities facing leaders today, with additional updates and current references throughout.

    Haydn Shaw, popular business speaker and generational expert, has identified 12 places where the 4 generations typically come apart in the workplace (and in life as well). These sticking points revolve around differing attitudes toward managing one's own time, texting, social media, organizational structure, and of course, clothing preferences. If we don't learn to work together and stick together around these 12 sticking points, then we'll be wasting a lot of time fighting each other instead of enjoying a friendly and productive team. Sticking Points is a must-read book that will help you understand the generational differences you encounter while teaching how we can learn to speak one another's language and get better results together.

    The leading thinker on the topic of power, Pfeffer here distills his wisdom into an indispensable guide.” —Jim Collins, author of New York Times bestselling author Good to Great and How the Mighty FallSome people have it, and others don’t. Jeffrey Pfeffer explores why, in Power.One of the greatest minds in management theory and author or co-author of thirteen books, including the seminal business-school text Managing With Power, Jeffrey Pfeffer shows readers how to succeed and wield power in the real world.

    A clear and effective guide to policy analysis addressing the psychology, as well as the logic, of the analytical process Full of helpful hints, such as warnings about language traps, strategies for economizing on data collection, and checklists for generating solutions, this book is widely used by students, practicing policy officials in government, and professionals in executive-level training programmes.

    Now thoroughly updated and revised with information about all aspects of survey research?grounded in the most current research?the new edition provides practical ?how-to? guidelines on optimally using the Internet, mail, and phone channels to your advantage.

    Now the fifth edition of this classic updates the application of the Graham and Dodd valuation approach for today's greatly changed investment environment.