Decoding Communication: A Complete Handbook for Effective Communication


Girish Jain
    From day-to-day conversations to professional meetings, from candid talks to consequential discussions, the book explains the nitty-gritty of impactful communication.How to make the best of this book?Go in the chronological order, comprehending each chapter in-depth, and participating in the exercises. Make a note of important points of reference. Practice and rehearse the skills that you learnt. Once you complete all the chapters, following the same method, re-visit previous chapters if required. Involve in the activities suggested and have a real-life experience on showcasing the skills that you learn.

Producing Open Source Software: How to Run a Successful Free Software Project


Karl Fogel - 2005
    Each is the result of a publicly collaborative process among numerous developers who volunteer their time and energy to create better software.The truth is, however, that the overwhelming majority of free software projects fail. To help you beat the odds, O'Reilly has put together Producing Open Source Software, a guide that recommends tried and true steps to help free software developers work together toward a common goal. Not just for developers who are considering starting their own free software project, this book will also help those who want to participate in the process at any level.The book tackles this very complex topic by distilling it down into easily understandable parts. Starting with the basics of project management, it details specific tools used in free software projects, including version control, IRC, bug tracking, and Wikis. Author Karl Fogel, known for his work on CVS and Subversion, offers practical advice on how to set up and use a range of tools in combination with open mailing lists and archives. He also provides several chapters on the essentials of recruiting and motivating developers, as well as how to gain much-needed publicity for your project.While managing a team of enthusiastic developers -- most of whom you've never even met -- can be challenging, it can also be fun. Producing Open Source Software takes this into account, too, as it speaks of the sheer pleasure to be had from working with a motivated team of free software developers.

Total Recall: How the E-Memory Revolution Will Change Everything


C. Gordon Bell - 2009
    IT WILL CHANGE WHAT IT MEANS TO BE HUMAN. IT HAS ALREADY BEGUN. What if you could remember everything? Gordon Bell and Jim Gemmell draw on their experience from their MyLifeBits project at Microsoft Research to explain the benefits to come from an earth-shaking and inevitable increase in electronic memories. In 1998 they began using Bell, a luminary in the computer world, as a test case, attempting to digitally record as much of his life as possible. Photos, letters, and memorabilia were scanned. Everything he did on his computer was captured. He wore an automatic camera, an arm-strap that logged his bio-metrics, and began recording telephone calls. This experiment, and the system they created to support it, put them at the center of a movement studying the creation and enjoyment of e-memories.Since then the three streams of technology feeding the Total Recall revolution—digital recording, digital storage, and digital search, have become gushing torrents. We are capturing so much of our lives now, be it on the date- and location-stamped photos we take with our smart phones or in the continuous records we have of our emails, instant messages, and tweets--not to mention the GPS tracking of our movements many cars and smart phones already do automatically. We are storing what we capture either out there in the “cloud” of services such as Facebook or on our very own increasingly massive and cheap hard drives. But the critical technology, and perhaps least understood, is our magical new ability to find the information we want in the mountain of data that is our past. And not just Google it, but data mine it so that, say, we can chart how much exercise we have been doing in the last four weeks in comparison with what we did four years ago. In health, education, work life, and our personal lives, the Total Recall revolution is going to change everything. As Bell and Gemmell show, it has already begun.Total Recall provides a glimpse of the near future. Imagine heart monitors woven into your clothes and tiny wearable audio and visual recorders automatically capturing what you see and hear. Imagine being able to summon up the e-memories of your great grandfather and his avatar giving you advice about whether or not to go to college, accept that job offer, or get married. The range of potential insights is truly awesome. But Bell and Gemmell also show how you can begin to take better advantage of this new technology right now. From how to navigate the serious question of privacy and serious problem of application compatibility to what kind of startups Bell is willing to invest in and which scanner he prefers, this is a book about a turning point in human knowledge as well as an immediate practical guide.Total Recall is a technological revolution that will accomplish nothing less than a transformation in the way humans think about the meaning of their lives.Watch a Video

The Edge of Disaster: Rebuilding a Resilient Nation


Stephen Flynn - 2007
    We have learned little from the cataclysms of September 11 and Hurricane Katrina. When it comes to catastrophe, America is living on borrowed time-and squandering it. In this new book, leading security expert Stephen Flynn issues a call to action, demanding that we wake up and prepare immediately for a safer future. The truth is acts of terror cannot always be prevented, and nature continues to show its fury in frighteningly unpredictable ways. Resiliency, argues Flynn, must now become our national motto. With chilling frankness and clarity, Flynn paints an all too real scenario of the threats we face within our own borders. A terrorist attack on a tanker carrying liquefied natural gas into Boston Harbor could kill thousands and leave millions more of New Englanders without power or heat. The destruction of a ship with a cargo of oil in Long Beach, California, could bring the West Coast economy to its knees and endanger the surrounding population. But even these all-too-plausible terrorist scenarios pale in comparison to the potential destruction wrought by a major earthquake or hurricane. Our growing exposure to man-made and natural perils is largely rooted in our own negligence, as we take for granted the infrastructure handed down to us by earlier generations. Once the envy of the world, this infrastructure is now crumbling. After decades of neglect, our public health system leaves us at the mercy of microbes that could kill millions in the next flu pandemic. Flash flooding could wipe out a fifty-year-old dam north of Phoenix, placing thousands of homes and lives at risk. The next San Francisco earthquake could destroy century-old levees, contaminating the freshwater supply that most of California relies on for survival. It doesn't have to be this way. "The Edge of Disaster "tells us what we can do about it, as individuals and as a society. We can-and, Flynn argues, we must-construct a more resilient nation. With the wounds of recent national tragedies still unhealed, the time to act is now. Flynn argues that by tackling head-on, eyes open the perils that lie before us, we can remain true to our most important and endearing national trait: our sense of optimism about the future and our conviction that we can change it for the better for ourselves-and our children. "Steve Flynn offers the answer not only to protecting America from terrorist attacks and natural disaster but also to revitalizing our democracy. This book is a must-read for all members of Congress, 2008 presidential candidates, and ordinary citizens who want to build a better and safer future."-Anne-Marie Slaughter, dean, Woodrow Wilson School of Public and International Affairs, Princeton University Advance praise for "The Edge of Disaster" "Steve Flynn has done it again. Like America the Vulnerable before it, "The Edge of Disaster" is the must-read book for every American, elected official, and presidential candidate who is committed to ensuring that our nation continue to thrive in perilous times."-Mark Warner, former governor of Virginia "Since 9/11, protecting our nation against a terrorist attack has consumed policy makers in Washington. What Stephen Flynn points out in The Edge of Disaster is that much of this effort has been directed overseas, often at the expense of our homeland and its much more likely areas of vulnerability. Laying out a series of potential disasters both manmade and natural, Flynn calls for a greater emphasis on preparedness and the ability of communities and the nation to recover. Painting an often frustrating and infuriating picture of missed opportunities, "The Edge of Disaster "is a call to action. The time to act is now. We can only hope that policy makers are listening." -Christine Todd Whitman, former governor of New Jersey and former administrator, Environmental Protection Agency (2001-03) "Steve Flynn's book makes the very persuasive argument that national security preparedness is linked to natural disaster preparedness. By investing significantly in our critical infrastructure, in citizen preparedness, and most importantly in leadership, we can be better prepared for all hazards. A great book that I highly recommend." -James Lee Witt, former director, Federal Emergency Management Agency "Steve Flynn has become a relentless contributor to the dialogue on prioritizing the work of the post-9/11 security environment. "The Edge of Disaster" calls into question the neglect of domestic preparedness in favor of the Department of Defense-driven offensive in the global war on terrorism. The book offers provocative challenges to both our elected and our private-sector leaders, and both should read it thoroughly." -Admiral James M. Loy, former commandant, U.S. Coast Guard, and former deputy secretary of homeland security

The Apple Way


Jeffrey L. Cruikshank - 2005
    More than 10 million iPods have sold, putting Apple at the forefront of the digital music revolution. This book is filled with real-world examples of Apple's phenomenally successful management principles, and is written by the bestselling author of several Harvard Business School Press titles.

The Turnaround Kid: What I Learned Rescuing America's Most Troubled Companies


Steve Miller - 2008
    Industry's Mr. Fix It." From his very first crisis assignment as point man for Lee Iaccoca's rescue team at Chrysler, Miller built an international reputation while fixing major problems in such varied industries as steel, construction, and health care. Most recently, as chairman and CEO of the bankrupt automotive parts manufacturer Delphi Corporation, he has confronted head-on the major issues threatening the survival of Detroit's Big Three.A battle is being fought in the heart of industrial America—or what is left of it—Miller observes. In the auto industry as well as every manufacturing corporation, management and labor are at loggerheads over wages and the skyrocketing costs of employee benefits. The way out of this battle is often painful and Miller is deeply aware of the high price individual workers and many communities have had to pay as a result.In this frank and unsparing memoir, Miller reveals a rarely seen side of American management. Miller recounts the inside story of the many turnaround jobs that have led to his renown as Mr. Fix It. But he also paints an intimate picture of his relationship with Maggie Miller, his wife of forty years, with whom Miller shares the credit for his success. Described by Miller as "my mentor and tormentor," Maggie served as his most trusted adviser and kept him focused on what truly matters until her death from brain cancer in 2006.A deeply moving personal story and timely snapshot of the state of American manufacturing and what it will take to restore it to profitability, The Turnaround Kid is Steve Miller's fascinating look at his education as an American executive.

Engineering Economy


William G. Sullivan - 1999
    Sullivan Elin M. Wicks C. Patrick Koelling   A succinct job description for an engineer consists of just two words: problem solver. Broadly speaking, engineers use knowledge to find new ways of doing things economically. Engineering design solutions do not exist in a vacuum, but within the context of a business opportunity. Truly, every problem has multiple solutions, so the question is, “How does one rationally select the design solution with the most favorable economic result?” The answer to this question can also be put forth in two words: engineering economy. This field of engineering provides a systematic framework for evaluating the economic aspects of competing design solutions. Just as engineers model the stress on a support column or the thermodynamic properties of a steam turbine, they must also model the economic impact of their engineering recommendations. Engineering economy is the subject of this textbook.   Highlights of Engineering Economy, Fourteenth Edition: ×           Fifty percent of end-of-chapter problems are new or revised. ×           A bank of algorithmically generated test questions is available to adopting instructors. ×           Fundamentals of Engineering (FE) exam-style questions are included among the end-of-chapter problem sets. ×           Spreadsheet models are integratedthroughout. ×           An appendix on the basics of accounting is included in Chapter 2. ×           Chapter 3 on Cost Estimation appears early in the book. ×           An appendix on techniques for using Excel in engineering economy is available for reference. ×           Numerous comprehensive examples and case studies appear throughout the book. ×           Extended learning exercises appear in most chapters. ×           Personal finance problems are featured in most chapters. ×           Many pointers to relevant Web sites are provided.   ISBN-13: 978-0-13-614297-3 ISBN-10: 0-13-614297-4

Big Data, Analytics, and the Future of Marketing & Sales


McKinsey Chief Marketing & Sales Officer Forum - 2013
    The data big bang has unleashed torrents of terabytes about everything from customer behaviors to weather patterns to demographic consumer shifts in emerging markets. This collection of articles, videos, interviews, and slideshares highlights the most important lessons for companies looking to turn data into above-market growth: Using analytics to identify valuable business opportunities from the data to drive decisions and improve marketing return on investment (MROI) Turning those insights into well-designed products and offers that delight customers Delivering those products and offers effectively to the marketplace. The goldmine of data represents a pivot-point moment for marketing and sales leaders. Companies that inject big data and analytics into their operations show productivity rates and profitability that are 5 percent to 6 percent higher than those of their peers. That’s an advantage no company can afford to ignore.

Leaders At All Levels: Deepening Your Talent Pool to Solve the Succession Crisis


Ram Charan - 2007
    More and more CEOs are failing; there remains an acute shortage of capable replacements. The true dilemma in leadership is the stagnant state of corporate leadership development. Because companies fail to hone their unit manager's leadership abilities, they are unable to fill their succession pipelines. With unit managers stagnating, companies have difficulty executing at every level, compounding the crisis. In this audiobook, bestselling author Ram Charan shows how top companies approach leadership development as a core competency, recognizing that an adaptable leadership pool is a competitive advantage, and focusing their attention on bringing out the best in the leaders they have.Charan reveals exactly what's wrong with corporate leadership development and tells listeners how to make it right. He explains the concept of a leadership "gene pool" and shows how companies can discover just what "DNA" they need to succeed. He also details how to uncover the hidden leaders in a company, when and where to bring in fresh talent, how to coach, measure, reward leadership, and much more. This is a perfect guide for CEOs, directors, and anyone involved in leadership development.

If You Can't Wholesale After This: I've Got Nothing For You..


Todd M Fleming - 2017
    It's the first book in the "I've Got Nothing For You.." series. This series of books aims to guide you through the process of becoming financially free through real estate investing. If You Can't Wholesale After This was written for people who are fed up with the traditional "rat race" style of living and want to create a new way of living no matter if you have ever been involved in real estate or have any money of your own. This book will guide your mind and actions to building massive wealth step by step. Todd himself completed his first deal with only $11 in his checking account. He believes that anyone can build financial freedom by changing their mindsets and improving their daily habits. This book will change the way that you think about money and the way you think about the opportunity surrounding you each and every day. This book will inspire you to begin your own real estate business and provide a living for your family that you only dreamed of previously.

Choosing Colors: An Expert Choice of the Best Colors to Use in Your Home


Kevin McCloud - 2003
    Each palette--which includes anywhere from 6 to 16 color swatches--forms a blueprint for a unique decorative scheme. A palette based on old Chinese silk, for example, is seen reinterpreted in a contemporary New York apartment. Plus, each palette features gorgeous photographs that bring the color scheme to life, along with invaluable advice and tips for using the colors to transform a room. Readers will also find manufacturers' paint references and numbers, lists of suppliers, and much more. The ultimate color sourcebook!

Finance for Nonfinancial Managers


Murugesan Ramaswamy - 2015
    Financial & Accounting jargon is used only where it is required and they are well explained.This book will enable you take business decisions with financial prudence.

The Lean Startup / Zero to One / 7 Habits of Highly Effective People


Eric Ries
    Description:- The Lean Startup: How Constant Innovation Creates Radically Successful Businesses The Lean Startup is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched.The Lean Startup is about learning what your customers really want. It's about testing your vision continuously, adapting and adjusting before it's too late. Zero to One: Notes on Start Ups, or How to Build the Future The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. If you are copying these guys, you aren’t learning from them. It’s easier to copy a model than to make something new: doing what we already know how to do takes the world from 1 to n, adding more of something familiar. Every new creation goes from 0 to 1. This book is about how to get there. The 7 Habits of Highly Effective People In THE 7 HABITS OF HIGHLY EFFECTIVE PEOPLE Stephen R. Covey presents a holistic, integrated, principle-centred approach for solving personal and professional problems. With penetrating insights and pointed anecdotes, Covey reveals a step-by-step pathway for living with fairness, integrity, honesty and human dignity - principles that give us the security to adapt to change, and the wisdom and power to take advantage of the opportunities that change creates. 'Fundamentals are the key to success. Stephen Covey is the master of them. Buy his book, but most importantly, use it!' - Anthony Robbins, author of UNLIMITED POWER.

Youtube : I Invented You Tube


Eric Skaggs - 2015
    YouTube : I Invented You Tube is the true story of how Eric Skaggs gave Chad Hurley the idea for YouTube from domain name to exit strategy and everything else in between in exchange for a promise of one percent of $1.65 billion.

All We Have


Sean Patrick Little - 2018
    There are crops to plant and harvest, and animals to feed. There is the daily grind of life after a viral apocalypse where things they used to take for granted, like food, water, and safety, are no longer a given, especially with predators prowling at the perimeter of the farm. It is two against the world, and all they have is each other.