The problem is, businesses are run by humans, and humans aren't always logical. Serial entrepreneur Mike Michalowicz has developed a behavioral approach to accounting to flip the formula: Sales - Profit = Expenses. Just as the most effective weight loss strategy is to limit portions by using smaller plates, Michalowicz shows that by taking profit first and apportioning only what remains for expenses, entrepreneurs will transform their businesses from cash-eating monsters to profitable cash cows. Using Michalowicz's Profit First system, readers will learn that:- Following 4 simple principles can simplify accounting and make it easier to manage a profitable business by looking at bank account balances.- A small, profitable business can be worth much more than a large business surviving on its top line.- Businesses that attain early and sustained profitability have a better shot at achieving long-term growth.With dozens of case studies, practical, step-by-step advice, and his signature sense of humor, Michalowicz has the game-changing roadmap for any entrepreneur to make money they always dreamed of.

    His blog has garnered a devoted following of millions of readers who have come to rely on him to help them run their businesses. A lifelong rap fan, Horowitz amplifies business lessons with lyrics from his favorite songs and tells it straight about everything from firing friends to poaching competitors, from cultivating and sustaining a CEO mentality to knowing the right time to cash in.His advice is grounded in anecdotes from his own hard-earned rise—from cofounding the early cloud service provider Loudcloud to building the phenomenally successful Andreessen Horowitz venture capital firm, both with fellow tech superstar Marc Andreessen (inventor of Mosaic, the Internet's first popular Web browser). This is no polished victory lap; he analyzes issues with no easy answers through his trials, includingdemoting (or firing) a loyal friend;whether you should incorporate titles and promotions, and how to handle them;if it's OK to hire people from your friend's company;how to manage your own psychology, while the whole company is relying on you;what to do when smart people are bad employees;why Andreessen Horowitz prefers founder CEOs, and how to become one;whether you should sell your company, and how to do it.Filled with Horowitz's trademark humor and straight talk, and drawing from his personal and often humbling experiences, The Hard Thing About Hard Things is invaluable for veteran entrepreneurs as well as those aspiring to their own new ventures.

    In Zero to One, legendary entrepreneur and investor Peter Thiel shows how we can find singular ways to create those new things. Thiel begins with the contrarian premise that we live in an age of technological stagnation, even if we’re too distracted by shiny mobile devices to notice. Information technology has improved rapidly, but there is no reason why progress should be limited to computers or Silicon Valley. Progress can be achieved in any industry or area of business. It comes from the most important skill that every leader must master: learning to think for yourself.Doing what someone else already knows how to do takes the world from 1 to n, adding more of something familiar. But when you do something new, you go from 0 to 1. The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. Tomorrow’s champions will not win by competing ruthlessly in today’s marketplace. They will escape competition altogether, because their businesses will be unique. Zero to One presents at once an optimistic view of the future of progress in America and a new way of thinking about innovation: it starts by learning to ask the questions that lead you to find value in unexpected places.

    Deep inside, we sense that more is possible. We long for soulful workplaces, for authenticity, community, passion, and purpose.In this groundbreaking book, the author shows that every time, in the past, when humanity has shifted to a new stage of consciousness, it has achieved extraordinary breakthroughs in collaboration. A new shift in consciousness is currently underway. Could it help us invent a more soulful and purposeful way to run our businesses and nonprofits, schools and hospitals?A few pioneers have already cracked the code and they show us, in practical detail, how it can be done. Leaders, founders, coaches, and consultants will find this work a joyful handbook, full of insights, examples, and inspiring stories.ADVANCE PRAISE"Congratulations on a spectacular treatise! This is truly pioneering work. In terms of integral sophistication, there is simply nothing like it out there."--Ken Wilber, from the Foreword"The most exciting book I've read in years on organization design and leadership models."--Jenny Wade, Ph.D., Author of Changes of Mind"A book like Reinventing Organizations only comes along once in a decade. Sweeping and brilliant in scope, it is the Good To Great for a more enlightened age. What it reveals about the organizational model of the future is exhilarating and deeply hopeful."--Norman Wolfe, Author of The Living Organization"A comprehensive, highly practical account of the emergent worldview in business. Everything you need to know about building a new paradigm organization!"--Richard Barrett, Chairman and Founder, Barrett Values Center"Frederic Laloux has done business people and professionals everywhere a signal service. He has discovered a better future for organizations by describing, in useful detail, the unusual best practices of today."--Bill Torbert, Author of Action Inquiry"As the rate of change escalates exponentially, the old ways of organizing and educating, which were designed for efficiency and repetition, are dying. Frederic Laloux is one of the few management leaders exploring what comes next. It's deeply different."--Bill Drayton, Founder, Ashoka: Innovators for the Public

    Adopting Lean will take time and commitment, but it’s vital for harnessing the cultural and technical forces that are accelerating the rate of innovation.* Discover how Lean focuses on people and teamwork at every level, in contrast to traditional management practices* Approach problem-solving experimentally, by exploring solutions, testing assumptions, and getting feedback from real users* Lead and manage large-scale programs in a way that empowers employees, increases the speed and quality of delivery, and lowers costs* Learn how to implement ideas from the DevOps and Lean Startup movements even in complex, regulated environments

    These insights may shake your assumptions, but they'll help you reach the "ah-ha!" moments that inspire truly great products.Validate or invalidate your hypothesis by talking to the right peopleLearn how to conduct successful customer interviews play-by-playDetect a customer's behaviors, pain points, and constraintsTurn interview insights into Minimum Viable Products to validate what customers will use and buyAdapt customer development strategies for large companies, conservative industries, and existing products

    What failed startups don't have are enough customers.Founders and employees fail to spend time thinking about (and working on) traction in the same way they work on building a product. This shortsighted approach has startups trying random tactics - some ads, a blog post or two - in an unstructured way that's guaranteed to fail. This book changes that. Traction Book provides startup founders and employees with the framework successful companies have used to get traction. It allows you to think about which marketing channels make sense for you, given your industry and company stage. This framework has been used by founders like Jimmy Wales (Wikipedia), Alexis Ohanian (Reddit), Paul English (Kayak.com), and Alex Pachikov (Evernote) to build some of the biggest companies and organizations in the world. We interviewed each of the above founders - along with 35+ others - and pulled out the repeatable tactics and strategies they used to get traction. We then cover every possible marketing channel you can use to get traction, and show you which channels will be your key to growth. This book shows you how to grow at a time when getting traction is more important than ever. Below are the channels we cover in the book:Viral Marketing Public Relations (PR) Unconventional PR Search Engine Marketing (SEM) Social and Display Ads Offline Ads Search Engine Optimization (SEO) Content Marketing Email Marketing Engineering as Marketing Target Market Blogs Business Development (BD) Sales Affiliate Programs Existing Platforms Trade Shows Offline Events Speaking Engagements Community BuildingThis book draws on interviews with the following individuals: Jimmy Wales, Co-founder of Wikipedia Alexis Ohanian, Co-founder of reddit Eric Ries, Author of The Lean Startup Rand Fishkin, Founder of SEOmoz Noah Kagan, Founder of AppSumo Patrick McKenzie, CEO of Bingo Card Creator Sam Yagan, Co-founder of OkCupid Andrew Chen, Investor at 500 Startups Justin Kan, Founder of Justin.tv Mark Cramer, CEO of SurfCanyon Colin Nederkoorn, CEO of Customer.io Jason Cohen, Founder of WP Engine Chris Fralic, Partner at First Round Paul English, CEO of Kayak.com Rob Walling, Founder of MicroConf Brian Riley, Co-founder of SlidePad Steve Welch, Co-founder of DreamIt Jason Kincaid, Blogger at TechCrunch Nikhil Sethi, Founder of Adaptly Rick Perreault, CEO of Unbounce Alex Pachikov, Co-founder of Evernote David Skok, Partner at Matrix Ashish Kundra, CEO of myZamana David Hauser, Founder of Grasshopper Matt Monahan, CEO of Inflection Jeff Atwood, Co-founder of Discourse Dan Martell, CEO of Clarity.fm Chris McCann, Founder of StartupDigest Ryan Holiday, Exec at American Apparel Todd Vollmer, Enterprise Sales Veteran Sandi MacPherson, Founder of Quibb Andrew Warner, Founder of Mixergy Sean Murphy, Founder of SKMurphy Satish Dharmaraj, Partner at Redpoint Garry Tan, Partner at Y Combinator Steve Barsh, CEO of Packlate Michael Bodekaer, Co-founder of Smart Launch Zack Linford, Founder of Optimozo

    Scaling Up: How a Few Companies Make It...and Why the Rest Don't is the first major revision of this business classic. In Scaling Up, Harnish and his team share practical tools and techniques for building an industry-dominating business. These approaches have been honed from over three decades of advising tens of thousands of CEOs and executives and helping them navigate the increasing complexities (and weight) that come with scaling up a venture. This book is written so everyone -- from frontline employees to senior executives -- can get aligned in contributing to the growth of a firm. There's no reason to do it alone, yet many top leaders feel like they are the ones dragging the rest of the organization up the S-curve of growth. The goal of this book is to help you turn what feels like an anchor into wind at your back -- creating a company where the team is engaged; the customers are doing your marketing; and everyone is making money. To accomplish this, Scaling Up focuses on the four major decision areas every company must get right: People, Strategy, Execution, and Cash. The book includes a series of new one-page tools including the updated One-Page Strategic Plan and the Rockefeller Habits ChecklistTM, which more than 40,000 firms around the globe have used to scale their companies successfully -- many to $1 billion and beyond. Running a business is ultimately about freedom. Scaling Up shows business leaders how to get their organizations moving in sync to create something significant and enjoy the ride.

    

    From Adam Smith and Andrew Carnegie to Bill Gates and Warren Buffett, The Business Book is perfect for college students, would-be entrepreneurs, or anyone interested in how business works.The Business Book is the perfect primer to key theories of business and management, covering inspirational business ideas, business strategy and alternative business models. One hundred key quotations introduce you to the work of great commercial thinkers, leaders, and gurus from Henry Ford to Steve Jobs, and to topics spanning from start-ups to ethics.

    Essential reading for anyone trying to build the next must-have app' Michael Acton Smith, Founder and CEO, Mind CandyApps have changed the way we communicate, shop, play, interact and travel and their phenomenal popularity has presented possibly the biggest business opportunity in history.In How to Build a Billion Dollar App, serial tech entrepreneur George Berkowski gives you exclusive access to the secrets behind the success of the select group of apps that have achieved billion-dollar success.Berkowski draws exclusively on the inside stories of the billion-dollar app club members, including Instagram, Whatsapp, Snapchat, Candy Crush and Uber to provide all the information you need to create your own spectacularly successful mobile business. He guides you through each step, from an idea scribbled on the back of an envelope, through to finding a cofounder, building a team, attracting (and keeping) millions of users, all the way through to juggling the pressures of being CEO of a billion-dollar company (and still staying ahead of the competition).If you've ever dreamed of quitting your nine to five job to launch your own company, you're a gifted developer, seasoned entrepreneur or just intrigued by mobile technology, How to Build a Billion Dollar App will show you what it really takes to create your own billion-dollar, mobile business.

    Tony Fernandes has accomplished amazing things - and who's to say what he can go on to achieve?' Sir Richard BransonThe inspiring story of business hero and Apprentice Asia star Tony FernandesAs a boy, Tony Fernandes wanted to be a pilot, a footballer or a racing driver. By 2011 he'd gone one better: founding his own airline and his own formula one team, and becoming Chairman of Queens Park Rangers, helping them reach the Premier League again after a 15-year absence from the top flight.Flying High is the memoir of an exceptional business leader; the man who created Asia's first budget airline, democratizing air travel in Asia and building AirAsia into a multi-billion-dollar company in the process.Published as Tony returns as the face of the second series of Apprentice Asia, this inspiring personal story will be a major global publishing event.Tony Fernandes studied at Epsom College, UK, and the London School of Accountancy. He worked for Virgin Communications and Warner Music before acquiring AirAsia and relaunching it as Asia's first low-cost carrier in 2001/2. He is currently Group CEO of AirAsia, Chairman of QPR football club and owner of the Caterham F1 team.Tony has been awarded a CBE, titled twice by the King of Malaysia and awarded the Legion d'Honneur by the French government. He has also received awards from major business media outlets including theInternational Herald Tribune, Business Times, Business Week, Fast Company and Forbes.

    But many managers and leaders struggle to apply these powerful tools within their organizations, as they often run counter to traditional managerial thinking and practice.Authors Nathan Furr and Jeff Dyer wrote this book to address that very problem. Following the breakout success of The Innovator’s DNA—which Dyer wrote with Hal Gregersen and bestselling author Clay Christensen to provide a framework for generating ideas—this book shows how to make those ideas actually happen, to commercialize them for success.Based on their research inside corporations and successful start-ups, Furr and Dyer developed the innovator’s method, an end-to-end process for creating, refining, and bringing ideas to market. They show when and how to apply the tools of their method, how to adapt them to your business, and how to answer commonly asked questions about the method itself, including: How do we know if this idea is worth pursuing? Have we found the right solution? What is the best business model for this new offering? This book focuses on the “how”—how to test, how to validate, and how to commercialize ideas with the lean, design, and agile techniques successful start-ups use.Whether you’re launching a start-up, leading an established one, or simply working to get a new product off the ground in an existing company, this book is for you.

    In performance, how you organize can be the key to growth. In the past five years, the business world has seen the birth of a new breed of company - the Exponential Organization - that has revolutionized how a company can accelerate its growth by using technology.

    The surprising truth is that the only way to truly scale your company is to reduce its reliance on you. This means that, done right, you get growth without sacrificing your life. Jeff Hoffman and David Finkel offer a blueprint to rapidly grow your existing business while also gaining more freedom. Their three-level action plan, based on their own experiences starting, scaling, and effectively exiting from multiple successful companies, helps you determine the best strategy for growth in your own company. More important, they provide practical advice on how to execute in the face of conflicting demands and multiple responsibilities. By breaking down the path to scaling into seven principles, any owner can increase profits and their own freedom. Scale is for entrepreneurs who wonder if they really own their business, or if their business owns them.

     This is NOT a book for people who want to follow the herd, or get average results handing out samples, holding home parties, or buying leads. It is for the few who want to become leaders in this industry. Who want to walk across the stage, and who want to earn 7-figures. It is for those who would rather be the hunted than the hunter. Who prefer to work smarter, instead of harder. Who want to build a life-long business, instead of an opportunity, and for those who value truth over hype. If you're tired of chasing your friends and family members, posting fliers on phone poles, cold calling leads, and handing out business cards, then Magnetic Sponsoring is exactly what you've been looking for. In this book, I will teach you... - How to get an endless number of prospects to call you, with credit card in hand ready to buy your product, or join your business. - How to create a life-long business with zero competition. - How to make income whether your prospects join your business or not. - How to legitimately produce endless leads for free. - How to create automated marketing systems that sell and recruit for you. - How to sponsor top industry leaders instead of tire-kickers. - How to become an Alpha man or woman that people respect and follow. - How I used these strategies to make over $50 million online, and become the #1 Residual Income Earner in my opportunity. Thank you for your leadership.

    And they often receive an incredible return on their investments. They’re angel investors, some of the most important—and least understood—players in business today, whose investments in startups exceed $20 billion per year. Many, if not most, of the world’s largest companies were originally funded by angels—companies like Apple, Microsoft, LinkedIn and Amazon.com.But until now, little has been written about these angels, due in part to their preference for anonymity. ANGEL INVESTING: The Gust Guide to Making Money and Having Fun Investing in Startups by David S. Rose provides an inside look at who these angels are, how they operate, and how anyone with six figures to invest can potentially generate annual returns of 25% while funding tomorrow’s industry leaders…and having a lot of fun in the process.In the past few years, angel investing has moved from an arcane, tiny backwater of the financial world to a business arena that receives coverage in mainstream newspapers and smash hit television shows such as ABC’s Shark Tank. Every year angels invest over $20 billion into startup companies in the US alone (and double that amount worldwide). Historically this been a virtually random activity, but over the past several years angel investing has begun to be recognized as a legitimate part of the Alternative Investments asset class. With a foreword by Reid Hoffman—co-founder of LinkedIn and a prolific angel investor himself—together with hard research studies and a host of stories from his personal experience as one of the world’s leading angels, Rose explains in this book precisely how angels and venture capitalists differ, describes proven ways for entrepreneurs to attract them, and provides all the relevant resources for investors to enter into the world of startup funding. Rose tackles all the challenging questions that have long confounded angel investors and the entrepreneurs seeking to attract them: • Who can be an angel…and who should be an angel?• Where do angels find hidden startup gems before the public hears about them?• How should an angel build a portfolio that can return 25% annually over a decade?• What is it like to lose all of an investor’s money? And, conversely, what does it feel like to invest in a failed startup as an angel investor? • What are some common mistakes that inexperienced angel investors make?Successful angels know that investing in entrepreneurial ventures is more than just providing money. ANGEL INVESTING is the first complete, up-to-date guide to the subject, including what angel investing is, how one gets started, how to find deal flow, evaluate opportunities, negotiate terms, join an angel group, structure investments, and work with venture capital funds. ANGEL INVESTING includes tools, tactics, and strategies for high-tech, low-tech, and every other kind of early-stage investing. Rose opens the doors to those angels who have limited experience, while augmenting the experience of seasoned investors. Entrepreneurs will gain access to the mind-set of winning angels, and learn how best to win them over, as well as finding information on how to value, structure and bring their companies to a successful exit.The combination of advancing technology, changing federal regulations, rapidly dropping startup costs and new online investment platforms means that it is now possible for any serious investor to undertake angel investing the right way—and that is what the book ANGEL INVESTING is all about.ABOUT DAVID S. ROSE:David S. Rose is an Inc. 500 CEO, serial entrepreneur and angel investor who has founded or funded over 90 pioneering companies. He has been described by Forbes as "New York's Archangel", by BusinessWeek as a “world conquering entrepreneur”, by Crain's New York Business as "the father of angel investing in New York", and by Red Herring magazine as “patriarch of Silicon Alley.”PRAISE FOR ANGEL INVESTING:"As an angel investor and a long-time fan of David S. Rose, I was delighted to hear he finally captured his wit and wisdom in the pages of a book. David is a born teacher — clear minded, witty and provocative, with amazing stories to illustrate every key idea and insight. Those gifts — as well as his unsurpassed knowledge of his field — are teaching me so much more about investing than I've learned over the years doing it! Read every page of Angel Investing."Barbara CorcoranReal Estate Mogul, Shark Tank star, Angel Investor“From the secret economics of angel investing and the best methods for finding and picking tomorrow’s big winners to proven techniques for adding value to any business you invest in, Angel Investing provides readers with everything they need to know to get started in this fascinating, fun—and lucrative—business arena.”David Bach#1 New York Times bestselling author of The Automatic Millionaire and Start Late Finish Rich, Angel Investor“This is the most comprehensive and readable guide to angel investing ever written. The chapter on valuation and expectations lays out a clear framework for understanding one of the least well-known pitfalls in the angel world. And its emphasis on creating a win-win relationship with the entrepreneur is at the heart of being a long-term successful angel—and continuing to see the best deal flow. I recommend this book to anyone even thinking about making or receiving angel investments.”Howard L. MorganFounding Partner, First Round Capital“The world of entrepreneurial startups is where the most exciting and creative action is happening in today’s business world, which is why I was a strong supporter of the JOBS Act of 2012. No wonder millions of people are wondering how they can get involved as investors. There’s no better place to start than by reading David S. Rose’s Angel Investing.”U.S. Senator Charles E. SchumerSenate Finance Committee“David S. Rose’s Angel Investing is the best book on early stage investing ever written. His method of step-by-step explanation is better than any I have read in 20+ years of professional angel investing. I will recommend this to every serious entrepreneur seeking investment as required reading before the effort.”Dave BerkusChairman Emeritus, Tech Coast Angels and Author of Berkonomics“Only an angel who has backed over 90 start-ups could possess the mastery to provide such illumination into our craft. David’s candor and insights will attract more investors to this entertaining and lucrative activity so essential to economic growth.”John HustonFounder & Manager, The OhioTechAngel Funds"Angel Investing is an engaging, easy read, full of real stories and hard numbers, actual cases and a whole lot of good advice. David S. Rose brings tons of real-world knowledge to the subject that makes this required reading for every new angel."Tim BerryAuthor of Business Plan Pro, Entrepreneur, Angel Investor"David S. Rose is one of the most insightful thinkers about the angel and venture investment markets. It's rare that an investment leader with so much experience and success takes the time to share (systematically!) his knowledge so openly. Whether you are new to angel investing or someone with lots of experience, you will learn a ton from reading this book."Marc BodnickCo-Founder, Elevation Partners“David S. Rose has distilled his vast knowledge into an easy to read yet comprehensive guide to angel investing. It is a must read for all angel investors as well as for entrepreneurs seeking angel financing.”Jeffrey SeltzerManaging Partner, Pierce Yates Ventures, Former Deputy Chairman, CIBC World Markets, Angel Investor"Anyone with a checkbook can be an angel investor, but it takes insight to do it well. David S. Rose has written a terrific new book that will help would-be angels make money, rather than lose it. From explaining the value of diversification, to tips on evaluating deals, to offering up plans to attract good deals, Angel Investing will help you move from a money-losing amateur to a money-making professional angel. And if you’re an entrepreneur looking for angel money, you should read this book too. It will help you understand what knowledgeable angels are seeking and how they will evaluate you."Scott ShaneAuthor of Fool’s Gold? The Truth Behind Angel Investing in America“The future of financial markets will be based on the democratization of capital, as the funding of innovation is no longer limited to large institutions and venture capitalists. Angel Investing is the definitive guidebook for visionary investors seeking to profit from the startups of today that will become the superstars of tomorrow. David S. Rose is both a brilliant futurist and an engaging, accessible writer, and his book reveals the secrets behind investing at the leading edge of technologies and markets."Faith PopcornFuturist, CEO and Author of The Popcorn Report

    This book will teach you how to structure and run effective customer interviews, find candidates, and turn learnings into action.

    As they helped grow Google from a young start-up to a global icon, they relearned everything they knew about management. How Google Works is the sum of those experiences distilled into a fun, easy-to-read primer on corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption.The authors explain how the confluence of three seismic changes - the internet, mobile, and cloud computing - has shifted the balance of power from companies to consumers. The companies that will thrive in this ever-changing landscape will be the ones that create superior products and attract a new breed of multifaceted employees whom the authors dub 'smart creatives'. The management maxims ('Consensus requires dissension', 'Exile knaves but fight for divas', 'Think 10X, not 10%') are illustrated with previously unreported anecdotes from Google's corporate history.'Back in 2010, Eric and I created an internal class for Google managers,' says Rosenberg. 'The class slides all read 'Google confidential' until an employee suggested we uphold the spirit of openness and share them with the world. This book codifies the recipe for our secret sauce: how Google innovates and how it empowers employees to succeed.'

    As a small-business owner, financial statements are your most important tools--and if you don't know how to read them and understand their implications, you cannot possibly steer your business successfully. Accounting for the Numberphobic demystifies your company's financial dashboard: the Net Income Statement, Cash Flow Statement, and Balance Sheet. The book explains in plain English how each measurement reflects the overall health of your business--and impacts your decisions. You will discover: * How your Net Income Statement is the key to growing your profits * How to identify the break-even point that means your business is self-sustaining * Real-world advice on measuring and increasing cash flow * What the Balance Sheet reveals about your company's worth * And more Illustrated with case studies and packed with practical action steps, this indispensable guide will put your business on the path to profitability in no time.

    He has incurred substantial debt and his marriage is on shaky ground. Through pure happenstance, Owen finds himself pondering this problem while advancing steadily as a contestant at the World Series of Poker. His Las Vegas path quickly introduces him to Samantha, a beautiful and mysterious mentor with a revolutionary approach to entrepreneurship. Sam is a fountain of knowledge that may save his company, but her sexual advances might prove too much for Owen's struggling marriage. All In Startup is more than just a novel about eschewing temptation and fighting to save a company. It is a lifeline for entrepreneurs who are thinking about launching a new idea or for those who have already started but can't seem to generate the traction they were expecting. Entrepreneurs who achieve success in the new economy do so using a new scientific method of innovation. All In Startup demonstrates why four counterintuitive principles separate successful entrepreneurs from the wanna-preneurs who bounce from idea to idea, unable to generate real revenue. You will likely get only one opportunity in your life to go all in in on an idea: to quit your job, talk your spouse into letting you drain the savings account, and follow your dream. All In Startup will prepare you for that all in moment and make sure that you push your chips into the middle only when the odds are in your favor. This book holds the keys to significantly de-risking your idea so that your success appears almost lucky. Join Owen and Sam for this one-of-a-kind journey that will set you on the right path for when it's your turn to put everything on the line.

    But first, let me tell you a little secret about SEO marketing... Most of the search engine optimization advice on the Internet is just plain wrong!If you've sifted through the torrents of search engine optimization advice online, you may have noticed two things: - Most of the knowledge on SEO is either completely outdated or just dead-wrong.- Google's constant updates have rendered many well known SEO strategies completely useless.Why is this so? Google are constantly evolving, making it extremely difficult to know what currently works. Some recent changes: 1. August, 2014 - Google announced sites secured with SSL certificates will get an advantage in search engines.2. July, 2014 - Google released a big update dramatically affecting how often the local business listings appear in the search results.3. May, 2014 - Google announced a game changing update, punishing sites with poor quality content and user experience.SEO 2014 walks you through the above updates and more. This book also reveals industry secrets about Google's algorithm, so you can learn SEO from a fundamental level, achieve top rankings in Google, and generate hundreds, or even thousands of new customers to your site. Sidestep the feared 2014 Google updatesContrary to Internet marketing chatter, problems caused by Google updates are hardly irrecoverable or unavoidable—but you need the right knowledge. This book reveals in granular detail: - Recent Google updates—Panda 4.0, Pigeon, Hummingbird and beyond.- Steps required to recover from a Google penalty.- How to avoid being penalised in 2014 and beyond.Discover powerful link building techniques experts use to get top rankings and generate massive trafficLink building is simply the strongest factor for ranking high in Google. Unfortunately, most widely-used methods just plain suck! This chapter walkers you through the most powerful techniques that work wonders and won't get you in hot-water with Google. You will also discover: 1. How to leverage social media to skyrocket traffic to your site.2. How to find "money" keywords that will send customers to your site.3. The dirty secret about link-building.4. Sneaky tricks to get local businesses ranking high with local search engine optimization.5. How to get expert SEO or internet marketing advice, completely free.6. The new meta technology search engines love, schema.org, and how to use it to get more traffic.You will also learn the little-known search engine optimization tools top internet marketing experts useThe SEO tools chapter lists 20+ of the powerful tools top internet marketing experts are using to automate their search engine optimization, saving weeks of time, and creating bigger results... and most of the tools are free! And read the very special bonus chapter on pay-per-click advertisingIn this special bonus chapter, learn how to quickly and effectively setup a pay-per-click advertising campaign with Google AdWords, and send more traffic and customers to your website overnight. As one of the most advanced and comprehensive SEO books ever published, SEO 2014 contains everything you need to learn SEO and dominate search engines in 2014. Purchase from Amazon and get started right away!

    This summary explores the fundamental causes of organizational politics and team failure.

    What they do and how they do it is the key determinant of corporate success. Want to become invaluable to your company? Boost your managerial skills. The good news is that great managers are made...not born. When you discover what the most successful managers know, you will unlock the secrets to turning even ordinary employees into extraordinary performers. Now with this handy little book, success expert Brian Tracy reveals how anyone can easily: Set performance standards ● Delegate productively ● Define key result areas ● Concentrate attention and resources on high-payoff activities and eliminate distractions ● Hire and fire effectively ● Build a staff of peak performers ● Hold meetings that work ● Foster team spirit ● Communicate with clarity ● Negotiate successfully ● Remove obstacles to performance ● Set the right example ● Make good decisions quickly ● And more Filled with practical, proven techniques and tools, this essential guide shows you how to bring out the best in your people--and hit new heights in your own career.

    This guide provides a quick reference to all of the key topics around early-stage startup valuation and provides step-by-step examples for several valuation methods. In more detail, this Founder’s Pocket Guide helps startup founders learn: What a startup valuation is and when you need to start worrying about it. Key terms and definitions associated with valuation, such as pre-money, post-money, and dilution. How investors view the valuation task, and what their expectations are for early-stage companies. How the valuation fits with your target raise amount and resulting founder equity ownership. How to do the simple math for calculating valuation percentages. How to estimate your company valuation using several accepted methods. What accounting valuation methods are and why they are not well suited for early-stage startups.

    It's the kind of book you don't read once, you go back to it on a regular basis. » - Carmen Gerea, CEO & Co-founder, UsabilityChefsLean B2B helps entrepreneurs and innovators quickly find traction in the enterprise.Used by thousands around the world and packed with more than 20 case studies, Lean B2B consolidates the best thinking around Business- to-Business (B2B) customer development to help entrepreneurs and innovators focus on the right things each step of the way, leaving as little as possible to luck.The book helps:• Assess the market potential of opportunities to find the right opportunity for your team• Find early adopters, quickly establish credibility and convince business stakeholders to work with you• Find and prioritize business problems in corporations and identify the stakeholders with the power to influence a purchase decision• Create a minimum viable product and a compelling offer, validate a solution and evaluate whether your team has found product-market fit• Identify and avoid common challenges faced by entrepreneurs and learn ninja techniques to speed up product-market validation« The book will pay itself off in the first couple of pages! » - Ben Sardella, Co-Founder, Datanyze« Treat this book like a map to show you where you are and a compass to show you the direction. I wish I could have read it 2 or 3 years ago. » – Jonathan Gebauer, Founder, exploreB2B« Lean B2B is filled with rock-solid advice for technology entrepreneurs who want a rapid-growth trajectory. Read it to increase your certainty and your success rate. » - Jill Konrath, Author of AGILE SELLING and Selling to Big Companies« Probably the most slept on book in the Lean startup market right now.... There is no sugarcoating here. Garbugli tells you exactly what needs to happen and how to make it happen... literally holds your hand and spells it out. I was really impressed with the overall depth and advice presented. » - AJ, B2B Entrepreneur« The book I read of which I have learned the most. » - Etienne Thouin, Founder and CTO, SQLNext Software« This book is essential reading for would-be entrepreneurs who face the daunting task of entering B2B markets. » – Paul Gillin, Co-Author, Social Marketing to the Business Customer

    Willis Johnson, the founder of Copart [CPRT], offers up a personal and inspirational account of this journey to the top including lessons he learned from love, war and building a global, multi-billion dollar business. Even at the pinnacle of success, Willis remained grounded in his family-first values. His stories will inspire and provoke the entrepreneur in everyone to start building their dream.

    Written specifically for proofreaders and editors, this book guides the inexperienced marketer through the core principles of small-business promotion. Part I focuses on the core concepts that should underpin the editorial freelancer's marketing strategy; Part II addresses specific promotional activities, and how to apply the concepts learned in Part I in order to maximize the impact of these activities. Each chapter is supplemented with mini case studies that demonstrate real-world practice. Part III offers a fictive sample marketing plan, using the example of a new entrant to the field, while Part IV concludes with a list of professional resources, including blogs, knowledge centres and resource hubs; related reading; tools and software; and professional directories and editorial societies. Successful marketing leads to an expansion of opportunity, and with opportunity comes choice. Premised on the concept of being interesting and discoverable, the author aims to help proofreaders and editors promote themselves into a position where they can grow their businesses, choose their preferred clients, and achieve their desired work flow and revenue stream.

    If you have a home and an Internet connection, you have a solution: Airbnb hosting. Get Paid For Your Pad is the veritable blueprint on how to transform your home into a short-stay rental boon. Renting in the short-stay market, when done correctly, crushes the return from long-term tenants. Like hundreds of thousands of people, you can boost your profits by 2 to 3 times with the most well known short-stay marketplace in the world: Airbnb. This step-by-step guide to renting your home on the Airbnb platform teaches: • How Jasper went from making $24,000 per year to $60,000 from his house in Amsterdam • How to prepare your home like a 5-star hotel in a cost-effective manner • How to set up a dazzling and polished Airbnb listing from start to finish • How to communicate with guests in a professional and responsive way • How to scientifically calculate an optimal price point for profit maximization • How to catapult your search rank within the Airbnb platform The book comes with countless (1) tips, (2) examples, (3) real life stories from Airbnb hosts, (4) action points, and (5) easy-to-implement templates that can be employed to launch and optimize your Airbnb business right away!

    Becoming an Entrepreneur is unique in its focus on the psychological dimensions of starting a business. Using personal examples, Desyllas approaches this topic with insight and sensitivity, showing you how to overcome the mindset of “employee conditioning” and find fulfillment by creating an enterprise in line with your values.Readers will learn how to reach profitability, remove themselves from the daily grind, and achieve personal and professional freedom as a business owner.Becoming an Entrepreneur is a short, jargon-free guide, packed with solid advice that you can start using today to build and manage your own business. By the time you've finished reading this book, you'll understand the fundamentals of entrepreneurship and have a set of timeless principles that can you use in any business situation.If you're ready to jailbreak your career and lifestyle, Becoming an Entrepreneur will set you on the right path.

    The tale in this book will hurt, because you’ll have undoubtedly lived with the consequences of people being stretchedtoo thin, work constantly blocked or in queue, projects chronically late, and people getting burned out...~ Gene Kim author of The Phoenix Project from the ForewordWe are distracted.We are overburdened.We are unfocused.Our work suffers for this. Our companies suffer for this.We snatch failure from the jaws of success.Limiting WIP is the breakthrough strategy forstarting less and completing more.~Written by Jim Benson, author of the Shingo Research Award winning Personal Kanban, urban planner, software developer, and businessowner who has planned and built everything from small software projects, to houses, to urban freeway systems, Why Limit WP is told by someone who has watched many projects be born,run into problems, and ultimately fail due to overburden.This short work is the third in the Modus Cooperandi MemeMachine series-which looks specifically at underlying issues that directly impact the success of teams, companies, and individuals. The MemeMachine series is meant to start conversations and advance discussion.

    The key for young professionals to escape this cycle isn’t in the outdated tactics of climbing the corporate ladder, but rather in forging their own unique paths.Improvise, by GolinHarris CEO Fred Cook, is an inspiring story of how Cook followed an unusual yet fascinating path from young adulthood to the corner office. Improvise combines Cook's lifetime of uncommon experiences with his insights from a successful corporate career, as a means to help recent graduates and young entrepreneurs uncover the professional skills that exist outside any traditional office.Following college, Cook was initiated into the business world through a dozen lackluster yet enlightening jobs, including pool hustler, chauffeur for drunks, cabin boy, doorman, and Italian leather salesman. Now he provides counsel to blue-chip companies like Nintendo, McDonald's, Wal-Mart, BP, and Toyota, and has worked personally with Jeff Bezos, Michael Eisner, and Steve Jobs. Filled with colorful anecdotes and hilarious yet poignant moments, Improvise delivers practical tips on how people can change their perspectives, using unique life experiences as means to an end.

    At the same time, Steve Jobs was being forced out of his beloved Apple and starting over with a new company, NeXT Computer. His goal was to build a supercomputer with the power to transform education. Menuez had found his story: he proposed to photograph Jobs and his extraordinary team as they built this new computer, from conception to product launch. In an amazing act of trust, Jobs granted Menuez unlimited access to the company, and, for the next three years, Menuez was able to get on film the spirit and substance of innovation through the day-to-day actions of the world’s top technology guru. From there, the project expanded to include the most trailblazing companies in Silicon Valley, all of which granted Menuez the same complete access that Jobs had. Menuez photographed behind the scenes with John Warnock at Adobe, John Sculley at Apple, Bill Gates at Microsoft, John Doerr at Kleiner Perkins, Bill Joy at Sun Microsystems, Gordon Moore and Andy Grove at Intel, Marc Andreessen at Netscape, and more than seventy other leading companies and innovators. It would be fifteen years before Menuez stopped taking pictures, just as the dotcom bubble burst. An extraordinary era was coming to its close. With his singular behind-the-scenes access to these notoriously insular companies, Menuez was present for moments of heartbreaking failure and unexpected success, moments that made history, and moments that revealed the everyday lives of the individuals who made it happen. This period of rapid, radical change would affect almost every aspect of our culture and our lives in ways both large and small and would also create more jobs and wealth than any other time in human history. And Doug Menuez was there, a witness to a revolution. In more than a hundred photographs and accompanying commentary, Fearless Genius captures the human face of innovation and shows what it takes to transform powerful ideas into reality.

    Along the way, we also provide easy-to-follow examples for the most common calculations related to preferred share equity deals.Expanding on these fundraising concepts, this Founder’s Pocket Guide helps startup founders learn:•What a term sheet is and how to summarize the most important deal terms for your fundraising and startup building goals.•How preferred stock shares differ from common shares, with review of how each key preferred share right and preference is tied to the investor’s shares.•Key terms and definitions associated with equity fundraising, such as pre-money valuation, founder dilution, and down round.•How to decipher legalese associated with a term sheet deal, such as pro rata, fully diluted, and pari passu.•The full list of the most common term sheet clauses, their plain English meaning, and their importance to an early-stage investment deal.•Simple math for the key term sheet financial aspects, including calculating fully diluted shares outstanding, investor equity ownership percentages, and the impact of option pools on founder dilution.•Example exit scenarios, showing how term sheet deal points impact how exit proceeds get divided among investors and founders.

    The most trusted sources in the auto industry have called its Model S the most advanced, safest and best-performing car ever built - and it doesn’t use a drop of gasoline. Tesla has changed the way the public perceives electric vehicles, and inspired the major automakers to revive their own dormant efforts to sell EVs. However, even amidst the avalanche of media coverage that followed the triumph of the Model S, few have grasped the true significance of what is happening. Tesla has redefined the automobile, sparked a new wave of innovation comparable to the internet and mobile computing revolutions, and unleashed forces that will transform not just the auto industry, but every aspect of society. The Tesla story is one part of an ongoing tide of change driven by the use of information technology to eliminate “friction” such as geographic distance, middlemen and outdated regulations. Tesla is simply applying the new order to the auto industry, but the automobile is such a pervasive influence in our lives that redefining how it is designed, built, driven and sold will have sweeping effects in unexpected areas. Just as Tesla built the Model S as an electric vehicle “from the ground up,” it has taken an outsider’s approach to the way it markets its cars. Its direct sales model has drawn legal challenges from entrenched auto dealers, who fear that their outdated business model will be destroyed. Its systems approach to the software and electronics in its cars has highlighted how far behind the technological times the major automakers are. It’s easy to see why readers find Tesla irresistible. CEO Elon Musk is a superstar entrepreneur, a “nauseatingly pro-US” immigrant and the leader of two other cutting-edge companies. Tesla dares to challenge the establishment behemoths and, so far at least, has handily beaten them at their own game. In this history of the 21st century’s most exciting startup, Charles Morris begins with a brief history of EVs and a biography of Tesla’s driving force, Elon Musk. He then details the history of the company, told in the words of the Silicon Valley entrepreneurs who made it happen. There are many fascinating stories here: Martin Eberhard’s realization that there were many like himself, who loved fast cars but wanted to help the environment and bring about the post-oil age; the freewheeling first days, reminiscent of the early internet era; the incredible ingenuity of the team who built the Roadster; Tesla’s near-death experience and miraculous resurrection; the spiteful split between the company’s larger-than-life leaders; the gloves-off battles with hostile media such as Top Gear and the New York Times; and the media’s ironic about-face when the magnificent Model S won the industry’s highest honors, and naysayers became cheerleaders overnight. And the story is just beginning: Tesla has breathtakingly ambitious plans for the future.This book was updated May 1, 2015 to include the latest on the Gigafactory and the D package.

    Understanding that process (and where you are in it) will help you work with more ease and less frustration. It will also save you money and time, in the long run. The Business Birthing Handbook outlines the Trimester Theory, Sister’s proprietary business development framework. Using the phases of prenatal development as a guide, the Handbook walks you through the four gestational stages. For each stage, there is a description of your tasks at-hand, a series of questions for journaling and contemplation, as well as tips and suggestions for supporting yourself (and your body) as you do the deep and challenging work of bringing your business to life.

    At twelve, he created Info Network, a user-generated encyclopedia, which he later likened to an early version of Wikipedia. Not long after, Aaron turned his computer genius to political organizing, information sharing and online freedom.In 2006, Aaron downloaded the Library of Congress's complete bibliographic dataset. The library charged fees to access them. However, as a government document, it was not copyright-protected within the USA. By posting the data on OpenLibrary.org, Aaron made it freely available. Eventually, the Copyright Office sided in favor of Aaron.In 2008, Aaron downloaded and released 2.7 million federal court documents stored in the Public Access to Court Electronic Records (PACER) database managed by the Administrative Office of the United States Courts. The Huffington Post characterized his actions as: "Swartz downloaded public court documents from the PACER system in an effort to make them available outside of the expensive service. The move drew the attention of the FBI, which ultimately decided not to press charges as the documents, were, in fact, public."In late 2010, Aaron downloaded a large number of academic journal articles through MIT's computer network. At the time, Aaron was a research fellow at Harvard University, which provided him with an authorized account. Aaron's motivation for downloading the articles was never fully determined. However, friends and colleagues reported that his intention was either to publicly share them on the Internet or uncover corruption in the funding of climate change research. This time, faced with prosecutors being overzealous and a dysfunctional criminal justice system, Aaron was charged with a maximum penalty of $1 million in fines and 35 years in prison, leading to a two-year legal battle with the US federal government that ended when Aaron took his own life on January 11, 2013.Between 2007 and 2011 Aaron read over 600 books; one book every three days. Early on, Aaron made a point to write about his findings and reflection. From the "Hello World" post published on January 13, 2002 to the last known article written on November 1, 2012 "What Happens in The Dark Knight," Aaron published 1,478 articles on his personal blog; one article every three days.Aaron dealt with a wide range of subjects going from politics, economics, science, sociology, through technology, education, nutrition, philosophy, among many others. But beyond that, the clarity of Aaron's mind on the difficulty of the subjects he was dealing with at such a young age is striking. When the typical 16 year-old college student worries about fitting in and mating, Aaron was tackling with a book publication and wondered about what he should do with his life. At 18 he read Noam Chomsky, and at 23 wrote the very impressive 12,000-word piece "A Summary/Explanation of John Maynard Keynes' General Theory." This article was dealing with such complexity that two days after its publication, it was followed by a -much- shorter and accessible version, titled "Keynes, Explained Briefly."Five months before his death, Aaron completed "Raw Nerve," a series of articles reflecting on life, depicting an honest, painful and yet beautiful picture of the tragedy of life. Perhaps then, Aaron knew his time was drawing to an end...There have been numerous criticisms about Aaron's decision to end his life. Some agree with it, some don't. Whether he made the right decision is certainly not for the editors of this present book to comment on.Instead, we decided to focus on the positive impact Aaron made on us all. "Raw Thought, Raw Nerve: Inside the Mind of Aaron Swartz" contains the life's work of one of the most original minds of our time.One volume, 824 pages.

    It will open your eyes to see opportunities you never knew existed.”-Bob Fabbio, Founder of Tivoli Systems, Dazel Corporation, Ventix Systems,and WhiteGlove Health“Dan Castro knocks the cover off the ball. This book got me so stirred up I want to go out and do it all over again. Once you start reading it, you won’t put it down.”- Red McCombs, Founder of McCombs Enterprises“Dan Castro is the classic optimist, the self-improver, the eternal striver. You could not ask for a more cheerful, energetic, and intelligent approach to problem solving than what he provides in HIDDEN SOLUTIONS ALL AROUND YOU.”- Paul M. Barrett, senior writer, BLOOMBERG BUSINESSWEEK, and best-selling author of LAW OF THE JUNGLE; GLOCK: The Rise of America’s Gun, and other books.Why is it that ten people can be looking at the same pile of trash and only one of them see the treasure?The answers are in this book!Dan Castro is a serial entrepreneur, an award-winning author, and an attorney with 25 years of experience grappling with real world business problems. Dan lives and works in Austin, Texas.

    House of Representatives, 1989-2002 “Without question, the best 60 minutes you will spend on China.” - Jonathan Anderson, Emerging Markets Advisors This is the China book for everyone - whether an expert or novice. It can be read in an hour and gives you most of what you need to know about China business today - and its increasing impact on the rest of the world. This "speed-read" book is the distilled knowledge of two Peking University business professors with over 30 years of experience on the ground in China and the emerging markets. According to authors Jeffrey Towson and Jonathan Woetzel, "if we had the undivided attention of someone from Ohio, Brighton or Lima for just one hour, this little book is what we would say." Author Jonathan Woetzel is a senior partner of McKinsey & Company. He opened McKinsey's Shanghai location in 1995 and has been resident since then. He currently the global leader of its Cities Special Initiative and the Asia-based Director of the McKinsey Global Institute. He has led many of the Firm’s most significant projects in China including the first major international listing of a Chinese company and the development of the economic plans for the cities of Shanghai, Wuhan, Shenzhen, Xian and Harbin among others. He co-chairs the Urban China Initiative along with Tsinghua University and Columbia University to catalyze the next stage of China’s urbanization. Author Jeffrey Towson is a private equity investor, professor and best-selling author. His area of expertise is developing economy investing and cross-border strategies – primarily US-China deals in healthcare and consumer products. He was previously Head of Direct Investments for Middle East North Africa and Asia Pacific for Prince Alwaleed, nicknamed by Time magazine the “Arabian Warren Buffett” and arguably the world’s first private global investor.

     By mastering the Amazon Selling System in this book, you will be able to easily tap into the opportunities on Amazon, and create an additional $1K - $10K a month in passive income. This book will teach you the highly sought after secrets of how to identify highly popular products, and then transform them into your own special brand, which customers will pay a lot of money for. In this book you will learn How to: Identify Desirable Products People Want to Buy. Create a Unique Brand that People will Remember. Find High Quality Product Sources that will Support Your Thriving Amazon Business. Create High Converting Amazon Listings that will Emotionally Compel Customers to Buy Over and Over. Create the Most Profit Possible with the Least Amount of Expense. Test and Validate Your Product to Guarantee your Success. Effectively Manage Your Inventory and Fulfill Orders with Little Effort. Provide Outstanding Customer Satisfaction and Motivate Customers to Buy More. Get Abundant Reviews from Raving Fan Customers. Automate the Process so that You Can Sell Products While You Sleep. Expand Your Amazon Selling Business and Make 6 or 7 Figures a Year. By the time you finish this book, you will have all the tools, resources, and a simple, yet effective system to make an extra $1000 - $10,000 a month. So Get Your Copy Now and Start Making Money on Amazon Today!

    To become an effective leader in whatever leadership role or capacity, there are leadership qualities or leadership characteristics you need to lead effectively. Communication skills and negotiating skills may be just some of the qualities of a good leader. In this book, the author shares some of the most powerful insights that will help you to become a visionary and inspiring leader in whatever spectrum of leadership. Leadership Skills: Essentials of Leadership and the Skills Required to Lead Effectively Tags: leadership skills, leadership, lead, leader, leaders, leading, effective leadership, leadership qualities, leadership characteristics, business leadership, women in leadership, john Maxwell, creativity, decision making, making ideas happen, leadership styles, inspiring people, inspiring leaders, leadership advice, leadership development, leadership training, good leadership skills, leadership quotes, leadership definition, effective leadership skills, good leadership qualities, inspiring action, women's leadership, on leadership, situational leadership, leadership books, best leadership books, books on leadership, qualities of a good leader, qualities of a leader, team leader skills, managerial skills, communication skills, team leadership, leadership traits, visionary leadership, leadership academy, transactional leadership, authentic leadership, educational leadership, adaptive leadership, leadership vs management, time management

    It guides companies and individuals through the process of implementing products, services, and business models that change markets.

    

    To achieve any goal, you need other people to help you do it. -- JUDY ROBINETTAs anyone in business knows, strategic planning is critical to achieving long-term success. In How to Be a Power Connector, super-networker Judy Robinett argues that strategic relationship planning should be your top priority.When you combine your specific skills and talents with a clear, workable path for creating and managing your relationships, nothing will stop you from meeting your goals. With high-value connections, you'll tap into a dynamic power grid of influence guaranteed to accelerate your personal and professional success.Robinett uses her decades of experience connecting the world's highest achievers with one another to help you build high-value relationships. She reveals all the secrets of her trade, including proven ways to:Find and enter the best network ecosystem to meet your goalsReach even the most unreachable people quickly and effectivelyGet anyone's contact information within 30 secondsCreate a 3-D connection that adds value to multiple people at the same timeAccess key infl uencers through industry and community eventsSubtly seed conversation with information about interests and needsUse social media to your best advantageRobinett has based her methods on solid research proving that social groups begin to break up when they become larger than 150 people, and that 50 members is the optimal size for group communication. As such, she has developed what she calls the 5+50+100 method: contact your top 5 connections daily, your Key 50 weekly, and your Vital 100 monthly. this is your power grid, and it will work wonders for your career.Nothing will stop you when you learn How to Be a Power Connector.PRAISE FOR HOW TO BE A POWER CONNECTOR:Unlike many books in this genre, this one is written by a woman who has lived it.. . . Judy Robinett offers guidance on how to form authentic relationships that bring mutual benefits. -- ADAM GRANT, Wharton professor and New York Times bestselling author of Give and TakeHow to Be a Power Connector is like an MBA in networking: an advanced course in finding and developing quality relationships with the people who can make the biggest difference in your professional success. -- IVAN MISNER, founder and chairman of BNITalk about power! Follow Judy Robinett's logical, straightforward, and helpfully detailed advice, and you can be a 'Power Connector' yourself! Great ideas, well presented, with no 'wasted space' in her argument! -- DON PEPPERS, coauthor of Extreme Trust: Honesty as a Competitive AdvantageAbsolutely brilliant. A step-by-step guide to building a network that will be both invaluable to you and just as valuable to those whose lives you will now have the opportunity to touch. I can't imagine a more powerful book for one who truly desires to be a Power Connector. -- BOB BURG, coauthor of The Go-Giver and author of Adversaries into AlliesIn the C-Suite or in your personal life everything comes down to the quality of your relationships. Judy's book helps you attract and maintain the relationships that will get you what you want most. Be a super connector now! -- JEFFREY HAYZLETT, TV host and bestselling author of Running the Gauntlet

    Jennifer Lee helps those in the early stages of building their businesses, from finding and keeping customers, working with staff and vendors, setting goals and brand building, expanding, and even taking time to celebrate and knowing when to walk away.

    It was called India 2020 and proposed that India could soon be one of the top five economies of the world. The nation had set off a series of nuclear tests and was facing worldwide sanctions. A new government had taken charge, and the economy was facing a tough time. It was not the best of times to predict that India had it in her to get on the fast track to development. The vision presented in the book would go on to inspire, directly or indirectly, many sectors of the economy to work for and achieve high growth. The book has since sold hundreds of thousands of copies. In A Manifesto for Change, its author A.P.J. Abdul Kalam, writing with co-author V. Ponraj, offers a sequel. As focused then as now on his dream of a developed India by 2020, the eleventh President of India examines what we need to get right to accomplish that essential goal: harnessing the stupendous energy of our youth to contribute to growth, a united Parliament that makes full use of its time for constructive debate and rises above petty party politics to achieve the larger national vision, and a plan of action that looks at development from the grassroots to giant strides in infrastructure and bridging the urban-rural disparity. It is time to leave behind the politics of antagonism and disruption behind, he suggests. As reward: a developed India as befits this beautiful land.

    It was this same determination that made them star performers in corporate sales, one of the toughest jobs in global business. They both cherish the deep satisfaction that only comes from attaining a seemingly impossible goal through focus, determination, and persistence.In this unique and inspiring guide, Susan and John draw on their experiences to inspire sales professionals to overcome their perceived limitations and reach new heights of success, illustrating how any sales professional can achieve peak performance. They show how to clearly define goals, “choose the right Sherpa” (build the right team), commit to a vision, “travel light” (manage your time), and “measure the mountain” (track your progress).Interweaving concrete, tested methods for high achievement in sales, with stories of harrowing climbs and perseverance, Conquering the Seven Summits of Sales proves that anyone can experience the tremendous sense of closure and satisfaction that comes with overcoming perceived limitations and achieve something real and meaningful.

    They were utterly electrified. Word of it spread like wildfire, and everyone who heard it was positively ignited into action. Requests for a recording of the message came pouring in - thousands of requests per week. Within no time, more than 200,000 people had called, written, or just walked right into Earl's office to request a copy. As years went by, that number soared above 1,000,000. Today, more than 40 years later, The Strangest Secret remains one of the most powerful and influential messages ever recorded. It continues to transform the lives of everyone who hears and heeds it.

    Read 40 Rules for Internet Business Success and you will learn from an entrepreneur who created a seven-figure internet business from scratch. Matthew Paulson, Founder of Analyst Ratings Network, Lightning Releases and GoGo Photo Contest, has weathered the failures and triumphs of being an entrepreneur for nearly a decade. 40 Rules for Internet Business Success is his collection of core principles and strategies he used to grow his business. By reading 40 Rules for Internet Business Success, you will learn to: Throw away your business plan! Create a scalable business model that actually works. Identify a target market that is desperate for your company's products and services. Launch your first product or service faster by building a minimum viable business. Create a reliable and repeatable marketing strategy to keep new customers coming. Build systems that make your business run like a well-oiled machine. Maximize your company's earnings potential with the three keys of revenue growth. No matter what your goals are for online business success: 40 Rules will help you turn your dream of owning a profitable Internet business into reality. EXTRAS WITH EVERY PURCHASE: After purchasing the book, open it and follow the directions inside to receive access to the two bonus audio interviews titled 40 Bootstrapped Business Ideas and The Seven Deadly Sins of New Entrepreneurs.

    in 30 minutes. This 30-minute expert guide is the official summary of Eyal's bestselling book, Hooked, and includes a foreword by the author. In Hooked author Nir Eyal distills years of research, consulting, and practical experience and provides a how-to guide for product development--a blueprint he searched for as start-up founder but never found. An essential tool for entrepreneurs, product managers, designers, marketers, and anyone else interested in driving customer engagement, the 30 Minute Expert Guide to Nir Eyal's Hooked offers: • A chapter-by-chapter synopsis that identifies the key concepts outlined in Nir Eyal's bestselling book, Hooked • Actionable steps designed to help you implement your own habit-forming strategies and create better, more successful products • Illustrative examples of habit-forming products including Amazon, Twitter, the Bible app, and more

    No BS, No fluff, No Academic Theories, and No Sugar Coating. Just real world, tactical, hard core strategies from being in the trenches. Peter Voogd, who’s labeled the leading authority for Gen Y leadership reveals the exact strategies he’s used to go from dead broke to over 6 figures within 6 months in multiple industries. Peter has trained over 4,000 Entrepreneurs and built an 8 million dollar sales organization by age 27. If you’re one of the select few who are serious about success, this book will change the game for you. Most Entrepreneurs struggle with inconsistent income, low productivity, and don’t have enough time in a day to get everything they want done? Peter shows you the fastest and most effective ways to maximize your income, get bigger things done in less time, and helps you create your ideal lifestyle. We assure you this is only book you’ll ever need to thrive as an Entrepreneur. It will help you create a quantum change in the results you enjoy in your personal and professional life. As I’m sure you are aware and have experienced, most people just talk about success, wish they had success, but never take the necessary action consistently to achieve it. They spend year after year just trying to get by vs. designing a compelling future. We want to bring you off the sidelines and into the game. We want you to enjoy higher levels of fulfillment, more passion and energy, and results very few attain. It’s time to stop surviving, and start thriving. For more information, please visit: 6FiguresBook.com

    It’s what you’ve been put on this Earth to do, and you hope to one day make a living from your books. But you've probably realized how difficult it is to earn enough from book sales alone. In fact, most authors, even some New York Times bestsellers, end up having to take on outside work in order to make ends meet. If you must do other work, why not have it be work that supports and relates to what you love—your books? If you want to earn a living as an author, you have to think beyond your book. Not only that, think like someone who is more than an author. Think like an entrepreneur. Whether you write fiction or nonfiction, just the fact that you’re writing books means you have what it takes to become an authorpreneur.

    The book discusses the parameters of impact investing in unprecedented detail and clarity, providing both context and tools to those eager to engage in the generational shift in the way finance and business is being approached in the new era of Collaborative Capitalism.The book presents a simple thesis with clarity and conviction: Impact investing can be done successfully. This is what success looks like, and this is what it requires. With much-needed lessons for practitioners, the authors view impact investing as a harbinger of a new, more multilingual (cross-sector), transparent, and accountable form of economic leadership.The Impact Investor: Lessons in Leadership and Strategy for Collaborative Capitalism serves as a resource for a variety of players in finance and business, including:Investors: It demonstrates not only the types of investments which can be profitable and impactful, but also details best practices that, with roots in impact investing, will increasingly play a role in undergirding the success of all investment strategies. Wealth advisors/financial services professionals: With unprecedented detail on the innovative structures and strategies of impact investing funds, the book provides guidance to financial institutions on how to incorporate these investments in client portfolios. Foundations: The book explores the many catalytic and innovative ways for for-profit and non-profit investors to partner, amplifying the potential social and environmental impacts of philanthropic spending and market-rate endowment investment. Business students: By including strategies for making sound impact investments based on detailed case studies, it provides concrete lessons and explores the skills required to enhance prospects for success as a finance and business professional. Policy makers: Reinforcing the urgency of creating a supportive and enabling environment for impact investing, the book demonstrates ways policy has already shaped the sector, and suggests new ways for policymakers to support it. Corporate leaders: The book includes essential advice on the way business is and must be responding to a new generation of Millennial clients and customers, with unique insights into a form of value creation that is inherently more collaborative and outcomes-driven.

    Darryl is an entrepreneur, from a family of entrepreneurs, who has spent years advising entrepreneurs and small business owners. In "Small Business Big Pressure," his unique perspective is evident.

    Coverage ranges from the initial challenge of translating a technology idea into a working business case, through securing angel investment, and in managing all aspects of the result: business valuation, business development, partnering, biological manufacturing, FDA approvals and regulatory requirements.An engaging and user-friendly style is complemented by diverse diagrams, graphics and business flow charts with decision trees to support effective management and decision making.

    Thus it’s important for national economic success to have a thriving midsized company sector. But that is not easy to do, largely because the factors that throttle growth of midsized companies can be quite different than those of their smaller and larger business brethren. Some of these factors are well known, but others can creep up on management teams and go almost unnoticed until it’s too late.Drawing upon his own experience and interviews with more than 99 companies, author Robert Sher runs through seven “silent growth killers” that plague midsized companies which, if not addressed, eventually cripple growth. Leading in the Middle offers clear, tangible, actionable advice about dealing with these killers and growing despite them.

    

    This book contains guidelines to help you build an authentic personal brand that will promote your product and services. It's about time to choose yourself and build a brand based on your passions and true purpose in life. In this guide you will: Discover the Laws of Personal Branding. Personal Branding for career Success. How to build a personal brand as a leader. How to use social media to position your brand successfully. A - Z Strategies of building a Personal Brand. A personal (Brand) is more than just a creative name, cute logo or complimentary card; it's a promise of value, it's a distinctive voice, it’s a core message, its passion driven by purpose, it's a positive impact that creates an impression ~ Bernard Kelvin Clive It's time to build your brand the right way with the tools that fits your brand. Purchase a copy today and begin the journey of re-branding and branding.

    The Funding Is Out There!provides a roadmap of how to finance a business with step-by-step options, their processes, and real-life examples. The author pulls from her experience as a CFO and business financial and strategic advisor to infuse the text with helpful advice and down-to-earth facts. The result is an easy-to-read funding manual applicable to any business with earnings from $300,000 to $20 million.

    Conventional wisdom says most startups need to be in Silicon Valley, started by young engineers around a sexy new idea, and backed by VC funding. But as Mikkel Svane reveals in Startupland, the story of founding Zendesk was anything but conventional.Founded in a Copenhagen loft by three thirty-something friends looking to break free from corporate doldrums, Zendesk Inc. is now one of the hottest enterprise software companies, still rapidly growing with customers in 150 countries. But its success was anything but predestined. With revealing stories both funny and frank, Mikkel shares how he and his friends bravely left secure jobs to start something on their own, how he almost went broke several times, how they picked up themselves and their families to travel across the world to California and the unknown, and how the three friends were miraculously still together for Zendesk's IPO and (still growing) success.Much like Zendesk's mission itself--to remove friction, barriers, and mystery in order to make customer service easier and more approachable--Startupland removes some of the myths about startups and startup founders. Mikkel's advice, hard-won through experience, often bucks conventional wisdom and entrepreneurial tropes. He shares why failure (whether fast or slow) is awful, why a seemingly boring product or idea can be the most exciting, why giving back to the community is as important as the bottom line. From how to hire right (look for people who are not offended by swearing) to which personas generate the highest response rates, Mikkel answers the most pressing questions from the perspective of someone still in the trenches and willing to share the hard truth, warts and all.While there are books by consultants who tell you how to build businesses, or by entrepreneurs now running billion-dollar businesses, there are few books from people still in the trenches who acutely remember the difficult daily decisions, the thrill (and fears) of the early days, the problems that scale with growing a business, and the reason why they all went on the adventure in the first place. Startupland is indispensable reading for all entrepreneurs who want to make their ideas the next big thing. The book will inspire and empower you to follow your own dream and create your own story.

    These days, more people than ever are full of world-changing ideas and, thanks to technology, have the means to bring them to life. But many ideas remain just ideas, and many dreams just dreams.Startup Mixology is first and foremost a book about turning your ideas into action. From the cofounder of media company Tech Cocktail, a veteran entrepreneur and investor who was named one of the most connected people in tech, this book covers the basic ingredients of winning entrepreneurship. No abstract theories here -- it shows you how to tackle everything from idea generation to launch to marketing to funding and how to start getting things done.Once you've taken that first step, the journey has only begun. Startup Mixology tells it like it is -- and it's not easy! You'll learn about the harsh reality of starting up: what happens when you offend your customers, get no attention, or run out of money. These are the stories you don't always hear in the media.In the end, Startup Mixology is an optimistic book. You can do this -- and you can have fun doing it, too. Every chapter also shows you how to enjoy the journey along the way - because if you don't, what's the point of it all? From cake baking to workations to llama parades, you'll learn how entrepreneurs around the world stay sane, reduce stress, and celebrate the positive. This may seem fluffy, but it's actually one of the biggest secrets of successful startups.Inside, you'll find the stories of companies like MakerBot, WordPress, Zappos, Basecamp, Uber, and more. Hear in their own words how they survived the startup phase, and learn from the straightforward and conversational Frank Gruber, who has met thousands of entrepreneurs and watched them grow their businesses.In many ways, entrepreneurship will be the most difficult undertaking of your career. But if you can find the right balance of hard work, support, and celebration, it can also be the most rewarding. Startup Mixology takes you through the whole process from start to finish, so you can begin the incomparable journey of turning your great ideas into great startups.

    This is a must-read for anyone curious about the currency. " - Isaac Morehouse, CEO of Praxis The Clearest Explanation of Bitcoin Everybody is talking about Bitcoin, but most people have no idea what the fuss is about. If you keep hearing about Bitcoin, but don't understand the hype, this book is written for you. It features: • A five-word definition of Bitcoin • No technical jargon • A step-by-step explanation for the complete novice This is a "what-is" book, not a "how-to" book. Responses to Popular Objections Learn why the most popular objections to Bitcoin aren't very accurate, including: • "Bitcoin is just a Ponzi scheme!" • "It's only used by criminals!" • "It's not a real currency!" • "It has no intrinsic value!" • And "What about Mt. Gox?" Explaining the Real Challenges Enthusiasts often claim the technology is invincible and perfect; it isn't. To clearly understand Bitcoin, you have to know the real challenges facing the technology, including: • The 51% attack • Transaction limits and confirmation times • The year 2140 • Governments and regulations Technology of the Future Bitcoin has been called "the future of online payments." Learn why big-name companies have started accepting the currency, including Microsoft, Dell, Newegg, TigerDirect, Overstock.com, Dish Network, and Expedia. By the end of this book, you will have a clear answer to the question, "What's the big deal about Bitcoin?"

     You want fewer distractions and less on your plate. The daily barrage of e-mails, texts, tweets, messages, and meetings distract you and stress you out. The simultaneous demands of work and family are taking a toll. And what’s the cost? Second-rate work, missed deadlines, smaller paychecks, fewer promotions—and lots of stress. AND YOU WANT MORE. You want more productivity from your work. More income for a better lifestyle. You want more satisfaction from life, and more time for yourself, your family, and your friends. NOW YOU CAN HAVE BOTH—LESS AND MORE. In The ONE Thing, you’ll learn to • cut through the clutter • achieve better results in less time • build momentum toward your goal • dial down the stress • overcome that overwhelmed feeling • revive your energy • stay on track • master what matters to you The ONE Thing delivers extraordinary results in every area of your life—work, personal, family, and spiritual. WHAT’S YOUR ONE THING? Get more executive book summaries at GetFlashNotes .com Editorial Reviews About the Author Gary Keller is chairman of the board and cofounder of Keller Williams Realty, Inc., which holds the #1 position as the largest real estate company in North America. His New York Times bestselling books have sold more than 1,300,000 copies. Jay Papasan, a former editor at HarperCollins Publishers in New York, coauthors Gary’s books and is Vice President of Publishing at Keller Williams. He’s a frequent event speaker and corporate trainer. Product Details File Size: 2706 KB Print Length: 133 pages Publisher: Bard Press; 1 edition (April 1, 2013) Sold by: Amazon Digital Services, Inc. Language: English ASIN: B00C1BHQXK Text-to-Speech: Enabled X-Ray: Enabled Lending: Not Enabled Free Book Summary Website: Dean.Li Executive Book Summary membership: Become a member for $1 today: GetFlashNotes.com Amazon Best Sellers Rank: #5,210 Paid in Kindle Store (See Top 100 Paid in Kindle Store) #7 in Kindle Store > Kindle eBooks > Business & Money > Management & Leadership > Management > Management Skills #9 in Kindle Store > Kindle eBooks > Business & Money > Business Life > Personal Success #91 in Kindle Store > Kindle eBooks > Nonfiction > Self-Help #6 in Books > Business & Money > Job Hunting & Careers > Guides #23 in Books > Business & Money > Management & Leadership > Management #30 in Books > Business & Money > Personal Finance GETFLASHNOTES.COM For more great book summaries.

    If any item slips through the cracks, or is handled improperly, it could bring a new company crashing to the ground. Entrepreneur s Guide to Starting a Business helps you meet that challenge by walking you through all of the important aspects of successfully launching your own business.When you finish reading this book, not alone will you know the step-by-step process needed to turn your business idea and vision into a successful reality, but you ll also have a wealth of practical knowledge about corporate structures, business & marketing plans, e-commerce, hiring staff & external advisors, finding commercial property, sales & marketing, legal & financial matters, tax and much more.Comprehensive overview of all major aspects of starting a new businessCovers every stage of the process, from writing your business plan to marketing and selling your new productPlain English descriptions of complex subject mattersReal-world case study showing you how things play out in an actual new business environment Brief Table of Contents: 1: The Start-up Landscape. 2: A Hard Look in the Mirror. 3: What s My Line? 4: Drawing a Blueprint for Success. 5: Making it Legal. 6: Let s Get Incorporated. 7: Build or Buy? 8: Priming the Pump. 9: Pulling a Team Together. 10: Staffing Up. 11: A Commercial Lease on Life. 12: Hitting the Target Market. 13: Site Specifics. 14: Closing the Deal. 15: Intangible Value. 16: By the Numbers. 17: Taxing Situations. 18: Legal Matters."

    Formless itself, money is a fundamental form giver. At all scales, and across the ages, architecture is a product of the financial environment in which it is conceived, for better or worse. Yet despite its ubiquity, money is often disregarded as a factor in conceptual design and is persistently avoided by architectural academia as a serious field of inquiry. It is time to break these habits. In the contemporary world, in which economies are increasingly connected, architects must creatively harness the financial logics behind architecture in order to contribute meaningfully to the development of the built environment.This issue of Perspecta—the oldest and most distinguished student-edited architectural journal in America—examines the ways in which money intersects with architectural discourse, design practice, and urban form, in order to encourage a productive relationship between money and the discipline. Contributions from a diverse group of scholars, practitioners, and artists create a dialogue about money's ambiguous position in architecture, reflecting on topics that range from the aesthetics of austerity to the underwriting of large-scale art projects to the economic implications of building information modeling.Contributors AOC, JT Bachman, Phil Bernstein, Mario Carpo, Christo, Peggy Deamer, Keller Easterling, Peter Eisenman, Mark Foster Gage, Frank Gehry, Thomas Gluck, Kevin D. Gray, Charles Holland, Hasty Johnson & Jerry Lea, Naomi R. Lamoreaux, Mira Locher, Vivian Loftness, Gregg Pasquarelli, Cesar Pelli & Fred Clarke, Nina Rappaport, Todd Reisz, Brent Ryan & Lorena Bello, Michelangelo Sabatino, David Ross Scheer, Robert Shiller, Robert A.M. Stern, Elisabetta Terragni, Kazys Varnelis, Andrew Waugh & Michael Green, Jay Wickersham & Christopher Milford, Alejandro Zaera-Polo

    Together these practices help students develop the competency to think and act entrepreneurially in order to create, find, and exploit opportunities of all kinds in a continuously changing and uncertain world.Divided into two parts, the book is written for those educators who want their students to develop a bias for action and who are willing to explore new approaches in their own classrooms. A set of 42 exercises with detailed teaching notes is also included to help educators effectively teach the practices in their curriculum.Entrepreneurship educators will find a great deal of useful knowledge in this volume, which provides relevant, targeted exercises for immediate application in the classroom.

    In Piranha Marketing: The Seven Success Multiplying Factors to Dominate Any Market You Enter, famed marketing renegades Joe Polish and Tim Paulson reveal their radically different, consistently proven system for turning any business into a profit-generating machine that operates at full tilt 24 hours a day, seven days a week.In these 16 power-packed sessions, you'll find out:How to permanently eliminate the need for face-to-face selling.The one question you must be able to answer if you want to excel - and the one answer that's not good enough.The conveyor-belt process that will make your advertising operate like a well-oiled machine - no manual marketing labor required.How to dominate your industry and effectively become the only provider of your particular product or service.The amazing sales force that will work for you 24 hours a day, seven days a week, for free.How to reach more people in one hour with one phone call than you could normally reach all year.The $80 investment that generated $8,000 of business in one week.The brilliant way to instantly differentiate yourself from your competitors - and immediately increase your average sale, your perceived value, and your conversion rate.How to build rock-solid customer loyalty by controlling this one simple thing.Four habits that will make people far more likely to refer you.The marketing vehicle you should eliminate today and never return to.The practically free thing you're probably not doing that is costing you half your profits.The Number One way to create an immediate cash flow surge.How to create lifetime value out of each and every customer you bring in.

    But what if this advice came from all the wrong people and places? What if there was more to the success stories you read in magazines, watch on TV or hear on the radio?Uncovering the true secret to success is marketing expert Charles E. Gaudet II’s obsession.Gaudet discovered nearly every great organization – whether Apple, Nordstrom, Zappos, FedEx or Disney – follows a stunningly similar formula. And surprisingly, this approach defies the principles followed by most entrepreneurs running businesses today.Gaudet finally reveals why some businesses find growth opportunities in any economic situation and others balance on the edge of failure.His research shows many small business owners seek out success strategies from other small business owners and, for this reason, most remain small. Fortunately, today’s advances in technology and media level the playing field, allowing small businesses to compete using a ”big-business playbook,” even when they don’t have a big-business marketing budget.Inside The Predictable Profits Playbook, you’ll learn time-tested lessons from leading small business owners and discover how to:• Succeed in a down economy• Become the preferred provider sought by only the best customers• Swipe market share from your competitors• Increase margins while growing demand• Multiply your prospect-to-sales ratio• Boost customer loyalty and build a raving fan base• Create predictable and rising profits from one month to the next• Become known as a business of excellenceThe Predictable Profits methodology avoids gimmicks, schemes or stunts – and you won’t need to outspend your competitors. Instead, you’ll focus on optimizing your existing marketing dollars and delivering the greatest advantages to your customers.Some entrepreneurs want to experience growth and others just wish for it. This book is for the motivated entrepreneur committed to making growth happen.

    Through their sharing experiments, they gifted, bartered, rented, and swapped their way to a richer life.Now, you too can learn how to lead a Shareable Life through the practical know-how and real life stories highlighted in this comprehensive guide.LEARN HOW TO: Live rent free Pay for your car Increase your free time Work from anywhere Find work, even in a down economy Travel the world on a backpacker budget Reduce your monthly expenses sharing Build a stronger community Develop more trust in people Create a healthier lifestyleWhat are people saying?"It's a Shareable Life is a 'must-read' for anyone interested in the practical side of living the sharing economy." - Rachel Botsman, Author of What's Mine is Yours"This is the best guide I've seen for the sharing economy." - Casey Fenton, Founder of Couchsurfing

    Corporate-level strategy addresses four types of decisions that only corporate-level managers can make: which businesses or markets to enter, how much to invest in each business, how to select and guide the managers of these businesses, and which activities to centralise at the corporate level. This book gives managers and executive students all the tools they need to make and review effective corporate strategy across a range of organisations.

    Effective leaders must understand the demands of a diverse workforce, and appreciate the effect this has on wider organizational dynamics, such as strategy, productivity, market penetration, customer service, recruitment costs, and turnover. World-renowned coaching expert and bestselling author Manfred Kets de Vries draws on his extensive experience in group leadership coaching to provide an in-depth look at the coaching process, considering the diversity of both individual and organizational learning through the lens of psychodynamic mindfulness. Kets de Vries advises on how the best leadership coaches help their executive clients create the tipping points that lead to significant personal and professional change and explains the innovative tools he has devised to support this intervention technique. Including case examples and questionnaires that facilitate a deep understanding of the psychodynamics of personal and organizational change, this book will help coaches and executives transform attitudes, beliefs, and behaviors.

    (Visit femgineer.com/tyi for more info.)You have an idea in your head. Maybe even more than one! But you’re stuck simmering on it because you just don’t know if it’s the right one to pursue. You’re wondering whether people will even use your product, let alone pay for it. The uncertainty is overwhelming, so you do … nothing. But what if you were confident that your idea would help people? How would you feel if you turned your passion into a living, breathing software product … and you made money from it? Poornima Vijayashanker has founded 3 startups and personally guided 100+ people who have launched products that make 6 and 7 figures per year. Everyone started with varying levels of technical and business know-how—or none at all—but everyone was passionate about an idea. Now, Poornima travels around the country teaching people how to bring their ideas to life. With the right roadmap in front of you, you can launch a winning software product too. “But I don’t know how to code or run a business.” The tangled world of startups and software development is intimidating and hard to navigate. To start with, not every entrepreneur knows how to code. Even the ones who do still need other skills to succeed; they need to design a good user experience, figure out how to attract paying customers, and hire and fire technical talent. There are hundreds of tools and services to help build products, and they need to know which ones are useless and which ones will save them time. They’ll eventually run out of cash to keep paying rent and developing, and will need to figure out whether to get investors, apply to an accelerator, or bootstrap. Trial and error takes years of research, setbacks, and heartache … not to mention a lot of money. You could go to design school, teach yourself how to code in the off-hours, and spend thousands of dollars testing marketing campaigns. Or you could… Follow a proven guide for turning your ideas into successful products (and even 6- to 7-figure businesses). This book will teach you how to: Validate your idea before you spend time and money on it. Talk to prospective customers without feeling awkward or pushy. Leave competitors in the dust with good design and positioning. Save time and heartache by building only the features people will actually use. Hire talented people to build your product for you. Get more paying customers with scrappy marketing strategies. Find money to fund your business. This guide includes time-tested strategies and tools that entrepreneurs love: Over 13 case studies with the inside scoop on companies like Mint.com, AirBnB, and Zappos. The exact systems and tools Poornima and other startup founders have used to build rock-solid products. 7 interviews with successful startup founders and early employees like: Melody McCloskey, CEO & Co-Founder of StyleSeat Brittany Forsyth, Head of Human Relations at Shopify Ben Congleton, CEO & Co-Founder of Olark Julia Grace, Head of Engineering at Tindie Thomson Nguyen, CEO & Co-Founder of Framed Data Alyssa Ravasio, CEO & Co-Founder of Hipcamp David Cummings, CEO & Co-Founder of Pardot

    Whether you're a business entrepreneur, a social entrepreneur, an investment entrepreneur, or an academic, artistic, or civil servant entrepreneur, devour this important and wise book."--From the Foreword by John FullertonResponsible entrepreneurs are a special breed, seeking to transform industries and even society itself. They challenge and refine cultural assumptions, laws, regulations, and even the processes of governance. This requires them to do and think far beyond what is usually required of business leaders.The Responsible Entrepreneur offers a blueprint for this new kind of business leadership, describing the means by which any entrepreneur can pursue a higher order of work. In it, Carol Sanford, one of the most trusted names in responsible business development, brings her vast expertise in helping executives and corporations to the entrepreneur looking to launch and scale a venture. She maps this journey through four archetypes:The Realizing Entrepreneur: Industry Game-Changer The Reconnection Entrepreneur: Society Game-Changer The Reciprocity Entrepreneur: Culture Game-Changer The Regenerative Entrepreneur: Governance Game-Changer By understanding the archetype most aligned with their goals, entrepreneurs will learn how to grow their business into a powerful platform that can leverage change, and even change the foundations that create our most pressing problems and issues. To illustrate these principles in action, The Responsible Entrepreneur features case studies based on long-term work and in-depth interviews with Google Innovation Labs, Indigenous Designs (the primary supplier for Eileen Fisher), FishPeople (who supply Costco and Google with gourmet seafood entrees), and many more.For entrepreneurs seeking to pursue world-changing results, or impact investors looking to align their capital with their values, The Responsible Entrepreneur provides the frameworks to build a business and to evaluate and direct investments to create the greatest benefit for all stakeholders.For anyone who wants to make a difference in the way businesses affect the world, The Responsible Entrepreneur lays out ways to make that aspiration focused and doable.

    It will help you streamline your thinking as well as your writing and develop a one-page plan that gets you results fast. An accompanying ‘OGSM app’ is available for purchase from the iTunes store or from Google Play. Please visit www.onepagebusinessstrategy.com for links to these stores.   "A must-read for anyone who wants to make a strategic plan that definitely delivers results." Conny Braams, Senior VP Operations, Unilever Food Solutions

    This summary explains that professional boxing is the perfect metaphor for doing business in the social media age. It shows that one should start by building the relationship by providing a high quality micro content with no strings attached (a jab). Once you have delivered a series of jabs, you can present them with an alluring offer (the right hook) to buy something you sell. Nowadays fights are not on jabs alone but most businesses aren’t working on perfecting their jabs nearly enough. In fact if you add a little patience and distribute stories and content people like using social media tools, your subsequent attempts to make sales will be far more productive. Added- value of this summary:• Save time • Understand the key concepts • Expand your business knowledge effectively To learn more read Jab, jab, jab, Right Hook

    This remarkable comeback is the topic of this book, which focuses on the development of the Swatch Group, the world's largest watch company, since its founding in 1983.A Business History of the Swatch Group offers a detailed and full analysis of the strategy which enabled the Swatch Group to establish itself on the world market. In particular, it tackles the issues of production restructuring, with the opening of subsidiaries in Asia, and the implementation of a new marketing strategy, characterized by the move towards luxury. Special attention is paid to the brand management of Omega, the Chinese market, and the Swatch Group's competitors, such as Richemont, LVMH, and Fossil.

    They stand in contrast to positivist approaches that see organizations and phenomena as fixed, static, and measurable. Process approaches draw on a range of ideas and philosophies. The Handbook examines 34 philosophers and social theorists, both those commonly linked to process thinking, such as Whitehead, Bergson and James, and those that are not as often addressed from a process perspective such as Dilthey and Tarde. Each chapter addresses the background and context of this thinker, their work (with a focus on the processual elements), and the potential contribution to organization and management research. For students and scholars in the field of Organization Studies this book is an entry point into the work of philosophical thinkers and social theorists for whom the world is far from being a solid place.

    26 year old Jack Delosa became a self-made millionaire at the age of 24. After a turbulent and stressful introduction to business, he has since gone on to build several successful companies and become an award-winning entrepreneur. In (un)professional, Delosa reflects on his adventure so far, the businesses that failed, the businesses that succeeded, working with Sir Richard Branson and helping shape the lives and businesses of thousands of young entrepreneurs around Australia through his business education institution The Entourage. Jack provides business owners, career professionals and individuals looking to start their own business a practical and counter-intuitive guide to succeeding in modern business world.

    It combines logical business principles and strategies with a step-by-step methodology for planning and modeling a company and solving specific business problems. You'll learn to create operational and financial models in Excel that describe the workings of your company in quantitative terms and that make it far more likely you will avoid the traps and dead ends many businesses fall into.Serial entrepreneur and financial expert Tom Y. Sawyer shows how to break your company down into basic functional and operational components that can be modeled. The result is a financial model that, for example, you can literally take to the bank or bring to local angel investors to receive the funding you need to launch your business or a new product. Or it might be a model that shows with startling clarity that your new product development effort is a likely winner--or loser. Even better, you'll learn to create models that will serve as guideposts for ongoing operations. You'll always know just where you are financially, and where you need to be. The models you will learn to build in Financial Modeling for Business Owners and Entrepreneurs can be used to:Raise capital for startup or any stage of growthPlan projects and new initiativesMake astute business decisions, including go/no-go assessmentsAnalyze ROI on your product development and marketing expendituresStreamline operations, manage budgets, improve efficiency, and reduce costsValue the business when it is time to cash out or mergeIn addition to many valuable exercises and tips for using Excel to model your business, this book contains a combination of practical advice born of hard-won lessons, advanced strategic thought, and the insightful use of hard skills. With a basic knowledge of Excel assumed, it will help you learn to think like an experienced business person who expects to make money on the products or services offered to the public. You'll discover that the financial model is a key management tool that, if built correctly, provides invaluable assistance every step of the entrepreneurial journey.Tom Y. Sawyer has used the principles this book contains to create financial models of numerous startup and early-stage companies, assisting them in planning for and raising the capital that they needed to grow their businesses and ultimately exit with multiples of their initial investment. Financial Modeling for Business Owners and Entrepreneurs, a mini-MBA in entrepreneurship and finance, will show you how you can do the same.Note: This book is an updated version of Sawyer's 2009 title, Pro Excel Financial Modeling.

    On the other hand, the most common mistakes that often lead to a startup failure is a much smaller list. Increase your chances for succeeding by avoiding these common pitfalls, organized in a precise and concise manner, making it easy to know what not to do.

    Memoir, travelogue, history, how-to, self-help or textbook; you can write your own book with this fully comprehensive guide, which includes all the techniques and tips you need to plan, research, write, edit, choose publishing options and market your book. Becoming an author enables you to boost your career or business success, share your expertise and experience, inform readers on important issues, put the record straight, or leave a heritage for family and friends. Written in a reader-friendly style and focusing on your individual needs, Writing Your Nonfiction Book also contains a list of websites and a handy glossary of publishing and writing terms. Though suitable for beginners, there is much in this book for experienced writers of non-fiction, and even fiction. Whoever you are, your voice can be heard, your story told, because Writing Your Nonfiction Book leads you one step at a time through the whole process. Key Selling Points The only truly complete guide, with equal emphasis on planning, research, writing, editing, publishing and marketing. Teaches the creative/narrative style of non-fiction, with specific advice for writing memoir, travel, history, textbooks, biography, how-to and self-help books. Recognises the information needed by international writers, and lists support services and resources for various countries. Writing Your Nonfiction Book has been selected as a required text for international writing courses.

    Companies like Apple, Nike, and Starbucks have made themselves as recognizable as they are successful. But large companies are not the only ones who can stand out. It’s achievable for any business willing to break away from the industry norms and find innovative ways to serve its customers.Based on a decade of research into what makes companies successful, Sticky Branding’s 12.5 guiding principles are drawn from hundreds of interviews with CEOs and business owners who have excelled within their industries. By following their examples your company will:- Attract more customers- Sell more, faster- Inspire employee engagement- Become immune to the competition- Earn higher profitsSticky Branding is your branding playbook. It provides ideas, stories and exercises to make your company stand out, attract customers, and grow into an incredible brand.

    In this free digital ebook companion to How To Build a Billion Dollar App, he includes an outline of the entire book and the chapters from step 1 of the journey, 'Building and Founding a Team', 'Validating Your Product' and 'Raising Seed Funding'. Through his experience, research and insights, readers will receive the beginning they need to start creating their very own Billion Dollar app!

    This book is not about start ups, apps, or making easy money online. This book is perfect for the aspiring freelancer, writer, designer, consultant, coach, photographer, counselor, event planner, interior designer or decorator, software developer, crafter or blogger, even plumbers, builders, realtors and developers, or insurance agents. This book is for you if you ARE your brand or want to become your own brand, long to live on your own terms and do work that really matters, all with little overhead.Starting the journey from employee to owner brings up a lot of questions. Go Solo will answer: As an entrepreneur with many passions and strengths, How do you know you've chosen the right passion?  How can you be sure you'll be great at what you choose?  Once you choose the absolute best business for you, how do you start and gain momentum while you are still employed?  How can you position yourself so your ideal clients and customers, and a possible Big Break Out Opportunity, can easily find you?  Lastly, when should you launch?  What should you name your business?  How do you market effectively as a solopreneur with no big office or employees?  As Associate Creative Director at one of the biggest and best agencies in Oklahoma, Humphreys enjoyed her job but "felt like I was meant to be doing something else, something more. I felt listless and anxious, so I started to prepare for my journey, which eventually led to starting my own business with an international first client."Don't wait until someone else lands that big client that would have been a perfect first client for you. Don't wait until someone else launches a product that you thought of two years ago! You were not created to build someone else's dream at the expense of your own. You can make a difference in this world while also achieving success and freedom. You can start from home and use simple strategies while still employed to make your departure faster than ever.By the end of this book, if you cover each section in a week (though you can do it in less!) in just three months you'll have a mission, vision, plan and marketing strategy. You will enjoy passion-filled days and know that every ounce of effort actually affects your bottom line. You will be impacting lives and serving others with your unique talents. You will be totally set up for solopreneur success!