It treats the subject as a coherent whole, complete with numerous logical connections, consequences, and an underlying structure and language. Employing an approach based on mechanism and reaction type, the book empasizes understanding ideas rather than merely memorizing facts. It shows students how to realistically draw molecules and mechanisms to reveal the fundamental chemistry.Using a fresh, accessible writing style as well as examples from everyday life, the authors explain the basics of organic chemistry carefully and thoroughly. A special focus on mechanism, orbitals, and stereochemistry helps students gain a solid comprehension of important factors common to all reactions. The book's innovative design enhances clarity and instruction with boxes that separate summary information and other material from the main text; a variety of colors that draw attention to items such as atoms, molecules, and orbitals; and figures that are drawn in red with significant parts emphasized in black. Early chapters feature carbonyl group reactions, and later chapters systematically develop the chemistry through discussions of spectroscopy, stereochemistry, and chemical reactions.Each chapter opens with a Connections box, divided into three columns:- Building on: Details material from previous chapters that relate to the current chapter- Arriving at: Provides a guide to the content of the chapter- Looking forward to: Previews later chapters, which develop and expand the current material

    The new edition of "Strategic Marketing" uses a decision-making process to examine the key concepts and issues involved in analyzing and selecting strategies. Marketing strategy is considered from a total business perspective, examining marketing strategy beyond the traditional emphasis on marketing functions. The length and design of the book offer flexibility in the use of the text material and cases. New features and updated cases have made this text the most relevant text in the market today.

    The guide includes information on aspects of the search that are common to all levels, with invaluable tips for those seeking their first or second faculty position. This new edition provides updated advice and addresses hot topics in the competitive job market of today, including the challenges faced by dual-career couples, job search issues for pregnant candidates, and advice on how to deal with gaps in a CV. The chapter on alternatives to academic jobs has been expanded, and sample resumes from individuals seeking nonfaculty positions are included.The book begins with an overview of the hiring process and a timetable for applying for academic positions. It then gives detailed information on application materials, interviewing, negotiating job offers, and starting the new job. Guidance throughout is aimed at all candidates, with frequent reference to the specifics of job searches in scientific and technical fields as well as those in the humanities and social sciences. Advice on seeking postdoctoral opportunities is also included.Perhaps the most significant contribution is the inclusion of sample vitas. "The Academic Job Search Handbook" describes the organization and content of the vita and includes samples from a variety of fields. In addition to CVs and research statements, new in this edition are a sample interview itinerary, a teaching portfolio, and a sample offer letter. The job search correspondence section has also been updated, and there is current information on Internet search methods and useful websites.

    Lehninger Principles of Biochemistry, Fourth Edition brings clarity and coherence to an often unwieldy discipline, while incorporating the field's most important recent developments and applications.

    2 geomorphology. 3 structural and field geology. 4 crystallography. 5 petrology. 6 economic geology. 7 origin mode of occurrence and distribution and economic uses. 8 stratigraphy-palaeontology.

    These themes include mathematical reasoning, combinatorial analysis, discrete structures, algorithmic thinking, and enhanced problem-solving skills through modeling. Its intent is to demonstrate the relevance and practicality of discrete mathematics to all students. The Fifth Edition includes a more thorough and linear presentation of logic, proof types and proof writing, and mathematical reasoning. This enhanced coverage will provide students with a solid understanding of the material as it relates to their immediate field of study and other relevant subjects. The inclusion of applications and examples to key topics has been significantly addressed to add clarity to every subject. True to the Fourth Edition, the text-specific web site supplements the subject matter in meaningful ways, offering additional material for students and instructors. Discrete math is an active subject with new discoveries made every year. The continual growth and updates to the web site reflect the active nature of the topics being discussed. The book is appropriate for a one- or two-term introductory discrete mathematics course to be taken by students in a wide variety of majors, including computer science, mathematics, and engineering. College Algebra is the only explicit prerequisite.

    With extensive treatment of the heart of epidemiology-from study designs to descriptive epidemiology to quantitative measures-this reader-friendly text is accessible and interesting to a wide range of beginning students in all health-related disciplines. A unique focus is given to real-world applications of epidemiology and the development of skills that students can apply in subsequent course work and in the field. The text is also accompanied by a complete package of instructor and student resources available through a companion Web site.

    Intended for professionals and students, this work offers guidance in the designing and operating of processing units.

    It offers superior coverage of all key areas, including descriptive chemistry, MO theory, bonding, and physical inorganic chemistry. Chapter topics are presented in logical order and include: basic concepts; nuclear properties; an introduction to molecular symmetry; bonding in polyatomic molecules; structures and energetics of metallic and ionic solids; acids, bases, and ions in aqueous solution; reduction and oxidation; non-aqueous media; and hydrogen. Four special topic chapters, chosen for their currency and interest, conclude the book. For researchers seeking the latest information in the field of inorganic chemistry.

    For introductory courses in computer concepts or computer literacy often including instruction in Microsoft Office.A Computer Concepts Text Focused on Today’s Student!Technology in Action engages students by combining a unique teaching approach with rich companion media.

    Molecular Cell Biology stands out from its peers in this course in that it provides a clear introduction to the techniques and experiments of scientists past and present, not just an "encyclopedia" of information.  This experimental emphasis, together with a solid pedagogical framework in the chapters, provides the clearest, most cutting-edge text available.

    In this newly revised edition, chapters have been rewritten to accommodate the impact of computer technology and the Internet, not only on the acquisition and analysis of data, but also on its organization and presentation. Alternatives to the use of radiation have been expanded, and figures and illustrations have been redrawn to reflect changes in laboratory equipment and procedures.

    This new edition features an updated art and photo program as well as numerous new and revised homework problems.

    Even ifyou don't consider yourself a "science" person, this book helpsmake learning key concepts a pleasure, not a chore. Whether youneed help in a course, want to review the basics for an exam, orsimply have always been curious about such physical phenomena asenergy, sound, electricity, light, and color, you've come to theright place! This fully up-to-date edition of Basic Physics: * Has been tested, rewritten, and retested to ensure that you canteach yourself all about physics * Requires no math--mathematical treatments and applications areincluded in optional sections so that you can choose either amathematical or nonmathematical approach * Lets you work at your own pace with a helpful question-and-answerformat * Lists objectives for each chapter--you can skip ahead or findextra help if you need it * Reinforces what you learn with end-of-chapter self-tests

    For examples see chapters 3, 4, 5 and 9. * Mechanical property coverage The Sixth Edition maintains its extensive, introductory level coverage of mechanical properties and failure--the most important materials considerations for many engineers. For examples see chapters 6, 7, & 8. * A picture is worth 1000 words! The Sixth Edition judiciously and extensively makes use of illustrations and photographs. The approximate 500 figures include a large number of photographs that show the microstructure of various materials (e.g., Figures 9.12, 10.8, 13.12, 14.15 and 16.5). * Current and up-to-date Students are presented with the latest developments in Material Science and Engineering. Such up-to-date content includes advanced ceramic and polymeric materials, composites, high-energy hard magnetic materials, and optical fibers in communications. For examples see sections 13.7, 15.19, 16.8, 20.9, and 21.14. * Why study These sections at the beginning of each chapter provide the student with reasons why it is important to learn the material covered in the chapter. * Learning objectives A brief list of learning objectives for each chapter states the key learning concepts for the chapter. * Resources to facilitate the materials selection process. Appendix B, which contains 11 properties for a set of approximately 100 materials, is included which be used in materials selection problems. An additional resource, Appendix C, contains the prices for all materials listed in Appendix B. * The text is packaged with a CD-ROM that contains 1) interactive software modules to enhance visualization of three-dimensional objects, 2) additional coverage of select topics, and 3) complete solutions to selected problems from the text in order to assist students in mastering problem-solving.