Creativity, Inc. is a book for managers who want to lead their employees to new heights, a manual for anyone who strives for originality, and the first-ever, all-access trip into the nerve center of Pixar Animation—into the meetings, postmortems, and “Braintrust” sessions where some of the most successful films in history are made. It is, at heart, a book about how to build a creative culture—but it is also, as Pixar co-founder and president Ed Catmull writes, “an expression of the ideas that I believe make the best in us possible.” For nearly twenty years, Pixar has dominated the world of animation, producing such beloved films as the Toy Story trilogy, Monsters, Inc., Finding Nemo, The Incredibles, Up, and WALL-E, which have gone on to set box-office records and garner thirty Academy Awards. The joyousness of the storytelling, the inventive plots, the emotional authenticity: In some ways, Pixar movies are an object lesson in what creativity really is. Here, in this book, Catmull reveals the ideals and techniques that have made Pixar so widely admired—and so profitable.   As a young man, Ed Catmull had a dream: to make the first computer-animated movie. He nurtured that dream as a Ph.D. student at the University of Utah, where many computer science pioneers got their start, and then forged a partnership with George Lucas that led, indirectly, to his founding Pixar with Steve Jobs and John Lasseter in 1986. Nine years later, Toy Story was released, changing animation forever. The essential ingredient in that movie’s success—and in the thirteen movies that followed—was the unique environment that Catmull and his colleagues built at Pixar, based on philosophies that protect the creative process and defy convention, such as:   • Give a good idea to a mediocre team, and they will screw it up. But give a mediocre idea to a great team, and they will either fix it or come up with something better. • If you don’t strive to uncover what is unseen and understand its nature, you will be ill prepared to lead. • It’s not the manager’s job to prevent risks. It’s the manager’s job to make it safe for others to take them. • The cost of preventing errors is often far greater than the cost of fixing them. • A company’s communication structure should not mirror its organizational structure. Everybody should be able to talk to anybody. • Do not assume that general agreement will lead to change—it takes substantial energy to move a group, even when all are on board.

    His life and this book remind us that America remains the land of the brave and generous.” — Tom Brokaw Like many young idealists, Eric Greitens wanted to make a difference, so he traveled to the world’s trouble spots to work in refugee camps and serve the sick and the poor. Yet when innocent civilians were threatened with harm, there was nothing he could do but step in afterward and try to ease the suffering. In studying humanitarianism, he realized a fundamental truth: when an army invades, the weak need protection. So he joined the Navy SEALs and became one of the world’s elite warriors. Greitens led his men through the unforgettable soul-testing of SEAL training and went on to deployments in Kenya, Afghanistan, and Iraq, where he faced harrowing encounters and brutal attacks. Yet even in the deadliest combat situations, the lessons of his humanitarian work bore fruit. At the heart of this powerful story lies a paradox: sometimes you have to be strong to do good, but you also have to do good to be strong. The heart and the fist together are more powerful than either one alone. “If you're restless or itching for some calling you can't name, read this book. Give it to your son and daughter. The Heart and the Fist epitomizes — as does Mr. Greitens's life, present and future — all that is best in this country, and what we need desperately right now.” — Steven Pressfield, author of Gates of Fire “Vivid and compelling . . . a great read.” — Washington Times A Hudson Booksellers Top Ten Nonfiction Book of the Year A USA Today and Publishers Weekly Bestseller WITH A NEW AFTERWORD

    But through self-discipline, mental toughness, and hard work, Goggins transformed himself from a depressed, overweight young man with no future into a U.S. Armed Forces icon and one of the world's top endurance athletes. The only man in history to complete elite training as a Navy SEAL, Army Ranger, and Air Force Tactical Air Controller, he went on to set records in numerous endurance events, inspiring Outside magazine to name him "The Fittest (Real) Man in America."In Can't Hurt Me, he shares his astonishing life story and reveals that most of us tap into only 40% of our capabilities. Goggins calls this The 40% Rule, and his story illuminates a path that anyone can follow to push past pain, demolish fear, and reach their full potential.

    At its heart are Powell's "Thirteen Rules"—notes he gathered over the years and that now form the basis of his leadership presentations given throughout the world. Powell's short but sweet rules—among them, "Get mad, then get over it" and "Share credit"—are illustrated by revealing personal stories that introduce and expand upon his principles for effective leadership: conviction, hard work, and, above all, respect for others. In work and in life, Powell writes, "it's about how we touch and are touched by the people we meet. It's all about the people."A natural storyteller, Powell offers warm and engaging parables with wise advice on succeeding in the workplace and beyond. "Trust your people," he counsels as he delegates presidential briefing responsibilities to two junior State Department desk officers. "Do your best—someone is watching," he advises those just starting out, recalling his own teenage summer job mopping floors in a soda-bottling factory.Powell combines the insights he has gained serving in the top ranks of the military and in four presidential administrations with the lessons he's learned from his immigrant-family upbringing in the Bronx, his training in the ROTC, and his growth as an Army officer. The result is a powerful portrait of a leader who is reflective, self-effacing, and grateful for the contributions of everyone he works with.Colin Powell's It Worked for Me is bound to inspire, move, and surprise readers. Thoughtful and revealing, it is a brilliant and original blueprint for leadership.

    But through sheer determination and by confronting life’s challenges, Ant Middleton has come to know the meaning of true leadership. In First Man In, he shares the core lessons he’s learned over the course of his fascinating, exhilarating life.Special forces training is no walk in the park. The rules are strict and they make sure you learn the hard way, pushing you beyond the limits of what is physically possible. There is no mercy. Even when you are bleeding and broken, to admit defeat is failure.To survive the gruelling selection process to become a member of the elite you need toughness, aggression, meticulous attention to detail and unrelenting self-discipline, all traits that make for the best leaders.After 13 years service in the military, with 4 years as a Special Boat Service (SBS) sniper, Ant Middleton is the epitome of what it takes to excel. He served in the SBS, the naval wing of the special forces, the Royal Marines and 9 Parachute Squadron Royal, achieving what is known as the ‘Holy Trinity’ of the UK’s Elite Forces. As a point man in the SBS, Ant was always the first man through the door, the first man into the dark, and the first man in harm’s way.In this fascinating, exhilarating and revealing book, Ant speaks about the highs and gut-wrenching lows of his life – from the thrill of passing Special Forces Selection to dealing with the early death of his father and ending up in prison on leaving the military – and draws valuable lessons that we can all use in our daily lives.

    How did a penniless artist, a young shepherd, and a playboy poet believe they could carry out such a remarkable feat of strength and endurance, smuggling the general past thousands of Nazi pursuers, with little more than their own wits and courage to guide them?  McDougall makes his way to the island to find the answer and retrace their steps, experiencing firsthand the extreme physical challenges the Resistance fighters and their local allies faced. On Crete, the birthplace of the classical Greek heroism that spawned the likes of Herakles and Odysseus, McDougall discovers the tools of the hero—natural movement, extraordinary endurance, and efficient nutrition. All of these skills, McDougall learns, are still practiced in far-flung pockets throughout the world today. More than a mystery of remarkable people and cunning schemes, Natural Born Heroes is a fascinating investigation into the lost art of the hero, taking us from the streets of London at midnight to the beaches of Brazil at dawn, from the mountains of Colorado to McDougall’s own backyard in Pennsylvania, all places where modern-day athletes are honing ancient skills so they’re ready for anything.  Just as Born to Run inspired readers to get off the treadmill, out of their shoes, and into the natural world, Natural Born Heroes will inspire them to leave the gym and take their fitness routine to nature—to climb, swim, skip, throw, and jump their way to their own heroic feats.

    Legacy is a unique, inspiring handbook for leaders in all fields, and asks: What are the secrets of success – sustained success? How do you achieve world-class standards, day after day, week after week, year after year? How do you handle pressure? How do you train to win at the highest level? What do you leave behind you after you’re gone?What will be your legacy?

    Morale had deteriorated, competition was more intense, and technology was changing faster than at any time in the company's history. "I knew there was nothing to be gained from arguing over the past," Iger writes. "The only thing that mattered was the future, and I believed I had a clear idea of the direction Disney needed to go." It came down to three clear ideas: 1) Create the highest quality content Disney could produce. 2) Embrace and adopt technology instead of fighting it. And 3) Think bigger--think global--and turn Disney into a stronger brand in international markets.Twelve years later, Disney is the largest, most respected media company in the world counting Pixar, Marvel, Lucasfilm and 21st Century Fox among its properties. Its value is nearly five times what it was when Iger took over, and Iger is recognized as one of the most innovative and successful CEOs of our time.Now, he's sharing the lessons he's learned while running Disney and leading its 200,000 employees--taking big risks in the face of historic disruption; learning to inspire the people who work for you; leading with fairness and communicating principles clearly. This book is about the relentless curiosity that has driven Iger for forty-five years, since the day he started as a studio supervisor at ABC. It's also about thoughtfulness and respect, and a decency-over-dollars approach that has become the bedrock of every project and partnership Iger pursues, from a deep friendship with Steve Jobs in his final years to an abiding love of the evolving Star Wars myth."Over the past fourteen years, I think I've learned so much about what real leadership is," Iger writes. "But I couldn't have articulated all of this until I lived it. You can't fake it--and that's one of the key lessons in this book."Librarian Note: This is an Advance Reader Copy issued with ISBN 9780399592096. That ISBN has been moved to the final published copy, found here

    But sheer statistics are not the measure of his true accomplishment, nor do they speak to his own extraordinary learning journey. Now, in Above the Line, he offers to readers his unparalleled insights into leadership, team building and the keys to empowering people to achieve things they might never have thought possible. Despite winning two national championships at Florida in only six seasons, Meyer stepped back from the game at the end of the 2010 season, amid health concerns and a growing awareness that his almost maniacal pursuit of perfection was distorting his priorities, distancing him from his family and taking him away from the reasons he wanted to coach in the first place. When he returned to the sport in 2012 as the head  coach at Ohio State, the school he grew up rooting for, Meyer did so with a renewed sense of the deeper purpose of his work and a profound commitment to life balance that had previously been lacking. What remained constant was his passion for leading, teaching and motivating, forging his football teams into a cohesive whole, playing for one another with selfless commitment and uncommon intensity.  Ohio State’s 2014 season was in many ways Urban Meyer’s master class in leadership. The world knows how the story ended: with the Buckeyes capturing the inaugural College Football Playoff Championship with a 42–20 victory over Oregon, with the team’s third-string quarterback at the helm, in only his third collegiate start. Few remember how it began: with a bad early season loss that sent OSU out of the Top 20, season-ending injuries at the most important position on the team, and then, infinitely worse, the tragic death of a teammate. But this team’s resilience was no accident. In Above the Line, Urban Meyer shares with readers OSU’s groundbreaking game plan—the game plan he followed every day in the Buckeyes’ historic 2014 season—for creating a culture of success that engages and inspires the people around them A student of psychology long before he became a coach, Meyer believes that trust is the bedrock of great achievements and healthy relationships, and explains how to build it, step by step—whether in a team, a family, or a Fortune 500 company. With trust in place, a deep bond unites us in common purpose, and cultivates what he calls "Above the Line" behavior—a learned, empowered response to the challenges we face every day. Writing with his customary candor and humility, Meyer delivers insights both practical and profound—and applicable far beyond the football field. Packed with real-life examples from a storied season, Above the Line offers wisdom and inspiration for taking control and turning setbacks into victories.

    Today the public can't get enough of this once-forgotten explorer, and his actions have made him a model for great leadership and masterful crisis management. Now, through anecdotes, the diaries of the men in his crew, and Shackleton's own writing, Shackleton's leadership style and time-honored principles are translated for the modern business world. Written by two veteran business observers and illustrated with ship photographer Frank Hurley's masterpieces and other rarely seen photos, this practical book helps today's leaders follow Shackleton's triumphant example.

    Convincing others—and yourself—that you are capable of taking charge and achieving more requires insight and courage. Lead from the Outside is the handbook for outsiders, written with an eye toward the challenges that hinder women, people of color, members of the LGBTQ community, and millennials ready to make change. Stacey uses her hard-won insights to break down how ambition, fear, money, and failure function in leadership, and she includes practical exercises to help you realize your own ambition and hone your skills. Lead from the Outside discusses candidly what Stacey has learned over the course of her impressive career in politics, business and the nonprofit world: that differences in race, gender, and class provide vital strength, which we can employ to rise to the top and create real and lasting change.

    Here he narrates his own shocking story of what really happened in the prisons of North Vietnam.

    With candor and ennobling power, McCain tells a story that, in the words of Newsweek, "makes the other presidential candidates look like pygmies."John McCain learned about life and honor from his grandfather and father, both four-star admirals in the U.S. Navy. This is a memoir about their lives, their heroism, and the ways that sons are shaped and enriched by their fathers. John McCain's grandfather was a gaunt, hawk-faced man known as Slew by his fellow officers and, affectionately, as Popeye by the sailors who served under him. McCain Sr. played the horses, drank bourbon and water, and rolled his own cigarettes with one hand. More significant, he was one of the navy's greatest commanders, and led the strongest aircraft carrier force of the Third Fleet in key battles during World War II. John McCain's father followed a similar path, equally distinguished by heroic service in the navy, as a submarine commander during World War II. McCain Jr. was a slightly built man, but like his father, he earned the respect and affection of his men. He, too, rose to the rank of four-star admiral, making the McCains the first family in American history to achieve that distinction. McCain Jr.'s final assignment was as commander of all U.S. forces in the Pacific during the Vietnam War. It was in the Vietnam War that John McCain III faced the most difficult challenge of his life. A naval aviator, he was shot down over Hanoi in 1967 and seriously injured. When Vietnamese military officers realized he was the son of a top commander, they offered McCain early release in an effort to embarrass the United States. Acting from a sense of honor taught him by his father and the U.S. Naval Academy, McCain refused the offer. He was tortured, held in solitary confinement, and imprisoned for five and a half years. Faith of My Fathers is about what McCain learned from his grandfather and father, and how their example enabled him to survive those hard years. It is a story of three imperfect men who faced adversity and emerged with their honor intact. Ultimately, Faith of My Fathers shows us, with great feeling and appreciation, what fathers give to their sons, and what endures.

    Now with a new afterword by the author and photographs taken by him during the conflict, this straight-from-the-shoulder account tells the electrifying truth about the helicopter war in Vietnam. This is Robert Mason’s astounding personal story of men at war. A veteran of more than one thousand combat missions, Mason gives staggering descriptions that cut to the heart of the combat experience: the fear and belligerence, the quiet insights and raging madness, the lasting friendships and sudden death—the extreme emotions of a "chickenhawk" in constant danger.

    You want to learn about the path I took that eventually led me to Zappos, and the lessons I learned along the way. You want to learn from all the mistakes we made at Zappos over the years so that your business can avoid making some of the same ones. You want to figure out the right balance of profits, passion, and purpose in business and in life. You want to build a long-term, enduring business and brand. You want to create a stronger company culture, which will make your employees and coworkers happier and create more employee engagement, leading to higher productivity. You want to deliver a better customer experience, which will make your customers happier and create more customer loyalty, leading to increased profits. You want to build something special. You want to find inspiration and happiness in work and in life. You ran out of firewood for your fireplace. This book makes an excellent fire-starter.