Strategic Market Management


David A. Aaker - 2007
    I found this book unique in its capacity to benefit executives, planning staff, and students of strategy alike." -- Robert L. Joss, Dean of the Graduate School of Business, Stanford University Create successful strategies for today's dynamic business environment It isn't your Dad's (or Mom's) marketplace any more. Business environments once seemed quite stable and simple. Today, every market can be described as dynamic, and you need to adapt your strategies in order to counter the threats and maximize your opportunities. The Eighth Edition of Strategic Market Management is designed to give you the strategic management tools you need to meet the challenges created by the dynamic nature of markets. Using a variety of concepts and methods such as strategic questions, portfolio models, and scenario analysis, the book outlines the five competencies that spark successful, ongoing strategizing: Strategic analysis--With an emphasis on external market analysis, this new edition illustrates a structured approach to understanding the customer, the competitor, and important trends that you can apply to your strategic decision making Stimulating and managing innovation--Understand different types of innovation and deal with the organizational challenges involved in bringing innovations to market Managing multiple businesses--Know how to allocate resources towards businesses of the future and away from businesses that lack growth potential Creating advantage--Take a long-term perspective to develop truly sustainable competitive advantages (SCAs) Developing growth strategies--Gain the skills to energize, leverage, globalize the business, or create new businesses Significantly revised, with a wealth of new and updated material, Strategic Market Management, 8th Edition remains the most authoritative guide to creating business strategies that will be relevant and compelling to customers, sustainable even in face of competitive attack, and maximize the assets and competencies of your organization.

The Designing for Growth Field Book: A Step-By-Step Project Guide


Jeanne Liedtka - 2013
    In this companion guide, also suitable as a stand-alone project workbook, the authors provide a step-by-step framework for applying the D4G toolkit and process to a particular project, systematically explaining how to address the four key questions of their design thinking approach.The field book maps the flow of the design process within the context of a specific project and reminds readers of key D4G takeaways as they work. The text helps readers identify an opportunity, draft a design brief, conduct research, establish design criteria, brainstorm, develop concepts, create napkin pitches, make prototypes, solicit feedback from stakeholders, and run learning launches. The workbook demystifies tools that have traditionally been the domain of designers--from direct observation to journey mapping, storytelling, and storyboarding--that power the design thinking process and help businesses align around a project to realize its full potential.

Lead from the Future: How to Turn Visionary Thinking Into Breakthrough Growth


Mark W. Johnson - 2020
    In business, they are last-name-only disrupters like Jobs, Bezos, and Hastings, and, in politics, they are such transformative figures as Mandela and FDR. They're bold and prophetic and at the same time pragmatic. They don't just promote change--they drive it, and they inspire and mobilize others to do the same.Although these leaders possess innate qualities that make them extraordinary, what truly sets them apart is their ability to turn their visions into action.In this timely and compelling book, Mark W. Johnson, cofounder of Innosight, and Josh Suskewicz, an Innosight partner, lay out a new and innovative approach to developing and executing the visionary ideas that drive breakthrough growth. This approach includes: Developing a mind-set that enables you to look beyond the present Translating your vision into a strategic plan that your team can align around and commit to Instilling visionary thinking into the processes and culture of your whole organization As practical as it is inspiring, Lead from the Future is the guide you and your team need in order to think clearly, creatively, and expansively, and then act decisively about what comes next.

Strengths Based Leadership: Great Leaders, Teams, and Why People Follow: A Landmark Study of Great Leaders, Teams, and the Reasons Why We Follow


Tom Rath - 2007
    In recent years, while continuing to learn more about strengths, Gallup scientists have also been ex....

Change Your Habits, Change Your Life: 30 Small Life Changes You Can Make Right Now That Takes 5 Minutes Or Less And Live The Life You Want!


Scott Piles - 2016
    Habits become a part of your life but habits can be changed. This book covers the different ways in which you can easily change habits in order to change the course of your life. Everything that we do in life is as a result of what we have been taught, what we have experienced and what we expect from life. However, with all of these presuppositions or prerequisites, it’s hardly surprising that people are dissatisfied with what they get back from life. The habits that are introduced in this book are deliberately simplified, so that anyone can achieve them. I have worked with people who have problems for a very long time and these steps have succeeded in making their lives more rewarding. You have a choice in the kind of life you experience and the power of your thoughts and actions is amazing. By incorporating these 30 small life changes into your life – and they only take five minutes to try out – your life can be considerably improved. What you will learn from this book - How habits form- Certain steps to take in order to change your habits- Productivity habit changes- Relationship habit changes- Financial habit changes - Organizational habit changes- Spiritual habit changes- Habit changes in regards to your health- Leisure habit changes- AND MUCH MORE! So what are you waiting for? Download now and change your life!Scroll to the top of the page and select the 'buy button'.

Justuju Ka Safar (Urdu)


Zeeshan-ul-Hassan Usmani - 2012
    A unique travelogue and representation of current society, spirituality and the quest for a meaningful life.

Moving Mountains: Lessons in Leadership and Logistics from the Gulf War


William G. Pagonis - 1992
    Here is a firsthand account of the supply effort that led to the dramatic Allied victory in the Gulf, written by the general who spearheaded the remarkable undertaking. General Pagonis recounts the Gulf War from the first fateful telephone call, to the mobilization of 550,000 troops and the shipment of 7,000,000 tons of supplies, to the enormously complex challenge of bringing home a half million soldiers and their equipment. Numerous leadership and logistics lessons can be gleaned from his experience. Pagonis describes his battlefield innovations as well as his inspirational leadership style. Using historical examples and current business practice, he makes a strong case for better leadership and better logistics, both in the military and in the private sector. In the Gulf War, leadership and logistics came together, and extraordinary goals were achieved. Pagonis demonstrated what senior managers of world-class companies now recognize: good logistics is an important source of competitive advantage. "Moving Mountains" offers lessons for all organizations facing major operational challenges.

Going Horizontal: Creating a Non-Hierarchical Organization, One Practice at a Time


Samantha Slade - 2018
    There is a better way: one that increases the engagement of employees and managers alike, reduces micromanaging and other limiting approaches, and promotes organizational and individual success.In this book, self-management expert Samantha Slade presents seven concrete practices to help your organization flatten its existing hierarchy and develop a horizontal organization. The result will be enhanced creativity, greater growth, and a increased employee retention and productivity--and a better bottom line.These days, more than ever, successful organizations must respond quickly and nimbly to change--they need every employee's best thinking. A horizontal organization creates an environment of true collaboration, respect, and openness. It allows everyone more freedom to express unconventional ideas or to work through issues that are getting in the way of organizational goals. And it's a more human way to organize--after all, we function perfectly well in our day-to day lives without someone telling us what to do.But when an organization decides to go horizontal, it can be overwhelming for both managers and employees. Slade offers a practical, proven, incremental method to help organizations of all kinds and sizes ease in to a non-hierarchical model. She includes techniques for using your organization's purpose to stay focused and aligned, developing shared decision-making, creating a mutual feedback culture, nurturing autonomy, holding co-managed meetings, and maintaining an environment of collective learning.Going Horizontal will help organizations become more adaptive, collaborative and innovative, which is vital in today's highly competitive and constantly-evolving world.

The First 90 Days: Critical Success Strategies for New Leaders at All Levels


Michael D. Watkins - 2003
    In this updated and expanded 10th anniversary edition, internationally known leadership transition expert Michael D. Watkins gives you the keys to successfully negotiating your next move—whether you’re onboarding into a new company, being promoted internally, or embarking on an international assignment.In The First 90 Days, Watkins outlines proven strategies that will dramatically shorten the time it takes to reach what he calls the "breakeven point" when your organization needs you as much as you need the job. This new edition includes a substantial new preface by the author on the new definition of a career as a series of transitions; and notes the growing need for effective and repeatable skills for moving through these changes. As well, updated statistics and new tools make this book more reader-friendly and useful than ever.As hundreds of thousands of readers already know, The First 90 Days is a road map for taking charge quickly and effectively during critical career transition periods—whether you are a first-time manager, a mid-career professional on your way up, or a newly minted CEO.

നൈല്‍ ഡയറി | Nile Diary


S.K. Pottekkatt - 1954
    Nile Diary, like all his travelogues, gives us a wonderful reading experience.

One Bite at a Time: Short Stories of Horror


Brandon Faircloth - 2018
    A magic trick with horrific consequences. An apartment with a...unique roach problem. Finding a serial killer's cell phone. Visiting a childhood friend who insists you really must see what's in a nearby tunnel. This book contains twenty-five terrifying new horror stories by Brandon Faircloth, all of them short enough to be enjoyed a bite at a time...if you're able to put them down at all.

Her Naughty Cowboys: Boxed Set


Pepper Swan - 2020
    I’m in love with 3 men of my dreams.So, I ran . . . and they followed.We’ve been best friends since we were kids, and we’re still best friends.But can these rugged cowboys really be my lovers? It’s my biggest fantasy.They’ve been like brothers to each other, and now that I’ve made a mess of my life, I’m going to need their loyalty and friendship to get through the blizzard that’s swirling outside, and the emotions that swirl inside my head.Sparks fly when each cowboy vows to protect, comfort and shield me from my own misplaced guilt.Soon we’re sharing not only our beds, but our most intimate desires.Once the fire ignites, it’s impossible to put out and what happens next is sure to consume us all.Now that I’ve had all three of these cowboys, one cowboy will never be my happily ever after.Book Two - 3 Cowboys And The VirginI’ve moved in with the cowboy of my dreams.Actually, I’ve moved in with 3 cowboys of my dreams.I’m so very bad.I’ve been waiting to lose my virginity with Mr. Right, but I may have waited too long.There are 3 Mr. Rights who want to protect me, guard me and love me.How can I ever choose?William is warm, witty and sinfully sexy. Oh, and did I mention he’s a billionaire?Joel is 100% alpha and will go to the mat for me.Kyle is a sweet-talking flirt who I’ve crushed on since we were teens.When the four of us have no choice but to move in together, we start a fire that can’t be put out and threatens to consume us all in its oh-so-hot blaze.Now all I want is another night with William . . . with Joel . . . with Kyle.Because truth be told, virginity is highly overrated.Book Three - 3 Cowboys For The LibrarianGetting lost in a romance novel is my passion.Getting lost in a real life romance with three gorgeous cowboys… ecstasy!I’d had a one-night stand with Gunner Blackthorn a couple years ago that never went anywhere. He’d been too drunk to remember it, and I’d been too desperate to remind him.When he strolls back into my life in need of a cook/housekeeper out on his ranch I apply for the job after my hours at the library get cut in half. I knew there were two other cowboys living on Gunner’s ranch. What I didn’t know is how much I’d be attracted to all three of them.Rory, the big, brooding ex-military hunk, is working to get past his crippling PTSD.Kit, the sandy-haired, easy-going charmer, only wants to please me.And Gunner, my secret heartthrob, hasn’t had a real drink since our one-night stand.Soon I’m not only ordering in food, but I’m ordering in their affections. I learn rather quickly that all those books I’ve read about love and romance don’t compare to the heat, passion and ecstasy of the real deal… especially with three hotter-than-a-branding-iron cowboys!Her Naughty Cowboys Boxed Set is rich with sexy ménage scenes, single and multiple partner scenes, and all done with a touch of humor that just might melt your Kindle. As with all my books, a HEA is always guaranteed… Thanks for reading!

Business Plans for Dummies


Paul Tiffany - 1997
    Yet, sometimes business owners go full speed ahead without even having a destination in mind, much less a map on how to get there. That's why so many businesses never make it. In today's competitive marketplace, 3/4 of all new businesses fail within two to three years. Whether you're launching a new business or working to strengthen or expand an established one, a business plan is your road map to success. Business Plans For Dummies, 2nd Edition helps you keep your businesses on track and reach your goals. Written by Paul Tiffany, PhD, professor at UC Berkley Haas Business School and the Wharton School of Business and Steven Peterson, PhD, Professor at UC Berkeley Haas Business School and CEO of Strategic Play, it helps youRealistically determine where your business is and where you want to go Create a detailed business plan and put it into action instead of in a drawer Use the plan to secure financing Prepare for opportunities avoid common pitfalls In short, Business Plans for Dummies helps you determine where you want your business to go and create a map for getting there. You'll discover how to:Identify and approach potential financial backers, including venture capital firms, angels, bankers, and others Clarify and crystallize your company's mission, vision, and values Analyze your industry and your competition Identify your customers, including their needs, habits, purchase triggers, and decision-making processes Objectively analyze your company's strengths and weaknesses Analyze your financial situation in order to do realistic forecasts and budgets Recognize trends and anticipate changes, both in the overall economy and in your industry Plan for growth, considering the product life cycle, new products, or new markets Structure your organization and nurture leadership Complete with diverse techniques and approaches plus a sample business plan, Business Plans For Dummies gives you detailed how-to for designing a dynamic, business plan that will keep you on course in spite of the inevitable curves and detours in today's marketplace. It's a plantastic resource for business owners and entrepreneurs.

How to Lead: What You Actually Need to Do to Manage, Lead, and Succeed


Jo Owen - 2005
    Every organization is looking for emerging leaders, and for those who stand out, there's a bright future ahead. The good news is that everybody can develop and show leadership skills, wherever you are in your career. It's never too early, or too late. An awful lot of guff has been written about leadership - whatever others would have you believe, you can be an effective leader even if you aren't a composite of Nelson Mandela, Ghandi and Shackleton. How to Lead is the book to cut through the daunting hero talk, the nonsense and the fluff. Put simply, leadership is about what you do and how you behave, so that's what this book is about. Based on actual research, it sets out the practical skills and behaviours that distinguish effective from less effective leaders, and shows you how to develop and deliver these vital assets. It doesn't absolutely guarantee success, but it loads the dice in your favour.

The New Kingmakers: How Developers Conquered the World


Stephen O’Grady - 2013
    In a 1995 interview, the late Steve Jobs claimed that the secret to his and Apple’s success was talent. “We’ve gone to exceptional lengths to hire the best people,” he said, believing that the talented resource was twenty-five times more valuable than an average alternative. For Microsoft founder Bill Gates, the multiple was even higher:A great lathe operator commands several times the wage of an average lathe operator, but a great writer of software code is worth 10,000 times the price of an average software writer.While the actual number might be up for debate, the importance of technical talent is not. The most successful companies today are those that understand the strategic role that developers will play in their success or failure. Not just successful technology companies – virtually every company today needs a developer strategy. There’s a reason that ESPN and Sears have rolled out API programs, that companies are being bought not for their products but their people. The reason is that developers are the most valuable resource in business.How did we get here? How did developers become the most important constituency in business seemingly overnight? The New Kingmakers explores the rise of the developer class, its implications and provides suggestions for navigating the new developer-centric landscape.