The Sociology Book takes on some of humankind's biggest questions: What is society? What makes it tick? Why do we interact in the way that we do with our friends, coworkers, and rivals? The Sociology Book profiles the world's most renowned sociologists and more than 100 of their biggest ideas, including issues of equality, diversity, identity, and human rights; the effects of globalization; the role of institutions; and the rise of urban living in modern societyEasy to navigate and chock-full of key concepts, profiles of major sociological thinkers, and conversation starters galore, this is a must-have, in-a-nutshell guide to some of the most fascinating questions on earth.The Sociology Book is part of the award-winning Big Ideas Simply Explained series, designed to distill big ideas and elusive theories into graspable, memorable concepts, using an approachable graphic treatment and creative typography.

    With the stock market sinking and soaring from day to day, retirement plans becoming less certain, and a longer life expectancy in retirement, more people are looking for some control over their investments. If you're one of them, Investing Online For Dummies, 6th Edition might be just what you're looking for. The Internet brings a world of investment resources to your desktop, but how do you find your way through the dizzying array of investment possibilities? The Dummies Way, of course! This book helps you set reasonable expectations, assess your risk tolerance, choose an asset allocation, analyze and select investments, and maximize your financial success. You'll discover how toDetermine how much you can afford to invest Choose an online broker Research, trade, and track investments online Measure the potential return of a stock Maximize your investment knowledge and build a profitable portfolio Buy bonds online Understand options, commodities, and IPOs If you've decided to take control of your investments but don't want to make it your full-time job, Investing Online For Dummies, 6th Edition gives you the important information that will also give you confidence. Completely updated to cover all the new online tools and resources, it even provides some bonus assistance on the companion Web site.

    The strengths and weaknesses of each research method are examined to help students choose an appropriate methodology, and the wider philosophical issues and ethical controversies that affect business research are discussed to help students make informed research decisions.The book examines in depth the distinction between quantitative and qualitative research techniques and how and when they should be used, and marries theoretical issues with topical case examples from a number of work-related fields (such as management, strategy, and marketing). It has also been comprehensively updated to reflect the growing use of the internet as a source of data and medium for conducting research, and places new emphasis on the student experience of research by relating the activities of real student researchers back to the research process.New to this Edition - Brand new chapter on reviewing the literature that introduces the steps involved in undertaking a critical review to help students get the most out of their reading and build a strong platform for further research. - Themed boxes that focus on examples of real, published research, key concepts, and practical tips and skills to help students grasp core principles sooner and apply their learning to new research situations. - Expanded online research guide that takes students step-by-step through their research project and provides essential research advice, checklists, templates, and case exercises to help students become more engaged and organized researchers.

    Risk measurement and quantitative tools are critical aids for supporting risk management, but quantitative tools alone are no substitute for judgment, wisdom, and knowledge. Managers within a financial organization must be, before anything else, risk managers in the true sense of managing the risks that the firm faces.

    Froeb/McCann's MANAGERIAL ECONOMICS: A PROBLEM SOLVING APPROACH, 2E covers traditional material using a problem-based pedagogy built around common business mistakes. Models are used sparingly, and then only to the extent that they help students figure out why mistakes are made, and how to fix them. This edition's succinct, fast-paced presentation and challenging, interactive applications place students in the role of a decision maker who has to identify mistakes that reduce profits, and propose solutions to bring profits back up. The lively book provides an excellent ongoing reference for students pursuing business careers. New chapters and updates highlight mistakes that precipitated the financial crisis. With MANAGERIAL ECONOMICS, 2E your students are taught to use economics to not only identify profitable decisions, but also how to implement them within an organization.

    Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This edition provides new insights into the realities of high-tech marketing, with special emphasis on the Internet. It's essential reading for anyone with a stake in the world's most exciting marketplace.

    The new edition continues to reflect the conversational style and clarity that has made this a leader in the market. It explores the key concepts and principles while using the PepsiCo financial statement to clearly show how the information is applied in the real world. The book has also been updated with the latest data as to reflect today's business environment.

    In their stead have come the powerful ideas and methodologies of Gary Hamel and C.K. Prahalad, whose much-revered thinking has already engendered a new language of strategy. In this book, they develop a coherent model for how today's executives can identify and accomplish no less than heroic goals in tomorrow's marketplace. Their masterful blueprint addresses how executives can ease the tension between competing today and clearing a path toward leadership in the future.

    He takes you inside a typical interview by exploring the various types of case questions and he shares with you a system that will help you answer today's most sophisticated case questions.

    Twenty percent of the CEOs of Fortune 500 companies are HBS graduates, as are many of our savviest entrepreneurs (e.g., Michael Bloomberg) and canniest felons (e.g., Jeffrey Skilling). The top investment banks and brokerage houses routinely send their brightest young stars to HBS to groom them for future power. To these people and many others, a Harvard MBA is a golden ticket to the Olympian heights of American business.In 2004, Philip Delves Broughton abandoned a post as Paris bureau chief of the London Daily Telegraph to join nine hundred other would-be tycoons on HBS's plush campus. Over the next two years, he and his classmates would be inundated with the best--and the rest--of American business culture that HBS epitomizes. The core of the school's curriculum is the "case": an analysis of a real business situation from which the students must, with a professor's guidance, tease lessons. Delves Broughton studied more than five hundred cases and recounts the most revelatory ones here. He also learns the surprising pleasures of accounting, the allure of beta, the ingenious chicanery of leveraging, and innumerable other hidden workings of the business world, all of which he limns with a wry clarity reminiscent of Liar's Poker. He also exposes the less savory trappings of b-school culture, from the 'booze luge' to the pandemic obsession with PowerPoint to the specter of depression that stalks too many overburdened students. With acute and often uproarious candor, he assesses the school's success at teaching the traits it extols as most important in business: leadership, decisiveness, ethical behavior, work/life balance.Published during the one hundredth anniversary of Harvard Business School, Ahead of the Curve offers a richly detailed and revealing you-are-there account of the institution that has, for good or ill, made American business what it is today.

    Written in a way that even the financial novice can easily absorb, this is a new edition of the bestselling guide to understanding and using business accounts and accounting principles.

    Addressing the growing demand to learn how to manage personal investments and finances, the authors have turned the spotlight on individual rather than institutional investors. Their strong real-word focus includes superior coverage of mutual funds, international investments, and investment decision techniques. The new edition makes use of the Internet through exercises and cross references to Internet resources. An accompanying CD-ROM offers hands-on practice in analyzing companies for investment purposes. All these distinctive features ensure that Fundamentals of Investing will continue to define the market for years to come.

    Fundamentals of Financial Management is the route to understanding the financial decision-making process and to interpreting the impacts that financial decisions have on value creation. Ideal for those new to financial management, this sparklingly clear text cuts through the mire of the financial decision-making process. A practical and reliable book, free from technical errors, backed up by a wealth of award-winning support material.

    This internationally recognized standard provides the essential tools to practice project management and deliver organizational results.

    In a practice Hilton pioneered in the first edition, each chapter is written around a realistic business or focus company that guides the reader through the topics of that chapter. Known for balanced examples of Service, Retail, Nonprofit and Manufacturing companies, Hilton offers a clear, engaging writing style that has been praised by instructors and students alike. As in previous editions, there is significant coverage of contemporary topics such as activity-based costing, target costing, the value chain, customer profitability analysis, and throughput costing while also including traditional topics such as job-order costing, budgeting and performance evaluation.