The brand they created – at first against tremendous odds and restrictive norms – injected freshness into the market and in retail spaces through its cutting-edge marketing strategy and empathetic advertising. Not only did the new watchmakers on the block transform watches from being utilitarian objects to fashion statements, but it also systematically ventured into areas untapped by corporate entities with its brands Titan, Tanishq, Titan Eyeplus, Skinn and Taneira, and established itself as a winner across multiple verticals. Titan: Inside India’s Most Successful Consumer Brand takes readers from boardrooms to back rooms to reveal how a quintessential Indian brand from the house of the Tatas, not known till then for its success in the consumer goods market, reached such remarkable heights. It is a tale of innovation and fortitude, of thinking outside the box and staying the course, of obsession with detail and the courage to acknowledge failure. A story that will inspire every reader, here is the inside account of what continues to make Titan tick.

    

    It was to mobile phones was Kleenex is to facial tissues. Then iPhones and Androids appeared out of nowhere and pushed Nokia off the cliff. In just four years, the company lost over 90 percent of its value. Revenues were in freefall; massive layoffs became common. Pundits predicted that bankruptcy wasn’t a matter of if, it was a matter of when. Then something equally shocking occurred. In record time, Nokia bounced back. With a vengeance. Nokia reinvented itself and is now the second-biggest player in the $100 billion-dollar global wireless market. In Transforming Nokia, the man who orchestrated and led Nokia’s comeback—Chairman of the Board Risto Siilasmaa—reveals the story of Nokia’s fall and resurrection. He reveals the inside story of the collapse and provides survival strategies and change-management methods any business leader can take to the bank. You’ll learn how to harness the power of what Siilasmaa calls “paranoid optimism” and apply his winning entrepreneurial leadership model to rise above any challenge and drive sustainable success. Whether you lead a team or a corporate division, head a start-up or a massive organization, and whether your business is on the rocks or running smoothly, Transforming Nokia provides everything you need to sharpen your foresight, expand your options, seize opportunities, and thrive, no matter what changes tomorrow brings.

    Learn how to fast track your organization's strategy to govern processes, create a process culture, and measure business performance. Best of all, this crystal-clear, convenient sized book can be put to work in your organization immediately!

    These small-format books take Tom Peters' key ideas from "Re-imagine! and revise and update them with Peters' latest ideas.

    In 1938, working out of a small garage in Palo Alto, California, two young Stanford graduates named Bill Hewlett and Dave Packard built their first product, an audio oscillator. It was the start not only of a legendary company but of an entire way of life in Silicon Valley—and, ultimately, our modern digital age. Others have written about the rise of Hewlett-Packard, including Packard himself in a bestselling memoir. But acclaimed journalist Michael S. Malone is the first to get the full story, based on unlimited and exclusive access to corporate and private archives, along with hundreds of employee interviews. Malone draws on his new material to show how some of the most influential products of our time were invented, and how a culture of innovation led HP to unparalleled success for decades. He also shows what was really behind the groundbreaking management philosophy—“the HP Way”—that put people ahead of products or profits. There have been attempts in recent years to discredit the HP Way as soft and outdated. But Malone argues that the HP Way was a hard-nosed business philosophy that combined simple objectives, trust in employees to make the right choices, and ruthless self-appraisal. It created an innovative and ferociously competitive company—arguably the world’s greatest company. This business adventure story will be perfect for entrepreneurs, young managers, and students, not to mention the tens of thousands of current and former HP employees.

    In fact, a million businesses start in the United States every year. Many of them fail, but enough succeed so that small businesses are now adding millions of jobs to the economy at the same time that the Fortune 500 companies are actually losing jobs. Paul Hawken—entrepreneur and bestselling author—wrote Growing a Business for those who set out to make their dream a reality. He knows what he's talking about; he is his own best example of success. In the early 1970s, while he was still in his twenties, he founded Erewhon, the largest distributor of natural foods. More recently, he founded and still runs Smith & Hawken, the premier mail-order garden tool company. And he wrote a critically acclaimed book called The Next Economy about the future of the economy. Using examples like Patagonia, Ben & Jerry’s Homemade Ice Cream, and University National Bank of Palo Alto, California, Hawken shows that the successful business is an expression of an individual person. The most successful business, your idea for a business, will grow from something that is deep within you, something that can't be stolen by anyone because it is so uniquely yours that anyone else who tried to execute your idea would fail. He dispels the myth of the risk-taking entrepreneur. The purpose of business, he points out, is not to take risks but rather to get something done.

    He now brings us into the twenty-first century with Leading the Revolution, which spent time on The New York Times, The Wall Street Journal, USA Today, and Business Week bestseller lists, among others. In his new book, Gary Hamel lays out an innovative action plan for any company or individual intent on becoming-and staying-an industry revolutionary, for years to come. By drawing on the success of "gray haired revolutionaries" like Charles Schwab, Virgin, and GE Capital-companies who are always thinking ahead of the game and growing in new directions-and profiling individuals such as Ken Kutaragi, one of the pioneers of Sony Playstation, Hamel explains how companies can continue to grow, innovate, and achieve success, even in a chaotic world market. With insight culled from years of experience, Hamel: Explores where revolutionary new business concepts come fromIdentifies the key design criteria for building companies that are activist-friendly and revolution-readyShows how to avoid becoming "one-vision wonders"Demonstrates how to harness the imagination of every employeeExplains how to develop new financial measures that focus on creating new wealthPacked with practical advice, Leading the Revolution is an accessible read, perfect for both businesses and individuals that don't want to get caught in the slow lane in the race for success in the twenty-first century.

    Human potential is unleashed when we feel like we belong. That's why inclusive workplaces experience higher engagement, performance, and profits. But the reality is that many people still feel unable to bring their true selves to work. In a world where the talent pool is becoming increasingly diverse, it's more important than ever for leaders to truly understand how to support inclusion.Drawing on years of work with many leading organizations, Jennifer Brown shows what leaders at any level can do to spark real change. She guides readers through the Inclusive Leader Continuum, a set of four developmental stages: unaware, aware, active, and advocate. Brown describes the hallmarks of each stage, the behaviors and mind-sets that inform it, and what readers can do to keep progressing. Whether you're a powerful CEO or a new employee without direct reports, there are actions you can take that can drastically change the day-to-day reality for your colleagues and the trajectory of your organization.Anyone can—and should—be an inclusive leader. Brown lays out simple steps to help you understand your role, boost your self-awareness, take action, and become a better version of yourself in the process. This book will meet you where you are and provide a road map to create a workplace of greater mutual understanding where everyone's talents can shine.

    Will take 25-35 days

    This practical book demonstrates how entire organizations—from product managers and engineers to marketers and executives—can put Agile to work. Author Matt LeMay explains Agile in clear, jargon-free terms and provides concrete and actionable steps to help any team put its values and principles into practice. Examples from a wide variety of organizations, including small nonprofits and global financial enterprises, bring to life the on-the-ground realities of Agile across industries and functions. Understand exactly what Agile is and why it matters Use Agile to address your organization’s specific needs and goals Take customer centricity from theory into practice Stop wasting time in "report and critique" meetings and start making better decisions Create a harmonious cycle of learning, collaborating, and delivering Learn from Agile experts at companies like IBM, Spotify, and Coca-Cola

    Each chapter covers a basic rule or belief, and shows you how to make it work for you. Learn the vital qualities and skills that every successful businessperson needs.

    For the first time, William Poundstone reveals the toughest questions used at Microsoft and other Fortune 500 companies -- and supplies the answers. He traces the rise and controversial fall of employer-mandated IQ tests, the peculiar obsessions of Bill Gates (who plays jigsaw puzzles as a competitive sport), the sadistic mind games of Wall Street (which reportedly led one job seeker to smash a forty-third-story window), and the bizarre excesses of today's hiring managers (who may start off your interview with a box of Legos or a game of virtual Russian roulette). How Would You Move Mount Fuji? is an indispensable book for anyone in business. Managers seeking the most talented employees will learn to incorporate puzzle interviews in their search for the top candidates. Job seekers will discover how to tackle even the most brain-busting questions, and gain the advantage that could win the job of a lifetime. And anyone who has ever dreamed of going up against the best minds in business may discover that these puzzles are simply a lot of fun. Why are beer cans tapered on the end, anyway?

    Maybe you’ve always dreamt of doing your own thing and earning money under your own terms but are too scared to take the leap. Or perhaps you feel trapped in a job that pays the bills but just doesn’t do it for you. You’re not alone. Our relationship with money is linear; we’re taught more is better, but that’s about it! We rarely question what financial success and freedom mean for us personally or educate ourselves on how to be smart with our money and earn it in the way that we want. Starting with the most important question ‘what does a plentiful and financially successful life mean to YOU?’, this book will educate and empower the reader with practical activities and digestible advice on the topics of Understanding, Earning, Making, Investing and Spending your money. From getting on the property ladder, negotiating your way through a career pivot, to getting a pay rise, making an investment or starting the business you’ve always dreamed about, this book is a blueprint for financial freedom. "