Niche Down: How To Become Legendary By Being Different


Christopher Lochhead - 2018
     Inspirational technologist Shaku Atre, who rose from second-class citizen in an Indian village to prominence as one of the first women in technology AND, the legendary Hal Elrod creator of the bestselling Miracle Morning series of books. Exclusively for you at: http://nichedownbook.com/thankyou “Be known for a niche that you own. This is a powerful idea. One that transforms how people think about their lives, careers and business ventures.” — Hal Elrod, author of the best-seller, The Miracle Morning: The Not-So-Obvious Secret Guaranteed to Transform Your Life Do you have the courage to stand out? From the inventor of cubism Pablo Picasso to Spanx founder Sarah Blakely, the people we admire most in the world are original, unique, different. They take risks, claim new ground. They do not fit in, they stand out. And they do not compete for attention in the traditional sense. Most of us are tricked into believing that achieving personal and professional success means fitting in. What it really takes is the courage to stand out. Are you ready? In this dynamic, direct and succinct book, Lochhead and Clancy describe a research-based approach to thinking about your life and business called “category design.” Through a narrative stuffed with inspiring stories, they examine how legendary people — especially legendary entrepreneurs — introduce the world to new ways of thinking and solving problems. They reveal how to exploit the exponential value of what makes you different vs. the incremental value of what makes you better. And they show how to conquer a market category that you design, becoming its de facto queen or king. After reading this ground-taking book, you’ll gain the insights required to become known for a niche that you own.

Financial Intelligence: A Manager's Guide to Knowing What the Numbers Really Mean


Karen Berman - 2006
    But many managers can't read a balance sheet, wouldn't recognize a liquidity ratio, and don't know how to calculate return on investment. Worse, they don't have any idea where the numbers come from or how reliable they really are. In Financial Intelligence, Karen Berman and Joe Knight teach the basics of finance--but with a twist. Financial reporting, they argue, is as much art as science. Because nobody can quantify everything, accountants always rely on estimates, assumptions, and judgment calls. Savvy managers need to know how those sources of possible bias can affect the financials and that sometimes the numbers can be challenged. While providing the foundation for a deep understanding of the financial side of business, the book also arms managers with practical strategies for improving their companies' performance--strategies, such as "managing the balance sheet," that are well understood by financial professionals but rarely shared with their nonfinancial colleagues. Accessible, jargon-free, and filled with entertaining stories of real companies, Financial Intelligence gives nonfinancial managers the financial knowledge and confidence for their everyday work. Karen Berman and Joe Knight are the owners of the Los Angeles-based Business Literacy Institute and have trained tens of thousands of managers at many leading organizations. Co-author John Case has written several popular books on management.

HYPERGROWTH: How the Customer-Driven Model Is Revolutionizing the Way Businesses Build Products, Teams, & Brands


David Cancel - 2017
    The key to achieving HYPERGROWTH is being customer-driven. So if you’re ready to start putting your customers first, keep reading... What You’ll Learn: A New Approach to Product Management and Developing SaaS Products People Love Today, there’s no excuse for not communicating with customers on a daily basis. Messaging has exploded, new generations are focused on 1:1 communication by default, and artificial intelligence is finally coming so we can deliver 1:1 at scale. So why would you build a product, or a company, without leaning into the advantages of that ecosystem? In his new book, HYPERGROWTH, serial entrepreneur and Drift co-founder/CEO David Cancel shares a modern approach for building products and structuring teams that makes customer communication a central priority. The book tells the story of how Cancel’s customer-driven approach started out as a test with a product team (Performable), transformed an entire organization (HubSpot), and sparked a new movement (Drift). What’s Inside: Practical Advice and Frameworks for Becoming Customer-Driven and Growing Your Business Responsive Development (RD): a new approach to building products that adds the customer back into the equation The Burndown Framework: a framework for implementing Responsive Development that’s faster and more flexible than Agile. The Three-Person Team: the customer-driven way to structure engineering teams. Each team consists of a tech lead who manages two other engineers. Getting Rid of Roadmaps: through building a culture of transparency and accountability and working closely with internal customers, you can release product updates more rapidly and iteratively. The Spotlight Framework: a framework for helping you focus on the right parts of customer feedback so you can take the appropriate next steps. The framework breaks feedback down into three main categories: user experience issues, product marketing issues, and positioning issues. Who This Book Is For: Entrepreneurs, Startup Founders, Product Managers, Product Teams, Marketing Teams … Entire Companies! Every part of your business can benefit from being customer-driven. With the rise of SaaS and the on-demand economy, customer expectations have changed. Customers expect their voices to be heard. They find value in being part of a community, and being part of that journey of creating the product. So stop running your business like we’re still living in the 2000s. It’s time to take a customer-driven approach. Here’s what people are saying about the book: “David Cancel is one of the best when it comes to building products that customers love. And now he’s sharing his wisdom and writing the book explaining how he does it. This is a must read for any entrepreneur or business owner.” -MARK ROBERGE Senior Lecturer, Harvard Business School, Former SVP of Sale and Services at HubSpot ”When it comes to building business software, there’s no one better than David Cancel, and I saw fi

Shareholder Yield: A Better Approach to Dividend Investing


Mebane T. Faber - 2013
    Investors have flocked to dividend stocks in search of yield; however, fewer companies are paying out less in dividends due to legal, tax, and structural changes in the US markets. Dividend payments are only one use of a company’s free cash flow; other uses of cash include: share repurchases, debt paydown, reinvestment in the business, and mergers and acquisitions. Consequently, investors in the 21st century must look to all of the direct and indirect ways in which companies distribute their cash to shareholders, a metric commonly referred to as “Shareholder Yield”. In this book, we analyze portfolios based on the various cash flow metrics and find that portfolios of companies with high shareholder yields outperform both broad market indices and high dividend yield portfolios by a substantial margin.With all of the uncertainty in the markets today, Shareholder Yield helps the reader answer one of the most often asked question in investing today - "Where do I find yield"?-- Amazon.com

Instant Cashflow


Bradley J. Sugars - 2000
    And best of all, these crystal-clear, bite-sized lessons can be put to work in your business immediately! Discover how to: Generate hundreds of promising new leads Increase your conversion rate of leads to sales Maximize the value of your average sale Measure your results and fine-tune your best strategies Get real results right now when you discover all that Instant Success has to offer! Instant Advertising * Instant Leads * Instant Profit * Instant Promotions * Instant Referrals * Instant Repeat Business * Instant Sales * Instant Systems * Instant Team Building * The Business Coach * The Real Estate Coach * Successful Franchising * Billionaire in TrainingDDC: 658.8

Property Management for Dummies


Robert S. Griswold - 2001
    But Property Management For Dummies will help you maintain your sense of humor - and your sanity - as you deal with these challenges and more. You may become an unintentional property owner - someone who inherited a house from a relative and didn't want it to sit idle, or someone who transferred to a job in another city and decided to rent your home rather than sell it - or you may have entered the world of property ownership intentionally. Either way, real estate offers one of the best opportunities to develop a steady stream of residual income.Property Management For Dummies is organized by specific topic areas, so you can easily and quickly scan a topic that interests you, or you can troubleshoot the source of your latest major headache. You'll discover how toEvaluate your skills and personality to see whether you have what it takes to be a landlord Keep your units occupied with paying tenants who don't destroy your property Move in your new tenants and move them out - and everything in between Assemble the right team of professionals to help you, from employees to contractors Insure your property and understand the taxes that go with it Look for additional sources of income beyond rent, including the opportunities and pitfalls of lease options While many of life's lessons can be uncovered by trial and error, property management shouldn't be one of them - the mistakes are too costly and the legal ramifications too severe. In this book, you'll find proven strategies to make rental property ownership and management not only profitable but pleasant as well.

Entrepreneur: Anthony Robbins: 7 Life Changing Lessons (Free "9 Keys to improving your life" and "10 Minutes Morning Ritual guide" Inside)


Dave O'Brian - 2016
    When we listen, we can notice that there are seven main lessons he encourages for people to learn. By learning and implementing these lessons and habits into your everyday life, you can increase your likelihood of achieving your goals and manifesting your dreams into reality. These habits work in both your personal life, as well as your career life, and will assist you in making the most of any opportunity. It is important to realize that you must work simultaneously on your personal and business lives to achieve success in either, because as Anthony says: “Success without fulfillment is failure.” You cannot truly succeed in one, if you are unhappy and failing within’ the other.

Kellogg on Marketing


Alice M. Tybout - 2000
    This is a must-have marketing reference.

Get Paid For Your Pad: How to Maximize Profit From Your Airbnb Listing


Jasper Ribbers - 2014
    If you have a home and an Internet connection, you have a solution: Airbnb hosting. Get Paid For Your Pad is the veritable blueprint on how to transform your home into a short-stay rental boon. Renting in the short-stay market, when done correctly, crushes the return from long-term tenants. Like hundreds of thousands of people, you can boost your profits by 2 to 3 times with the most well known short-stay marketplace in the world: Airbnb. This step-by-step guide to renting your home on the Airbnb platform teaches: • How Jasper went from making $24,000 per year to $60,000 from his house in Amsterdam • How to prepare your home like a 5-star hotel in a cost-effective manner • How to set up a dazzling and polished Airbnb listing from start to finish • How to communicate with guests in a professional and responsive way • How to scientifically calculate an optimal price point for profit maximization • How to catapult your search rank within the Airbnb platform The book comes with countless (1) tips, (2) examples, (3) real life stories from Airbnb hosts, (4) action points, and (5) easy-to-implement templates that can be employed to launch and optimize your Airbnb business right away!

Richard Branson: The Life and Business Lessons of Richard Branson


George Ilian - 2015
    It is not a text book nor a biography, but more of a cheat sheet for reading on the bus or in the bathroom, so that you can pick out the most significant points without having to carry around a bag of weighty tomes. You can read it all in one sitting, or look up specific case studies as and when you are looking for inspiration or direction. The key lessons outlined here are drawn from interviews Branson has given over his more than 40 years in business, from the numerous blogs and articles written by him and about him, and, most importantly, from the successes and failures of many of his commercial ventures. Though his theories and analysis are certainly important, and this book does indeed give them credence, the hardcore details of what worked and what didn’t, combined with the reasons why, are the most useful sources you have as a businessman, whether you are following in Branson’s footsteps as an entrepreneur, or contemplating his businesses from afar. Additionally You Get 2 Bonus Ebooks - 69 Ways to Make Money From Home - Bitcoins Beginner’s Guide

Hot Topics Flashcards for Passing the PMP and CAPM Exam


Rita Mulcahy - 2003
    Now you can study at the office, on a plane or even in your car with RMC’s portable and extremely valuable Hot Topics PMP® Exam Flashcards—in hard copy or audio CD format. Over 300 of the most important and difficult to recall PMP® exam-related terms and concepts are now available for study as you drive, fly or take your lunch break. Order them both! This product is aligned with the PMBOK® Guide Third Edition (2005).

597 Business Ideas You can Start from Home - doing what you LOVE!


Gundi Gabrielle - 2017
    It is a list of 597 Business Ideas and a few proven strategies to make them a reality. Pointers of what to do next once you've decided on a business option - and - where to get further training if needed. Whether you are looking to turn your passions and talents into a business, replace a job you hate or travel indefinitely, supported by a location independent business, this book will provide you with an abundance of ideas on how to do just that! Both online and local/offline options are covered as well as the use of platforms like: * Youtube * Podcasting * Kindle Publishing * Course Creation * eCommerce * Blog to broaden your reach and create additional income streams in your niche of choice. Looking to turn your house or car into an income stream? You will find many ideas here, some you probably never considered.... PLEASE NOTE: this short little book does NOT provide detailed business plans or blueprints although a few general tactics are shared to get you started and relevant training resources are linked. The book does provide: * a list of 597 Ideas - a number of good training resources to help you with the next steps - an extensive list of platforms for both eCommerce and Freelancing business options - basic tips for niche selection, branding and further resources for marketing. If you want to find out how to start a small business from home, this book will give you many ideas on how you can turn your passions and talents into a profitable business. The 597 Business Ideas are grouped into the following skill groups to make the search easier: * Administrative * Arts & Crafts * Beauty * Car Skills & Use your Car * Computers * Consulting & Coaching * Cooking & Baking * Design * Electronics * Fashion * Finance * Fitness & Weight Loss * Foreign Language * Gardening * Handyman * Your Home * Humor / Comedy * Kids * Marketing * Movies * Music & Audio * Organizing * People Skills * Pets * Photo & Video * Reading * Dating & Relationships * Sports * Teaching * Travel * Web Skills * Writing * Misc. Ready to start a home based business, doing something you love?

Profit First for Ecommerce Sellers: Transform Your Ecommerce Business from a Cash-Eating Monster to a Money-Making Machine


Cyndi Thomason - 2019
    While the ecommerce industry presents incredible opportunities, these four areas can also present major pitfalls in the quest for success. Cyndi Thomason has taken the core concepts of the Profit First methodology, created by Mike Michalowicz, and customized them to address the specific needs of the ecommerce business. Profit First for Ecommerce Sellers addresses each of the four major struggles and provides clear and actionable guidance on how to overcome them, taking the online seller from simply getting by to becoming permanently profitable. This book is for every online seller who dreams of ecommerce prosperity.

What Rich People Know & Desperately Want to Keep Secret


Brian Sher - 2000
    Topics such as motivation, marketing, managing people, interpersonal skills, and business systems and procedures are discussed.

John T. Molloy's New Dress for Success


John T. Molloy - 1988
    Contains 30 percent new information and a four-color, four-page illustration insert.