Book picks similar to
Managing Public Relations by James E. Grunig


college-text-books
communication
have-read
non-fiction

Retailing Management


Michael Levy - 1998
    Topics covered include category management, international sourcing decisions, activity-based costing, quick response inventory systems and data-based retailing. There is a new chapter on electronic retailing and location, and examples include international, service retailers and small/independent retailers.

A CEO Only Does Three Things: Finding Your Focus in the C-Suite


Trey Taylor - 2020
    Many owners and CEOs think they have to be involved in every aspect of their business. They spend valuable brainpower on low-priority decisions. Before long, they're overworked and burned out.Instead of doing everything, it's time to focus on the right things.A CEO Only Does Three Things zeroes in on the three pillars of business: culture, people, and numbers. Steeped in twenty-plus years of practical knowledge, training, and consulting with some of the world's largest companies, this indispensable guide shows how to articulate the right culture for your business, hire people with the right mindsets, and inspire your teams to produce optimal results.Hundreds of CEOs have used Taylor's methods to create fulfilled, efficient, professional lives, and you can join them. Learn how to focus on the work you love-and avoid CEO burnout.

This Won't Scale: 41 Plays From The Drift Marketing Team To Help Your Business Cut Through The Noise, Grow Faster Than The Competition & Thrill Your Customers


Dave Gerhardt - 2019
    While most B2B startups obsess over scalability and tracking, Drift takes a different approach. In This Won't Scale, you'll find insider lessons and plays from the Drift Marketing team that have helped the business grow at a hypergrowth rate. It contains 41 plays organized into easy-to-read and reference chapters. Keep it on your desk, thumb through it when you're looking for inspiration and come back to it over time. You’ll discover not only Drift's abnormal approach, but also hear never-before-told stories and learn how to implement Drift's marketing plays into your own marketing strategy.

Change Your Questions, Change Your Life: 7 Powerful Tools for Life and Work


Marilee G. Adams - 2004
    She uses a highly instructive and entertaining story to show how to quickly recognize any undermining questions that pop into your mind--or out of your mouth--and reframe them to achieve amazingly positive and practical results. The third edition includes a new introduction and epilogue and two powerful new tools that show how Question Thinking can dramatically improve coaching and leadership. Based on Adams's decades of research and experience, this book can make a life-transforming difference--as it already has for many thousands of people around the world.

Lead Like a Pirate: Make School Amazing for Your Students and Staff


Shelley Burgess - 2017
    You'll learn where to find the treasure that's already in your classrooms and schools--and how to bring out the very best in your educators.What does it take to be a PIRATE Leader?Passion--both professional and personalA willingness to Immerse yourself in your workGood Rapport with your staff, students and communityThe courage to Ask questions and Analyze what is and isn't workingThe determination to seek positive TransformationAnd the kind of Enthusiasm that gets others excited about educationThe ultimate goal for any education leader is to create schools and districts where students and staff are knocking down the doors to get in rather than out. This book will equip and encourage you to be relentless in your quest to make school amazing for your students, staff, parents, and communities.Are you ready to set sail?

Leadership Roles and Management Functions in Nursing: Theory and Application


Bessie L. Marquis - 1992
    The authors' experiential learning approach makes it easy to put these skills into practice in any health care setting. This book helps students develop the critical thinking ability needed to apply skills on the job—from organizing patient care to motivating staff to managing conflict.

Mass Media Law


Don R. Pember - 1989
    From the laws of libel and privacy to the regulation of advertising and telecommunications, Mass Media Law examines timely issues that are shaping the United States' legal system and the future of media content.

It's All Your Fault!: 12 Tips for Managing People Who Blame Others for Everything


Bill Eddy - 2008
    This is a growing problem?possibly effecting over 25 percent of the US population?and a predictable one that can be managed and keep everyday problems from becoming high conflict disputes.

Negotiate to Win!: Talking Your Way to What You Want


Patrick Collins - 2009
    Patrick Collins, an internationally recognized expert on the subject, offers an original, comprehensive guide to maximizing negotiation skills, whether in a one-on-one encounter or a larger, more formal negotiating session.Collins explains what negotiation is and isn’t (“negotiation is not confrontation”) and discusses ways to overcome the fear of negotiation, strategies for gaining the upper hand by manipulating the environment, and tactics tailored to negotiation type. What he offers is much more than just a guide to “magic words” or a collection of case studies; Collins provides a hard-working handbook on assessing situations and pinpointing the appropriate techniques for any given circumstance. There’s great real-life advice, including details on how to negotiate at restaurants and hotels. The tips are often surprisingly, almost shockingly simple and logical—such as the suggestion to get in line behind a belligerent customer to boost your own chances for success. Readers will come away with a set of “guerrilla negotiating” tactics, and a better understanding of:• when to continue talking and when to walk away• how to identify words that sabotage your best efforts• how to identify cultural customs that will smooth the process• how to bluff for maximum effectivenessEach chapter concludes with “key thoughts” that summarize the main lessons in the preceding pages.Viewing negotiation as both science and art, Collins will help executives, managers, and almost anyone master the skills to have the upper hand in any situation.

Magical Mojo Bags


Lady Gianne - 2013
    A mojo bag is a physical representation of a spell which you can carry with you wherever you go.This book will guide you to making a bag for any intent, and includes complete instructions for the proper care and feeding of your mojo bag and exact recipes for a dozen different bags. Now Available in a Four Volume Set Magical Mojo Bags, Magical Chants, Magical Oil Recipes, and Magical Powder Recipes are now available to readers in Gianne's Grimoire of Personal Power.  Readers receive a discount purchasing the four volume set over buying each book individually.

Return on Character: The Real Reason Leaders and Their Companies Win


Fred Kiel - 2015
    Countless business authors and analysts have assured us that great leadership demands great character. Time and again, we’ve seen that truth play out, as once-thriving organizations falter and fail under the guidance of leaders behaving badly. Why, then, do so many executives remain skeptical about the true value of leadership character? A winning strategy and a sound business model are what really matter, they argue; character is just the icing on the cake.What’s been missing from this debate is hard evidence: data that shows not only that leadership character matters for organizational success, but how it matters; and concrete evidence that it leads to better business results. Now, in this groundbreaking book, respected leadership researcher, adviser, and author Fred Kiel offers that evidence—solid data that demonstrates the connection between character, leadership excellence, and organizational results.After seven years of rigorous research based on a landmark study of more than 100 CEOs and over 8,000 of their employees’ observations, Kiel’s findings show that leaders of strong character achieved up to five times the ROA for their organizations as did leaders of weak character.Return on Character goes on to reveal:• How leadership character is formed, how it creates value, and how that value spreads throughout the organization• How low-character leaders undermine the success of even the best business plans• How leaders at any level can develop the habits of strong character and “unlearn” the habits of poor characterThe book also provides a character-building methodology—step-by-step advice and techniques for assessing your own character habits and improving your performance and that of your organization.Return on Character provides the blueprint for building your own leadership character and creating a character-driven organization that achieves superior business results.

PHR/SPHR: Professional in Human Resources Certification Study Guide


Anne M. Bogardus - 2003
    This comprehensive new edition of the top-selling PHR/SPHR Study Guide provides you expert preparation and review for these challenging exams as well as comprehensive coverage on labor relations, workforce planning, compensation, OSHA regulations.

Collins Business Secrets ? Time Management


Martin H. Manser - 2010
    He consults for business and government organisations, and has written several very successful books.

Dale Carnegie & Associates' Listen!: The Art of Effective Communication


Dale Carnegie - 2017
    Founded in 1912, Dale Carnegie Training has evolved from one man's belief in the power of self-improvement to a performance-based training company with offices worldwide. Dale Carnegie's original body of knowledge has been constantly updated, expanded and refined through nearly a century's worth of real-life business experiences. He is recognized internationally as the leader in bringing out the best in people and over 8 million people have completed a Dale Carnegie course.

Traditions & Encounters, Volume 1 From the Beginning to 1500


Jerry H. Bentley - 2002
    Book annotation not available for this title.Title: Traditions & EncountersAuthor: Bentley, Jerry H./ Ziegler, Herbert F.Publisher: McGraw-Hill CollegePublication Date: 2010/10/08Number of Pages: 460Binding Type: PAPERBACKLibrary of Congress: 2010036144