Book picks similar to
Disciplined Entrepreneurship Case Studies & Examples by Bill Aulet
business
entrepreneurship
textbooks
24-steps
48 Days to the Work You Love
Dan Miller - 1996
It is more about learning who we are really called to be. According to the author, failing to make that fundamental discovery is why so many people find themselves in jobs they hate. But now, thousands upon thousands are finding the work they love thanks to practical advice from leading career counselor Miller. Conversational and creative, Miller helps readers see clear patterns form from which we can make successful career and job decisions by understanding our God-given skills and abilities, personality traits, values, dreams, and passions. 48 Days to the Work You Love provides a step-by-step process for creating a Life Plan and translating that plan into meaningful and fulfilling daily work.
The Challenger Sale: Taking Control of the Customer Conversation
Matthew Dixon - 2011
The best salespeople don't just build relationships with customers. They challenge them. The need to understand what top-performing reps are doing that their average performing colleagues are not drove Matthew Dixon, Brent Adamson, and their colleagues at Corporate Executive Board to investigate the skills, behaviors, knowledge, and attitudes that matter most for high performance. And what they discovered may be the biggest shock to conventional sales wisdom in decades.Based on an exhaustive study of thousands of sales reps across multiple industries and geographies, The Challenger Sale argues that classic relationship building is a losing approach, especially when it comes to selling complex, large-scale business-to-business solutions. The authors' study found that every sales rep in the world falls into one of five distinct profiles, and while all of these types of reps can deliver average sales performance, only one-the Challenger- delivers consistently high performance.Instead of bludgeoning customers with endless facts and features about their company and products, Challengers approach customers with unique insights about how they can save or make money. They tailor their sales message to the customer's specific needs and objectives. Rather than acquiescing to the customer's every demand or objection, they are assertive, pushing back when necessary and taking control of the sale.The things that make Challengers unique are replicable and teachable to the average sales rep. Once you understand how to identify the Challengers in your organization, you can model their approach and embed it throughout your sales force. The authors explain how almost any average-performing rep, once equipped with the right tools, can successfully reframe customers' expectations and deliver a distinctive purchase experience that drives higher levels of customer loyalty and, ultimately, greater growth.
To Sell is Human: The Surprising Truth About Moving Others
Daniel H. Pink - 2012
Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by persuading someone else to make a purchase.But dig deeper and a startling truth emerges:Yes, one in nine Americans works in sales. But so do the other eight.Whether we’re employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others. Like it or not, we’re all in sales now.To Sell Is Human offers a fresh look at the art and science of selling. As he did in Drive and A Whole New Mind, Daniel H. Pink draws on a rich trove of social science for his counterintuitive insights. He reveals the new ABCs of moving others (it's no longer "Always Be Closing"), explains why extraverts don't make the best salespeople, and shows how giving people an "off-ramp" for their actions can matter more than actually changing their minds.Along the way, Pink describes the six successors to the elevator pitch, the three rules for understanding another's perspective, the five frames that can make your message clearer and more persuasive, and much more. The result is a perceptive and practical book--one that will change how you see the world and transform what you do at work, at school, and at home.
Spreadsheet Modeling & Decision Analysis: A Practical Introduction to Management Science
Cliff T. Ragsdale - 1997
. . everything you need to master the most widely used management science techniques using Microsoft Excel is right here Learning to make decisions in today's business world takes training and experience. Cliff Ragsdale--the respected innovator in the field of management science--is an outstanding guide to help you learn the skills you need, use Microsoft Excel for Windows to implement those skills, and gain the confidence to apply what you learn to real business situations. SPREADSHEET MODELING AND DECISION ANALYSIS gives you step-by-step instructions and annotated screen shots to make examples easy to follow. Plus, interesting sections called The World of Management Science show you how each topic has been applied in a real company.
Financial Management: Principles and Applications
Arthur J. Keown - 2004
This text provides the theory you need with the practice you want. With its exciting integration of the Harley-Davidson company theme, this text continues to provide a solid, enduring foundation of the tools of modern theory in practice while at the same time developing the logic behind their use. This text uses 10 Principles of Finance as a unifying framework to tie the major concepts of the book together.
What Got You Here Won't Get You There: How Successful People Become Even More Successful
Marshall Goldsmith - 2006
They're intelligent, skilled, and even charismatic. But only a handful of them will ever reach the pinnacle--and as executive coach Marshall Goldsmith shows in this book, subtle nuances make all the difference. These are small "transactional flaws" performed by one person against another (as simple as not saying thank you enough), which lead to negative perceptions that can hold any executive back. Using Goldsmith's straightforward, jargon-free advice, it's amazingly easy behavior to change. Executives who hire Goldsmith for one-on-one coaching pay $250,000 for the privilege. With this book, his help is available for 1/10,000th of the price.
Quick Cheats for Writing With Dragon: Hidden Tricks to Help You Dictate Your Book, Work Anywhere and Set Your Words Free with Speech Recognition (Dictation Mastery for PC and Mac)
Scott Baker - 2016
No confusion. Just solid, fail-safe tips for writers to take their dictation to the next level. From the author of "The Writer's Guide to Training Your Dragon", this mini-guide will help you choose the right microphone, transcribe on-the-go with Dragon and put you on the path to sky-high word counts. You will also learn little-known tricks, such as:- Dictating into programs Dragon doesn't support - such as Scrivener;- Preventing a crash from taking your dictated text with it;- Creating a "Quiet Profile" for when you need to dictate without disturbing others;- Using the same profile on multiple computers - and keeping it updated;- Running your desktop Dragon app on an iPad or Android tablet - anywhere, anytime.Designed to get you up-and-running with this powerful software in no time, "Quick Cheats for Writing with Dragon" may make you want to never look at a keyboard again!
I'm Feeling Lucky: The Confessions of Google Employee Number 59
Douglas Edwards - 2011
No academic analysis or bystander’s account can capture it. Now Doug Edwards, Employee Number 59, offers the first inside view of Google, giving readers a chance to fully experience the bizarre mix of camaraderie and competition at this phenomenal company. Edwards, Google’s first director of marketing and brand management, describes it as it happened. We see the first, pioneering steps of Larry Page and Sergey Brin, the company’s young, idiosyncratic partners; the evolution of the company’s famously nonhierarchical structure (where every employee finds a problem to tackle or a feature to create and works independently); the development of brand identity; the races to develop and implement each new feature; and the many ideas that never came to pass. Above all, Edwards—a former journalist who knows how to write—captures the “Google Experience,” the rollercoaster ride of being part of a company creating itself in a whole new universe. I’m Feeling Lucky captures for the first time the unique, self-invented, yet profoundly important culture of the world’s most transformative corporation.
Good Boss, Bad Boss: How to Be the Best... and Learn from the Worst
Robert I. Sutton - 2010
Dr. Sutton reveals new insights that he's learned since the writing of Good Boss, Bad Boss. Sutton adds revelatory thoughts about such legendary bosses as Ed Catmull, Steve Jobs, A.G. Lafley, and many more, and how you can implement their techniques. If you are a boss who wants to do great work, what can you do about it? Good Boss, Bad Boss is devoted to answering that question. Stanford Professor Robert Sutton weaves together the best psychological and management research with compelling stories and cases to reveal the mindset and moves of the best (and worst) bosses. This book was inspired by the deluge of emails, research, phone calls, and conversations that Dr. Sutton experienced after publishing his blockbuster bestseller The No Asshole Rule. He realized that most of these stories and studies swirled around a central figure in every workplace: THE BOSS. These heart-breaking, inspiring, and sometimes funny stories taught Sutton that most bosses - and their followers - wanted a lot more than just a jerk-free workplace. They aspired to become (or work for) an all-around great boss, somebody with the skill and grit to inspire superior work, commitment, and dignity among their charges. As Dr. Sutton digs into the nitty-gritty of what the best (and worst) bosses do, a theme runs throughout Good Boss, Bad Boss - which brings together the diverse lessons and is a hallmark of great bosses: They work doggedly to "stay in tune" with how their followers (and superiors, peers, and customers too) react to what they say and do. The best bosses are acutely aware that their success depends on having the self-awareness to control their moods and moves, to accurately interpret their impact on others, and to make adjustments on the fly that continuously spark effort, dignity, and pride among their people.
CompTIA Project+ Study Guide Authorized Courseware: Exam PK0–003
Kim Heldman - 2010
You'll find complete coverage of all exam objectives, including key topics such as project planning, execution, delivery, closure, and others. CompTIA's Project+ is the foundation-level professional exam in the complex world of project management; certified project managers often choose to go on and obtain their Project Management Professional (PMP) certifications as well Provides complete coverage of all exam objectives for CompTIA's first update to the Project+ exam in six years Covers project planning, execution, delivery, change, control, communication, and closure Demonstrates and reinforces exam preparation with practical examples and real-word scenarios Includes a CD with Sybex test engine, practice exams, electronic flashcards, and a PDF of the book Approach the new Project+ exam with confidence with this in-depth study guide! Reviews
Business Law: Legal Environment, Online Commerce, Business Ethics, and International Issues
Henry R. Cheeseman - 1992
Visually engaging, enticing and current examples with an overall focus on business.Legal Environment of Business and E-Commerce; Torts, Crimes, and Intellectual Property; Contracts and E-Commerce; Domestic and International Sales and Lease Contracts; Negotiable Instruments and E-Money; Credit, Secured Transactions, and Bankruptcy; Agency and Employment; Business Organizations and Ethics; Government Regulation; Property; Special Topics; Global EnvironmentMARKET Business Law continues its dedication to being the most engaging text for readers by featuring a visually appealing format with enticing and current examples while maintaining its focus on business.
Don't Keep Your Day Job: How to Turn Your Passion Into Your Career
Cathy Heller - 2019
We don't want to just go to work and build someone else's dream, we want to do our life's work. But how do we find out what we're supposed to contribute? What are those key ingredients that push those who succeed to launch their ideas high into the sky, while the rest of us remain stuck on the ground?Don't Keep Your Day Job will get you fired up, ready to rip it open and use your zone of genius to add a little more sparkle to this world. Cathy Heller, host of the popular podcast Don't Keep Your Day Job, shares wisdom, anecdotes, and practical suggestions from successful creative entrepreneurs and experts, including actress Jenna Fischer on rejection, Gretchen Rubin on the keys to happiness, Jen Sincero on having your best badass life, and so much more. You'll learn essential steps like how to build your side hustle, how to find your tribe, how to reach for what you truly deserve, and how to ultimately turn your passion into profit and build a life you love.
Kanban: Successful Evolutionary Change for Your Technology Business
David J. Anderson - 2010
It will allow you to avoid some likely pitfalls and it will guide you to asking, yourself and your clients, the right questions. Though many people focus on the visualization techniques in Kanban the true value only emerges when you, as a kanban system manager, are apt at noticing the anti-patterns that occur on the kanban board and are able to take appropriate actions. David generously shares his vast experience in this field, with plenty real case scenarios, to the benefit of the reader. After reading this book I toyed with the idea: Would I've changed my approach to coaching my previous clients, in their adoption of agile values and practices, had I read this at the time? Well, I certainly would have, for all of them, and I'm sure it would have meant a smoother change process for the agilely challenged organizations. David provides a comprehensive guide to implementing Kanban in a software development/maintenance environment. Covering the mechanics, dynamics, principles and rationale behind why Kanban is a so promising framework for managing the work of a variety of teams and groups and being an evolutionary-based change management driver. Kanban is the practical approach to implement Lean Software Development, and this book is the practical guide for how to start using Kanban, and how to adapt the system for advanced needs. The book is clear and flowing, even though it covers some quite technical material. I would recommend it to Development managers, Project/Program managers, Agile Coaches/Consultants. It addresses concerns/needs of Novice as well as those already familiar with Kanban and looking for advanced answers. Even if you don't intend to implement a kanban system, there are a lot of techniques and ideas that are easily applicable to any product development/maintenance environment, agile or not. Bottom line, highly recommended.
Tribal Leadership: Leveraging Natural Groups to Build a Thriving Organization
Dave Logan - 2008
I learned about myself and learned lessons I will carry with me and reflect on for the rest of my life.”—John W. Fanning, Founding Chairman and CEO napster Inc.“An unusually nuanced view of high-performance cultures.” —Inc.Within each corporation are anywhere from a few to hundreds of separate tribes. In Tribal Leadership, Dave Logan, John King, and Halee Fischer-Wright demonstrate how these tribes develop—and show you how to assess them and lead them to maximize productivity and growth. A business management book like no other, Tribal Leadership is an essential tool to help managers and business leaders take better control of their organizations by utilizing the unique characteristics of the tribes that exist within.
Disrupted: My Misadventure in the Start-Up Bubble
Dan Lyons - 2016
His job no longer existed. "I think they just want to hire younger people," his boss at Newsweek told him. Fifty years old and with a wife and two young kids, Dan was, in a word, screwed. Then an idea hit. Dan had long reported on Silicon Valley and the tech explosion. Why not join it? HubSpot, a Boston start-up, was flush with $100 million in venture capital. They offered Dan a pile of stock options for the vague role of "marketing fellow." What could go wrong? HubSpotters were true believers: They were making the world a better place ... by selling email spam. The office vibe was frat house meets cult compound: The party began at four thirty on Friday and lasted well into the night; "shower pods" became hook-up dens; a push-up club met at noon in the lobby, while nearby, in the "content factory," Nerf gun fights raged. Groups went on "walking meetings," and Dan's absentee boss sent cryptic emails about employees who had "graduated" (read: been fired). In the middle of all this was Dan, exactly twice the age of the average HubSpot employee, and literally old enough to be the father of most of his co-workers, sitting at his desk on his bouncy-ball "chair."Mixed in with Lyons's uproarious tale of his rise and fall at Hubspot is a trenchant analysis of the start-up world, a de facto conspiracy between those who start companies and those who fund them, a world where bad ideas are rewarded with hefty investments, where companies blow money lavishing perks on their post-collegiate workforces, and where everybody is trying to hang on just long enough to reach an IPO and cash out. With a cast of characters that includes devilish angel investors, fad-chasing venture capitalists, entrepreneurs and "wantrapreneurs," bloggers and brogrammers, social climbers and sociopaths, Disrupted is a gripping and definitive account of life in the (second) tech bubble.