Everybody knows mobile is the future, and every business wants in, but what are the elements of mobile success? SC Moatti, a Silicon Valley veteran, has created a unique Mobile Formula that makes it easy for any business to develop a strategy for creating mobile products that count. Moatti argues that we so identify with our mobile products that we expect from them what we wish for ourselves: an attractive body, a meaningful life, and increasing competence and ability. So the Body Rule dictates that mobile products must appeal to our sense of beauty but beauty in a mobile world is both similar to and different from what it means offline. The Spirit Rule says mobile products must help us address our deepest needs, both as individuals and as members of communities. And the Mind Rule explains that businesses that want to succeed in mobile need to continually analyze the user experience and use that data to refine and improve their products. Great mobile products replicate and amplify human behavior and interaction, writes Moatti. They don't replace human relationships; they enhance them. A strategy manual rather than a technical treatise, Mobilized includes case studies from mobile pioneers such as Facebook, Uber, Tinder, WhatsApp, and more. The market is full of how-to books for programming apps, but no works examine what is required for business success in the mobile era. Until now."

    Never again will you think about thinking the same way.Malcolm Gladwell redefined how we understand the world around us. Now, in Blink, he revolutionizes the way we understand the world within. Blink is a book about how we think without thinking, about choices that seem to be made in an instant - in the blink of an eye - that actually aren't as simple as they seem. Why are some people brilliant decision makers, while others are consistently inept? Why do some people follow their instincts and win, while others end up stumbling into error? How do our brains really work - in the office, in the classroom, in the kitchen, and in the bedroom? And why are the best decisions often those that are impossible to explain to others? In Blink we meet the psychologist who has learned to predict whether a marriage will last, based on a few minutes of observing a couple; the tennis coach who knows when a player will double-fault before the racket even makes contact with the ball; the antiquities experts who recognize a fake at a glance. Here, too, are great failures of "blink": the election of Warren Harding; "New Coke"; and the shooting of Amadou Diallo by police. Blink reveals that great decision makers aren't those who process the most information or spend the most time deliberating, but those who have perfected the art of "thin-slicing" - filtering the very few factors that matter from an overwhelming number of variables.

     If you're serious about starting a YouTube business and want to make money on YouTube, I can show you the way. I've doubled my monthly income by creating a YouTube channel. Thousands of people watch each video and I've built a community that supports and motivates me every day...and that's all in less than two years! Is it Too Late to Start a YouTube Business? I"ve been developing online businesses since 2012 but was late to the game on YouTube. By the time I started my YouTube channel, people were already saying, "YouTube is dead!"; People were saying you couldn"t grow on YouTube anymore and that small channels couldn't win in the YouTube algorithm. I'm living proof you CAN start a YouTube business and be successful. I average $3,500 a month on ads alone (June 2019) and another three- to four-thousand on sponsorships, affiliates and my own products. In fact, I believe we’re just coming into the Age of YouTube with the rollout of 5G and every business owner needs a video presence. A YouTube How-To from Someone that's Been There I've seen the frustration for small YouTubers, trying to compete and get views against the million-subscriber monsters. I know what it’s like to start a channel from nothing. I’ll not only show you how to set up your channel to look professional, I’ll reveal the secrets even some of the biggest YouTube creators don’t know. In this book, you'll learn: How to get YouTube video ideas and hack the most popular videos for viral success (Pg 49) Five steps to building a YouTube channel brand that creates an army of supporters (Pg 69) The easy way to record videos, even if you don't like to be on camera (Pg 85) Five income streams that guarantee you WILL make money on YouTube (Pg 135) Since starting my YouTube channel, I've consulted and helped other video influencers grow their channels for millions of views. I’ve helped them find sponsorships and make enough money to quit their day job to make YouTube a full-time business. I can do the same for you with this book. I can show you the way but YOU have to get started. Scroll back up and click Buy Now to create your YouTube business and start making money on YouTube.

    Let Deduct It! show you how to maximize the business deductions you're entitled to -- quickly, easily and legally. This comprehensive, yet easy to read book is organized into practical categories featuring common deductions, including: start-up expenses operating expenses health deductions vehicles travel entertainment meals inventory equipment and many more The 6th edition is completely updated with all the latest tax information, eligibility requirements and tax rates for 2008 returns. Whether your business is just starting or well-established, Deduct It! is indispensable to your venture.

    And Mother Teresa was its leader.How did this nun with no formal business training create a global brand, become a powerful fund-raising and public relations magnet, and lead a worldwide organization through every phase of growth over the course of forty-seven years? What were her secrets?When we shift our lens and view Mother Teresa from a leadership perspective, a wonderful success story emerges, one filled with inspiration, life lessons, and impact.Ruma Bose spent time in Calcutta working as a volunteer with Mother Teresa and her Missionaries of Charity in 1992. Over time, she discovered that Mother Teresa’s success resulted from the careful application of eight simple and unexpected principles.Through the pages of this book you will have the unique opportunity to learn these principles, share Bose’s experience with Mother Teresa, and discover how to apply Mother Teresa’s principles whether on a single project, throughout an organization, or in your life.Modern, well-timed, and humane, Mother Teresa, CEO helps you discover how you don’t have to be a saint to be a great leader!

    

    The glamorous and gregarious matriarch, Rachel. The cunning and successful businessman, Stan. Four beautiful children. A perfect family deserving of respect and loyalty. Or so it seemed.Fast forward forty years. The Roths have lost their clout. When skeletal remains are found on the side of the road, the disappearance of Trudy Solomon, a coffee shop waitress at the Cuttman in 1978, is reopened. Each member of the Roth family holds a clue to the case, but getting them to admit what they know will force Detective Susan Ford to face a family she’d hoped never to see again.

    With a vivid, humorous, and too familiar scenario they show a manager loaded down by all the monkeys that have jumped from their rightful owners onto his back. Then step by step they show how managers can free themselves from doing everyone else's job and ensure that every problem is handled by the proper staff person. By using Oncken's Four Rules of Monkey Management managers will learn to become effective supervisors of time, energy, and talent -- especially their own.If you have ever wondered why you are in the office on the weekends and your staff is on the golf course, The One Minute Manager Meets the Monkey is for you. It's priceless!

    It's compelling, it's straightforward, and it can change your life. Zombie Economics is for anyone in the midst of financial uncertainty, a place where carelessness and timidity will cost you. From the creeping spread of unpaid bills to the lumbering advance of creditors, Zombie Economics confronts the biggest threats to your personal economy, takes aim, and then takes them down. Specific chapters include: A Basement Full of Ammo Saving yourself by saving money They'll Eat the Fat Ones First Using fitness as a financial asset Shooting Dad in the Head Ending your relationships with the financially infected With simple, easy-to-use techniques for identifying-and eliminating-your financial weak spots, Zombie Economics turns victims into survivors. Watch a Video"

    Bolder than Sun Tzu, more practical than Gracian's Worldly Wisdom, this is the manual on how great leaders are made.

    I want nothing to do with the ones who play on the same team as my brothers, and I certainly avoid the ones who spend more time in strip clubs than kids’ clubs.So why do I suddenly find myself faking a relationship with Ben Olson, the bad boy tight end who fits every descriptor on my naughty list?He’s in a tight spot, and I’m intrigued by the illicit under the dinner table action that proved to me he’s nothing but trouble. He’s hot and I’m bored. He doesn’t do relationships, and I’m just looking for some fun.Except fun is taking a quick turn into real feelings, and now I’m in a tight spot of my own.

    Most leaders recognize that developing these clearly articulated statements is time well spent; they help keep the organization on track and pointed toward clear goals. A written leadership philosophy, which we call "The Leader's Compass", achieves the same thing on a personal level; it lets people know what you expect, what you value, how you'll act, and how you'll measure performance, with the additional benefits of making the workplace less stressful and more productive. And, like a compass, it helps to keep you, the leader, on course".

    This colorful and engaging eBook will break down how to develop your business idea, pitch to investors, hire your first employees, court mentors, attract excellent board members, monetize your product, track your revenue, market on a budget, get customers and keep them!

    Soft Skull Press proudly offers this tenth-anniversary edition of visionary essays exploring the glory and power of Black Cool, curated by thought leader and bestselling author Rebecca Walker, with a foreword by Henry Louis Gates, Jr.Originally published in 2012, this collection of illuminating essays exploring the ineffable and protean aesthetics of Black Cool has been widely cited for its contribution to much of the contemporary discussion of the influence of Black Cool on culture, politics, and power around the world.Curated by Rebecca Walker, and drawing on her lifelong study of the African roots of Black Cool and its expression within the African diaspora, this collection identifies ancestral elements often excluded from colloquial understandings of Black Cool: cultivated reserve, coded resistance, intentional audacity, transcendent intellectual and spiritual rigor, intentionally disruptive eccentricity, and more.With essays by some of America’s most innovative Black thinkers, including visual artist Hank Willis Thomas, writer and filmmaker dream hampton, MacArthur-winning photographer Dawoud Bey, fashion legend Michaela angela Davis, and critical theorist and cultural icon bell hooks, Black Cool offers an excavation of the African roots of Cool and its hitherto undefined legacy in American culture and beyond.This edition includes a new introduction from Rebecca Walker, a powerful meditation on the genesis, creation, completion, and subsequent impact of this landmark volume over the last decade.

    Eyes aren't the windows to the soul. Emails are.Cassie Woodson is adrift. After suffering an epic tumble down the corporate ladder, Cassie finds the only way she can pay her bills is to take a thankless temp job reviewing correspondence for a large-scale fraud suit. The daily drudgery amplifies all that her life is lacking--love, friends, stability--and leaves her with too much time on her hands, which she spends fixating on the mistakes that brought her to this point.While sorting through a relentless deluge of emails, something catches her eye: the tender (and totally private) exchanges between a partner at the firm, Forest Watts, and his enchanting wife, Annabelle. Cassie knows she shouldn't read them. But it's just one look. And once that door opens, she finds she can't look away.Every day, twenty floors below Forest's corner office, Cassie dissects their emails from her dingy workstation. A few clicks of her mouse and she can see every adoring word they write to each other. By peeking into their apparently perfect life, Cassie finds renewed purpose and happiness, reveling in their penchant for vintage wines, morning juice presses, and lavish dinner parties thrown in their stately Westchester home. There are no secrets from her. Or so she thinks.Her admiration quickly escalates into all-out mimicry, because she wants this life more than anything. Maybe if she plays make-believe long enough, it will become real for her. But when Cassie orchestrates a "chance" meeting with Forest in the real world and sees something that throws the state of his marriage into question, the fantasy she's been carefully cultivating shatters. Suddenly, she doesn't simply admire Annabelle--she wants to take her place. And she's armed with the tools to make that happen.