Book picks similar to
Active Listening 2.0: Overcoming Stalls and Objections by Asking the Right Questions at the Right Time by Steve Trang
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Find Out Anything From Anyone, Anytime
James O. Pyle - 2014
Most people trip through life asking bad questions—of teachers, friends, coworkers, clients, prospects, experts, and suspects. Even people trained in questioning, such as journalists and lawyers, commonly ask questions that get partial or misleading answers.People in any profession will immediately benefit by developing the skill and art of good questioning. Find Out Anything From Anyone, Anytime will give you the power to: Identify and practice good questioning techniques Recognize types of questions to avoid Know the questions required when hearing unconfirmed reports or gossip Practice good listening techniques and exploit all leads Determine when and how to control the conversation Gain real expertise fastWithin professional interrogation circles, Pyle is known as a strategic debriefer—meaning there is no one around him more skilled at asking questions and getting answers. He has been training other interrogators in questioning techniques since 1989.
Crack the Case System: Complete Case Interview Prep
David Ohrvall - 2005
David Ohrvall's step-by-step approach combines practical instruction on structuring, analytics and communication, as well as insider tips and insights gained from training thousands of candidates. CTCS includes over 150 bonus videos on mbacase.com, 42 practice cases, homework and drills. About the author: David Ohrvall is the global expert on the topic of case interviews. A dynamic and sought-after speaker, he trains several thousand MBAs and undergraduates each year at premiere business schools around the world, including Wharton, Stanford, Harvard Business School, Chicago Booth, Duke's Fuqua School of Business, INSEAD, Oxford and Cambridge. David also has an extensive private coaching practice that has helped launch hundreds of candidates into consulting, venture capital, and a variety of industries. David is a former management consultant (Bain & Company), and a graduate of the Wharton School (MBA & undergrad). Learn more about David at www.mbacase.com.
Doesn't Hurt to Ask: Using the Power of Questions to Communicate, Connect, and Persuade
Trey Gowdy - 2020
You do not need to be in Congress to champion a cause. From the boardroom to the kitchen table, opportunities to make your case abound, and Doesn't Hurt to Ask shows you how to seize them. By blending gripping case studies from nearly two decades in a courtroom and four terms in national politics with personal stories and practical advice, Trey Gowdy walks you through the tools and the mindset needed to effectively communicate your message.Along the way, Gowdy reflects on the moments in his life when he learned the most about how to argue and convince. He recounts his missteps during his first murder trial, the conversation that changed his view on criminal justice reform, and what he learned while questioning James Comey and Secretary Hillary Clinton.Sharing the techniques he perfected advocating in law and politics, Gowdy helps you identify your objective, understand your personal jury, and engage in the art of questioning so you can be heard, be understood, and, ultimately, move others. Whether it's getting a boss to take a chance on your idea, convincing someone to support your cause, or urging a child to invest more effort in an important task, movement requires persuasion. Doesn't Hurt to Ask shows you how to persuade, no matter the jury and no matter the cause.
Buy-In: Saving Your Good Idea from Getting Shot Down
John P. Kotter - 2010
You know it could make a crucial difference for you, your organization, your community. You present it to the group, but get confounding questions, inane comments, and verbal bullets in return. Before you know what's happened, your idea is dead, shot down. You're furious. Everyone has lost: Those who would have benefited from your proposal. You. Your company. Perhaps even the country. It doesn't have to be this way, maintain John Kotter and Lorne Whitehead. In Buy-In, they reveal how to win the support your idea needs to deliver valuable results. The key? Understand the generic attack strategies that naysayers and obfuscators deploy time and time again. Then engage these adversaries with tactics tailored to each strategy. By "inviting in the lions" to critique your idea--and being prepared for them--you'll capture busy people's attention, help them grasp your proposal's value, and secure their commitment to implementing the solution.The book presents a fresh and amusing fictional narrative showing attack strategies in action. It then provides several specific counterstrategies for each basic category the authors have defined--including:· Death-by-delay: Your enemies push discussion of your idea so far into the future it's forgotten.· Confusion: They present so much data that confidence in your proposal dies.· Fearmongering: Critics catalyze irrational anxieties about your idea.· Character assassination: They slam your reputation and credibility.Smart, practical, and filled with useful advice, Buy-In equips you to anticipate and combat attacks--so your good idea makes it through to make a positive change.
Radical Honesty : How to Transform Your Life by Telling the Truth
Brad Blanton - 1994
It was a shocker! In it, Dr. Brad Blanton, a psychotherapist and expert on stress management, explored the myths, superstitions and lies by which we all live. And this newly revised edition is even worse! Blanton shows us how stress comes not from the environment, but from the self-built jail of the mind. What keeps us in our self-built jails is lying."We all lie like hell," Dr. Blanton says. "It wears us out...it is the major source of all human stress. It kills us." Not telling our friends, lovers, spouses, or bosses about what we do, feel, or think keeps us locked in that mind jail. The way out is to get good at telling the truth, and Dr. Blanton provides the tools we can use to escape from that jail of the mind. This book is the cake with the file in it.In Radical Honesty, Dr. Blanton coaches us on how to have lives that work, how to have relationships that are alive and passionate, and how to create intimacy where none exists. As we have been taught by the philosophical and spiritual sources of our culture for thousands of years, from Plato to Nietzsche, from the Bible to Emerson, the truth shall set you free.
The Leader's Guide to Storytelling: Mastering the Art and Discipline of Business Narrative
Stephen Denning - 2005
Now, in this hands-on guide, Denning explains how you can learn to tell the right story at the right time. Whoever you are in the organization CEO, middle management, or someone on the front lines you can lead by using stories to effect change. Filled with myriad examples, A Leader's Guide to Storytelling shows how storytelling is one of the few available ways to handle the principal and most difficult challenges of leadership: sparking action, getting people to work together, and leading people into the future. The right kind of story at the right time, can make an organization "stunningly vulnerable" to a new idea.
Breakthrough Advertising
Eugene M. Schwartz - 1966
This is not a book just for copywriters and other advertising experts but a book for every business owner, marketing expert or anyone who needs to increase sales.The reason why is because it deals with how to channel the forces in the marketplace which control sales.Put simply, Gene's book addresses the universal problem of all copywriting: How to write a headline — and an ad that follows it — that will open up a whole new market.
Superconnector: Stop Networking and Start Building Business Relationships that Matter
Scott Gerber - 2018
STOP NETWORKING. Seriously, stop doing it. Now. It is time to ditch the old networking-for networking's-sake mentality in favor of a more powerful and effective approach to creating and enhancing connections. In Superconnector, Scott Gerber and Ryan Paugh reveal a new category of professionals born out of the social media era: highly valuable community-builders who make things happen through their keen understanding and utilization of social capital. Superconnectors understand the power of relationship-building, problem-solve by connecting the dots at high levels, and purposefully cause different worlds and communities to interact with the intention of creating mutual value. How can you become a Superconnector? Gerber and Paugh share instructive anecdotes from a who's who roster of high achievers, revealing how to systematically manage a professional community and maximize its value. Of utmost importance is practicing Habitual Generosity, acting on the knowledge that your greatest returns come when you least expect them, and that by putting others' needs first the good karma will flow back to you tenfold. Gerber and Paugh also explore winning strategies such as The Art of Selectivity, a well-honed ability to define which relationships matter most for you and decide how you will maintain them over time. Full of helpful advice on how to communicate with anyone about anything, Google-proof your reputation, and much more, Superconnector is a must-read for those seeking personal and business success.
Fascinate: Unlocking the Secret Triggers of Influence, Persuasion, and Captivation
Sally Hogshead - 2010
It's more persuasive than marketing, advertising, or any other form of communication. And it all starts with seven universal triggers: lust, mystique, alarm, prestige, power, vice, and trust.Fascination plays a role in every type of decision making, from the brands you choose to the songs you remember, from the person you marry to the employees you hire. And by activating the right triggers, you can make anything become fascinating.To explore and explain fascination's irresistible influence, Sally Hogshead looks beyond marketing, delving into behavioral and social studies, historical precedents, neurobiology and evolutionary anthropology, as well as conducting in-depth interviews and a national study of a thousand consumers, to emerge with deeply rooted patterns for why, and how, we become captivated.Hogshead reveals why the Salem witch trials began with the same fixations as those in "Sex and the City." How Olympic athletes are subject to obsessions similar to those of fetishists. How a 1636 frenzy over Dutch tulip bulbs perfectly mirrors the 2006 real estate bubble. And why a billion-dollar "Just Say No" program actually increased drug use among teens, by activating the same "forbidden fruit" syndrome as a Victoria's Secret catalog.Whether you realize it or not, you're already using the seven triggers. The question is, are you using the right triggers, in the right way, to get your desired result? This book will show you.
Unleash the Power of Storytelling: Win Hearts, Change Minds, Get Results
Rob Biesenbach - 2018
More than facts and data alone, stories are fundamental to capturing and expressing our ideas, wishes, and beliefs ... and getting the results we want. The right story can help you: -Nail a job interview -Earn a raise -Close a sale -Build trust with an employee or colleague -Strengthen relationships with customers -Become a more comfortable networker -Win over a skeptic -Rally a team -Align people with a strategy -Promote your brand -Raise a toast -Deliver a eulogy -Get out of a speeding ticket -And more... WHY THIS BOOK? The market is flooded with a dizzying array of books, experts, and resources on business storytelling. This book cuts through the hype to clarify and demystify the storytelling process. So if you're intimidated and think you can't tell a good story, Unleash the Power of Storytelling offers step-by-step instructions for finding, shaping and telling powerful stories. On the other hand, if you think there's nothing new to learn about storytelling, it's probably more complicated than you think. Here you'll learn about the essential ingredients that go into any good story and how to avoid common storytelling pitfalls. A PRACTICAL GUIDE FOR THE BUSY PROFESSIONAL Taking a fun, no-nonsense approach, Unleash the Power of Storytelling will teach you: -The hard science behind why stories work -A simple three-part structure for telling any story -The role of emotion in fueling great stories -How to cut the clutter and focus your story on the essentials -How and where to find great stories -Tips for delivering your stories in the most effective way possible The book also contains tons of practical examples showing you how to use stories in job interviews, presentations, customer calls, employee meetings -- even how to craft the right story for a wedding toast or eulogy!
Selling to Big Companies
Jill Konrath - 2005
It's almost impossible to get them to pick up the phone. They never return your calls. And if you do happen to catch them, they blow you off right away. It's time to stop making endless cold calls or waiting for the phone to ring. In today's crazy marketplace, new sales strategies are needed to penetrate these big accounts. Discover how to:• Target accounts where you have the highest likelihood of success.• Find the names of prospects who can use your offering.• Create breakthough value propositions that capture their attention. • Develop an effective, multi-faceted account-entry campaign.• Overcome obstacles and objections that derail your sale efforts.• Position yourself as an invaluable resource, not a product pusher.• Have powerful initial sales meetings that build unstoppable momentum.• Differentiate yourself from other sellers. Use these sure-fire strategies to crack into big accounts, shrink your sales cycle and close more business. Check out the Account Entry Toolkit for ideas on how to apply this process to your own unique business.
Networking Is Not Working: Stop Collecting Business Cards and Start Making Meaningful Connections
Derek Coburn - 2014
Perfect strangers, after a long day at the office, agree to show up and bump into each other, randomly exchanging business pitches for business cards. Needless to say, traditional networking isn’t working anymore. For successful 21st century business people, large networking events and the mountains of business cards they produce have become a waste of time and valuable resources. It's time for a new, modern approach to networking. Born out of author Derek Coburn’s frustration with having spent thousands of fruitless hours attending traditional networking events, this book offers fresh, effective, unconventional strategies for growing and nurturing a powerful network. These strategies grew Coburn’s revenue by 300% in just 18 months and can have a major impact on your business. You will learn how to: - Become the Ultimate Connector - Become the Ultimate Resource - Identify and develop relationships with world-class professionals - Enhance the value you deliver for your best clients - Position yourself for more quality introductions to ideal prospective clients Once you implement the networking strategies in this book, the quality of your clients, your business, and your life will improve dramatically.
Trump-Style Negotiation: Powerful Strategies and Tactics for Mastering Every Deal
George H. Ross - 2006
Now, George Ross explains the tactics that too Trump to the top and how you can use those same tactics and strategies in your daily negotiations. A practical, real-world negotiation playbook, this is the ultimate guide for anyone who wants to negotiate like a proven winner.
Presentation Zen: Simple Ideas on Presentation Design and Delivery
Garr Reynolds - 2007
Presentation Zen challenges the conventional wisdom of making "slide presentations" in today’s world and encourages you to think differently and more creatively about the preparation, design, and delivery of your presentations. Garr shares lessons and perspectives that draw upon practical advice from the fields of communication and business. Combining solid principles of design with the tenets of Zen simplicity, this book will help you along the path to simpler, more effective presentations.--back cover
Expert Secrets: The Underground Playbook for Finding Your Message, Building a Tribe, and Changing the World
Russell Brunson - 2017
Expert Secrets helps people find their message and then create a mass movement of people who will pay them for that advice.