Services Marketing: People, Technology, Strategy


Christopher Lovelock - 1991
    Organized around a strategic marketing framework"Services Marketing" guides readers into the consumer and competitive environments in services marketing. The marketing framework has been restructured for this edition to reflect what is happening in services marketing today.

Art History, Volume II [with CD-ROM]


Marilyn Stokstad - 2004
    Custom Edition for Community College of Philadelphia, 1,182 pages.

Barron's AP Psychology


Allyson J. Weseley - 2007
    All test questions are answered and explained. It also provides extensive subject review covering all test topics. Topics reviewed include research methods, the biological basis of behavior, sensation and perception, states of consciousness, learning, cognition, personality, abnormal psychology, and treatment of disorders. This manual also presents an overview of the test, extra multiple-choice practice questions, test-taking tips, and an analysis of the test’s essay question with a sample essay.

Public Administration: Concepts and Cases


Richard J. Stillman II - 1976
    Case studies and examples cover topics such as the Columbia space shuttle disaster, the shootings at Columbine High School, and the war in Iraq--making it easy to engage students in the readings.

Health: The Basics


Rebecca J. Donatelle - 1993
    The text hold students' interest by covering health topics of primary concern to them.

Organizational Behavior: Emerging Realities for the Workplace Revolution


Steven L. McShane - 1999
    Acclaimed for its readability and presentation of current knowledge, this textbook's philosophy is that OB knowledge is for everyone, not just traditional managers. The new reality is that everyone - sales representatives, production employees, physicians - needs OB knowledge to successfully work in and around organizations. Organizational Behavior is unparalleled in its ability to engage students by bringing cutting edge OB concepts closer to reality through the 'theory-practice link' approach. McShane and Von Glinow help readers connect OB theories to emerging workplace realities through hundreds of fascinating real-life stories from across the United States and around the world. be the source of the hottest topics, such as: employee engagement, resilience, four-drive theory, blogs and wikis, psychological harassment, learning orientation, Schwartz's values model, separating socioemotional from constructive conflict, and much, much, more.

Methods in Behavioral Research


Paul C. Cozby - 2008
    Combining helpful pedagogy and rich examples, Cozby's tenth edition again incorporates learning objectives, illustrative graphics, and activities to increase student involvement. Highlights of the new edition include a broader introduction of different research techniques in Chapter 4, extensive revision of the "validity of measurements" section, and updated structural equations models.

Emergency Care


Daniel J. Limmer - 1997
    Emergency Care, 10/E has prepared more students to pass state and/or the National Registry Exam than any other text on the market with well-organized, clearly presented content, thorough coverage of patient assessment, an accessible reading level, high quality artwork, and outstanding skill scans of equipment and procedures. Case studies and practical tips from the field tie chapter concepts to real world applications. Each chapter sends students to the Companion Website where there are links to EMS-related sites. A new in-text CD provides extra information to help students master concepts.

Davis's Drug Guide for Nurses


April Hazard Vallerand - 2012
    BONUS! FREE DIGITAL ACCESS One-year subscription to DrugGuide.com, Davis's Drug Guide Online, powered by Unbound Medicine. You'll have access to over 1,100 monographs from your desktop, laptop, or any mobile device with a web browser. LIFE-SAVING GUIDANCE... AT A GLANCE Red tab for high alert medications, plus in-depth high alert and patient safety coverage Red, capitalized letters for life-threatening side effects Drug-drug, drug-food, drug-natural product interactions Pedi, Geri, OB, and Lactation cautions IV Administration subheads NEW! REMS (Risk Evaluation and Mitigation Strategies) icon Pharmacogenomic content Canadian-specific Much more! LEARNING, CARE PLANNING, AND PATIENT EDUCATION TOOLS Online at DavisPlus Interactive flash cards MORE! Audio podcasts Video clips Animations Schematic brain illustrations Much more!

Essentials of Meteorology: An Invitation to the Atmosphere [With CDROM]


C. Donald Ahrens - 1962
    College Edition, an online university library. At the core of this learning package is Ahrens' respected text, which presents the fundamental concepts of meteorology in the context of everyday weather observations. Fun and easy to understand and relate to, the book and its cumulative organization enables students to build on each concept and gain greater understanding into the dynamic nature of the atmosphere.

Teaching ESL/EFL Reading and Writing


I.S.P. Nation - 2008
    By following these suggestions, which are organized around four strands - meaning-focused input, meaning-focused output, language-focused learning, and fluency development - teachers will be able to design and present a balanced program for their students.Teaching ESL/EFL Reading and Writing, and its companion text, Teaching ESL/EFL Listening and Speaking, are similar in format and the kinds of topics covered, but do not need to be used together. Drawing on research and theory in applied linguistics, their focus is strongly hands-on, featuringeasily applied principles,a large number of useful teaching techniques, andguidelines for testing and monitoring,All Certificate, Diploma, Masters and Doctoral courses for teachers of English as a second or foreign language include a teaching methods component. The texts are designed for and have been field tested in such programs.

Learning and Behavior, Active Learning Edition


Paul Chance - 1979
    Based on the theme that learning is a biological mechanism that aids survival, this book embraces a scientific approach to behavior but is written in a lucid, clear language that you will find engaging and easy to understand. The workbook, which is included at the back of every text, is like having a built-in study companion! The workbook focuses on the core concepts and vocabulary presented in the text, giving you an opportunity to master the content before your next exam.

Constructions of Deviance: Social Power, Context, and Interaction


Patricia A. Adler - 1994
    It demonstrates to students how the concepts and theories of deviance can be applied to the world around them. The authors include both theoretical analyses and ethnographic illustrations of how deviance is socially constructed, organized, and managed. The Adlers challenge the reader to see the diversity and pervasiveness of deviance in society by covering a wide variety of deviant acts represented throughout the text. Most importantly, the Adlers present deviance as a component of society and examine the construction of deviance in terms of differential social power, whereby some members of society have the power to define other whole groups as "deviant." The book takes an "interactionist" or "constructionist" perspective on deviance, looking at the processes in society that create deviance. The authors have selected studies that are ethnographic in character, focusing on the experiences of deviants, the deviant-making process, and the ways in which people who are labeled as deviant in society react to that label.

Sentence Correction GMAT Preparation Guide


Manhattan Prep - 2005
    Problem-sets build both foundational and advanced skills. Includes online access to simulated practice exams and bonus bank of Sentence Correction questions. Includes most up-to-date test information.

The Inclusive Classroom: Strategies for Effective Instruction


Margo A. Mastropieri - 1999
    The Inclusive Classroom: Strategies for Effective Instruction provides a wealth of practical and proven strategies for successfully including students with disabilities in general education classrooms. The text is unique for its three-part coverage of fundamentals of teaching students with special needs (including legal and professional issues, and characteristics of students with special needs); effective general teaching practices (including such topics as strategies for behavior management, improving motivation, increasing attention and memory, and improving study skills); and inclusive practices in specific subject areas (including literacy, math, science and social studies, vocational and other areas). This approach allows readers to understand students with special learning needs, effective general practices for inclusive instruction, and content-specific strategies. The overall approach is one of effective instruction, those practices that are most closely aligned with academic success.