Under the watchful gaze of his young assistant and the threatening presence of a new generation of artists, Mark Rothko takes on his greatest challenge yet: to create a definitive work for an extraordinary setting.A moving and compelling account of one of the greatest artists of the twentieth century, Mark Rothko, whose struggle to accept his growing riches and praise became his ultimate undoing.

      Today, innovation is seen by business leaders and the media alike as the key to growth, a burning issue in every company, from startups to the Fortune 500. And in that space, Fahrenheit 212 is viewed as a high-performance innovation SWAT team, able to solve the most complex, mission-critical challenges. Under Mark Payne, the firm's president and head of Idea Development, Fahrenheit 212, since its inception a decade ago, has worked with such giants of industry as Coca-Cola, Samsung, Hershey's, Campbell's Soup, LG, Starbucks, Mattel, Office Depot, Citibank, P&G, American Express, Nutrisystem, GE, and Goldman Sachs, to name but a few. It has been praised as a hotspot for innovation in publications like Fortune, Esquire, Businessweek, and FastCompany.  What Drives Fahrenheit 212's success is its unique methodology, combining what it calls Magic--the creative side of innovation--with Money, the business side. They explore every potential idea with the end goal in mind--bringing an innovative product to market in a way that will transform a company's business and growth. In How to Kill a Unicorn, Mark Payne pulls back the curtain on how the company is able to bring more innovative products and ideas successfully to market than any other firm and offers blow by blow inside accounts of how they grapple with and solved their biggest challenges.

    In this witty and trenchant social analysis, James Twitchell shows how churches, universities, and museums have learned to embrace Madison Avenue rather than risk losing market share. Branded Nation uncovers a society where megachurches resemble shopping malls (and not by accident); where a university lives or dies on the talents of its image makers -- and its ranking in U.S. News & World Report; and where museums have turned to motorcycle exhibits and fashion shows to bolster revenue, even franchising their own institutions into brands. In short, says Twitchell, high culture is beginning to look more and more like the rest of our culture. But in perhaps his most subversive observation, he doesn't condemn this trend; on the contrary, he believes that branding may be invigorating our high culture, bringing it to new audiences and making it a more integral part of our lives. Savvy, sharply observed, and bitingly funny, Branded Nation is sure to both enlighten and entertain.

    Murray takes a lively and inspiring approach to writing and revision that does not condescend but invites students into the writer's studio.

    Belief is a technology for softening the landscape. The world becomes more beautiful when God is in it. Here is what happens inside a person's body when they starve.Written in the shadow of Georg Buchner's Lenz at razor pitch, Aliens & Anorexia, first published in 2000, defines a female form of chance that is both emotional and radical. The book unfolds like a set of Chinese boxes, using stories and polemics to travel through a maze that spirals back into itself. Its characters include Simone Weil, the first radical philosopher of sadness, the artist Paul Thek, Kraus herself, and "Africa," her virtual S&M partner who's shooting a big-budget Hollywood film in Namibia while Kraus holes up in the Northwest Woods for the winter to chronicle the failure of Gravity & Grace, her own low-budget independent film.In Aliens & Anorexia, Kraus argues for empathy as the ultimate perceptive tool, and reclaims anorexia from the psychoanalytic girl-ghetto of poor "self-esteem." Anorexia, Kraus writes, could be an attempt to leave the body altogether: a rejection of the cynicism this culture hands us through its food.

    Ondaatje's prose is at times startlingly lyrical, and as he chases Bolden through documents and scenes, the novel partakes of the very best sort of modern detective novel--one where the enigma is never resolved, but allowed to manifest in its fullness. Though more 'experimental' in form than either The English Patient or In the Skin of a Lion, it is a fitting addition to the renowned Ondaatje oeuvre.

    Every two years the international art world descends on Venice for the opening of the Biennale. Among them is Jeff Atman–a jaded and dissolute journalist–whose dedication to the cause of Bellini-fuelled partygoing is only intermittently disturbed by the obligation to file a story. When he meets the spellbinding Laura, he is rejuvenated and ecstatic. Their romance blossoms quickly, but is it destined to disappear just as rapidly? Every day thousands of pilgrims head to the banks of the Ganges at Varanasi, the holiest Hindu city in India. Among their number is a narrator who may or may not be the Atman previously seen in Venice. Intending to visit only for a few days he ends up staying for months, and suddenly finds–or should that be loses?–a hitherto unexamined idea of himself, the self. In a romance he can only observe, he sees a reflection of the kind of pleasures that, willingly or not, he has renounced. In the process, two ancient and watery cities become versions of each other. Could two stories, in two different cities, actually be one and the same story? Nothing Geoff Dyer has written before is as wonderfully unbridled, as dead-on in evocation of place, longing and the possibility of neurotic enlightenment, and as irrepressibly entertaining as Jeff in Venice, Death in Varanasi.

    Anne’s College, Oxford. Her lectures took the shape of this set of discursive stories. Refusing to be tied down to either fiction or the essay form, Artful is narrated by a character who is haunted—literally—by a former lover, the writer of a series of lectures about art and literature.A hypnotic dialogue unfolds, a duet between and a meditation on art and storytelling, a book about love, grief, memory, and revitalization. Smith’s heady powers as a fiction writer harmonize with her keen perceptions as a reader and critic to form a living thing that reminds us that life and art are never separate.Artful is a book about the things art can do, the things art is full of, and the quicksilver nature of all artfulness. It glances off artists and writers from Michelangelo through Dickens, then all the way past postmodernity, exploring every form, from ancient cave painting to 1960s cinema musicals. This kaleidoscope opens up new, inventive, elastic insights—on the relation of aesthetic form to the human mind, the ways we build our minds from stories, the bridges art builds between us. Artful is a celebration of literature’s worth in and to the world and a meaningful contribution to that worth in itself. There has never been a book quite like it.

    It fills our Facebook feeds. It keeps afloat a whole armada of late-night comedians, YouTube auteurs, and twitter wits … an endless stream of "Worst Things Ever." Recall, if you will, Rebecca Black's chart-topping disasterpiece, "Friday." Or “The Room”, Tommy Wiseau's cinematic tragedy turned cult farce. Or the devout Spanish septuagenarian who produced an infamously botched, and now stunningly ubiquitous, retouching of a 19th-century fresco of her Lord and Savior Jesus Christ. The Internet era has fueled an obsession with these and other acts of cultural cluelessness. Hardly a week goes by, it seems, without some new aesthetic travesty spreading across the globe in the form of ones and zeros, spawning countless remixes and riffs, like the world's biggest inside joke. And once more the cry goes up: Fail! Epic Fail!But what, exactly, draws us to these futile attempts at making songs, movies, and art? What are the essential ingredients that render a ridiculous failure sublime? More important, what does our seemingly insatiable appetite for the "succès d'incompetence" say about our aesthetic impulses? Our ethical ones? Is our laughter all in good fun or is something more sinister at work?

    Presents 500 houses classified by architect, designer, patron or cultural tribe, this book looks at some of the most astonishing and creative abodes ever to be built.

    She shows how to build a workforce that’s positive, committed, passionate...how to really motivate people, even on a tight budget...how to lead with authenticity, clarity, consistency, and inspiration. These skills offer powerful, quantifiable business value. They are completely learnable--and this book is the fastest way to master them. It distills the world’s best thinking on getting the best from people: the truth, and nothing but the truth!