Entrepreneurship: Launching New Ventures introduces readers to the process of entrepreneurial success and shows them how to be effective every step of the way.

    Starting with a "macro" view of accounting information, the authors present real financial statements. They establish how a financial statement communicates the financing, investing, and operating activities of a business to users of accounting information. Kimmel, Weygandt and Kieso motivate students by grounding the discussion in the real world, showing them the relevance of the topics covered to their future.

    But many managers can't read a balance sheet, wouldn't recognize a liquidity ratio, and don't know how to calculate return on investment. Worse, they don't have any idea where the numbers come from or how reliable they really are. In Financial Intelligence, Karen Berman and Joe Knight teach the basics of finance--but with a twist. Financial reporting, they argue, is as much art as science. Because nobody can quantify everything, accountants always rely on estimates, assumptions, and judgment calls. Savvy managers need to know how those sources of possible bias can affect the financials and that sometimes the numbers can be challenged. While providing the foundation for a deep understanding of the financial side of business, the book also arms managers with practical strategies for improving their companies' performance--strategies, such as "managing the balance sheet," that are well understood by financial professionals but rarely shared with their nonfinancial colleagues. Accessible, jargon-free, and filled with entertaining stories of real companies, Financial Intelligence gives nonfinancial managers the financial knowledge and confidence for their everyday work. Karen Berman and Joe Knight are the owners of the Los Angeles-based Business Literacy Institute and have trained tens of thousands of managers at many leading organizations. Co-author John Case has written several popular books on management.

    The newest member of the author team, Margie Peteraf, led a thorough re-examination of every paragraph on every page of the 17th edition chapters. The overriding objectives were to inject new perspectives and the best academic thinking, strengthen linkages to the latest research findings, modify the coverage and exposition as needed to ensure squarely on-target content, and give every chapter a major facelift. While this 18th edition retains the same 12-chapter structure of the prior edition, every chapter has been totally refreshed. And the chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management. Known for its cases and teaching notes, this edition provides an "unparalleled case line up" of 28 cases. (1) 25 of the 28 cases are brand new or extensively updated for this edition, (2) The selection of cases is diverse, timely, and thoughtfully-crafted and complements the text presentation pushing students to apply the concepts and analytical tools they have read about. (3) Many cases involve high-profile companies. (4) And there's a comprehensive package of support materials that are a breeze to use, highly effective, and flexible enough to fit most any course design. Thompson 18e, your best case scenario!

    The Twelfth Canadian Edition benefits from a superior research and development process, and sets the standard in using technology to enhance teaching and learning - in and beyond the classroom. The Twelfth Canadian Edition continues to build on the core strengths that have made it a market leader - presenting accounting principles in a clear, comprehensive, and technically accurate text that has been developed in accordance with evolving market needs. New to the Twelfth Canadian Edition is the introduction of the Student Success Cycle to reinforce the learning process. Learning involves a cycle, and financial accounting is no exception. Following the steps in the Student Success Cycle will help students learn, rather than simply memorize, the basics of financial accounting. Critical Thinking Exercises have also been introduced to encourage the application of this knowledge. This text also continues to boast a superior supplements and technology package, which supports the widest range of teaching and learning, whether in a traditional or technology-enhanced classroom. Like the text, the supporting resources and technology solutions have been developed in accordance with market needs and set a new standard in Financial Accounting.

    In this seventh edition, Robert L. Heilbroner provides a new theme that connects thinkers as diverse as Adam Smith and Karl Marx. The theme is the common focus of their highly varied ideas—namely, the search to understand how a capitalist society works. It is a focus never more needed than in this age of confusing economic headlines.In a bold new concluding chapter entitled “The End of the Worldly Philosophy?” Heilbroner reminds us that the word “end” refers to both the purpose and limits of economics. This chapter conveys a concern that today’s increasingly “scientific” economics may overlook fundamental social and political issues that are central to economics. Thus, unlike its predecessors, this new edition provides not just an indispensable illumination of our past but a call to action for our future. (amazon.com)

    Applauded for providing the most clear and accurate presentation of advanced microeconomic concepts, it offers an ideal level of mathematical rigor for upper level undergraduate students and beginning graduate students. It gives students the opportunity to work directly with theoretical tools, real-world applications, and cutting edge developments in the study of microeconomics. This text is solid, rigorous, comprehensive, and is sensibly challenging for students, best serving students with a mathematics background.

    An interesting and reader friendly writing style makes for a clear presentation, complete with all the necessary assumptions and mathematical details. Chapter topics include probability concepts and applications, decision models and decision trees, regression models, forecasting, inventory control models, linear programming modeling applications and computer analyses, network models, project management, simulation modeling, and more. For an introduction toquantitative analysis, quantitative management, operations research, or management science-especially for those individuals preparing for work in agricultural economics and health care fields.

    Its coverage balances upon three essential pillars: (1) theory and concepts; (2) practices and applications; and (3) effective learning tools. A four-part organization details topics under the headings of: understanding marketing and the marketing management process, assessing opportunities in a dynamic marketing environment, developing marketing strategy and the marketing mix, and extending marketing. For individuals interested in taking an intriguing, discovery-filled journey to the business of marketing--in sales forces, retailing, advertising, research, or any other areas.

    It givessyntax and output for accomplishing many analyses through the mostrecent releases of SAS, SPSS, and SYSTAT, some not available insoftware manuals. The book maintains its practical approach, stillfocusing on the benefits and limitations of applications of a techniqueto a data set -- when, why, and how to do it. Overall, it providesadvanced students with a timely and comprehensive introduction totoday's most commonly encountered statistical and multivariatetechniques, while assuming only a limited knowledge of higher-levelmathematics.

    Therefore, while students still learn the skills necessary to design research, the book emphasizes the quantitative reasoning skills students need to become systematic and critical consumers of information. Examples from a variety of sources capture students' interest, and the innovative pedagogical framework ensures that students will retain and be able to apply what they learn.

    While accounting majors receive exposure to and practice with accounting procedures,terms,and concepts as they prepare for the Intermediate course,non-majors take away an understanding of the role of accounting information in business decisions.

    The result is an accessible text that has sold well over half a million copies in English, has been translated into eighteen languages, and shows every sign of becoming more and more influential as time goes on.

    Now with the strongest coverage of research writing in a full-sized handbook, the seventh edition helps students meet one of the core challenges of academic writing: maintaining their own voice while writing from sources. This edition also adds innovative tips from writing center tutors, sound advice for writing across the curriculum, and substantially more help for writing with and writing about visuals.

    The Seventh Edition has been carefully updated and revised, adding a wealth of new applications and examples that analyze the important lessons offered by eBay, Google, Verizon, IBM, Microsoft, Bank of America, drug companies, the Yellow Pages, and more.