Book picks similar to
Plug Your Business! Marketing on Myspace, Youtube, Blogs and Podcasts and Other Web 2.0 Social Networks by Steve Weber
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When the Lion Feeds / The Dark of the Sun / Hungry as the Sea (Three Novels in One Volume)
Wilbur Smith - 1993
Contains three stories - "When the Lion Feeds", in which twins Sean and Garrick are driven apart, "The Dark of the Sun" in which white mercenaries are up against a ruthless enemy, and "Hungry As the Sea", where courage, obsession and danger are on board a ship bound for the polar regions.
Cállate Niña
Rodolfo Naró - 2011
The sudden death of her father forces to tell her story, from childhood beside her drug-addicted mother and Christian, to her meeting with Antonio, the son of a military torturer of the Dirty War in Mexico. The novel has as background the city of Mexico portrayed by characters that live in the abyss of guilt and revenge.
Poverty in America: A Handbook
John Iceland - 2003
This edition has been updated and includes a new preface.
The Ghost: How a California Golden Boy Became America's Most Unlikely-and Elusive- Fugitive
Paige Williams - 2012
He's the prime suspect in the 2004 murder of Keith Palomares, a 25-year-old armored truck guard. Despite the FBI's active investigation, Brown remains at large living among us without a trace. And yet, a faint pulse of his identity surfaces from time to time, haunting the detectives tasked to find him. In the Kindle Single The Ghost, crime writer Paige Williams chronicles the case and draws a portrait of a killer who is as slippery and elusive as he is enigmatic. Jason Derek Brown was raised by a Mormon father who held a high position in the church despite being a known con man. Jason himself was a devout Mormon for years, and maintained his generosity and Southern California charm even as he slid into a life of excessive materialism fueled by theft. Aside from the murder, he has no history of violence. His case is downright perplexing, and Williams captures it from multiple viewpoints in pitch-perfect prose. --Paul Diamond
Launch: How to Quickly Propel Your Business Beyond the Competition
Michael A. Stelzner - 2011
Launch reveals a new way to grow your business that involves focusing on the needs of others, giving gifts, working with outsiders, and restraining your marketing messages. These principles are precisely the opposite of traditional marketing. Yet they work. And they are the future. If you follow the formula outlined in this book, you can attract countless customers and prospects, resulting in amazing business growth.This book will show you how to:Create highly sharable content that meets people's needs Identify and work with outside experts, many of whom will gladly promote your content Attract and retain raving fans that will help your business grow Creatively market and sell to people who will gladly purchase your products and services Launch isn't like other marketing books. Rather than making keen observations about others who've achieved success, the ideas and principles in this book were developed, refined, and practiced by the author to great success. Pick up a copy for yourself and one for a friend.
LEAD . . . for God'Sake!: A Parable for Finding the Heart of Leadership
Todd G. Gongwer - 2011
With expectations at an all-time high, his players have lost their will to win and their passion for the game; none of Coach Rocker’s tried and true motivational methods are working, and he doesn’t know why.As the season continues to spiral downward and his home life begins to mirror the problems he’s facing on the court, Coach Rocker stumbles upon a most unlikely mentor— Joe Taylor, the school’s janitor, who seems to have the answers to all of the Coach’s problems.
Preparing to Teach in the Lifelong Learning Sector
Ann Gravells - 2008
This includes further education, adult and community learning, work-based learning, the forces and offender learning and skills. It is easy to read with plenty of practical activities and examples throughout and the content is fully linked to the Teacher Training Standards. Please note: This book has since been updated to reflect the new title of the qualification: The Award in Education and Training.The qualification unit content contained in the appendices has since changed, and some legislation mentioned in the book has been updated.
Essential Calculus
James Stewart - 2006
In writing the book James Stewart asked himself: What is essential for a three-semester calculus course for scientists and engineers? Stewart's ESSENTIAL CALCULUS offers a concise approach to teaching calculus that focuses on major concepts and supports those concepts with precise definitions, patient explanations, and carefully graded problems. Essential Calculus is only 850 pages-two-thirds the size of Stewart's other calculus texts (CALCULUS, Fifth Edition and CALCULUS, EARLY TRANSCENDENTALS, Fifth Edition)-and yet it contains almost all of the same topics. The author achieved this relative brevity mainly by condensing the exposition and by putting some of the features on the website, www.StewartCalculus.com. Despite the reduced size of the book, there is still a modern flavor: Conceptual understanding and technology are not neglected, though they are not as prominent as in Stewart's other books. ESSENTIAL CALCULUS has been written with the same attention to detail, eye for innovation, and meticulous accuracy that have made Stewart's textbooks the best-selling calculus texts in the world.
WordPress To Go
Sarah McHarry - 2012
Now a #1 Amazon Best Seller, this step-by-step guide by expert Sarah McHarry will walk you through the essential first steps to creating your own website or blog. In the book's Quick Start Guide, Sarah shows you how to make a website with WordPress in eight easy lessons. In the In-Depth Guide, Sarah introduces you to some of the more advanced techniques to help you develop your WordPress website into a fully functional, professional web presence. What you'll learn in this book:How to get your domain and the right WordPress hostingHow to install WordPress with a few clicks of the mouseHow to design a professional-looking WordPress websiteAdding posts and pagesHow to use graphics and imagesAll about themes, plugins and widgets... and lots more...Important: this guide is up-to-date for the current release of WordPress 3.3.1!Whether you want a simple WordPress blog or a full-blown ecommerce site, Sarah's 'WordPress To Go' will start you off on the right foot.
The Ghost in the House: Motherhood, Raising Children, and Struggling with Depression
Tracy Thompson - 2006
This event, the culmination of more than twenty years of silent suffering, became the point of departure for an in-depth, groundbreaking book on depression and her struggle with the disease. The Beast shattered stereotypes and inspired countless readers to confront their own battles with mental illness. Having written that book, and having found the security of a happy marriage, Thompson assumed that she had learned to manage her illness. But when she took on one of the most emotionally demanding jobs of all—being a mother—depression returned with fresh vengeance.Very quickly Thompson realized that virtually everything she had learned up to then about dealing with depression was now either inadequate or useless. In fact, maternal depression was a different beast altogether. She tackled her problem head-on, meticulously investigating the latest scientific research and collecting the stories of nearly 400 mothers with depression. What she found was startling: a problem more widespread than she or any other mother struggling alone with this affliction could have imagined. Women make up nearly 12 million of the 19 million Americans affected by depression every year, experiencing episodes at nearly twice the rate that men do. Women suffer most frequently between the ages of twenty-five and forty-four—not coincidentally, the primary childbearing years.The Ghost in the House, the result of Thompson's extensive studies, is the first book to address maternal depression as a lifelong illness that can have profound ramifications for mother and child. A striking blend of memoir and journalism, here is an invaluable resource for the millions of women who are white-knuckling their way through what should be the most satisfying years of their lives. Thompson offers her readers a concise summary of the cutting-edge research in this field, deftly written prose, and, above all, hope.
Booked: The digital marketing and social media appointment setting system for anyone looking for a steady stream of leads, appointments, and new clients.
Josh Turner - 2016
But using traditional methods can be expensive and time-consuming. You don’t have the luxury of spending thousands or taking the next couple years to position yourself as a market leader. You need it now. Booked is a 5-step process that helps you quickly position yourself as an expert in your industry, directly connect you with an unlimited supply of prospects, and work them through processes that will generate a predictable number of leads and appointments. When you have that predictable number of appointments, you’ll have a predictable stream of new clients. While the system does leverage LinkedIn, Facebook, and email, it is not about the platform. It’s about the process. No matter where your clients can be found, the process can work for you.
Flip the Funnel: How to Use Existing Customers to Gain New Ones
Joseph Jaffe - 2010
In most businesses, it costs roughly five-to-ten times more to acquire a new customer than it does to retain an existing one, and yet companies continue to disproportionately spend their budgets into the "wrong" end of the funnel - the mass media or awareness side.What we haven't paid enough attention to is the "right" end of the funnel-the word-of-mouth component that essentially acts as a multiplier for future business. The economic impact of an active, engaged and loyal customer is tremendous.And the same is true of the opposite scenario, namely the impact of angry customers and negative word-of-mouth or referrals. It is this thinking that Jaffe has channeled to challenge marketers to "flip the funnel" once and for all. With a renewed focus and energy on customer experience, it is possible to grow your sales, while decreasing your budget - in other words, getting more from less. Engaging a few customers to spread the word to many.Using this new "flipped funnel" model, together with a set of new rules of customer service and a revolutionary customer referral and activation process, you'll learn how to transform your existing customers into your best salespeople. In addition, Jaffe will explain how to best introduce and combine both digital and social media tools to boost your loyalty arsenal, deploy "influencer marketing" and implement word-of-mouth strategies that inspire your loyal, opinionated, and most vocal customers to become credible, persuasive, and influential endorsers of your products and services.Explains how to cut your marketing budget AND grow sales! Illustrates practical ways to use existing customers to reach out to new prospects Outlines the authentic role of social media Demonstrates key ideas with rich, real life examples including Comcast, Apple, The Obama Campaign, Dell, Panasonic, American Airlines, Delta Airlines, Johnson & Johnson, Coca-Cola and many, many more Written by one of the most sought-after consultants, keynote speakers, and thought-leaders on new marketing change and innovation; renowned blogger and podcaster at Jaffe Juice (www.jaffejuice.com) and host/presenter of web video show, JaffeJuiceTV (www.jaffejuice.tv) Visit www.flipthefunnelnow.com to join the conversation.
Her Deadly Homecoming
Tony Urban - 2020
Brutally murdered. Eyelids surgically removed.Their killer never caught.Eighteen years later… a new victim is found.Carolina McKay thought she’d escaped her past. The murders that wrecked her youth. Her family. But most of all, her hometown.After her promising career as a big-city police detective is ended by a gunshot, Carolina heads home to Dupray, West Virginia, defeated and purposeless.Until the murders start anew. Sheriff Lester Fenech, her mentor and surrogate father, feels old and outmatched. With less than a month until his retirement, he’s desperate to solve the case which has tormented him. But he needs help. When the first killings rocked Dupray, Carolina was just a teenager. Now, she’s the best chance they have to catch a monster.Will she be able to pull herself together and solve the murders? Or will her own haunted past get in the way and leave more dead bodies in a killer’s wake?A page-turning thriller packed with twists and suspense. Fans of Willow Rose, Patrick Logan, Karin Slaughter, and Lisa Gardner will love Carolina McKay.
Welcome Homeless: One Man's Journey of Discovering the Meaning of Home
Alan Graham - 2017
It reveals one of our deepest and most painful conditions—not having a sense of belonging. However, Alan Graham, founder of Mobile Loaves & Fishes and Community First! Village, is improving the quality of life for a large quantity of people through sharing his personal story of becoming more human through humanizing others. Graham believes the more we can give people dignity, the power of choice, and genuine community, the better we’ll be able to offer solutions that will have impact on the world at large. And while his missionary work is focused on giving a home to the physically homeless, he also wants to transform the lives of every living person by shifting the paradigm in understanding what it means to be “home.” In Welcome Homeless, Graham delves deep into what it means to be connected to God, the earth, and each other. In doing so, he shows us the home we’ve all longed for but never had.Welcome Homeless is about becoming fully human by being fully present. It is about finally connecting with the disconnected and finding our identity through knowing the true identity of others. Graham wants to engrain the human story in you so deeply that you start being who you were made to be—that you start finally being like the image from which you were made and start empathizing instead of sympathizing with the people around you. Similar to how we can become 100 percent fully human by mimicking the ultimate image, we can shape a better world by mimicking the picture of the new heaven and the new earth—a picture that has reality at the heart of it but is beyond our imagination. Alan Graham also shares his personal story, the stories of the homeless, and the stories of those whose worldviews have been shifted by the homeless. Because of his raw, humorous, and honest voice, he achieves a rare and profound universality. Houses become homes once they embody the stories of the people who have made these spaces into places of significance, meaning, and memory. Home is fundamentally a place of connection and of relationships that are life-giving and foundational. Graham invites you to make everyone feel truly at home by finally inviting those living on the fringes of society into your heart.This is why Welcome Homeless is about doing, not saying. It is about taking the ultimate and forward-thinking vision of a new heaven and new earth and literally breaking the soil so that new earth can exist here today. It is about realizing that homelessness is not fundamentally a consequence of moral and spiritual inadequacies; but rather it is often the logical and economical outcome for a large part of our population.So, what does your vision of humanity and love look like? Whatever the vision, it should look like community. People should feel more alive after they meet you. When your consciousness changes from one of self-absorption to a consciousness aware of its human desire for connection, compassion, kindness, and beauty, you will start seeing things differently—and others will start seeing you made anew as well because the absolute greatest self-help occurs when you help others
Introduction to Personal Branding: 10 Steps Toward a New Professional You
Mel Carson - 2016
It is also a crucial discipline to help you get the most out of in-person events such as conferences and networking opportunities where the key to a successful outcome often lies in your personal brand standing out.Given the explosion in use of digital and social media over the past few years, the internet has presented professionals with a magnificent opportunity to help their expertise become more discoverable, sharable and memorable through their personal brands.Personal Branding Benefits Your Business by:Establishing Credibility & Thought LeadershipGrowing Your NetworkAttracting New OpportunitiesIncreasing SalesHelping You Reach Your Business GoalsWho is this book for?CEOs, Executives, and Business Owners who want to position themselves as industry thought leaders and stand out from the competition.Individual Contributors & Academics who want to get ahead in their careers and want to understand how to have their expertise and experience be more discoverable.HR & Training Managers who want to understand personal branding to help train employees on social media branding and social selling.PR Agencies & Exec Comms Managers who need inspiration and training on personal branding strategies for their clients, CEOs, or themselves.About Mel CarsonMel Carson is Founder of Delightful Communications and former Digital Marketing Evangelist at Microsoft. He speaks and writes about personal branding at conferences and for publications all over the world. He previously co-wrote Pioneers of Digital: Success Stories from Leaders in Advertising, Marketing, Search and Social and has had his wisdom featured in Forbes, Fast Company, GQ, QZ.com, USA Today and he regularly writes as a business columnist for Entrepreneur.com.For more on Mel Carson visit http://www.MelCarson.com and http://www.DelightfulCommunications.com