A logical, expert, easy-to-use plan for achieving excellence in expression, Style offers neither simplistic rules nor endless lists of dos and don'ts. Rather, Joseph Williams explains how to be concise, how to be focused, how to be organized. Filled with realistic examples of good, bad, and better writing, and step-by-step strategies for crafting a sentence or organizing a paragraph, Style does much more than teach mechanics: it helps anyone who must write clearly and persuasively transform even the roughest of drafts into a polished work of clarity, coherence, impact, and personality."Buy Williams's book. And dig out from storage your dog-eared old copy of The Elements of Style. Set them side by side on your reference shelf."—Barbara Walraff, Atlantic"Let newcoming writers discover this, and let their teachers and readers rejoice. It is a practical, disciplined text that is also a pleasure to read."—Christian Century"An excellent book....It provides a sensible, well-balanced approach, featuring prescriptions that work."—Donald Karzenski, Journal of Business Communication"Intensive fitness training for the expressive mind."—Booklist(The college textbook version, Style: Ten Lessons in Clarity and Grace, 9th edition, is available from Longman. ISBN 9780321479358.)

    With this accessible step-by-step guide, anyone--from students developing a research poster for a school project to faculty and researchers presenting data at a conference--can learn how to present and communicate their research findings in more interesting and effective ways.Author Stephanie Evergreen draws on her extensive experience in the study of research reporting, interdisciplinary evaluation, and data visualization, as well as from diverse interdisciplinary fields, including cognitive psychology, communications, and graphic design, to extract tangible and practical data-reporting communication lessons and insights. She then demonstrates how to apply those principles to the design of data presentations to make it easier for the audience to understand, remember, and use the data.

    The book establishes the top ten conditions for making engaged classroom reading possible for students at all levels and provides the practical support and structures necessary for achieving them.

    Updated to include two extended final chapters with in-depth prescriptions for building a career in advertising, this edition also features a real-world look at the day-to-day operations of today's ad agencies. Among the most disparaged campaigns in advertising history, the Mr. Whipple ads for Charmin toilet paper were also wildly successful. Sullivan explores the Whipple phenomenon, examining why bad ads sometimes work, why great ads sometimes fail, and how advertisers can learn to balance creative work with the mandate to sell products.

    In Montessori, Angeline Stoll Lillard shows that science has finally caught up with Maria Montessori. Lillard presents the research behind eight insights that are foundations of Montessori education, describing how each of these insights is applied in the Montessori classroom. In reading this book, parents and teachers alike will develop a clear understanding of what happens in a Montessori classroom and, more important, why it happens and why it works. Lillard, however, does much more than explain the scientific basis for Montessori's system: Amid the clamor for evidence-based education, she presents the studies that show how children learn best, makes clear why many traditional practices come up short, and describes an ingenious alternative that works. Now with a foreword by Renilde Montessori, the youngest grandchild of Maria Montessori, Montessori offers a wealth of insights for anyone interested in education.

    At thirty years old, Gabriel Wyner speaks six languages fluently.  He didn’t learn them in school -- who does? -- rather, he learned them in the past few years, working on his own and practicing on the subway, using simple techniques and free online resources. In Fluent Forever Wyner reveals what he’s discovered.   The greatest challenge to learning a foreign language is the challenge of memory; there are just too many words and too many rules. For every new word we learn, we seem to forget two old ones, and as a result, fluency can seem out of reach. Fluent Forever tackles this challenge head-on. With empathy for the language-challenged and abundant humor, Wyner deconstructs the learning process, revealing how to build a foreign language in your mind from the ground up.  Starting with pronunciation, you’ll learn how to rewire your ears and turn foreign sounds into familiar sounds. You'll retrain your tongue to produce those sounds accurately, using tricks from opera singers and actors. Next, you'll begin to tackle words, and connect sounds and spellings to imagery, rather than translations, which will enable you to think in a foreign language.  And with the help of sophisticated spaced-repetition techniques, you'll be able to memorize hundreds of words a month in minutes every day. Soon, you'll gain the ability to learn grammar and more difficult abstract words--without the tedious drills and exercises of language classes and grammar books.  This is brain hacking at its most exciting, taking what we know about neuroscience and linguistics and using it to create the most efficient and enjoyable way to learn a foreign language in the spare minutes of your day.

    Murray takes a lively and inspiring approach to writing and revision that does not condescend but invites students into the writer's studio.

    The main objectives of this text are to inform students of learning theoretical principles, concepts, and research findings, especially as they relate to education, and to provide applications of principles and concepts in settings where teaching and learning occur.

    This book will teach you how to structure and run effective customer interviews, find candidates, and turn learnings into action.

    "Ace Your Teacher Interview" offers specific questions and responses gathered from dozens of principals and administrators across the country, along with a creative range of inside information on what impresses interview committees. This book is designed to provide readers with practical and realistic advice that informs and illustrates without being dogmatic or professorial. Teachers and college students majoring in education as well as people entering teaching from other professions will find this book a valuable resource. Key Features 149 of the most frequently asked interview questions, including the one question you must be able to answer, 99 basic questions, and 39 zingers to watch out for Comprehensive information on preparing for job interviews 10 questions you should ask interviewers, etc.

    William R. Miller and Stephen Rollnick explain current thinking on the process of behavior change, present the principles of MI, and provide detailed guidelines for putting it into practice. Case examples illustrate key points and demonstrate the benefits of MI in addictions treatment and other clinical contexts. The authors also discuss the process of learning MI. The volume’s final section brings together an array of leading MI practitioners to present their work in diverse settings.

    With a vivid, humorous, and too familiar scenario they show a manager loaded down by all the monkeys that have jumped from their rightful owners onto his back. Then step by step they show how managers can free themselves from doing everyone else's job and ensure that every problem is handled by the proper staff person. By using Oncken's Four Rules of Monkey Management managers will learn to become effective supervisors of time, energy, and talent -- especially their own.If you have ever wondered why you are in the office on the weekends and your staff is on the golf course, The One Minute Manager Meets the Monkey is for you. It's priceless!

    Conceived as a handbook and teaching aid for artists, instructors, and students, this timeless book presents Albers’s unique ideas of color experimentation in a way that is valuable to specialists as well as to a larger audience.Originally published by Yale University Press in 1963 as a limited silkscreen edition with 150 color plates, Interaction of Color first appeared in paperback in 1971, featuring ten representative color studies chosen by Albers. The paperback has remained in print ever since and is one of the most influential resources on color for countless readers.This new paperback edition presents a significantly expanded selection of more than thirty color studies alongside Albers’s original unabridged text, demonstrating such principles as color relativity, intensity, and temperature; vibrating and vanishing boundaries; and the illusions of transparency and reversed grounds. Now available in a larger format and with enhanced production values, this expanded edition celebrates the unique authority of Albers’s contribution to color theory and brings the artist’s iconic study to an eager new generation of readers.

    Step-by-step instructions work with dozens of reproducible handouts and worksheets help trainers and speakers minimize preparation time­­and maximized training success.

    Blending theory with practice, the book helps pre-service and in-service teachers develop the knowledge, skills, attitudes, and beliefs they'll need to construct learning environments that make it possible for all students to reach their potential.