Cool Infographics: Effective Communication with Data Visualization and Design
Randy Krum - 2013
This innovative book presents the design process and the best software tools for creating infographics that communicate. Including a special section on how to construct the increasingly popular infographic resume, the book offers graphic designers, marketers, and business professionals vital information on the most effective ways to present data.Explains why infographics and data visualizations work Shares the tools and techniques for creating great infographics Covers online infographics used for marketing, including social media and search engine optimization (SEO) Shows how to market your skills with a visual, infographic resume Explores the many internal business uses of infographics, including board meeting presentations, annual reports, consumer research statistics, marketing strategies, business plans, and visual explanations of products and services to your customers With Cool Infographics, you'll learn to create infographics to successfully reach your target audience and tell clear stories with your data.
Delegating Work (HBR 20-Minute Manager Series)
Harvard Business Review - 2014
But it's not easy to do. Delegating Work quickly walks you through the fundamentals of:
Establishing a productive environment
Assigning the right work to the right people
Conducting an effective hand-off meeting
Monitoring without micromanaging
Don't have much time? Get up to speed fast on the most essential business skills with HBR's 20-Minute Manager series. Whether you need a crash course or a brief refresher, each book in the series is a concise, practical primer that will help you brush up on a key management topic. Advice you can quickly read and apply, for ambitious professionals and aspiring executives--from the most trusted source in business. Also available as an ebook.
Graphic Design Thinking: Beyond Brainstorming
Ellen Lupton - 2011
Graphic Design Thinking explores a variety of techniques to stimulate fresh thinking to arrive at compelling and viable solutions. Each approach is explained with a brief narrative text followed by a variety of visual demonstrations and case studies. Lupton's hands-on, close-up approach, made famous with Thinking with Type, makes the creative process accessible to anyone and removes the myth that creativity is an in-born talent.Presents a wide range of methods applicable to any brainstorming scenario.• Techniques are grouped around the three basic phases of the design process: defining the problem, inventing ideas, and creating form• From informal strategies that are ideal for quick, seat-of-the-pants thinking, to formal research methods• Learn to approach problems through focus groups, interviewing, brand mapping, and co-designIncludes discussions with leading professional designers: Art Chantry, Ivan Chermayeff, Jessica Helfand, Steven Heller, Abbott Miller, Christoph Niemann, Paula Scher, and Martin Venezk reveal how they get ideas and overcome blocks to creativity.Graphic Design Thinking is directed at working designers, design students, and anyone who wants to apply inventive thought patterns to everyday creative challenges in the design process.
Beautiful Visualization: Looking at Data through the Eyes of Experts
Julie Steele - 2010
Think of the familiar map of the New York City subway system, or a diagram of the human brain. Successful visualizations are beautiful not only for their aesthetic design, but also for elegant layers of detail that efficiently generate insight and new understanding.This book examines the methods of two dozen visualization experts who approach their projects from a variety of perspectives -- as artists, designers, commentators, scientists, analysts, statisticians, and more. Together they demonstrate how visualization can help us make sense of the world.Explore the importance of storytelling with a simple visualization exerciseLearn how color conveys information that our brains recognize before we're fully aware of itDiscover how the books we buy and the people we associate with reveal clues to our deeper selvesRecognize a method to the madness of air travel with a visualization of civilian air trafficFind out how researchers investigate unknown phenomena, from initial sketches to published papers Contributors include:Nick Bilton, Michael E. Driscoll, Jonathan Feinberg, Danyel Fisher, Jessica Hagy, Gregor Hochmuth, Todd Holloway, Noah Iliinsky, Eddie Jabbour, Valdean Klump, Aaron Koblin, Robert Kosara, Valdis Krebs, JoAnn Kuchera-Morin et al., Andrew Odewahn, Adam Perer, Anders Persson, Maximilian Schich, Matthias Shapiro, Julie Steele, Moritz Stefaner, Jer Thorp, Fernanda Viegas, Martin Wattenberg, and Michael Young.
Creativity For Sale: How I Made $1,000,000 Wearing T-Shirts and How You Can Turn Your Passion Into Profit, Too
Jason SurfrApp - 2014
Creativity For Sale is the story of how Jason took a crazy idea (IWearYourShirt) and turned it into social media marketing empire that generated over $1M in revenue in just a few short years. Whether you work at a 9-5 desk job, currently own your own business, or are an aspiring creative entrepreneur, this book will serve as a practical guide to helping you make money doing what you love. Jason shares his exact strategies, tips, tricks, and processes that have helped him create profitable businesses that get noticed by the likes of The Today Show, CNBC, Wall Street Journal, The New York Times, and many more media outlets. In Creativity For Sale, Jason shares stories of realigning his values and goals in life to become happier, healthier, and more focused. The world of online marketing and social media are noisy and crowded, this book will help you learn how to stand out from the crowd.
Typography Essentials: 100 Design Principles for Working with Type
Ina Saltz - 2009
This comprehensive guide is intended to advance the progress of designers seeking to deepen their typographic expertise. Typography Essentials is a practical, hands-on resource to distill, organize, and compartmentalize—but not to oversimplify—the many complex issues surrounding the effective use of typography. It is for designers of every medium in which type plays a major role, and is organized and designed to make the process enjoyable and entertaining, as well as instructional.This book is divided into four easy-to-use sections: The Letter, The Word, The Paragraph, and The Page. Each of the 100 principles has an explanation and examples representing the principle in action.
Database Design for Mere Mortals: A Hands-On Guide to Relational Database Design
Michael J. Hernandez - 1996
You d be up to your neck in normal forms before you even had a chance to wade. When Michael J. Hernandez needed a database design book to teach mere mortals like himself, there were none. So he began a personal quest to learn enough to write one. And he did.Now in its Second Edition, Database Design for Mere Mortals is a miracle for today s generation of database users who don t have the background -- or the time -- to learn database design the hard way. It s also a secret pleasure for working pros who are occasionally still trying to figure out what they were taught.Drawing on 13 years of database teaching experience, Hernandez has organized database design into several key principles that are surprisingly easy to understand and remember. He illuminates those principles using examples that are generic enough to help you with virtually any application.Hernandez s goals are simple. You ll learn how to create a sound database structure as easily as possible. You ll learn how to optimize your structure for efficiency and data integrity. You ll learn how to avoid problems like missing, incorrect, mismatched, or inaccurate data. You ll learn how to relate tables together to make it possible to get whatever answers you need in the future -- even if you haven t thought of the questions yet.If -- as is often the case -- you already have a database, Hernandez explains how to analyze it -- and leverage it. You ll learn how to identify new information requirements, determine new business rules that need to be applied, and apply them.Hernandez starts with an introduction to databases, relational databases, and the idea and objectives of database design. Next, you ll walk through the key elements of the database design process: establishing table structures and relationships, assigning primary keys, setting field specifications, and setting up views. Hernandez s extensive coverage of data integrity includes a full chapter on establishing business rules and using validation tables.Hernandez surveys bad design techniques in a chapter on what not to do -- and finally, helps you identify those rare instances when it makes sense to bend or even break the conventional rules of database design.There s plenty that s new in this edition. Hernandez has gone over his text and illustrations with a fine-tooth comb to improve their already impressive clarity. You ll find updates to reflect new advances in technology, including web database applications. There are expanded and improved discussions of nulls and many-to-many relationships; multivalued fields; primary keys; and SQL data type fields. There s a new Quick Reference database design flowchart. A new glossary. New review questions at the end of every chapter.Finally, it s worth mentioning what this book isn t. It isn t a guide to any specific database platform -- so you can use it whether you re running Access, SQL Server, or Oracle, MySQL or PostgreSQL. And it isn t an SQL guide. (If that s what you need, Michael J. Hernandez has also coauthored the superb SQL Queries for Mere Mortals). But if database design is what you need to learn, this book s worth its weight in gold. Bill CamardaBill Camarda is a consultant, writer, and web/multimedia content developer. His 15 books include Special Edition Using Word 2000 and Upgrading & Fixing Networks for Dummies, Second Edition.
Fundamentals of Data Visualization: A Primer on Making Informative and Compelling Figures
Claus O. Wilke - 2019
But with the increasing power of visualization software today, scientists, engineers, and business analysts often have to navigate a bewildering array of visualization choices and options.This practical book takes you through many commonly encountered visualization problems, and it provides guidelines on how to turn large datasets into clear and compelling figures. What visualization type is best for the story you want to tell? How do you make informative figures that are visually pleasing? Author Claus O. Wilke teaches you the elements most critical to successful data visualization.Explore the basic concepts of color as a tool to highlight, distinguish, or represent a valueUnderstand the importance of redundant coding to ensure you provide key information in multiple waysUse the book's visualizations directory, a graphical guide to commonly used types of data visualizationsGet extensive examples of good and bad figuresLearn how to use figures in a document or report and how employ them effectively to tell a compelling story
Agency: Starting a Creative Firm in the Age of Digital Marketing
Rick Webb - 2015
These specialists have begun forming shops of their own - the new modern version of the agency. Increased marketing fragmentation and brand's need for specialists means that the time has never been better for a freelancers or niche service providers to build their own small firms. All they're missing is the guidance they need to find their footing.While specialist agencies and freelancers are highly skilled, most have a lot to learn about the mechanics of starting and running an agency. Many of these specialists come from a different background than those who traditionally started agencies: they come from the internet, not the ad world. In Agency, Rick Webb provides a comprehensive guidebook - giving readers the knowledge, strategies, and understanding they'll need to make the exciting transition into a modern creative services firm. Drawing from his experience running his own digital ad agency and working with countless innovative tech start-ups, Webb focuses not just on how to get started, but how to survive in a competitive marketplace. This is a hands-on master class in everything that the agency manager needs to know. From understanding small business banking, to deciding how to price a job and manage procurement, to winning new business, Agency provides everything from basic business and leadership skills to insider tips and industry information. Webb outlines the shape of the ecosystem in which new agencies will be finding their place. Packed with personal anecdotes from his time starting and running the highly successful Barbarian Group, Webb provides practical techniques for building an agile company.Modern agency upstarts need a different sort of education, and Agency provides a remarkable crash course.
How To Get A Job You'll Love
John Lees - 2002
Packed full of fresh ideas and new exercises, this practical book teaches you how to think outside the box, tap into your hidden talents and identify what type of career you really want. It seeks to overcome some of the most common mental barriers to changing careers and sets out a five-point plan of action. With 3 brand new chapters, the book will help you: - Identify your skills and keep up-to-date with market trends and requirements - Understand the different kinds of career coaches and consultants available in the market place and how to identify the best one for you - Re-address your career options with your current employer, providing you with job survival skills that will allow you to manage and negotiate you future For those leaving further education there is a special section on understanding the graduate market and building on your academic achievements.
SEO - The Sassy Way to Ranking #1 in Google - when you have NO CLUE!: A Beginner's Guide to Search Engine Optimization (Beginner Internet Marketing Series Book 6)
Gundi Gabrielle - 2017
If you don't know what "SEO" stands for or what a "backlink" is, this book will get you up to speed in a quick 1 hour read and show you some basic steps to optimize your site and blog posts. There are no advanced ninja tricks here, but simply the meat and potato basics of what SEO is and how you can best use it without spending a fortune Have you ever wondered how websites end up on page 1 in Google - and…. why your site isn’t there? Does it just “happen”? Is it luck? Do you need to know someone at Google? Or…… are there actual techniques that can help you get to #1? The good news is: there are! The Art of Ranking in Google is called SEO and people who do it well, make a LOT of money! Why? Because the higher you rank, the more people will visit your site = potential customers -> the more money you can make. SEO is a form of internet marketing, just like Google or Facebook Ads, yet a lot more effective and stable once set up - and in the long run, far less expensive! For blogging purposes, SEO is next to Kindle Publishing the most effective strategy to grow an audience long term - and also, to market affiliate products (=monetize your site). And you need to start from Day 1. - This is the one technique you cannot put off for later! This book will take you as a complete novice and take you step by step through: What SEO is all about? The main techniques and strategies to start ranking in Google and how even as a total beginner you can start employing them from day 1. The pitfalls and dangers along the way (Google Penalties) How to structure your Posts for optimal ranking chances How to structure your overall Site for optimal Google recognition Basic - but effective Backlinking strategies Social Media Implementation Most of all - this book will help you understand what it’s really all about and why it is so important to employ SEO techniques from day 1! This is the one technique you cannot put off till later and while you might feel overwhelmed in the beginning with all the new things to learn, this book will make it painless and easy to get started with minimal time input. Go back to the TOP to purchase - see your there….;-
Uphill Both Ways
Neta Jackson - 2018
After decades of marriage and following God’s call to get out of their comfort zone and immerse themselves in multi-cultural friendships and ministry . . . now what? Then Maggie discovers that Coop had had plans for a cross-country trip on that motorcycle to revisit the various stops on their life journey, though she wasn’t sure why. Nostalgia? A trip down memory lane? That didn’t sound like Coop. Maybe the only way to find out was to honor her husband’s wishes and take that trip—against everybody’s advice. After all, she was sixty-five! Her kids thought she ought to just sell the bike, sell the house, and settle into a retirement village. But she knew at least two people who would say, “Go Maggie!” Her now-departed husband and her estranged youngest son. And God. Yes, Maggie had a sense God was up to something. Accompanied by her dog and an unexpected runaway, Maggie sets out on an unforgettable journey, and invites YOU to come along for the ride. “It’s okay to look behind you. Sometimes it’s the best way to get yourself home.” —An African saying
High: My Prison Journey as One of the Infamous Peru Two
Michaella McCollum - 2019
This is the truth of her time in prison, told through her own diaries and letters to her mother, family and friends, recounting tales of vicious guards, psychotic inmates and horrendous prison conditions.A brilliantly affecting tale of a naïve young girl who starts out in the Ibiza party scene and comes of age in the dark heart of Peru, before finally emerging into the sun a stronger, more confident, mature young woman.
Death and Glory (Immortal's Ascent #1)
Luke Chmilenko - 2022
Together, they will face death. Together, they will seek ascension. In the Domains, those born with magic have only one place where they can prove themselves worthy of it: the brutal pits of the arena, where they will either grow in power and build a following with every victory, or risk dishonor and death in defeat. For these “Gladiators”, the ultimate prize for their struggle is a place among the Chosen, the immortal rulers of that vast and decadent empire. Gavin is an unlikely warrior trying to find his place in the savagery of the arena. Sadira, a star Gladiatrix already favored by all. When happenstance brings them together, the pair set out to earn themselves a place at the Grand Championships, vying to see their names carved in the annals of history. With survival and immortality on the line, can they hold together against the vicious realities of the fighting grounds and the machinations of the Chosen? Monsters and magic await them. The white sands call for blood.
The Secret Life of a Ninja: First Day of School (Ninja Kid #1)
Arnie Lightning - 2014
It's his first day and one of the school bullies already found him as an easy target. Jason quickly sees how the bullies (a small gang called the Terror Squad) just do whatever they want to whomever they want. Can Anyone Stop Them? Most of the kids in school just accept things the way they are. They don't think anyone can stand up to the bullies. Jason confidently tells his new friend Amy that he believes things will change soon. Amy thinks he's crazy. Kick! Punch! POW! Ninja Kid to the Rescue! Read along and find out what happens when a secret ninja shows up to challenge the bullies! He has two Chinese throwing stars and nunchucks. He's fast as lightning. No one knows where he came from.. Will they back down or just smash Ninja Kid? Action, Adventure, and Ninja Stealth!
12+ Full Color Illustrations
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