I, Steve: Steve Jobs In His Own Words


George Beahm - 2011
    He stepped down from that role in August 2011, bringing an end to one of the greatest, most transformative business careers in history. Over the years, Jobs gave countless interviews to the media, explaining what he called “the vision thing”—his unmatched ability to envision, and successfully bring to the marketplace, consumer products that people find simply irresistible.Jobs made an indelible mark in multiple industries, and played an enormous role in creating others. Consider how Jobs and Apple shaped the following fields: personal computers (laptop and desktop), apps (for multiple electronic devices), computer animation (Pixar), music (iTunes), telecommunications (iPhone), personal digital devices (iPod), books (iBook), and, most recently, tablets (iPad). Jobs was the greatest business visionary of our era.I, Steve is the perfect gift or reference item for everyone interested in this great American original.

Stay Hungry Stay Foolish


Rashmi Bansal - 2008
    They are diverse in age, in outlook and the industries they made a mark in. But they have one thing in common: they believed in the power of their dreams. This book seeks to inspire young graduates to look beyond placements and salaries. To believe in their dreams.

Undaunted: Overcoming Doubts and Doubters


Kara Goldin - 2020
    It doesn’t matter whether you feel confident; it matters what you actually do.Author Kara Goldin turned her unsweetened flavored water into one of the most successful beverage businesses of our time and has been named one of InStyle’s Badass 50, Fast Company’s Most Creative People in Business, Fortune’s Most Powerful Women Entrepreneurs and EY Entrepreneur of the Year for Northern California.Undaunted is a rare opportunity to gain insights and proven advice unlike anything you’ll find in the conventional business press. Kara combines real honest stories from her life with observations that might just change how you think about your own.Whether you want to get healthy, start a company, break an addiction, find a new career or just grow in life, Undaunted will inspire you to just go for it and help you find the courage to get there.As she started to achieve her goals, Kara found herself being called “fearless”, “confident” and even “unstoppable,” but nothing could be further from the truth. In Undaunted she shares real stories about her own fears and doubts, the challenges she encountered and what she did to overcome them to eventually build a great business and a life she loves.Her secret? Be Undaunted. Deal with your fears. Move forward despite uncertainty. Turn criticism into motivation. Just go for it!Setbacks will come, but Kara shows you can learn from failures and frustrations and keep advancing toward your true purpose. What if not having “the right” credentials or vast industry experience was the secret to making things happen? And what if we didn’t let our fear of failure stop us?Part autobiography, part business memoir and lots of insights on self-development, Undaunted offers inspiring stories that impart lessons that any reader can apply to their own path. While most motivational business and life books try to offer quick fixes, Undaunted focuses on long-term success, showing you how to take control of breaking down barriers and moving forward. Undaunted won’t solve your problems and challenges. You will. But it will help you see through other’s experiences that it’s possible to do so.Accept your fears, but decide to be Undaunted.

Ready for Anything: 52 Productivity Principles for Getting Things Done


David Allen - 2003
    Now "the personal productivity guru" (Fast Company) shows readers how to increase their ability to work better, not harder every day. Based on Allen's highly popular e-newsletter, Ready for Anything offers readers 52 ways to immediately clear your head for creativity, focus your attention, create structures that work, and take action to get things moving. With wit, inspiration, and know-how, Allen shows readers how to make things happen with less effort and stress, and lots more energy, creativity, and effectiveness. Ready for Anything is the perfect book for anyone wanting to work and live at his or her very best.

Am I Being Too Subtle?: Straight Talk From a Business Rebel


Sam Zell - 2017
       Self-made billionaire Sam Zell consistently sees what others don’t. From finding a market for overpriced Playboy magazines among his junior high classmates, to buying real estate on the cheap after a market crash, to investing in often unglamorous industries with long-term value, Zell acts boldly on supply and demand trends to grab the first-mover advantage. And he can find opportunity virtually anywhere—from an arcane piece of legislation to a desert meeting in Abu Dhabi. “If everyone is going left, look right,” Zell often says. To him, conventional wisdom is nothing but a reference point. Year after year, deal after deal, he shuts out the noise of the crowd, gathers as much information as possible, then trusts his own instincts. He credits much of his independent thinking to his parents, who were Jewish refugees from World War II. Talk to any two people and you might get wild swings in their descriptions of Zell. A media firestorm ensued when the Tribune Company went into bankruptcy a year after he agreed to steward the enterprise. At the same time, his razor-sharp instincts are legendary on Wall Street, and he has sponsored over a dozen IPOs.  He’s known as the Grave Dancer for his strategy of targeting troubled assets, yet he’s created thousands of jobs. Within his own organization, he has an inordinate number of employees at every level who are fiercely loyal and have worked for him for decades. Zell’s got a big personality; he is often contrarian, blunt, and irreverent, and always curious and hardworking. This is the guy who started wearing jeans to work in the 1960s, when offices were a sea of gray suits. He’s the guy who told The Wall Street Journal in 1985, “If it ain’t fun, we don’t do it.” He rides motorcycles with his friends, the Zell’s Angels, around the world and he keeps ducks on the deck outside his office. As he writes: “I simply don’t buy into many of the made-up rules of social convention. The bottom line is: If you’re really good at what you do, you have the freedom to be who you really are.” Am I Being Too Subtle?—a reference to Zell’s favorite way to underscore a point—takes readers on a ride across his business terrain, sharing with honesty and humor stories of the times he got it right, when he didn’t, and most important, what he learned in the process.  This is an indispensable guide for the next generation of disrupters, entrepreneurs, and investors.

The Power of Simplicity: A Management Guide to Cutting Through the Nonsense & Doing Things Right


Jack Trout - 1998
    The start consultant and champion of common sense has written the book that shows managers how to cope with complexities by focusing on essentials. Take a deep breath. You're about to breathe your first truly fresh air in years.

EntreLeadership: 20 Years of Practical Business Wisdom from the Trenches


Dave Ramsey - 2011
    These are the men and women doing battle daily beneath the banner that is your brand. Are they courageous or indecisive? Are they serving a motivated team or managing employees? Are they valued? Your team will never grow beyond you, so here’s another question to consider—are you growing? Whether you’re sitting at the CEO’s desk, the middle manager’s cubicle, or a card table in your living-room-based start-up, EntreLeadership provides the practical, step-by-step guidance to grow your business where you want it to go. Dave Ramsey opens up his championship playbook for business to show you how to: -Inspire your team to take ownership and love what they do -Unify your team and get rid of all gossip -Handle money to set your business up for success -Reach every goal you set -And much, much more! EntreLeadership is a one-stop guide filled with accessible advice for businesses and leaders to ensure success even through the toughest of times.

29 Gifts: How a Month of Giving Can Change Your Life


Cami Walker - 2009
    Seeking a remedy for her depression after being hospitalized, she received an uncommon prescription from an African medicine woman: Give to others for 29 days.29 Gifts is the insightful story of the author's life change as she embraces and reflects on the naturally reciprocal process of giving and receiving. Many of Walker's gifts were simple —a phone call, spare change, a Kleenex. Yet the acts were transformative. By Day 29, not only had Walker's health and happiness improved, but she had created a worldwide giving movement.The book also includes personal essays from others whose lives changed for the better by giving, plus pages for the reader to record their own journey. More than a memoir, 29 Gifts offers inspiring lessons on how a simple daily practice of altruism can dramatically alter your outlook on the world.

Rejection Proof: How I Beat Fear and Became Invincible Through 100 Days of Rejection


Jia Jiang - 2015
    Despite early success in the corporate world, his first attempt to pursue his entrepreneurial dream ended in rejection. Jia was crushed and spiraled into a period of deep self-doubt. But he realized that his fear of rejection was a bigger obstacle than any single rejection would ever be, and he needed to find a way to cope with being told no without letting it destroy him. Thus was born his "100 days of rejection" experiment, during which he willfully sought rejection on a daily basis - from requesting a lesson in sales from a car salesman (no) to asking a flight attendant if he could make an announcement on the loudspeaker (yes) to his famous request to get Krispy Kreme doughnuts in the shape of Olympic rings (yes, with a viral video to prove it).Jia learned that even the most preposterous wish may be granted if you ask in the right way, and here he shares the secret of successful asking, how to pick targets, and how to tell when an initial no can be converted into something positive. But more important, he learned techniques for steeling himself against rejection and ways to develop his own confidence - a plan that can't be derailed by a single setback.Filled with great stories and valuable insight, Rejection Proof is a fun and thoughtful examination of how to overcome fear and dare to live more boldly.

The Man Who Solved the Market: How Jim Simons Launched the Quant Revolution


Gregory Zuckerman - 2019
    No other investor--Warren Buffett, Peter Lynch, Ray Dalio, Steve Cohen, or George Soros--can touch his record. Since 1988, Renaissance's signature Medallion fund has generated average annual returns of 66 percent. The firm has earned profits of more than $100 billion; Simons is worth twenty-three billion dollars.Drawing on unprecedented access to Simons and dozens of current and former employees, Zuckerman, a veteran Wall Street Journal investigative reporter, tells the gripping story of how a world-class mathematician and former code breaker mastered the market. Simons pioneered a data-driven, algorithmic approach that's sweeping the world.As Renaissance became a market force, its executives began influencing the world beyond finance. Simons became a major figure in scientific research, education, and liberal politics. Senior executive Robert Mercer is more responsible than anyone else for the Trump presidency, placing Steve Bannon in the campaign and funding Trump's victorious 2016 effort. Mercer also impacted the campaign behind Brexit.The Man Who Solved the Market is a portrait of a modern-day Midas who remade markets in his own image, but failed to anticipate how his success would impact his firm and his country. It's also a story of what Simons's revolution means for the rest of us.

The Surrender Experiment: My Journey into Life's Perfection


Michael A. Singer - 2015
    But the diversity of our philosophies, beliefs, concepts, and views about the soul often leads to confusion. To reconcile the noise that clouds spirituality, Michael Singer combines accounts of his own life journey to enlightenment—from his years as a hippie-loner to his success as a computer program engineer to his work in spiritual and humanitarian efforts—with lessons on how to put aside conflicting beliefs, let go of worries, and transform misdirected desires. Singer provides a road map to a new way of living not in the moment, but to exist in a state of perpetual happiness.

Unsinkable


Debbie Reynolds - 2013
    After two broken marriages, this third, she believed, was her lucky charm. But within a few years, Debbie discovered that he had betrayed her emotionally and financially, nearly destroying her life.Today, she writes, "When I read the optimistic ending of my last memoir now, I can't believe how naive I was when I wrote it. In Unsinkable, I look back at the many years since then, and share my memories of a film career that took me from the Miss Burbank Contest of 1948 to the work I did in 2012. . . . To paraphrase Bette Davis: Fasten your seatbelts, I've had a bumpy ride."Unsinkable shines a spotlight on the resilient woman whose talent and passion for her work have endured for more than six decades. In her engaging, down-to-earth voice, Debbie shares private details about her man and money troubles, including building and losing her Las Vegas dream hotel and her treasured Hollywood memorabilia collection. Yet no matter how difficult the problems, the show always goes on.Debbie also invites us into the close circle of her family, speaking with deep affection and honesty about her relationships with her children, Carrie and Todd Fisher. She looks back at her life as an actress during Hollywood's Golden Age—"the most magical time you could imagine"—including her lifelong friendship with (and years-long estrangement from) the legendary Elizabeth Taylor. Here, too, are stories that never reached the tabloids about numerous celebrities, such as Ava Gardner, Clark Gable, Frank Sinatra, Mick Jagger, Gene Kelly, and many more. She takes us on a guided tour through her movies with delightful, often hilarious behind-the-scenes anecdotes about every film in which she was involved, from 1948 to the present.Frank and forthright, and featuring dozens of previously unseen photos from Debbie's personal collection, Unsinkable is a poignant reminder that there is light in the darkest times. It is a revealing portrait of a woman whose determination is an inspiration.

Creative Selection: Inside Apple's Design Process During the Golden Age of Steve Jobs


Ken Kocienda - 2018
    Creative Selection recounts the life of one of the few who worked behind the scenes, a highly-respected software engineer who worked in the final years the Steve Jobs era--the Golden Age of Apple.Ken Kocienda offers an inside look at Apple's creative process. For fifteen years, he was on the ground floor of the company as a specialist, directly responsible for experimenting with novel user interface concepts and writing powerful, easy-to-use software for products including the iPhone, the iPad, and the Safari web browser. His stories explain the symbiotic relationship between software and product development for those who have never dreamed of programming a computer, and reveal what it was like to work on the cutting edge of technology at one of the world's most admired companies.Kocienda shares moments of struggle and success, crisis and collaboration, illuminating each with lessons learned over his Apple career. He introduces the essential elements of innovation--inspiration, collaboration, craft, diligence, decisiveness, taste, and empathy--and uses these as a lens through which to understand productive work culture.An insider's tale of creativity and innovation at Apple, Creative Selection shows readers how a small group of people developed an evolutionary design model, and how they used this methodology to make groundbreaking and intuitive software which countless millions use every day.

Becoming Trader Joe: How I Did Business My Way and Still Beat the Big Guys


Joe Coulombe - 2021
    Realizing early on that he could not compete and win by playing the same game his bigger competitors were playing, he decided to build a store for educated people of somewhat modest means. He brought in unusual products from around the world and promoted them in the Fearless Flyer, providing customers with background on how they were sourced and their nutritional value. He also gave the stores a tiki theme to reinforce the exotic trader ship concept with employees wearing Hawaiian shirts.  In this way, Joe laid down a blueprint for other business owners to follow to build their own unique shopping experience that customers love, and a work environment that employees love being a part of. In Becoming Trader Joe, Joe shares the lessons he learned by challenging the status quo and rethinking the way a business operates. He shows readers of all types:How moving from a pure analytical approach to a more creative, problem-solving approach can drive innovation.How finding an affluent niche of passionate customers can be a better strategy than competing on price and volume.How questioning all aspects of the way you do business leads to powerful results.How to build a business around your values and identity.

Every Love Story Is a Ghost Story: A Life of David Foster Wallace


D.T. Max - 2012
    In this, the first biography of the writer, D. T. Max sets out to chart Wallace’s tormented, anguished and often triumphant battle to succeed as a novelist as he fights off depression and addiction to emerge with his masterpiece, Infinite Jest. Since his untimely death by suicide at the age of forty-six in 2008, Wallace has become more than the quintessential writer for his time—he has become a symbol of sincerity and honesty in an inauthentic age.  In the end, as Max shows us, what is most interesting about Wallace is not just what he wrote but how he taught us all to live. Written with the cooperation of Wallace’s family and friends and with access to hundreds of his unpublished letters, manuscripts, and audio tapes, this portrait of an extraordinarily gifted writer is as fresh as news, as intimate as a love note, as painful as a goodbye.