Book picks similar to
Visionary Business: An Entrepreneur's Guide to Success by Marc Allen
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The Psychology of Wealth: Understanding Your Relationship with Money and Achieve Prosperity
Charles Richards - 2011
Prosperity can be achieved by anyone, and Dr. Richards shows the way."--Donald J. Trump"What's in your head determines what's in your wallet. Dr. Richards gives you the mental hard-drive upgrade you need to finally achieve the greater prosperity and success you desire."--Darren Hardy, Publisher, SUCCESS magazine"Dr. Richards shakes up our preconceptions about wealth by examining the psychological aspects of how we relate to money. When you understand the real sources of wealth in your life, you'll find it much easier to achieve a more prosperous and happy life."--Jordan E. Goodman, America's Money Answers Man at MoneyAnswers.com and Author of Master Your Money Type"This might be one of the most important books you'll ever read. If you feel like your life has been stuck in neutral--or even worse, put in reverse--Dr. Richards will set you on a clear path to success."--Barnet Bain, Producer, What Dreams May ComeAbout the Book: Why do some people feel a perpetual state of lack and fear about money, while others feel genuinely prosperous, regardless of the size of their bank accounts? Why do some people shudder with dread when it comes to setting financial goals, while others embrace it with enthusiasm and confidence?What makes the difference? Could it be in their relationship with money itself?People who enjoy a healthy relationship with money share common habits and traits. So, how do they think, and what do they do differently? Are these behaviors hardwired in an individual's psyche, or can they be learned?In this provocative book, psychotherapist Dr. Charles Richards provides unexpected and encouraging answers to these questions. Based on his research and expert interviews, Dr. Richards shows how each of us can develop a thriving relationship with money and create a rich and rewarding life.A t the book's heart are the stories of people who have faced adversity with courage and created extraordinary lives. Their accounts--along with Dr. Richards' interviews with finance professors, legislators, entrepreneurs, and mavens of success--pave a path to a brighter future for us all.Today we live in a trying economic environment. Every day, popular financial advisors exhort us to hunker down, play it safe, and protect ourselves from an uncertain future. To the voices who promote fear and doubt, Dr. Richards answers with balance, wisdom, and optimism.The Psychology of Wealth is for anyone interested in succeeding personally or professionally, and in achieving true prosperity. It offers golden steps on the path to a better life.
Money. Wealth. Life Insurance.: How the Wealthy Use Life Insurance as a Tax-Free Personal Bank to Supercharge Their Savings
Jake Thompson - 2014
Used correctly, it is better described as a personal bank on steroids, and a financial bunker for tough times. To be clear, this book is not about the typical garbage peddled by most insurance agents. Rather, an alternative to the risky investment strategies taught by Wall Street.It details a highly efficient form of cash value life insurance designed to supercharge your savings and stockpile wealth. A product so powerful it’s responsible for the success of Walt Disney, JC Penney, Ray Kroc, and thousands of others. Here's what you'll discover:•How the wealthy use this vehicle to create more wealth, take less risk, and create predictable income down the road•Why banks and corporations place billions of dollars in this powerful vehicle•How I earned over 300 percent returns leveraging my life insurance policies•How you can create a safe, predictable foundation to enhance every financial decision you make•How to win with taxes and keep more of the money you makeWhile the information compiled into this book is valuable, you'll also find three case studies that show you exactly how it works. You'll be able to visually see how it grows, how it's accessed, as well as the future income that can be taken.______________Influencers of this book are Nelson Nash, his book "Becoming Your Own Banker: Unlock the Infinite Banking Concept"; Pamela Yellen, her book "Bank on Yourself"; Dwayne Burnell, his book "Financial Independence in the 21st Century - Life Insurance * Utilize the Infinite Banking Concept * Compliment Your 401K - Retirement Planning With Permanent Whole Life versus Term or Universal - Create Financial Peace"; and my Father Dan Thompson, and his book "The Banking Effect: Acquiring wealth through your own Private Banking System."I was introduced to these financial strategies at a young age, and this is book represents the effort and energy on both the part of everyone of my mentors, these authors here, as well as my own diligence in learning about and implementing these very same strategies into my personal finances.This book is designed to simplify some of the concepts surrounding cash value life insurance, such as Infinite Banking and Bank on Yourself, and make them easier to understand, stripping them down to the core benefits of cash value life insurance.
Buyer Personas: How to Gain Insight Into Your Customer's Expectations, Align Your Marketing Strategies, and Win More Business
Adele Revella - 2015
Written by the world's leading authority on buyer personas, this book provides comprehensive coverage of a compelling new way to conduct buyer studies, plus practical advice on adopting the buyer persona approach to measurably improve marketing outcomes. Readers will learn how to segment their customer base, investigate each customer type, and apply a radically more relevant process of message selection, content creation, and distribution through the channels that earn the buyers' trust. Rather than relying on generic data or guesswork to determine what the buyer wants, the buyer persona approach allows companies to ask the buyer directly and obtain more precise and actionable guidance.Buyer personas are composite pictures of the people who buy solutions, services or products, crafted through a unique type of interview with the people the marketer wants to influence. This book provides step-by-step guidance toward implementing the buyer persona approach, with the advice of an internationally-respected expert.Learn who buys what, and why Understand your buyer's goals and how you can address them Tailor your marketing activities to your buyer's expectations See the purchase through the customer's eyes A recent services industry survey reports that 52 percent of their marketers have buyer personas, and another 28 percent expect to add them within the next two years - but only 14.6 percent know how to use them. To avoid letting such a valuable tool go to waste, access the expert perspective in Buyer Personas, and craft a more relevant marketing strategy.
How Ideas Spread
Jonah Berger - 2014
And not only is it an ever-present challenge for businesses, governments, and organizations, but it has long been a source of inquiry for psychologists, economists, and sociologists as well.Now, in How Ideas Spread, discover what researchers studying the science of social transmission have learned. Taught by Jonah Berger - a best-selling author, expert in social dynamics, and faculty member at the Wharton School - this enlightening course draws on lessons from business, social psychology, economics, and popular culture to give you the cross-disciplinary tools necessary to identify and promote contagious ideas that last.Across 12 half-hour lectures filled with absorbing stories and intriguing information, you'll learn the psychological and sociological mechanisms that lead products, ideas, and behaviors to catch on, plus specific techniques that can be applied in your personal and professional life, whatever your field or interest. Listen to one powerful case study after another to find out how to leverage three main concepts—individual psychology, social influence, and social networks—to design infectious messages. Whether you're a professional seeking guidance on crafting products and messages that grab hold, or you just want insights into how viral trends work, this course will open your eyes to the power of contagious ideas.©2014 The Great Courses (P)2014 The Teaching Company, LLC
The Self-made Billionaire Effect Deluxe: How Extreme Producers Create Massive Value
John Sviokla - 2014
Or what Steve Case might have done for PepsiCo if he hadn’t left for a gaming start-up that eventually became AOL. What if Salomon Brothers had kept Michael Bloomberg, or Bear Stearns had exploited the inventive ideas of Stephen Ross?Scores of top-tier entrepreneurs worked for established corporations before they struck out on their own and became self-made billionaires. People like Mark Cuban, John Paul DeJoria, Sara Blakely, and T. Boone Pickens all built businesses—in some cases, multiple businesses—that are among today’s most iconic brands. This fact raises two profound questions: Why couldn’t their former employers hang on to to these extraordinarily talented people? And why are most big companies unable to create as much new value as the world’s roughly 800 self-made billionaires?John Sviokla and Mitch Cohen decided to look more closely at self-made billionaires because creating $1 billion or more in value is an incredible feat. Drawing on extensive research and interviews, the authors concluded that many of the myths perpetuated about billionaires are simply not true. These billionaires aren’t necessarily smarter, harder working, or luckier than their peers. They aren’t all prodigies, crossing the billionaire finish line in their twenties. Nor, most of the time, do they create something brand-new: More than 80 percent of the billionaires in the research sample earned their billions in highly competitive industries.The key difference is what the authors call the “Producer” mind-set, in contrast with the far more pervasive “Performer” mind-set. Performers strive to excel in well-defined areas, and are important. But Producers are critical to any company looking to create massive value because they redefine what’s possible, rather than simply meeting preexisting goals and standards. Combining sound judgment with imaginative vision, Producers think up entirely new products, services, strategies, and business models.Big companies tend to reward Performers and discourage the unconventional ways of Producers. But it’s the latter who integrate multiple ideas, perspectives, and actions, and who trust their insights enough to make game-changing bets.This book breaks down the five critical habits of mind of massive value-creators, so you can learn how to identify, encourage, and retain such individuals—and maybe even become one yourself. The Self-made Billionaire Effect will forever change the way you think about talent and business value.
The Reputation Game: The Art of Changing How People See You
David Waller - 2017
You can try to ignore what others say about you or you can choose to learn the rules and discover that the potential benefits are unlimited.Reputation can’t be owned or managed – not by an individual, an organization or the media professionals they employ. Instead, it is a gift of trust bestowed upon us by customers, colleagues, fans or friends. So how is it that Vladimir Putin is shunned on the international stage, but is hugely popular at home? How has Pope Francis begun to rebuild the name of the Catholic Church after a series of damaging scandals? Through pioneering research and interviews with a host of major figures ranging from Jay Z and LinkedIn co-founder Reid Hoffman to Bernie Madoff and Booker Prize-winner Hilary Mantel, the authors reveal the key mechanisms that make and remake our reputations, providing the essential guide to the most important game in business and in life.
Introducing Philosophy for Everyday Life: A Practical Guide
Trevor Curnow - 2012
And by improving the quality of your thinking, you can improve the quality of your life. It will make you more aware of what you think and why—and how you can change what you think.
Dig Your Well before You're Thirsty: The only networking book you'll ever need
Harvey MacKay - 1997
Bestselling author Harvey Mackay reveals his techniques for the most essential tool in business--networking, the indispensable art of building contacts.Now in paperback, Dig Your Well Before You're Thirsty is Harvey Mackay's last word on how to get what you want from the world through networking. For everyone from the sales rep facing a career-making deal to the entrepreneur in search of capital, Dig Your Well explains how meeting these needs should be no more than a few calls away. This shrewdly practical book distills Mackay's wisdom gleaned from years of "swimming with sharks," including: What kinds of networks exist How to start a network, and how to wring the most from it The smart way to downsize your list--who to keep, who to dump How to keep track of favors done and favors owed--Is it my lunch or yours? What you can do if you are not good at small talkDig Your Well Before You're Thirsty is a must for anyone who wants to get ahead by reaching out.
Fire and Light: Learning to Receive the Gift of God
Jacques Philippe - 2016
Jacques Philippe develops themes relating to prayer, freedom, the Holy Eucharist, and man’s constant struggle for contentment amid the stresses of everyday life. Through spiritual insights of amazing women of the Church—Etty Hillesum, Thérèse of Lisieux, and Teresa of Avila—Fr. Jacque’s essays examine topics such as:Why look for interior peace?Knowing God through MaryTouching God through prayerThe theological virtues and the Eucharist
The Ultimate Question 2.0: How Net Promoter Companies Thrive in a Customer-Driven World
Fred Reichheld - 2011
Since the book was first published, Net Promoter has transformed companies, across industries and sectors, constituting a game-changing system and ethos that rivals Six Sigma in its power.In this thoroughly updated and expanded edition, Reichheld, with Bain colleague Rob Markey, explains how practitioners have built Net Promoter into a full-fledged management system that drives extraordinary financial and competitive results. With his trademark clarity, Reichheld:� Defines the fundamental concept of Net Promoter, explaining its connection to your company’s growth and sustained success� Presents the closed-loop feedback process and demonstrates its power to energize employees and delight customers� Shares new and compelling stories of companies that have transformed their performance by putting Net Promoter at the center of their businessPractical and insightful, The Ultimate Question 2.0 provides a blueprint for long-term growth and success.
Jim Cramer's Real Money: Sane Investing in an Insane World
James J. Cramer - 2005
Shows how to compare stock prices in a way that you can understand, how to spot market tops and bottoms, how to know when to sell, how to rotate among cyclical stocks to catch the big moves, and much more.
Beyond Boundaries: How To Know When It's Time To Risk Again
John Townsend - 2011
and what does it take to be ready? Painful relationships violate our trust, causing us to close our hearts. But to experience the freedom and love God designed us for, we eventually have to take another risk. In this breakthrough book, bestselling author Dr. John Townsend takes you beyond the pain of the past to discover how to re-enter a life of intimate relationships. Whether you're trying to restore a current relationship or begin a new one, Townsend gives practical tools for establishing trust and finding the intimacy you long for. Beyond Boundaries will help you reinstate closeness with someone who broke your trust; discern when true change has occurred; reestablish appropriate connections in strained relationships; create a safe environment that helps you trust; and restore former relationships to a healthy dynamic. You can move past relational pain to trust again. Beyond Boundaries will show you how.
Sales Dogs: You Do Not Have to Be an Attack Dog to Be Successful in Sales
Blair Singer - 2001
If different workers have the personality traits of different breed of digs then, says Blair Singer anyone can learn what their natural strengths and weaknesses are in order to achieve the best possible results.
HBR's 10 Must Reads for New Managers (with bonus article "How Managers Become Leaders" by Michael D. Watkins) (HBR's 10 Must Reads)
Linda A. Hill - 2017
We’ve combed through hundreds of Harvard Business Review articles and selected the most important ones to help you transition from being an outstanding individual contributor to becoming a great manager of others.
This book will inspire you to:
Develop your emotional intelligence
Influence your colleagues through the science of persuasion
Assess your team and enhance its performance
Network effectively to achieve business goals and for personal advancement
Navigate relationships with employees, bosses, and peers
Get support from above
View the big picture in your decision making
Balance your team’s work and personal life in a high-intensity workplace
This collection of articles includes “Becoming the Boss,” by Linda A. Hill; “Leading the Team You Inherit,” by Michael D. Watkins; “Saving Your Rookie Managers from Themselves,” by Carol A. Walker; “Managing the High-Intensity Workplace,” by Erin Reid and Lakshmi Ramarajan; “Harnessing the Science of Persuasion,” Robert B. Cialdini; “What Makes a Leader?” by Daniel Goleman; “The Authenticity Paradox,” by Herminia Ibarra; “Managing Your Boss,” by John J. Gabarro and John P. Kotter; “How Leaders Create and Use Networks,” by Herminia Ibarra and Mark Lee Hunter; “Management Time: Who’s Got the Monkey?” by William Oncken, Jr., and Donald L. Wass; and BONUS ARTICLE: “How Managers Become Leaders,” by Michael D. Watkins.
Valley Boy: The Education of Tom Perkins
Tom Perkins - 2007
But his legacy took an unexpected new turn when he resigned from Hewlett-Packard’s board in 2006, protesting the “questionable ethics and dubious legality” of their chairman’s now infamous leak investigation. In this insightful memoir, Perkins recalls these and other fascinating episodes of his life, both personal and professional, including his involvement in the creation of American industries no one could have dreamed of a century ago. In 1957 Perkins started working for Hewlett-Packard, and his career with the company spanned, becoming the administrative head of the research laboratories and the first general manager of its skyrocketing computer businesses. He was a pioneer in laser technology, starting the company that he later merged into Spectra-Physics. As chairman of Genentech for fourteen years, founder of the Silicon Valley venture-capitalist firm Kleiner Perkins Caufield & Byers, and director of Applied Materials at Compaq, Corning Glass, and Philips Electronics, Perkins never shies away from the cutting edge. He also discusses his marriage to Danielle Steel, his notorious vintage car collection, his yacht (the largest privately owned sailboat), his race across the ocean, his being tried for manslaughter in a backwater French town, and the toughest assignment he’s ever had: as a trustee emeritus at the San Francisco ballet.