Publication Manual of the American Psychological Association(r)


American Psychological Association - 1952
    With millions of copies sold, the Publication Manual of the American Psychological Association is the style manual of choice for writers, editors, students, educators, and professionals in psychology, sociology, business, economics, nursing, social work, and justice administration, and other disciplines in which effective communication with words and data is fundamental.In addition to providing clear guidance on grammar, the mechanics of writing, and APA style, the Publication Manual offers an authoritative and easy-to-use reference and citation system and comprehensive coverage of the treatment of numbers, metrication, statistical and mathematical data, tables, and figures for use in writing, reports, or presentations. The new edition has been revised and updated to include: The latest guidelines and examples for referencing electronic and online sources New and revised guidelines for submitting papers electronically Improved guidelines for avoiding plagiarism Simplified formatting guidelines for writers using up-to-date word-processing software All new guidelines for presenting case studies Improved guidelines for the construction of tables Updates on copyright and permissions issues for writers New reference examples for audiovisual media and patents An expanded and improved index for quick and easy access Writers, scholars, and professionals will also find: New guidelines on how to choose text, tables, or figures to present data Guidelines for writing cover letters for submitting articles for publication, plus a sample letter Expanded guidelines on the retention of raw data New advice on establishing written agreements for the use of shared data New information on the responsibilities of co-authors New and experienced readers alike will find the 5th Edition a complete resource for writing, presenting, or publishing with clarity and persuasiveness.Approximately 400 pages

Retailing Management


Michael Levy - 1998
    Topics covered include category management, international sourcing decisions, activity-based costing, quick response inventory systems and data-based retailing. There is a new chapter on electronic retailing and location, and examples include international, service retailers and small/independent retailers.

Ambient Findability: What We Find Changes Who We Become


Peter Morville - 2005
    Written by Peter Morville, author of the groundbreaking Information Architecture for the World Wide Web, the book defines our current age as a state of unlimited findability. In other words, anyone can find anything at any time. Complete navigability.Morville discusses the Internet, GIS, and other network technologies that are coming together to make unlimited findability possible. He explores how the melding of these innovations impacts society, since Web access is now a standard requirement for successful people and businesses. But before he does that, Morville looks back at the history of wayfinding and human evolution, suggesting that our fear of being lost has driven us to create maps, charts, and now, the mobile Internet.The book's central thesis is that information literacy, information architecture, and usability are all critical components of this new world order. Hand in hand with that is the contention that only by planning and designing the best possible software, devices, and Internet, will we be able to maintain this connectivity in the future. Morville's book is highlighted with full color illustrations and rich examples that bring his prose to life.Ambient Findability doesn't preach or pretend to know all the answers. Instead, it presents research, stories, and examples in support of its novel ideas. Are we truly at a critical point in our evolution where the quality of our digital networks will dictate how we behave as a species? Is findability indeed the primary key to a successful global marketplace in the 21st century and beyond. Peter Morville takes you on a thought-provoking tour of these memes and more -- ideas that will not only fascinate but will stir your creativity in practical ways that you can apply to your work immediately.

Clients From Hell 2: A collection of anonymously-contributed client horror stories from designers (Clients From Hell: A collection of anonymously-contributed client horror stories from designers)


Bryce Bladon - 2012
    The second addition to the Clients From Hell series taps freelance veterans for even more material. Interviews, resources, and particularly poignant tales of client insanity are all included alongside the fan-favourite anecdotes of freelancing dysfunction.For the first time, Clients From Hell takes a step back from finger-pointing and clever name-calling to inform the audience of how to make it as a creative professional. Step one: buy this book. Step two: take heed of these cautionary tales. Step three: we haven't thought of a step three yet. We'll worry about that when revisions come around.Anyone who has ever worked with clients may find these tales frighteningly familiar. New freelancers may think twice about their chosen profession - or at least find relief in the fact that they're not alone in absurd client interactions.And the rest of you? You can just laugh and enjoy your day job.

Architecture: Form, Space, & Order


Francis D.K. Ching - 1979
    K. Ching. Each page has been meticulously revised to incorporate contemporary examples of the principles of form, space, and order - the fundamental vocabulary of every designer. The result is a beautifully illustrated volume that embraces today's forms and looks at conventional models with a fresh perspective. Here, Ching examines every principal of architecture, juxtaposing images that span centuries and cross cultural boundaries to create a design vocabulary that is both elemental and timeless. Among the topics covered are point, line, plane, volume, proportion, scale, circulation, and the interdependence of form and space. While this revision continues to be a comprehensive primer on the ways form and space are interrelated and organized in the shaping of our environment, it has been refined to amplify and clarify concepts. In addition, the Second Edition contains numerous new hand-rendered drawings; expanded section on openings and scale; examples of contemporary architectural design elements; expanded chapter on design principles; new glossary and index categorized by the author; and new 8 1/2 x 11 upright trim. In the Second Edition of Architecture: Form, Space, and Order, the author has opted for a larger format and crisper images. Mr. Ching has retained the style of his hand-lettered text, a hallmark of each of his books. This rich source of architectural prototypes, each rendered in Mr. Ching's signature style, also serves as a guide to architectural drawing. Doubtless, many will want this handsomevolume for the sheer beauty of it. Architects and students alike will treasure this book for its wealth of practical information and its precise illustrations. Mr. Ching has once again created a visual reference that illuminates the world of architectural form.

Succeeding with Your Master's Dissertation: A Step-By-Step Handbook


John Biggam - 2008
     Using case examples of both good and bad student practice, the handbook takes students through each step of the dissertation process, from their initial research proposal to the final submission. The author uses clear illustrations of what students need to do - or not do - to reach their potential, helping them to avoid the most common pitfalls. This essential handbook covers: Producing focused and relevant research objectives Writing your literature review Citing your sources correctly Clearly explaining your use of research methods Writing up your findings Summarizing your work by linking your conclusions to your initial proposal Understanding marking schemes Aimed primarily at Master's students or students on short postgraduate courses in business, humanities and the social sciences, this book is also key reading for supervisors and undergraduates considering postgraduate study.

The Hidden Power of Social Networks: Understanding How Work Really Gets Done in Organizations


Robert L. Cross - 2004
    In The Hidden Power of Social Networks, Cross and Parker, experts in "social network analysis"—a technique that visually maps relationships between people in large, distributed groups - apply this powerful tool to management for the first time. Based on their in-depth study of sixty informal employee networks in well-known companies around the world, Cross and Parker show managers how to conduct a social network analysis of their organization.

Successful Project Management (with Microsoft Project CD-ROM)


Jack Gido - 2008
    Communication is also emphasized, with a focus on how to document and communicate project developments, both within and outside of the team. In-depth coverage of planning, scheduling and cost management is also provided. The authors' goal is to provide many cases that are fun and elicit interesting debates, and this edition includes new end-of-chapter cases. In addition, all new up-to-date Real World Project Management vignettes are included at the beginning and within each chapter, giving you a taste of how project management is practically applied in the workplace. Key points of each chapter are highlighted in Critical Success Factor boxes, providing an overview of the main ideas covered within the chapter. End-of-chapter materials contain questions and Internet exercises that allow you to apply the concepts covered in the chapter. Sprinkled throughout each chapter are boxed questions designed to test your comprehension of key concepts. A trial version of Microsoft Office Project 2007 is included for student use on class projects.

Strategic Marketing


David W. Cravens - 1982
    The new edition of "Strategic Marketing" uses a decision-making process to examine the key concepts and issues involved in analyzing and selecting strategies. Marketing strategy is considered from a total business perspective, examining marketing strategy beyond the traditional emphasis on marketing functions. The length and design of the book offer flexibility in the use of the text material and cases. New features and updated cases have made this text the most relevant text in the market today.

Project Management: A Systems Approach To Planning, Scheduling, And Controlling


Harold R. Kerzner - 1979
    Written by one of the best-known authorities on the subject, this extraordinary edition gives a profound understanding of project management. Content from this book is available as an online continuing professional education course at http: //www.wiley.com/WileyCDA/Section/id-320.... WileyCPE courses are available on demand, 24 hours a day, and are approved by the American Institute of Architects.(PMBOK, PMP, Project Management Professional, and CAPM are registered marks of the Project Management Institute, Inc.)

Financial Management: Theory and Practice


Eugene F. Brigham - 1979
    This supplement outlines the key sections of each chapter, and it provides students with a set of questions and problems similar to those in the text and in the Test Bank, along with worked-out solutions.

Electric Machinery Fundamentals


Stephen J. Chapman - 1991
    MATLAB has been incorporated throughtout, both in examples and problems.

Understanding Organizations


Charles B. Handy - 1976
    In this classics text, Charles Handy argues that the key to successful organizations lies in a better understanding of the needs and motivations of the people within them.Understanding Organizations offers an extended 'dictionary' of the key concepts -- culture, motivations, leadership, role-playing, co-ordinating and consultation -- and then shows how this 'language' can help us find new solutions to familiar problems. Few management writers have been as consistently challenging and influential as Charles Handy. Firmly established as one of the core business texts, this book is essential reading for anyone interested in organizations and how to make them work better.

SEO 2013 & Beyond: Search Engine Optimization Will Never Be The Same Again


Andy Williams - 2012
    Panda was designed to remove low quality content from the search engine results pages. The surprise to many were some of the big name casualties that were taken out by the update. On 24th April 2012, Google went in for the kill when they released the Penguin update. Few SEOs that had been in the business for any length of time could believe the carnage that this update caused. If Google's Panda was a 1 on the Richter scale of updates, Penguin was surely a 10. It completely changed the way we need to think about SEO. On September 28th 2012, Google released a new algorithm update targeting exact match domains (EMDs). I have updated this book to let you know the consequences of owning EMDs and added my own advice on choosing domain names. While I have never been a huge fan of exact match domains anyway, many other SEO books and courses teach you to use them. I'll tell you why I think those other courses and books are wrong.The EMD update was sandwiched in between another Panda update (on the 27th September) and another Penguin update (5th October).Whereas Panda seems to penalize low quality content, Penguin is more concerned about overly aggressive SEO tactics. Stuff that SEOs had been doing for years, not only didn't work any more, but now can actually cause your site to be penalized and drop out of the rankings. That’s right, just about everything you have been taught about Search Engine Optimization in the last 10 years can be thrown out the Window. Google have moved the goal posts. I have been working in SEO for around 10 years and have always tried to stay within the guidelines laid down by Google. This has not always been easy because to compete with other sites, it often meant using techniques that Google frowned upon. Now, if you use those techniques, Google is likely to catch up with you and demote your rankings. In this book, I want to share with you the new SEO. The SEO for 2013 and Beyond.

Economics of the Public Sector


Joseph E. Stiglitz - 1986
    Professor Stiglitz builds on the book's classic strengths: an integrated approach to public economics, a readable and inviting style, and careful attention to real-world problems and applications.