No Filter: The Inside Story of Instagram


Sarah Frier - 2020
    Since its creation in 2010, Instagram’s fun and simple interface has captured our collective imagination, swiftly becoming a way of life. In No Filter: The Inside Story of Instagram, technology reporter Sarah Frier explains how Instagram’s founders married art and technology to overcome skeptics and to hook the public on visual storytelling. At first, Instagram initially attracted artisans, but then the platform exploded in popularity among the masses, creating an entire industry of digital influencers that’s now worth tens of billions of dollars. Eighteen months after Instagram’s launch and explosive growth, the founders—Kevin Systrom and Mike Krieger—made the gut-wrenching decision to sell the company to Facebook. For most companies, that would be the end of the story; but for Instagram, it was only the beginning. Instagram borrowed some lessons from Facebook and rejected others, until eventually its success stirred tension with Facebook’s CEO Mark Zuckerberg, just as Facebook became embroiled in a string of public crises. Frier unearths the details that led to the cofounders’ departure, bringing to light dramatic moments unknown to the public until now. At its heart, No Filter draws on unprecedented exclusive access—from the founders of Instagram, as well as employees, executives, and competitors; hedge fund billionaire Ray Dalio; Anna Wintour of Vogue; Kris Jenner of the Kardashian-Jenner empire; and a plethora of influencers, from fashionistas with millions of followers to owners of famous dogs worldwide—to show how Instagram has fundamentally changed the way we communicate, shop, eat, and travel. The book brings readers inside users’ strategies to craft their personal image and fame, explaining how the company’s product decisions have affected the structure of our society. From teenagers to the pope, No Filter tells the captivating story of how Instagram not only created a new industry but also changed our lives.

Learn Me Good


John Pearson - 2006
    He has forty children, and all of them have different mothers..."Jack Woodson was a thermal design engineer for four years until he was laid off from his job. Now, as a teacher, he faces new challenges. Conference calls have been replaced with parent conferences. Product testing has given way to standardized testing. Instead of business cards, Jack now passes out report cards. The only thing that hasn't changed noticeably is the maturity level of the people surrounding him all day.Learn Me Good is Jack's hilarious retelling of his harrowing rookie year, written as a series of emails to Fred Bommerson, his former engineering coworker. Inspired by real-life experiences of rambunctious and precocious children, lesson plans gone awry, and incredibly outrageous quotes, this laugh a minute page turner will give you a new appreciation for educators. Jack holds a March Mathness tournament, he faces a child's urgent declaration of "My bowels be runnin'!", and he mistakenly asks one girl's mother if she is her brother. With subject lines such as "Irritable Vowel Syndrome," "In math class, no one can hear you scream," and "I love the smell of Lysol in the morning," Jack fills each email with sarcastic (yet loving) humor, insightful observations, and plenty of irreverent wit.If you've ever taught, you will undoubtedly recognize aspects of your own students in Jack's classroom. If you've never set foot in a classroom, you will still appreciate the funny quirks, behaviors, and quotes from the kids and adults alike."I teach, therefore I am...poor!"

Team Secrets Of The Navy Seals: The Elite Military Force's Leadership Principles For Business


Anonymous
    From his learned wisdom as a veteran SEAL, the author guides the reader through the keys to leadership success and the role of a leader in building a well-organized, competent, resourceful group of professionals who work together creatively to achieve results.The business world can be ruthless, but with the team secrets of the best of the best you can expect fast results, improved cooperation, and production.

Googled: The End of the World as We Know It


Ken Auletta - 2009
    This is a ride on the Google wave, and the fullest account of how it formed and crashed into traditional media businesses. With unprecedented access to Google's founders and executives, as well as to those in media who are struggling to keep their heads above water, Ken Auletta reveals how the industry is being disrupted and redefined.Auletta goes inside Google's closed-door meetings, introducing Google's notoriously private founders, Larry Page and Sergey Brin, as well as those who work with - and against - them. In Googled, the reader discovers the 'secret sauce' of the company's success and why the worlds of 'new' and 'old' media often communicate as if residents of different planets. It may send chills down traditionalists' spines, but it's a crucial roadmap to the future of media business: the Google story may well be the canary in the coal mine.Googled is candid, objective and authoritative. Crucially, it's not just a history or reportage: it's ahead of the curve and unlike any other Google books, which tend to have been near-histories, somewhat starstruck, now out of date or which fail to look at the full synthesis of business and technology.

Hatching Twitter: A True Story of Money, Power, Friendship, and Betrayal


Nick Bilton - 2013
    In barely six years, a small group of young, ambitious programmers in Silicon Valley built an $11.5 billion business out of the ashes of a failed podcasting company. Today Twitter boasts more than 200 million active users and has affected business, politics, media, and other fields in innumerable ways. Now Nick Bilton of the New York Times takes readers behind the scenes with a narrative that shows what happened inside Twitter as it grew at exponential speeds. This is a tale of betrayed friendships and high-stakes power struggles as the four founders—Biz Stone, Evan Williams, Jack Dorsey, and Noah Glass—went from everyday engineers to wealthy celebrities, featured on magazine covers, Oprah, The Daily Show, and Time’s list of the world’s most influential people. Bilton’s exclusive access and exhaustive investigative reporting—drawing on hundreds of sources, documents, and internal e-mails—have enabled him to write an intimate portrait of fame, influence, and power. He also captures the zeitgeist and global influence of Twitter, which has been used to help overthrow governments in the Middle East and disrupt the very fabric of the way people communicate.

Mastermind: How Dave Brailsford Reinvented the Wheel


Richard Moore - 2013
    Leading cycling writer Richard Moore's profile of Dave Brailsford, the head of Team Sky and the man who masterminded the British Cycling revolution, gives a unique insight into the psychology of one of the most fascinating figures in world sport.

The Science of Marketing: When to Tweet, What to Post, How to Blog, and Other Proven Strategies


Dan Zarrella - 2012
    It uses a combination of marketing, statistical, and psychological research to explain why and, more importantly, how, companies should adapt marketing strategies such as blogging, social media, email marketing, and webinars to achieve maximium results.The book contradicts what the author calls the "unicorns and rainbows" strategy that simply encourages companies to love their customers and hug their followers. Instead, the book offers more substantial, proven tactics and tips gathered through scientific research and techniques.Lists what time of day and what day of the week the most retweets occur Explains why weekends are best for Facebook sharing, which blog posts lead to comments, why early mornings are best for emails, and how to blog to acquire links Describes how to avoid crowding your content The Science of Marketing provides the research and tools to help you make a stronger impact in the digital marketing space.

Hacking Engagement: 50 Tips & Tools To Engage Teachers and Learners Daily (Hack Learning Series Book 7)


James Alan Sturtevant - 2016
    Many students are bored and disengaged Teachers are handcuffed by outdated textbooks, standardized curriculum, and disinterested students. What if you could solve these problems immediately and excite even your most reluctant learners daily? Read it Today and Engage tomorrow! 33-year veteran teacher, author, presenter, and engagement guru James Alan Sturtevant makes it easy, with incredible teacher tips and tools for both the veteran and student teacher--50 engagement tools that you can begin using right now, with no special training or boring professional development. Easily rebrand your class and connect with all students Are you the teacher students "hate"? Do kids groan when they walk into your classroom? Engaging learners is all about connecting and making education fun. With Sturtevant's education tips and creative teaching tools, students will rebrand you and your class as their favorites. Best of all, they'll engage with every lesson you teach, every single day! 50 Tips and Tools Unlike other education books that weigh you down with archaic research and impossible-to-implement strategies, Hacking Engagement, the 7th book in the popular Hack Learning Series, provides 50 unique, exciting, and actionable tips and tools that you can apply right now. And there's something here for every teacher--no matter what grade or subject you teach. Try one of these amazing engagement strategies tomorrow: Engage the Enraged Create Celebrity Couple Nicknames Hash out a Hashtag Empower Students to Help You Uncover Your Biases Avoid the Great War on Yoga Pants Let Your Freak Flag Fly Become a Proponent of the Exponent Trade Blah, Blah, Blah for Zen Transform Your Class into a Focus Group Commit to Engagement Try at least one tip or tool now and witness an amazing transformation in your classroom and school. Are you ready to engage? Scroll up and grab your copy of Hacking Engagement now.

HR from the Heart: Inspiring Stories and Strategies for Building the People Side of Great Business


Libby Sartain - 2003
    They bridge the gaps between the individual and the collective, the person and the purpose. The most successful and effective HR professionals see their careers as a calling, and their work, though driven by corporate goals, is graced by a sense of purpose, a profound generosity, and a love for what they do and the constituencies they serve.HR from the Heart is a book for HR practitioners who love their jobs -- or want to. Libby Sartain, one of the country's top human resources executives, reveals how HR professionals create a synergy between business objectives and the needs and wants of employees. This inspiring book is equal parts motivational message and how-to, confessional and career guide. Filled with stories from Sartain's considerable experience, HR from the Heart offers a first-hand perspective on forging relationships, selling HR to the company, taking diversity beyond ""by the book,"" keeping policy in perspective, and more -- all while making the right career moves, staying engaged, and forwarding the strategic goals of the company."

The Power of Regret: How Looking Backward Moves Us Forward


Daniel H. Pink - 2022
    Pink explains in The Power of Regret. They're a universal and healthy part of being human. And understanding how regret works can help us make smarter decisions, perform better at work and school, and bring greater meaning to our lives.Drawing on research in social psychology, neuroscience, and biology, Pink debunks the myth of the "no regrets" philosophy of life. And using the largest sampling of American attitudes about regret ever conducted as well as his own World Regret Survey--which has collected regrets from more than 15,000 people in 105 countries--he lays out the four core regrets that each of us has. These deep regrets offer compelling insights into how we live and how we can find a better path forward.As he did in his bestsellers Drive, When, and A Whole New Mind, Pink lays out a dynamic new way of thinking about regret and frames his ideas in ways that are clear, accessible, and pragmatic. Packed with true stories of people's regrets as well as practical takeaways for reimagining regret as a positive force, The Power of Regret shows how we can live richer, more engaged lives.

Tell Everyone: Why We Share and Why It Matters


Alfred Hermida - 2014
    It is a much-needed alternative to the commentators who blather on about the perils of the Internet and social media. Tell Everyone is a manifesto on the power of social media and the ways in which it can be harnessed for good.Bringing together journalistic flair and academic rigour, online news pioneer and social media maven Alfred Hermida debunks the idea of Twitter as an echo chamber or Instagram as a place for narcissists. Instead Hermida places our fears about social media in context by showing how we have always been suspicious about new ways to communicate. He takes on the notion of slacktivism to show how individuals come together through social media to push for the common good.Tell Everyone reveals how social media is becoming the planet's nervous system. It highlights how we are using social media to amplify the power of individuals, challenge elites and make decisions, from choosing politicians to doing business to raising money for charity. Tell Everyone is a must-read tour of journalistic blunder, corporate PR fiascos, social movements and revolutions.

The Art of Work


Jeff Goins - 2015
    This is a book about discovering your life's work, that treasure of immeasurable worth we all long for. Its about the task you were born to do. As Jeff Goins explains, the search begins with passion but does not end there. Only when our interests connect with the needs of the world do we begin living for a larger purpose. Those who experience this intersection experience something exceptional and enviable. Though it is rare, such a life is attainable by anyone brave enough to try. Through personal experience, compelling case studies, and current research on the mysteries of motivation and talent, Jeff shows readers how to find their vocation and what to expect along the way.

Our Iceberg Is Melting: Changing and Succeeding Under Any Conditions


John P. Kotter - 2005
    Fred must cleverly convince and enlist key players, such as Louis, the head penguin; Alice, the number two bird; the intractable NoNo the weather expert; and a passle of school-age penguins if he is to save the colony.Their delightfully told journey illuminates in an unforgettable way how to manage the necessary change that surrounds us all. Simple explanatory material following the fable enhances the lasting value of these lessons.Our Iceberg Is Melting is at once charming, accessible and profound; a treat for virtually any reader.

Caught Between the Dog and the Fireplug, or How to Survive Public Service


Kenneth H. Ashworth - 2001
    The book is written as a series of lively, entertaining letters of advice from a sympathetic uncle to a niece or nephew embarking on a government career. The book will interest students and teachers of public administration, public affairs, policy development, leadership, or higher education administration. Ashworth's advice will also appeal to anyone who has ever been caught in a tight spot will working in government service.

Beyond The To-Do List: Goals


Erik Fisher - 2013