Book picks similar to
The Making of A Well - Designed Business: Turn Inspiration into Action by LuAnn Nigara
business
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digital
finance-business
Music Habits - The Mental Game of Electronic Music Production: Finish Songs Fast, Beat Procrastination and Find Your Creative Flow
Jason Timothy - 2015
The goal of this book, is to cover music production from many different angles in a way that will change your thinking on the subject and build your confidence. Music making is a very mental and psychological game, and more often than not, all the technical stuff can hold you back from achieving your goals if you don't have the right creative habits in place first. With all the information available with a simple Google search, I wanted to really get to the heart of things that aren't being discussed nearly enough. I want to clear out all the garbage you may have been told and replace it with the essentials you can put to immediate use. Many people new to music may dive into forums and mindlessly watch video tutorials attempting to gather more and more information until they think they have enough to get going (hint: you never feel like you know enough). That would be like reading a whole encyclopedia and then being asked to recall only the important things that will get you from point A to point B. Even worse, much of the information you get will contradict the last thing you read. It's like finding a needle in a haystack only to be told it's the wrong needle. There is a much better approach. It's an approach that doesn't require you to know a lot to get started. You only need to know enough to get to the next step in your process. There is truly nothing stopping you from becoming a music producer. The ones who are successful now are the ones who started from nothing and chipped away at it until they found a way to express their unique voice. There are no gatekeepers making decisions on who is worthy and who isn't. The determining factor is you, your habits and your confidence in yourself. This book can be read from start to finish, or as a “choose your own adventure”, going directly to what you think can help you most right now. Don't get caught up thinking you have to devour everything before getting started. That isn't necessary, and isn't the point of the book. The core concepts in the book will come up time & time again which should help you retain them & be able to recall them when the need arrives. By exploring these concepts from several angles you should gain a broad view of their many uses. My hope is that this book is used as a toolbox. You simply find the right tool that moves you forward and get back to work. So few people, who have more than enough information in their heads, ever start. Of those who do start, even fewer finish what they started and are satisfied with the results. I want you to be in that small group of finishers. Let's get started.
Everything Is Marketing: The Ultimate Strategy For Dental Practice Growth
Fred Joyal - 2009
It’s also one of the most misunderstood. Fred Joyal, the expert in dental consumer marketing, reveals how every single thing you say and do in your practice communicates a message to your patients. Everything is Marketing takes you step by step through your business, showing how little changes can have a big impact. Want to attract new patients? Convert more calls into appointments? Increase your case acceptance? Marketing can make it happen. The first step is learning to recognize that you have the power to transform your patients’ health, happiness and quality of life, then infusing that belief into everything—including your office, your team, your advertising and your chairside conversations. Drawing from over two decades of industry experience, Fred shares insight on topics like: • Why dentistry’s unique business model is such a huge advantage • How to create an unexpected and unforgettable patient experience • Why patients leave your practice—and how you can keep them for life • Proven ways to boost patient loyalty and word of mouth • Secrets to building a strong (and happy) team that your patients will fall in love with Fred’s approach to marketing is practical, straightforward and easy to put into action today. It’s an unbeatable strategy for capturing the hearts and minds of patients and experiencing explosive practice growth.
Negotiate to Win: The 21 Rules for Successful Negotiating
Jim Thomas - 2005
Discover the PowerOf Better NegotiatingNegotiation is one skill everyone needs in order to get more of what they want -- to sell more, to keep costs down, to manage better, to strengthen relationships -- to win! Thomas shows you exactly how the best negotiators reach long-lasting positive solutions that build profits, performance, and relationships.This indispensable guide covers all you'll ever need to know about negotiating, including:The 21 rules of successful negotiating -- and how to defend against them!"Quickies" -- specific tips on how to successfully negotiate with bosses, children, car dealers, contractors, auto mechanics, and many othersWhy Americans are among the worst negotiators on EarthHow to overcome your natural reluctance to bargainWhy win-win negotiating is so vitalHow to thoroughly prepare for your negotiationsHow to deal with counterparts who intimidate or harass youHow to negotiate ethically -- and deal with those who don'tHow to negotiate more successfully across cultural linesThomas's Truisms -- 50 memorable negotiating maxims The psychology of negotiating, historical illustrations, day-to-day applications, and much, much more!
THE CRASH OF MH370
James Nixon - 2017
The Crash Of MH370 may well be one those ground breaking accidents that change our way of thinking. This book is an analysis of the mystery that is the missing Malaysian Airlines 777, and one of the first to be published after the search concluded. Unlike previous books about the ghost plane written by well-meaning amateur pilots and journalists, the author is an industry insider; an A380 captain with similar experience to the missing pilot. It examines the facts, who’s who, the flight and search. The latter half dispels the various theories, provides the author’s best guess as to what happened and delivers a list of thirteen urgent recommendations for the industry. Rarely do we hear from people within this industry. From pilots and air traffic controllers to crash investigators, their employment contracts stipulate: no media. That James Nixon has chosen to publish this book within three months of his retirement means we are given a rare chance to peek behind the cockpit door.
The Wedding Planner Organizer
Mindy Weiss - 2012
In other words, a planner. From the celebrity wedding planner and author of the The Wedding Book, Mindy Weiss’s All-In-One Wedding Planner & Organizer helps couples keep track of every detail leading up to their Big Day. It’s the organizer that includes exactly what you need for on-the-go, on-the-ground wedding planning. Created as a three-ring binder, it has tabs for each category:• The Big Picture and Contacts• Budget• Location, Location, Location!• Menu and Flowers• Rentals• The Dress! (And What Everyone Else Is Wearing)• The Guests and the Invitations• Music, Photography, and Videography• Making It Official: Rings, Licenses, Vows, OfficiantsPacked throughout are tips, tools, checklists, spreadsheets, and schedules to help brides (and grooms) manage everything from building a wedding timeline and organizing the dreaded seating chart to getting the wedding party matched and fitted. From “Will you marry me?” to “I do,” nothing will slip through the cracks.
Clients From Hell 2: A collection of anonymously-contributed client horror stories from designers (Clients From Hell: A collection of anonymously-contributed client horror stories from designers)
Bryce Bladon - 2012
The second addition to the Clients From Hell series taps freelance veterans for even more material. Interviews, resources, and particularly poignant tales of client insanity are all included alongside the fan-favourite anecdotes of freelancing dysfunction.For the first time, Clients From Hell takes a step back from finger-pointing and clever name-calling to inform the audience of how to make it as a creative professional. Step one: buy this book. Step two: take heed of these cautionary tales. Step three: we haven't thought of a step three yet. We'll worry about that when revisions come around.Anyone who has ever worked with clients may find these tales frighteningly familiar. New freelancers may think twice about their chosen profession - or at least find relief in the fact that they're not alone in absurd client interactions.And the rest of you? You can just laugh and enjoy your day job.
SEO - The Sassy Way to Ranking #1 in Google - when you have NO CLUE!: A Beginner's Guide to Search Engine Optimization (Beginner Internet Marketing Series Book 6)
Gundi Gabrielle - 2017
If you don't know what "SEO" stands for or what a "backlink" is, this book will get you up to speed in a quick 1 hour read and show you some basic steps to optimize your site and blog posts. There are no advanced ninja tricks here, but simply the meat and potato basics of what SEO is and how you can best use it without spending a fortune Have you ever wondered how websites end up on page 1 in Google - and…. why your site isn’t there? Does it just “happen”? Is it luck? Do you need to know someone at Google? Or…… are there actual techniques that can help you get to #1? The good news is: there are! The Art of Ranking in Google is called SEO and people who do it well, make a LOT of money! Why? Because the higher you rank, the more people will visit your site = potential customers -> the more money you can make. SEO is a form of internet marketing, just like Google or Facebook Ads, yet a lot more effective and stable once set up - and in the long run, far less expensive! For blogging purposes, SEO is next to Kindle Publishing the most effective strategy to grow an audience long term - and also, to market affiliate products (=monetize your site). And you need to start from Day 1. - This is the one technique you cannot put off for later! This book will take you as a complete novice and take you step by step through: What SEO is all about? The main techniques and strategies to start ranking in Google and how even as a total beginner you can start employing them from day 1. The pitfalls and dangers along the way (Google Penalties) How to structure your Posts for optimal ranking chances How to structure your overall Site for optimal Google recognition Basic - but effective Backlinking strategies Social Media Implementation Most of all - this book will help you understand what it’s really all about and why it is so important to employ SEO techniques from day 1! This is the one technique you cannot put off till later and while you might feel overwhelmed in the beginning with all the new things to learn, this book will make it painless and easy to get started with minimal time input. Go back to the TOP to purchase - see your there….;-
What You Seek Is Seeking You
Brian Tracy - 2015
On a crisp winter morning, Richard, a successful, self-made CEO runs into Zoya, a quirky, free-spirited artist. The meeting leaves them struggling to find a balance between what they believe about life, and what is actually out there.What You Seek is Seeking You is a heart-warming tale about what happens when you are forced to question everything you ever knew to be true. Refreshingly honest, it helps you rethink some of your most fundamental beliefs – the ones that hold the very canvas of your life in place, but which in fact may be limiting you.Setting the scene with a lively fable, Azim & Brian share insightful and tangible ways to:• Invite Positive Coincidences and Attract What You Seek• Set Goals, Remain Focused and yet Stay Detached from the Outcome• Enhance Your Business AcumenBrian Tracy is one of the finest self-help speakers of all times, a bestselling author of 70 books and a human potential expert. He has consulted for more than 1,000 companies and has spoken to 5,000,000 people in 65 countries. Brian is the Chairman and CEO of Brian Tracy International and his goal is to help you achieve your personal and business goals faster and easier than you ever imagined.Azim Jamal is one of the finest inspirational life altering speakers who has spoken to more than 1,000,000 people worldwide in 26 countries and his various media messages have been heard by more than 5,000,000 people. He is the CEO and founder of Corporate Sufi Worldwide whose mission is to inspire individuals and corporations to unleash their power within and find harmony between Business, Balance and Beyond.
A Passion to Win
Sumner Redstone - 2001
A larger-than-life figure in the grand tradition of the Hearsts, Paleys, and Pulitzers, and voted in a recent survey of 600 corporate executives as the number-one most inspiring CEO, this is the man who can truly say, "I am Viacom." A Passion to Win gives a riveting look behind the scenes at the highly charged negotiations that won Redstone both Viacom and Paramount. The book reveals the intense business calculations and strong emotions of Redstone's head-to-head confrontations with such adversaries as Barry Diller and H. Wayne Huizenga. A Passion to Win takes the reader along on the financial roller-coaster ride that began when Blockbuster went into the tank, risking Redstone's fortune and life's work. By the end of that ride, Redstone had righted his company and revolutionized the video industry. In a world of high-visibility corporate battles, Redstone pulls no punches. This is the man who faced down a pack of thugs when they threatened producer Bob Evans during the filming of The Cotton Club. And this is a book that shows the reader what it takes to win. Behind it all is the same iron will that helped Redstone to survive a deadly fire at Boston's Copley Plaza Hotel by clinging with one hand to a third-story ledge before being rescued -- with burns so severe over nearly half his body that doctors feared he would die. Born in a Boston tenement, he graduated first in his class at Boston Latin, went through Harvard in three years, was chosen for a special cryptography unit in the U.S. Army whose assignment was to crack Japanese codes during World War II, then, after Harvard Law School, successfully pleaded cases before the U.S. Court of Appeals and the U.S. Supreme Court -- all of this before embarking on his astounding business career. Never before has Sumner Redstone revealed himself so candidly, and now, with the assistance of writer Peter Knobler (who co-wrote attorney Daniel Petrocelli's bestseller Triumph of Justice, about the O.J. Simpson civil suit), he has produced an inspirational life story that will command major attention.
The Business of LIFE: How You Can Prosper In The Information Age
Chris Brady - 2004
The Prisoner: How One Woman's Jail Term Was The Making Of Her
Kerry Tucker - 2018
When her offence was discovered it was reported to be the biggest white-collar crime committed by a female in Victoria, and she was sentenced to seven years in a maximum-security prison, alongside the state's most notorious criminals. Being incarcerated with drug dealers and murderers, however, was not nearly as daunting as having to tell her two young daughters why she was leaving them. The shame was almost unbearable. As Kerry adjusted to life behind bars, she began to see her fellow inmates as more than simply 'murderers' and 'drug dealers' - they became real people with names and broken dreams. And as they opened up to her, she realised that many of these women had violent home lives and were not getting parole simply because they couldn't fill out the paperwork. Horrified, Kerry set about using her skills to represent them. She also began to study. Today, Kerry has a PhD, advocates for women prisoners, and has been reunited with her daughters. In her inspiring memoir, filled with fascinating stories of life behind bars and shot through with wry humour, she reveals how one woman's darkest hour can become a turning point in her life. And how, just perhaps, it can even be the making of her.
Essentially Lilly: A Guide to Colorful Entertaining
Lilly Pulitzer - 2004
A tribute to her insouciant lifestyle, Essentially Lilly is lavishly illustrated and peppered with anecdotal memories of a life filled with color. Joined by her family and close friends, Lilly recalls the parties, the decorating, the food, and the fashion that have been part of her life in Palm Beach since she arrived there in the 1950s.With sections devoted to each part of the day, Essentially Lilly captures a variety of social events -- from a sunrise sail to a beach supper under the stars -- and imbues each with singular "Lilly style":Mellow Yellow Mornings -- start the day off easy with a walk on the beach or a luxuriously lazy breakfast in bed. Take some friends out for an early morning sail or a country club brunch. Round off the morning hunting for a one-of-a-kind treasure at a local flea market.Think Pink Afternoons -- rev up the middle of the day with a bridesmaids' lunch, a birthday cookout, or a charity tea. Perhaps you'd rather relax with a fruity pool party or a "just-looking" stroll down Palm Beach's fabled Worth Avenue.True Blue Evenings -- gather your friends together for a festive cocktail party or a romantic beach dinner under a full moon. Maybe it's a deep woods campfire that appeals to you, or watching a movie out under the stars, or just a simple pizza party for your family.Essentially Lilly presents memories and menus, beautiful photographs and dazzling illustrations as well as dozens of recipes and entertaining suggestions to make your own get-togethers as successful as one of Lilly's famed parties. Best of all, Lilly offers her spirited advice throughout: "Just relax and have fun -- and be an individual," she says. "It's better that you enjoy yourself than it is to get it right." Good rules to live by."LILLY PULITZER trademarks and logos are the property of Sugartown Worldwide, Inc. The book, including the design on the cover, are Copyright © 2004 Sugartown Worldwide, Inc."
SEO 2013 & Beyond: Search Engine Optimization Will Never Be The Same Again
Andy Williams - 2012
Panda was designed to remove low quality content from the search engine results pages. The surprise to many were some of the big name casualties that were taken out by the update. On 24th April 2012, Google went in for the kill when they released the Penguin update. Few SEOs that had been in the business for any length of time could believe the carnage that this update caused. If Google's Panda was a 1 on the Richter scale of updates, Penguin was surely a 10. It completely changed the way we need to think about SEO. On September 28th 2012, Google released a new algorithm update targeting exact match domains (EMDs). I have updated this book to let you know the consequences of owning EMDs and added my own advice on choosing domain names. While I have never been a huge fan of exact match domains anyway, many other SEO books and courses teach you to use them. I'll tell you why I think those other courses and books are wrong.The EMD update was sandwiched in between another Panda update (on the 27th September) and another Penguin update (5th October).Whereas Panda seems to penalize low quality content, Penguin is more concerned about overly aggressive SEO tactics. Stuff that SEOs had been doing for years, not only didn't work any more, but now can actually cause your site to be penalized and drop out of the rankings. That’s right, just about everything you have been taught about Search Engine Optimization in the last 10 years can be thrown out the Window. Google have moved the goal posts. I have been working in SEO for around 10 years and have always tried to stay within the guidelines laid down by Google. This has not always been easy because to compete with other sites, it often meant using techniques that Google frowned upon. Now, if you use those techniques, Google is likely to catch up with you and demote your rankings. In this book, I want to share with you the new SEO. The SEO for 2013 and Beyond.
Email Etiquette: Netiquette in the Information Age
David Tuffley - 2011
While there have been attempts to establish one standard or another as the default, there is no common agreement. So beware people telling you there is one right way, they are assuming too much. As a general rule though, netiquette involves the same principles as plain old etiquette -- basic courtesy, respect and ethics. Treat people the way you would want to be treated yourself. By following the principles outlined below, the recipient of your email will be more likely to read and act, if not be favorably impressed by your message:Subject line to summarise the message. Make the Subject line summarise the body of the e-mail. Ask yourself, 'will the recipient(s) know what this e-mail is about'. For example, Instead of Subject: Exam, say Subject: Location of 1508INT Exam, 23 July 2011.Don't assume the recipient knows the background. Include enough contextual information at the beginning of the e-mail for the recipient to know what the matter is about. If in doubt, put background information in. For example, don't say can I have an extension for my assignment?, instead say I refer to the CIT3622 assignment 1 that I handed in late. I was ill and have a doctor's certificate. May I ask for an extension on the basis that I was too ill to do it on time?Keep it concise. Keep messages brief and to the point, but not so brief that it causes the problem outlined in the previous point. This includes deleting any irrelevant text when an email has been back and forth several times. No-one wants to scroll down through pages of text in order to reach the message they want to read. If the sense of the email will be lost by deleting that text, however, leave it in.Reply within 24 hours. Try to reply within 24 hours, less if possible. In fact, get in the habit of replying immediately -- it is the polite thing to do, and the recipient will appreciate a prompt reply. It also makes you look efficient. The longer you leave it to reply, the more likely you will forget or have too big a log-jam of unanswered email.Allow time for a reply. E-mail messages are not usually required to be answered immediately, though it is good practice if you do. Before sending a reminder, allow some time for a response, some times even a few days. Not everyone is online 24 hours a day.Use the BCC field when sending bulk email. If you're sending email to a whole list of people, put their email addresses in the BCC field. That way, the privacy of the recipient is respected, and spammers cannot harvest the email addresses for their dastardly purposes.