They follow “best practices” in marketing that never seem to pan out, don’t produce results, and make them feel lost and oftentimes, frustrated. Be the Gateway offers a powerful way to have an impact. If you want to share your voice and inspire people with your writing, art, craft, or creative idea, you have to be the gateway for them. Instead of throwing “products” out into the marketplace, you open them up to a new way of looking at the world, of knowing themselves, and connecting with others. You unlock new experiences for them -- not just through what you create, but through the unique way you share it with the world. Too often we think about the creative process as separate from the marketing process. Instead, view them as the same. Replace the inclination to “promote” with the desire to share and engage. How and why you create is a story — and your best asset to truly engage people. Be the Gateway shows you how to use that gift with joy and with confidence.

    

    At Mach 2, the instrument panel of an F-15 is screaming out information, the horizon is a blur, the wingman is occupied, the jet is hanging on the edge -- and yet fighter pilots routinely handle the stress. It's not much different in today's unforgiving business world. One slipup and your company is bankrupt before your employees know what hit them.What works on the squadron level for F-15 pilots will also work for your marketing team, sales force, or research and development group. By analyzing the work environment and attacking its centers of gravity in parallel, you'll begin to utilize the Plan-Brief-Execute-Debrief-Win cycle that will rapidly impact your business's future success. U.S. fighter squadrons have been using this program for nearly fifty years to reduce their mistake rate, cut casualties and equipment losses, and rack up an envious victory record. Now, with Flawless Execution, your business can too.

     Beyond The E-Myth expands that conversation with the entrepreneurial small business owner, in a clear, precise, and compelling overview that addresses their main job — inventing, building, and launching a company with the power to "scale" — to grow beyond the "Company of One" in a straightforward, eight-step process. When asked, Gerber emphatically explains: "I wrote this to make the job of building a small business easy — for every man or woman struggling to get it right. This book cuts to the chase: A company is a product to be sold. Build it right, and you will sell it. Build it wrong, and you won’t. Most small business owners won’t. This book was written to fix that."

    This book takes the view that business is an exciting process and that accounting is the perfect window through which to understand how economic events affect businesses.

    Using full-color photos, detailed drawings, and clear step-by-step instructions, Beemer shows you exactly how to build one small (12ʹ x 16ʹ) timber-frame structure — suitable for use as a cabin, workshop, or studio. He also explains how to modify the structure to suit your needs and location by adding a loft, moving doors or windows, changing the roof pitch, or making the frame larger or smaller. You’ll end up with a beautiful building as well as solid timber-framing skills that you can use for a lifetime.

    Addressing the growing demand to learn how to manage personal investments and finances, the authors have turned the spotlight on individual rather than institutional investors. Their strong real-word focus includes superior coverage of mutual funds, international investments, and investment decision techniques. The new edition makes use of the Internet through exercises and cross references to Internet resources. An accompanying CD-ROM offers hands-on practice in analyzing companies for investment purposes. All these distinctive features ensure that Fundamentals of Investing will continue to define the market for years to come.

    This inspirational yet thoroughly practical guide shows even the most inexperienced weekend carpenter how to design and build a lifetime of memories for the entire family. With more than 200,000 copies of their popular Weekend Project Books sold, David and Jeanie Stiles have become America's First Couple of do-it-yourself woodworking. In Tree Houses You Can Actually Build, they explain basic building procedures through clear, simple instructions and non-technical line drawings that illustrate every step of the project, from the earliest sketches to the final cedar shingle. The authors outline five basic designs that can be adapted to virtually any set of conditions, and throughout the book, they emphasize safety for both adults and children. In addition to line drawings, the book contains a section of full-color photographs highlighting a variety of tree house projects, plus helpful building tips based on interviews with their owners.

    http://wps.pearsoned.co.uk/ema_ge_lau...

    Laid-back investing is not only easier, it can actually make you richer.Learn how to kill off debt, curb spending, find your best KiwiSaver fund, save painlessly, buy a house or be happy not buying one, and move confidently towards and through retirement (hint: you don't need $1 million). You'll also learn why it's best to 'set and forget' your investments. And why, beyond a certain point, having more money is not the key to happiness.Unlike many writers of finance books, Mary is not selling anything (except this book!). She just wants you to do well. She's on your side.'Mary has that rare ability to cut through the jargon to what really matters. She combines expert wisdom and real-world insights, with fantastic results!'DIANE MAXWELL, RETIREMENT COMMISSIONER'Mary Holm is in the first rank of New Zealanders offering simple and wise advice to those who want to take effective steps to secure their future financial wellbeing. This straightforward guide should help ordinary Kiwis navigate their way through the various traps they can fall into.'SIR MICHAEL CULLEN, FORMER DEPUTY PRIME MINISTER and MINISTER OF FINANCE

    For the core Auditing course for accounting majors, this text contains topics that appear as they would during the audit planning and execution stage rather than as isolated pieces of information.

    Building Construction is a traditional science which deals with the modern methods of sound construction, incorporating appropriate use of materials, sufficient strength, stability and performance, maximum utility and good proportion and grace. The aim of this book is to acquaint Civil Engineers, Architects, Builders, Contractors etc. with basic principles as well as current design practices in the construction of buildings. The book is based on current construction practices prevalent in India, incorporating latest Indian Standard Recommendations. The basic construction features as well as design details have been profusely illustrated through neat sketches.

    But with heated debates over taxation now roiling Congress and the nation, an understanding of our tax system is of vital importance. Taxes in America: What Everyone Needs to Know(R), by preeminent tax scholars Leonard E. Burman and Joel Slemrod, offers a clear, concise explanation of how our tax system works, how it affects people and businesses, and how it might be improved. Accessibly written and organized in a clear, question-and-answer format, the book describes the intricacies of the modern tax system in an easy-to-grasp manner. Burman and Slemrod begin with the basic definitions of taxes and then delve into more complicated and indeed contentious concerns. They address such questions as how to recognize Fool's Gold tax reform plans. How much more tax could the IRS collect with better enforcement? How do tax burdens vary around the world? Why do corporations pay so little tax, even though they earn trillions of dollars every year? And what kind of tax system is most conducive to economic growth?What Everyone Needs to Know(R) is a registered trademark of Oxford University Press.

    Thousands more see him at his personal appearances and visit his website, looking for advice on renos-gone-wrong. Mike Holmes is Canada's most trusted contractor, a crusader with a mission to expose botched renovations - and now the author of a bestselling book. Mike has taken his professional expertise and tell-it-like-it-is style and turned it into the guide no homeowner should be without. Make It Right walks readers through a renovation from start to finish, from the process of finding a reliable contractor to understanding the legalities of renovation. Mike explains the inner workings of a house, covers the most popular reno projects and describes the most common pitfalls. Packed with informative sidebars, checklists, diagrams and photographs, all showing what to expect from contractors and tradespeople, and how to keep every reno running on time and on budget, Make It Right is the book you need to read before you plan a renovation. Be smart. Take charge. Get it right the first time. About the Author Mike Holmes is the star of the incredibly popular Holmes on Homes program, where, in every episode, he and his trusty renovation crew fix renovation disasters. Mike has more than two decades of construction experience and was schooled by his father, a master plumber, in all aspects of construction and renovation. With a passion for doing things the right way the first time and a deep-seated respect for construction professionals, Mike has worked on hundreds of home and commercial renovation projects, earning a reputation for outstanding craftsmanship and a willingness to stand behind his work.

    Stressing the importance of evaluating your goals, planning ahead, and budgeting accordingly, Carol Ekarius helps you determine the best structure for your particular situation and offers expert advice on tools and construction techniques. Build a functional and comfortable house for your animals that they’ll be proud to call home.