Book on financial advice

    But are you using it to “out-think” your rivals? If not, you may be missing out on a potent competitive tool.In Competing on Analytics: The New Science of Winning, Thomas H. Davenport and Jeanne G. Harris argue that the frontier for using data to make decisions has shifted dramatically. Certain high-performing enterprises are now building their competitive strategies around data-driven insights that in turn generate impressive business results. Their secret weapon? Analytics: sophisticated quantitative and statistical analysis and predictive modeling.Exemplars of analytics are using new tools to identify their most profitable customers and offer them the right price, to accelerate product innovation, to optimize supply chains, and to identify the true drivers of financial performance. A wealth of examples—from organizations as diverse as Amazon, Barclay’s, Capital One, Harrah’s, Procter & Gamble, Wachovia, and the Boston Red Sox—illuminate how to leverage the power of analytics.

    Featuring original texts from sources around the world, it includes readings from Greek and Roman classics (by Homer, Hesiod, Ovid, and other writers); Nordic mythology (by Snorri Sturluson); Hindu culture (The Ramayana); and from such ancient works as The Epic of Gilgamesh and the Bible. Selections from Native-American sources and fairy tales and stories from Africa, Germany, and the United States are also included. In addition, authors Eva Thury and Margaret Devinney draw comparisons between classical myths and such contemporary cultural phenomena as The X Files, Star Trek, and Mother Goose. They also incorporate readings by Carl Jung, Levi-Strauss, Victor Turner, and other scholars who consider mythic material from different analytical perspectives. Finally, works by Milton, Keats, Updike, and Joyce are presented as examples of modern literary texts with mythological roots. The selections are organized into seven topical sections: myths of creation and destruction; hero and trickster myths; ritual and myth; myths and dreams; folktale and myth; modern American myths; and myths and literature. Introduction to Mythology: Contemporary Approaches to Classical and World Myths employs an innovative pedagogical structure to help students unravel the complex web of literary allusions often found in mythological texts. Extensive marginal notes provide cross-references and explanations of terms and culture-specific concepts, while a glossary of deities, suggested readings for each chapter, and more than 200 illustrations, photographs, and maps further enhance the volume. Ideal for courses in classical and world mythology, this text can also be used in world culture, world literature, and comparative religion courses. An Instructor's Manual and a Student's Website featuring chapter objectives and summaries, key terms, study questions, self-tests, and off-site links of interest will accompany the book.

    Macionis', "Society: The Basics, 10th edition "is designed to help students see the relevance of the sociological theories and ideas that inform their own lives. Four main themes are found throughout the text: Seeing Sociology in Everyday LifeSocial DiversityGlobal ComparisonsCritical Thinking The new edition has an innovate new design, contemporary and compelling student applications, plus a wealth of author-written and author-managed supplemental material. This revision elevates "Society's "high standard of excellence, ensuring that it remains one of the foremost introductory sociology resources for students and instructors alike.

    In addition to an overhauled design in the 4e, Social Psychology: Goals in Interaction has two elements that continue to set it apart from other social psychology textbooks. A unique integrated approach to social behavior: Rather than providing a laundry list of unconnected facts and theories, the authors organize each chapter around the two broad questions: (1) what are the goals that underlie the behavior in question? (2) what factors in the person and the situation connect to each goal? The book thus presents the discipline as a coherent framework for understanding human behavior. The new subtitle, Goals in Interaction underscores this integrated approach to understanding behavior.

    This work is designed to help students understand the field of banking from the perspective of both a bank customer as well as a bank manager. It provides a description of the banking industry.

    Based on Bentley and Ziegler's best-selling, comprehensive survey text, this book provides a streamlined account of the cultures and interactions that have shaped world history.

    With an emphasis on self assessments, "Developing Management Skills" gets readers involved in the learning experience, helping them connect the theories to their own lives. Further, this text focuses on developing the ten essential skills needed for success and gives readers tangible goals to work towards. Based on suggestions from reviewers, instructors, and students, a number of changes including new skill-assessments and cases, and updated research have been incorporated in the eighth edition. "

    Living with Art helps students develop an appreciation of art by offering a clear and comprehensive introduction to the visual arts from several perspectives: themes and purposes of art; the vocabulary of art; individual art media (painting, drawing, camera arts, sculpture, architecture, etc.); and the history of art. The book is rich with illustrations drawn from a wide range of artistic cultures and time periods.

    Thiroux first wrote this text 1977 in order to educate readers about ethical theory and its applications in a way that beginning students could understand. The result was an accessible text that isn't too technical and doesn't plunge into complex readings without sufficient background. The text is fully updated with global issues and non-Western ethical views. Keith W. Krasemann now continues Thiroux's efforts of making Ethical Ideas accesible to students. Besides updating the foundations of the text, Krasemann incoporates new and relevant material, most of which is often unique only to this text.

    Carefully structured to cover relevant information in a manageable format and in a presentation that is interesting and contemporary, renowned author Larry J. Siegel continues to incorporate his hallmark balanced and unbiased presentation of theory, policy, high-interest examples, and cutting-edge and seminal research. This market-leading brief Criminology text is also the best value for your students CRIMINOLOGY: THE CORE, Second Edition now includes the most student-friendly and useful technology package available, including a FREE Student CD-ROM and robust Companion Web Site.

    Essential for the classroom. -Robert Silverman, University at Buffalo Nonprofit Management: Principles and Practice, the first comprehensive textbook written for the Nonprofit Management course, covers such topics as the scope and structure of the nonprofit sector, leadership of nonprofits, managing the nonprofit organization, fundraising, nonprofit enterprise, financial management, collaborations and mergers, nonprofit lobbying and advocacy, and international trends. Written specifically for students, this text integrates research, theory, and the practitioner literature and includes more than is found in the more prescriptive, practitioner-oriented alternatives. Providing an overview suitable for students enrolled in their first course in the field, the book also includes cases and discussions of advanced issues for those with experience. Key FeaturesTakes a balanced approach to varied perspectives and controversial issues and encompasses traditional concepts as well as new approaches and thinking Integrates social sciences research, management theory, and practitioner literature Includes mini-cases to enhance student understanding of the issues involved in real-world situations Gives students direction on where to go in the literature to learn more through chapter-ending Suggestions for Further Reading Includes Questions for Discussion at the end of each chapter to help students apply chapter content to actual nonprofit organizationsAccompanied by High-Quality Ancillaries This text is supported by Instructor Resources on CD, featuring sample syllabi, suggested exercises and discussion questions, PowerPoint slides, and more. This CD is available to qualified instructors by contacting Customer Care at 1-800-818-SAGE (7243) from 6 am 5 pm, PST. Nonprofit Management is ideal for courses in Nonprofit Management, Not-for-Profit Management, and Public Management.

    This book offers an excellent foundation in ethical decision-making for current and future business managers and IT professionals.

    Garrison takes you on a vivid exploration of the ocean--from submarine canyons to zooplankton, global warming, the growing plastics problem, and our changing coastlines--and explains oceanography's most important concepts. Garrison's engaging, reader-friendly approach helps you understand the complexities involved in how we study and use the ocean. You'll explore topics like Hurricane Katrina; the devastating December 2004 earthquake in the Indian Ocean and the resulting tsunami; the moon and its connection to the ocean; the power of the ocean to influence weather; and uses and abuses of the ocean. Gain an understanding of the wonders of the sea and the scientific questions that surround it with this enjoyable, fascinating book!

    Human Resource Management is the classic HRM text that covers the current issues within HRM the best. The text provides students in human resource management courses with a complete, comprehensive review of essential personnel management concepts and techniques in a highly readable and understandable form. Considering the intensely competitive nature of business today, this text, the #1 HRM book in the market, focuses on practical applications that all managers can use to deal with their HR-related responsibilities, while being able to defend their plans and contributions in measurable terms.