How to Be a Winner-Cassette


Zig Ziglar - 1990
    In this life-enhancing audio, Ziglar helps listeners develop the attitude needed to win at anything.

Grow a Pair: How to Stop Being a Victim and Take Back Your Life, Your Business, and Your Sanity


Larry Winget - 2013
     A five-time bestselling author and one of the country’s leading business speakers, Larry has made a reputation for being the first to challenge the positive-attraction gurus and the law-of-attraction bozos with his commonsense approach to success. Larry doesn’t sugar-coat, and he isn’t afraid to make people uncomfortable, because he wants us to stop making excuses, and start getting results. In Grow a Pair, Larry takes on entitlement culture, the self-help movement, political correctness, and more. We’ve all heard the phrase “grow a pair,” but Larry’s advice isn’t about anatomy— it’s about attitude. To get the success we want, we need to reject victimhood in favor of being assertive and finally taking some responsibility. With prescriptive advice on goal achieving, career, personal finance, and more, Grow a Pair will give the readers the kick in the pants they need.

Networking for People Who Hate Networking: A Field Guide for Introverts, the Overwhelmed, and the Underconnected


Devora Zack - 1991
    Or at least learn how to fake it. Not at all. There is another way. This book shatters stereotypes about people who dislike networking. They're not shy or misanthropic. Rather, they tend to be reflective—they think before they talk. They focus intensely on a few things rather than broadly on a lot of things. And they need time alone to recharge. Because they've been told networking is all about small talk, big numbers and constant contact, they assume it's not for them. But it is! Zack politely examines and then smashes to tiny fragments the "dusty old rules" of standard networking advice. She shows how the very traits that ordinarily make people networking-averse can be harnessed to forge an approach that is just as effective as more traditional approaches, if not better. And she applies it to all kinds of situations, not just formal networking events. After all, as she says, life is just one big networking opportunity?a notion readers can now embrace.

The 10x Rule: The Only Difference Between Success and Failure


Grant Cardone - 2011
    To reach the next level, you must understand the coveted 4th degree of action. This 4th degree, also known as the 10 X Rule, is that level of action that guarantees companies and individuals realize their goals and dreams.The 10 X Rule unveils the principle of "Massive Action," allowing you to blast through business clichZs and risk-aversion while taking concrete steps to reach your dreams. It also demonstrates why people get stuck in the first three actions and how to move into making the 10X Rule a discipline. Find out exactly where to start, what to do, and how to follow up each action you take with more action to achieve Massive Action results.Learn the "Estimation of Effort" calculation to ensure you exceed your targets Make the Fourth Degree a way of life and defy mediocrity Discover the time management myth Get the exact reasons why people fail and others succeed Know the exact formula to solve problems Extreme success is by definition outside the realm of normal action. Instead of behaving like everybody else and settling for average results, take Massive Action with The 10 X Rule, remove luck and chance from your business equation, and lock in massive success.

Designing Your Work Life: How to Thrive and Change and Find Happiness at Work


Bill Burnett - 2020
    They have answers" --The NYT)--a job-changing, outlook-changing, life-changing book that shows us how to transform our work lives and create a dream job that is meaningful without necessarily changing the job we have.Dysfunctional Belief: I'm stuck in a lousy situation (and there's nothing I can do about it).Reframe: I'm stuck in a lousy situation (and I'm finding the problems and the solutions).Bill Burnett and Dave Evans successfully taught graduate and undergraduate students at Stanford University and readers of their best-selling book, Designing Your Life ("The prototype for a happy life." --Brian Lehrer, NPR), that designers don't analyze, worry, think, complain their way forward; they build their way forward. In Designing Your Work Life, Burnett and Evans show us how design thinking can transform our present job and our experience of work in general by utilizing the designer mindsets: Curiosity. Reframing. Radical collaboration. Awareness. Bias to action. Storytelling.Dysfunctional Belief: Good enough isn't good enough.Reframe: Good enough is GREAT--for now. Burnett and Evans show us how, with tools, tips, and ideas, to enjoy what we have and to live in a state of "good enough, for now," one of the strongest, most effective reframes there is, and how this idea, once understood and accepted, can make new possibilities available, giving us the energy to enjoy the present moment and allowing us to begin to prototype possible futures. And if we want to quit? Burnett and Evans show us how to use the job we have to get the job we want (in another company), and show us as well, the art and science of quitting (leave the campsite better than we found it), using the power of the quit design to reframe how we finish our current job and get a better one. They write, as well, about how the work world is changing as the automation of work increases (hello Alexa, artificial intelligence, drones, and robots); how thinking like a designer can make us flexible, and ready to adapt to change . . .

Words That Change Minds: The 14 Patterns for Mastering the Language of Influence


Shelle Rose Charvet - 1995
     Do you work and live with people who are hard to convince? Who dismiss ideas before even thinking about them? Do you want to know how to influence people, without being manipulative? Want to find out how people get motivated, make decisions, to be more persuasive with everyone? Learn how to use the right words with the right people, and get through the “Communication Wall” Have you ever felt like you were talking to a wall? Well, that’s a very accurate description of what’s happening when 2 people are communicating! Everyone has a metaphorical “Communication Wall” around them to protect them from “bad people”. But in all of our walls, we have left some bricks out, to let the “good people” communicate with us. The problem in communication is not the wall, because the wall is standard equipment that everyone has. The problem comes from the holes where the bricks have been left out. The holes come in specific shapes, unique to each person. And if you want to communicate with that person, you need to use words, and behavior that fit exactly with the holes in the other person’s wall. Shelle Rose Charvet, best-selling author of Words That Change Minds shows you how to match your language to people around you (in your work, with your colleagues, your boss and your clients, and at home, with your partner, family and other relationships). Learn the persuasion psychology, spark interest and enthusiasm and get what you want. In Words That Change Minds you will: - Learn the influence science and practice. - Discover the ways people unconsciously get motivated, process information and make decisions. - Decode any communication problem and solve it. - Find out how to pry open mental space in even the most closed of minds. - Create rapport and credibility with anyone. - Avoid inadvertently saying or doing the wrong thing. - Get practical applications for sales, marketing, recruiting, negotiation, teaching, training, communication at work, conflict resolution. - Increase your impact in interpersonal communication, teamwork, and in mass communication. Words That Change Minds is based on the Language and Behavior Profile, (LAB Profile® for short) – a powerful tool that enables you to understand, predict and influence behavior by de-coding the language people use. You can directly influence people one-on-one, in groups and even in mass communication by customizing your language to match their subconscious Motivation Patterns. Increase your impact, improve relationships and reduce conflicts, by using the Words That Change Minds. The NEW 3rd edition of Words That Change Minds has more than 50% new material; examples, research, advanced applications, with 7 completely new chapters, including: 1. How to Complete a LAB Profile® 2. Conversational Coaching with the LAB Profile® 3. Understanding and Working with Combination Patterns 4. Solving Communication Problems 5. Influencing Strategies and Techniques 6. The LAB Profile® of Conflict 7. LAB Profile® Inventions and Tools, and more. Interested? Just scroll up and get your copy today! About the author: Shelle Rose Charvet is a bestselling author and the international expert on Influencing Language.

The Outward Mindset: Seeing Beyond Ourselves


The Arbinger Institute - 2016
    Their newest book, The Outward Mindset, reflects their latest research and experience and offers a new and intuitive way to teach people how to implement mindset change in themselves and scale it across organizations, with incredible effect. One's mindset governs how one views the world, what one does, and how one does it. One's mindset can be self-focused, which Arbinger calls an inward mindset, or it can be inclusive of others, which Arbinger calls an outward mindset. It turns out that our own actions, and others responses to those actions, end up being dramatically different depending on which mindset we are operating from. The Outward Mindset teaches readers how to shift more fully to an outward mindset and how to help others, even whole organizations, to make that shift a shift that sparks innovation, increases accountability, and transforms collaboration, engagement, and fulfillment."

QBQ! The Question Behind the Question: Practicing Personal Accountability in Work and in Life


John G. Miller - 2004
    No organization—or individual—can successfully compete in the marketplace, achieve goals and objectives, provide outstanding service, engage in exceptional teamwork, or develop people without personal accountability.   John G. Miller believes that the troubles that plague organizations cannot be solved by pointing fingers and blaming others. Rather, the real solutions are found when each of us recognizes the power of personal accountability. In QBQ! The Question Behind the Question®, Miller explains how negative, ill-focused questions like “Why do we have to go through all this change?” and “Who dropped the ball?” represent a lack of personal accountability. Conversely, when we ask better questions—QBQs—such as “What can I do to contribute?” or “How can I help solve the problem?” our lives and our organizations are transformed.THE QBQ! PROMISEThis remarkable and timely book provides a practical method for putting personal accountability into daily actions, with astonishing results: problems are solved, internal barriers come down, service improves, teams thrive, and people adapt to change more quickly. QBQ! is an invaluable resource for anyone seeking to learn, grow, and change. Using this tool, each of us can add tremendous worth to our organizations and to our lives by eliminating blame, victim-thinking, and procrastination.                                                                                                 QBQ! was written more than a decade ago and has helped countless readers practice personal accountability at work and at home. This version features a new foreword, revisions and new material throughout, and a section of  FAQs that the author has received over the years.

Positive Mental Attitude: The Science of Success by Napoleon Hill


Napoleon Hill - 2013
    It contains the material from “Think and Grow Rich,” “The Law of Success” and others. Anyone who uses even a few of the 17 Principles of Success will be successful. Highlight what works for you, review your notes, and launch your career.The book has a linked table of contents for easy reference.Napoleon Hill's work has touched the lives of countless thousands through his lectures, teachings, and prolific writings. His internationally known books Think and Grow Rich and The Law of Success have become the standards of motivational literature against which all others are measured. To make available in perpetuity the success principles he spent a lifetime identifying and sharing with others, on August 21, 1962, Dr. Hill and his wife, Annie Lou, founded the Napoleon Hill Foundation. A not-for-profit corporation, the Foundation's sole purpose is to continue to spread his philosophy of success through the co-operation and support of others, rather than at their expense. The 17 principles of success he quantified in his writings and lectures aid not only the individual who practices them, but all those with whom he comes in contact, as well. Those principles along with his lifelong published works and yet unpublished manuscripts, recordings, and courses comprise the legacy Dr. Hill endowed in the Foundation. Dr. Hill enjoyed close friendships with many of the turn-of-the-century business leaders who played a significant role in shaping the destiny of America and the world. Thomas Edison, Henry Ford, Harvey Firestone, Theodore Roosevelt, and Alexander Graham Bell were but a few who freely shared the secrets of how they attained their success with Dr. Hill.Andrew Carnegie so strongly believed in the universal principles of success that he sponsored the research and writing that became the first authoritative treatise on the subject, the Personal Success Philosophy of Achievement by Napoleon Hill. This practical self-study program will help you thoroughly understand and apply the 17 principles of success in your own life, to achieve any goal — however ambitious.

The Good Psychopath's Guide to Success


Andy McNab - 2014
    He first met SAS hero Andy McNab during a research project. What he found surprised him. McNab is a diagnosed psychopath but he is a GOOD PSYCHOPATH. Unlike a BAD PSYCHOPATH, he is able to dial up or down qualities such as ruthlessness, fearlessness, conscience and empathy to get the very best out of himself – and others – in a wide range of situations.Drawing on the combination of Andy McNab’s wild and various experiences and Professor Kevin Dutton’s expertise in analysing them, together they have explored the ways in which a good psychopath thinks differently and what that could mean for you. What do you really want from life, and how can you develop and use qualities such as charm, coolness under pressure, self-confidence and courage to get it? The Good Psychopath Manifesto gives you a unique and entertaining road-map to self-fulfillment both in your personal life and your career.

Together is Better: A Little Book of Inspiration


Simon Sinek - 2016
    Sinek's latest work, Together is Better, is a little book of inspiration for the modern world. Most of us live our lives by accident - we live as it happens. Fulfilment comes when we live our lives on purpose.'What are you going to do with your life? What are you doing with your life now?''Do you have goals? A vision? A clear sense of why you do what you do?'Almost everyone knows someone who has grappled with at least one of these questions. The answers can often seem elusive or uncertain.Though there are many paths to follow into the unknown future, there is one way that dramatically increases the chances we will enjoy the journey. To travel with someone we trust.We can try to build a successful career or a happy life alone, but why would we?Together is better.This unique and delightful little book makes the point that together is better in a quite unexpected way. Simon Sinek, bestselling author of Start With Why and Leaders Eat Last, blends the wisdom he has gathered from around the world with a heartwarming, richly illustrated original fable.Working hard for something we don't care about is called stress. Working hard for something we love is called passion.

The Up Side of Down: Why Failing Well Is the Key to Success


Megan McArdle - 2014
    So do most small businesses. And most of us, if we are honest, have experienced a major setback in our personal or professional lives. So what determines who will bounce back and follow up with a home run? If you want to succeed in business and in life, Megan McArdle argues in this hugely thought-provoking book, you have to learn how to harness the power of failure.McArdle has been one of our most popular business bloggers for more than a decade, covering the rise and fall of some the world’s top companies and challenging us to think differently about how we live, learn, and work. Drawing on cutting-edge research in science, psychology, economics, and business, and taking insights from turnaround experts, emergency room doctors, venture capitalists, child psychologists, bankruptcy judges, and mountaineers, McArdle argues that America is unique in its willingness to let people and companies fail, but also in its determination to let them pick up after the fall. Failure is how people and businesses learn. So how do you reinvent yourself when you are down?Dynamic and punchy, McArdle teaches us how to recognize mistakes early to channel setbacks into future success. The Up Side of Down marks the emergence of an author with her thumb on the pulse whose book just might change the way you lead your life.

Influencer: The Power to Change Anything


Kerry Patterson - 2007
    You'll be taught each and every step of the influence process-including robust strategies for making change inevitable in your personal life, your business, and your world. You'll learn how to:- Identify a handful of high-leverage behaviors that lead to rapid and profound change.- Apply strategies for changing both thoughts and actions.- Marshall six sources of influence to make change inevitable.Influencer takes you on a fascinating journey from San Francisco to Thailand where you'll see how seemingly “insignificant” people are making incredibly significant improvements in solving problems others would think impossible. You'll learn how savvy folks make change not only achievable and sustainable, but inevitable. You'll discover why some managers have increased productivity repeatedly and significantly-while others have failed miserably.

Focal Point: A Proven System to Simplify Your Life, Double Your Productivity, and Achieve All Your Goals


Brian Tracy - 2001
    In Focal Point, Tracy brings together the very best ideas on personal management into a simple, easy-to-use plan. Focal Point helps readers analyze their lives in seven key areas and shows them how to develop focused goals and plans in each.This best-selling guide provides timeless truths that have been discovered by the most effective people throughout the ages, answering questions like: * How can I get control of my time and my life? * How can I achieve maximum career success and still balance my personal life? * How can I accelerate the achievement of all my goals? Focal Point shows readers how to develop absolute clarity about what they want, and how they can achieve supreme satisfaction, both personally and professionally.

How to Argue and Win Every Time: At Home, At Work, In Court, Everywhere, Every Day


Gerry Spence - 1995
    So you want to know how to compose the winning arguent? How to prepare it? Deliver it? Spense believes that argument begins with the person, and that to argue successfully one must accomplish more than mere teechnique. He maintains that success in arguments, as in life, is a derivative of personal growth, of discoverring who we are, and embracing the uniqueness that is individual to each of us. The Laws of Arguing According to Gerry Spence1. Everyone is capable of making the winning aargument.2. Winning is getting what we want, which also means helping "others" get what they want.3. Learn that words are a weapon, and can be used hostilely in combat.4. Know that there is always a "biological advantage" of delivering the TRUTH.5. Assault is not argument.6. Use fear as an ally in pubic speaking or in argument. Learn to convert its energy.7. Let emotions show and don't discourage passion.8. Don't be blinded by brilliance.9. Learn to speak with the body. The body sometimes speaks more powerfully than words. 10 Know that the enemy is not the person with whom we are engaged in a failing argument, but the vision within ourselves