The Disney Way: Harnessing the Management Secrets of Disney in Your Company


Bill Capodagli - 1998
    While delighting us with the magic of Mickey Mouse, he also introduced corporate America to some innovative and brilliant new ways of doing business. And as everyone knows, the Disney companies have grown beyond anything even Walt himself could have imagined.Now this practical, hands-on book takes an in-depth look at Disney's business philosophy and the priciples behind it, demonstrating how today's managers can successfully apply them to their own businesses--no matter what the field.

Think for Yourself: Restoring Common Sense in an Age of Experts and Artificial Intelligence


Vikram Mansharamani - 2020
    How do we get it back? At the height of the 2014 Ebola epidemic, a man who had recently returned from West Africa with a fever and severe abdominal pain entered a hospital in Dallas--and was sent home. Even after healthcare workers learned their patient had come from Liberia, ground zero of the Ebola hot zone, not one of those treating him considered the deadly virus as a possible cause of his condition. Shortly after the man died, one of the nurses who had treated him sought clearance from the Centers for Disease Control to board a commercial flight. She reported a fever of 99.5 degrees, but because the protocol restricted travel at 100.4 degrees or higher, she was cleared. She was later confirmed to be infected with Ebola. A public health disaster akin to the one depicted in the movie Contagion was averted, but only by sheer luck.How could this happen? As Harvard lecturer and global trend watcher Vikram Mansharamani shows in this eye-opening and perspective-shifting book, our complex, data-flooded world has made us ever more reliant on experts, protocols, and technology. We've stopped thinking for ourselves. (Have you ever followed your GPS device to a deserted parking lot?) With stark and compelling examples drawn from business, sports, and everyday life, the author illustrates how in a very real sense we have outsourced too much of our thinking, relinquishing our autonomy.Of course, experts, protocols, and computer-based systems are essential to helping us make informed decisions. What we need is a new approach for integrating these information sources more effectively, harnessing the value they provide without undermining our own autonomy. The author provides principles and techniques for doing just that, empowering readers with a more critical and nuanced approach to making decisions.Think for Yourself is an indispensable guide for those looking to restore self-reliant thinking in a data-driven and technology-dependent yet overwhelmingly uncertain world.

Upgrade Your Life: The Lifehacker Guide to Working Smarter, Faster, Better


Gina Trapani - 2008
    You?ll feast on this buffet of new shortcuts to make technology your ally instead of your adversary, so you can spend more time getting things done and less time fiddling with your computer. You?ll learn valuable ways to upgrade your life so that you can work?and live?more efficiently, such as: empty your e-mail inbox, search the Web in three keystrokes, securely save Web site passwords, automatically back up your files, and many more.

Understanding Color: An Introduction for Designers


Linda Holtzschue - 1994
    Learn how to use color more comfortably, creatively, and effectively than ever before. Take your work to the next level by exploring how different light sources affect color rendition, how placement changes colors, how to avoid costly color mistakes, and how to resolve the color problems that frequently confront design professionals. Order your copy today!

Programming Erlang


Joe Armstrong - 2007
    It's used worldwide by companies who need to produce reliable, efficient, and scalable applications. Invest in learning Erlang now.Moore's Law is the observation that the amount you can do on a single chip doubles every two years. But Moore's Law is taking a detour. Rather than producing faster and faster processors, companies such as Intel and AMD are producing multi-core devices: single chips containing two, four, or more processors. If your programs aren't concurrent, they'll only run on a single processor at a time. Your users will think that your code is slow.Erlang is a programming language designed for building highly parallel, distributed, fault-tolerant systems. It has been used commercially for many years to build massive fault-tolerated systems that run for years with minimal failures.Erlang programs run seamlessly on multi-core computers: this means your Erlang program should run a lot faster on a 4 core processor than on a single core processor, all without you having to change a line of code.Erlang combines ideas from the world of functional programming with techniques for building fault-tolerant systems to make a powerful language for building the massively parallel, networked applications of the future.This book presents Erlang and functional programming in the familiar Pragmatic style. And it's written by Joe Armstrong, one of the creators of Erlang.It includes example code you'll be able to build upon. In addition, the book contains the full source code for two interesting applications:A SHOUTcast server which you can use to stream music to every computer in your house, and a full-text indexing and search engine that can index gigabytes of data. Learn how to write programs that run on dozens or even hundreds of local and remote processors. See how to write robust applications that run even in the face of network and hardware failure, using the Erlang programming language.

The Unspoken Rules: Secrets to Starting Your Career Off Right


Gorick Ng - 2021
    Now what?No one tells you how to navigate your first day in a new role. No one tells you how to take ownership, manage expectations, or handle workplace politics. No one tells you how to get promoted.The answers to these professional unknowns lie in the unspoken rules—the certain ways of doing things that managers expect but don’t explain and that top performers do but don’t realize.The problem is, these rules aren’t taught in school. Instead, they get passed down over the dinner table or from mentor to mentee, making for an unlevel playing field, with the insiders getting ahead and the outsiders stumbling along through trial and error.Until now.In this practical guide, Gorick Ng, a first-generation college student and Harvard career adviser, demystifies the unspoken rules of work. Ng distills the wisdom he’s gathered from over five hundred interviews with professionals across industries and job types about the biggest mistakes people make at work. Loaded with frameworks, checklists, and talking points, the book provides concrete strategies you can apply immediately to your own situation and will help you navigate inevitable questions, such as:• How do I manage my time in the face of conflicting priorities?• How do I build relationships when I’m working remotely?• How do I ask for help without looking incompetent or lazy?The Unspoken Rules is the only book you need to perform your best, stand out from your peers, and set yourself up for a fulfilling career.

The Well-Grounded Rubyist


David A. Black - 2008
    It's a beautifully written tutorial that begins with the basic steps to get your first Ruby program up and running and goes on to explore sophisticated topics like callable objects, reflection, and threading. Whether the topic is simple or tough, the book's easy-to-follow examples and explanations will give you immediate confidence as you build your Ruby programming skills.The Well-Grounded Rubyist is a thoroughly revised and updated edition of the best-selling Ruby for Rails. In this new book, expert author David A. Black moves beyond Rails and presents a broader view of Ruby. It covers Ruby 1.9, and keeps the same sharp focus and clear writing that made Ruby for Rails stand out.Starting with the basics, The Well-Grounded Rubyist explains Ruby objects and their interactions from the ground up. In the middle chapters, the book turns to an examination of Ruby's built-in, core classes, showing the reader how to manipulate strings, numbers, arrays, ranges, hashes, sets, and more. Regular expressions get attention, as do file and other I/O operations.Along the way, the reader is introduced to numerous tools included in the standard Ruby distribution--tools like the task manager Rake and the interactive Ruby console-based interpreter Irb--that facilitate Ruby development and make it an integrated and pleasant experience.The book encompasses advanced topics, like the design of Ruby's class and module system, and the use of Ruby threads, taking even the new Rubyist deep into the language and giving every reader the foundations necessary to use, explore, and enjoy this unusually popular and versatile language.It's no wonder one reader commented: "The technical depth is just right to not distract beginners, yet detailed enough for more advanced readers."Purchase of the print book comes with an offer of a free PDF, ePub, and Kindle eBook from Manning. Also available is all code from the book.

Using Docker


Adrian Mouat - 2015
    It guides you through the creation and deployment of a simple webapp, showing how Docker can be used at all stages, including development, testing and deployment.Other topics in this book include using Docker to provide a microservices architecture, how to best do service discovery, and how to bundle applications using Docker. You'll also get an overview of the large ecosystem that has sprung up around Docker, including the various PaaS offerings and configuration tools.

The Experience Economy, With a New Preface by the Authors: Competing for Customer Time, Attention, and Money


B. Joseph Pine II - 2019
    Attention is scarce. Are you engaging your customers? Apple Stores, Disney, LEGO, Starbucks. Do these names conjure up images of mere goods and services, or do they evoke something more--something visceral?Welcome to the Experience Economy, where businesses must form unique connections in order to secure their customers' affections--and ensure their own economic vitality.This seminal book on experience innovation by Joe Pine and Jim Gilmore explores how savvy companies excel by offering compelling experiences for their customers, resulting not only in increased customer allegiance but also in a more profitable bottom line. Translated into thirteen languages, The Experience Economy has become a must-read for leaders of enterprises large and small, for-profit and nonprofit, global and local.Now with a brand-new preface, Pine and Gilmore make an even stronger case for experiences as the critical link between a company and its customers in an increasingly distractible and time-starved world. Filled with detailed examples and actionable advice, The Experience Economy helps companies create personal, dramatic, and even transformative experiences, offering the script from which managers can generate value in ways aligned with a strong customer-centric strategy.

Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big Data and Gamification


Rajat Paharia - 2013
    And yet, billions of dollars are still spent every year on programs that are doomed to fail. These programs, it turns out, don't inspire long-term loyalty. Once a better deal comes along, customers will gladly defect. Can you blame them?Silicon Valley start-up Bunchball, the pioneer and innovator in gamification, is light years ahead when it comes to the concept of loyalty--and using it to drive business profits and growth. Focusing not only on customer loyalty, but also the loyalty of employees and partners, Bunchball combines behavioral economics, big data, social media, and gamification to inspire loyalty that lasts--from everyone involved in the success of a business.Now, in Loyalty 3.0, Bunchball founder Rajat Paharia reveals how you can use these same techniques to seize the competitive edge for your business.Paharia shows you how to create a system powered by human motivation and digital technology that creates ongoing, persistent engagement among customers, employees, and partners. Loyalty 3.0 arms you with everything you need to know in order to build a loyalty and engagement program that drives a sustainable advantage for your business, including:The building blocks of motivation, big data, and gamification necessary for creating a powerful strategy that drives long-term loyaltyCase studies from today's most innovative companies that are already driving customer engagement, learning and skill development, and employee motivation with Loyalty 3.0 methodsStep-by-step guidance on how to plan, design, build, and optimize your programNow is the time to abandon your traditional loyalty programs and start taking all your stakeholders seriously--so they will take your company seriously.Loyalty 3.0 is the game-changing leap you've been waiting for. When you create true loyalty among customers, employees, and business partners, you will generate a sustainable competitive advantage and win in your industry.Praise for Loyalty 3.0"Relationships are the single greatest asset for all organizations. Relationships with customers, relationships with employees, relationships with partners. In Loyalty 3.0, Rajat Paharia reveals the new science of relationship building through big data and gamification." --TIM BROWN, CEO, IDEOLoyalty 3.0 is filled with major insights and does a brilliant job of grounding the reader in fundamental concepts around motivation, big data, and gamification--building on these concepts through real-world case studies that bring the combinations to life. It finishes with actionable ideas and next steps that enable you to test and operationalize these ideas in your own workplace and personal life. -- BRAD SMITH, CEO, IntuitA fascinating insight into how companies are exploiting big data. -- MARK READ, CEO, WPP DigitalRajat pioneered the business use of big data and game mechanics to transform the customer experience. A decade before anyone else, he saw that the same techniques that video game designers had used for years--fast feedback, badges, competition, goals, and leveling up--were also incredibly powerful for motivating behavior outside of games, and an industry was born. This book shares his secrets. -- CLARA SHIH, CEO of Hearsay Social, author of The Facebook Era, and board member at StarbucksRajat Paharia comprehensively explains how to create loyalty in the modern world full of data and connectivity. If you want to learn how to motivate and inspire employees, you must read this book. -- DAVE KERPEN, New York Times bestselling author of Likeable Social Media and Likeable BusinessIn this powerful and groundbreaking book, Rajat Paharia clearly demonstrates how big data, motivation, and gamification can be utilized to create true engagement and loyalty. We believe Loyalty 3.0 will be a game changer for our associates and guests. -- RAY BENNETT, Chief Lodging Services Officer, Marriott International"The journey to Loyalty 3.0 is real. Rajat's vision shows why right time relevancy and context will transform how organizations engage with customers and truly craft relationships."---R. RAY WANG, Principal Analyst and CEO at Constellation Research"Adoption is a critical component when creating an exceptional customer experience or smarter workforce, and gamification has proven to be a powerful driver for success. The insights Rajat shares in Loyalty 3.0 will help guide the next wave of deeper relationships across the enterprise."---SANDY CARTER, IBM Vice President, Social Business Evangelism and Sales

Leading with Questions: How Leaders Find the Right Solutions by Knowing What to Ask


Michael J. Marquardt - 2005
    Throughout the book, he demonstrates how effective leaders use questions to encourage participation and teamwork, foster outside-the-box thinking, empower others, build relationships with customers, solve problems, and much more. Based on interviews with twenty-two successful leaders who "lead with questions," this important book reveals how to determine which questions will lead to solutions in today's complicated business world.

How to Invest Your Time Like Money


Elizabeth Grace Saunders - 2015
    Unlike others, who create the false hope that if only you worked harder, faster, longer, and smarter, you could do everything you want and make everyone happy, time coach Elizabeth Grace Saunders introduces a process to better manage your limited time so you can focus on what’s important. Her method will help you avoid letting everyday pressures and demands get in the way. Using proven techniques and exercises based on the principles of personal finance, readers will learn to identify their time debt, create a balanced budget, build a base schedule, maximize their time ROI, and identify a process to get back on track—and stay there.

Driving Digital Strategy: A Guide to Reimagining Your Business


Sunil Gupta - 2018
    Best Buy has transformed its business in the face of Amazon's threat. John Deere has formed a data-analysis arm to complement its farm-equipment business. And Goldman Sachs and many others are using digital technologies to reimagine their businesses. In Driving Digital Strategy, Harvard Business School professor Sunil Gupta provides an actionable framework for following their lead.For over a decade, Gupta has studied digital transformation at Fortune 500 companies. He knows what works and what doesn't. Merely dabbling in digital or launching a small independent unit, which many companies do, will not bring success. Instead you need to fundamentally change the core of your business and ensure that your digital strategy touches all aspects of your organization: your business model, value chain, customer relationships, and company culture. Gupta covers each aspect in vivid detail while providing navigation tips and best practices along the way.Filled with rich and illuminating case studies of companies at the forefront of digital transformation, Driving Digital Strategy is the comprehensive guide you need to take full advantage of the limitless opportunities the digital age provides.

Hard Facts, Dangerous Half-Truths, and Total Nonsense: Profiting from Evidence-based Management


Jeffrey Pfeffer - 2006
    . . Financial incentives drive company performance. . . Firms must change or die. Popular axioms like these drive business decisions every day. Yet too much common management “wisdom” isn’t wise at all—but, instead, flawed knowledge based on “best practices” that are actually poor, incomplete, or outright obsolete. Worse, legions of managers use this dubious knowledge to make decisions that are hazardous to organizational health.Jeffrey Pfeffer and Robert I. Sutton show how companies can bolster performance and trump the competition through evidence-based management, an approach to decision-making and action that is driven by hard facts rather than half-truths or hype. This book guides managers in using this approach to dismantle six widely held—but ultimately flawed—management beliefs in core areas including leadership, strategy, change, talent, financial incentives, and work-life balance. The authors show managers how to find and apply the best practices for their companies, rather than blindly copy what seems to have worked elsewhere.This practical and candid book challenges leaders to commit to evidence-based management as a way of organizational life—and shows how to finally turn this common sense into common practice.

Rituals for Work: 50 Ways to Create Engagement, Shared Purpose, and a Culture That Can Adapt to Change


Kursat Ozenc - 2019
    Rituals are powerful tools: they reinforce good habits, motivate personal and professional achievement, create a common bond between co-workers and build shared values; they can transform an organization's culture and provide a foundation to achieve common goals. Focusing on real-world examples, this book takes a practical approach to the power and benefits of workplace rituals. This insightful guide presents 50 creative rituals, from business and management to design and personal development. Specific case studies highlight the use of rituals and their positive impact to real-world organizations, while vivid visuals allow us to feel their energy and emotion.A ritual is only effective when its purpose is clearly defined. This book goes beyond simple analysis to provide actual recipes for individual rituals designed to promote specific habits, change negative behaviors, and instill values. Each ritual can be adapted to achieve a multitude of goals and tailored to fit your organization or team's specific needs.● Change behaviors, form positive habits, and assign meaning to shared goals● Build shared values, foster innovation, and encourage strong teamwork● Deal with conflicts effectively and engage others to work on resolutions● Learn the fundamental concepts of ritual-building and share your knowledge with your teamAn informative and inspirational resource for executives, managers, team leaders, and employees of every level, Rituals for Work provides a blueprint for building a culture of engagement, innovation, and shared purpose for organizations of all sizes, across industries.