Ultralearning: Master Hard Skills, Outsmart the Competition, and Accelerate Your Career


Scott H. Young - 2019
    Ultralearning offers nine principles to master hard skills quickly. This is the essential guide to future-proof your career and maximize your competitive advantage through self-education. In these tumultuous times of economic and technological change, staying ahead depends on continual self-education—a lifelong mastery of fresh ideas, subjects, and skills. If you want to accomplish more and stand apart from everyone else, you need to become an ultralearner. The challenge of learning new skills is that you think you already know how best to learn, as you did as a student, so you rerun old routines and old ways of solving problems. To counter that, Ultralearning offers powerful strategies to break you out of those mental ruts and introduces new training methods to help you push through to higher levels of retention. Scott H. Young incorporates the latest research about the most effective learning methods and the stories of other ultralearners like himself—among them Benjamin Franklin, chess grandmaster Judit Polgár, and Nobel laureate physicist Richard Feynman, as well as a host of others, such as little-known modern polymath Nigel Richards, who won the French World Scrabble Championship—without knowing French. Young documents the methods he and others have used to acquire knowledge and shows that, far from being an obscure skill limited to aggressive autodidacts, ultralearning is a powerful tool anyone can use to improve their career, studies, and life. Ultralearning explores this fascinating subculture, shares a proven framework for a successful ultralearning project, and offers insights into how you can organize and exe - cute a plan to learn anything deeply and quickly, without teachers or budget-busting tuition costs.Whether the goal is to be fluent in a language (or ten languages), earn the equivalent of a college degree in a fraction of the time, or master multiple tools to build a product or business from the ground up, the principles in Ultralearning will guide you to success.

Tribal Leadership: Leveraging Natural Groups to Build a Thriving Organization


Dave Logan - 2008
    I learned about myself and learned lessons I will carry with me and reflect on for the rest of my life.”—John W. Fanning, Founding Chairman and CEO napster Inc.“An unusually nuanced view of high-performance cultures.” —Inc.Within each corporation are anywhere from a few to hundreds of separate tribes. In Tribal Leadership, Dave Logan, John King, and Halee Fischer-Wright demonstrate how these tribes develop—and show you how to assess them and lead them to maximize productivity and growth. A business management book like no other, Tribal Leadership is an essential tool to help managers and business leaders take better control of their organizations by utilizing the unique characteristics of the tribes that exist within.

The Magic of Thinking Big


David J. Schwartz - 1959
    Dr. Schwartz presents a carefully designed program for getting the most out of your job, your marriage and family life, and your community. He proves that you don't need to be an intellectual or have innate talent to attain great success and satisfaction, but you do need to learn and understand the habit of thinking and behaving in ways that will get you there.

Delivering Happiness: A Path to Profits, Passion, and Purpose


Tony Hsieh - 2010
    You want to learn about the path I took that eventually led me to Zappos, and the lessons I learned along the way. You want to learn from all the mistakes we made at Zappos over the years so that your business can avoid making some of the same ones. You want to figure out the right balance of profits, passion, and purpose in business and in life. You want to build a long-term, enduring business and brand. You want to create a stronger company culture, which will make your employees and coworkers happier and create more employee engagement, leading to higher productivity. You want to deliver a better customer experience, which will make your customers happier and create more customer loyalty, leading to increased profits. You want to build something special. You want to find inspiration and happiness in work and in life. You ran out of firewood for your fireplace. This book makes an excellent fire-starter.

Stein on Writing: A Master Editor of Some of the Most Successful Writers of Our Century Shares His Craft Techniques and Strategies


Sol Stein - 1995
    As the always clear and direct Stein explains here, This is not a book of theory. It is a book of usable solutions--how to fix writing that is flawed, how to improve writing that is good, how to create interesting writing in the first place. With examples from bestsellers as well as from students' drafts, Stein offers detailed sections on characterization, dialogue, pacing, flashbacks, trimming away flabby wording, the so-called triage method of revision, using the techniques of fiction to enliven nonfiction, and more.

Shoe Dog: A Memoir by the Creator of Nike


Phil Knight - 2016
    Selling the shoes from the trunk of his lime green Plymouth Valiant, Knight grossed $8,000 his first year. Today, Nike’s annual sales top $30 billion. In an age of startups, Nike is the ne plus ultra of all startups, and the swoosh has become a revolutionary, globe-spanning icon, one of the most ubiquitous and recognizable symbols in the world today.But Knight, the man behind the swoosh, has always remained a mystery. Now, for the first time, in a memoir that is candid, humble, gutsy, and wry, he tells his story, beginning with his crossroads moment. At 24, after backpacking around the world, he decided to take the unconventional path, to start his own business—a business that would be dynamic, different.Knight details the many risks and daunting setbacks that stood between him and his dream—along with his early triumphs. Above all, he recalls the formative relationships with his first partners and employees, a ragtag group of misfits and seekers who became a tight-knit band of brothers. Together, harnessing the transcendent power of a shared mission, and a deep belief in the spirit of sport, they built a brand that changed everything.

Platform: Get Noticed in a Noisy World


Michael Hyatt - 2012
    In this straightforward how-to, he offers down-to-earth guidance on crafting an effective and meaningful online platform.In Platform, you will learn how to:Extend your influence, monetize it, and build a sustainable career. Get noticed and start earning money in an increasingly noisy world.  Learn to amplify, update, polish, and organize your content for success.Platform goes behind the scenes into the world of social media success. You’ll discover what bestselling authors, public speakers, entrepreneurs, musicians, and other creatives are doing differently to gain contacts, connections, and followers and win customers in today’s crowded marketplace.With proven strategies, easy-to-replicate formulas, and practical tips, this book makes it easier, less expensive, and more possible than ever to stand out from the crowd and launch a business.

The Addictive Brain


Thad A. Polk - 2015
    Whether it’s a friend who can’t quit smoking, a colleague afflicted with alcoholism, or a relative abusing prescription drugs, we all know someone who suffers from some form of addiction—we may even have an addiction ourselves. By some estimates, roughly one in four Americans might be considered addicts. On the other hand, many of us use substances such as alcohol recreationally, without suffering the physical or psychological symptoms of addiction. So what is the difference between drug use, abuse, and clinical addiction? What causes addictions? What happens when your brain is on drugs, and why do addicts behave the way they do?12 Lectures 1. Addiction 101 2. The Psychology and Neuroscience of Reward 3. How Addiction Hijacks the Brain 4. Genetics: Born to Be an Addict? 5. Your Brain on Drugs 6. Why We Crave Coffee and Cigarettes 7. Alcohol: Social Lubricant or Drug of Abuse? 8. The Science of Marijuana 9. Stimulants: From Cocaine to Ritalin 10. The Science of Poppies, Pleasure, and Pain 11. The Gambler's Brain 12. Junk Food, Porn, Video Games: Addictions?Listening Length: 6 hours and 23 minutes

Rework


Jason Fried - 2010
    If you're looking for a book like that, put this one back on the shelf.Rework shows you a better, faster, easier way to succeed in business. Read it and you'll know why plans are actually harmful, why you don't need outside investors, and why you're better off ignoring the competition. The truth is, you need less than you think. You don't need to be a workaholic. You don't need to staff up. You don't need to waste time on paperwork or meetings. You don't even need an office. Those are all just excuses.  What you really need to do is stop talking and start working. This book shows you the way. You'll learn how to be more productive, how to get exposure without breaking the bank, and tons more counterintuitive ideas that will inspire and provoke you.With its straightforward language and easy-is-better approach, Rework is the perfect playbook for anyone who’s ever dreamed of doing it on their own. Hardcore entrepreneurs, small-business owners, people stuck in day jobs they hate, victims of "downsizing," and artists who don’t want to starve anymore will all find valuable guidance in these pages.

Presentation Zen: Simple Ideas on Presentation Design and Delivery


Garr Reynolds - 2007
    Presentation Zen challenges the conventional wisdom of making "slide presentations" in today’s world and encourages you to think differently and more creatively about the preparation, design, and delivery of your presentations. Garr shares lessons and perspectives that draw upon practical advice from the fields of communication and business. Combining solid principles of design with the tenets of Zen simplicity, this book will help you along the path to simpler, more effective presentations.--back cover

How to Write Best-Selling Fiction


James Scott Bell - 2019
    A best-selling author himself, winner of the International Thriller Writers Award and the Christy Award for Suspense, plus the author of the number-one best seller for writers, Mr. Bell has been teaching the principles of best-selling fiction for over 20 years, principles that apply to any genre or style.In the 24 lectures of How to Write Best-Selling Fiction, Mr. Bell provides a comprehensive, eye-opening, and illuminating survey of the entire writing process, as well as a full breakdown of how dozens of best-selling authors have implemented these best practices in their own writing. Any aspiring author will gain a wealth of tools that that will not only improve their ability to write, but will also increase their enjoyment of the craft.Great ExpectationsDo you have a best seller in you? Mr. Bell believes you do. But tapping into your creativity isn’t always easy. When best-selling authors such as Stephen King, Michael Crichton, or Janet Evanovich deliver success after success, it can appear as if creating worlds where ghost-infested hotels drive people mad is something that some writers can just … do. We all have creativity in us, but sometimes we need help getting in touch with it. Mr. Bell gets you started by offering several fun, challenging, and mind-expanding exercises that help you flex and develop your creative muscle. Grab a pen and give these a try:What-If Moments: We all have crazy what-if thoughts that cross our minds from time to time. Likely, most of us simply just laugh them off. Try making the most of what-if moments. The next time you wonder, “What if this plant I’m looking at suddenly started talking to me?”—roll with it. What would it say? Would you talk back or run away? There is a story here. Weird Job Situations: Giving people insight into the daily life that only a few select people could provide can be a fascinating read. And putting your characters in jobs with tremendous tension helps keep your reader on edge. What does a day in the life of a bomb disposal technician look like? How does this person deal with facing death on a regular basis? Would she try to find love and start a family? There is a story here. Hear the Headlines: But don’t go much further than the headlines. Work with just a limited amount of information and use your imagination to fill in the details. “Scientists Discover New Fish That Walks on Land.” What would that look like? Do you go fishing or hunting? There is a story here. The First-Line Game. As Mr. Bell points out throughout the course, the first sentence of a novel is one of the most important. One good line can not only hook your reader into buying the book, it can hook you into a story you never imagined. Experiment with fun, funny, weird, cool, intriguing first lines and see where they take you. “Today I learned you should never travel to Jupiter without an extra pair of underpants.” Who is going to Jupiter? Why underpants? Wait, WHAT? There is a story here. Don’t get caught up in the realities of our world, the illogic of your ideas, or the fear that someone might laugh. Audiences are eager to suspend their disbelief for a world that captures their imagination. It’s just like Field of Dreams claimed: “If you build it, they will come.” Remember, at some point, Michael Crichton wondered, “What if a mosquito that was stuck in a rock resulted in an amusement park full of real-life dinosaurs? There is a story here…” LOCK and KeySo, now you’ve got an idea—or a couple dozen. What next?Mr. Bell demonstrates how famous writers such as Harper Lee, Michael Connelly, Jim Butcher, Margaret Mitchell, David Baldacci, John Grisham, Suzanne Collins, and dozens more apply time-tested best practices to their writing. But even more valuable, he reveals his own secrets and methods for developing page-turning books that readers can’t get enough of.His helpful LOCK system provides the structure you need to create an engaging story:L - Lead: Your protagonist can be:positive—the hero, someone who embodies moral codes of a community, someone who readers root for;negative—does not adhere to the moral code, we root for them to change or to get their just desserts; or ananti-hero—has own morals, usually dragged into a community kicking and screaming. You want to bond your reader to your lead by putting them in a terrible situation, a hardship, or inner conflict to evoke sympathy or empathy.O - Objective: Your lead has a mission: to get something or get away from something.C - Confrontation: Ramp up engagement by pitting opposition and/or outside forces against the lead accomplishing his or her objective.K - Knockout: Give your reader a satisfying conclusion that resonates. There are five fundamental endings to best sellers. You will probably recognize them from movies and television shows as well:Lead wins, gains objective;Lead loses, missing objective;Lead loses objective, gains something else of value;Lead wins objective, loses something of value; orOpen/ambiguous ending.Once you’ve locked in your LOCK, you have the start of a best seller. The Sense of an EndingHow to Write Best-Selling Fiction is jam-packed with techniques to help bring power to your plot, charisma to your characters, drama to your dialogue, and vitality to your voice. Even for the “pantster” writers—those who reject the planning and plotting approach to writing a book—this course is chock-full of tips for charts, exercises, shortcuts, diagrams, and grids that help you to organize your story, keep your characters unique, and ensure you meet all the fundamental points that a best-selling novel requires. You will walk away with a toolkit of methods to create stories that feel realistic and that resonate with your readers. And no matter what type of writer you are, these insights will take your writing to the next level, with concepts you may not have considered.For example: the last chapter. Many writers get to that pivotal point and just breathe a sigh of relief as they try to tie up all the loose ends. But as you round the corner of bringing all the pieces together in your ending chapter, Mr. Bell underlines the importance of not underestimating the ending, making sure you have the “Knockout” of the LOCK system. As Mickey Spillane noted, “The first chapter sells the book. The last chapter sells the next book.” Mr. Bell has already provided you with masterful means to get your reader hooked with the first chapter—and potentially the very first line! And now, he reveals five strategies that will help you finish your book in a way that gets your reader craving your next title.The CorrectionsAhhh, the revising and editing stage of your book. This process is where so many potential writers fall off the rails. Because there is no denying it: It’s hardto find fault in your baby. As Mr. Bell puts it, to be successful you must “write like you’re in love, edit like you’re in charge.”Revisions are extremely important and take a lot of discipline. Mr. Bell introduces you to the two most important rules of writing and then his own corollary to those rules. Looking at the practices of famous writers such as Robert Crais, Lawrence Block, Dean Koontz, Ridley Pearson, and more, Mr. Bell offers a treasure trove of insights for this important stage.He gives you suggestions for creating a revision schedule versus revising as you go, and tells you why it’s imperative that you take a cooling-off period before you take a first pass. Discover tricks for helping you to re-read your own work with fresh eyes. Learn shortcuts for marking places you need to come back to so you can read your book straight through. Mr. Bell provides you a valuable list of questions to ask yourself as you read, a list of reminders to check off as you read, and tricks to ensure you are not overusing words or terms. If you consider using outside readers, he also offers a list of questions and points that you can ask them to be aware of so you receive constructive feedback—because your mom will always love your book. He also gives you advice regarding the use of a professional editor. Finally, he offers a wealth of tips about polishing your second draft.EducatedOnce your book is done, Mr. Bell doesn’t just leave you on a cliffhanger. He gives you a final series of lectures that cover the pros and cons of using an agent; a breakdown of the query, synopsis, and sample chapter; the benefits and pitfalls of self-publishing; and more. After the 24 lectures of How to Write Best-Selling Fiction, you’ll feel empowered to take your finished novel in whichever direction you feel most comfortable with, whether it’s using an agent or self-publishing.The famous writer Somerset Maugham once said, “There are three rules for writing a novel. Unfortunately, no one knows what they are.” And maybe no one knows the “rules,” but there are writing techniques, practices, and fundamentals that writers have used for decades to become best-selling authors. And as Picasso proved, once you master those fundamentals, you can then create your own rules. With How to Write Best-Selling Fiction, you get an intimate introduction to the fundamentals of how to write your best seller, from a best-selling author who has mastered the secrets to success.Now get writing.

Ignore Everybody: and 39 Other Keys to Creativity


Hugh MacLeod - 2009
    Those cartoons eventually led to a popular blog-gapingvoid.com-and a reputation for pithy insight and humor, in both words and pictures.MacLeod has opinions on everything from marketing to the meaning of life, but one of his main subjects is creativity. How do new ideas emerge in a cynical, risk-averse world? Where does inspiration come from? What does it take to make a living as a creative person?Ignore Everybody expands on MacLeod's sharpest insights, wittiest cartoons, and most useful advice. For example:-Selling out is harder than it looks. Diluting your product to make it more commercial will just make people like it less.-If your plan depends on you suddenly being "discovered" by some big shot, your plan will probably fail. Nobody suddenly discovers anything. Things are made slowly and in pain.-Don't try to stand out from the crowd; avoid crowds altogether. There's no point trying to do the same thing as 250,000 other young hopefuls, waiting for a miracle. All existing business models are wrong. Find a new one.-The idea doesn't have to be big. It just has to be yours. The sovereignty you have over your work will inspire far more people than the actual content ever will.After learning MacLeod's forty keys to creativity, you will be ready to unlock your own brilliance and unleash it on the world.

The Philosopher's Toolkit: How to Be the Most Rational Person in Any Room


Patrick Grim - 2017
    Bad arguments, fallacious reasoning, misleading language, and built-in cognitive biases are all traps that keep us from rational decision making-to say nothing of advertisers and politicians who want to convince us with half-truths and empty rhetoric. The Philosopher's Toolkit: How to Be the Most Rational Person in Any Room offers the skills to do just that. Taught by award-winning Professor Patrick Grim of the State University of New York at Stony Brook, this applied philosophy course arms you against the perils of bad thinking and supplies you with an arsenal of strategies to help you be more creative, logical, inventive, realistic, and rational in all aspects of your daily life, from the office to the voting booth.

Big Magic: Creative Living Beyond Fear


Elizabeth Gilbert - 2015
    Gilbert offers insights into the mysterious nature of inspiration. She asks us to embrace our curiosity and let go of needless suffering. She shows us how to tackle what we most love, and how to face down what we most fear. She discusses the attitudes, approaches, and habits we need in order to live our most creative lives. Balancing between soulful spirituality and cheerful pragmatism, Gilbert encourages us to uncover the “strange jewels” that are hidden within each of us. Whether we are looking to write a book, make art, find new ways to address challenges in our work, embark on a dream long deferred, or simply infuse our everyday lives with more mindfulness and passion, Big Magic cracks open a world of wonder and joy.

Influencer: The Power to Change Anything


Kerry Patterson - 2007
    You'll be taught each and every step of the influence process-including robust strategies for making change inevitable in your personal life, your business, and your world. You'll learn how to:- Identify a handful of high-leverage behaviors that lead to rapid and profound change.- Apply strategies for changing both thoughts and actions.- Marshall six sources of influence to make change inevitable.Influencer takes you on a fascinating journey from San Francisco to Thailand where you'll see how seemingly “insignificant” people are making incredibly significant improvements in solving problems others would think impossible. You'll learn how savvy folks make change not only achievable and sustainable, but inevitable. You'll discover why some managers have increased productivity repeatedly and significantly-while others have failed miserably.