Authors Katherine Daniels and Jennifer Davis provide with actionable strategies you can use to engineer sustainable changes in your environment regardless of your level within your organization.

    Meanwhile, people with important ideas--entrepreneurs, teachers, politicians, and journalists--struggle to make them "stick."In Made to Stick, Chip and Dan Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the human scale principle, using the Velcro Theory of Memory, and creating curiosity gaps. Along the way, we discover that sticky messages of all kinds--from the infamous "kidney theft ring" hoax to a coach's lessons on sportsmanship to a vision for a new product at Sony--draw their power from the same six traits.Made to Stick will transform the way you communicate. It's a fast-paced tour of success stories (and failures): the Nobel Prize-winning scientist who drank a glass of bacteria to prove a point about stomach ulcers; the charities who make use of the Mother Teresa Effect; the elementary-school teacher whose simulation actually prevented racial prejudice.Provocative, eye-opening, and often surprisingly funny, Made to Stick shows us the vital principles of winning ideas--and tells us how we can apply these rules to making our own messages stick.

    But the state-of-the-art has moved forward dramatically since Meyers last updated this book in 1997. (For instance, there s now STL. Design patterns. Even new functionality being added through TR1 and Boost.) So Meyers has done a top-to-bottom rewrite, identifying the 55 most valuable techniques you need now to be exceptionally effective with C++. Over half of this edition s content is new. Templates broadly impact C++ development, and you ll find them everywhere. There s extensive coverage of multithreaded systems. There s an entirely new chapter on resource management. You ll find substantial new coverage of exceptions. Much is gained, but nothing s lost: You ll find the same depth of practical insight that first made Effective C++ a classic all those years ago. Bill Camarda, from the July 2005 href="http://www.barnesandnoble.com/newslet... Only

    Every aircraft is equipped with an almost indestructible black box. When there is an accident, the box is opened, the data is analyzed, and the reason for the accident excavated. This ensures that procedures are adapted so that the same mistake doesn’t happen again. With this method, the industry has created an astonishing safety record.For pilots working in a safety-critical industry, getting it wrong can have deadly consequences. But most of us have a relationship with failure that impedes progress, halts innovation, and damages our lives. We don’t acknowledge it or learn from it —though we often think we do.Moving from anthropology to psychology and from history to complexity theory, Matthew Syed explains why even when we think we have 20/20 hindsight, our vision’s still fuzzy. He offers a radical new idea: that the most important determinant of success in any field, whether sports, business, or life, is an acknowledgment of failure and a willingness to engage with it. This is how we learn, progress and excel. This approach explains everything from biological evolution and the efficiency of markets to the success of the Mercedes F1 team and the mindset of David Beckham.Using a cornucopia of interviews, gripping stories, and sharp-edged science, Syed explores the intimate relationship between failure and success, and shows why we need to transport black box thinking into our own lives. If we wish to unleash our potential, we must diagnose and break free of our failures. Part manifesto for change, part intellectual adventure, this groundbreaking book reveals how to do both.

    But in today’s service- and software-driven world, “done” is less obvious. When is Amazon done? When is Google done? Or Facebook? In reality, services powered by digital systems are never done. So then how do we give teams a goal that they can work on?Mostly, we simply ask teams to build features—but features are the wrong way to go. We often build features that create no value. Instead, we need to give teams an outcome to achieve. Using outcomes creates focus and alignment. It eliminates needless work. And it puts the customer at the center of everything you do.Setting goals as outcomes sounds simple, but it can be hard to do in practice. This book is a practical guide to using outcomes to guide the work of your team. "Josh’s crisp volume brims with insight about how to fly at just the right level - the level of outcomes. If you’ve ever wondered how M your MVP should be, or how to get more R in your OKRs, this book will help." --Nick Rockwell, CTO, NY Times

    But its visionary founder, Jeff Bezos, wasn't content with being a bookseller. He wanted Amazon to become the everything store, offering limitless selection and seductive convenience at disruptively low prices. To do so, he developed a corporate culture of relentless ambition and secrecy that's never been cracked. Until now. Brad Stone enjoyed unprecedented access to current and former Amazon employees and Bezos family members, giving readers the first in-depth, fly-on-the-wall account of life at Amazon. Compared to tech's other elite innovators--Jobs, Gates, Zuckerberg--Bezos is a private man. But he stands out for his restless pursuit of new markets, leading Amazon into risky new ventures like the Kindle and cloud computing, and transforming retail in the same way Henry Ford revolutionized manufacturing.The Everything Store will be the revealing, definitive biography of the company that placed one of the first and largest bets on the Internet and forever changed the way we shop and read.

    Legendary testing expert James Whittaker, until recently a Google testing leader, and two top Google experts reveal exactly how Google tests software, offering brand-new best practices you can use even if you're not quite Google's size...yet! Breakthrough Techniques You Can Actually Use Discover 100% practical, amazingly scalable techniques for analyzing risk and planning tests...thinking like real users...implementing exploratory, black box, white box, and acceptance testing...getting usable feedback...tracking issues...choosing and creating tools...testing "Docs & Mocks," interfaces, classes, modules, libraries, binaries, services, and infrastructure...reviewing code and refactoring...using test hooks, presubmit scripts, queues, continuous builds, and more. With these techniques, you can transform testing from a bottleneck into an accelerator-and make your whole organization more productive!

    What You Will Learn - Write clean and maintainable code - Create reusable components applying consolidated techniques - Use React effectively in the browser and node - Choose the right styling approach according to the needs of the applications - Use server-side rendering to make applications load faster - Build high-performing applications by optimizing components In Detail Taking a complete journey through the most valuable design patterns in React, this book demonstrates how to apply design patterns and best practices in real-life situations, whether that's for new or already existing projects. It will help you to make your applications more flexible, perform better, and easier to maintain - giving your workflow a huge boost when it comes to speed without reducing quality. We'll begin by understanding the internals of React before gradually moving on to writing clean and maintainable code. We'll build components that are reusable across the application, structure applications, and create forms that actually work. Then we'll style React components and optimize them to make applications faster and more responsive. Finally, we'll write tests effectively and you'll learn how to contribute to React and its ecosystem. By the end of the book, you'll be saved from a lot of trial and error and developmental headaches, and you will be on the road to becoming a React expert. Style and approach The design patterns in the book are explained using real-world, step-by-step examples. For each design pattern, there are hints about when to use it and when to look for something more suitable. This book can also be used as a practical guide, showing you how to leverage design patterns.

    You'll learn how to:Read and write files efficiently Use signals, clocks, and timers Create processes and execute programs Write secure programs Write multithreaded programs using POSIX threads Build and use shared libraries Perform interprocess communication using pipes, message queues, shared memory, and semaphores Write network applications with the sockets API While The Linux Programming Interface covers a wealth of Linux-specific features, including epoll, inotify, and the /proc file system, its emphasis on UNIX standards (POSIX.1-2001/SUSv3 and POSIX.1-2008/SUSv4) makes it equally valuable to programmers working on other UNIX platforms.The Linux Programming Interface is the most comprehensive single-volume work on the Linux and UNIX programming interface, and a book that's destined to become a new classic.Praise for The Linux Programming Interface "If I had to choose a single book to sit next to my machine when writing software for Linux, this would be it." —Martin Landers, Software Engineer, Google "This book, with its detailed descriptions and examples, contains everything you need to understand the details and nuances of the low-level programming APIs in Linux . . . no matter what the level of reader, there will be something to be learnt from this book." —Mel Gorman, Author of Understanding the Linux Virtual Memory Manager "Michael Kerrisk has not only written a great book about Linux programming and how it relates to various standards, but has also taken care that bugs he noticed got fixed and the man pages were (greatly) improved. In all three ways, he has made Linux programming easier. The in-depth treatment of topics in The Linux Programming Interface . . . makes it a must-have reference for both new and experienced Linux programmers." —Andreas Jaeger, Program Manager, openSUSE, Novell "Michael's inexhaustible determination to get his information right, and to express it clearly and concisely, has resulted in a strong reference source for programmers. While this work is targeted at Linux programmers, it will be of value to any programmer working in the UNIX/POSIX ecosystem." —David Butenhof, Author of Programming with POSIX Threads and Contributor to the POSIX and UNIX Standards ". . . a very thorough—yet easy to read—explanation of UNIX system and network programming, with an emphasis on Linux systems. It's certainly a book I'd recommend to anybody wanting to get into UNIX programming (in general) or to experienced UNIX programmers wanting to know 'what's new' in the popular GNU/Linux system." —Fernando Gont, Network Security Researcher, IETF Participant, and RFC Author ". . . encyclopedic in the breadth and depth of its coverage, and textbook-like in its wealth of worked examples and exercises. Each topic is clearly and comprehensively covered, from theory to hands-on working code. Professionals, students, educators, this is the Linux/UNIX reference that you have been waiting for." —Anthony Robins, Associate Professor of Computer Science, The University of Otago "I've been very impressed by the precision, the quality and the level of detail Michael Kerrisk put in his book. He is a great expert of Linux system calls and lets us share his knowledge and understanding of the Linux APIs." —Christophe Blaess, Author of Programmation systeme en C sous Linux ". . . an essential resource for the serious or professional Linux and UNIX systems programmer. Michael Kerrisk covers the use of all the key APIs across both the Linux and UNIX system interfaces with clear descriptions and tutorial examples and stresses the importance and benefits of following standards such as the Single UNIX Specification and POSIX 1003.1." —Andrew Josey, Director, Standards, The Open Group, and Chair of the POSIX 1003.1 Working Group "What could be better than an encyclopedic reference to the Linux system, from the standpoint of the system programmer, written by none other than the maintainer of the man pages himself? The Linux Programming Interface is comprehensive and detailed. I firmly expect it to become an indispensable addition to my programming bookshelf." —Bill Gallmeister, Author of POSIX.4 Programmer's Guide: Programming for the Real World ". . . the most complete and up-to-date book about Linux and UNIX system programming. If you're new to Linux system programming, if you're a UNIX veteran focused on portability while interested in learning the Linux way, or if you're simply looking for an excellent reference about the Linux programming interface, then Michael Kerrisk's book is definitely the companion you want on your bookshelf." —Loic Domaigne, Chief Software Architect (Embedded), Corpuls.com

    The Google Story takes you deep inside the company's wild ride from an idea that struggled for funding in 1998 to a firm that rakes in billions in profits, making Brin and Page the wealthiest young men in America. Based on scrupulous research and extraordinary access to Google, this fast-moving narrative reveals how an unorthodox management style and culture of innovation enabled a search engine to shake up Madison Avenue and Wall Street, scoop up YouTube, and battle Microsoft at every turn. Not afraid of controversy, Google is expanding in Communist China and quietly working on a searchable genetic database, initiatives that test the founders' guiding mantra: DON'T BE EVIL.

    From the transistor to the laser, it s hard to find an aspect of modern life that hasn t been touched by Bell Labs. Why did so many transformative ideas come from Bell Labs? In "The Idea Factory," Jon Gertner traces the origins of some of the twentieth century s most important inventions and delivers a riveting and heretofore untold chapter of American history. At its heart this is a story about the life and work of a small group of brilliant and eccentric men Mervin Kelly, Bill Shockley, Claude Shannon, John Pierce, and Bill Baker who spent their careers at Bell Labs. Their job was to research and develop the future of communications. Small-town boys, childhood hobbyists, oddballs: they give the lie to the idea that Bell Labs was a grim cathedral of top-down command and control.Gertner brings to life the powerful alchemy of the forces at work behind Bell Labs inventions, teasing out the intersections between science, business, and society. He distills the lessons that abide: how to recruit and nurture young talent; how to organize and lead fractious employees; how to find solutions to the most stubbornly vexing problems; how to transform a scientific discovery into a marketable product, then make it even better, cheaper, or both. Today, when the drive to invent has become a mantra, Bell Labs offers us a way to enrich our understanding of the challenges and solutions to technological innovation. Here, after all, was where the foundational ideas on the management of innovation were born. "The Idea Factory" is the story of the origins of modern communications and the beginnings of the information age a deeply human story of extraordinary men who were given extraordinary means time, space, funds, and access to one another and edged the world into a new dimension."

    Along the way, we encounter black holes, turtles, snakes, dragons, axe-sharpening, and yak-shaving—and take a guided tour through the theories and methods, both brilliant and misguided, that litter the history of software development, from the famous ‘mythical man-month’ to Extreme Programming. Not just for technophiles but for anyone captivated by the drama of invention, Dreaming in Code offers a window into both the information age and the workings of the human mind.

    It contains a collection of eye-openers that is a treasure chest for pioneers of new organizational ideas, A fantastic toolbox for use in future missions!"--Lise B. Hvatum, product development manager, Schlumberger"If you have need of changing your organization, and especially of introducing new techniques, then you want to understand what is in this book. It will help you avoid common pitfalls that doom many such projects and will show you a clear path to success. The techniques are derived from the experience of many individuals and organizations. Many are also fun to apply. This stuff is really cool--and really hot."--Joseph Bergin, professor of computer science, Pace University, New York"If change is the only guarantee in life, why is it so hard to do? As this book points out, people are not so much resistant to change itself as they are to being changed. Mary Lynn and Linda have successfully used the pattern form to capture and present the recurring lessons of successful change efforts and have placed a powerful knowledge resource in the hands of their readers."--Alan O'Callaghan, researcher, Software Technology Research Laboratory, De Montfort University, United Kingdom"The most difficult part of absorbing patterns, or any technology, into an organization is overcoming the people issues. The patterns in this book are the documentation of having gone through that experience, giving those that dare push the envelope a head start at success."--David E. DeLano, IBM Pervasive Computing"If you have ever wondered how you could possibly foster any cultural changes in your organization, in this book you will find a lot of concrete advice for doing so. I recommend that everyone read this book who has a vast interest in keeping his or her organization flexible and open for cultural change."--Jutta Eckstein, Independent Consultant, Objects In Action Author of "Agile Software Development in the Large"48 Patterns for Driving and Sustaining Change in Your OrganizationChange. It's brutally tough to initiate, even harder to sustain. It takes too long. People resist it.But without it, organizations lose their competitive edge. Fortunately, you can succeed at making change. In "Fearless Change, " Mary Lynn Manns and Linda Rising illuminate 48 proven techniques, or patterns, for implementing change in organizations or teams of all sizes, and show you exactly how to use them successfully.Find out how toUnderstand the forces in your organization that drive and retard changePlant the seeds of changeDrive participation and buy-in, from start to finishChoose an "official skeptic" to sharpen your thinkingMake your changes appear less threateningFind the right timing and the best teaching momentsSustain your momentumOvercome adversity and celebrate successInspired by the "pattern languages" that are transforming fields from software to architecture, the authors illuminate patterns for every stage of the change process: knowledge, persuasion, decision, implementation, and confirmation. These flexible patterns draw on the experiences of hundreds of leaders. They offer powerful insight into change-agent behavior, organizational culture, and the roles of every participant.Best of all, they're easy to use--"and they work!"

    During that week, you will learn almost everything modern machine learning has to offer. The author and other practitioners have spent years learning these concepts.Companion wiki — the book has a continuously updated wiki that extends some book chapters with additional information: Q&A, code snippets, further reading, tools, and other relevant resources.Flexible price and formats — choose from a variety of formats and price options: Kindle, hardcover, paperback, EPUB, PDF. If you buy an EPUB or a PDF, you decide the price you pay!Read first, buy later — download book chapters for free, read them and share with your friends and colleagues. Only if you liked the book or found it useful in your work, study or business, then buy it.

    Learn about the components of a BI architecture, how to choose the appropriate tools and technologies, and how to roll out a BI strategy throughout the organisation.