Book picks similar to
Playbook by Thoughtbot
business
software
technology
z-magrathea
Detonate: Why - And How - Corporations Must Blow Up Best Practices (and bring a beginner's mind) To Survive
Geoff Tuff - 2018
Until now, the relatively slow speed of marketplace evolution has allowed wasteful habits to continue without consequence. This reality is ending. Detonate explains how organizations built up bad habits, identifies which ones masquerade as "best practices," and suggests alternatives that can contribute to winning in the marketplace. With a focus on optimism and empowerment, it focuses on an approach and mindset which are critical to successfully compete in an era characterized by profound technological advances and uncertainty. • Core themes challenge how you think about and approach problems • Case studies illustrate the challenges you face and how to overcome them • Recommendations are pragmatic and steer clear of suggesting a brand-new, complicated wiring diagram • Actionable advice provides the first steps down an evolutionary pathIf you want to compete differently in today’s marketplace and to challenge the things your company does which you have a nagging feeling are actually just a waste of time – and maybe value-destroying – Detonate gives you what you need to ignite change.
Marketing To The Social Web: How Digital Customer Communities Build Your Business
Larry Weber - 2007
CEOs should heed this transformation and learn from Weber's insights how to navigate this new landscape to fully maximize their business opportunities." -Mark Fuller, Chairman, Monitor Group "Consumers are using technology to grab power from companies, the media, and the government. Marketing to the Social Web succinctly outlines how institutions can survive and win in this chaotic new world, and lays out the revised rules of engagement-ignore them at your peril." -George F. Colony, CEO, Forrester Research, Inc. "Larry has brought pragmatic and useful recommendations to help brand builders manage the complexity of social interaction in a digital age. I was pleased to read a book that actually suggests how to do something with social networks, instead of just ponder them." -David Kenny, Chairman and Chief Executive Officer, Digitas Inc. "Where's the allure of social 2.0? Brands can talk . . . customers talk louder! Digital influence has arrived." -Jeff Taylor, CEO, Eons and Founder of Monster.com "Larry Weber provides a simple and effective roadmap of the new customer information highway. Marketing to the Social Web is a valuable tool that will give everyone the confidence and know-how to compete in this fast-growing marketplace of ideas." -Steve Harris, Vice President, Global Communications, General Motors Corporation "As all lines and boundaries are washed away by the Web, Weber describes how to become part of the sea versus the sand." -Nicholas Negroponte, Chairman, One Laptop per Child
New Programmer's Survival Manual
Joshua Carter - 2011
You've got the programming chops, you're up on the latest tech, you're sitting at your workstation... now what? New Programmer's Survival Manual gives your career the jolt it needs to get going: essential industry skills to help you apply your raw programming talent and make a name for yourself. It's a no-holds-barred look at what
really
goes on in the office--and how to not only survive, but thrive in your first job and beyond. Programming at industry level requires new skills - you'll build programs that dwarf anything you've done on your own. This book introduces you to practices for working on large-scale, long-lived programs at a professional level of quality. You'll find out how to work efficiently with your current tools, and discover essential new tools. But the tools are only part of the story; you've got to get street-smart too. Succeeding in the corporate working environment requires its own savvy. You'll learn how to navigate the office, work with your teammates, and how to deal with other people outside of your department. You'll understand where you fit into the big picture and how you contribute to the company's success. You'll also get a candid look at the tougher aspects of the job: stress, conflict, and office politics. Finally, programming is a job you can do for the long haul. This book helps you look ahead to the years to come, and your future opportunities--either as a programmer or in another role you grow into. There's nothing quite like the satisfaction of shipping a product and knowing, "I built that." Whether you work on embedded systems or web-based applications, in trendy technologies or legacy systems, this book helps you get from raw skill to an accomplished professional.
Management Information Systems
Raymond McLeod Jr. - 1979
Focusing on the role of managers within an organization, the volume emphasizes the development of computer-based Information Systems to support an organization's objectives and strategic plans. Focusing on the Systems Concepts, the Systems Approach is implemented throughout the text. The volume covers essential concepts such as using information technology to engage in electronic commerce, and information resources such as database management systems, information security, ethical implications of information technology and decision support systems with projects to challenge users at all levels of competence. For those involved in Management Information Systems.
How to Improve Your Leadership and Management Skills - Effective Strategies for Business Managers
Meir Liraz - 2013
It points out that you must be a leader that people follow, keep informed, make timely decisions and take effective action. In effect you must control the activities of your organization rather than being controlled by them. Here's what’s in the book: * How to lead and manage people; powerful tips and strategies to motivate and inspire your people to bring out the best in them. Be the boss people want to give 200 percent for. * How to Make a Good First Impression * How to Motivate Your Employees in the Workplace * How to Manage Change Effectively * How to Deal With Difficult Employees * Effective Business Negotiation Techniques * How To Set and Achieve Goals * Effective Delegating Strategies * How To Ensure the Profitability of Your Business * How to Create a Business Environment that Supports Growth * All these and much much more. My name is Meir Liraz and I'm the author of this book. According to Dun & Bradstreet, 90% of all business failures analyzed can be traced to poor management. This is backed up by my own experience. In my 31 years as a business coach and consultant to managers, I've seen practically dozens of managers fail and lose their job -- not because they weren't talented or smart enough -- but because they were trying to re-invent the wheel rather than rely on proven, tested methods that work. And that is where this book can help, it will teach you how to avoid the common traps and mistakes and do everything right the first time. Table of Contents 1. How to Lead and Manage People 2. How to Make a Good First Impression 3. How to Motivate Employees in the Workplace 4. How to Manage Change Effectively 5. How to Deal With Difficult Employees 6. Effective Business Negotiation Techniques 7. How To Set and Achieve Goals 8. Effective Delegating Strategies 9. How To Ensure the Profitability of Your Business 10. How to Create a Business Environment that Supports Growth Tags: leadership development, student leadership challenge, business leadership, leadership development program, leadership dynamics, management skills and application, developing management skills.
Managing for Quality and Performance Excellence (with CD-ROM)
James R. Evans - 2007
This description will provide a description where the core, text-only product or an eBook is sold. Please remember to fill out the variations section on the PMI with the book only information.Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
Advanced PHP Programming
George Schlossnagle - 2004
The rapid maturation of PHP has created a skeptical population of users from more traditional enterprise languages who question the readiness and ability of PHP to scale, as well as a large population of PHP developers without formal computer science backgrounds who have learned through the hands-on experimentation while developing small and midsize applications in PHP. While there are many books on learning PHP and developing small applications with it, there is a serious lack of information on scaling PHP for large-scale, business-critical systems. Schlossnagle's Advanced PHP Programming fills that void, demonstrating that PHP is ready for enterprise Web applications by showing the reader how to develop PHP-based applications for maximum performance, stability, and extensibility.
The Clean Coder: A Code of Conduct for Professional Programmers
Robert C. Martin - 2011
They treat it as a craft. They are professionals. In
The Clean Coder: A Code of Conduct for Professional Programmers,
legendary software expert Robert C. Martin introduces the disciplines, techniques, tools, and practices of true software craftsmanship. This book is packed with practical advice-about everything from estimating and coding to refactoring and testing. It covers much more than technique: It is about attitude. Martin shows how to approach software development with honor, self-respect, and pride; work well and work clean; communicate and estimate faithfully; face difficult decisions with clarity and honesty; and understand that deep knowledge comes with a responsibility to act. Readers will learn What it means to behave as a true software craftsman How to deal with conflict, tight schedules, and unreasonable managers How to get into the flow of coding, and get past writer's block How to handle unrelenting pressure and avoid burnout How to combine enduring attitudes with new development paradigms How to manage your time, and avoid blind alleys, marshes, bogs, and swamps How to foster environments where programmers and teams can thrive When to say "No"-and how to say it When to say "Yes"-and what yes really means Great software is something to marvel at: powerful, elegant, functional, a pleasure to work with as both a developer and as a user. Great software isn't written by machines. It is written by professionals with an unshakable commitment to craftsmanship.
The Clean Coder
will help you become one of them-and earn the pride and fulfillment that they alone possess.
Dr. Deming: The American Who Taught the Japanese About Quality
Rafael Aguayo - 1990
W. Edwards Deming, a household name in Japan, became the prime catalyst behind the incredible success of Japanese industry. In fact, since 1951, the Deming Prize has been the most coveted and prestigious award among Japanese corporations, similar to the Malcolm Baldrige Award for quality in business in the United States. Today, Deming is finally becoming a household name in his own country. The lessons he has to teach American business are more urgent than ever. Just how different is the Deming Management Method? Compare just a few of the many differences in beliefs between conventional organizations and Deming organizations:
Standard Company
* Quality is expensive * Defects are caused by workers * Buy at lowest cost * Fear and reward are proper ways to motivate * Play one supplier off against another
Deming Company
* Quality leads to lower costs * Most defects are caused by the system * Buy from vendors committed to quality * Fear leads to disaster * Work with suppliers
Sinatra: Up and Running
Alan Harris - 2011
With this concise book, you will quickly gain working knowledge of Sinatra and its minimalist approach to building both standalone and modular web applications.
Sinatra serves as a lightweight wrapper around Rack middleware, with syntax that maps closely to functions exposed by HTTP verbs, which makes it ideal for web services and APIs. If you have experience building applications with Ruby, you’ll quickly learn language fundamentals and see under-the-hood techniques, with the help of several practical examples. Then you’ll get hands-on experience with Sinatra by building your own blog engine.
Learn Sinatra’s core concepts, and get started by building a simple application
Create views, manage sessions, and work with Sinatra route definitions
Become familiar with the language’s internals, and take a closer look at Rack
Use different subclass methods for building flexible and robust architectures
Put Sinatra to work: build a blog that takes advantage of service hooks provided by the GitHub API
Smart and Gets Things Done: Joel Spolsky's Concise Guide to Finding the Best Technical Talent
Joel Spolsky - 2007
Ten times. You can't afford not to hire them. But if you haven't been reading Joel Spolsky's books or blog, you probably don't know how to find them and make them want to work for you.In this brief book, Joel reveals all his secrets--from his years at Microsoft, and as the co-founder of Fog Creek Software--for recruiting the best developers in the world.If you've ever wondered what you should be looking for in a resume, if you've ever struggled to decide whether to hire someone at the end of an interview, or if you're wondering why you can't find great programmers, stop everything and read this book.
This Won't Scale: 41 Plays From The Drift Marketing Team To Help Your Business Cut Through The Noise, Grow Faster Than The Competition & Thrill Your Customers
Dave Gerhardt - 2019
While most B2B startups obsess over scalability and tracking, Drift takes a different approach. In This Won't Scale, you'll find insider lessons and plays from the Drift Marketing team that have helped the business grow at a hypergrowth rate. It contains 41 plays organized into easy-to-read and reference chapters. Keep it on your desk, thumb through it when you're looking for inspiration and come back to it over time. You’ll discover not only Drift's abnormal approach, but also hear never-before-told stories and learn how to implement Drift's marketing plays into your own marketing strategy.
Getting Real: The Smarter, Faster, Easier Way to Build a Web Application
37 Signals - 2006
At under 200 pages it's quick reading too. Makes a great airplane book.
Disrupting Class: How Disruptive Innovation Will Change the Way the World Learns
Clayton M. Christensen - 2008
Unlike so many education 'reforms, ' this is not small-bore stuff. For that reason alone, it's likely to be resisted by defenders of the status quo, even though it's necessary and right for our kids. We owe it to them to make sure this book isn't merely a terrific read; it must become a blueprint for educational transformation." --Joel Klein, Chancellor of the New York City Department of Education"A brilliant teacher, Christensen brings clarity to a muddled and chaotic world of education."--Jim Collins, bestselling author of "Good to Great"According to recent studies in neuroscience, the way we learn doesn't always match up with the way we are taught. If we hope to stay competitive-academically, economically, and technologically-we need to rethink our understanding of intelligence, reevaluate our educational system, and reinvigorate our commitment to learning. In other words, we need "disruptive innovation."Now, in his long-awaited new book, Clayton M. Christensen and coauthors Michael B. Horn and Curtis W. Johnson take one of the most important issues of our time-education-and apply Christensen's now-famous theories of "disruptive" change using a wide range of real-life examples. Whether you're a school administrator, government official, business leader, parent, teacher, or entrepreneur, you'll discover surprising new ideas, outside-the-box strategies, and straight-A success stories.You'll learn how Customized learning will help many more students succeed in school Student-centric classrooms will increase the demand for new technology Computers must be disruptively deployed to every student Disruptive innovation can circumvent roadblocks that have prevented other attempts at school reform We can compete in the global classroom-and get ahead in the global marketFilled with fascinating case studies, scientific findings, and unprecedented insights on how innovation must be managed, "Disrupting Class" will open your eyes to new possibilities, unlock hidden potential, and get you to think differently. Professor Christensen and his coauthors provide a bold new lesson in innovation that will help you make the grade for years to come.The future is now. Class is in session.
Your First 100 Days in a New Executive Job
Robert Hargrove - 2011
Whether you are a newly elected president, CEO, or executive at any level, what you do in your first 100 days will be absolutely pivotal to your success or failure. Your First 100 Days in a New Executive Job will help you to seal your leadership, build a team you can count on, and have a bottom line impact before your first few months on the job is up. It will take you through all the steps of successful executive onboarding and show you how to avoid the typical pitfalls. Hargrove emphasizes the importance of getting clear on your going-in mandate—your contract with key stake holders. He also shows you how to use your first 100 days to declare an Impossible Future that represents the difference you want to make, while delivering on your Day Job. According to Hargrove, the key idea is to go for "quick wins" that establish a virtuous circle of increasing credibility and help you to avoid a vicious circle of decreasing credibility. This book will expand your aspirations and motivations, and give you a treasure trove of practical, down-to-earth tips to immediately apply in your new leadership role. * Have a story ready day one, as key stakeholders look for signals immediately—take symbolic action within 72 hours * Develop a "teachable point of view"—This is how we intend to win in this business * Build a team of 'A' players—get the right people on the bus * Declare an Impossible Future that unites warring tribes * Jump start your vision with 30, 60, 90-day catalytic breakthrough projects * Master the political chessboard and culture—It's all politics! * Drive bottom-line results before the end of your first 100 day