10 Step Plan to Promote Your Book: Online Book Marketing on Any Budget


Scott Hughes - 2015
     The plan works on any budget. It works for the wealthy busy professional as well as for the struggling artist short on funding. About the Author ~ As the founder of Online Book Club, Scott Hughes has spent over a decade in this new industry, working with thousands of authors to advertise books online. Scott Hughes has worked in the ebook marketing industry before the Kindle ever existed!

Weekend Homesteader: August


Anna Hess - 2011
    If you need to fit homesteading into a few hours each weekend and would like to have fun while doing it, these projects will be right up your alley, whether you live on a forty-acre farm, a postage-stamp lawn in suburbia, or a high rise.The August volume includes the following projects: Saving seeds Drying food Building a chicken coop or tractor Making a rain barrel The second edition has been revised and expanded to match the paperback, with extra photos and feedback from weekend homesteaders just like you, plus permaculture-related avenues for the more advanced homesteader to explore.

Project Management: The Managerial Process


Erik W. Larson - 2005
    It focuses on how project management is integral to the organization as a whole. The 5th edition reflects the latest changes found in the practice. Other texts discuss the topics covered in this text but they do not view oversight as the project manager's operating environment, as does Larson/Gray. Resumes of managers will soon be primarily a description of participation in and contributions to projects.

Strategic Marketing


David W. Cravens - 1982
    The new edition of "Strategic Marketing" uses a decision-making process to examine the key concepts and issues involved in analyzing and selecting strategies. Marketing strategy is considered from a total business perspective, examining marketing strategy beyond the traditional emphasis on marketing functions. The length and design of the book offer flexibility in the use of the text material and cases. New features and updated cases have made this text the most relevant text in the market today.

Hot Topics Flashcards for Passing the PMP and CAPM Exam


Rita Mulcahy - 2003
    Now you can study at the office, on a plane or even in your car with RMC’s portable and extremely valuable Hot Topics PMP® Exam Flashcards—in hard copy or audio CD format. Over 300 of the most important and difficult to recall PMP® exam-related terms and concepts are now available for study as you drive, fly or take your lunch break. Order them both! This product is aligned with the PMBOK® Guide Third Edition (2005).

Ethics and the Conduct of Business


John R. Boatright - 2006
    Aimed at undergraduate/MBA-level courses in business ethics in the departments of philosophy or business, this comprehensive text provides a balanced and up-to-date treatment of some of the most prominent issues of business ethics.

The Real Estate Wholesaling Bible: The Fastest, Easiest Way to Get Started in Real Estate Investing


Than Merrill - 2014
    Think of it as the day trading of real estate except it is simpler and has less risk if you learn how the process works. In fact when you learn how to do it the right way, you can minimize your risk substantially. The Real Estate Wholesaling Bible teaches what you need to know to profit from real estate wholesaling without needing a lot of capital or previous experience. This rapidly expanding business is relatively simple, profitable, and perfect for today's real estate market. Plus it's an ideal system for making money even in the toughest real estate markets. All you will need to get started is a computer, an Internet connection, this audiobook, some passion, and a lot of curiosity.- Teaches the mechanics of how to wholesale real estate, including exactly how to find, analyze, finance, and sell wholesale deals like clockwork - Explains how actually to build a business and develop systems that are not dependent on you as the business owner - Shows how to develop a turnkey, systems-dependent business that serves as a vehicle for all the people it touches: the owners, the employees, and the community Many real estate investors' ideas of success focus squarely on profitability. Author Than Merrill believes success happens when your real estate investment business is not only profitable but also gives you the time to enjoy your life and fulfill your passions and dreams.

The Legal Environment of Business: Text and Cases


Frank B. Cross - 1991
    The cases, content, and features of the exciting new ninth edition have been thoroughly updated to represent the latest developments in the business law environment. An excellent assortment of cases ranges from precedent-setting landmarks to important recent decisions, and ethical, global, and corporate themes are integrated throughout. In addition, numerous features and exercises help you master key concepts and apply what you've learned to real-world issues, and the book offers an unmatched range of support resources, including innovative online review tools.

Adobe Photoshop CS3 Classroom in a Book


Adobe Creative Team - 2007
    Using clear, step-by-step, project-based lessons, each chapter walks readers through the creation of a specific project, with each chapter building on the reader's growing knowledge of the program, while review questions at the end of each chapter reinforce the skills learned in each lesson. Photoshop CS3, long the industry standard for digital imaging software, offers plenty of new features and enhancements for creative professionals and digital photographers alike. Users can enjoy unrivaled editing with non-destructive Smart Filters, improved curves, and adjustable cloning and healing with Preview Overlay. Increase productivity with Photoshop CS3's streamlined interface and new Photoshop Lightroom " integration. Anyone who wants to create a composite will benefit from the revamped Photomerge(R) tool, which lets you apply automatic layer alignment and blending to your images, while the new Quick Selection tool lets you select pixels not just by color, but by texture and shape as well. And digital photographers will be pleased to know that they can now process multiple Camera Raw images in a fraction of the time it used to take. Educational instructor notes--created to help teachers plan, organize, and time their lessons--are available for this book (and for other Classroom in a Book titles) at www.peachpit.com/instructorresources.

Tata


Morgen Witzel - 2010
    1 Lakh/ below US$ 2500 car), is set to change our perception of India': on the threshold of becoming a truly global brand.*s oldest and most respected corporate brand. With a major international presence, in a variety of areas including steel, tea, chemicals, communications and software, Tata now stands 65th in the world brand valuation league. But what is the Tata brand all about? What are its values? How do people perceive it, in India and around the world? In this absorbing and informed book Morgen Witzel digs into the heart of the Tata enterprise, describes its origins, how Tata's reputation and image evolved, and how the group has worked to transform that image into a powerful and valuable brand. Tata: The Evolution of a Corporate Brand goes to the core of the Tata ethos to explore the unique relationship between the Tata group and the Indian people, a relationship that goes beyond the achievements of a successful business to its social contributions for its employees and the society at large. Finally it asks how that reputation will be perceived and understood as Tata moves into global markets. Whether you re an entrepreneur, a manager, a marketer, or an interested Tata loyalist this book will help you understand the durability of the brand and inspire you with the values it holds onto in the global economy.

Corporate Finance for Dummies


Michael Taillard - 2012
    "Corporate Finance For Dummies" introduces you to the practices of determining an operating budget, calculating future cash flow, and scenario analysis in a friendly, un-intimidating way that makes comprehension easy."Corporate Finance For Dummies" covers everything you'll encounter in a course on corporate finance, including accounting statements, cash flow, raising and managing capital, choosing investments; managing risk; determining dividends; mergers and acquisitions; and valuation.Serves as an excellent resource to supplement coursework related to corporate financeGives you the tools and advice you need to understand corporate finance principles and strategiesProvides information on the risks and rewards associated with corporate finance and lendingWith easy-to-understand explanations and examples, "Corporate Finance For Dummies" is a helpful study guide to accompany your coursework, explaining the tough stuff in a way you can understand.

Java 2: The Complete Reference


Herbert Schildt - 2000
    This book is the most complete and up-to-date resource on Java from programming guru, Herb Schildt -- a must-have desk reference for every Java programmer.

Managing Software Requirements: A Use Case Approach


Dean Leffingwell - 1999
    Developers of any kind of application should read this book." Grady Booch"A comprehensive solution to the requirements challenges faced by every development team. Full of insight and ideas all developers can learn from." Ivar JacobsonDespite the wealth of development knowledge, experience, and tools available today, a substantial percentage of software projects fail, often because requirements are not correctly determined and defined at the outset, or are not managed correctly as the project unfolds. This second edition of the popular text Managing Software Requirements focuses on this critical cause of failure and offers a practical, proven approach to building systems that meet customers' needs on time and within budget.Using an accessible style, their own war stories, and a comprehensive case study, the authors show how analysts and developers can effectively identify requirements by applying a variety of techniques, centered on the power of use cases. The book illustrates proven techniques for determining, implementing, and validating requirements. It describes six vital Team Skills for managing requirements throughout the lifecycle of a project: Analyzing the Problem, Understanding User Needs, Defining the System, Managing Scope, Refining the System Definition, and Building the Right System. Managing Software Requirements, Second Edition, specifically addresses the ongoing challenge of managing change and describes a process for assuring that project scope is successfully defined and agreed upon by all stakeholders.Topics covered include:The five steps in problem analysisBusiness modeling and system engineeringTechniques for eliciting requirements from customers and stakeholdersEstablishing and managing project scopeApplying and refining use casesProduct managementTransitioning from requirements to design and implementationTransitioning from use cases to test casesAgile requirements methods

PYTHON: PROGRAMMING: A BEGINNER’S GUIDE TO LEARN PYTHON IN 7 DAYS


Ramsey Hamilton - 2016
    Python is a beautiful computer language. It is simple, and it is intuitive. Python is used by a sorts of people – data scientists use it for much of their number crunching and analytics; security testers use it for testing out security and IT attacks; it is used to develop high-quality web applications and many of the large applications that you use on the internet are also written in Python, including YouTube, DropBox, and Instagram. Are you interested in learning Python? Then settle in and learn the basics in just 7 days - enough for you to be comfortable in moving on to the next level without any trouble.Are you interested in learning Python? Then settle in and learn the basics in just 7 days - enough for you to be comfortable in moving on to the next level without any trouble. In this book you'll learn: Setting Up Your Environment Let’s Get Programming Variables and Programs in Files Loops, Loops and More Loops Functions Dictionaries, Lists, and Tuples The “for” Loop Classes Modules File Input/Output Error Handling and much more! Now it's time for you to start your journey into Python programming! Click on the Buy Now button above and get started today!

Economics for Dummies


Peter Antonioni - 2007
    This easy to understand guide takes you through the world of economics from understanding micro- and macroeconomics to demystifying complex topics such as capitalism and recession.This updated edition walks you through the history, principles and theories of economics as well as breaking down all the complicated terminology, leaving you clued up on economics in no time.Getting to grips - explore the science of economics and how people deal with scarcityKeeping an eye on it - learn all about macroeconomics and how economists keep track of everythingWatch patterns emerge - understand why monitoring consumer behaviour is vital and all you need to know about microeconomicsYour recession guide - expert advice on recessions and a detailed look at why they occurOpen the book and find:Why you should care about economics and how it affects youTools to help you understand a recessionA guide to seductive economic fallaciesAll you need to know on monetary and fiscal policiesHow supply and demand can be made easyWhy it's vital to track consumer choicesAn in-depth look at a profit-maximising firm and the core of capitalismGuidance on property rights and wrongsLearn to:Look through economic history and spot the trendsUnderstand micro- and macroeconomicsGet to grips with consumer behaviour and its influence on the economySpot the signs of a recession and see how economic decisions affect you