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Retailing Management by Michael Levy
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Financial Accounting [with CD-ROM]
Robert Libby - 1995
This title presents the use of focus companies and the financial statements. The decision-making focus shows the relevance of financial accounting regardless of whether or not the student has chosen to major in accounting.
Organic Chemistry
Paula Yurkanis Bruice - 1995
The author's writing has been praised for anticipating readers' questions, and appeals to their need to learn visually and by solving problems. Emphasizing that learners should reason their way to solutions rather than memorize facts, Bruice encourages them to think about what they have learned previously and apply that knowledge in a new setting.
Statistical Methods for Psychology
David C. Howell - 2001
This book has two underlying themes that are more or less independent of the statistical hypothesis tests that are the main content of the book. The first theme is the importance of looking at the data before formulating a hypothesis. With this in mind, the author discusses, in detail, plotting data, looking for outliers, and checking assumptions (Graphical displays are used extensively). The second theme is the importance of the relationship between the statistical test to be employed and the theoretical questions being posed by the experiment. To emphasize this relationship, the author uses real examples to help the student understand the purpose behind the experiment and the predictions made by the theory. Although this book is designed for students at the intermediate level or above, it does not assume that students have had either a previous course in statistics or a course in math beyond high-school algebra.
Psychology: Themes and Variations
Wayne Weiten - 1900
"Critical Thinking Applications" in every chapter give you specific critical thinking strategies you can apply to what you read. Every chapter of this book offers tools to help you focus on what's important-showing you how to study in ways that help you retain information and do your very best on exams.
Macroeconomics
N. Gregory Mankiw - 1991
Simply put, it is the study of aggregate supply and demand.
Intentional Interviewing and Counseling: Facilitating Client Development in a Multicultural Society
Allen E. Ivey - 2009
Case studies, sample interviews, and a "Portfolio of Competencies" are just a few of the many tools that will help you master the material and become a better listener.
Managing Projects Large and Small: The Fundamental Skills for Delivering on Budget and on Time
Richard A. Luecke - 2004
This book walks managers through every step of project oversight from start to finish. Thanks to the book's comprehensive information on everything from planning and budgeting to team building and after-project reviews, managers will master the discipline and skills they need to achieve stellar results without wasting time and money.
Criminal Justice Today: An Introductory Text for the 21st Century
Frank J. Schmalleger - 1991
The strengths of the book rest in the application of theoretical perspectives to current real world activities related to criminal justice issues. New technology and cases are also incorporated, bringing the book and reader together in current issues. CJ Ethics & Professionalism Boxes stress the importance of ethical behavior for the criminal justice professional. New Juvenile Justice chart details the flow of events in the juvenile justice system. An added CD provides additional and in-depth coverage of important issues and background material found in book. Also includes full opinions of important U.S. Supreme Court cases covered in the chapters. Criminal justice professionals.
Principles of Managerial Finance
Lawrence J. Gitman - 1976
point-by-point at the end of the chapters and noted in the assignment material. More logically, the chapter on the analysis of financial statements is now placed immediately after the chapter on financial statements, enabling students to use rational analysis to interpret material while it is still fresh in their minds. An instructor's manual is also available.
Leadership: Enhancing the Lessons of Experience
Richard L. Hughes - 1993
The text consists of 13 chapters and a final section on Basic and Advanced Leadership Skills. Authors Hughes, Ginnett, and Curphy have drawn upon three different types of literature: empirical studies; interesting anecdotes, stories and findings; and leadership skills to create a text that is personally relevant, interesting and scholarly. The authors' unique quest for a careful balancing act of leadership materials help students apply theory and research to their real-life experiences.
Media and Culture: An Introduction to Mass Communication
Richard Campbell - 1997
While students are familiar with and may be using the latest products and newest formats, they may not understand how the media has evolved to this point or what all these changes mean. This is where Media and Culture steps in. The eighth edition pulls back the curtain and shows students how the media really works, giving students the deeper insight and context they need to become informed media critics.
Social Psychology
David G. Myers - 1983
Myers. Book also includes Social Sense Discovery Channel insert (CD that is sealed)
Strategic Planning for Public and Nonprofit Organizations: A Guide to Strengthening and Sustaining Organizational Achievement
John M. Bryson - 1988
Since then it has become the standard reference in the field. In this completely revised third edition, Bryson updates his perennial bestseller to help today's leaders enhance organizational effectiveness. This new edition: Features the Strategy Change Cycle--a proven planning process used by a large number of organizations Offers detailed guidance on implementing the planning process and includes specific tools and techniques to make the process work in any organization Introduces new material on creating public value, stakeholder analysis, strategy mapping, balanced scorecards, collaboration, and more Includes information about the organizational designs that will encourage strategic thought and action throughout the entire organization Contains a wealth of updated examples and cases
Public Relations: Strategies and Tactics
Dennis L. Wilcox - 1986
Now in its Eighth Edition, Public Relations: Strategies & Tactics combines numerous current real-life case studies with fundamental concepts of the field, helping students relate theory to the actual practice of public relations. Grounded in scholarship, the main text and features are all built on references to landmark studies and situations in today's headlines. In this age of corporate and political scandals, terrorism and national health issues, a new chapter, Conflict Management: Dealing with Issues, Risks and Crises, lays the groundwork for understanding and coping with various crises. Written in a disarming and accessible style, this edition also focuses technology in every application, and it leads readers to think about other creative ways to use new media. This edition continues to be the most definitive, comprehensive introductory text in the market, written by two leading public relations educators
Organic Chemistry
Leroy G. Wade Jr. - 1987
This text, organized with a traditional functional-group approach, applies the most modern teaching and pedagogical techniques to the study of organic chemistry. In a highly accessible fashion, this top-selling text bridges the gap between conceptual understanding and actual application - while strongly emphasizing the development of problem-solving skills. Additionally, it provides up-to-date aspects of spectroscopy, relevant photographs, and many applications to polymer chemistry integrated throughout the text.