The story of how that code came into being is a fascinating one, and Man is the ideal writer to tell it." Times Educational Supplement "A richly absorbing exploration, from B.C. to PCs, of the evolution of the most fundamental characters of our cultural history, the alphabet we so much take for granted. John Man writes with a compellingly restless curiosity and immediacy. The ever surprising, exotically detailed narrative in his informative book makes it as undryly enjoyable as a successful archaelogical dig of one of Alan Moorehead s colorful histories of African exploration." David Grambs, author of The Describer s Dictionary and The Endangered English Dictionary "Text that is crisp, taut, and as clear as a bell.... A fascinating story with many a beguiling subplot along the way." New Scientist "Letter perfect the best histories and mysteries of our ABC s!" Jeff McQuain, author of Never Enough Words and Power Language

    The best part is that it doesn’t have to be difficult or take years to master. Thirty minutes a day is all it takes, and we get you speaking right from the first day. Pimsleur courses use a scientifically-proven method that puts you in control of your learning. If you’ve tried other language learning methods but found they simply didn’t stick, then you owe it to yourself to give Pimsleur a try.Why Pimsleur? - Quick + Easy – Only 30 minutes a day. - Portable + Flexible – Core lessons can be done anytime, anywhere, and easily fit into your busy life. - Proven Method – Works when other methods fail. - Self-Paced – Go fast or go slow – it’s up to you. - Based in Science – Developed using proven research on memory and learning. - Cost-effective – Less expensive than classes or immersion, and features all native speakers. - Genius – Triggers your brain’s natural aptitude to learn. - Works for everyone – Recommended for ages 13 and above. What’s Included? - 30, 30-minute audio lessons - 60 minutes of reading instruction to provide you with an introduction to reading French designed to teach you to sound out words with correct pronunciation and accent - in total, 16 hours of audio, all featuring native speakers - a Reading Booklet and a User’s GuideWhat You’ll Learn In the first 10 lessons, you’ll cover the basics: saying hello, asking for or giving information, scheduling a meal or a meeting, asking for or giving basic directions, and much more. You’ll be able to handle minimum courtesy requirements, understand much of what you hear, and be understood at a beginning level, but with near-native pronunciation skills. In the next 10 lessons, you’ll build on what you’ve learned. Expand your menu, increase your scheduling abilities from general to specific, start to deal with currency and exchanging money, refine your conversations and add over a hundred new vocabulary items. You’ll understand more of what you hear, and be able to participate with speech that is smoother and more confident. In the final 10 lessons, you’ll be speaking and understanding at an intermediate level. In this phase, more directions are given in the target language, which moves your learning to a whole new plane. Lessons include shopping, visiting friends, going to a restaurant, plans for the evening, car trips, and talking about family. You’ll be able to speak comfortably about things that happened in the past and make plans for the future. Reading Lessons begin in Lesson 9 to provide you with an introduction to reading French. In addition, the combined Reading Lessons are included after Lesson 30. These Reading Lessons, which total about one hour, are designed to teach you to sound out words with correct pronunciation and accent. The Pimsleur Method We make no secret of what makes this powerful method work so well. Paul Pimsleur spent his career researching and perfecting the precise elements anyone can use to learn a language quickly and easily. Here are a few of his “secrets”:The Principle of Anticipation In the nanosecond between a cue and your response, your brain has to work to come up with the right word. Having to do this boosts retention, and cements the word in your mind.Core Vocabulary Words, phrases, and sentences are selected for their usefulness in everyday conversation. We don’t overwhelm you with too much, but steadily increase your ability with every lesson.Graduated Interval Recall Reminders of new words and structures come up at the exact interval for maximum retention and storage into your long-term memory.Organic Learning You work on multiple aspects of the language simultaneously. We integrate grammar, vocabulary, rhythm, melody, and intonation into every lesson, which allows you to experience the language as a living, expressive form of human culture.Learning in Context Research has shown that learning new words in context dramatically accelerates your ability to remember. Every scene in every Pimsleur lesson is set inside a conversation between two people. There are no drills, and no memorization necessary for success.Active Participation The Pimsleur Method + active learner participation = success. This method works with every language and every learner who follows it. You gain the power to recall and use what you know, and to add new words easily, exactly as you do in English.The French Language French is spoken by 55 million speakers in France, 3 million in Belgium, 1.5 million in Switzerland, 6.5 million in Canada, and 5 million in former French and Belgian colonies. It is an official language in 44 countries and an official language of the United Nations. An estimated 50 million people around the world speak French as a second language.Tech Talk - CDs are formatted for playing in all CD players, including car players, and users can copy files for use in iTunes or Windows Media Player.

    and Japan learn Japanese successfully.Japanese has two basic writing systems, hiragana and katakana, in addition to the one that uses Chinese characters or Kanji. This handy book teaches you a new mnemonics—based method to read and write the basic 92 hiragana and katakana characters.Memorable picture mnemonics help you to learn the characters by associating their shapes and sounds with combinations of images and English words already familiar to you.Clear examples and entertaining exercises offer opportunities to read, write, use and practice all 46 basic hiragana and 46 basic katakana characters, plus the remaining kana that stand for more complex sounds.Polish your knowledge with word searches, crossword puzzles, fill–in–the–blanks, timed recognition quizzes, and other interesting activities.The CD–ROM allows you to print out your own flash cards (featuring the same mnemonic images taught in the book) to help you review and practice, even while you're on the go.

    Here are all the tools pastors and teachers need to mine the Greek text and other language resources for the enhancement of personal study and sermon content.

    Peter Trudgill examines the close link between language and society and the many factors that influence the way we speak. These range from gender, environment, age, race, class, region and politics. Trudgill's book surveys languages and societies from all over the world drawing on examples from Afrikaans to Yiddish. He has added a fascinating chapter on the development of a language as a result of a non-native speaker's use of it. Compelling and authoritative, this new edition of a bestselling book is set to redraw the boundaries of the study of sociolinguistics.

    What is good English, and why do we need it? The Queen's English shows how the English language, used properly, has great power to instruct, move and entertain people, but used incorrectly, can lead to a lack of clarity and confusion. This book informs in a light-hearted way, reminding readers how to use the basics of grammar, punctuation and spelling, as well as further teaching them new tips and tricks of style, rhetoric, vocabulary and the use of foreign phrases, to give their writing and speech a stylish and impressive flair. The book also shows the perils of using language incorrectly, offering extremely (if unintentionally) humorous examples of where bad English can cause one thing to mean something entirely different! Authoritative yet entertaining, and illustrated with pithy drawings, this is the ideal book for anyone who strives for clear, stylish and accurate communication.

    Even people who have tried other books without success have learned to read Hebrew using this book. Here's what makes it different: * Fun memory tricks make it super simple to remember the sounds of the letters * Pace - The book is divided into 12 simple lessons. Two a week for 6 weeks. * The cheerful style of the book is great for adults and children alike. * From week one you are given words you can read from the Hebrew Bible! * The charming illustrations make learning Hebrew a pleasure. At the end of six weeks you WILL be able to read from the original Hebrew Bible, Psalms or the Siddur (Jewish prayer book) and you will have taken the first big step towards learning the Hebrew Language!

    As useful as it is fascinating, it's a book any new or aspiring Japanese language scholar will visit over and over. In clear, large-sized entries, A Guide to Remembering Japanese Characters details each of the General Use Characters In clear, large-sized entires, A Guide to Remembering Japanese Characters details each of the General Use Characters—the 1,945 characters prescribed by the Japanese Ministry of Education for everyday use. Both Japanese readings and English meanings are given, along with stroke-count and stroke-order, examples of usage, and suggestions for memorizing. The components of each character are detailed. The Japanese kanji are graded according to Ministry of Education guidelines, allowing the student to prioritize them and track progress. It will appeal to students seeking to learn kanji as well as Japanese language enthusiasts who want to know the history and etymology of Japanese kanji. This book includes:Origins and meanings of over 2,000 characters.Beautifly hand–drawn kanji.Additional compound characters for each featured character.valuable suggestions and mnemonic devices for memorizing characters.All the standard characters official designed for common use.Comprehensive and clear, A Guide to Remembering Japanese Characters makes Japanese writing accessible to everyone wishing to learn Japanese.

    This book offers an accessible survey of key concepts such as social context and cultural authenticity, using insights from fields which include linguistics, sociology and anthropology.

    At thirty years old, Gabriel Wyner speaks six languages fluently.  He didn’t learn them in school -- who does? -- rather, he learned them in the past few years, working on his own and practicing on the subway, using simple techniques and free online resources. In Fluent Forever Wyner reveals what he’s discovered.   The greatest challenge to learning a foreign language is the challenge of memory; there are just too many words and too many rules. For every new word we learn, we seem to forget two old ones, and as a result, fluency can seem out of reach. Fluent Forever tackles this challenge head-on. With empathy for the language-challenged and abundant humor, Wyner deconstructs the learning process, revealing how to build a foreign language in your mind from the ground up.  Starting with pronunciation, you’ll learn how to rewire your ears and turn foreign sounds into familiar sounds. You'll retrain your tongue to produce those sounds accurately, using tricks from opera singers and actors. Next, you'll begin to tackle words, and connect sounds and spellings to imagery, rather than translations, which will enable you to think in a foreign language.  And with the help of sophisticated spaced-repetition techniques, you'll be able to memorize hundreds of words a month in minutes every day. Soon, you'll gain the ability to learn grammar and more difficult abstract words--without the tedious drills and exercises of language classes and grammar books.  This is brain hacking at its most exciting, taking what we know about neuroscience and linguistics and using it to create the most efficient and enjoyable way to learn a foreign language in the spare minutes of your day.

    Metaphor, the authors explain, is a fundamental mechanism of mind, one that allows us to use what we know about our physical and social experience to provide understanding of countless other subjects. Because such metaphors structure our most basic understandings of our experience, they are "metaphors we live by", metaphors that can shape our perceptions and actions without our ever noticing them.In this updated edition of Lakoff and Johnson's influential book, the authors supply an afterword surveying how their theory of metaphor has developed within the cognitive sciences to become central to the contemporary understanding of how we think and how we express our thoughts in language.

    This brief introduction shows how psycholinguistic research can act as a window to the workings of the human mind and the study of consciousness.

    The author provides a succinct but lucid outline of the ways in which language has been defined, described, and explored, and guides readers towards further exploration of their own.

    Talk about stereotypical ) - then think again. Not only are the French people some of the most relaxed, pleasant people you'll ever meet, but their society is one of the oldest, most culturally rich societies in the world. So it's no surprise that French is known as perhaps the most beautiful of all languages. Listen to someone speak French - sure, you don't have a clue what she's saying, but aren't you enraptured by the sound of it?Unfortunately, just because a language is beautiful doesn't mean that it's easy to learn. Although French has many things in common with English, French has had many, many centuries to evolve into the language it is today, which means it's had all that time to become more complex. That's where "French For Dummies" can help. Written in partnership with the language experts at Berlitz, this book can give you what you need for basic communication in French."French For Dummies" covers the following topics and more: Basic pronunciation and gesturesThe nuts and bolts of French grammarMeeting and greeting in FrenchSituations in which you can use French: Making small talk, dining out, shopping, and talking on the phoneTraveling to France: Dealing with French currency, staying at a hotel, and getting around townTop Ten lists on ways to pick up French quickly, things you should never say in French, favorite French expressions, and important French holidays to remember.Appendixes with verb conjugation tables, as well as a French mini-dictionary"French For Dummies" also comes with a CD that has audio transcriptions of all the exercises in the book, so that you can actually hear the French pronunciations.So whether you're taking a business trip and need to pick up a little French quickly; you're cramming for your high school French final; or you've always wanted to learn a new language but don't have the time to drag yourself to a class once a week, "French For Dummies" can get you well on your way to becoming fluent in no time.

    Dorren calculates that to speak fluently with half of the world's 7.4 billion people in their mother tongues, you would need to know no fewer than twenty languages. He sets out to explore these top twenty world languages, which range from the familiar (French, Spanish) to the surprising (Malay, Javanese, Bengali). Babel whisks the reader on a delightful journey to every continent of the world, tracing how these world languages rose to greatness while others fell away and showing how speakers today handle the foibles of their mother tongues. Whether showcasing tongue-tying phonetics or elegant but complicated writing scripts, and mind-bending quirks of grammar, Babel vividly illustrates that mother tongues are like nations: each has its own customs and beliefs that seem as self-evident to those born into it as they are surprising to the outside world. Among many other things, Babel will teach you why modern Turks can't read books that are a mere 75 years old, what it means in practice for Russian and English to be relatives, and how Japanese developed separate "dialects" for men and women. Dorren lets you in on his personal trials and triumphs while studying Vietnamese in Hanoi, debunks ten widespread myths about Chinese characters, and discovers that Swahili became the lingua franca in a part of the world where people routinely speak three or more languages. Witty, fascinating and utterly compelling, Babel will change the way you look at and listen to the world and how it speaks.