The Difference is about how we think in groups--and how our collective wisdom exceeds the sum of its parts. Why can teams of people find better solutions than brilliant individuals working alone? And why are the best group decisions and predictions those that draw upon the very qualities that make each of us unique? The answers lie in diversity--not what we look like outside, but what we look like within, our distinct tools and abilities.The Difference reveals that progress and innovation may depend less on lone thinkers with enormous IQs than on diverse people working together and capitalizing on their individuality. Page shows how groups that display a range of perspectives outperform groups of like-minded experts. Diversity yields superior outcomes, and Page proves it using his own cutting-edge research. Moving beyond the politics that cloud standard debates about diversity, he explains why difference beats out homogeneity, whether you're talking about citizens in a democracy or scientists in the laboratory. He examines practical ways to apply diversity's logic to a host of problems, and along the way offers fascinating and surprising examples, from the redesign of the Chicago El to the truth about where we store our ketchup.Page changes the way we understand diversity--how to harness its untapped potential, how to understand and avoid its traps, and how we can leverage our differences for the benefit of all.

    Business Book of the Month" Financial Times"A Modern Life Bible" Shortlist MagazineA model for how to break the system and create radical change" The London Evening Standard- - - - Mischief, Purpose, PowerPirates didn’t just break the rules, they rewrote them. They didn't just reject society, they reinvented it. Pirates didn’t just challenge the status-quo, they changed everyf*ckingthing. Facing a self-interested establishment, a broken system, industrial-scale disruption and an uncertain future, pirates rebelled against an unfair world and change it for good. Now, you can follow in their footsteps.Be More Pirate unveils the innovative strategies of Golden Age pirates, drawing parallels between the tactics and teachings of legends like Henry Morgan and Blackbeard with modern rebels, like Elon Musk, Malala and Banksy. With takeaway sections and a Featuring takeaway sections and a guide to build you own pirate code 2.0, Be More Pirate will show you how to leave your mark on the 21st century. Whatever your ambitions, ideas and challenges, Be More Pirate will revolutionize the way you live, think and work today, and tomorrow.[BACK INSIDE COVER PRINT]‘Be More Pirate feels so important as it looks to history to help us grip the future.’ Martha Lane-Fox, do you have a specific bio Martha would like us to use? ‘A refreshing, entertaining and inspiring perspective on work, leadership and why we do what we do ... it’s a call for a more radical rethink of where we’re going wrong, and where we’re going next.’ Bruce Daisley, Host of the Number 1 Business Podcast ‘Eat, Sleep, Work, Repeat’

    Not all customers deserve your best efforts: in the world of customer centricity, there are good customers…and then there is pretty much everybody else.Upending some of our most fundamental beliefs, renowned behavioral data expert Peter Fader, Co-Director of The Wharton Customer Analytics Initiative, helps businesses radically rethink how they relate to customers. He provides insights to help you revamp your performance metrics, product development, customer relationship management and organization in order to make sure you focus directly on the needs of your most valuable customers and increase profits for the long term.

    If we embrace these elements, we can conjure more moments that matter. What if a teacher could design a lesson that he knew his students would remember twenty years later? What if a manager knew how to create an experience that would delight customers? What if you had a better sense of how to create memories that matter for your children? This book delves into some fascinating mysteries of experience: Why we tend to remember the best or worst moment of an experience, as well as the last moment, and forget the rest. Why “we feel most comfortable when things are certain, but we feel most alive when they’re not.” And why our most cherished memories are clustered into a brief period during our youth. Readers discover how brief experiences can change lives, such as the experiment in which two strangers meet in a room, and forty-five minutes later, they leave as best friends. (What happens in that time?) Or the tale of the world’s youngest female billionaire, who credits her resilience to something her father asked the family at the dinner table. (What was that simple question?) Many of the defining moments in our lives are the result of accident or luck—but why would we leave our most meaningful, memorable moments to chance when we can create them? The Power of Moments shows us how to be the author of richer experiences.

    

    Over One Million Copies Sold!   YES, YOU CAN WIN!   Master negotiator Herb Cohen has been successfully negotiating everything from insurance claims to hostage releases to his own son’s hair length and hundreds of other matters for over five decades. Ever since coining the term “win-win” in 1963, he has been teaching people the world over how to get what they want in any situation. In clear, accessible steps, he reveals how anyone can use the three crucial variables of Power, Time, and Information to always reach a win-win negotiation.   No matter who you’re dealing with, Cohen shows how every encounter is a negotiation that matters. With the tools and skill sets he has devised, honed, and perfected over countless negotiations, the power of getting what you deserve is now a practical necessity you can fully master.   “Flawlessly organized.” —Kirkus Reviews

    Forget the dashing swashbuckler, effective leadership is typically understated. It's the myriad small things that make the big things possible. In Do Lead, Les McKeown demolishes the myths that have paralysed leadership in our modern era, then provides newt tools for the job. You'll discover that we can all lead. And what's more, we should. Because effective leadership is goal- not people-oriented. It's about the person with the right skills putting themselves forward. Find out:• The mindset required• The basic leadership toolkit• Techniques for dealing with the (inevitable) failuresWhether you are new to the game or reigniting a dormant passion, start leading from where you are, right now. And start to make a difference. You can lead. Yes, you.

    But suppose he were alive today? How would Lincoln deal with today’s high-pressure issues, from politics to business?Based on a lifelong study of Lincoln’s life, writings, and speeches, best-selling author Donald T. Phillips offers compelling ideas on how Lincoln would employ his exemplary leadership and executive style.How would Lincoln handle today's frayed race relations, terrorism at home and abroad, gun control, and the influence of special interest groups on Congress? What would have been Lincoln's reaction to the invasion of Iraq? How would he have handled the Great Recession? What would be his stance on science and climate change? How did Lincoln feel about government entitlement programs? Would he have them at all? How would he feel about the growing gap between the haves and the have-nots, a worker's right to strike, the minimum wage, and labor unions? Would Lincoln have a mobile phone and embrace the whirl of social media? Phillips hews very closely to Lincoln’s extensive writings and records to offer a fascinating look at how we might solve some of our most challenging problems, Lincoln-style.

    But it's worse when people inside these companies can't pinpoint the problem because they're too focused on business processes. This practical book shows your company how to use alignment diagrams to turn valuable customer observations into actionable insight. With this unique tool, you can visually map your existing customer experience and envision future solutions.Product and brand managers, marketing specialists, and business owners will learn how experience diagramming can help determine where business goals and customer perspectives intersect. Once you're armed with this data, you can provide users with real value.Mapping Experiences is divided into three parts:Understand the underlying principles of diagramming, and discover how these diagrams can inform strategyLearn how to create diagrams with the four iterative modes in the mapping process: setting up a mapping initiative, investigating the evidence, visualizing the process, and using diagrams in workshops and experimentsSee key diagrams in action, including service blueprints, customer journey maps, experience maps, mental models, and spatial maps and ecosystem models

    But what’s in it for you? And if you’re not a content strategist, why should you care?Because even if content strategy isn’t your job, content’s probably your problem-and probably more than you think. You or your business has a message you want to deliver, right? You can deliver that message through various channels and content types, from Tweets to testimonials and photo galleries galore, and your audience has just as many ways of engaging with it. So many ways, so much content… so where’s the problem? That is the problem. And you can measure it in time, creativity, money, lost opportunity, and the sobs you hear equally from creative directors, project managers, and search engine marketing specialists.The solution is content strategy, and this book offers real-world examples and approaches you can adopt, no matter your role on the team. Put content strategy to work for you by gathering this book into your little hands and gobbling up never-before seen case studies from teams at Johns Hopkins Medicine, MINI, Icebreaker, and more. Content Strategy at Work is a book for designers, information architects, copywriters, project managers, and anyone who works with visual or verbal content. It discusses how you can communicate and forge a plan that will enable you, your company, or your client get that message across and foster better user experiences.

    It was in those decades that the nation's new universities created grades and departments, majors and minors, all in an attempt to prepare young people for a world transformed by the telegraph and the Model T. As Cathy N. Davidson argues in The New Education, this approach to education is wholly unsuited to the era of the gig economy. From the Ivy League to community colleges, she introduces us to innovators who are remaking college for our own time by emphasizing student-centered learning that values creativity in the face of change above all. The New Education ultimately shows how we can teach students not only to survive but to thrive amid the challenges to come.

    

    Hidden in Plain Sight by global innovation consultant Jan Chipchase with Simon Steinhardt is a fascinating look at how consumers think and behave.Chipchase, named by Fortune as “one of the 50 smartest people in tech,” has traveled the world, studying people of all nations and their habits, paying attention to the ordinary things that we do every day an how they effect our buying decisions. Future-focused and provocative, Hidden in Plain Sight: How to Create Extraordinary Products for Tomorrow's Customers illuminates exactly what drives consumers to make the choices they do, and demonstrates how all types of businesses can learn to see—and capitalize upon—what is hidden in plain sight today to create businesses tomorrow.

    Positive Leadership is based on analyses of organizations that have achieved levels of success that are exceptional. For example, the Rocky Flats Nuclear Arsenal closure and cleanup crew completed their assignment 60 years ahead of schedule, $30 billion under budget, and made the area 13 times cleaner than was required by federal standards. This company's achievement far exceeded every knowledgeable expert's predictions of performance--it was abnormally positive. Carefully examining organizations such as this one has helped uncover some atypical leadership strategies that enable levels of performance which exceed expectations, excel beyond the norm, and reach almost impossible levels of excellence.

    Always timely, topical, and distinctively “useful, with a pleasant degree of humor,” the Almanac is consulted daily by users from all walks of life, throughout the year.   The 2021 edition contains the fun facts, predictions, and feature items that have made it a cultural icon: traditionally 80 percent–accurate weather forecasts; notable astronomical events and time-honored astrological dates; horticultural, culinary, fashion, and other trends; historical hallmarks; best fishing days; time- and money-saving garden advice; recipes for refreshment; facts on folklore, farmers, home remedies, and husbandry; amusements and contests, plus too much more to mention—all in the inimitable way that the Almanac has done since 1792.   • Beloved by generations for being “useful, with a pleasant degree of humor,” The Old Farmer’s Almanac features everything under the Sun, including its much-in-demand long-range weather predictions, essential astronomical timetables, 2021 holidays, fascinating trends, best fishing days, valuable gardening information, tantalizing recipes, fun folklore, amusements, contests, and much more! • Exclusive: 32 reference pages, covering such popular topics as full Moon names, hurricane names, flowers that attract birds and butterflies, U.S./metric measurement conversions, and many more! • Easy-to-read edition, with crisp, white paper and larger type than the regular paperback version • Includes 112 full-color pages • Hard cover with dust jacket helps to protect the pages—a plus for those who collect the Almanac each year!