Book picks similar to
Introduction to Mass Communication: Media Literacy and Culture [With CDROM] by Stanley J. Baran
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Human Physiology
Stuart Ira Fox - 2007
The beginning chapters introduce basic chemical and biological concepts to provide students with the framework they need to comprehend physiological principles. The chapters that follow promote conceptual understanding rather than rote memorization of facts. Health applications are included throughout the book to heighten interest, deepen understanding of physiological concepts, and help students relate the material to their individual career goals. Every effort has been made to help students integrate related concepts and understand the relationships between anatomical structures and their functions.
Interpersonal Communication: Relating to Others
Steven A. Beebe - 1996
Fueled by the authors' conviction that skills inform principles; principles inform skills, Interpersonal Communication: Relating to Others maintains a careful balance between theoretical and skills-oriented material. This book integrates a key emphasis on diversity with examples drawn from a variety of age and ethnic groups and special boxes that focus on gender and diversity issues. A chapter on intercultural communication supplements this integral material by relating it to the other-oriented approach
Christian Theology: An Introduction
Alister E. McGrath - 1991
Fully revised and featuring lots of new material, this fourth edition provides an unparalleled introduction to 2,000 years of Christian thought. A fully revised new edition of the bestselling introductory textbook in Christian theologyFeatures new sections on monastic schools of theology, the English Reformation, and Radical OrthodoxyIncludes increased discussion of women in the early Church, feminist theology, Eastern Orthodox theology and history, and Catholic teachings on the Doctrine of the ChurchIncorporates user-friendly key terms sections, and study questionsSupported by a website at www.blackwellpublishing.com/mcgrath, containing additional lecturer resources.
Writing for Social Scientists: How to Start and Finish Your Thesis, Book, or Article
Howard S. Becker - 1986
But for some reason they choose to ignore those guidelines and churn out turgid, pompous, and obscure prose. Distinguished sociologist Howard S. Becker, true to his calling, looks for an explanation for this bizarre behavior not in the psyches of his colleagues but in the structure of his profession. In this highly personal and inspirational volume he considers academic writing as a social activity.Both the means and the reasons for writing a thesis or article or book are socially structured by the organization of graduate study, the requirements for publication, and the conditions for promotion, and the pressures arising from these situations create the writing style so often lampooned and lamented. Drawing on his thirty-five years' experience as a researcher, writer, and teacher, Becker exposes the foibles of the academic profession to the light of sociological analysis and gentle humor. He also offers eminently useful suggestions for ways to make social scientists better and more productive writers. Among the topics discussed are how to overcome the paralyzing fears of chaos and ridicule that lead to writer's block; how to rewrite and revise, again and again; how to adopt a persona compatible with lucid prose; how to deal with that academic bugaboo, "the literature." There is also a chapter by Pamela Richards on the personal and professional risks involved in scholarly writing.In recounting his own trials and errors Becker offers his readers not a model to be slavishly imitated but an example to inspire. Throughout, his focus is on the elusive work habits that contribute to good writing, not the more easily learned rules of grammar and punctuation. Although his examples are drawn from sociological literature, his conclusions apply to all fields of social science, and indeed to all areas of scholarly endeavor. The message is clear: you don't have to write like a social scientist to be one.
Principles of Microeconomics
N. Gregory Mankiw - 1997
PRINCIPLES OF MICROECONOMICS, 4th Edition features a strong revision of content in all 22 chapters while maintaining the clear and accessible writing style that is the hallmark of the highly respected author. The 4th edition also features an expanded instructor's resource package designed to assist instructors in course planning and classroom presentation and full integration of content with Aplia, the leading online Economics education program. In the 4th edition Greg Mankiw has created a full educational program for students and instructors -- Experience Mankiw 4th edition. "I have tried to put myself in the position of someone seeing economics for the first time. My goal is to emphasize the material that students should and do find interesting about the study of the economy." - N. Gregory Mankiw.
Where You Go Is Not Who You'll Be: An Antidote to the College Admissions Mania
Frank Bruni - 2015
Over the last few decades, Americans have turned college admissions into a terrifying and occasionally devastating process, preceded by test prep, tutors, all sorts of stratagems, all kinds of rankings, and a conviction among too many young people that their futures will be determined and their worth established by which schools say yes and which say no. In Where You Go is Not Who You'll Be, Frank Bruni explains why this mindset is wrong, giving students and their parents a new perspective on this brutal, deeply flawed competition and a path out of the anxiety that it provokes. Bruni, a bestselling author and a columnist for the New York Times, shows that the Ivy League has no monopoly on corner offices, governors' mansions, or the most prestigious academic and scientific grants. Through statistics, surveys, and the stories of hugely successful people, he demonstrates that many kinds of colleges serve as ideal springboards. And he illuminates how to make the most of them. What matters in the end are students' efforts in and out of the classroom, not the name on their diploma. Where you go isn't who you'll be. Americans need to hear that--and this indispensable manifesto says it with eloquence and respect for the real promise of higher education.
Why Marriage: The History Shaping Today's Debate Over Gay Equality
George Chauncey - 2004
Why has marriage suddenly emerged as the most explosive issue in the gay struggle for equality? At times it seems to have come out of nowhere-but in fact it has a history. George Chauncey offers an electrifying analysis of the history of the shifting attitudes of heterosexual Americans toward gay people, from the dramatic growth in acceptance to the many campaigns against gay rights that form the background to today's demand for a constitutional amendment. Chauncey illuminates what's at stake for both sides of this contentious debate in this essential book for gay and straight readers alike.
Remote Sensing of the Environment: An Earth Resource Perspective
John R. Jensen - 2000
The author emphasizes the use of remote sensing data for useful spatial biophysical or socio-economic information that can be used to make decisions. KEY TOPICS: Provides two new chapters on LIDAR Remote Sensing (Ch. 10) and In situ Spectral Reflectance Measurement (Ch. 15). Offers a thorough review of the nature of electromagnetic radiation, examining how the reflected or emitted energy in the visible, near-infrared, middle-infrared, thermal infrared, and microwave portions of the spectrum can be collected by a variety of sensor systems and analyzed. Employs a visually stimulating, clear format: a large (8.5" x 11") format with 48 pages in full color facilitates image interpretation; hundreds of specially designed illustrationscommunicate principles in an easily understood manner. MARKET: A useful reference for agriculture, wetland, and/or forestry professionals, along with geographers, urban planners, and transportation engineers.
Archaeological Theory
Matthew Johnson - 1999
This is a lively overview of the major ideas and concepts in archaeological theory.
The Critical Tradition: Classic Texts and Contemporary Trends
David H. Richter - 1989
This bestseller balances a comprehensive and up-to-date anthology of major documents in literary criticism and theory — from Plato to the present — with the most thorough editorial support for understanding these challenging readings.
Merchants of Culture: The Publishing Business in the Twenty-First Century
John Brookshire Thompson - 2010
For nearly five centuries the methods and practices of book publishing remained largely unchanged, but at the dawn of the twenty-first century the industry finds itself faced with perhaps the greatest challenges since Gutenberg. A combination of economic pressures and technological change is forcing publishers to alter their practices and think hard about the future of the books in the digital age.In this book - the first major study of trade publishing for more than 30 years - Thompson situates the current challenges facing the industry in an historical context, analysing the transformation of trade publishing in the United States and Britain since the 1960s. He gives a detailed account of how the world of trade publishing really works, dissecting the roles of publishers, agents and booksellers and showing how their practices are shaped by a field that has a distinctive structure and dynamic. This new paperback edition has been thoroughly revised and updated to take account of the most recent developments, including the dramatic increase in ebook sales and its implications for the publishing industry and its future.
The Proper Care and Feeding of Husbands
Laura Schlessinger - 2003
Laura urgently reminds women that to take proper care of their husbands is to ensure themselves the happiness and satisfaction they yearn for in marriage.Women want to be in love, get married, and live happily ever after. Yet disrespect for men and disregard for the value, feelings, and needs of husbands has fast become the standard for male-female relations in America. Those two attitudes clash in unfortunate ways to create struggle and strife in what could be a beautiful relationship.Countless women call Dr. Laura, unhappy in their marriages and seemingly at a loss to understand the incredible power they have over their men to create the kind of home life they yearn for. Now, in The Proper Care and Feeding of Husbands, Dr. Laura shows you—with real-life examples and real-life solutions—how to wield that power to attain all the sexual pleasure, intimacy, love, joy, and peace you want in your life.Dr. Laura's simple principles have changed the lives of millions. Now they can change yours.
Physics I for Dummies
Steven Holzner - 2011
While this version features an older Dummies cover and design, the content is the same as the new release and should not be considered a different product.
The fun and easy way to get up to speed on the basic concepts of physics For high school and undergraduate students alike, physics classes are recommended or required courses for a wide variety of majors, and continue to be a challenging and often confusing course.Physics I For Dummies tracks specifically to an introductory course and, keeping with the traditionally easy-to-follow Dummies style, teaches you the basic principles and formulas in a clear and concise manner, proving that you don't have to be Einstein to understand physics!Explains the basic principles in a simple, clear, and entertaining fashion New edition includes updated examples and explanations, as well as the newest discoveries in the field Contains the newest teaching techniques If just thinking about the laws of physics makes your head spin, this hands-on, friendly guide gets you out of the black hole and sheds light on this often-intimidating subject.
Psychology: An Introduction
Benjamin B. Lahey - 1978
Students will master the central concepts of psychology with the new 10th edition of Psychology from Benjamin Lahey. A new chapter on the Interplay of Nature and Nurture highlights the 10th edition's new organization and streamlined content . Lahey weaves scholarship based on empirical research throughout the text, ensuring an accurate portrait of contemporary psychology. The text's student-friendly writing, new chapter openers, and fresh applications make the material more relevant to students than ever before, and the proven learning system ensures that all students will grasp the concepts presented in the book. Lahey's hallmark emphasis on diversity and culture remains integrated throughout the text, making this the text for a well rounded introduction to all areas of psychology.