The Steve Jobs Way: iLeadership for a New Generation


Jay Elliot - 2009
    From the inception of game-changing products like the Apple II and the Macintosh, to his stunning fall from grace, and on to his rebirth at the helm of Apple, his involvement with Pixar, and the development of the iPod, iPhone, iPad, and much more, The Steve Jobs Way presents real-life examples of Jobs’s leadership challenges and triumphs, showing readers how to apply these principles to their own lives and careers.Packed with exclusive interviews from key figures in Apple Computer’s history, this revealing account provides a rarely seen, intimate glimpse into the Steve Jobs you won’t see on stage, thoroughly exploring his management and leadership principles. From product development meetings to design labs, through executive boardroom showdowns to the world outside of Silicon Valley, you will see the real Steve Jobs, the “Boy Genius” who forever transformed technology and the way we work, play, consume, and communicate — all through the eyes of someone who worked side by side with Jobs.“Fascinating work that both validates the Jobs/Apple mystique while demystifying it at the same time! Great [book] for all of us working to keep our visions married to the details.”—David Allen, author of the international bestseller Getting Things Done

Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even If You Hate Marketing and Selling


Michael Port - 2006
    It gives you simple, yet effective techniques for creating relentless demand and endless leads. It includes more than 200 proven marketing strategies for attracting new clients, earning more referrals, and building profitable, long-lasting professional relationships. If you want to take your service business to the next level, start here and "Book Yourself Solid.

When Character Was King: A Story of Ronald Reagan


Peggy Noonan - 2001
    In When Character Was King, Noonan brings her own reflections on Reagan to bear as well as new stories--from Presidents George W. Bush and his father, George H. W. Bush, his Secret Service men and White House colleagues, his wife, his daughter Patti Davis, and his close friends--to reveal the true nature of a man even his opponents now view as a maker of big history. Marked by incisive wit and elegant prose, When Character Was King will both enlighten and move readers. It may well be the last word on Ronald Reagan, not only as a leader but as a man.

Grant and Lee: A Study in Personality and Generalship


J.F.C. Fuller - 1957
    cuts squarely across the accepted tradition... Fuller examines these two great soldiers from a fresh viewpoint and refuses to let himself be bound by tradition." --New York Times Book Review..". readable, instructive, stimulating, and... controversial as when first published." --Military ReviewFirst published fifty years ago, Fuller's study of Ulysses S. Grant and Robert E. Lee remains one of his most brilliant and durable works, Grant and Lee is a compelling study not only of the two men, but also of the nature of leadership and command in wartime.

The 4 Disciplines of Execution: Achieving Your Wildly Important Goals


Chris McChesney - 2011
    A #1 Wall Street Journal bestseller with more than 500,000 copies sold, The Four Disciplines of Execution will radically change your business.Do you remember the last major initiative you watched die in your organization? Did it go down with a loud crash? Or was it slowly and quietly suffocated by other competing priorities? By the time it finally disappeared, it’s likely no one even noticed. What happened? Often, the answer is that the “whirlwind” of urgent activity required to keep things running day-to-day devoured all the time and energy you needed to invest in executing your strategy for tomorrow. The 4 Disciplines of Execution can change that forever. The 4 Disciplines of Execution (4DX) is a simple, repeatable, and proven formula for executing your most important strategic priorities in the midst of the whirlwind. By following the 4 Disciplines—Focus on the Wildly Important; Act on Lead Measures; Keep a Compelling Scoreboard; Create a Cadence of Accountability—leaders can produce breakthrough results, even when executing the strategy requires a significant change in behavior from their teams. 4DX is not theory. It is a proven set of practices that have been tested and refined by hundreds of organizations and thousands of teams over many years. When a company or an individual adheres to these disciplines, they achieve superb results, regardless of the goal. 4DX represents a new way to think and work that is essential to thriving in today’s competitive climate. The 4 Disciplines of Execution is one book that no business leader can afford to miss.

April 1865: The Month That Saved America


Jay Winik - 2001
    It saw Lincoln's assassination just five days later and a near-successful plot to decapitate the Union government, followed by chaos and coup fears in the North, collapsed negotiations and continued bloodshed in the South, and finally, the start of national reconciliation.In the end, April 1865 emerged as not just the tale of the war's denouement, but the story of the making of our nation.Jay Winik offers a brilliant new look at the Civil War's final days that will forever change the way we see the war's end and the nation's new beginning. Uniquely set within the larger sweep of history and filled with rich profiles of outsize figures, fresh iconoclastic scholarship, and a gripping narrative, this is a masterful account of the thirty most pivotal days in the life of the United States.

Chesty: The Story of Lieutenant General Lewis B. Puller, USMC


Jon T. Hoffman - 2001
    Puller has long been considered the greatest of them all. His assignments and activities covered an extraordinary spectrum of warfare. Puller mastered small unit guerrilla warfare as a lieutenant in Haiti in the 1920s, and at the end of his career commanded a division in Korea. In between, he chased Sandino in Nicaragua and fought at Guadalcanal, Cape Gloucester, and Peleliu.With his bulldog face, barrel chest (which earned him the nickname Chesty), gruff voice, and common touch, Puller became--and has remained--the epitome of the Marine combat officer. At times Puller's actions have been called into question--at Peleliu, for instance, where, against a heavily fortified position, he lost more than half of his regiment. And then there is the saga of his son, who followed in Chesty's footsteps as a Marine officer only to suffer horrible wounds in Vietnam (his book, Fortunate Son, won the Pulitzer Prize).Jon Hoffman has been given special access to Puller's personal papers as well as his personnel record. The result will unquestionably stand as the last word about Chesty Puller.

Rogue Warrior


Richard Marcinko - 1992
    Now this thirty-year veteran recounts the secret missions and Special Warfare madness of his worldwide military career - and the riveting truth about the top-secret Navy SEALs.Marcinko was almost inhumanly tough, and proved it on hair-raising missions across Vietnam and a war-torn world: blowing up supply junks, charging through minefields, jumping at 19,000 feet with a chute that wouldn't open, fighting hand-to-hand in a hellhole jungle. For the Pentagon, he organized the Navy's first counterterrorist unit: the legendary SEAL TEAM SIX, which went on classified missions from Central America to the Middle East, the North Sea, Africa and beyond.Then Marcinko was tapped to create Red Cell, a dirty-dozen team of the military's most accomplished and decorated counterterrorists. Their unbelievable job was to test the defenses of the Navy's most secure facilities and installations. The result was predictable: all hell broke loose.Here is the hero who saw beyond the blood to ultimate justice - and the decorated warrior who became such a maverick that the Navy brass wanted his head on a pole, and for a time, got it.

Power: Why Some People Have it and Others Don't


Jeffrey Pfeffer - 2010
    The leading thinker on the topic of power, Pfeffer here distills his wisdom into an indispensable guide.” —Jim Collins, author of New York Times bestselling author Good to Great and How the Mighty FallSome people have it, and others don’t. Jeffrey Pfeffer explores why, in Power.One of the greatest minds in management theory and author or co-author of thirteen books, including the seminal business-school text Managing With Power, Jeffrey Pfeffer shows readers how to succeed and wield power in the real world.

1776


David McCullough - 2005
    It is the story of Americans in the ranks, men of every shape, size, and color, farmers, schoolteachers, shoemakers, no-accounts, and mere boys turned soldiers. And it is the story of the King's men, the British commander, William Howe, an his highly disciplined redcoats who looked on their rebel foes with contempt and fought with a valor too little known.At the center of the drama, with Washington, are two young American patriots, who, at first, knew no more of war than what they had read in books - Nathaniel Green, a Quaker who was made a general at thirty-three, and Henry Knox, a twenty-five-year-old bookseller who had the preposterous idea of hauling the guns of Fort Ticonderoga overland to Boston in the dead of Winter.But it is the American commander-in-chief who stands foremost - Washington, who had never before led an army in battle. Written as a companion work to his celebrated biography of John Adams, David McCullough's 1776 is another landmark in the literature of American history.

Life in the Confederate Army


William Watson - 1887
     William Watson presents a narrative of his observations and experience in the Southern States, both before and during the American Civil War. Prior to the War, Watson lived in the hot, fertile state of Louisiana. With Lincoln in office, and the secession of the southern states, North and South was plunged in a violent Civil War. Watson recounts the widespread lack of political interest until the country reached this point. In a volunteer corps, Watson was surrounded by several industrial and commercial classes. His recollections include fascinating insights into the men he served with. Watson also gives his personal views on the causes of the war, and the conduct of both sides. Detailing the lives of the soldiers, Watson reveals their living conditions, the level of destruction and death and their daily rations. William Watson (1826-1906) was a Scottish native who moved to the Caribbean to work as a civil engineer. He later moved to Louisiana for business. While in Louisiana, he enlisted in the Confederate Army. He was one of many British citizens who had joined.

Son of the Morning Star: General Custer and the Battle of the Little Bighorn


Evan S. Connell - 1984
    On the ridge five companies of United States cavalry - 262 soldiers, comprising officers and troopers - fought desperately but hopelessly. When the guns fell silent, no soldier - including their commanding officer, Lt Col. George Armstrong Custer - had survived. Custer's Last Stand is among the most enduring events in American history - 130 years after the fact, books continue to be written and people continue to argue about even the most basic details surrounding the Little Bighorn. Evan S. Connell, whom Joyce Carol Oates has described as 'one of our most interesting and intelligent American writers', wrote what continues to be the most reliable - and compulsively readable - account of the subject. Connell makes good use of his research and novelist's eye for story and detail to re-create the heroism, foolishness and savagery of this crucial chapter in the history of the West.

Only the Paranoid Survive. Lessons from the CEO of INTEL Corporation


Andrew S. Grove - 1988
    Under Andrew Grove's leadership, Intel has become the world's largest computer chipmaker, the 5th most admired company in America, and the 7th most profitable company among the Fortune 500. Few CEOs can claim this level of success. Grove attributes much of it to the philosophy and strategy he has learned the hard way as he steered Intel through a series of potential major disasters. There are moments in any business when massive change occurs, when all the rules of business shift fast, furiously and forever. Grove calls such moments strategic inflection points (SIPs), and he has lived through several. They can be set off by almost anything - by mega competition, an arcane change in regulations, or by a seemingly modest change in technology. They are not always easy to spot - but you can't hide from them. Intel's first SIP was when the Japanese started producing better-quality, lower-cost memory chips. It took Grove three years and huge losses to recognize that he had to rethink and reposition the company to become, once again, leader in its field.Grove extrapolates the lessons he has learned from this and other SIPs - for instance the drama of the Pentium flaw, and the SIP brought on by the Internet - to reveal a unique insight into the management of change. He recounts strategies from other companies and examines his own record of success and failure. Only the Paranoid Survive is a classic lesson in leadership skills that every manager in every industry will benefit from. Every manager must assume that something will change - very soon.

EntreLeadership: 20 Years of Practical Business Wisdom from the Trenches


Dave Ramsey - 2011
    These are the men and women doing battle daily beneath the banner that is your brand. Are they courageous or indecisive? Are they serving a motivated team or managing employees? Are they valued? Your team will never grow beyond you, so here’s another question to consider—are you growing? Whether you’re sitting at the CEO’s desk, the middle manager’s cubicle, or a card table in your living-room-based start-up, EntreLeadership provides the practical, step-by-step guidance to grow your business where you want it to go. Dave Ramsey opens up his championship playbook for business to show you how to: -Inspire your team to take ownership and love what they do -Unify your team and get rid of all gossip -Handle money to set your business up for success -Reach every goal you set -And much, much more! EntreLeadership is a one-stop guide filled with accessible advice for businesses and leaders to ensure success even through the toughest of times.

Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration


Ed Catmull - 2009
    Creativity, Inc. is a book for managers who want to lead their employees to new heights, a manual for anyone who strives for originality, and the first-ever, all-access trip into the nerve center of Pixar Animation—into the meetings, postmortems, and “Braintrust” sessions where some of the most successful films in history are made. It is, at heart, a book about how to build a creative culture—but it is also, as Pixar co-founder and president Ed Catmull writes, “an expression of the ideas that I believe make the best in us possible.” For nearly twenty years, Pixar has dominated the world of animation, producing such beloved films as the Toy Story trilogy, Monsters, Inc., Finding Nemo, The Incredibles, Up, and WALL-E, which have gone on to set box-office records and garner thirty Academy Awards. The joyousness of the storytelling, the inventive plots, the emotional authenticity: In some ways, Pixar movies are an object lesson in what creativity really is. Here, in this book, Catmull reveals the ideals and techniques that have made Pixar so widely admired—and so profitable.   As a young man, Ed Catmull had a dream: to make the first computer-animated movie. He nurtured that dream as a Ph.D. student at the University of Utah, where many computer science pioneers got their start, and then forged a partnership with George Lucas that led, indirectly, to his founding Pixar with Steve Jobs and John Lasseter in 1986. Nine years later, Toy Story was released, changing animation forever. The essential ingredient in that movie’s success—and in the thirteen movies that followed—was the unique environment that Catmull and his colleagues built at Pixar, based on philosophies that protect the creative process and defy convention, such as:   • Give a good idea to a mediocre team, and they will screw it up. But give a mediocre idea to a great team, and they will either fix it or come up with something better. • If you don’t strive to uncover what is unseen and understand its nature, you will be ill prepared to lead. • It’s not the manager’s job to prevent risks. It’s the manager’s job to make it safe for others to take them. • The cost of preventing errors is often far greater than the cost of fixing them. • A company’s communication structure should not mirror its organizational structure. Everybody should be able to talk to anybody. • Do not assume that general agreement will lead to change—it takes substantial energy to move a group, even when all are on board.