In a brilliant and unconventional book, Phil Rosenzweig unmasks the delusions that are commonly found in the corporate world. These delusions affect the business press and academic research, as well as many bestselling books that promise to reveal the secrets of success or the path to greatness. Such books claim to be based on rigorous thinking, but operate mainly at the level of storytelling. They provide comfort and inspiration, but deceive managers about the true nature of business success.The most pervasive delusion is the Halo Effect. When a company's sales and profits are up, people often conclude that it has a brilliant strategy, a visionary leader, capable employees, and a superb corporate culture. When performance falters, they conclude that the strategy was wrong, the leader became arrogant, the people were complacent, and the culture was stagnant. In fact, little may have changed -- company performance creates a Halo that shapes the way we perceive strategy, leadership, people, culture, and more.Drawing on examples from leading companies including Cisco Systems, IBM, Nokia, and ABB, Rosenzweig shows how the Halo Effect is widespread, undermining the usefulness of business bestsellers from "In Search of Excellence" to "Built to Last" and "Good to Great."Rosenzweig identifies nine popular business delusions. Among them:"The Delusion of Absolute Performance: " Company performance is relative to competition, not absolute, which is why following a formula can never guarantee results. Success comes from doing things better than rivals, which means that managers have to take risks."The Delusion of Rigorous Research: " Many bestselling authors praise themselves for the vast amount of data they have gathered, but forget that if the data aren't valid, it doesn't matter how much was gathered or how sophisticated the research methods appear to be. They trick the reader by substituting sizzle for substance."The Delusion of Single Explanations: " Many studies show that a particular factor, such as corporate culture or social responsibility or customer focus, leads to improved performance. But since many of these factors are highly correlated, the effect of each one is usually less than suggested.In what promises to be a landmark book, "The Halo Effect" replaces mistaken thinking with a sharper understanding of what drives business success and failure. "The Halo Effect" is a guide for the thinking manager, a way to detect errors in business research and to reach a clearer understanding of what drives business success and failure.Skeptical, brilliant, iconoclastic, and mercifully free of business jargon, Rosenzweig's book is nevertheless dead serious, making his arguments about important issues in an unsparing and direct way that will appeal to a broad business audience. For managers who want to separate fact from fiction in the world of business, "The Halo Effect" is essential reading -- witty, often funny, and sharply argued, it's an antidote to so much of the conventional thinking that clutters business bookshelves.

    Web analytics expert Avinash Kaushik, in his thought-provoking style, debunks leading myths and leads you on a path to gaining actionable insights from your analytics efforts. Discover how to move beyond clickstream analysis, why qualitative data should be your focus, and more insights and techniques that will help you develop a customer-centric mindset without sacrificing your company's bottom line. Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

    Today's outliers in revenue growth and value creation are winning with a new set of rules. They are dominating by managing the information that surrounds people, organizations, processes, and products--what authors Malcolm Frank, Paul Roehrig, and Ben Pring call Code Halos. This is far beyond "Big Data" and analytics. Code Halos spark new commercial models that can dramatically flip market dominance from industry stalwarts to challengers. In this new book, the authors show leaders how digital innovators and traditional companies can build Code Halo solutions to drive success. The book:Examines the explosion of digital information that now surrounds us and describes the profound impact this is having on individuals, corporations, and societies; Shows how the Crossroads Model can help anticipate and navigate this market shift; Provides examples of traditional firms already harnessing the power of Code Halos including GE's Brilliant Machines, Disney's theme park Magic Band, and Allstate's mobile devices and analytics that transform auto insurance. With reasoned insight, new data, real-world cases, and practical guidance, Code Halos shows seasoned executives, entrepreneurs, students, line-of-business owners, and technology leaders how to master the new rules of the Code Halo economy.

    You’ve probably heard both good and bad things about it. Still, you want to learn more about the stock market. It could also be that you want to start investing but don’t know where to begin or how much to invest. If you’re already investing, you want to learn better ways to grow your investments, because you want to be more confident about your financial future. Up until now, you probably didn’t have enough time to learn about investing and it might seem too confusing, because there is so much information out there about investing. You also don’t want to lose your money or don’t have enough money to begin investing. What if you had the confidence to start investing on your own, so you could show off your investment performance to family and friends? Leave the stress of an insecure financial future behind you and create sustainable wealth, which you can pass down to your family. In this book I give you a quick overview about what you need to know about the stock market, how to begin, what to do if you don’t have enough cash, how to generate passive income, and how to analyze companies. I also give you a list of companies I personally invest in and I try to answer all the questions you might have that are stopping you from getting started or progressing in your investing journey. I'll show you why you need to watch out with investment vehicles such as the 401K and index funds. This book is a quick read and great to keep as a reference. Best of all, you can get started immediately after reading it. **Don’t wait and buy the book now. It’s on sale, but the price will increase in the near future.**

    It is one of the most insidious, most damaging, and yet most ubiquitous of corporate activities. We all hate it. And yet nobody does anything about it. Until now... Straight-talking Sam Culbert, management guru and UCLA professor, minces no words as he puts managers on notice that -- with the performance review as their weapon of choice -- they have built a corporate culture based on intimidation and fear. Teaming up with Wall Street Journal Senior Editor Lawrence Rout, he shows us why performance reviews are bogus and how they undermine both creativity and productivity. And he puts a good deal of the blame squarely on human resources professionals, who perpetuate the very practice that they should be trying to eliminate. But Culbert does more than merely tear down. He also offers a substitute -- the performance preview -- that will actually accomplish the tasks that performance reviews were supposed to, but never will: holding people accountable for their actions and their results, and giving managers and their employees the kind of feedback they need for improving their skills and to give the company more of what it needs. With passion, humor, and a rare insight into what motivates all of us to do our best, Culbert offers all of us a chance to be better managers, better employees and, indeed, better people. Culbert has long said his goal is to make the world of work fit for human consumption. "Get Rid of the Performance Review!" shows us how to do just that.

    There's a better opportunity waiting out there, and escaping from cubicle nation is easier than you think. Pamela Slim spent a decade traveling all over the country as a self-employed trainer for large corporations. She was surprised to find that many of the most successful employees at these companies harbored secret dreams of breaking out to start their own business. They would pull her aside after a meeting and whisper, "I would love to work for myself, but have no idea how to get started. How did you do it?" So Pamela started a blog-Escape from Cubicle Nation-to share her experience and advice. Soon, questions and stories poured in from corporate prisoners around the world. As her blog gained popularity, she also interviewed some of the brightest experts in entrepreneurship on topics from finance to branding to marketing via social networks. This book includes Pamela's very best material, based on thousands of conversations and reader submissions. It provides everything you'll need to consider before making a major change-not just the nuts and bolts of starting a business, but a full discussion of the emotional issues involved. Pamela knows firsthand that leaving corporate life can be very scary, especially if you have a family and other obligations. Fears and self-defeating thoughts often hold people back from pursuing an extremely gratifying solo career. Get ready to learn your real options, make an informed decision, and maybe, just maybe, escape from cubicle nation.

    His factory is rapidly heading for disaster. So is his marriage. He has ninety days to save his plant—or it will be closed by corporate HQ, with hundreds of job losses. It takes a chance meeting with a colleague from student days—Jonah—to help him break out of conventional ways of thinking to see what needs to be done.The story of Alex's fight to save his plant is more than compulsive reading. It contains a serious message for all managers in industry and explains the ideas which underline the Theory of Constraints (TOC) developed by Eli Goldratt.

    The reader is guided through the process of "getting" this new vision, and then through the specifics of applying it. It's simple, believable, and mechanical; not mystical or theoretical.

    Porter). We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you catalyze your organization's strategy development and execution.HBR's 10 Must Reads on Strategy will inspire you to:• Distinguish your company from rivals• Clarify what your company will and won't do• Craft a vision for an uncertain future• Create blue oceans of uncontested market space• Use the Balanced Scorecard to measure your strategy• Capture your strategy in a memorable phrase• Make priorities explicit• Allocate resources early• Clarify decision rights for faster decision making"This collection of best-selling articles includes: featured article "What Is Strategy?" by Michael E. Porter, "The Five Competitive Forces That Shape Strategy," "Building Your Company's Vision," "Reinventing Your Business Model," "Blue Ocean Strategy," "The Secrets to Successful Strategy Execution," "Using the Balanced Scorecard as a Strategic Management System," "Transforming Corner-Office Strategy into Frontline Action," "Turning Great Strategy into Great Performance," and "Who Has the D? How Clear Decision Roles Enhance Organizational Performance."

    It offers a potent assembly of ideas about how small actions leaders take can make a difference in changing the trajectory of individuals and organizations, moving them more rapidly and effectively toward being their best. The book is built on a foundation of cutting-edge research and transformational insights from the field of positive organizational scholarship.How to Be a Positive Leader captures and clusters these transformational insights into four leadership action domains—tapping into the good, unlocking valuable resources, fostering positive relationships, and facilitating generative change—that encompass the full range of leadership abilities, from negotiating to inspiring to leading the ethics charge. Above all, each domain focuses on human relationships as the basis of any effective leadership. Proof that positive models of leading are the most productive means to lasting change, this book will give every leader the courage to make a positive difference in the workday.

    Step-by-step strategy of how to successfully organize sales, marketing and business development for a new product or company. The book offers insight into what makes some startups successful and leaves others selling off their furniture. Packed with concrete examples, the book will leave you with new skills to organize sales, marketing and your business for success.

    This is especially relevant in light of the current corporate scandals. The sixth edition of this bestselling book is designed to help anyone who works with financial reports--but has neither the time nor the need for an in-depth knowledge of accounting--cut through the maze of accounting information to find out what those numbers really mean.

    Marine Corps has been a paragon of world-class leadership, excelling in the areas of motivation, training, and management. Semper Fi -- which since its hardcover publication has become a best-selling, business leadership classic -- shows readers how to adapt these proven practices for their own organizations. Semper Fi goes behind the scenes to pinpoint what works for the USMC, showing readers how to create a training and management culture that brings out the best in all their employees. The book gives readers tough, practical tips for: * inspiring individual initiative * rewarding hard work * encouraging loyalty * working with limited resources * dealing with change * "leading the troops"" at every level of the organization. "This is not," according to Dan Rather, "one of those mumbo-jumbo, pseudo-philosophical books on leadership. Semper Fi is a book you will actually USE, read, and refer to again and again."

     It's a novel told in Steve Farber's humorous, poignant, and original voice that takes the reader on a deep exploration of the qualities and practices of real, or Extreme Leadership, and how to apply them in daily life. Part One, The Radical Leap, explores the leadership elements of Love, Energy, Audacity, and Proof; Part Two, The Radical Edge, takes the discussion deeper into innovation, personal clarity and guidelines for changing the world. It sets a new standard for what it means to really lead in today's business world and beyond. Rejuvenate and revitalize with Farber’s amazing The Radical Leap Re-Energized. It is timeless, universal, and extremely useful—and it will catapult you to success!” –Marshall Goldsmith – author of the New York Times bestsellers, MOJO and What Got You Here Won’t Get You ThereToday’s world demands a different leader: one who has the heart and courage to change it for the better. If you’re ready to be one of them, read this phenomenal book and succeed.” –Darren Hardy, publisher SUCCESS magazine, bestselling author The Compound Effect Steve Farber’s work is even more important and more useful today than when it first appeared on the scene.” –Tom Peters, International bestselling author of In Search of Excellence With his strikingly original voice and unparalleled storytelling ability, Steve Farber brings us The Radical Leap Re-Energized. This edgy leadership parable not only entertains and inspires, it teaches us how to become great leaders and change the world in the bargain. We wholeheartedly encourage you to take the LEAP!” –Jim Kouzes and Barry Posner, authors of the bestselling The Leadership Challenge and Credibility If you want to lead as big as you dream, Farber can take you to the extreme. This book is your path to soaring success.” –Tim Sanders, former Chief Solutions Officer at Yahoo! & author of Today We Are Rich Steve Farber’s books are as easy and enjoyable to read as they are insightful. This volume will be a great addition to any leader’s library.” –Patrick Lencioni, president, The Table Group; author, The Five Dysfunctions of a Team The Radical Leap Re-Energized is a clarion call for 21st century leaders and those who aspire to be. The LEAP will stay with me and will be required reading for leaders in my organization” –Tony Uphoff, CEO, UBM TechWeb Steve Farber has captured the heart of leadership in this wonderful book. If you’d really love to make a difference in this world, read it and apply its lessons to your life and business.” –Rita Davenport, former President, Arbonne International There are two types of well-written leadership books: GOOD ones that you read once and pass along to a few friends, or GREAT ones that you read over and over and give to as many people as you can. The Radical Leap Re-Energized is one of the GREAT ones, and it is a total game-changer.” –Tommy Spaulding, author of the New York Times bestseller, It’s Not Just Who You Know Steve Farber’s masterwork, The Radical Leap Re-Energized, is an inspired opus on what it means to be a leader of substance and significance. You’ll find yourself coming back to it again and again.” –Michael E. Ventling, Global CFO, Ernst & Young A brilliantly captivating book, vibrant and audacious, and an absolute joy to read. Every bit as engaging as Steve Farber himself.” –Sally Hogshead, speaker and author of Fascinate: Your 7 Triggers to Persuasion and Captivation Steve Farber leaps again. I was into it the first time. This time, I’m leaping with him!” –Chris Brogan, President Human Business Works I have read most leadership books in print. None have resonated more than this one. It is timeless, relevant and energizing and should be required reading for all business leaders of the 21st century.” –Pamela Slim, author, Escape from Cubicle Nation: From Corporate Prisoner to Thriving Entrepreneur I’ve read the original Radical Leap over a dozen times, and year after year, experience after experience, I have found that the concepts hold fast and true. The Radical Leap Re-Energized kick-starts and expands the experience to the next level. This really is a masterpiece.” –Burton M. Goldfield, President and CEO, TriNet

    Presentation Zen challenges the conventional wisdom of making "slide presentations" in today’s world and encourages you to think differently and more creatively about the preparation, design, and delivery of your presentations. Garr shares lessons and perspectives that draw upon practical advice from the fields of communication and business. Combining solid principles of design with the tenets of Zen simplicity, this book will help you along the path to simpler, more effective presentations.--back cover