Zero to Billions - The Zerodha Story: An inspiring story on how a startup disrupted the Indian Stock Market (Indian Unicorns Book 2)


ABHISH B - 2021
    

Business Mastery: A Guide for Creating a Fulfilling, Thriving Business and Keeping It Successful


Cherie M. Sohnen-Moe - 1989
    Fully updated and revised, the manual covers the major aspects of building and maintaining a successful practice. It introduces practical yet innovative methods to increase profits, develop a strong customer base, and enhance communications with clients. Topics include marketing, client retention, professionalism, referrals, business planning, insurance billing, ethics, and time-management, designing promotional material, networking and more. The book includes numerous charts and checklists, as well as reproducible business forms. Information on other helpful resources is provided along with contact information for major health care professional associations, business organizations and independent living resources.

Hitting the Sweet Spot: How Consumer Insights Can Inspire Better Marketing and Advertising


Lisa Fortini-Campbell - 2001
    Clear and engaging - written by one of the top professionals in consumer insight. The book takes you through the process step by step - from Data to Information to Insight to Inspiration. This book is used worldwide by both students and professionals.

Leadership [with Introduction to Leadership]


Peter G. Northouse - 2018
    Northouse's Leadership 8e and Peter G. Northouse's Introduction to Leadership 4e

A CEO Only Does Three Things: Finding Your Focus in the C-Suite


Trey Taylor - 2020
    Many owners and CEOs think they have to be involved in every aspect of their business. They spend valuable brainpower on low-priority decisions. Before long, they're overworked and burned out.Instead of doing everything, it's time to focus on the right things.A CEO Only Does Three Things zeroes in on the three pillars of business: culture, people, and numbers. Steeped in twenty-plus years of practical knowledge, training, and consulting with some of the world's largest companies, this indispensable guide shows how to articulate the right culture for your business, hire people with the right mindsets, and inspire your teams to produce optimal results.Hundreds of CEOs have used Taylor's methods to create fulfilled, efficient, professional lives, and you can join them. Learn how to focus on the work you love-and avoid CEO burnout.

How a Foreign Chocolate won Indian Hearts: The Cadbury Story (Rupa Quick Reads)


Anisha Motwani - 2017
    The remarkable story of the brand that was able to pull off the near-impossible challenge of integrating itself into the food habits of a nation strongly habituated to eating indigenous sweets is recounted here. It is a behind-the-scenes look at the Cadbury Dairy Milk journey in India over the last six decades.

Big Al's MLM Sponsoring Magic: How to Build a Network Marketing Team Quickly


Tom Schreiter - 2013
    MLM is different than a regular job. Every new person in your business should have a copy of this book to guide them in the early days of their network marketing career. This book shows the beginner exactly what to do, exactly what to say, and does it through the eyes of brand-new Distributor Joe. "Big Al" teaches Distributor Joe a very basic system to get to 100 distributors fast. Using just a few contacts and a very simple, rejection-free appointment and presentation system, Distributor Joe learns by observing, and thus builds leadership skills instantly. The magic script to help every new distributor get his first network marketing distributor makes it easy to build deep. In a few words or examples "Big Al" brings to light the real answers to network marketing leadership challenges. You’ll find the same humor and directness that has endeared "Big Al" to his workshop audiences throughout the world. Published as Big Al Tells All (Sponsoring Magic) in 1979, and revised in 1985 and 1999, this latest revision includes updates to match the changes in the network marketing industry. It still retains the classic techniques that are essential to successful network marketing. Every new person deserves instant success in MLM, so why not use this easy system to get them started fast? Motivation, attitude, positive attitude and philosophy are great, but at some point, every new MLM distributor has to learn the skills of what to say and do. This is the book they need. Big Al’s MLM Sponsoring Magic How To Build A Network Marketing Team Quickly is a fun and fascinating network marketing system that every new distributor enjoys. What a great way to start off a new distributor's career, with this easy-to-read book. Order your copy now!

Total Quality Management


James R. Evans - 1999
    Today, Total Quality is an integral component of management success in today's complex business environment. This text presents an overview of the key principles of total quality and links those concepts to traditional management practices and organizational models in management theory. This book has three objectives: 1) to familiarize readers with the basic principles and methods associated with total quality management; 2) to show readers how these principles and methods have been put into effect in a variety of organizations; and, 3) to illustrate the relationship between total quality principles and the theories and models studied in management courses.

Ladies Who Launch: Embracing Entrepreneurship & Creativity as a Lifestyle


Victoria Colligan - 2007
    All the tools you need to ignite a fire under a long smoldering dream, catapult a lifestyle, relationship, or career to a higher level are right here. Women tend to think of dreams as bigger than themselves, pies in the sky, morsels of imagination saved for a rainy day…in other words, out of reach. Well, guess what? Ladies Who Launch will reprogram how you think about your dreams so that they are as real as the coffee you drink each morning. They're real and they're all yours!  To be truly happy and inspired by the life you're living, you can take steps to wake up and launch your dreams right now. It is time to start believing that you can have what you really want.  With the help of Ladies Who Launch, you will."            --Victoria Colligan & Beth Schoenfeldt www.ladieswholaunch.com VICTORIA COLLIGAN and BETH SCHOENFELDT, co-founders of Ladies Who Launch, created their company as a blend of on-line social networking and offline support system.  The offline support system takes the form of Incubators - inventive, supportive, networking workshops that take place in more than 30 cities across the country.  They also act as a marketing, public relations, and distribution channel for the thousands of women who are members of Ladies Who Launch.  They have been featured in women's and business publications including Fortune, the LA Times, The Wall Street Journal, Cosmopolitan, Working Mother, and much more. AMY SWIFT has been a close and early collaborator with Ladies Who Launch as a brand communications strategist, writer and as the leader of the Los Angeles and Orange County Ladies Who Launch Incubators.

Ownership Thinking: How to End Entitlement and Create a Culture of Accountability, Purpose, and Profit


Brad Hams - 2011
    It's infecting the very roots of business performance, and it's spreading fast. It isn't the recession, market volatility, scandal, or greed. It's entitlement.And it may be killing your business. In myriad ways, entitlement has been cultivated for decades. As a result, too many employees today believe that they are entitled to a paycheck simply because they show up. Brad Hams has proven that we are not doomed to a path of entitlement and dependence. After more than 15 years working with hundreds of companies, he knows that the vast majority of employees addicted to entitlement actually want to engage, want to contribute, and feel much better about themselves when they are in an environment that requires them to do so.Now, with Ownership Thinking, Hams shares his strategy that will increase your company's productivity, employee retention, and profitability:The Right Education: Teach employees the fundamentals of business and finance, how their company makes money, and how they add--or take away--value.The Right Measures: Identify the organization's Key Performance Indicators and teach employees to forecast results in an environment of high visibility and accountability.The Right Incentives: Create incentive plans that are self-funding and clearly align employees' behavior to the organization's business and financial objectives.Your employees will learn to think and act like owners and will become active participants in the financial performance of the business. They will gain the self-esteem that is only possible through achievement and will reap rewards that are in alignment with the success of their organization. Meanwhile, you will enjoy your role more, sleep better at night, and leave a legacy that is far more inspiring and significant than you dreamed possible.Praise for Ownership Thinking"You would have to read a dozen other books to even come close to Ownership Thinking--a systematic and practical process for getting your employees to give that extra effort and brain power we know they possess."--Verne Harnish, CEO, Gazelles; author, Mastering the Rockefeller Habits"Brad Hams tells it like it truly is: transparency creates trust; trust creates engagement; engagement creates a healthy enterprise. This thoughtful and practical book shows you how to achieve all of these things and more."--Chip Conley, founder and executive chair, Joie de Vivre; author, Peak"Comprehensive and marvelously clear, Ownership Thinking's techniques for creating change are focused, direct, and motivating. This is a wise book, unusually useful, and I recommend it most highly."--Judith M. Bardwick, Ph.D., author, Danger in the Comfort Zone and The Psychological Recession"Brad Hams is one of the most persuasive and creative thinkers I know. His book is a specific guide you can (and should) implement now."--Corey Rosen, founder, National Center for Employee Ownership"Hams is masterful at outlining the engagement practices that inspire people to care and to be deeply vested in business results."--Jim Haudan, CEO, Root Learning; author, The Art of Engagement"Hams' book is like a candid conversation with a wise friend. . . . A 'must read' for any business leader wanting to create a culture of ownership."--Dean Schroeder, author, Ideas Are Free

Budgets and Financial Management in Higher Education


Margaret J. Barr - 2010
    Grounded in the latest knowledge and filled with illustrative examples from diverse institutions, as well as helpful reflection questions, the book's guidance can be put to immediate use. In addition, the authors suggest ways of avoiding common pitfalls and address what to do when faced with budget fluctuations and changing fiscal environments."This book is vitally important for understanding the complex financial underpinnings of higher education. Could there be a more critical time for administrators to add to their knowledge in this area? I don't think so." --EUGENE S. SUNSHINE, senior vice president for business and finance, Northwestern University"The authors have produced an easily readable and valuable resource for board members, administrators, students, faculty, or anyone interested in knowing about budgeting and the budgeting process. Their treatment of the subject is thorough and complete." --LARRY H. DIETZ, vice chancellor for student affairs, Southern Illinois University, Carbondale"This is the best 'nitty-gritty-how-to' book on university budgeting that I have found. My graduate students at both the master's and doctoral levels have found it to be a comprehensive, insightful, and useful tool in their graduate studies." --LINDA KUK, program chair, Higher Education Graduate Programs, and associate professor of education, Colorado State University

The Leadership Challenge Workbook


James M. Kouzes - 2003
     The Workbook's easy-to-use worksheets make efficient planning simple and practical and supports your success in three ways:Reflection: Think about your approach to leadership and become more conscious about how well you engage in each of the Practices.Application Apply the Practices and commitments to all your projects.Implications Record what you've learned about yourself, your team, your organization, and your project. Develop your leadership potential with The Leadership Challenge Workbook!

All I Need to Know about Manufacturing I Learned in Joe's Garage: World Class Manufacuring Made Simple


William B. Miller - 1993
    All I Need to Know About Manufacturing I Learned in Joe's Garage: World Class Manufacturing Made Simple

The Big Book of Humorous Training Games


Doni Tamblyn - 2000
    Step-by-step instructions work with dozens of reproducible handouts and worksheets help trainers and speakers minimize preparation time­­and maximized training success.

Breakpoint


Jon McGee - 2015
    Fortunately, Jon McGee is an ideal guide through this dynamic marketplace. In Breakpoint, he argues that higher education is in the midst of an extraordinary moment of demographic, economic, and cultural transition that has significant implications for how colleges understand their mission, their market, and their management. Drawing from an extensive assessment of demographic and economic trends, McGee presents a broad and integrative picture of these changes while stressing the importance of decisive campus leadership. He describes the key forces that influence higher education and provides a framework from which trustees, presidents, administrators, faculty, and policy makers can address pressing issues in the aftermath of the Great Recession.Although McGee avoids endorsing one-size-fits-all solutions, he suggests a number of concrete strategies for handling prospective students and developing pedagogical practices, curricular content and delivery, and management structures. Practical and compelling, Breakpoint will help higher education leaders make choices that advance their institutional values and serve their students and the common good for generations to come.