This definitive, magisterial study of football and society profiles includes interviews with all-time greats like Bobby Charlton, George Best, Alf Ramsay, Stanley Matthews, Matt Busby and Nat Lofthouse. It is a snapshot of a pivotal era in sporting history; changes and decisions were made in the sixties that would create the game we know today.

    Typical characteristics of a left brainer.What makes a good marketing executive? A person who is highly visual, intuitive, and holistic. Typical characteristics of a right brainer.These different mind-sets often result in conflicting approaches to branding, and the Ries' thought-provoking observations—culled from years on the front lines—support this conclusion, including:Management deals in reality. Marketing deals in perception.Management demands better products. Marketing demands different products.Management deals in verbal abstractions. Marketing deals in visual hammers.Using some of the world's most famous brands and products to illustrate their argument, the authors convincingly show why some brands succeed (Nokia, Nintendo, and Red Bull) while others decline (Saturn, Sony, and Motorola). In doing so, they sound a clarion call: to survive in today's media-saturated society, managers must understand how to think like marketers—and vice versa. Featuring the engaging, no-holds-barred writing that readers have come to expect from Al and Laura Ries, War in the Boardroom offers a fresh look at a perennial problem and provides a game plan for companies that want to break through the deadlock and start reaping the rewards.

    Based on hundreds of solid ideas that really work, Levinson’s philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success including* strategies for marketing on the Internet (explaining when and precisely how to use it)* tips for using new technology, such as podcasting and automated marketing* programs for targeting prospects and cultivating repeat and referral business* management lessons in the age of telecommuting and freelance employeesGuerrilla Marketing is the entrepreneur’s marketing bible -- and the book every small-business owner should have on his or her shelf.

    If you want to be both passionate about what you do and successful, then you must take control of your professional destiny. Only you can determine who you are, what you can do, and where you want to go. If you are stuck in your career, frustrated at your position within a company, or bored with the profession you have chosen, then it is time to change your thinking. This book will hold your hand while you step back and evaluate where you started, where you are on your career path today, and most important, where you want to be tomorrow. Tired of your current job? Ready for the next steps? Eager to show the world everything you have to offer? Caitlin Friedman and Kimberly Yorio see it all the time: women derailing their careers because they believe that if they just sit quietly, work hard, and please their coworkers, someone upstairs will recognize their talents and dedication and deliver big rewards. But in today’s ultra-competitive workplace, nothing could be further from the truth. If you want your dream job with your dream salary, and all the opportunities and fulfillment that come with it, you have to stand up and go for it--without shame, guilt, or hesitation! The Girls’ Guide to Kicking Your Career into Gear gives you everything you need to decide what you want out of work and create a plan to make it happen. From how to negotiate a raise or a promotion to starting a new profession, Friedman and Yorio provide savvy, reassuring advice on how to successfully navigate every aspect of your career. Their sure-fire tools will show you how to:Sell yourself (without selling out)Master the secrets of the New Girls Network“Manage upward” to impress the right people, the right wayOvercome the fears—from public speaking to risk-taking--that hold you backCope with workplace underminers Ask for what you deserveFight the stereotypes that often keep women from moving up Based on interviews with more than 100 successful women who have shattered the glass ceiling and made great professional strides, The Girl’s Guide to Kicking Your Career into Gear is your ticket to taking charge of your career once and for all – and getting where you want to go.

    He explains why he openly considered the pros and cons of fighting a fan, opens up about tales of partying on road trips, and even how he became friends with former Vice President Dan Quayle. In one chapter, Roenick lends the pen to his wife, Tracy, to tell her side of the story. Nothing is held back as J. R. reveals his opinions about teammates, opponents, and the future of the game.

    But what, precisely, is trust? How can it be achieved and sustained? And, most importantly, how can it be regained once it has been broken?In Building Trust, Robert C. Solomon and Fernando Flores offer compelling answers to these questions. They argue that trust is not something that simply exists from the beginning, something we can assume or take for granted; that it is not a static quality or social glue. Instead, they assert thattrust is an emotional skill, an active and dynamic part of our lives that we build and sustain with our promises and commitments, our emotions and integrity. In looking closely at the effects of mistrust, such as insidious office politics that can sabotage a company's efficiency, Solomon and Floresdemonstrate how to move from na�ve trust that is easily shattered to an authentic trust that is sophisticated, reflective, and possible to renew. As the global economy makes us more and more reliant on strangers, and as our political and personal interactions become more complex, Building Trust offers invaluable insight into a vital aspect of human relationships.

    Along with several leading researchers, Rath pored through the literature, conducted experiments and analyzed more than 5 million interviews from Gallup’s worldwide database. His team’s discoveries produced Vital Friends, a book that challenges long-held assumptions people have about their relationships. And the team’s landmark discovery — that people who have a “best friend at work” are seven times as likely to be engaged in their job — is sure to rattle the structure of organizations around the world. Drawing on research and case studies from topics as diverse as marriage, management, and architecture, Vital Friends reveals what’s common to all truly essential friendships: a regular focus on what each person is contributing to the friendship — rather than the all-too-common approach of expecting one person to be everything. Rath’s fast-paced and inviting storytelling takes a mountain of important research and makes it remarkably accessible and applicable. By the time you finish reading Vital Friends, you’ll see your family, friends, coworkers and significant other in a whole new light.

    This is the autobiography of their lead singer, Ian Gillan. Here he tells his life story, and that of the band he helped to make great. Stories of friction and violence, groupies and non-stop partying, drugs and alcohol, and how, finally, it all spiralled out of control to destroy the band.

    Stephen Montgomery presents a fresh new look at the four temperaments, the four ancient "people patterns" that are the key to personality types. In this updated and expanded 2nd edition, Dr. Montgomery cites over 250 characters from well-known movies and TV shows The Wizard of Oz, Sex and the City, Harry Potter, Star Trek, Star Wars, The Fantastic Four, The Incredibles, The Lord of the Rings, Ghost Busters, and many more to help bring the temperaments alive for a modern audience.People Patterns features an easy-to-score personality quiz, and easy-to-read chapters on dating & mating, parents & children, and talent & career (with over 750 job suggestions grouped according to type). The book begins with a brief history of the four temperaments (tracing the idea back to Hippocrates), and it ends with port

    Michelle Berman Marchildon, internationally-known as the Yogi Muse, shows you with wit and wisdom how to connect on an authentic level and create a unique experience for your students.Discover the secrets of “The Other Eight Limbed Path,” a method Michelle developed to create and weave a theme through a typical class sequence. Theme Weaver is a must-have for teachers who want to blend inspiration with perspiration to motivate their students, but not become a distraction to the practice of yoga.

    Paul Gillin’s The New Influencers explores these forces at work, identifying the new influencers, their goals and motivations, and offers strategies for both large and small organizations on how to influence the influencers.

    Instead they shared with me their "career acumen" secrets, things they wished they had learned at school, but instead have had to learn the hard way..through years of experience. In this book, you will hear these leaders' secrets around: -Finding and using your superpowers , the qualities that make you completely unique and memorable - A script for how to negotiate your salary (in a non-aggressive way) and influence your managers and peers from day one - How to do that infamous "networking" thing everyone talks about, especially if you're not a networking event kind of person - How to have professional presence that sets you apart from everyone else - How to hit the ground running in the first 100 days and be the "rockstar" employee everyone talks about and wishes they could hire more of I've had all kinds of adventures during my 10 years of engineering at Microsoft but my absolute favorite thing has been building relationships, speaking to, and mentoring people (both in and out of the tech industry) on how to achieve their career goals while still being themselves. When I interviewed 25 tech leaders for advice on the questions I get over and over, I wanted to share it with more than just my mentees. This book is full of practical, do-today things as well as "scripts" and email templates that we have all actually used. Read the book and let's talk. I love reaching and meeting new people and you can now consider me “in your network” and I hope I can do the same for you. My best always, Dona

    Providing strategies and solutions for the managers of today, this book offers answers for improving employee commitment and profitability by strategically acknowledging employee effort. How is it done? The deceptively simply answer: with carrots.

    Greenberg. Simon & Schuster,2010

     >>> 16 ADDITIONAL BOOKS INCLUDED! LIMITED TIME OFFER!<<< Our hyper connected world bombards us with images of phenomenally successful celebrities together with the expectation that we should want nothing but the best for ourselves at all times. But in a bustling world of 7 billion people, carving out a meaningful niche for ourselves can be daunting to say the least. It's understandable that people feel the need to bolster their self esteem. Faced with millions of glossy images in the media about how we should live our lives, some have turned to trying even harder still to keep up. Others have merely given up. It's no exaggeration that people in the 21st century live in a world of infinitely more possibilities than any generation before them. We have experts and gurus of all stripes telling us that the life we have now is nothing compared to what we could achieve – and yet, we're as depressed and lacking in confidence as ever. Self help books on the market today will tell you one of two things: either that you are perfect already as you are and needn't worry, or that with just a little (well, a lot) of effort, you can reach those goals. Be the best, smartest, most successful, thinnest and relentlessly happiest version of yourself possible. No excuses! This book takes a different approach to self esteem altogether. If you're feeling overwhelmed and worthless, inundated with information, struggling to juggle life, expectations, and disappointments... it may be time for a little self-compassion. Unlike self esteem or an inflated confidence level, self-compassion is a different way of looking at yourself and others, warts and all, and a way more realistic acceptance of the way things are. Healthier than a high self esteem is a realistic, compassionate view of ourselves – and others. Generating our sense of self-worth from within means we have a more stable self-concept – one that can endure criticism while still learning from it. One that can honestly appraise who we are as human beings – and love and respect ourselves anyway. With self-compassion, you become unflappable, calm and self-assured - without the risk of narcissism or becoming self-absorbed. Through a series of exercises, this book will suggest a new, gentle yet extremely powerful attitude shift that can end feelings of self-hatred, doubt, shame and low self-worth forever.