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John D. Rockefeller on Making Money: Advice and Words of Wisdom on Building and Sharing Wealth


John D. Rockefeller - 2015
    Rockefeller is considered to be the wealthiest man to have ever lived, after adjusting for inflation. An American businessman who made his wealth as a cofounder and leading figure of the Standard Oil Company, he also had a pivotal role in creating our modern system of philanthropy.Collected in John D. Rockefeller on Making Money are the words from the man himself, offering advice on how to successfully start and manage a booming business, as well as the most efficient ways to preserve your wealth once you have acquired it. These quotes also cover:Happiness in the face of great wealthMoney and its effectsThoughts on facing public criticismThoughts on big business in the USAIncluded are John D. Rockefeller’s thoughts on the most sage and conscientious manner of distributing and sharing your wealth when your wealth is overflowing. Finally, we get a glimpse into Rockefeller’s life with the inclusion of some of his most personal correspondence.

Aligning Strategy and Sales: The Choices, Systems, and Behaviors that Drive Effective Selling


Frank V. Cespedes - 2014
    Addressing that gap, actionably and with attention to relevant research, is the focus of this book.In Aligning Strategy and Sales, Harvard Business School professor Frank Cespedes equips you to link your go-to-market initiatives with strategic goals. Cespedes offers a road map to articulate strategy in ways that people in the field can understand and that will fuel the behaviors required for profitable growth. Without that alignment, leaders will press for better execution when they need a better strategy, or change strategic direction with great cost and turmoil when they should focus on the basics of sales execution.With thoughtful, clear, and engaging examples, Aligning Strategy and Sales provides a framework for diagnosing and managing the core levers available for effective selling in any organization. It will give you the know-how and tools to move from ideas to action and build a sales effort linked to your firm’s unique goals, not a generic selling formula.Cespedes shows how sales efforts affect all elements of value creation in a business, whether you’re a start-up seeking to scale or an established firm looking to jump-start new growth. The book provides key insights to optimize your firm’s customer management activities and so improve selling and strategy.

The Buy Side: A Wall Street Trader's Tale of Spectacular Excess


Turney Duff - 2013
    After trying – and failing – to land a job as a journalist, he secured a trainee position at Morgan Stanley and got his first feel for the pecking order that exists in the trading pits.  Those on the “buy side,” the traders who make large bets on whether a stock will rise or fall, are the “alphas” and those on the “sell side,” the brokers who handle their business, are eager to please. How eager to please was brought home stunningly to Turney in 1999 when he arrived at the Galleon Group, a colossal hedge-fund management firm run by secretive founder Raj Rajaratnam.  Finally in a position to trade on his own, Turney was encouraged to socialize with the sell side and siphon from his new broker friends as much information as possible.  Soon he was not just vacuuming up valuable tips but also being lured into a variety of hedonistic pursuits.  Naïve enough to believe he could keep up the lifestyle without paying a price, he managed to keep an eye on his buy-and-sell charts and, meanwhile, pondered the strange goings on at Galleon, where tens of millions were being made each week in sometimes mysterious ways.  At his next positions, at Argus Partners and J.L. Berkowitz, Turney climbed to even higher heights – and, as it turned out, plummeted to even lower depths – as, by day, he solidified his reputation one of the Street’s most powerful healthcare traders, and by night, he blazed a path through the city’s nightclubs, showing off his social genius and voraciously inhaling any drug that would fill the void he felt inside. A mesmerizingly immersive journey through Wall Street’s first millennial decade, and a poignant self portrait by a young man who surely would have destroyed himself were it not for his decision to walk away from a seven-figure annual income, The Buy Side is one of the best coming-of-age-on-the-Street books ever written.

The Personal MBA: Master the Art of Business


Josh Kaufman - 2010
    The consensus is clear: MBA programs are a waste of time and money. Even the elite schools offer outdated assembly-line educations about profit-and-loss statements and PowerPoint presentations. After two years poring over sanitized case studies, students are shuffled off into middle management to find out how business really works.Josh Kaufman has made a business out of distilling the core principles of business and delivering them quickly and concisely to people at all stages of their careers. His blog has introduced hundreds of thousands of readers to the best business books and most powerful business concepts of all time. In The Personal MBA, he shares the essentials of sales, marketing, negotiation, strategy, and much more.True leaders aren't made by business schools-they make themselves, seeking out the knowledge, skills, and experiences they need to succeed. Read this book and in one week you will learn the principles it takes most people a lifetime to master.

The Wisdom of Finance: Discovering Humanity in the World of Risk and Return


Mihir Desai - 2017
    . . the noblest and the most infamous in the world, the finest and most vulgar on earth.” The characterization of finance as deceitful, infamous, and vulgar still rings true today – particularly in the wake of the 2008 financial crisis. But, what happened to the fairest, noblest, and finest profession that de la Vega saw?  De la Vega hit on an essential truth that has been forgotten: finance can be just as principled, life-affirming, and worthy as it can be fraught with questionable practices.  Today, finance is shrouded in mystery for outsiders, while many insiders are uneasy with the disrepute of their profession.  How can finance become more accessible and also recover its nobility? Harvard Business School professor Mihir Desai, in his “last lecture” to the graduating Harvard MBA class of 2015, took up the cause of restoring humanity to finance. With incisive wit and irony, his lecture drew upon a rich knowledge of literature, film, history, and philosophy to explain the inner workings of finance in a manner that has never been seen before. This book captures Desai’s lucid exploration of the ideas of finance as seen through the unusual prism of the humanities. Through this novel, creative approach, Desai shows that outsiders can access the underlying ideas easily and insiders can reacquaint themselves with the core humanity of their profession. The mix of finance and the humanities creates unusual pairings: Jane Austen and Anthony Trollope are guides to risk management; Jeff Koons becomes an advocate of leverage; and Mel Brooks’s The Producers teaches us about fiduciary responsibility. In Desai’s vision, the principles of finance also provide answers to critical questions in our lives. Among many surprising parallels, bankruptcy teaches us how to react to failure, the lessons of mergers apply to marriages, and the Capital Asset Pricing Model demonstrates the true value of relationships. THE WISDOM OF FINANCE is a wholly unique book, offering a refreshing new perspective on one of the world’s most complex and misunderstood professions.

The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It


Michael E. Gerber - 1985
    500 CEOs.An instant classic, this revised and updated edition of the phenomenal bestseller dispels the myths about starting your own business. Small business consultant and author Michael E. Gerber, with sharp insight gained from years of experience, points out how common assumptions, expectations, and even technical expertise can get in the way of running a successful business.Gerber walks you through the steps in the life of a business—from entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective: the guiding light of all businesses that succeed—and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Most importantly, Gerber draws the vital, often overlooked distinction between working on your business and working in your business.The E-Myth Revisited will help you grow your business in a productive, assured way.

The Bern Identity: A Search for Bernie Sanders and the New American Dream (Kindle Single)


Will Bunch - 2015
    How did Bernie Sanders make it out of the backwoods of Vermont – where he lived for a time in a ramshackle off-road “sugar shack” with no electricity, and where he never got more than 6 percent of the vote in a string of doomed, fringe far-left campaigns in the 1970s – to become a leading contender in the 2016 race for the White House? And perhaps more importantly for author Will Bunch, how did this gruff and sometimes didactic gray-haired political survivor make it out of the 1960s and ‘70s to become the last torch-bearer of the youthful idealism of that nearly lost “Age of Aquarius” – The One who didn’t drop out, sell out…or simply give up? In the fall of 2015, Bunch – with the voices of the late Hunter S. Thompson and the other iconic “New Journalists” of that lost era ringing in his ears – set out on a road trip that took him from the battlefields of northern Virginia to the salty air of backwater Boston to the neon sky of the Las Vegas Strip, all to get to the bottom of “The Bern Identity.” He follows the long strange trip of Bernie Sanders – a kid from a cramped Brooklyn flat who couldn’t tell a lie in school, who mourned the migration of his beloved Dodgers and was shaken up by “Death of a Salesman,” who became a campus radical, a dreamer of revolutions, and then almost disappeared before his improbable election of mayor of Burlington in 1981. Sanders’ remarkable bio is interspersed with the tale of the true believers who packed hockey rinks and concrete convention floors in crowds of 20,000 or more, who tweeted incessantly and posted memes of Sanders flying in coach class, and who exploded with excitement at their hero’s call for a “political revolution” to raise the beleaguered middle class. In a time of rampant cynicism about American politics, “The Bern Identity” turns into something most unlikely – a love story, between the long-distance runner who never gave up his fantasy of real social change, and the dreamers and the radicals and the formerly hopeless who were waiting for him at the finish line.THE AUTHOR Will Bunch is senior writer for the Philadelphia Daily News – where he writes the popular political blog Attytood – and also shared the 1992 Pulitzer Prize for spot news reporting in 1992 when he was at New York Newsday. He is the author of two other Kindle Singles: October 1, 2011: The Battle of the Brooklyn Bridge, about the Occupy Wall Street movement, and Give It To Steve!, about the 1948 Philadelphia Eagles winning the NFL title during a raging blizzard. His full-length books include The Backlash: Right-Wing Radicals, High-Def Hucksters and Paranoid Politics in the Age of Obama, and Tear Down This Myth: The Right-Wing Distortion of the Reagan Legacy. His articles have also appeared in the New York Times Magazine, The Washington Post, Mother Jones, The Los Angeles Times, American Prospect, American Journalism Review, and elsewhere. He lives in the Philadelphia suburbs with his family.

ABSOLUTE POWER - Inside story of the National Stock Exchange’s amazing success, leading to hubris, regulatory capture and algo scam.


Sucheta Dalal - 2021
    

What They Don't Teach You at Harvard Business School: Notes from a Street-Smart Executive


Mark H. McCormack - 1984
     Featuring a new foreword by Ariel Emanuel and Patrick WhitesellMark H. McCormack, one of the most successful entrepreneurs in American business, is widely credited as the founder of the modern-day sports marketing industry. On a handshake with Arnold Palmer and less than a thousand dollars, he started International Management Group and, over a four-decade period, built the company into a multimillion-dollar enterprise with offices in more than forty countries.To this day, McCormack's business classic remains a must-read for executives and managers at every level. Relating his proven method of "applied people sense" in key chapters on sales, negotiation, reading others and yourself, and executive time management, McCormack presents powerful real-world guidance on- the secret life of a deal - management philosophies that don't work (and one that does) - the key to running a meeting--and how to attend one - the positive use of negative reinforcement - proven ways to observe aggressively and take the edge - and much more Praise for What They Don't Teach You at Harvard Business School "Incisive, intelligent, and witty, What They Don't Teach You at Harvard Business School is a sure winner--like the author himself. Reading it has taught me a lot."--Rupert Murdoch, executive chairman, News Corp, chairman and CEO, 21st Century Fox "Clear, concise, and informative . . . Like a good mentor, this book will be a valuable aid throughout your business career."--Herbert J. Siegel, chairman, Chris-Craft Industries, Inc."Mark McCormack describes the approach I have personally seen him adopt, which has not only contributed to the growth of his business, but mine as well."--Arnold Palmer"There have been what we love to call dynasties in every sport. IMG has been different. What this one brilliant man, Mark McCormack, created is the only dynasty ever over all sport."--Frank Deford, senior contributing writer, Sports Illustrated

Business Adventures


John Brooks - 1969
    What do the $350 million Ford Motor Company disaster known as the Edsel, the fast and incredible rise of Xerox, and the unbelievable scandals at General Electric and Texas Gulf Sulphur have in common? Each is an example of how an iconic company was defined by a particular moment of fame or notoriety. These notable and fascinating accounts are as relevant today to understanding the intricacies of corporate life as they were when the events happened.Stories about Wall Street are infused with drama and adventure and reveal the machinations and volatile nature of the world of finance. John Brooks’s insightful reportage is so full of personality and critical detail that whether he is looking at the astounding market crash of 1962, the collapse of a well-known brokerage firm, or the bold attempt by American bankers to save the British pound, one gets the sense that history really does repeat itself.

How My Blog Got 1 Million Visits In 7 Months: A practical and straightforward guide to increasing traffic to your blog in your spare time - and without having to pay for advertising


Patric Morgan - 2015
    For some, blogging is a pastime, a hobby, something to fulfil a creative need. But some take blogging one step further. Many individuals, with no special training, are using their blog/s as a part-time or even a full-time job. You may already have a blog that could do with a few more visitors. Or maybe you’re thinking of setting up a blog but are not sure where to start. The question most people ask me is ‘How do I get visitors to my blog?’ It’s like setting up a shop on the High Street and facing the challenge of getting people in the door. The good news is – I have answers that will see your visitor count lift substantially. All you need is a computer, an internet connection and a brain (your own preferably). Here’s what you don’t need: money. This book answers your blogging questions in a practical and straightforward way. How My Blog Got 1 Million Visits In 7 Months has been designed to show you how to drive people to your blog – and how to keep them coming back, time after time. It’s designed for bloggers and for those who have websites that could do with more traffic. I’m a multi-award winning blogger and publisher and have been for over eight years. When I first started blogging, I got very excited to see that one person kept visiting my site. That was until I realised that the analytics was, in fact, counting me as a visitor. I’ve learned a lot since. My latest blog broke through the 1,000,000 visit mark after just 7 months. As a result, my blog is now a profitable business. I haven’t spent a penny on advertising and I spend about 30 minutes a day blogging at most. I’ve picked up a large-scale book deal as a direct result of my blog. In this book, I’ll show you the basics of setting up your blog; how to write content that people will just want to click on and share with their friends; how to create viral posts that will see your visitor statistics balloon; how to write content for your website that will sell your services or products; how to optimise your posts for search engines and how to make money from your blog. My promise to you is this - if you use the tips and tricks that I am about to show you, your site will get more traffic and you can start making money from it. These are proven techniques that you can start implementing on your blog straight away. Run the kind of blog that other bloggers envy. Be the kind of blogger that people marvel at. It’ll make you feel pretty good, I guarantee it. Find out how right now. *** “Patric Morgan's How My Blog Got 1 Million Visitors in 7 Months makes me sick! I've got 15,000+ people on my combined social media and I've never gotten even close to a million visits on my site. Screw you, Patric! However – I have read through his book and have found some cool tricks to steal and apply. Shh...don't tell him.” Vicki Abelson, Author of ‘Don't Jump’, published October '15 from Carl Reiner's Random Content. “What an absolutely incredible 'How to Guide'. This book will give you the tools you need to increase your web traffic and create a viral sensation from your blog or website. Follow the common sense approach within these pages and maybe you'll be writing your own success story very soon. A must read for any avid blogger trying to step up into the big leagues. Buy it now!” Nigel Shinner, Author of the critically acclaimed novel ‘From Within’ “It’s good to read something that actually delivers on the title of the book.

The Psychology of Selling: Increase Your Sales Faster and Easier Than You Ever Thought Possible


Brian Tracy - 1988
    More sales people have become millionaires as a result of listening to and applying his ideas than from any other sales training process ever developed.

The Millionaire Real Estate Investor


Gary Keller - 2005
    It's filled with practical, workable advice for anyone wanting to build wealth."--Mike Summey, co-author of the bestselling The Weekend Millionaire's Secrets to Investing in Real EstateAnyone who seeks financial wealth must first learn the fundamental truths and models that drive it. The Millionaire Real Estate Investor represents the collected wisdom and experience of over 100 millionaire investors from all walks of life who pursued financial wealth and achieved the life-changing freedom it delivers. This book--in straightforward, no nonsense, easy-to-read style--reveals their proven strategies.The Millionaire Real Estate Investor is your handbook to the tried and true financial wealth building vehicle that rewards patience and perseverance and is available to all--real estate. You'll learn:Myths about money and investing that hold people back and how to develop the mindset of a millionaire investorHow to develop sound criteria for identifying great real estate investment opportunitiesHow to zero in on the key terms of any transaction and achieve the best possible dealsHow to develop the dream team that will help you build your millionaire investment businessProven models and strategies millionaire investors use to track their net worth, understand their finances, build their network, lead generate for properties and acquire themThe Millionaire Real Estate Investor is about you and your money. It's about your financial potential. It's about discovering the millionaire investor in you.

The Short Story Romance Handbook: How I Make Over $1,000 a Month Writing Short Story Romance (and it only took me 3 months)


Hope Ford - 2018
    Since then I have had three best sellers in the short romance category and am now making over $1,000 a month. I went from making $10.64 for January (my first month) to making $1297.72 for March (my third month). I am projected, by looking at sales, to make $1800+ for April (my fourth month). This book is a tell-all of exactly what I did and how I did it. This is a short book. I guarantee there is no fluff here. I get straight to the point and tell you exactly what I did. I truly want to help you become a bestselling author and help you make money writing books. Please, I encourage you to follow the steps outlined in this book. Happy Writing! #1 bestselling short romance author Hope Ford writes short, steamy, sweet romances. There is always an alpha male (because who doesn’t love an alpha male) and a woman he makes his queen. Sit back, grab a glass of wine, and get lost in this happily ever after story – that’s also a little naughty.

How to Write a Great Business Plan


William A. Sahlman - 2008
    Yet nothing could be further from the truth. In fact, often the more elaborately crafted a business plan, the more likely the venture is to flop.Why? Most plans waste too much ink on numbers and devote too little to information that really matters to investors. The result? Investors discount them.In How to Write a Great Business Plan, William A. Sahlman shows how to avoid this all-too-common mistake by ensuring that your plan assesses the factors critical to every new venture:· The people—the individuals launching and leading the venture and outside parties providing key services or important resources· The opportunity—what the business will sell and to whom, and whether the venture can grow and how fast· The context—the regulatory environment, interest rates, demographic trends, and other forces shaping the venture's fate· Risk and reward—what can go wrong and right, and how the entrepreneurial team will respondTimely in this age of innovation, How to Write a Great Business Plan helps you give your new venture the best possible chances for success.