Book picks similar to
Winning at New Products: Creating Value Through Innovation by Robert G. Cooper
business
innovation
non-fiction
marketing
Lean from the Trenches
Henrik Kniberg - 2011
Find out how the Swedish police combined XP, Scrum, and Kanban in a 60-person project. From start to finish, you'll see how to deliver a successful product using Lean principles. We start with an organization in desperate need of a new way of doing things and finish with a group of sixty, all working in sync to develop a scalable, complex system. You'll walk through the project step by step, from customer engagement, to the daily "cocktail party," version control, bug tracking, and release. In this honest look at what works--and what doesn't--you'll find out how to: Make quality everyone's business, not just the testers. Keep everyone moving in the same direction without micromanagement. Use simple and powerful metrics to aid in planning and process improvement. Balance between low-level feature focus and high-level system focus. You'll be ready to jump into the trenches and streamline your own development process.ContentsForewordPrefacePART I: HOW WE WORK1. About the Project1.1 Timeline 51.2 How We Sliced the Elephant 61.3 How We Involved the Customer 72. Structuring the Teams3. Attending the Daily Cocktail Party3.1 First Tier: Feature Team Daily Stand-up3.2 Second Tier: Sync Meetings per Specialty3.3 Third Tier: Project Sync Meeting4. The Project Board4.1 Our Cadences4.2 How We Handle Urgent Issues and Impediments5. Scaling the Kanban Boards6. Tracking the High-Level Goal7. Defining Ready and Done7.1 Ready for Development7.2 Ready for System Test7.3 How This Improved Collaboration 8. Handling Tech Stories8.1 Example 1: System Test Bottleneck8.2 Example 2: Day Before the Release8.3 Example 3: The 7-Meter Class9. Handling Bugs9.1 Continuous System Test9.2 Fix the Bugs Immediately9.3 Why We Limit the Number of Bugs in the Bug Tracker9.4 Visualizing Bugs9.5 Preventing Recurring Bugs10. Continuously Improving the Process10.1 Team Retrospectives10.2 Process Improvement Workshops10.3 Managing the Rate of Change11. Managing Work in Progress11.1 Using WIP Limits11.2 Why WIP Limits Apply Only to Features12. Capturing and Using Process Metrics12.1 Velocity (Features per Week)12.2 Why We Don’t Use Story Points12.3 Cycle Time (Weeks per Feature)12.4 Cumulative Flow12.5 Process Cycle Efficiency13. Planning the Sprint and Release13.1 Backlog Grooming13.2 Selecting the Top Ten Features13.3 Why We Moved Backlog Grooming Out of the Sprint Planning Meeting13.4 Planning the Release14. How We Do Version Control14.1 No Junk on the Trunk14.2 Team Branches14.3 System Test Branch15. Why We Use Only Physical Kanban Boards16. What We Learned16.1 Know Your Goal16.2 Experiment16.3 Embrace Failure16.4 Solve Real Problems16.5 Have Dedicated Change Agents16.6 Involve PeoplePART II: A CLOSER LOOK AT THE TECHNIQUES 17. Agile and Lean in a Nutshell17.1 Agile in a Nutshell17.2 Lean in a Nutshell17.3 Scrum in a Nutshell17.4 XP in a Nutshell17.5 Kanban in a Nutshell18. Reducing the Test Automation Backlog18.1 What to Do About It18.2 How to Improve Test Coverage a Little Bit Each Iteration18.3 Step 1: List Your Test Cases18.4 Step 2: Classify Each Test18.5 Step 3: Sort the List in Priority Order18.6 Step 4: Automate a Few Tests Each Iteration18.7 Does This Solve the Problem?19. Sizing the Backlog with Planning Poker19.1 Estimating Without Planning Poker19.2 Estimating with Planning Poker19.3 Special Cards20. Cause-Effect Diagrams20.1 Solve Problems, Not Symptoms20.2 The Lean Problem-Solving Approach: A3 Thinking20.3 How to Use Cause-Effect Diagrams20.4 Example 1: Long Release Cycle20.5 Example 2: Defects Released to Production20.6 Example 3: Lack of Pair Programming20.7 Example 4: Lots of Problems20.8 Practical Issues: How to Create and Maintain the Diagrams20.9 Pitfalls20.10 Why Use Cause-Effect Diagrams?21. Final WordsA1. Glossary: How We Avoid Buzzword BingoIndex
Toyota Production System: Beyond large-scale production
Taiichi Ohno - 1978
Combining his candid insights with a rigorous analysis of Toyota's attempts at Lean production, Ohno's book explains how Lean principles can improve any production endeavor. A historical and philosophical description of just-in-time and Lean manufacturing, this work is a must read for all students of human progress. On a more practical level, it continues to provide inspiration and instruction for those seeking to improve efficiency through the elimination of waste.
Coaching Agile Teams: A Companion for ScrumMasters, Agile Coaches, and Project Managers in Transition
Lyssa Adkins - 2010
More and more frequently, ScrumMasters and project managers are being asked to coach agile teams. But it's a challenging role. It requires new skills--as well as a subtle understanding of when to step in and when to step back. Migrating from "command and control" to agile coaching requires a whole new mind-set. In
Coaching Agile Teams,
Lyssa Adkins gives agile coaches the insights they need to adopt this new mind-set and to guide teams to extraordinary performance in a re-energized work environment. You'll gain a deep view into the role of the agile coach, discover what works and what doesn't, and learn how to adapt powerful skills from many allied disciplines, including the fields of professional coaching and mentoring. Coverage includes Understanding what it takes to be a great agile coach Mastering all of the agile coach's roles: teacher, mentor, problem solver, conflict navigator, and performance coach Creating an environment where self-organized, high-performance teams can emerge Coaching teams past cooperation and into full collaboration Evolving your leadership style as your team grows and changes Staying actively engaged without dominating your team and stunting its growth Recognizing failure, recovery, and success modes in your coaching Getting the most out of your own personal agile coaching journey Whether you're an agile coach, leader, trainer, mentor, facilitator, ScrumMaster, project manager, product owner, or team member, this book will help you become skilled at helping others become truly great. What could possibly be more rewarding?
100 Things Every Designer Needs to Know about People
Susan M. Weinschenk - 2011
We want them to buy something, read more, or take action of some kind. Designing without understanding what makes people act the way they do is like exploring a new city without a map: results will be haphazard, confusing, and inefficient. This book combines real science and research with practical examples to deliver a guide every designer needs. With it you'll be able to design more intuitive and engaging work for print, websites, applications, and products that matches the way people think, work, and play.Learn to increase the effectiveness, conversion rates, and usability of your own design projects by finding the answers to questions such as: What grabs and holds attention on a page or screen?What makes memories stick?What is more important, peripheral or central vision?How can you predict the types of errors that people will make?What is the limit to someone's social circle?How do you motivate people to continue on to (the next step?What line length for text is best?Are some fonts better than others? These are just a few of the questions that the book answers in its deep-dive exploration of what makes people tick.
The Product Manager's Handbook
Linda Gorchels - 1995
Eleven information-packed chapters, grouped in four handy sections, explain and analyze the product manager's role in both traditional, hierarchical organizations as well as newer horizontal, team-driven decision-making structures. Downsizing, right-sizing, reengineering and a host of other terms point to one overriding fact of corporate life today: companies are going through turbulent times that are not likely to end soon. But despite all of the change one thing remains constant: the product manager's role is still the source of the entrepreneurial spirit and innovation that drive every successful organization. As the concluding chapter discusses, product managers of the future will assume new roles and relationships in their organizations. The Product Manager's Handbook is the perfect guidebook for that future.
Wtf?: What's the Future of Business?: Changing the Way Businesses Create Experiences
Brian Solis - 2012
What's the Future of Business doesn't just explore trends and theories; it introduces a dynamic, actionable path to transformation. --
Evan Greene,
CMO, The Recording Academy, Producers of the GRAMMY Awards Rethink your business model to incorporate the power of user experiences What's the Future of Business? will galvanize a new movement that aligns the tenets of user experience with the vision of innovative leadership to improve business performance, engagement, and relationships for a new generation of consumerism. It provides an overview of real-world experiences versus user experiences in relation to products, services, mobile, social media, and commerce, among others. This book explains why experience is everything and how the future of business will come down to shared experiences.Aligns the tenets of user experience with the concepts of innovative leadership to improve business performance and engagement and to motivate readers to rethink business models and customer and employee relationships Motivates readers to rethink business models, products and services, marketing, and customer and employee relationships with desired experiences in mind Brian Solis is globally recognized as one of the most prominent thought leaders and published authors in new media, and is the author of Engage! and The End of Business as Usual! Discover how user experience design affects your business, and how you can harness its power for meaningful revenue growth
The Upstarts: How Uber, Airbnb, and the Killer Companies of the New Silicon Valley Are Changing the World
Brad Stone - 2017
Uber and Airbnb are household names: redefining neighbourhoods, challenging the way governments regulate business and changing the way we travel.In the spirit of iconic Silicon Valley renegades like Steve Jobs and Bill Gates, a new generation of entrepreneurs is sparking yet another cultural upheaval through technology. They are among the Upstarts, idiosyncratic founders with limitless drive and an abundance of self-confidence. Young, hungry and brilliant, they are rewriting the traditional rules of business, changing our day-to-day lives and often sidestepping serious ethical and legal obstacles in the process.The Upstarts is the definitive account of a dawning age of tenacity, creativity, conflict and wealth. In Brad Stone’s highly anticipated and riveting account of the most radical companies of the new Silicon Valley, we find out how it all started, and how the world is wildly different than it was ten years ago.
The Cartoon Guide to Statistics
Larry Gonick - 1993
Never again will you order the Poisson Distribution in a French restaurant!This updated version features all new material.
Understanding Michael Porter: The Essential Guide to Competition and Strategy
Joan Magretta - 2011
The value chain. Five forces. Industry structure. Differentiation. Relative cost. If you want to understand how companies achieve and sustain competitive success, Michael Porter’s frameworks are the foundation. But while everyone in business may know Porter’s name, many managers misunderstand and misuse his concepts.Understanding Michael Porter sets the record straight, providing the first concise, accessible summary of Porter’s revolutionary thinking. Written with Porter’s full cooperation by Joan Magretta, his former editor at Harvard Business Review, this new book delivers fresh, clear examples to illustrate and update Porter’s ideas.Magretta uses her wide business experience to translate Porter’s powerful insights into practice and to correct the most common misconceptions about them—for instance, that competition is about being unique, not being the best; that it is a contest over profits, not a battle between rivals; that strategy is about choosing to make some customers unhappy, not being all things to all customers.An added feature is an original Q&A with Porter himself, which includes answers to managers’ FAQs.Eminently readable, this book will enable every manager in your organization to grasp Porter’s ideas—and swiftly deploy them to drive your company’s success.
Design
Tom Peters - 2005
Breaking down the message from his bestselling Re-Imagine!, these pocket-sized books deliver crucial business truths to those who are looking for inspiration on leadership, innovation, design, or trends.
Simple Rules: How to Thrive in a Complex World
Donald Sull - 2015
We have too much email, juggle multiple remotes, and hack through thickets of regulations from phone contracts to health plans. But complexity isn’t destiny. Sull and Eisenhardt argue there’s a better way. By developing a few simple yet effective rules, people can best even the most complex problems. In Simple Rules, Sull and Eisenhardt masterfully challenge how we think about complexity and offer a new lens on how to cope. They take us on a surprising tour of what simple rules are, where they come from, and why they work. The authors illustrate the six kinds o f rules that really matter - for helping artists find creativity and the Federal Reserve set interest rates, for keeping birds on track and Zipcar members organized, and for how insomniacs can sleep and mountain climbers stay safe. Drawing on rigorous research and riveting stories, the authors ingeniously find insights in unexpected places, from the way Tina Fey codified her experience at Saturday Night Live into rules for producing 30 Rock (rule five: never tell a crazy person he’s crazy) to burglars’ rules for robbery (“avoid houses with a car parked outside”) to Japanese engineers mimicking the rules of slime molds to optimize Tokyo’s rail system. The authors offer fresh information and practical tips on fixing old rules and learning new ones. Whether you’re struggling with information overload, pursuing opportunities with limited resources, or just trying to change your bad habits, Simple Rules provides powerful insight into how and why simplicity tames complexity.
The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand out From The Crowd
Allan Dib - 2016
Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn't get done. In The 1-Page Marketing Plan, serial entrepreneur and rebellious marketer Allan Dib reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast. It's literally a single page, divided up into nine squares. With it you'll be able to map out your own sophisticated marketing plan and go from zero to marketing hero. Whether you're just starting out or are an experienced entrepreneur, The 1-Page Marketing Plan is the easiest and fastest way to create a marketing plan that will propel your business growth. In this groundbreaking new book you'll discover: • How to get new customers, clients, or patients and how make more profit from existing ones. • Why “big business” style marketing could kill your business and strategies that actually work for small and medium-sized businesses. • How to close sales without being pushy, needy, or obnoxious while turning the tables and having prospects begging you to take their money. • A simple step-by-step process for creating your own personalized marketing plan that is literally one page. Simply follow along and fill in each of the nine squares that make up your own 1-Page Marketing Plan. • How to annihilate competitors and make yourself the only logical choice. • How to get amazing results on a small budget using the secrets of direct response marketing. • How to charge high prices for your products and services and have customers actually thank you for it.
Reality is Broken: Why Games Make Us Better and How They Can Change the World
Jane McGonigal - 2010
The average young person in the UK will spend 10,000 hours gaming by the age of twenty-one. What's causing this mass exodus? According to world-renowned game designer Jane McGonigal the answer is simple: videogames are fulfilling genuine human needs. Drawing on positive psychology, cognitive science and sociology, Reality is Broken shows how game designers have hit on core truths about what makes us happy, and utilized these discoveries to astonishing effect in virtual environments. But why, McGonigal asks, should we use the power of games for escapist entertainment alone? In this groundbreaking exploration of the power and future of gaming, she reveals how gamers have become expert problem solvers and collaborators, and shows how we can use the lessons of game design to socially positive ends, be it in our own lives, our communities or our businesses. Written for gamers and non-gamers alike, Reality is Broken sends a clear and provocative message: the future will belong to those who can understand, design and play games.
No Rules Rules: Netflix and the Culture of Reinvention
Reed Hastings - 2020
It has led nothing short of a revolution in the entertainment industries, generating billions of dollars in annual revenue while capturing the imaginations of hundreds of millions of people in over 190 countries. But to reach these great heights, Netflix, which launched in 1998 as an online DVD rental service, has had to reinvent itself over and over again. This type of unprecedented flexibility would have been impossible without the counterintuitive and radical management principles that cofounder Reed Hastings established from the very beginning. Hastings rejected the conventional wisdom under which other companies operate and defied tradition to instead build a culture focused on freedom and responsibility, one that has allowed Netflix to adapt and innovate as the needs of its members and the world have simultaneously transformed.Hastings set new standards, valuing people over process, emphasizing innovation over efficiency, and giving employees context, not controls. At Netflix, there are no vacation or expense policies. At Netflix, adequate performance gets a generous severance, and hard work is irrel-evant. At Netflix, you don't try to please your boss, you give candid feedback instead. At Netflix, employees don't need approval, and the company pays top of market. When Hastings and his team first devised these unorthodox principles, the implications were unknown and untested. But in just a short period, their methods led to unparalleled speed and boldness, as Netflix quickly became one of the most loved brands in the world.Here for the first time, Hastings and Erin Meyer, bestselling author of The Culture Map and one of the world's most influential business thinkers, dive deep into the controversial ideologies at the heart of the Netflix psyche, which have generated results that are the envy of the business world. Drawing on hundreds of interviews with current and past Netflix employees from around the globe and never-before-told stories of trial and error from Hastings's own career, No Rules Rules is the fascinating and untold account of the philosophy behind one of the world's most innovative, imaginative, and successful companies.
Secrets of Sand Hill Road: Venture Capital and How to Get It
Scott Kupor - 2019
That's where you'll find the biggest names in venture capital, including famed VC firm Andreessen Horowitz, where lawyer-turned-entrepreneur-turned-VC Scott Kupor serves as managing partner.Whether you're trying to get a new company off the ground or scale an existing business to the next level, you need to understand how VCs think. In Secrets of Sand Hill Road, Kupor explains exactly how VCs decide where and how much to invest, and how entrepreneurs can get the best possible deal and make the most of their relationships with VCs. Kupor explains, for instance:- Why most VCs typically invest in only one startup in a given business category.- Why the skill you need most when raising venture capital is the ability to tell a compelling story.- How to handle a "down round," when startups have to raise funds at a lower valuation than in the previous round.- What to do when VCs get too entangled in the day-to-day operations of the business.- Why you need to build relationships with potential acquirers long before you decide to sell.Filled with Kupor's firsthand experiences, insider advice, and practical takeaways, Secrets of Sand Hill Road is the guide every entrepreneur needs to turn their startup into the next unicorn.